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digital product manager

HugoBank

<div>The Product Lead Liabilities will play a pivotal role in shaping HugoBank&rsquo;s next-generation liability propositions, going beyond traditional deposit products to build digitally-led, value-creating financial experiences. The role will focus on designing innovative product offerings, bundled experiences, and ecosystem-led propositions that deepen engagement, improve financial wellbeing and add to long-term customer lifetime value.The incumbent will lead end-to-end development of scalable, compliant, and customer-centric propositions that strengthen HugoBank&rsquo;s market positioning and contribute to sustainable business growth.
Essential Duties and Responsibilities
Product Proposition &amp; Strategy<ul>
<li>
Own and evolve a dynamic product roadmap that balances innovation, customer value and business goals with regulatory requirements.</li>
<li>Develop a forward-looking product strategy covering deposits, savings, transactional accounts, and value-added propositions across retail and SME segments.</li>
<li>Design innovative, digitally-led savings and cash-management experiences that drive engagement, stickiness, and long-term customer value.</li>
<li>Align liability strategy with the Bank&rsquo;s financial inclusion, growth, and balance-sheet objectives.</li>
</ul>
Product Development &amp; Lifecycle Management<ul>
<li>
Lead end-to-end product development from ideation, business case creation, regulatory alignment, journey design, testing, launch, and continuous enhancement.</li>
<li>Translate ideas into structured PIDs/PRDs ensuring clear documentation for Technology and Dev teams.</li>
<li>Conduct ongoing competitive benchmarking and market analysis to identify opportunities, gaps, and innovation potential in the liability space.</li>
<li>Work with research and analytics teams to derive insights from customer behaviour, translating findings into product enhancements.</li>
</ul>
Process Optimization<ul>
<li>
Re-engineer end-to-end liability product processes to create frictionless, intuitive customer experiences across onboarding, account opening, deposits, savings, pots/pockets, and ongoing account management.</li>
<li>Drive digital-first process innovation, leveraging automation, AI-driven workflows, and intelligent orchestration to reduce turnaround times, minimize manual interventions, and improve operational resilience.</li>
<li>Design and embed progressive customer journeys enhance engagement and retention.</li>
<li>Continuously assess performance, identify bottlenecks, and introduce scalable enhancements that balance speed, compliance, risk controls, and superior UX.</li>
</ul>
Technical &amp; Analytical Collaboration<ul>
<li>
Work closely with Technology, Data, Risk, and Operations teams to translate product strategy into robust requirements ensuring scalable, modular, and future-ready liability platforms.</li>
<li>Collaborate with the Data Team ( I.e. Analytics to build data-driven insights on customer behavior, deposit trends, liquidity patterns, and savings engagement to inform product evolution and personalization.</li>
<li>Define and oversee product parameterization within Core Banking and supporting platforms to ensure seamless execution, reliability, and control across journeys.</li>
</ul>
Risk, Compliance &amp; Operations<ul>
<li>
Ensure liability propositions, pricing frameworks, customer journeys, and operational processes comply with SBP regulations, AML/CFT requirements, and consumer protection standards.</li>
<li>Collaborate with Risk, Compliance, Operations functions to embed preventive controls, transaction monitoring safeguards, and customer trust features within liability products.</li>
<li>Proactively identify emerging regulatory shifts and operational risks, aligning product design with governance and operational excellence.</li>
<li>Balance innovation with prudence by designing liability solutions that are secure, compliant and future-ready.</li>
</ul>
Cross-Functional Leadership<ul>
<li>
Lead and influence cross-functional squads including Tech, Risk, Compliance, Finance, Operations, Data to design, launch, and scale liability propositions and features.</li>
<li>Drive alignment between product strategy, profitability objectives, and customer experience to ensure liability products are regulatory compliant, innovative, and commercially viable.</li>
<li>Act as the central point of accountability for product delivery, ensuring clear ownership, timely execution, and effective communication across internal and external stakeholders.</li>
<li>Partner closely with senior leadership and governance forums to secure approvals, manage dependencies, and ensure strategic consistency across the bank&rsquo;s liability portfolio.</li>
</ul>
Secondary Responsibilities<ul>
<li>
Ideate and develop new liability propositions beyond traditional CA/SA, including savings innovations, goal-based products, liquidity optimization tools, embedded banking use-cases, and ecosystem partnerships.</li>
<li>Contribute to new business models and revenue streams, including fee-based offerings, subscription banking, bundled propositions, and cross-sell enablement with Lending, Payments, and Wealth products.</li>
<li>Assist in developing customer education and financial literacy initiatives, ensuring liability propositions support inclusion, trust-building, and responsible banking behavior.</li>
<li>Provide inputs for strategic presentations, Board/ExCo updates, and regulatory submissions, ensuring clarity, compliance, and product vision alignment.</li>
<li>Support marketing, growth, and lifecycle teams in designing campaigns, acquisition strategies, retention initiatives, and customer engagement journeys linked to liability products.</li>
<li>Participate in vendor engagements, evaluations, and partnership discussions, particularly where third-party platforms, fintech enablement, or technology capabilities support liability innovation.</li>
<li>Contribute to establishing a continuous improvement culture, identifying opportunities to enhance processes, digital journeys, UI/UX, and operational scalability.</li>
</ul>
Requirements<ul>
<li>
Bachelor&rsquo;s degree in Business, Finance, Economics, Engineering, Computer Science, or related discipline.</li>
<li>Strong academic grounding in product management, financial services, or digital transformation is an advantage.</li>
<li>6&ndash;8 years of experience in Branch Banking, Digital Banking or Fintech, with significant exposure to liability products or deposit-led propositions.</li>
<li>Proven experience in conceptualizing, launching, and scaling digital financial products (liabilities, savings, transactional banking, ecosystem financial services, or innovative value-store propositions).</li>
<li>Experience in working with technology, data, compliance, and operations teams to build scalable digital banking products.</li>
<li>Demonstrated ability to work within regulated financial environments, preferably with exposure to SBP regulatory frameworks.</li>
<li>Experience with customer insights, portfolio management, and performance optimization of deposit or customer engagement products.</li></ul></div>

