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digital marketing director - healthcare

director marketing and media strategy

MP-HR

<div><p><b>ABOUT OUR CLIENT:
</b></p><p>Our client is the world's largest nonprofit trade association for professional photographers. For more than 150 years, they've championed the power, craft, and integrity of real photography. With the launch of PhotoVision, they have evolved into something new: a hybrid organization - part trade association, part modern media company - producing the world's longest-running photographic magazine, the industry's biggest annual event, and a digital learning and media platform. They're building the leading voice, platform, and growth engine for professional photography in a world that desperately needs what is real. Sound like a pivotal moment for the entire worldwide photographic industry? It is. And we're looking for a leader who can help shape the next era.</p><p>
This is a rare opportunity to help lead a legacy organization into its next era - to build a modern media platform, grow a national creative community, and champion the future of real photography.</p><p><b>
WHAT YOU WILL DO:</b></p><p>
The Director of MarketingMedia Strategy will lead the marketing team's strategic direction, data-driven insights, audience growth, brand positioning, and revenue-driving marketing initiatives across the organization. This is not a traditional association marketing role. This is a growth architect role - responsible for expanding product reach, driving membership acquisition, elevating brand, and building a modern media ecosystem that serves photographers, partners, and the industry at large. You will join the senior leadership team, collaborating closely with the CEO and senior staff to drive organizational strategy, culture, and impact. If you thrive in environments where you can build, innovate, and lead with both courage and humility, this is your moment.</p><p><b>
Key Responsibilities</b></p><ul><li>
Build and execute a multi-channel audience growth strategy.</li><li>
Drive membership acquisition, retention, and lifecycle marketing.</li><li>
Expand reach across social, YouTube, podcast platforms, email, and SEO.</li><li>
Oversee paid media, performance marketing, and funnel optimization.</li><li>
Shape and steward the unified brand voice.</li><li>
Lead media brand in the photography space.</li><li>
Ensure consistent storytelling across magazine, podcast, events, and digital media channels.</li><li>
Partner with editorial, creative, and media teams to amplify content across platforms.</li><li>
Develop distribution strategies for video, audio, written, and social content.</li><li>
Lead email strategy, segmentation, and lifecycle communication.</li><li>
Support content partnerships, influencer collaborations, and community-led growth</li><li>
Support sponsorship, advertising, and branded content initiatives.</li><li>
Develop campaigns that increase subscription and membership conversions.</li><li>
Collaborate with sales and partnerships teams to maximize media value.</li><li>
Track and optimize marketing ROI across all channels.</li><li>
Build KPI dashboards for audience, engagement, and conversion.</li><li>
Lead A/B testing, attribution modeling, and performance analysis.</li><li>
Monitor CAC, LTV, retention curves, and funnel performance.</li><li>
Use data to inform strategy, creative decisions, and resource allocation.</li><li>
Lead, mentor, and develop the MarketingCommunications team.</li><li>
Manage agency relationships with confidence and clarity.</li><li>
Collaborate across departments with respect, candor, and shared purpose.</li><li>
Serve as a key member of the senior leadership team, contributing to organizational strategy and culture.</li></ul><p><b>
WHAT YOU NEED:
</b></p><ul><li>At least 5 years in digital marketing, media, audience development, or growth strategy.</li><li>
Experience in at least one of the following; <i>digital media company, content network, creator economy / influencer marketing, subscription or membership model, high-growth consumer brand, modern B2B media brand</i></li><li>
Proven track record of growing an audience - with numbers to back it up.</li><li>
Deep understanding of modern digital platforms (YouTube, TikTok, Instagram, podcast distribution, email).</li><li>
Strong grasp of funnel design, conversion strategy, and lifecycle marketing.</li><li>
Fluency in analytics, dashboards, CAC/LTV, attribution, and optimization.</li><li>
Ability to lead teams and manage performance</li><li>
Experienced with using AI tools, marketing automation, and modern workflow systems.</li></ul><p><b>
ADDITIONAL INFORMATION</b></p><ul><li>
Hybrid position in Atlanta, GA (must be local to ATL)
</li><li>Compensation: $100-$130k annually + bonus</li><li>
Some travel required</li></ul></div>

