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manager - digital marketing Jobs in Mumbai India

manager - digital marketing

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manager – digital initiatives

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manager/senior manager performance marketing

marketing manager

manager digital marketing

Franklin Templeton India

<div>
 At Franklin Templeton, we&rsquo;re driving our industry forward by developing new and innovative ways to help our clients achieve their investment goals. Our dynamic and diversified firm spans asset management, wealth management, and fintech, offering many ways to help investors make progress toward their goals. Our talented teams working around the globe bring expertise that&rsquo;s both broad and unique. From our welcoming, inclusive, and flexible culture to our global and diverse business, we offer opportunities not only to help you reach your potential but also to contribute to our clients&rsquo; achievements.
 
 
 
 Come join us in delivering better outcomes for our clients around the world!
 
 
 
 We are seeking a digital marketing professional to drive investor acquisition, engagement, and retention through data-driven campaigns, personalized communication, and seamless digital experiences. This role is pivotal in driving investor awareness, increasing transaction volumes, and enhancing experiences for both customers and distributors through data-driven campaigns, platform optimization, and cross-functional collaboration.
 
 
 
 Digital Acquisition &amp; Campaign Management
 
 
 
 <ul>
 <li>
 Plan, execute, and optimize SEO, SEM, programmatic, social, and other performance marketing campaigns targeting defined investor segments.
 </li>
 <li>
 Drive conversion optimization to maximize ROI on marketing spend.
 </li>
 <li>
 Monitor campaign performance using analytics tools and adjust strategies in real time.
 
 
 </li>
 </ul>
 
 Data-Driven Engagement &amp; Retention
 
 
 
 <ul>
 <li>
 Utilize Customer Data Platforms (CDPs) and Business Intelligence (BI) models to deliver personalized email campaigns, notifications, and recommendations.
 </li>
 <li>
 Implement lifecycle marketing programs to engage investors and distributors meaningfully, increasing frequency and value of transactions.
 
 
 </li>
 </ul>
 
 Digital Platform Management &amp; Transformation
 
 
 
 <ul>
 <li>
 Oversee website, landing pages, GA, and analytics dashboards for insights and usability improvements.
 </li>
 <li>
 Lead initiatives to simplify investor journeys, enhance platform intuitiveness, and reduce friction in transactions.
 </li>
 <li>
 Explore and implement AI-driven solutions to improve experience, personalization, and operational efficiency.
 
 
 </li>
 </ul>
 
 Cross - Functional Collaboration
 
 
 
 <ul>
 <li>
 Work closely with Agency partners, Product, Technology, and Operations teams to integrate digital marketing insights into platform enhancements.
 </li>
 <li>
 Provide performance dashboards to leadership to demonstrate impact on investor acquisition, engagement, and transactions.
 
 
 </li>
 </ul>
 
 Strategic Leadership &amp; Vision
 
 
 
 <ul>
 <li>
 Shape the digital marketing roadmap aligned with brand goals, investor behaviour trends, and competitive landscape.
 </li>
 <li>
 Champion a test-and-learn culture to drive innovation across channels and platforms.
 </li>
 <li>
 Stay abreast of emerging technologies, tools, and regulatory changes impacting digital marketing in BFSI
 
 
 </li>
 </ul>
 
 What ideal qualifications, skills &amp; experience would help someone to be successful?
 
 
 
 <ul>
 <li>
 Postgraduate degree in Management is preferred.
 </li>
 <li>
 8&ndash;10 years of experience in digital marketing, ideally within asset management or the broader BFSI sector.
 </li>
 <li>
 Strong analytical mindset with the ability to interpret data, market trends, and campaign performance.
 </li>
 <li>
 Ability to bridge storytelling, technology, and campaign logic - combining content, code, and customer insights.
 </li>
 <li>
 Understanding of compliance and regulatory frameworks in mutual fund marketing.
 </li>
 <li>
 Excellent communication and presentation skills, with the ability to influence stakeholders across levels.
 </li>
 <li>
 Experience with CDPs (e.g., Salesforce, Adobe Experience Platform) &amp;CMS platforms
 </li>
 <li>
 Familiarity with GA4, SEO tools (e.g., SEMrush, Ahrefs), Analytics tools and campaign platforms (Google Ads, Meta, DV360).
 </li>
 <li>
 NISM-Series-V-A: Mutual Fund Distributors Certification is mandatory.
 