Products Lead - Liability

Life @ Get Licensed

<div>
 
 At Get Licensed, we help people get training, get licensed and find work, and we do this by leveraging technology to make the whole process as efficient and easy as possible. We operate across a number of verticals, and we&rsquo;re looking to expand those verticals to cater to demand in the UK. We've helped more than 400,000 people get licensed and find work and are consistently rated 5-star on Trustpilot with over 32,000 reviews.
 
 
 
 
 
 Get Licensed is a fast-paced technology business at heart (the majority of our team are developers or tech wizards), and we are at an exciting stage of our business, having tripled since 2020. We have ambitious plans to significantly scale our existing business, broaden our product suite, and continue to grow profitably revenue year on year, with a clear roadmap of how we will get there.
 
 
 
 
 
 We&rsquo;re seeking a Product Manager whose a thinker with a bias for action. Curious, creative, and growth-obsessed, you understand that building great products means wearing multiple hats from UX to SEO to marketing. You&rsquo;ve got enough experience to move fast, and just the right hunger to move faster.
 
 
 
 
 
 
 What you will be doing:
 
 
 <ul>
 <li>
 Leading the product vision and roadmap, ensuring a seamless strategic journey.
 </li>
 <li>
 Exploring customer pain points, identifying opportunities, and introducing ideas that enhance growth and satisfaction.
 </li>
 <li>
 Advocating for the product across teams, fostering alignment and enthusiasm.
 </li>
 <li>
 Transforming strategy into engaging user stories, specifications, and prototypes that drive innovation.
 </li>
 <li>
 Keeping a sharp focus on priorities, ensuring efforts are directed toward high-impact initiatives.
 </li>
 <li>
 Collaborating closely with tech, marketing, and sales, creating solutions with speed and efficiency.
 </li>
 <li>
 Monitoring, refining, and optimizing strategies to enhance user engagement and retention.
 </li>
 <li>
 Conducting A/B tests, analyzing results, and continuously refining experiences.
 </li>
 <li>
 Representing the product both internally and externally, strengthening its presence and influence.
 </li>
 </ul>
 