Director, Marketing and Media Strategy

The Coca-Cola Company

<div><div><h1 class="jobSectionHeader"><b>Role Purpose</b></h1><p></p><p>
Acting as the principal finance strategist and advisor to the Vice President IMX, the Senior Director I, Marketing and Media Finance will lead and optimize media investment, channel allocation, and performance analytics. This role is dedicated to unlocking incremental marketing ROI, enabling agile, audience-led channel strategies, and accelerating growth through sophisticated financial partnership and modeling.</p><h1 class="jobSectionHeader"><b>
Key Responsibilities</b></h1><ul><li>
Serve as the financial architect for media investment&mdash;leveraging market benchmarks, econometric models, and marketing analytics to influence and improve marketing mix, channel split, and campaign spend.</li><li>
Continuously evaluate performance across paid, owned, and earned channels; proactively identify opportunities to maximize return on investment (ROI) and recommend real-time reallocation to drive impact.</li><li>
Partner with the marketing analytics and media teams to translate campaign performance metrics, attribution data, and channel results into actionable investment decisions.</li><li>
Champion digitization of forecasting, budget management, and investment tracking, leveraging tools such as Power BI, Al-driven analytics, and workflow automation platforms.</li><li>
Drive automation of financial processes, reporting, and media performance dashboards to improve speed, accuracy, and business transparency.</li><li>
Lead annual and quarterly investment planning, working hand in hand with media leadership to stress-test budget proposals against expected returns and past performance.</li><li>
Act as the chief financial storyteller, distilling complex marketing effectiveness data into clear, actionable recommendations that guide the Vice President IMX and media leadership in both short-term tactical shifts and long-range strategy.</li><li>
Proactively advise on investments between upper-funnel brand activity and lower-funnel conversion, grounding decisions in expected financial outcomes and measurable performance impact.</li><li>
Champion adoption of new measurement tools, advanced attribution models, and emerging best practices in marketing finance to future-proof investment decisions.`</li><li>
Deliver fast, insightful, and transparent reporting on marketing investment outcomes, channel effectiveness, and in-flight course corrections.</li><li>
Establish a data governance framework ensuring consistency and reliability across all media financial data sources.</li><li>
Foster a culture of test-and-learn&mdash;partnering with campaign owners to rapidly refine investment hypotheses and optimize strategies in real time.</li></ul><h1 class="jobSectionHeader"><b>
Qualifications</b></h1><ul><li>
Bachelor&rsquo;s degree in finance, Economics, Business, or a related field; MBA or advanced analytics/strategy credentials highly preferred.</li><li>
10+ years of progressive experience in financial or business roles, with direct support for Marketing and Media functions in large, dynamic organizations.</li><li>
Demonstrated expertise in financial management and performance analytics for digital media&mdash;such as paid social, programmatic, display, search, commerce, influencer, and emerging digital channels.</li><li>
Deep understanding of marketing ROI measurement, media mix modeling, digital attribution, and investment optimization for both traditional and digital channels.</li><li>
Exceptional analytical and communication skills; proven ability to translate complex media finance insights into clear recommendations for marketing and creative leaders.</li><li>
Advanced proficiency in financial modeling, business intelligence, and modern marketing analytics platforms (e.g., Google Analytics, DoubleClick, MOAT, marketing dashboards).</li><li>
Experience working cross-functionally with marketing, analytics, and media agency teams to align financial strategies to evolving consumer, channel, and spend dynamics.</li><li>
Agile and innovative problem-solver, able to operate effectively in a fast-paced environment with rapidly shifting priorities.</li></ul><h1 class="jobSectionHeader"><b>
Impact</b></h1><p>
As Senior Director I, Marketing and Media Finance, your partnership will ensure every media dollar works harder, enable smarter, real-time investment decisions, and supercharge the business impact of North America&rsquo;s media strategy.</p><p></p><p><b>
What We Can Do For You</b>
</p><ul><li><p><b>Agile &amp; Innovative Software Platforms: </b>Each day we are working to improve efficiency and reporting using top tier platforms and technologies.</p></li><li><p><b>
Connections: </b>We work cross-functionally across different business groups to make sure that we can put together the clearest numbers &amp; projections for our customers.</p></li><li><p><b>
Diverse Customers:</b> We work with thousands of customers each day which range from international large-retail chains, grocery stores, restaurants, airports, and so many more.</p></li></ul><p><b>
Skills:</b></p>
Leadership; Account Closing; Business Analytics; Financial Modeling; Key Performance Indicators (KPI); Cash Flow; Budgeting; Financial Performance; Generally Accepted Accounting Principles (GAAP); Waterfall Model; Microsoft Office; Group Problem Solving; Communication; General Ledger (GL); Strategy Development; Financial Performance Management; Teamwork; Profit and Loss (P&amp;L) Management; Corporate Finance; Preparation of Financial Reports; Financial Forecasting</div><div><p>
The Coca-Cola Company will not offer sponsorship for employment status (including, but not limited to, H1-B visa status and other employment-based nonimmigrant visas) for this position. Accordingly, all applicants must be currently authorized to work in the United States on a full-time basis and must not require The Coca-Cola Company's sponsorship to continue to work legally in the United States.</p></div><br>
Pay Range:$180,000 - $203,000<br>
Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.<br>
<br>
Annual Incentive Reference Value Percentage:30<br>
Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.<br>
<br>
Long-term Incentive Reference Value Percentage:<br>
Long-term Incentive reference value is a market-based competitive value for your role.</div>

