marketing executive

digital marketing executive Jobs in Karachi

digital marketing executive

business development manager Jobs in Karachi

business development manager

digital marketing manager Jobs in Karachi

digital marketing manager

performance marketer

marketing campaign manager

MarketCube.io

Reports to: Chief Operating Officer (COO)About the RoleMarket Cube is looking for an experienced Marketing Manager &ndash; Performance Marketing to lead the marketing strategy and execution across our growing portfolio of products. This is a hands-on role for someone who enjoys managing paid campaigns, analysing performance data, and driving measurable business growth.You will take ownership of our digital marketing efforts, optimise customer acquisition, and help shape our marketing strategy across multiple brands.Key Responsibilities<ul><li>Plan, launch, manage and optimise paid advertising campaigns across Meta, Google Ads and LinkedIn.</li><li>Continuously test creatives, audiences and campaign strategies to improve performance and scale successful campaigns.</li><li>Own and report on key performance metrics including Customer Acquisition Cost (CAC), Return on Ad Spend (ROAS) and Cost per Lead (CPL).</li><li>Manage and allocate marketing budgets across multiple products based on performance and business priorities.</li><li>Drive demand generation through content marketing, SEO, email marketing and lead nurturing campaigns.</li><li>Work closely with designers and copywriters to develop high-performing ad creatives, landing pages and marketing content.</li><li>Implement and maintain accurate tracking, attribution, conversion events, UTMs and analytics.</li><li>Adapt marketing priorities across different products as business needs evolve.</li><li>Produce regular performance reports with actionable recommendations.</li></ul>Essential Requirements<ul><li>Minimum 4 years' experience in digital marketing, including at least 3 years of hands-on paid advertising management.</li><li>Proven experience managing advertising accounts and budgets directly (not solely through agencies).</li><li>Strong working knowledge of Meta Ads Manager and Google Ads.</li><li>Experience with Google Analytics 4 (GA4), conversion tracking, pixels and event implementation.</li><li>Strong analytical skills with the ability to interpret campaign data and make data-driven decisions.</li><li>Experience planning, executing and analysing A/B tests to improve campaign performance.</li><li>Confident creating reports and presenting marketing insights and recommendations.</li><li>Excellent written and spoken English.</li><li>Experience marketing multiple products or brands simultaneously.</li></ul>Desirable Skills<ul><li>B2B SaaS or software marketing experience.</li><li>LinkedIn Ads campaign management.</li><li>SEO and content marketing.</li><li>Experience using HubSpot or similar CRM platforms.</li><li>E-commerce or marketplace marketing experience.</li><li>Basic design skills using Canva or Figma.</li></ul>What We Offer<ul><li>Opportunity to make a significant impact in a fast-growing business.</li><li>Ownership of marketing strategy across multiple products.</li><li>Collaborative and supportive team environment.</li><li>Career growth and development opportunities.</li></ul>How to ApplyPlease submit:<ul><li>Your CV.</li><li>One example of a marketing campaign you personally managed, including:</li><li>The campaign objective.</li><li>The budget you managed.</li><li>The marketing channels used.</li><li>The results achieved.</li></ul>Please send your application to Ali.haider@marketcube.io.Applications submitted without a campaign example will not be considered.Job Type: Full-timeExperience:<ul><li>META, TikTok, Pinterest: 4 years (Required)</li></ul>Work Location: Hybrid remote in Karachi

Marketing Manager – Performance Marketing

TechSol (Pvt) Ltd

Company: Epic Global Location: SMCHS, Shahrah-e-Faisal, Karachi Job Type: Full-Time (On-Site) Shift: Night Shift (9:00 PM &ndash; 6:00 AM) Working Days: Monday &ndash; FridayJob OverviewEpic Global is looking for a passionate, analytical, and results-driven Performance Marketer to join our growing team. The ideal candidate will have hands-on experience managing paid advertising campaigns across Meta and Google platforms, with a strong focus on driving conversions, improving campaign performance, and maximizing return on ad spend.Key Responsibilities<ul><li>Plan, launch, manage, and optimize paid campaigns on Meta Ads and Google Ads.</li><li>Monitor campaign performance and continuously improve ROAS, CPA, CTR, and conversion rates.</li><li>Conduct audience research, targeting, and A/B testing to improve campaign effectiveness.</li><li>Analyze campaign data and provide actionable insights and performance reports.</li><li>Implement and manage tracking using Google Analytics, Meta Business Suite, and other marketing tools.</li><li>Stay up to date with the latest digital marketing trends, platform updates, and best practices.</li><li>Collaborate with internal teams to achieve marketing and business objectives.</li></ul>Requirements<ul><li>1&ndash;3 years of hands-on experience in Performance Marketing.</li><li>Strong knowledge of Meta Ads Manager and Google Ads.</li><li>Experience with campaign optimization, audience segmentation, and A/B testing.</li><li>Understanding of Google Analytics, Meta Business Suite, and conversion tracking.</li><li>Strong analytical, reporting, and problem-solving skills.</li><li>Ability to work independently and manage multiple campaigns simultaneously.</li><li>Excellent communication and time management skills.</li><li>Bachelor's degree in Marketing, Business, or a related field is preferred.</li></ul>What We Offer<ul><li>Competitive salary based on experience.</li><li>Career growth opportunities in a fast-growing digital agency.</li><li>Collaborative and professional work environment.</li><li>Five-day work week (Monday&ndash;Friday).</li></ul>Job Details<ul><li>Job Type: Full-Time</li><li>Work Location: On-Site (Karachi)</li><li>Shift: Night Shift (9:00 PM &ndash; 6:00 AM)</li></ul>ApplyIf you're passionate about performance marketing and ready to grow your career with Epic Global, we'd love to hear from you.Apply by sending your resume to: careers@epicglobal.pkPay: Rs50,000.00 - Rs90,000.00 per monthWork Location: In person