 
 
 
 
 What We're Looking For:
 
 
 
 
 Must Have:
 
 
 <ul>
 <li>
 3+ years of experience in product management, preferably in digital or app environments
 </li>
 <li>
 Good grasp of UX principles and interface design
 </li>
 <li>
 Experience working across the full product lifecycle
 </li>
 <li>
 Exposure to growth strategies, SEO, and content-led products
 </li>
 <li>
 Basic technical understanding&mdash;you can talk the talk with devs
 </li>
 <li>
 Clear, concise communicator who thrives in cross-functional teams
 </li>
 <li>
 Detail-oriented and data-savvy
 </li>
 <li>
 Excellent English writing and speaking skills
 </li>
 </ul>
 
 
 
 
 
 Expected Behaviours:
 
 
 
 We're primarily non-hierarchical, allowing all our colleagues to take responsibility from day one. We are committed to achieving excellence whilst having fun and being highly curious. We are passionate about hiring fantastic individuals who thrive in an open, fast-paced and collaborative environment, are accountable to themselves, and are willing to roll their sleeves up to get stuff done.
 
 
 
 
 
 There are certain behaviours we expect from our colleagues, and the key ones are below. Fundamentally we expect everyone at Get Licensed to Do The Right Thing. We measure performance against these behaviours as part of each team member&rsquo;s monthly performance review:
 
 <ul>
 <li>
 
 Agility:
 
 We move fast, adapt quickly, and continuously improve.
 </li>
 <li>
 
 Curiosity:
 
 We never stop learning and seeking better ways to do things.
 </li>
 <li>
 
 Excellence:
 
 We set new standards and strive to exceed expectations.
 </li>
 <li>
 
 Love:
 
 We care deeply for the work we do, for each other, and for our customers.
 </li>
 </ul>
 
 
 
 
 
 What we offer:
 
 
 <ul>
 <li>
 Competitive base salary with additional benefits, including private medical insurance, and paid holiday.
 </li>
 <li>
 Unlimited opportunities for career growth and professional development
 </li>
 <li>
 The chance to influence and improve training delivery across the organisation.
 </li>
 <li>
 Join a dedicated and professional team where your ideas are welcomed and your commitment rewarded.
 </li>
 <li>
 As the face of Get Licensed, you will be required to lead by example, and live the Get Licensed values to their fullest, based around Doing the Right Thing.
 </li>
 </ul>
</div>

Product Manager

NextGENi - A DotZero Company

<div>
 
 Job Details
 
 
 
 <ul>
 <li>
 Role: eCommerce Product Lead
 </li>
 <li>
 Location: Hybrid
 </li>
 <li>
 Type: Full-Time
 </li>
 <li>
 Experience Range: 5-8 Years
 
 
 </li>
 </ul>
 
 About NextGENi
 
 
 
 NextGENi (Next Generation Innovations) is transforming how regional startups build their technology teams. We help ambitious founders build and manage their offshore technology teams at twice the speed and fraction of the cost. We have built tech teams for some of the leading startups in the region including Careem, Dubizzle, and Kavak. Our mission is to create exceptional tech teams while maintaining an unparalleled culture and the highest regard for professional principles.
 
 
 
 About The Role
 
 
 
 We are seeking a results-oriented eCommerce Product Lead to own the end-to-end strategy, development, and execution of our core platforms, digital products, and strategic initiatives. This role demands a high-impact leader with a strong bias for action, capable of translating complex business challenges and e-commerce business solutions into clear, data-driven product solutions. The ideal candidate will possess deep expertise in product discovery, market analysis, and a proven track record of managing complex cross-functional teams and international clients, demonstrating the cultural understanding needed to navigate and sustain relationships to deliver quantifiable business outcomes.
 
