marketing specialist

business analyst

marketing executive

data analyst

analyst

marketing analyst

PepsiCo

<div>
 
 Overview
 
 
 
 This role will be responsible for supporting the design, implementation, and ongoing management of PepsiCo&rsquo;s Consumer Data Platform (CDP) and First-Party (1P) Data Collection initiatives across the AMESA region, with a primary focus on Egypt, KSA, Pakistan, and South Africa.
 
 
 As a key link between PepsiCo&rsquo;s 1P data collection systems and our marketing agency partners, this role will ensure that the data we capture is effectively activated, optimized, and transformed into actionable insights&mdash;driving smarter marketing strategies and stronger consumer connections.
 
 
 
 Responsibilities
 
 
 
 We are looking for a dynamic and experienced Marketing Senior Specialist to join our team and support PepsiCo&rsquo;s digital transformation across the AMESA region. This role will be central in driving data acquisition, loyalty initiatives, CRM programs, and MarTech capabilities, ensuring our markets are future-ready and insights-driven.
 
 
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Data Acquisition Management: Lead and oversee data acquisition initiatives across 7 markets (KSA, Egypt, Pakistan, Sub-Saharan Africa, Kuwait, Oman, UAE), ensuring consistency, quality, and compliance.
 </li>
 <li>
 Customer Data &amp; Analytics (cDNA): Lead the expansion of data activation across social, programmatic, and CRM channels in multiple markets, strengthening consumer connections through smart, data-driven strategies.
 </li>
 <li>
 Loyalty &amp; CRM: Manage and optimize Loyalty and CRM reporting and analysis programs across AMESA markets, delivering actionable insights that fuel consumer engagement and retention.
 </li>
 <li>
 MarTech Capabilities: Partner with global and regional teams to scale and enhance MarTech solutions, enabling advanced personalization, targeting, and measurement across the AMESA sector.
 </li>
 <li>
 Cross-Functional Collaboration: Collaborate with key stakeholders across Digital, Media, Sales, and Insights teams to integrate DX capabilities (e.g., Media2Shelf, Consumer Insights), ensuring business objectives are supported by data and technology.
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 <ul>
 <li>
 3-5 years of experience in data analysis/engineering role with proven track record working with Salesforce
 
 
 </li>
 </ul>
 Marketing Cloud (ExactTarget) for AMPScripts or similar platform such as Responsys, Silverpop, Adobe
 
 
 Campaign, Eloqua, etc
 
 
 <ul>
 <li>
 2+ yrs of overall Digital Marketing experience
 </li>
 <li>
 Ensure successful rendering across a wide variety of basic infrastructure in Salesforce Marketing Cloud or similar platforms:
 
 
 </li>
 </ul>
 Data Extensions, Queries, Triggered Send Definitions, and Microsites
 
 
 <ul>
 <li>
 Experience working within a brand environment, with collaboration with agencies and marketers
 </li>
 <li>
 Knowledge of AMESA digital landscape is a plus
 </li>
 </ul>
</div>

Marketing Senior Analyst

Jumia Group

<div>
 
 About Jumia
 
 :
 
 
 Jumia is a leading pan-African e-commerce platform. Its mission is to improve the quality of everyday life in Africa by leveraging technology to deliver innovative, convenient and affordable online services to customers, while helping businesses grow as they use Jumia's platform to better reach and serve customers.
 
 
 Jumia is built around a marketplace and supported by a proprietary logistics business
 
 [Jumia Logistics]
 
 and a digital payment and fintech platform
 
 [Jumia Pay]
 
 . With over 3,000 employees, Jumia is led by top talented leaders offering a great mix of local and international talents and is backed by very high-profile shareholders. Jumia is committed to creating a sustainable impact in Africa.
 
 
 In April 2019, Jumia was the first Tech company in Africa to be listed on the New York Stock Exchange.
 
 
 
 What we are looking for:
 
 
 
 We are seeking a passionate Senior Performance Analyst to join our team.
 
 
 
 Responsibilities:
 
 
 
 <ul>
 <li>
 Collaborate with the marketing team to develop effective media strategies and plans
 </li>
 <li>
 Conduct research and analysis to identify target audiences and determine the most suitable media channels
 </li>
 <li>
 Support in creating media plans that align with campaign objectives and budgetary requirements
 </li>
 <li>
 Support in monitoring and optimizing media campaigns to ensure maximum performance and ROI
 </li>
 <li>
 Stay updated on industry trends, emerging technologies, and best practices in media planning and execution
 </li>
 <li>
 Utilize digital tools such as Facebook Ads Manager, Google AdWords, and analytical platforms (e.g., Adobe, Adjust, Power BI) to track and measure campaign effectiveness
 </li>
 <li>
 Generate insightful reports on campaign performance, providing actionable recommendations for future campaigns
 </li>
 <li>
 Collaborate cross-functionally with internal teams and external partners to ensure seamless execution of media plans
 </li>
 <li>
 On top of all invoice, billing and delivery issues. Knows when to escalate discrepancies to the manager.
 