 
 </li>
 </ul>
 
 Work Shift Timings - 9:00 AM - 6:00 PM IST
 
 
 
 '
 
 
 
 
 
 
 Experience our welcoming culture and reach your professional and personal potential!
 
 
 
 
 
 
 Our culture is shaped by our diverse global workforce and strongly held core values. Regardless of your interests, lifestyle, or background, there&rsquo;s a place for you at Franklin Templeton. We provide employees with the tools, resources, and learning opportunities to help them excel in their career and personal life.
 
 
 Hear more from our employees
 
 
 By joining us, you will become part of a culture that focuses on employee well-being and provides multidimensional support for a positive and healthy lifestyle. We understand that benefits are at the core of employee well-being and may vary depending on individual needs. Whether you need support for maintaining your physical and mental health, saving for life&rsquo;s adventures, taking care of your family members, or making a positive impact in your community, we aim to have them covered.
 
 
 
 Highlights Of Our Benefits Include
 
 
 
 <ul>
 <li>
 Professional development growth opportunities through in-house classes and over 150 Web-based training courses
 </li>
 <li>
 An educational assistance program to financially help employees seeking continuing education
 </li>
 <li>
 Medical, Life and Personal Accident Insurance benefit for employees. Medical insurance also cover employee&rsquo;s dependents (spouses, children and dependent parents)
 </li>
 <li>
 Life insurance for protection of employees&rsquo; families
 </li>
 <li>
 Personal accident insurance for protection of employees and their families
 </li>
 <li>
 Personal loan assistance
 </li>
 <li>
 Employee Stock Investment Plan (ESIP)
 </li>
 <li>
 Annual recognition programme
 </li>
 <li>
 Volunteer services and paid time off for volunteering
 </li>
 <li>
 12 weeks Paternity leave
 </li>
 <li>
 Located in the heart of Mumbai in the One International Centre, with spectacular views of the buzzing city
 </li>
 <li>
 Walking distance of 100 meters from Western/Central railway station, accessible by road and local rail from all parts of the city
 
 
 </li>
 </ul>
 
 
 Learn more about the wide range of benefits we offer at Franklin Templeton
 
 
 
 
 Franklin Templeton is an Equal Opportunity Employer. We are committed to providing equal employment opportunities to all applicants and existing employees, and we evaluate qualified applicants without regard to ancestry, age, color, disability, genetic information, gender, gender identity, or gender expression, marital status, medical condition, military or veteran status, national origin, race, religion, sex, sexual orientation, and any other basis protected by federal, state, or local law, ordinance, or regulation.
 
 
 Franklin Templeton is committed to fostering a diverse and inclusive environment. If you believe that you need an accommodation or adjustment to search for or apply for one of our positions, please send an email to accommodations@franklintempleton.com. In your email, please include the accommodation or adjustment you are requesting, the job title, and the job number you are applying for. It may take up to three business days to receive a response to your request. Please note that only accommodation requests will receive a response.
</div>

Manager - Digital Marketing

Porsche Centre Mumbai

<div>
 
 
 Employment Note:
 
 This position is employed directly by our Dealer Partner Infinity Cars Private Limited. Porsche India is the endorsing authority for this appointment.
 
 
 
 
 
 
 Role:
 
 
 
 As we continue to grow our business from strength to strength, we are currently looking for a Marketing Manager to join our team at Porsche Centre Mumbai. As a Marketing Manager of Porsche Centre Mumbai, you will ultimately be responsible for all aspects of Marketing across the market and ensures a coherent master plan is implemented in accordance with the focus of the Porsche Center and Porsche standards.
 
