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Scaleup Connect

<p>Job Title: <b>Performance Marketing Specialist </b></p><p><b>Location:</b> Bahadurabad (On-Site)<br/><b>Timings:</b> Monday &ndash; Friday | 3:00 PM &ndash; 12:00 AM</p><p>About the Role</p><p>ScaleUp Connect is hiring a results-driven Performance Marketing Specialist to manage and scale paid social campaigns for international clients across Meta, TikTok, and LinkedIn.</p><p>This is a client-facing, performance-focused role.<br/>It is NOT for organic social media, content posting, or community management.</p><p>You will be responsible for strategy, execution, optimization, reporting, and client communication.</p><p>Key Responsibilities</p><ul><li>Manage and optimize paid social campaigns for multiple client accounts</li><li>Launch, scale, and refine campaigns across:</li></ul><p>- Meta (Facebook &amp; Instagram)</p><p>- TikTok Ads</p><p>- LinkedIn Campaign Manager</p><ul><li>Translate business objectives into performance marketing strategies</li><li>Optimize for CPA, ROAS, CTR, CPL, and conversion rate</li><li>Build full-funnel strategies (TOF, MOF, BOF)</li><li>Conduct A/B testing on creatives, audiences, and offers</li><li>Coordinate with creative team for ad briefs and testing angles</li><li>Prepare performance reports with actionable insights (not just data)</li><li>Communicate directly with US &amp; EU-based clients</li></ul><p>Required Experience</p><ul><li>Minimum 2+ years in Paid Social / Performance Marketing</li><li>Agency experience preferred (must have handled multiple clients)</li><li>Proven experience managing external client accounts (not just internal brands)</li><li>Hands-on expertise with:</li></ul><p>- Meta Ads Manager<br/>- TikTok Ads Manager<br/>- LinkedIn Campaign Manager</p><ul><li>Experience running campaigns for US or European markets</li><li>Strong understanding of tracking &amp; attribution</li><li>Google Analytics</li><li>Google Tag Manager</li><li>Ability to manage multiple ad accounts simultaneously</li><li>Strong communication and reporting skills</li></ul><p>Nice to Have</p><ul><li>Experience in both B2B and B2C campaigns</li><li>Experience scaling accounts beyond $10,000/month spend</li><li>Creative testing and scaling frameworks experience</li><li>Familiarity with conversion APIs &amp; pixel troubleshooting</li></ul><p>Job Type: Full-time</p><p>Pay: Up to Rs80,000.00 per month</p><p>Work Location: In person</p>

Performance Marketing Specialist

AALOGICS

<p><b>Join AALogics as a Digital Marketing Specialist!</b></p><p>Our Marketing team is expanding, and we're on the lookout for an energetic and motivated &quot;Digital Marketing Specialist&quot; to join us immediately!<br/>As a Digital Marketing Specialist, you will develop and implement effective PPC and SEO strategies for our services and products. Collaborating closely with our Web Development Team, you will optimize the website to achieve targeted objectives.</p><p><b>Key Skills:</b></p><ul><li>Strategize Digital Marketing Campaigns using all necessary tools/channels (e.g. website, emails, social media, and blogs).</li><li>Monitor and manage Google Ads accounts to consistently improve performance.</li><li>Performing Keyword Research, Competitor Research and Market Research for each assigned account.</li><li>Leading SEO efforts and monitoring marketing performance.</li><li>Implementing best practices in PPC advertising.</li><li>Generating insightful reports and recommendations.</li><li>Developing comprehensive marketing strategies.</li><li>Ensuring brand consistency across channels.</li><li>Analyzing campaign effectiveness and providing actionable insights for continuous improvement.</li></ul><p><b>Requirements:</b></p><ul><li>Proven work experience as a Digital marketing strategist or Digital marketing manager in IT Industry.</li><li>Hands-on experience with online marketing tools and best practices.</li><li>Experience with creating reports and making recommendations on ad budgets and ad management strategies.</li><li>Strong teamwork and communication skills.</li><li>5+ years of relevant experience desirable.</li><li>Strong competence in all areas of marketing, including strategic planning, digital advertising, content creation, and data analysis</li></ul><p>Shift Timing : 11:00 AM - 08:00 PM<br/>Qualification : BBA/MBA/BSCS<br/>Location: Gulshan-e-Iqbal, Karachi<br/>Job Type: Full-time</p><p>Job Type: Full-time</p><p>Work Location: In person</p>