Performance Marketer (Junior–Mid Level)

Mashreq

<div>
 Job Description
 
 Designation: Assistant Manager &ndash; RBG Analytics
 
 Department: RBG Analytics
 
 Experience: 6-8 Years
 
 Location: Pakistan
 
 
 Role Purpose
 
 The Assistant Manager &ndash; AI &amp; Machine Learning will support the development of advanced analytics and AI-driven solutions to enhance digital banking performance, customer engagement, and marketing effectiveness. The role focuses on leveraging customer digital footprint data across digital channels to generate insights, develop predictive models, and optimize digital marketing campaigns and customer journeys.
 
 In addition to traditional machine learning expertise, the role requires foundational AI Engineering capabilities, including familiarity with Large Language Models (LLMs) and their application in banking use cases such as customer support automation, intelligent search, and digital engagement solutions.
 
 The role requires strong analytical capability, technical expertise in machine learning, and the ability to translate digital behavioral data into actionable insights that support business growth and customer experience initiatives.
 
 
 Ability to deliver Use cases in RM Efficiency/Productivity improvement
 
 Ability to do Analytics on Commercial Banking / Corporate Banking Portfolio and Identity Opportunities
 
 Portfolio Analytics on CASA Portfolio to support CASA Squad and Product team
 
 Bringing robust tracking and campaign fulfillment process for Liabilities /Trade Finance/ Working Capital
 
 
 Key Result Areas (KRA)
 
 1. Machine Learning &amp; Predictive Analytics
 
 - Develop and deploy machine learning models to support digital banking use cases such as customer segmentation, churn prediction, next-best-product recommendations, and campaign targeting.
 
 - Implement predictive analytics models to improve customer engagement and product adoption across digital channels.
 
 - Continuously monitor model performance and refine algorithms to improve accuracy and business impact.
 
 Digital Marketing Analytics
 
 - Support marketing teams in evaluating digital campaign performance using advanced analytics and AI-driven insights.
 
 - Build models for campaign targeting, customer propensity, and marketing attribution.
 
 - Provide insights on channel effectiveness, campaign ROI, and customer acquisition strategies.
 
 4. AI Engineering &amp; LLM Applications
 
 - Support the design and development of AI-powered solutions using Large Language Models (LLMs) for digital banking use cases.
 
 - Assist in building AI-driven tools such as chatbots, intelligent assistants, knowledge search, and automated content generation.
 
 - Integrate AI models and APIs into banking platforms and analytics workflows.
 
 - Experiment with prompt engineering and model fine-tuning to enhance AI solution performance.
 
 5. Data Preparation &amp; Feature Engineering
 
 - Extract, clean, and transform large datasets from multiple banking systems and digital platforms.
 
 - Develop feature engineering strategies to improve machine learning model performance.
 
 - Work with data engineering teams to ensure efficient data pipelines for analytics use cases.
 
 6. Collaboration with Business &amp; Product Teams
 
 - Work closely with digital banking, marketing, and product teams to identify data-driven opportunities.
 
 - Translate business requirements into analytical models and actionable insights.
 
 - Present findings and recommendations to stakeholders to support strategic decisions.
 
 
 Problem Solving &amp; Decision Making
 
 Analytical Problem Solving
 
 - Analyze complex datasets to identify patterns, anomalies, and opportunities that improve customer engagement and digital banking performance.
 
 - Apply statistical techniques and machine learning methods to solve real business challenges.
 
 AI Solution Design
 
 - Support decision-making related to the selection and application of AI/ML models, including LLM-based solutions for digital banking processes.
 
 - Evaluate trade-offs between model performance, scalability, and usability in production environments.
 