 
 </li>
 </ul>
 
 Requirements:
 
 
 
 <ul>
 <li>
 2 - 4 years of experience in media planning and buying
 </li>
 <li>
 Knowledge of digital media channels, platforms, and tools
 </li>
 <li>
 Aware of the digital analytical tools such as Facebook Ads Manager, Google AdWords, and analytical platforms (e.g., Adobe, Adjust, PowerBI)
 </li>
 <li>
 Good communication and presentation skills to effectively support in media strategies and campaign results
 </li>
 <li>
 Detail-oriented and time management skills
 </li>
 <li>
 Ability to thrive in a fast-paced, deadline-driven environment
 </li>
 <li>
 Proactive and adaptable with a passion for staying updated on industry trends and emerging technologies
 
 
 </li>
 </ul>
 
 We Offer
 
 :
 
 
 <ul>
 <li>
 A unique experience in an entrepreneurial, yet structured environment
 </li>
 <li>
 A unique opportunity of having strong impact in building the African e-commerce sector
 </li>
 <li>
 The opportunity to become part of a highly professional and dynamic team
 </li>
 <li>
 An unparalleled personal and professional growth as our longer-term objective is to train the next generation of leaders
 
 
 </li>
 </ul>
 
 Please ensure to only apply for jobs with Jumia through our official website.
 
 
 
 
 Jumia will never charge you a fee to apply for a job: be wary of websites that claim to help you apply for a Jumia job or that charge a fee to get you a job.
 
 
 
</div>

Regional Senior Paid Performance Analyst - Full Time

Breadfast

<div>
 
 
 Role Objectives
 
 
 
 The Commercial Analyst (Private Label) is constantly engaged in supporting the most critical initiatives and mitigating the most challenging risks across both commercial and operational fronts. This role requires
 
 
 outstanding analytical amp; problem-solving skills, a result-oriented mindset, bias for action and the ability to hit the ground running.
 
 
 
 
 
 
 
 Roles &amp; Responsibilities
 
 
 <ul>
 <li>
 :Analyze business performance using a variety of methodologies, combining quantitative and qualitative analysis to identify trends, opportunities, and areas for improvement
 </li>
 <li>
 .Utilize hypothesis-driven problem-solving to address both tactical and strategic challenges, develop actionable recommendations, and ensure alignment on priorities with key stakeholders
 </li>
 <li>
 .Design and execute multi-disciplinary initiatives, managing the full lifecycle from concept and planning through implementation, impact assessment, and achieving measurable results
 </li>
 <li>
 .Collaborate across departments to ensure seamless execution of strategies, fostering effective communication and alignment on business objectives
 </li>
 <li>
 .Continuously monitor market trends, internal performance, and industry benchmarks to refine strategies and stay ahead of competitive dynamics
 </li>
 <li>
 .Present insights and progress updates to stakeholders, driving informed decision-making and organizational buy-in
 </li>
 </ul>
 
 
 
 
 
 .REQUIRED EDUCATION, KNOWLEDGE, AND SKILL
 
 
 <ul>
 <li>
 SBachelor&rsquo;s degree in Business Administration, Economics, or a related field; an advanced degree is a plus
 </li>
 <li>
 .2+ years of experience in business analysis, or a related role
 </li>
 <li>
 .Strong proficiency in quantitative and qualitative analysis techniques, with the ability to interpret complex data and translate it into actionable strategies
 </li>
 <li>
 .Proven experience in hypothesis-driven problem-solving and delivering actionable recommendations
 </li>
 <li>
 .Track record of managing multi-disciplinary initiatives from planning to successful execution and impact evaluation
 </li>
 <li>
 .Strong communication and interpersonal skills, with the ability to engage stakeholders and foster cross-functional collaboration
 </li>
 <li>
 .Proficiency in data visualization tools, analytics platforms, and Microsoft Office Suite (Excel, PowerPoint, etc.)
 </li>
 <li>
 .A proactive mindset with a focus on results and continuous improvement
 </li>
 </ul>
 .
</div>

Commercial Analyst

Jellavu

<div>
 
 
 About the Role:
 
 
 
 We are seeking a talented and creative
 
 Marketing Specialist
 
 to join our growing team at Jellavu. The ideal candidate will play a key role in elevating our brand presence, driving impactful marketing campaigns, and supporting our digital and offline marketing initiatives. This role requires a mix of creativity, analytical thinking, and strong communication skills.
 