Digital Marketing Specialist

Hope Global School

<div><h3 class="jobSectionHeader"><b>Job Description</b></h3>
<div>Digital Marketing Specialist plans, executes, and optimizes online marketing campaigns to grow brand visibility, traffic, and conversions. The role manages SEO, paid ads, social media, email marketing, analytics, and content strategies, using data-driven insights to improve ROI, customer engagement, and sustainable business growth across diverse platforms and evolving digital ecosystems.</div>
<h3 class="jobSectionHeader"><b>Key Responsibilities</b></h3>
<ul><li>Plan and execute integrated digital marketing campaigns globally</li>
<li>Manage SEO, SEM, and paid advertising strategies effectively</li>
<li>Optimize website content for traffic, rankings, conversions growth</li>
<li>Analyze campaign performance using analytics tools regularly insights</li>
<li>Plan social media calendars and audience engagement activities</li>
<li>Coordinate email marketing campaigns and automation workflows efficiently</li>
<li>Collaborate with designers, writers, and sales teams closely</li>
<li>Monitor budgets, ROI, and optimize marketing spend continually.</li>
</ul><h3 class="jobSectionHeader"><b>Skill &amp; Experience</b></h3>
<ul><li>Strong knowledge of SEO, SEM, and analytics tools</li>
<li>Hands-on experience with social media advertising platforms management</li>
<li>Proficiency in Google Analytics, Search Console tools usage</li>
<li>Content strategy, copywriting, and conversion optimization skills expertise</li>
<li>Data-driven mindset with strong analytical thinking abilities required</li>
<li>Excellent communication, teamwork, and project management skills capabilities.</li>
</ul>
<p><b>Note:</b> Salary depends on experience and skills and is paid in local currency.</p></div>
<br><div></div><div><ul><li><div><div>Date Posted</div>
<div>January 29, 2026</div>
</div></li><div></div><li><div><div>Location</div>
<div><div>Karachi, Pakistan
</div></div></div></li><div></div><li><div><div>Offered Salary:</div>
 <div>4280000 - 6800000 / year</div>
</div></li><div></div><li><div><div>Expiration date</div>
<div>September 27, 2027
</div></div></li><div></div><li><div><div>Experience</div>
<div>1 Year
</div></div></li><div></div><li><div><div>Gender</div>
<div>Both
</div></div></li><div></div><li><div><div>Qualification</div>
<div>Bachelor Degree</div></div></li></ul></div>