 
 
 
 
 
 Responsibilities
 
 
 <ul>
 <li>
 Develop and implement the Porsche Centre Marketing Strategy
 </li>
 <li>
 Plan and implement activation campaigns as required
 </li>
 <li>
 Develop and implement market and sales promotional measures in accordance with Porsche standards
 </li>
 <li>
 Own the Sales Funnel Hygiene &amp; Matrices
 </li>
 <li>
 Ensure Porsche standards in communications (cross channel as well as in dealership communication like visual merchandising and staging of campaigns)
 </li>
 <li>
 Timely delivery of campaigns on digital platforms and events with BTL activation
 </li>
 <li>
 Guarantee timely and up-to-date internal and external marketing communication
 </li>
 <li>
 Document campaigns and results &amp; report it to Porsche India
 </li>
 <li>
 Take over responsibility for the showroom media such as digital signage content, sound, digital price tag etc.
 </li>
 </ul>
 
 
 
 
 
 Qualifications
 
 
 <ul>
 <li>
 10+ Years of Experience in Marketing &amp; PR
 </li>
 <li>
 Understanding of Luxury Automobile Industry in Market
 </li>
 <li>
 Experience of BTL activation in Luxury Lifestyle Industry
 </li>
 <li>
 Expert of Performance Marketing
 </li>
 </ul>
 
 
</div>

Marketing Manager

Nykaa

<div>
 
 
 Role Overview :
 
 Performance Marketing Manager/Senior Manager to lead our upper-funnel growth initiatives across platforms like Meta, Google, Snapchat, and emerging app engagement channels for Nykaa. The role demands a deep understanding of audience segmentation, funnel performance, platform-specific efficiency, and an innovation mindset to drive scale, efficiency, and customer quality.
 
 
 
 
 
 
 
 
 
 Role Description :
 
 
 
 
 
 <ul>
 <li>
 Plan and Manage the team for all digital marketing, including SEO/SEM, marketing database, social media, and display advertising campaigns
 </li>
 <li>
 Designing; build and executing campaigns on Facebook, Google, Twitter, and affiliate channels as per plan
 </li>
 <li>
 Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
 </li>
 <li>
 Optimize install campaigns to improve cost per install, installation rates, post install performance.
 </li>
 <li>
 Manage all the programmatic campaigns &ndash; from ideation to media planning and optimization.
 </li>
 <li>
 Measure App engagement metrics like MAU, DAU, Converting users on a regular basis.
 </li>
 <li>
 Drive app acquisition and engagement efficiencies through campaigns using targeting techniques, innovation, and creative excellence.
 </li>
 <li>
 Identify trends and insights, and optimize spend and performance based on the insights
 </li>
 <li>
 Plan, execute and measure experiments and conversion tests
 </li>
 <li>
 Collaborate with internal teams to create landing pages and optimize the user experience
 </li>
 <li>
 Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
 </li>
 <li>
 Instrument conversion points and optimizes user funnels
 </li>
 <li>
 Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
 </li>
 <li>
 Managing budgets and financial for digital marketing initiatives for the organization.
 </li>
 </ul>
 
 
 
 
 
 
 
 
 Knowledge, Skills &amp; Qualification Requirements :
 
 
 
 
 
 <ul>
 <li>
 7&ndash;10 years of hands-on experience in performance marketing across Google, Meta, and app-focused platforms.
 </li>
 <li>
 Strong understanding of audience strategy, media planning, attribution models, and martech tools.
 </li>
 <li>
 Demonstrated success in growing digital acquisition, campaign ROI, and new user retention.
 </li>
 <li>
 Deep analytical skills with experience in cohort analysis, funnel diagnostics, and incrementality testing.
 </li>
 <li>
 Prior experience in beauty, fashion, D2C, or consumer tech sectors is a plus.
 </li>
 <li>
 Strategic thinker with a data-first approach to solving problems.
 </li>
 <li>
 Experimentative mindset with ability to test, iterate, and scale rapidly.
 </li>
 <li>
 Strong stakeholder management and collaboration skills across cross-functional teams.
 </li>
 <li>
 Capability to mentor and grow junior team members while fostering cross-business learning.
 </li>
 </ul>
 
 
</div>

Manager/Senior Manager Performance Marketing

Condé Nast India

<div>
 
 
 