Senior Director, Finance – Media

TAAC Group

<div><p><b>About us</b></p>
<p>
Smard Art is a fast-growing e-commerce company under TAAC Group that celebrates Black culture through bold, expressive art pieces. It retails millions of art pieces and accessories both locally and internationally via its e-commerce platform, making them accessible to a wide audience. Our portfolio spans art, home d&eacute;cor, apparel, and creative consumer products, supported by strong distribution partnerships across major global retail chains, including HomeGoods, HomeSense, Winners, and many others.</p><p></p><p><b><br>
Role Summary</b></p>
<p>
The Director of Marketing will be responsible for building and leading the organic marketing, brand activations, retention, and strategic partnerships functions. This role will drive customer acquisition, brand visibility, engagement, and customer lifetime value. The ideal candidate will be directly responsible for handling all tasks specifically for the Smard Art brand within the group.</p><p></p><p><b><br>
Responsibilities
</b></p><p>Strategy and Growth Leadership</p>
<ul>
<li>Develop and own the company&rsquo;s organic growth strategy</li>
<li>Build full-funnel organic marketing systems from awareness to conversion</li>
<li>Lead data-backed performance strategies and continuous optimization</li>
<li>Translate business goals into actionable growth initiatives</li>
</ul>
<p>Brand and Visibility</p>
<ul>
<li>Scale brand visibility without paid dependency</li>
<li>Lead brand activations across digital and physical touchpoints</li>
<li>Build strong cultural positioning and brand narratives</li>
<li>Ensure consistency and excellence across all brand communications</li>
</ul>
<p>Content, Influencer, and Community Systems</p>
<ul>
<li>Build influencer and UGC frameworks</li>
<li>Lead content creators and creative output</li>
<li>Develop community growth engines and engagement systems</li>
<li>Design partnerships and collaboration strategies that accelerate reach and credibility</li>
</ul>
<p>Team Leadership and Execution</p>
<ul>
<li>Oversee and manage the social media and content teams</li>
<li>Set clear performance expectations and execution standards</li>
<li>Build scalable workflows and growth infrastructure</li>
<li>Drive accountability and results across all organic channels</li>
</ul>
<p>Data, Performance, and Optimization</p>
<ul>
<li>Track performance metrics and growth KPIs</li>
<li>Build reporting systems and feedback loops</li>
<li>Optimize campaigns using data, insights, and experimentation</li>
<li>Continuously improve reach, engagement, and conversion performance</li></ul><br>
<p></p>
<p><b>
Qualification</b></p>
<ul>
<li>Proven experience leading organic growth or marketing strategy</li>
<li>Strong background in content systems, social media growth, and community building</li>
<li>Experience managing creative teams and digital marketers</li>
<li>Deep understanding of organic acquisition, engagement, and retention systems</li>
<li>Strong analytical and performance optimization mindset</li>
<li>Ability to execute fast, iterate faster, and scale what works</li></ul></div><p></p>