 Data Interpretation &amp; Business Insights
 
 - Translate complex analytical outputs into clear business insights that can inform marketing strategies and product development.
 
 
 Technical Skills
 
 Programming &amp; Data Analysis
 
 - Strong proficiency in Python for machine learning and data analysis.
 
 - Experience with SQL for data extraction and manipulation.
 
 - Knowledge of R is an added advantage.
 
 Machine Learning &amp; AI
 
 - Experience with machine learning algorithms including regression, classification, clustering, and recommendation systems.
 
 - Hands-on experience with libraries such as Scikit-learn, TensorFlow, PyTorch, XGBoost, or LightGBM.
 
 AI Engineering &amp; LLM Technologies
 
 - Understanding of Large Language Models (LLMs) and their applications.
 
 - Experience working with LLM APIs and frameworks (e.g., OpenAI APIs, LangChain, or similar frameworks).
 
 - Basic knowledge of prompt engineering, embeddings, and retrieval-augmented generation (RAG).
 
 - Familiarity with developing AI-enabled applications such as chatbots or knowledge assistants.
 
 Data Processing
 
 - Experience working with large datasets using Pandas, NumPy, and big data frameworks such as PySpark or Spark.
 
 Digital Analytics Tools
 
 - Familiarity with digital analytics platforms such as Google Analytics, Adobe Analytics, or similar tools.
 
 - Experience analyzing customer digital behavior and clickstream data.
 
 Data Visualization
 
 - Ability to build dashboards and visualizations using Power BI, Tableau, or similar BI tools.
 
 
 Skills &amp; Competencies
 
 - Strong analytical and problem-solving abilities
 
 - Ability to work with large and complex datasets
 
 - Understanding of digital customer journeys and online behavior analytics
 
 - Foundational understanding of AI engineering concepts and LLM applications
 
 - Effective communication and presentation skills
 
 - Ability to translate analytical insights into business recommendations
 
 - Collaborative approach to working with cross-functional teams
 
 
 Educational Qualifications
 
 Bachelor&rsquo;s or master&rsquo;s degree in one of the following disciplines:
 
 - Computer Science
 
 - Data Science
 
 - Artificial Intelligence
 
 - Statistics
 
 - Engineering or related quantitative field Bottom of Form
</div>

Assistant Manager - Analytics (Mashreq Global Network Pakistan)

Encoders

Working Hours1:00 PM &ndash; 9:00 PMExperience1&ndash;2 years (Preferred) Key Responsibilities<ul><li>Plan, execute, and optimize digital marketing campaigns.</li><li>Manage social media platforms and create engaging content.</li><li>Run and optimize Google Ads and Meta (Facebook &amp; Instagram) Ads.</li><li>Perform on-page and off-page SEO activities.</li><li>Monitor website performance using Google Analytics and Search Console.</li><li>Develop content strategies to increase brand awareness and generate leads.</li><li>Track campaign performance and prepare regular reports.</li><li>Collaborate with the design and development teams to execute marketing initiatives.</li></ul>Requirements<ul><li>Bachelor's degree in Marketing, Business, or a related field.</li><li>1&ndash;2 years of experience in digital marketing.</li><li>Hands-on experience with Google Ads and Meta Ads Manager.</li><li>Good understanding of SEO, SEM, social media marketing, and email marketing.</li><li>Familiarity with Google Analytics, Google Search Console, and digital marketing tools.</li><li>Excellent communication, analytical, and problem-solving skills.</li></ul>Why Join Encoders?<ul><li>Professional growth opportunities</li><li>Friendly and collaborative work environment</li><li>Work on national and international projects</li><li>Learning and career development</li></ul>Apply Now!Send your resume to hr.encoders@gmail.com with the subject line &quot;Digital Marketing Executive Application.&quot;Work Location: In person

DIGITAL MARKETER

RESOLUTE DIGITALS

Creative Director (Night Shift &ndash; In-House) Location: KarachiShift Timing: Night Shift (8:00 PM &ndash; 5:00 AM)About the Role: Resolute Digitals is looking for a creative, organized, and client-focused Creative Director to lead creative projects for our USA-based clients. The ideal candidate should have strong communication skills, a good understanding of social media marketing, and the ability to coordinate with designers, video editors, and clients to ensure high-quality content delivery. Responsibilities<ul><li>Manage creative projects from concept to execution.</li><li>Communicate professionally with USA-based clients.</li><li>Plan and review monthly content calendars.</li><li>Coordinate with graphic designers and video editors.</li><li>Review social media posts, reels, and marketing creatives.</li><li>Ensure all creative work aligns with brand guidelines.</li><li>Brainstorm creative campaign ideas with the team.</li><li>Monitor project timelines and ensure on-time delivery.</li><li>Collaborate with the marketing team to improve campaign performance.</li><li>Present ideas and updates during client meetings.</li></ul>Requirements<ul><li>Excellent spoken and written English.</li><li>Experience in Social Media Marketing.</li><li>Strong client communication and coordination skills.</li><li>Knowledge of Facebook, Instagram, LinkedIn, TikTok, and YouTube.</li><li>Ability to manage multiple projects simultaneously.</li><li>Creative thinking with strong attention to detail.</li><li>Leadership and team management skills.</li><li>Experience working with international clients is a plus.</li></ul>Send your CV: hr@resolutedigitals.com WhatsApp: 0302-1228668Work Location: In person