 About Cond&eacute; Nast
 
 
 
 
 Cond&eacute; Nast is a global media company producing the highest quality content with a footprint of more than 1 billion consumers in 32 territories through print, digital, video, and social platforms. Cond&eacute; Nast is renowned for provocative, influential, award-winning content-across brands, across platforms, and across continents.Cond&eacute; Nast India is dedicated to producing high-quality, compelling content that connects with India&rsquo;s most influential audiences. A leader within the market, Cond&eacute; Nast India produces the premium titles Vogue, GQ, Cond&eacute; Nast Traveler, and Architectural Digest (AD)
 
 
 
 
 
 
 
 About the Role
 
 
 
 
 We&rsquo;re looking for a sharp and driven Digital Marketing Associate Manager to lead our in-house performance campaigns. This role is perfect for someone who thrives on data, knows the performance marketing ecosystem inside out, and can turn budgets into results with precision and creativity.
 
 
 
 
 
 
 
 What You&rsquo;ll Do
 
 
 
 <ul>
 <li>
 Lead performance marketing campaigns end-to-end across Google, Meta, programmatic, and other paid channels.
 </li>
 <li>
 Own strategy, execution, and optimization to deliver ROI-driven growth.
 </li>
 <li>
 Deep dive into analytics and attribution to constantly improve efficiency.
 </li>
 <li>
 Collaborate with creative and content teams to bring campaigns to life with impactful messaging.
 </li>
 <li>
 Experiment with new platforms, tools, and strategies to stay ahead of the curve.
 </li>
 </ul>
 
 
 
 
 
 
 What We&rsquo;re Looking For
 
 
 
 <ul>
 <li>
 3&ndash;5 years of hands-on experience in performance marketing with a proven track record, mainly paid social, specifically Instagram
 </li>
 <li>
 Strong command over SEM, paid social [mainly Instagram], display and retargeting
 </li>
 <li>
 ROI focus
 </li>
 <li>
 Ability to guide the creative team on what kind of creative to create for the campaigns
 </li>
 <li>
 Data-first mindset with solid analytical and reporting skills.
 </li>
 <li>
 Comfortable working independently, yet great at collaborating across teams
 </li>
 <li>
 A mix of strategic thinking and roll-up-your-sleeves execution
 </li>
 </ul>
 
 
 
 
 
 
 Culture Fit
 
 
 
 <ul>
 <li>
 You thrive in a fast-paced, ownership-driven environment where ideas move quickly from strategy to execution.
 </li>
 <li>
 You bring both a startup hustle and a corporate discipline &mdash; balancing agility with accountability.
 </li>
 <li>
 Curiosity, collaboration, and a growth mindset are second nature to you.
 </li>
 </ul>
 
 
 
 
 
 Work Location
 
 : Lower Parel, Mumbai
 
 
 
</div>

Senior Digital Marketing Associate

LS Digital Group

<div>
 
 Associate - Digital Analytics
 
 
 
 Office Location
 
 : Ghansoli
 
 
 
 Position Description
 
 :
 
 <ul>
 <li>
 Work independently on tags configuration and the development of tags and data layer using Google Tag Manager for Web and Mobile Apps.
 </li>
 <li>
 Work as an individual contributor and handle pipeline of tagging requests received from various clients as well as support large scale projects.
 </li>
 <li>
 Develop, design, build, test, and monitor of Web data layer and web tags/pixels.
 </li>
 <li>
 Work with interactive marketing teams (paid media, social media, organic search engine optimization) for tracking in their areas and merging of their data with web analytics, as needed.
 </li>
 <li>
 A good understanding of Google ecosystem and can perform tagging across all Google platforms including marketing platforms.
 </li>
 <li>
 Work with program managers/customer service team for timely implementation of changes in tagging due to site changes.
 </li>
 <li>
 Tagging schemas and specifications for new sites and new site features.
 </li>
 <li>
 Quality assurance and debugging of tagging as implemented by developers.
 </li>
 <li>
 Write tagging specifications/flow for developers for enhanced ecommerce websites/apps.
 </li>
 <li>
 Implement proper cookie consent triggers to adhere to regulatory standards (GDPR, CCPA).
 </li>
 <li>
 Write JavaScript to pull data from the DOM, dataLayer, JavaScript variables, and data objects for implementation in Google Tag Manager. Server-side tags implementation is a plus.
 </li>
 <li>
 Write SQL/Big Queries to verify and report on Google Analytics in the data warehouse.
 </li>
 <li>
 Access the Google Tag Manager and Google Analytics APIs for automating tasks.
 </li>
 <li>
 Quality assurance and debugging of tagging as implemented by developers.
 </li>
 </ul>
 