 
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Define, prioritize, and execute product roadmaps for core products and digital platforms, aligning with company goals.
 </li>
 <li>
 Identify operational bottlenecks and implement automated workflows to boost efficiency and scalability.
 </li>
 <li>
 Lead Agile/Scrum sprints, preparing clear PRDs and user stories for engineering, design, and stakeholders.
 </li>
 <li>
 Define KPIs, run A/B tests and market research, and optimize funnels for measurable growth.
 </li>
 <li>
 Understand customer pain points via research (NPS, CSAT, interviews) and design solutions to enhance satisfaction and loyalty.
 </li>
 <li>
 Develop and execute GTM plans for new features, ensuring market adoption and readiness.
 </li>
 <li>
 Manage client relationships and translate commercial needs into actionable product requirements.
 
 
 </li>
 </ul>
 
 Key Requirements
 
 
 
 <ul>
 <li>
 5+ years of Product Management experience in high-growth B2B or B2C software environments.
 </li>
 <li>
 Strong ability to define product requirements across modern tech stacks (Flutter, Node.js, React, Shopify) and familiarity with DevOps principles in delivery.
 </li>
 <li>
 Proven experience leading cross-functional teams of engineers and UX/UI designers.
 </li>
 <li>
 Skilled at turning complex business challenges into clear, testable product solutions.
 </li>
 <li>
 Proficient in funnel instrumentation, data visualization tools (Google Analytics, Looker/Tableau), and SQL for analysis and data queries.
 </li>
 <li>
 Experienced in leveraging AI tools (Gemini, ChatGPT), Agile tools (Jira, Confluence, Notion), design tools (Figma, Miro, Visily.ai, Lovable), and analytics tools (Klaviyo, Adjust, Microsoft Clarity, Firebase, Crazy Egg).
 
 
 </li>
 </ul>
 
 Nice To Have
 
 
 
 <ul>
 <li>
 Experience defining and managing the API strategy for a core platform.
 </li>
 <li>
 Proven experience mentoring junior or associate Product Managers.
 </li>
 <li>
 Ability to define Database structures and Schemas.
 
 
 </li>
 </ul>
 
 Instructions to Apply
 
 
 
 To Apply, send your resumes to talent@nextgeni.com with subject mentioning &ldquo;NGI-eCom-001&rsquo;&rsquo;
 
 
 
 Download a blank applicant form
 
 
 
 Download Form
 
 
 
 Disclaimer
 
 
 
 Kindly refrain from renaming this file or altering the form&rsquo;s format, as it may result in rejection by the ATS. member at NextGENi, and you have cleared the assignment.
</div>

eCommerce Product Lead

HR Ways

About the job Amazon Brand Manager| Karachi| Onsite| Salary PKRClient Company Introduction:A UAE based Ecommerce and Digital solution providers globally.About the role:Amazon FBA Brand ManagerThe Amazon FBA Brand Manager's core responsibilities will involve overseeing the performance and growth of client brands on Amazon.They will also be responsible for launching, optimising, and scaling product listings while managing advertising and logistics strategy.Responsibilities: <ul><li>Develop and execute brand strategies for Amazon FBA accounts.</li><li>Conduct market and keyword research to optimize product listings.</li><li>Manage PPC campaigns, budgets, and performance analysis.</li><li>Coordinate with suppliers, handle inventory planning and logistics.</li><li>Monitor product reviews, listings health, and compliance.</li><li>Create reports and present performance insights to clients</li></ul>Requirements: <ul><li>Experience in managing Amazon FBA accounts well.</li><li>Expertise in Seller Central, A+ content, and FBA logistics. -Familiarity with Amazon tools (Helium 10, Jungle Scout, etc.).</li><li>Strong analytical, communication, and time-management skills.</li><li>3+ years of Amazon marketplace experience.</li></ul>About HR Ways:HR Ways is an Award winning Technical Recruitment Firm helping software houses and IT Product companies internationally and locally to find IT Talent. HR Ways is engaged by 300+ Employers worldwide ranging from worlds biggest SaaS Companies to most competitive Startups. We have entities in Dubai, Canada, US, UK, Pakistan, India, Saudi Arabia, Portugal, Brazil and other parts of the world. ﻿Join our WhatsApp Channel https://whatsapp.com/channel/0029VamSiLr5fM5fMtAdCS2M﻿ to stay updated or visit www.hrways.co to know more.&quot;Job Type: Full-timeWork Location: In person