Director of Marketing

GEORGIA BUSINESS CENTER

<div>Responsibilities:
<p><b>
Digital Marketing Director</b></p><p><b>
Behavioral Healthcare</b></p><div></div><div><br>
UHS is recruiting for a new position to support the Digital Marketing Strategies for our Atlanta Market. This position will support three (3) UHS behavioral health facilities located in and around the Atlanta metro-area. This is a fully remote position and requires travel within the region. Residence in the greater Atlanta area and knowledge of the Georgia Behavioral Health market is required.</div><div></div><p><br>
The <b>Director of Digital Marketing </b>drives the planning and implementation of marketing programs that support the expansion and growth of facility/regional network entities, services, products and brand. The individual in this role will partner with facility CEOs and other facility leadership on digital strategies and identify marketing mix based upon the overall marketing budget. This position serves as point-person for a specific set of facilities; is responsible for orchestrating, overseeing and implementing digital marketing and PR activities within the local market, working in close collaboration with our internal agency at UHS.</p><p></p><div><b><br>
Responsibilities:</b></div><ul><li><p>
Determines needs, collects and organizes content, identifies differentiation, engages with the UHS internal Agency for creation/design and deployment of digital marketing across channels.
</p></li><li><p>Plans and initiates development of digital assets, marketing campaigns and other digital touch points, while also owning the maintenance of analytics metrics and campaign reporting.
</p></li><li><p>Plans robust social media content and posts regularly on respective facility accounts across Facebook, LinkedIn and Instagram.</p></li><p></p><li><p><br>
Supports awareness and generates leads through developing and orchestrating a marketing plan utilizing all appropriate online and traditional media platforms for inpatient and outpatient admissions, event registrations, and outside referral relationships.
</p></li><li><p>Spearheads utilization of best practices across channels, through existing vendors and platforms and/or identifying need for vetting of additional functionalities/services to support evolving business needs.
</p></li><li><p>Engages with the internal Agency &ndash; including Account, Creative, Digital, PR, and Social Media teams &ndash; to align campaign strategy, share insights, identify best practices, initiate projects and ensure integrated presentation to consumer audiences.</p></li></ul><div><b>
Benefit Highlights</b></div><ul><li>
Competitive Compensation &amp; Generous Paid Time Off (26 days per year + roll over)</li><li>
Excellent Medical, Dental, Vision and Prescription Drug Plans</li><li>
401(K) with company match and discounted stock plan</li><li>
SoFi Student Loan Refinancing Program</li><li>
Career development opportunities within UHS and its 300+ Subsidiaries!</li><li>
Student Loan Repayment</li><li>
Tuition Reimbursement</li><li>
Challenging and rewarding work environment</li><li>
More information is available on our Benefits Guest Website: <b>benefits.uhsguest.com</b></li></ul><br>
<div></div>
Qualifications:
<p><b><i>
Requirements</i></b></p><ul><li>
Education: Bachelor's Degree in marketing or related field required</li><li>
Experience: 5 years of healthcare marketing manager experience required; knowledge of social media and related strategies; knowledge of the Atlanta are behavioral healthcare market preferred</li><li>
Skills:<ul><li><div>
Proficient knowledge of marketing metrics and Digital Analytics platforms</div></li><li><div>
Strong proficiency in conducting research via the Internet</div></li><li><div>
Understanding of client-facing interaction;</div></li><li><div>
Proficient in Microsoft Office Suite and social media platforms</div></li><li><div>
Strong sense of urgency and problem-solving skills</div></li><li><div>
Ability to analyze and assess new developments in the industry</div></li></ul></li></ul><div></div><div><b><br>
About Universal Health Services</b></div><div>
One of the nation&rsquo;s largest and most respected providers of hospital and healthcare services, Universal Health Services, Inc. (UHS) has built an impressive record of achievement and performance. During the year, UHS was again recognized as one of the World&rsquo;s Most Admired Companies by Fortune; and listed in Forbes ranking of America&rsquo;s Largest Public Companies. Operating acute care hospitals, behavioral health facilities, outpatient facilities and ambulatory care access points, an insurance offering, a physician network and various related services located all over the U.S. states, Washington, D.C., Puerto Rico and the United Kingdom. www.uhs.com</div><div></div><div><b><br>
EEO Statement</b></div><div>
All UHS subsidiaries are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates. UHS subsidiaries are equal opportunity employers and as such, openly support and fully commit to recruitment, selection, placement, promotion and compensation of individuals without regard to race, color, religion, age, sex (including pregnancy, gender identity, and sexual orientation), genetic information, national origin, disability status, protected veteran status or any other characteristic protected by federal, state or local laws.</div><div></div><div><br>
We believe that diversity and inclusion among our teammates is critical to our success.</div><div></div><div><b><br>
Avoid and Report Recruitment Scams</b></div><div>
At UHS and all our subsidiaries, our Human Resources departments and recruiters are here to help prospective candidates by matching skill set and experience with the best possible career path at UHS and our subsidiaries. During the recruitment process, no recruiter or employee will request financial or personal information (e.g., Social Security Number, credit card or bank information, etc.) from you via email. Our recruiters will not email you from a public webmail client like Hotmail, Gmail, Yahoo Mail, etc.</div><div></div><div><br>
If you suspect a fraudulent job posting or job-related email mentioning UHS or its subsidiaries, we encourage you to report such concerns to appropriate law enforcement. We encourage you to refer to legitimate UHS and UHS subsidiary career websites to verify job opportunities and not rely on unsolicited calls from recruiters.</div></div>