Contour Software

<div><div>About Contour</div><div></div><div><div>
Contour Software</div> has grown from a dozen people to over 2,000 staff across 3 cities, in less than 14 years.</div><div><br>
As a subsidiary of Constellation Software Inc., we are proud to be part of a global enterprise software conglomerate that has grown to become one of the top 10 software companies in the world, with employees and customers in 100+ countries. With a broad-based and ever-growing portfolio of market-leading, vertical-market enterprise solutions covering more than 100 industry domains in predominantly mature markets, CSI's recipe creates the perfect environment for professionals to build fulfilling, long-term careers.</div><div><br>
What started as an R&amp;D &amp; Accounting back-office, has progressed into a full-service Global Centre serving all functions and departments, at the divisional as well as operating group/corporate level. Today Contour employees, located in Karachi, Lahore &amp; Islamabad, are serving CSI divisions located in time zones spanning the globe, from Sydney to Vancouver. With the global growth of Constellation as the wind in our sails, we are only just getting started!</div><div></div><div><div>
Job Description</div></div><div><div>
The Jonas Synergy Marketing Specialist is a remote, full-time position focused on driving digital</div></div><div><div>
marketing success for golf course clients. This role supports the onboarding, implementation,</div></div><div><div>
and management of marketing solutions, including websites, mobile apps, email, and SMS</div></div><div><div>
campaigns. Reporting to the Director of Digital Experience, the specialist ensures seamless</div></div><div><div>
client experiences through project management, technical support, and strategic</div></div><div><div>
consultation. Ideal candidates have a background in digital marketing and the golf industry,</div></div><div><div>
with expertise in platforms like WordPress and Jira, strong organizational skills, and a passion</div></div><div><div>
for helping clients thrive. This role emphasizes collaboration, creativity, and delivering</div></div><div><div>
measurable results through innovative marketing strategies.</div></div><div></div><div><div>
WHO WE ARE</div></div><div><div>
Jonas Synergy is a fast-growing Detroit-based company in the golf industry that is looking for</div></div><div><div>
people who are action oriented, customer-focused, quick to learn, dedicated, accountable,</div></div><div><div>
and driven. We design and build comprehensive software that&rsquo;s simple to use so that golf</div></div><div><div>
business owners and operators can focus on what they do best&mdash;providing unforgettable golf</div></div><div><div>
experiences.</div></div><div></div><div><div>
HOW WE WORK</div></div><div><div>
We make bedrock business principles accessible and intuitive for golf courses operators of all</div></div><div><div>
sizes by arming our partners with comprehensive and easy to use software solutions.</div></div><div><div>
We like operating at full throttle in a collaborative group of both seasoned startup veterans</div></div><div><div>
and tech-novices who deliberate about the right way to do things, and who are empowered to</div></div><div><div>
take smart risks, find brilliant solutions, and build things that better the well-being of our</div></div><div><div>
customers and theirs. We&rsquo;re doing our best work when we&rsquo;re learning from our mistakes,</div></div><div><div>
improving on our successes, and finding abilities we didn&rsquo;t know that we had.</div></div><div></div><div><div>
WHAT YOU&rsquo;LL DO</div></div><div><div>
The Jonas Synergy Marketing Specialist plays a key role in supporting the growth and</div></div><div><div>
implementation of digital marketing solutions for golf course clients. Reporting to the</div></div><div><div>
Director of Digital Experience, this role is focused on the execution, onboarding, and</div></div><div><div>
enhancement of marketing services, including websites, mobile apps, email marketing and</div></div><div><div>
sms marketing, and other digital tools. The ideal candidate will be a hands-on team member</div></div><div><div>
with experience in customer relationship management and a passion for helping businesses</div></div><div><div>
succeed through innovative technology solutions.</div></div><div><div>
The ideal candidate has a background in both digital marketing and the golf industry, with a</div></div><div><div>
proven track record of executing successful digital marketing strategies, while also being very</div></div><div><div>
comfortable with relationship management and getting the most out of their interaction with</div></div><div><div>
the golf course operators. The daily responsibilities will include but not be limited to:</div></div><div></div><div><ul><li>Client Onboarding:</li></ul></div><div><ul><li>Assist in onboarding new and existing client websites using platforms such as</li></ul></div><div><div>
WordPress.</div></div><div><ul><li>Manage the implementation of white-label mobile applications and email/SMS</li></ul></div><div><div>
marketing tools for clients.</div></div><div></div><div><ul><li>Project Management:</li></ul></div><div><ul><li>Lead and manage digital projects for websites, mobile apps, and email/SMS</li></ul></div><div><div>
marketing from inception to completion, ensuring projects stay on track, meet</div></div><div><div>
deadlines, and exceed client expectations.</div></div><div><ul><li>Use tools such as Jira for tracking project milestones, managing tasks, and</li></ul></div><div><div>