Amazon Brand Manager

Procare Industries Pvt Ltd

Key responsibilitiesInfluencer Marketing<ul><li>Plan and execute influencer campaigns (micro, macro, and creator-led).</li><li>Identify, onboard, and manage influencers aligned with brand positioning.</li><li>Negotiate deliverables, timelines, and usage rights.</li><li>Track performance (reach, engagement, CTR, conversions).</li><li>Build long-term creator partnerships and ambassador programs.</li></ul>Paid Advertising (Performance Marketing)<ul><li>Plan, execute, and optimize Meta (Instagram/Facebook) and TikTok ads.</li><li>Run influencer-whitelisted ads and UGC-based performance creatives.</li><li>Manage budgets, A/B testing, and ROAS optimization.</li><li>Coordinate with designers for ad creatives and landing pages.</li></ul>Content &amp; Brand Strategy<ul><li>Develop digital content calendars aligned with product launches.</li><li>Ensure consistency in brand voice, visuals, and messaging.</li><li>Guide short-form video strategy (Reels, TikTok, Shorts).</li><li>Align organic + paid content for maximum impact.</li></ul>Analytics &amp; Reporting<ul><li>Track KPIs: reach, engagement, CAC, ROAS, conversions.</li><li>Analyze campaign data and consumer behavior insights.</li><li>Prepare weekly and monthly performance reports with clear action points.</li></ul>Cross-functional collaboration<ul><li>Work with sales, supply chain, and product teams to align campaigns.</li><li>Support product launches, promotions, and seasonal campaigns.</li><li>Coordinate with agencies and freelancers when required.</li></ul>Required skills &amp; qualifications<ul><li>2 years in digital marketing (FMCG or beauty preferred)</li><li>Strong experience with Influencer Marketing &amp; Performance Ads</li><li>Hands-on knowledge of Meta Ads Manager &amp; TikTok Ads</li><li>Understanding of UGC, creator economy, and short-form video</li><li>Data-driven mindset with strong analytical skills</li><li>Excellent communication and negotiation skills</li><li>Ability to work fast in a high-growth FMCG environment</li></ul>Job Type: Full-timePay: Rs60,000.00 - Rs100,000.00 per monthWork Location: In person