 
 Key Responsibilities:
 
 
 &bull; Manage and monitor Jellavu&rsquo;s social media platforms to ensure consistent and effective brand communication.
 
 
 &bull; Assist in developing and implementing the brand&rsquo;s annual marketing plans.
 
 
 &bull; Strengthen the company&rsquo;s online presence through various digital marketing tools and strategies.
 
 
 &bull; Set KPIs and analyze ROI to measure campaign performance and effectiveness.
 
 
 &bull; Collaborate with the marketing team to create innovative ideas and campaigns.
 
 
 &bull; Build and maintain relationships with advertising and media agencies.
 
 
 &bull; Support the planning and execution of marketing events, PR activities, and promotional campaigns.
 
 
 &bull; Work closely with the Marketing Agency on managing e-commerce projects.
 
 
 &bull; Create engaging and creative content for digital and marketing platforms.
 
 
 Qualifications:
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Marketing or a related field.
 </li>
 <li>
 Strong knowledge of all major social media platforms.
 </li>
 <li>
 Ability to analyze KPIs and evaluate campaign performance.
 </li>
 <li>
 Strong communication, creativity, and content creation skills.
 </li>
 <li>
 Organized, detail-oriented, and able to multitask effectively
 </li>
 </ul>
</div>

Marketing Specialist

Americana Restaurants

<div>
 
 Americana Restaurants is looking for Marketing Senior Associate who will support the marketing team in executing and optimizing marketing strategies to drive brand awareness, customer engagement, and business growth. This role involves managing marketing campaign management, market research, and performance tracking to ensure the effective delivery of marketing initiatives.
 
 
 The ideal candidate will be responsible for creating and executing our marketing strategy. He will lead our marketing campaigns, evaluate our marketing performance metrics, and collaborate with internal teams.
 
 
 
 
 
 
 Responsibilities
 
 
 <ul>
 <li>
 Participate in setting and developing annual marketing plans to meet the annual objectives.
 </li>
 <li>
 Develop strategies and tactics to get the word out about our company and drive qualified traffic
 </li>
 <li>
 Supervises the implementation of marketing programs which may affect brands image, maximize the profitability and sales figures in low seasons and analyses its impact on the business.
 </li>
 <li>
 Propose new and creative approaches to retain, upselling, and cross-selling to expand
 </li>
 </ul>
 
 customer base.
 
 <ul>
 <li>
 Conduct research on market trends, brand&rsquo;s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
 </li>
 <li>
 Ensure &amp; monitor the availability of all marketing materials needed to run all marketing programs, makes sure of its accuracy, reports to Marketing Manager with new needs and ratios of consumption
 </li>
 <li>
 Ensures that programs designed and implemented matches the annual budget set for the programs and manages overhead costs attributed to the project implementation.
 </li>
 <li>
 Deploy successful marketing campaigns and own their implementation from ideation to execution and regularly the stores to ensure proper implementation of the brand strategies.
 </li>
 </ul>
 
 
 
 
 
 Qualifications and requirements:
 
 
 <ul>
 <li>
 Bachelor's degree in marketing, finance, business administration, or similar.
 </li>
 <li>
 3-5 years of experience in marketing position.
 </li>
 <li>
 Extensive knowledge of marketing strategies, digital marketing, and branding.
 </li>
 <li>
 Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
 </li>
 <li>
 Excellent verbal and written communication skills.
 </li>
 <li>
 Excellent organizational skills and attention to detail.
 </li>
 <li>
 Excellent time management skills with a proven ability to meet deadlines.
 </li>
 <li>
 Strong analytical and problem-solving skills.
 </li>
 </ul>
 