collaborating with cross-functional teams.</div></div><div><ul><li>Coordinate with internal stakeholders and clients to ensure smooth</li></ul></div><div><div>
communication and delivery of services.</div></div><div></div><div><ul><li>Ongoing Support for Digital Products:</li></ul></div><div><ul><li>Provide ongoing support for client websites, mobile applications, and</li></ul></div><div><div>
email/SMS marketing platforms.</div></div><div><ul><li>Troubleshoot technical issues and work with relevant teams to resolve any</li></ul></div><div><div>
product-related concerns quickly and effectively.</div></div><div></div><div><ul><li>Customer Engagement &amp; Strategy:</li></ul></div><div><ul><li>Serve as a key point of contact for clients, understanding their needs and</li></ul></div><div><div>
offering recommendations on best practices for digital engagement.</div></div><div><ul><li>Monitor client campaigns, analyze performance metrics, and suggest</li></ul></div><div><div>
optimizations for better outcomes.</div></div><div></div><div><ul><li>Product Expertise &amp; Training:</li></ul></div><div><ul><li>Maintain a deep understanding of Jonas Synergy&rsquo;s tools, including WordPress for</li></ul></div><div><div>
website design, mobile app, email marketing platforms, and Google Workspace.</div></div><div><ul><li>Educate clients on best practices and product features, providing training and</li></ul></div><div><div>
support as needed.</div></div><div></div><div><ul><li>Collaboration &amp; Internal Coordination:</li></ul></div><div><ul><li>Work cross-functionally with teams such as Sales, Implementation, Support,</li></ul></div><div><div>
and Customer Success to deliver top-notch client service and drive product</div></div><div><div>
adoption.</div></div><div></div><div><div>
HOW YOU&rsquo;LL DO IT</div></div><div><ul><li>In depth training on our golf course management platform and digital products.</li></ul></div><div><ul><li>Work closely with our golf course operators to learn their needs.</li></ul></div><div><ul><li>Prioritize tasks for multiple projects.</li></ul></div><div><ul><li>Strong communication and writing skills.</li></ul></div><div><ul><li>Strong organizational and time management skills.</li></ul></div><div><ul><li>Passion for both golf and digital marketing, exhibiting empathy for customers and their</li></ul></div><div><div>
success, through our marketing offering.</div></div><div><ul><li>Passion for being a part of a growing organization.</li></ul></div><div></div><div><div>
WHO YOU ARE</div></div><div><div>
You&rsquo;re passionate about helping golf course operators and their teams elevate their businesses</div></div><div><div>
through innovative digital marketing solutions. You&rsquo;re the kind of person who digs into the</div></div><div><div>
details of their challenges, understanding their unique needs and delivering tailored</div></div><div><div>
strategies to enhance their online presence. You thrive on making sure your clients succeed,</div></div><div><div>
whether it's through well-executed websites, mobile apps, or marketing campaigns.</div></div><div><div>
You&rsquo;re a strong listener and communicator, able to translate a client&rsquo;s goals into actionable</div></div><div><div>
digital solutions. Building relationships is second nature to you, and you genuinely enjoy</div></div><div><div>
working with clients to understand their vision&mdash;how they want to connect with their golfers</div></div><div><div>
and present their brand. You&rsquo;re comfortable working with the familiar, but you&rsquo;re also excited</div></div><div><div>
to introduce new, creative ideas that push the boundaries of traditional marketing.</div></div><div></div><div><div>
Requirements:</div></div><div><ul><li>Bachelor's degree in marketing, business administration, or a related field.</li></ul></div><div><ul><li>Experience in a customer-facing role such as marketing, account management, or</li></ul></div><div><div>
customer success, preferably in digital marketing.</div></div><div><ul><li>Strong knowledge and experience in using WordPress for website design, email</li></ul></div><div><div>
marketing platforms, Google Workspace, and Jira for project management.</div></div><div><ul><li>Familiarity with mobile application deployment and marketing automation tools.</li></ul></div><div><ul><li>Demonstrated ability to manage multiple digital projects (websites, mobile apps,</li></ul></div><div><div>
email/SMS marketing) simultaneously, delivering them on time and within scope.</div></div><div><ul><li>Experience working with golf course management software or in the golf industry is a</li></ul></div><div><div>
plus.</div></div><div><ul><li>Excellent communication and relationship-building skills, with a focus on solving client</li></ul></div><div><div>
problems and delivering value.</div></div><div><ul><li>Technical aptitude with the ability to learn new tools and technologies quickly.</li></ul></div><div><ul><li>Strong organizational skills and attention to detail, especially in managing complex</li></ul></div><div><div>
projects across multiple clients.</div></div><div><ul><li>Ability to provide ongoing support and technical assistance to clients, ensuring</li></ul></div><div><div>
long-term success with Jonas Synergy&rsquo;s digital products.</div></div><div></div><div><div>
30-60-90 STARING PLAN</div></div><div><div>
Days 1-30:</div></div><div><ul><li>Learn the framework of your day-to-day responsibilities.</li></ul></div><div><ul><li>Gain in-depth knowledge of Jonas Synergy software, including the Jonas Synergy Marketing</li></ul></div><div><div>