Digital Marketing Specialist

Client Company Introduction: ﻿ ﻿ The company ﻿empowers brands with emotional commerce and intelligent design solutions, driving business results through creative technology and innovative thinking.﻿﻿Opening: Digital Marketing Executive Job Descriptions: ﻿ The Digital Marketing Executive at the company will play a key role in shaping the company's digital presence across TikTok, Amazon, Walmart, and Shopify platforms. The ideal candidate will possess a rare blend of analytical research ability and exceptional creative design skills, with a strong command over Adobe Photoshop and Canva.You'll be responsible for conceptualizing, designing, executing, and analyzing marketing campaigns that drive brand awareness, lead generation, and eCommerce performance for the Company's consulting and technology divisions﻿Key Responsibilities1. Digital Marketing &amp; Campaign Execution<ul><li>Plan, create, and manage campaigns across TikTok, Meta (Facebook/Instagram), LinkedIn, and Google Ads, Bing Ads.</li><li>Produce and manage TikTok short-form video content and trend-based storytelling aligned with brand tone.</li><li>Execute and optimize sponsored ad campaigns across Amazon, Walmart, and Shopify for better visibility and ROI.</li><li>Monitor analytics dashboards, track KPIs, and recommend strategic optimizations.</li></ul>2. Marketplace &amp; Platform Management<ul><li>Manage and maintain Amazon Seller Central, Walmart Seller Center, and Shopify product listings.</li><li>Optimize product titles, descriptions, and keywords for visibility and conversion.</li><li>Coordinate with the operations team for pricing, inventory, and review management.</li><li>Run promotional campaigns such as Prime Day deals, Walmart Sponsored Ads, and TikTok Shop promotions.</li></ul>3. Research &amp; Market Insights<ul><li>Conduct thorough market and competitor research to identify trends, audience behavior, and digital opportunities.</li><li>Analyze search and ad performance data to refine targeting strategies.</li><li>Stay updated with the latest digital and eCommerce marketing trends and platform algorithm updates.</li><li>Provide reports and insights to leadership on campaign effectiveness and emerging opportunities.</li></ul>4. Creative Design &amp; Brand Communication<ul><li>Design visually compelling creatives for social media, ads, product visuals, and campaigns using Photoshop and Canva.</li><li>Create banners, product images, and promotional materials for Amazon, Shopify, and Walmart storefronts.</li><li>Develop short video content for TikTok and Instagram Reels highlighting services, products, and campaigns.</li><li>Maintain consistent visual identity across all platforms and brand touchpoints.</li></ul>5. Website &amp; SEO Optimization<ul><li>Support the optimization of Shopify websites from product descriptions to on-page SEO.</li><li>Assist in website updates, landing page creation, and meta tag implementation.</li><li>Collaborate with the web team for UI/UX improvements and lead funnel optimization.</li></ul>6. Social Media &amp; Community Engagement<ul><li>Manage ei1s TikTok and other social channels to enhance visibility and engagement.</li><li>Respond to comments, engage with followers, and manage online community growth.</li><li>Experiment with new creative formats such as carousels, reels, polls, and interactive posts.</li></ul>Qualifications &amp; Experience:﻿<ul><li>Bachelors degree in Marketing, Digital Media, Communications, or a related field.</li><li>1-3 years of hands-on experience in digital marketing or eCommerce marketing.</li><li>Proficiency in Adobe Photoshop (Advanced) and Canva (Expert Level) is mandatory.</li><li>Proven experience in TikTok content creation, Amazon/Walmart advertising, and Shopify campaign execution.</li><li>Strong analytical and research skills with the ability to translate data into actionable insights.</li><li>Knowledge of SEO, PPC, and digital analytics tools (e.g., Google Analytics, Meta Business Suite, TikTok Ads Manager).</li><li>Excellent English communication skills both written and visual</li></ul>Core Competencies<ul><li>Digital Marketing &amp; Campaign Strategy</li><li>Research &amp; Data Analysis</li><li>Graphic Design &amp; Visual Storytelling</li><li>eCommerce Optimization (Amazon, Walmart, Shopify)</li><li>Social media &amp; Content Strategy (TikTok/Insta-first mindset)</li><li>Attention to Detail &amp; Deadline Management</li><li>Brand Consistency &amp; Creative Innovation﻿</li></ul>Performance Indicators (KPIs)<ul><li>Growth in engagement and followers across TikTok and social channels.</li><li>Improvement in Amazon/Walmart product visibility, CTR, and conversion rates.</li><li>ROI and cost-per-acquisition (CPA) on paid campaigns.</li><li>Quality, creativity, and timeliness of design deliverables.</li><li>SEO ranking improvements for Shopify pages and blogs.</li><li>Internal stakeholder satisfaction with marketing support.﻿</li></ul>﻿Other Details: ﻿ ﻿﻿Experience: 1-3 years ﻿Timing: ﻿(1pm-10pm), (11am-8pm) ﻿﻿Working Days: ﻿Monday to Friday﻿ ﻿﻿Working Mode: Onsite - Full Time ﻿﻿Salary: Depends on experience/expertise ﻿﻿Location: Karachi, PakistanAbout HR Ways ﻿ ﻿HR Ways is an Award winning Technical Recruitment Firm helping software houses and IT Product companies internationally and locally to find IT Talent. HR Ways is engaged by 300+ Employers worldwide ranging from worlds biggest SaaS Companies to most competitive Startups. We have entities in Dubai, Canada, US, UK, Pakistan, India, Saudi Arabia, Portugal, Brazil and other parts of the world. Join our WhatsApp Channel https://whatsapp.com/channel/0029VamSiLr5fM5fMtAdCS2M﻿ to stay updated or visit www.hrways.co to know more.Job Type: Full-timeWork Location: In person