 
</div>

Senior Marketing Associate

Beiersdorf

<div>
 Your Tasks
 
 
 <ul>
 <li>
 Provide data consolidation, analyses, simulations, and insights to the Marketing Controller and local marketing teams
 </li>
 <li>
 Support the tracking of financial performance and defined KPIs, highlighting deviations from plan/forecast and providing, with the marketing teams, an objective viewpoint on the business situation and initiating countermeasures.
 </li>
 <li>
 Assist in preparing financial business cases for innovations, identifying white space entry and other business opportunities and support with business cases or investment evaluations, and other marketing-related processes
 </li>
 <li>
 Drive the assortment review process to ensure maximum possible sales are delivered through a minimum possible portfolio of products to meet consumer needs
 </li>
 <li>
 Prepare and analyse Category SOI (NGS-MII) as well as gap analysis YTD vs. Plan/Forecast and previous years
 </li>
 <li>
 Ensure data quality in BASE, marketing budget tracking tool, and use it as a single source of marketing budget steering
 </li>
 <li>
 Ensure the hygiene of the marketing budget booking, including but not limited to reclassify the wrong booking and educate the demand owners
 </li>
 <li>
 Prepare closing activities e.g., monthly/quarterly/yearly accruals &amp; provisions, consumption &amp; release tracking for Marketing Budgeting spends
 </li>
 <li>
 Prepare monthly category business reviews (Net Sales, Gross Margin, Sales &amp; Margin Driver) with focus on YTD &amp; YTG performance vs Forecast
 </li>
 <li>
 Support initiatives for process standardization and digitalization with regards to processes, templates, reports, and dashboards
 </li>
 <li>
 Assist with all Plan/Forecast submissions required from marketing controlling unit e.g., key new product initiative (Net Sales, Gross Margin, Marketing Budget), relaunches, marketing budget plan or any others required in the system (TM1)
 
 
 </li>
 </ul>
 Your Profile
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in accounting/finance, business, or management required
 </li>
 <li>
 1 - 3 years of work experience, ideally within an FMCG Company, can also be through an internship
 </li>
 <li>
 Foundational understanding of Sales, Marketing or Supply Chain commercial concepts is a plus
 </li>
 <li>
 Experience with handling and manipulating large amount of data sets
 </li>
 <li>
 Strategic thinking and strong data analysis ability, able to read through financial trend and desire to learn how to translate data into recommendations
 </li>
 <li>
 Willingness to go the extra mile &ndash; ambitious winning mindset, yet humble
 </li>
 <li>
 Entrepreneurial spirit, open-minded, passionate about teamwork/winning together
 </li>
 <li>
 Organized, efficient &amp; self-motivated.
 </li>
 <li>
 Ability to work under pressure and meet deadlines.
 </li>
 <li>
 High sense of urgency &amp; responsibility
 </li>
 <li>
 Strong communication skills with willingness to engage with various stakeholders
 </li>
 <li>
 Good presentation skills.
 </li>
 <li>
 Fluent in English is a must
 </li>
 <li>
 Strong knowledge in Microsoft Excel &amp; PowerPoint are essential
 </li>
 <li>
 Basic knowledge of SAP or other large ERP systems is beneficial
 </li>
 <li>
 Knowledge in Power BI is a plus
 
 
 </li>
 </ul>
 At Beiersdorf, we want to help people feel good about their skin &ndash; and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Labello. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment and society.
 
 
 Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live an inclusive culture of respect and trust that is strongly aligned with our values &ndash; CARE, COURAGE, SIMPLICITY and TRUST. We also embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.
 
 
</div>

Junior Marketing Controller - MENA

MB Engineering Group

<div>
 
 Company Description
 
 
 
 MB Engineering Group manages five subsidiaries with integrated operations in manufacturing, trading, and logistics in the electrical industry. Over the last four decades, MBE has become a leading supplier and manufacturer of Low Voltage Electrical supplies in the Egyptian market. They specialize in protection devices, automation devices, control devices, and distribution panel boards. The company's success is rooted in its commitment to innovation and quality.
 
 
 
 Role Description
 
 
 
 This is a full-time, on-site role for a Trade Marketing Specialist located in Cairo, Egypt. The Trade Marketing Specialist will be responsible for developing and executing market plans, analyzing market trends, and supporting trade marketing activities. The role entails working closely with the marketing and sales teams to ensure effective communication and implementation of marketing strategies. Responsibilities also include monitoring and reporting on the performance of trade marketing initiatives and suggesting improvements as needed.
 
 
 
 Qualifications
 
 
 <ul>
 <li>
 Market Planning and Trade Marketing skills
 </li>
 <li>
 Strong Analytical Skills
 </li>
 <li>
 Effective Communication and Marketing skills
 </li>
 <li>
 Proficiency in market analysis tools and software
 </li>
 <li>
 Bachelor's degree in Marketing, Business Administration, or related field
 </li>
 <li>
 Relevant experience in the electrical industry is a plus
 </li>
 <li>
 Strong organizational and project management skills
 </li>
 </ul>
</div>

Senior Trade Marketing

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