tools and associated software used in the role.</div></div><div><ul><li>Collaborate with the Director of Digital Experience and Managed Marketing Team Lead</li></ul></div><div><div>
to understand the product offering, the tools we leverage, and the infrastructure that</div></div><div><div>
is in place.</div></div><div><ul><li>Begin familiarizing yourself with tools like WordPress, email/SMS marketing platforms,</li></ul></div><div><div>
and project management tools such as Jira.</div></div><div><ul><li>Participate in introductory client meetings and training sessions to understand client</li></ul></div><div><div>
expectations and how to manage relationships effectively.</div></div><div><ul><li>Shadow senior team members to observe onboarding processes for new clients,</li></ul></div><div><div>
specifically focusing on website, mobile app, and email/SMS marketing tools.</div></div><div><div>
Days 31-60:</div></div><div><ul><li>Shadow the Director of Digital Experience to gain a deeper understanding of the</li></ul></div><div><div>
day-to-day functions of the role.</div></div><div><ul><li>Take on your first client project, with assistance from the Director, working through</li></ul></div><div><div>
the various steps involved with managing accounts from onboarding to ongoing</div></div><div><div>
support.</div></div><div><ul><li>Develop initial marketing plans for Managed Marketing clients, incorporating website</li></ul></div><div><div>
updates, mobile app launches, and email/SMS campaigns.</div></div><div><ul><li>Create monthly customer meeting outlines and content for ongoing client check-ins,</li></ul></div><div><div>
making use of reporting tools to evaluate campaign performance.</div></div><div><ul><li>Draft templates and content for email blasts, campaigns, SMS texts, and social media</li></ul></div><div><div>
posts, tailored to the specific needs of your clients.</div></div><div><ul><li>Work within social media management and performance reporting platforms to</li></ul></div><div><div>
monitor client marketing efforts.</div></div><div><ul><li>Begin using Google Business Management tools, exploring strategies for optimizing</li></ul></div><div><div>
client visibility and engagement through local SEO and Google tools.</div></div><div><div>
Days 61-90 (and beyond):</div></div><div><ul><li>Manage a full client workload, taking responsibility for multiple golf course accounts</li></ul></div><div><div>
and their respective digital marketing projects.</div></div><div><ul><li>Closely monitor the performance of various marketing campaigns, tracking key metrics</li></ul></div><div><div>
(open rates, click-through rates, engagement) and analyzing data to evaluate the</div></div><div><div>
effectiveness of campaigns.</div></div><div><ul><li>Plan and execute full marketing campaigns for golf course clients, including content</li></ul></div><div><div>
creation, campaign scheduling, asset coordination, and ensuring on-time delivery</div></div><div><div>
across multiple channels (email, SMS, social media, mobile apps).</div></div><div><ul><li>Build strong relationships with clients by understanding their business goals and</li></ul></div><div><div>
aligning marketing strategies to support those objectives.</div></div><div><ul><li>Conduct regular client meetings to discuss performance metrics, provide</li></ul></div><div><div>
recommendations for improvement, and identify new opportunities for growth.</div></div><div><ul><li>Actively contribute to the continuous improvement of Jonas Synergy&rsquo;s managed</li></ul></div><div><div>
marketing services by sharing feedback, identifying process improvements, and</div></div><div><div>
suggesting innovative marketing strategies.</div></div><div>
Exciting Benefits we offer:</div><ul><li><div>
Market-leading Salary</div></li><li><div>
Medical Coverage &ndash; Self &amp; Dependents</div></li><li><div>
Parents Medical Coverage</div></li><li><div>
Provident Fund</div></li><li><div>
Employee Performance-based bonuses</div></li><li><div>
Home Internet Subsidy</div></li><li><div>
Conveyance Allowance</div></li><li><div>
Profit Sharing Plan [Tenured Employees Only]</div></li><li><div>
Life Benefit</div></li><li><div>
Child Care Facility</div></li><li><div>
Company Provided Lunch/Dinner</div></li><li><div>
Professional Development Budget</div></li><li><div>
Recreational area for in-house games</div></li><li><div>
Sporadic On-shore training opportunities</div></li><li><div>
Friendly work environment</div></li><li><div>
Leave Encashment</div></li></ul><div></div><div><i>
Disclaimer:</i><i> At Contour, we attribute our success to the unique contributions of our diverse staff. We&rsquo;re committed to fostering a culture of respect that thrives on the varied perspectives and experiences of all individuals we recruit, employ, promote, and compensate. Since day one, we&rsquo;ve adhered to a policy that champions a work environment honoring the worth and dignity of each person while being free from all forms of employment discrimination.</i></div><div></div><div><i>
In our continuous effort to promote inclusivity, we extend our commitment to individuals with special needs by providing reasonable accommodations. We actively encourage qualified individuals with special needs to apply for the various openings within our company. Should you require assistance in completing the application process or have any inquiries regarding special facilities, please do not hesitate to contact our HR team. Your unique talents and abilities are welcomed and valued here.</i></div></div><div></div>