 
 
 
 
 Responsibilities
 
 :
 
 <ul>
 <li>
 Strong knowledge of DHTML (HTML, CSS, JavaScript, DOM).
 </li>
 <li>
 Hands-on in Looker Studio (Previously Data Studio) is a plus.
 </li>
 <li>
 Experience architecting, designing, and implementing data within a data layer.
 </li>
 <li>
 Experience in reporting and data crunching.
 </li>
 <li>
 Experience debugging analytics and other HTTP requests with browser developer tools/extensions.
 </li>
 </ul>
 
 
</div>

Digital Analytics Associate

Aerem

<div>
 
 
 ABOUT AEREM
 
 
 
 Aerem is India's end-to-end platform making solar adoption simple for MSMEs and homeowners, empowering them to harness the power of sun and reduce electricity cost by up to 80%.
 
 
 Our strength lies in delivering a comprehensive approach that addresses every friction point in solar adoption from finding the right installer to ensuring the right price, equipment, quality, and financing. We operate India's only RBI-licensed solar-focused NBFC and SunStore, a B2B marketplace that connects OEMs, distributors, and installation partners in a seamless ecosystem. This entire experience comes together on our integrated digital platform, allowing customers to manage their solar journey, from start to savings, in one place.
 
 
 Backed by Blume Ventures, UTEC, Avaana Capital, British International Investment (BII), SE Ventures, and Riverwalk Holdings, we are dedicated to transforming India's solar energy landscape while delivering exceptional returns for businesses and supporting local solar entrepreneurs.
 
 
 
 
 
 
 Role: Head of Digital Marketing &amp; Ecommerce (Green Fintech &amp; Solar)
 
 
 
 
 Location:
 
 Mumbai
 
 
 
 Sector:
 
 Renewable Energy &amp; Financial Technology
 
 
 
 
 
 
 Role Mission
 
 
 
 We are looking for a high-energy, proactive data-driven leader to spearhead the digital growth of our dual-impact startup. You will be responsible for bridging the gap between
 
 Solar Energy
 
 (product) and
 
 Fintech
 
 (financing solutions), making sustainable energy accessible through a seamless D2C digital experience.
 
 
 Your goal is to build a high-conversion engine that drives direct sales through our website and scales our presence across major e-commerce marketplaces.
 
 
 
 
 
 
 Key Responsibilities
 
 
 
 
 1. Performance Marketing &amp; Customer Acquisition
 
 
 <ul>
 <li>
 
 Meta &amp; Google Ads:
 
 Lead the strategy for high-intent lead generation and D2C sales. You will optimize campaigns for "Solar-as-a-Service" or "Fintech-enabled purchasing," focusing on ROAS and lowering CAC.
 </li>
 <li>
 
 Funnel Optimization:
 
 Design and manage the digital sales funnel, from initial awareness to the financing application and final checkout.
 </li>
 </ul>
 
 
 2. D2C &amp; Marketplace Management
 
 
 <ul>
 <li>
 
 Ecommerce Strategy:
 
 Own the end-to-end D2C experience on our website, ensuring the "Solar + Financing" bundles are easy to understand and purchase.
 </li>
 <li>
 
 Marketplace Growth:
 
 Drive sales and visibility on marketplaces (e.g., Amazon, local specialty solar marketplaces), managing product listings, ratings, and marketplace-specific advertising.
 </li>
 </ul>
 
 
 3. Social Media &amp; Influencer Marketing
 
 
 <ul>
 <li>
 
 Brand Storytelling:
 