Digital Marketing Director - Healthcare

Messe Frankfurt

<div><p><b>Job Title:</b> Digital Marketing Specialist</p><p><b>
Position Purpose:</b> Responsible for managing paid media initiatives, website management, SEO optimization, analytics, and purchase order (PO) generation, providing comprehensive insights, and ensuring strategic alignment across digital platforms.</p><p><b>
Essential Duties and Responsibilities:</b></p><p><b>
Paid Media &amp; Paid Search:</b></p><ul><li>
Optimize all paid media across multiple channels, including Google Ads, retargeting campaigns (Geofencing), and Feathr.</li><li>
Negotiate and manage all paid media</li><li>
Coordinate and manage the generation and processing of Purchase Orders (POs) related to all paid media and marketing expenditures.</li></ul><p><b>
Website &amp; SEO:</b></p><ul><li>
Manage and execute timely website updates, ensuring accuracy, relevance, and user-friendliness.</li><li>
Implement SEO optimization strategies to enhance website visibility and search engine rankings.</li></ul><p><b>
Analytics &amp; Reporting:</b></p><ul><li>
Track, analyze, and report digital marketing performance data across social media, email campaigns, and the website.</li><li>
Provide insights and strategic recommendations to adjust and optimize digital campaigns effectively.</li><li>
Deliver weekly updates on ad performance, including comprehensive post-show analytics and breakdowns.</li></ul><p><b>
Communications &amp; Coordination:</b></p><ul><li>
Collaborate with Marketing Coordinator on strategy and execution of paid social media, contributing analytical insights and recommendations.</li><li>
Ensure digital communications comply with corporate identity guidelines and email regulations.</li><li>
Continuously research best practices and implement improvements in digital marketing analytics and internal communication workflows.</li></ul><p><b>
Event Support:</b></p><ul><li>
Support marketing activities before, during, and after events, ensuring consistent messaging and compliance with corporate guidelines.</li></ul></div>