Simply Connect

<p><b>*Digital Marketing Specialist (B2B Focus)*</b></p><p>We&rsquo;re looking for a hands-on Digital Marketing Specialist with proven B2B experience who can own and execute end-to-end digital marketing initiatives. This role is for someone who understands longer sales cycles, lead quality, and pipeline impact&mdash;not just clicks and impressions.</p><p><b>*What You&rsquo;ll Do*</b></p><p>Plan, launch, and optimize B2B paid advertising campaigns on:</p><p>* Google Ads<br/>* Facebook &amp; Instagram Ads<br/>* LinkedIn Ads (strong focus)<br/>* Drive B2B SEO strategy (keyword research, on-page optimization, content alignment with buyer intent)<br/>* Create and manage email marketing campaigns for lead nurturing, outbound support, and lifecycle marketing<br/>* Develop and schedule social media content tailored to B2B audiences<br/>* Support and execute content marketing (blogs, landing pages, case studies, ad copy, website content)<br/>* Monitor performance, analyze KPIs (CPL, CAC, MQLs, SQLs), and continuously optimize campaigns<br/>* Collaborate closely with sales and leadership to align marketing with pipeline and revenue goals</p><p><b>*What We&rsquo;re Looking For (Must-Have)*</b></p><p>* Proven experience in B2B digital marketing (this is mandatory)<br/>* Hands-on experience managing Google Ads, Meta Ads, and LinkedIn Ads<br/>* Strong understanding of B2B buyer journeys and lead funnels<br/>* Experience with SEO best practices in a B2B environment<br/>* Experience running email marketing and lead nurturing campaigns<br/>* Ability to create clear, compelling B2B-focused content and messaging<br/>* Analytical, data-driven mindset with the ability to report on results</p><p><b>*Nice to Have*</b></p><p>* Experience in SaaS, technology, or professional services<br/>* Familiarity with CRM and marketing automation tools<br/>* Basic design skills (Canva, Adobe, etc.)<br/>* Experience working closely with sales teams</p><p><b>*Why Join Us?*</b></p><p>* Ownership of B2B digital marketing strategy and execution<br/>* Direct impact on lead generation and revenue growth<br/>* Freedom to test, optimize, and scale what works<br/>* Collaborative, results-driven environment</p><p>Job Type: Full-time</p><p>Pay: Rs80,000.00 - Rs150,000.00 per month</p><p>Application Question(s):</p><ul><li>Do you have at least 2 years of hands-on experience in B2B digital marketing, managing campaigns that target business buyers rather than consumers? Please briefly describe the industries and types of campaigns you&rsquo;ve worked on.</li><li>Have you personally planned, launched, and optimized campaigns on Google Ads, Meta Ads (Facebook &amp; Instagram), and LinkedIn Ads for B2B lead generation? If yes, if shortlisted will you able to provide one example of a campaign and the results achieved.</li><li>Are you comfortable working onsite in Karachi during night shifts?</li></ul><p>Work Location: In person</p>