 Oversee our social media presence to educate the market on solar ROI and fintech benefits.
 </li>
 <li>
 
 Influencer Partnerships:
 
 Build a network of "Green-tech" influencers, financial educators, and lifestyle creators to build trust and drive referral traffic.
 </li>
 </ul>
 
 
 4. Website, SEO &amp; Content
 
 
 <ul>
 <li>
 
 Search Authority:
 
 Execute an aggressive SEO strategy targeting high-value keywords in the solar and green-finance space.
 </li>
 <li>
 
 UX/UI Oversight:
 
 Ensure the website is optimized for conversion, particularly the integrated fintech calculators and credit application workflows.
 </li>
 </ul>
 
 
 5. Martech &amp; Automation Strategy
 
 
 
 
 1. Lead &amp; Lifecycle Automation
 
 
 <ul>
 <li>
 High-Intent Lead Nurturing: Build automated "Solar ROI" drip sequences (using Klaviyo or HubSpot) that educate leads based on their specific stage&mdash;from initial curiosity to credit application for solar financing.
 </li>
 <li>
 Immediate Response (Speed-to-Lead): Implement AI-powered SMS and WhatsApp triggers (via Attentive or Intercom) to contact new leads within 5 minutes of a form fill, significantly increasing conversion rates in the competitive solar market.
 </li>
 <li>
 Credit-Based Branching: Create logic-based workflows that segment customers based on their financial eligibility, delivering personalized "Fintech-first" or "Product-first" messaging.
 </li>
 </ul>
 
 
 2. The Martech Stack (Architecture)
 
 
 <ul>
 <li>
 Analytics &amp; Attribution: Deploy GA4 and Microsoft Clarity (heatmapping) to track the friction points in the complex solar financing application process.
 </li>
 <li>
 CRM Integration: Ensure seamless data flow between the website (front-end), the Fintech credit engine (back-end), and the CRM (e.g., Salesforce or Zoho) for real-time lead routing.
 </li>
 <li>
 Personalization Engine: Utilize tools like Dynamic Yield or Nosto to show different website experiences based on the user's location (solar potential) and browsing behavior.
 </li>
 </ul>
 
 
 
 
 
 Specific Fintech &amp; Solar Requirements
 
 
 <ul>
 <li>
 
 Lead Quality:
 
 In the solar world, volume isn't enough. You must be able to filter and qualify leads to ensure high conversion for the sales team.
 </li>
 <li>
 
 Compliance &amp; Trust:
 
 Experience in Fintech marketing is crucial; you must understand how to market financial products (loans/credits) within regulatory guidelines while building high consumer trust.
 </li>
 <li>
 
 Complex Sale Cycles:
 
 Ability to market products that have a high price point and require consumer education.
 </li>
 </ul>
 
 
 
 
 
 Required Skills &amp; Experience
 
 
 <ul>
 <li>
 
 Experience:
 
 7+ years in Digital Marketing, with at least 2 years in a leadership role within
 
 Fintech, EdTech, or High-Ticket D2C
 
 .
 </li>
 <li>
 
 Technical Proficiency:
 
 Mastery of
 
 Google Ads Manager
 
 and
 
 Meta Business Suite
 
 .
 </li>
 <li>
 Deep experience with
 
 GA4
 
 ,
 
 GTM
 
 , and CRM tools (e.g., HubSpot, Salesforce).
 </li>
 <li>
 Knowledge of Ecommerce platforms (Shopify, Magento) and Marketplace backends.
 </li>
 <li>
 
 Analytical Prowess:
 
 Ability to build complex attribution models to understand how social awareness impacts search conversions.
 </li>
 <li>
 
 Creative Eye:
 
 Ability to brief creative teams on producing "thumb-stopping" content that simplifies complex solar/finance concepts.
 </li>
 </ul>
 
 
 
 
 
 Key Performance Indicators (KPIs)
 
 
 <ul>
 <li>
 
 Direct Revenue:
 
 Total sales via D2C website and Marketplaces.
 </li>
 <li>
 
 Lead Generation:
 