We’re Hiring! Creative Director (Night Shift)

Befiler (Pvt) Limited

Arittek Solution is looking for Digital Sales &amp; Lead Generation SpecialistRequirements:*Bachelor's degree in Marketing, Business Administration, Communications, or a related field*1 year of experience in a relevant fieldqProven experience in B2B lead generation.*Strong knowledge of LinkedIn, Google, Meta, email outreach, and other digital acquisition channels.*Data-driven mindset with the ability to analyze and improve campaign performance. *Excellent communication, research, and prospecting skills.*Experience with CRM and lead management tools is an advantage.*Research target markets, companies, and decision-makers*Track campaign performance and optimize strategies based on data.*Location: DHA Phase 6, KarachiWork Location: In person

Digital Sales & Lead Generation Specialist

Syngenta

<div>
 
 Job Description
 
 
 
 Biologicals &amp; seedcare at Syngenta Pakistan is responsible for leading the commercial strategy and marketing execution of key iBiologicals &amp; seedcare brands. This includes life cycle management, go-to-market planning, stakeholder engagement, and in-depth market insights collection. The role involves close collaboration with cross-functional teams, including Sales, Regulatory, Supply Chain, Technical, and Global Marketing.
 
 
 Brand &amp; Portfolio Management
 
 
 <ul>
 <li>
 Own the end-to-end lifecycle of key Biologicals and seedcare brands.
 </li>
 <li>
 Develop and execute marketing strategies aligned with global direction and local needs.
 </li>
 <li>
 Create brand positioning, communication campaigns, and value propositions for target crops and pests.
 </li>
 <li>
 Analyze product performance, grower behavior, competitor movements, and market dynamics to shape strategy.
 </li>
 <li>
 New Product Introduction (NPI)
 </li>
 <li>
 Lead launch planning and execution of new Biologicals and seedcare products.
 </li>
 <li>
 Develop NPI campaigns including value communication, demo planning, and training tools.
 </li>
 <li>
 Coordinate cross-functional readiness &ndash; regulatory approval, supply planning, training, and launch events.
 </li>
 <li>
 Execute high-impact launch events and monitor market traction through KPIs.
 </li>
 <li>
 Market Intelligence &amp; Customer Insights
 </li>
 <li>
 Conduct extensive field visits across various territories to meet farmers, retailers, and sales teams.
 </li>
 <li>
 Capture ground-level insights on pest pressure, farmer preferences, product usage, and unmet needs.
 </li>
 <li>
 Benchmark against competitive products and design campaigns to address market gaps.
 </li>
 <li>
 Campaign &amp; Communication Development
 </li>
 <li>
 Design and execute integrated campaigns including ATL (TV, Radio), BTL (Events, Activations), and Digital.
 </li>
 <li>
 Lead the development of creative concepts and media materials including TVCs, videos, and grower stories.
 </li>
 <li>
 Roll out engaging content through social media, trade channels, and farmer touchpoints.
 </li>
 <li>
 Sales Enablement &amp; Training
 </li>
 <li>
 Prepare product training decks, sales kits, and question-handling tools for field teams.
 </li>
 <li>
 Collaborate with the Sales team to drive product awareness, field adoption, and promotional efforts.
 </li>
 <li>
 Facilitate sales pitch competitions, workshops, and capability-building initiatives.
 </li>
 <li>
 Stakeholder Engagement
 </li>
 <li>
 Liaise with global and regional marketing teams to localize best practices.
 </li>
 <li>
 Manage collaboration with external agencies, production houses, and digital marketing teams.
 </li>
 <li>
 Engage with regulatory, supply chain, and technical colleagues for cross-functional alignment.
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s or Master&rsquo;s in Marketing, Business or related fields
 </li>
 <li>
 5&ndash;7 years of experience in Product Management, Marketing, or Agri-inputs Industry
 </li>
 <li>
 Strong knowledge of crop protection products, insect/pests, and grower behavior
 </li>
 <li>
 Excellent communication, storytelling, and campaign development skills
 </li>
 <li>
 Ability to manage multiple stakeholders and execute under tight deadlines
 </li>
 <li>
 Proficiency in MS Office, presentation tools, and basic data analytics
 </li>
 </ul>
</div>

Assistant Portfolio Manager Biologicals and Seedcare

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