Digital Marketing Specialist

HomeServices of America

<div><h1 class="jobSectionHeader"><b>Videographer &amp; Social Media Specialist</b></h1>
<p><b>
Berkshire Hathaway HomeServices Georgia Properties</b></p>
<p>
Location: Atlanta Suburbs, GA</p>
<p>
Salary Range: $60,000 - $80,000</p>
<h2 class="jobSectionHeader"><b>
About Us</b></h2>
<p>
Berkshire Hathaway HomeServices Georgia Properties is one of the Southeast's premier real estate firms, with 27 offices and over 1,200 agents serving the Atlanta metro area and beyond. We're seeking a talented Videographer &amp; Social Media Specialist to join &quot;The Agentcy&quot;&mdash;our award-winning in-house marketing team that supports our agents with cutting-edge creative content and strategic marketing solutions. This is your opportunity to work alongside a dynamic team of marketing professionals while directly impacting how our agents tell their stories and connect with clients across digital platforms.</p>
<h2 class="jobSectionHeader"><b>
The Role</b></h2>
<p>
We're seeking an in-house Videographer &amp; Social Media Specialist who thrives at the intersection of creativity and strategy. This isn't a desk job&mdash;you'll be in the field capturing authentic moments, collaborating with agents and leadership, and creating content that makes people stop scrolling. You'll play a central role in supporting our agents with high-quality marketing assets while elevating our brand across all platforms.</p>
<h2 class="jobSectionHeader"><b>
What You'll Do</b></h2>
<h3 class="jobSectionHeader"><b>Video Production &amp; Content Creation</b></h3>
<ul><li>Produce, shoot, and edit video content for property listings, agent profiles, brand campaigns, and social media</li>
<li>Capture lifestyle-driven content that showcases properties, agents, and the client experience</li>
<li>Create short-form content optimized for Instagram Reels, TikTok, YouTube Shorts, and other platforms</li>
<li>Develop video templates and assets agents can use for their own marketing</li>
<li>Film and edit event coverage, client testimonials, and behind-the-scenes content</li>
</ul><h3 class="jobSectionHeader"><b>Social Media Management</b></h3>
<ul><li>Develop and execute social media strategy across Instagram, Facebook, LinkedIn, TikTok, and emerging platforms</li>
<li>Create scroll-stopping content that drives engagement and brand awareness</li>
<li>Monitor trends and adapt content strategies to stay relevant and competitive</li>
<li>Analyze performance metrics and optimize content based on insights</li>
<li>Collaborate with marketing team on campaign launches and promotional initiatives</li>
</ul><h3 class="jobSectionHeader"><b>Agent &amp; Leadership Collaboration</b></h3>
<ul><li>Work directly with agents to understand their content needs and create custom assets</li>
<li>Train agents on best practices for using video and social content</li>
<li>Partner with brokers and leadership to ensure brand consistency across all content</li>
<li>Attend team meetings, open houses, and company events to capture content</li>
</ul><h3 class="jobSectionHeader"><b>Creative Direction</b></h3>
<ul><li>Bring fresh ideas and creative concepts to campaigns and daily content</li>
<li>Maintain and evolve our visual brand identity across all video and social content</li>
<li>Stay ahead of industry trends in real estate marketing, video production, and social media</li>
</ul><h2 class="jobSectionHeader"><b>What You Bring</b></h2>
<h3 class="jobSectionHeader"><b>Required Skills &amp; Experience</b></h3>
<ul><li>2-4 years of experience in video production and social media content creation</li>
<li>Expert-level proficiency in video editing software (Adobe Premiere Pro, Final Cut Pro, DaVinci Resolve, or similar)</li>
<li>Strong working knowledge of Adobe Creative Suite (Photoshop, After Effects, Lightroom)</li>
<li>Proven experience creating content for Instagram, TikTok, Facebook, LinkedIn, and YouTube</li>
<li>Portfolio/reel demonstrating range: storytelling, brand content, social media, and editing skills</li>
<li>Excellent understanding of composition, lighting, color grading, and sound design</li>
<li>Experience shooting on DSLR/mirrorless cameras and understanding of camera settings</li>
<li>Ability to work independently and manage multiple projects with competing deadlines</li>
</ul><h3 class="jobSectionHeader"><b>Preferred Experience</b></h3>
<ul><li>Real estate, lifestyle, or luxury brand content experience</li>
<li>Drone operation and FAA Part 107 certification</li>
<li>Motion graphics and animation skills</li>
<li>Experience with content management systems and marketing automation platforms</li>
<li>Familiarity with Canva, CapCut, or other quick-edit tools for agent-facing templates</li>
</ul><h3 class="jobSectionHeader"><b>Personal Qualities</b></h3>
<ul><li><b>Creative vision</b> with an eye for storytelling and aesthetics</li>
<li><b>Passionate</b> about visual media and staying on top of content trends</li>
<li><b>Collaborative</b> and comfortable working with people at all levels of the organization</li>
<li><b>Adaptable</b> and able to pivot quickly based on business needs</li>
<li><b>Self-motivated</b> with strong organizational skills and attention to detail</li>
<li><b>Professional</b> presence when interacting with clients, agents, and leadership</li>
<li><b>Reliable</b> transportation and willingness to travel throughout the Atlanta metro area</li>
</ul><h2 class="jobSectionHeader"><b>What We Offer</b></h2>
<ul><li>Competitive salary: $60,000 - $80,000 based on experience</li>
<li>Health, dental, and vision insurance</li>
<li>Paid time off and holidays</li>
<li>Professional development opportunities</li>
<li>Access to cutting-edge equipment and tools</li>
<li>Creative freedom and support for innovative ideas</li>
<li>Opportunity to shape the visual identity of a growing brand</li>
<li>Collaborative, agent-focused culture</li>
</ul><h2 class="jobSectionHeader"><b>How to Apply</b></h2>
<p>
To be considered, please submit:</p>
<ul>
<li><b>Resume</b> outlining your experience</li>
<li><b>Reel or portfolio</b> (required) showcasing your best video and social media work&mdash;include links to social accounts you've managed, if applicable</li>
<li><b>Cover letter</b> (optional but encouraged) telling us why you're the right fit for this role</li>
</ul>
<p><b>Qualified applicants will be required to submit a reel after an initial interview.</b></p>
<p>
We offer a full suite of benefits including Medical, Health Savings Account, Dental, Vision, Life Insurance, Paid Vacation (PTO), 401(k) with employer match, Flexible Spending Account, and Employee Assistance Program (EAP)</p>
<p><i>
Berkshire Hathaway HomeServices Georgia Properties is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.</i></p></div>