 Cost per Qualified Lead (CPQL) for solar financing and B2B Sales.
 </li>
 <li>
 
 Organic Growth:
 
 Increase in non-paid traffic and domain authority.
 </li>
 <li>
 
 Retention:
 
 Customer Lifetime Value (LTV) and referral rates.
 </li>
 </ul>
 
 
</div>

Head - Digital Marketing & Ecommerce

Schbang

<div>
 
 
 Job Description: Business Manager &ndash; SEO &amp; Content Vertical
 
 
 
 
 Location:
 
 Schbang, Mumbai &ndash; Lower Parel
 
 
 
 Work Mode:
 
 In-office / Onsite
 
 
 
 
 
 
 Role Focus
 
 
 
 Solely responsible for generating new business, closing one-time project deals, and bringing fresh clients to the SEO &amp; Content vertical.
 
 
 
 
 
 
 Key Responsibilities
 
 
 
 New Client Acquisition
 
 <ul>
 <li>
 Create customized proposals, estimates, and pitches for SEO and content projects.
 </li>
 <li>
 Generate qualified leads through outbound reach-outs, networking, partnerships, and digital channels.
 </li>
 <li>
 Build and manage a strong pipeline of potential clients across industries.
 </li>
 <li>
 Conduct discovery calls to understand business requirements, pain points, and project scope.
 </li>
 </ul>
 
 Project-Based Business Growth
 
 <ul>
 <li>
 Focus on acquiring one-time SEO audits, content writing projects, technical fixes, content revamps, SERP optimization projects, etc.
 </li>
 <li>
 Identify short-term opportunities and high-value project work across SMEs, startups, and enterprise teams.
 </li>
 <li>
 Work with the operations team to hand over closed deals smoothly for execution.
 </li>
 </ul>
 
 Market &amp; Strategy
 
 <ul>
 <li>
 Identify new sectors, categories, and demand patterns for SEO and content services.
 </li>
 <li>
 Track competitor offerings, pricing, and market positioning.
 </li>
 <li>
 Suggest new packages, micro services, or project formats based on market gaps.
 </li>
 </ul>
 
 Collaboration
 
 <ul>
 <li>
 Collaborate with SEO, content, and delivery leads only during pre-sales for effort estimation and feasibility checks.
 </li>
 <li>
 Ensure accurate scoping and documentation before handing off to project managers.
 </li>
 <li>
 Work with marketing teams to create sales collateral, case studies, and success stories.
 </li>
 </ul>
 
 Targets &amp; Reporting
 
 <ul>
 <li>
 Achieve monthly and quarterly new business targets.
 </li>
 <li>
 Maintain CRM hygiene, track conversions, and provide weekly pipeline reports.
 </li>
 <li>
 Analysis of lead sources, conversion metrics, and sales performance.
 </li>
 </ul>
 
 
 
 
 
 Skills &amp; Requirements
 
 
 
 Must-Have
 
 <ul>
 <li>
 Strong background in sales or business development within digital marketing, SEO, or content domains.
 </li>
 <li>
 Ability to independently generate leads and convert prospects.
 </li>
 <li>
 Strong proposal writing, pitching, and negotiation skills.
 </li>
 <li>
 Understanding of SEO basics, content strategy, keyword research, and deliverable types.
 </li>
 <li>
 Self-driven and comfortable working with targets and deadlines.
 </li>
 </ul>
 
 Good-to-Have
 
 <ul>
 <li>
 Exposure to AI-assisted content tools and SEO software.
 </li>
 <li>
 Experience in agency or project-based sales environments.
 </li>
 <li>
 Ability to identify high-intent prospects quickly.
 </li>
 </ul>
 
 
 
 
 
 Personal Attributes
 
 
 <ul>
 <li>
 Hustler mindset with strong ownership.
 </li>
 <li>
 Excellent communication and persuasion skills.
 </li>
 <li>
 Persistent, resilient, and goal-oriented.
 </li>
 <li>
 Sharp understanding of client needs and project feasibility.
 </li>
 </ul>
 
 
</div>

Business Manager- SEO & Content

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