Digital Marketing Executive

Syngenta

<div>Job Description 
Job Summary:
Assistant Product Manager &ndash; Insecticides at Syngenta Pakistan is responsible for leading the commercial strategy and marketing execution of key insecticide brands. This includes life cycle management, go-to-market planning, stakeholder engagement, and in-depth market insights collection. The role involves close collaboration with cross-functional teams, including Sales, Regulatory, Supply Chain, Technical, and Global Marketing.
Key Responsibilities:
1. Brand &amp; Portfolio Management<ul><li>
Own the end-to-end lifecycle of key insecticide brands.</li><li>
Develop and execute marketing strategies aligned with global direction and local needs.</li><li>
Create brand positioning, communication campaigns, and value propositions for target crops and pests.</li><li>
Analyze product performance, grower behavior, competitor movements, and market dynamics to shape strategy.</li></ul>
2. New Product Introduction (NPI)<ul><li>
Lead launch planning and execution of new insecticide products.</li><li>
Develop NPI campaigns including value communication, demo planning, and training tools.</li><li>
Coordinate cross-functional readiness &ndash; regulatory approval, supply planning, training, and launch events.</li><li>
Execute high-impact launch events and monitor market traction through KPIs.</li></ul>
3. Market Intelligence &amp; Customer Insights<ul><li>
Conduct extensive field visits across various territories to meet farmers, retailers, and sales teams.</li><li>
Capture ground-level insights on pest pressure, farmer preferences, product usage, and unmet needs.</li><li>
Benchmark against competitive products and design campaigns to address market gaps.</li></ul>
4. Campaign &amp; Communication Development<ul><li>
Design and execute integrated campaigns including ATL (TV, Radio), BTL (Events, Activations), and Digital.</li><li>
Lead the development of creative concepts and media materials including TVCs, videos, and grower stories.</li><li>
Roll out engaging content through social media, trade channels, and farmer touchpoints.</li></ul>
5. Sales Enablement &amp; Training<ul><li>
Prepare product training decks, sales kits, and question-handling tools for field teams.</li><li>
Collaborate with the Sales team to drive product awareness, field adoption, and promotional efforts.</li><li>
Facilitate sales pitch competitions, workshops, and capability-building initiatives.</li></ul>
6. Stakeholder Engagement<ul><li>
Liaise with global and regional marketing teams to localize best practices.</li><li>
Manage collaboration with external agencies, production houses, and digital marketing teams.</li><li>
Engage with regulatory, supply chain, and technical colleagues for cross-functional alignment.</li></ul> 
Qualifications 
<ul><li>
Bachelor&rsquo;s or Master&rsquo;s in Marketing, Business or related fields</li><li>
2-3 years of experience in Product Management, Marketing, or Agri-inputs Industry</li><li>
Strong knowledge of crop protection products, insect/pests, and grower behavior</li><li>
Excellent communication, storytelling, and campaign development skills</li><li>
Ability to manage multiple stakeholders and execute under tight deadlines</li><li>
Proficiency in MS Office, presentation tools, and basic data analytics</li></ul></div>

Assistant Product Manager - Insecticides

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