Videographer & Social Media Specialist

Jairus Marketing

<p></p><div><p><b>Name of the Role:</b> SEO Specialist<br>
<b>Company:</b><br>
Jairus Marketing<br>
<b>Location:</b> U.S. (Remote)<br>
<b>Working Hours:</b> 8:30 AM &ndash; 5:30 PM CST, Monday to Friday<br>
<b>Salary:</b> 45-50k/per year</p><p></p><p><b><br>
About the Company</b></p>
<p>
Jairus Marketing is a full-service marketing agency that partners with healthcare businesses to drive measurable growth through data-driven marketing strategies. With a strong commitment to innovation and accountability, we serve our clients through marketing excellence and transparent results.</p><p></p><p><b><br>
About the Role</b></p>
<p>
We are looking for a motivated and experienced SEO Specialist to join our MedTech-focused marketing team.</p>
<p>
This role is ideal for someone who enjoys both strategic thinking and hands-on execution. You will be responsible for driving organic growth across multiple B2B healthcare accounts, improving visibility, traffic, rankings, and conversions.</p>
<p>
You will work closely with content, design, development, paid media, and account management teams to ensure a unified and high-performing search strategy.</p>
<p>
In addition to SEO execution, this role will also provide overflow support for website development projects, primarily using WordPress and Elementor.</p><p></p><p><b><br>
About You</b></p>
<p>
You are analytical, proactive, and detail-oriented.</p>
<p>
You understand how search engines work and enjoy turning data into actionable insights. You are comfortable managing multiple client accounts in a fast-paced agency environment.</p>
<p>
You communicate clearly, take ownership of performance outcomes, and are confident presenting results and recommendations to internal stakeholders.</p>
<p>
You ideally have experience working with B2B clients, preferably in healthcare or technical industries where messaging and targeting require precision.</p><p></p><p><b><br>
Responsibilities</b></p>
<ul>
<li>Conduct keyword research and competitive analysis to identify growth opportunities</li>
<li>Optimize website content, metadata, UX elements, and internal linking for strong on-page SEO</li>
<li>Develop and execute off-page SEO strategies, including link building and outreach</li>
<li>Implement technical SEO improvements such as site speed optimization, mobile responsiveness, crawlability, and structured data</li>
<li>Monitor and report on SEO performance using tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, BrightLocal and others</li>
<li>Track KPIs including organic traffic, keyword rankings, CTR, conversion rates, and GEO visibility</li>
<li>Provide performance reports and actionable insights to the account management team</li>
<li>Conduct regular SEO audits and recommend ongoing improvements</li>
<li>Align SEO strategy with paid media efforts for a unified search approach</li>
<li>Drive improvements in visibility, clicks, and organic conversions, including CRO recommendations</li>
<li>Collaborate with designers, developers, and content teams to integrate SEO best practices</li>
<li>Provide backup website development support using WordPress, primarily with Elementor</li></ul><br>
<p></p>
<p><b>
Requirements</b></p>
<ul>
<li>At least 3 years of experience as an SEO Specialist, preferably in a digital marketing agency</li>
<li>Experience working with B2B clients (MedTech or healthcare experience preferred)</li>
<li>Strong understanding of search engine algorithms and ranking factors</li>
<li>Strong technical SEO knowledge, including schema and structured data</li>
<li>Proficiency in tools such as Google Analytics, Google Search Console, RankMath, SEMrush, Ahrefs, Moz, BrowserStack and BrightLocal</li>
<li>Strong knowledge of WordPress, especially Elementor</li>
<li>Ability to manage multiple projects simultaneously</li>
<li>Strong analytical and problem-solving skills</li>
<li>Excellent communication and collaboration skills</li></ul><br>
<p></p>
<p><b>
Preferred Qualifications</b></p>
<ul>
<li>Experience with Divi, Beaver Builder, Wix, or HubSpot CMS</li>
<li>Knowledge of HTML and CSS</li>
<li>Experience with international SEO and multilingual websites</li>
<li>Front-end web development experience</li>
<li>Google Analytics certification or other SEO-related certifications</li>
<li>Advanced experience in WordPress development using Elementor</li></ul></div>

SEO Specialist

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