Digital Marketing Specialist (B2B)

VIDIZMO LLC

<div><p>We&rsquo;re looking for an <b>Organic Growth Marketing Manager</b> to own and scale our non-paid growth engine across search, content, AI-driven discovery (AEO), product-led acquisition, and lifecycle touchpoints.</p><p></p><p><br>
VIDIZMO is a U.S.-based technology company headquartered in Tysons, Virginia, and a Microsoft Solutions Partner across Data &amp; AI, Infrastructure, and Digital &amp; App Innovation. Through our AI-powered Intelligence Hub, we help Fortune 500 enterprises, government agencies, and public sector organizations securely manage, analyze, and govern complex data with full control and compliance.</p><p></p><p><br>
Our <b>Multimodal AI Data Intelligence Platform</b> uses Large Language Models (LLMs) and Retrieval-Augmented Generation (RAG) to enable advanced capabilities such as automated tagging, redaction, summarization, OCR, translation, subtitle generation, object detection and tracking, intelligent search, sentiment and emotion analysis, topic extraction, document classification, and facial recognition.</p><p></p><p><b><br>
Role Overview</b></p>
<p>
This role sits at the intersection of SEO, AEO, content, analytics, and product growth, with a clear mandate: turn market demand into discoverable content and convert organic visibility into qualified pipeline and revenue.</p>
<p>
You&rsquo;ll work closely with Product, Sales, and RevOps to ensure our content, messaging, and product positioning align with real-world buyer intent.</p><p></p><p><b><br>
AI Output Verification &amp; Accountability (Required Competency)</b></p><p></p><p><br>
The candidate must be capable of effectively using AI tools (e.g., Claude, ChatGPT, Copilot, or similar) to support work outputs such as content, analysis, documentation, or code. However, the candidate must also demonstrate strong judgment and ownership of the final deliverables. AI-generated output must never be treated as final without review. The candidate is expected to validate accuracy, completeness, logic, compliance, and alignment with business requirements, and refine AI-assisted work to meet the expected quality standards. The individual will be held accountable for the final output, regardless of whether AI tools were used during execution.</p><p></p><p><b><br>
Key Responsibilities</b></p><br>
<p></p>
<ul><li>Own the organic growth strategy across SEO, AEO, and inbound channels</li>
<li>Responsibility for reviewing and validating AI-generated outputs</li>
<li>Ownership of final deliverables, regardless of AI assistance</li>
<li>Ability to critically evaluate AI results and ensure they meet defined requirements</li>
<li>Accountability for accuracy, quality, and compliance</li>
<li>Optimize content for search engines and AI answer platforms (Google SGE, AI search, featured snippets)</li>
<li>Drive visibility for high-intent, use-case, and decision-stage queries</li>
<li>Translate organic insights into clear feedback for Product (feature demand, terminology, emerging use cases)</li>
<li>Ensure alignment between market demand, content strategy, and product positioning</li>
<li>Optimize organic journeys from first touch  demo  revenue</li>
<li>Partner with RevOps on attribution, lifecycle tracking, and reporting</li></ul><br>
<p></p>
<p><b>
Tools &amp; Execution</b></p>
<ul>
<li>Hands-on with GA4, Google Search Console, HubSpot</li>
<li>SEO / AEO tooling (Ahrefs, SEMrush, Screaming Frog, SERP tracking tools)</li>
<li>Own experimentation, dashboards, forecasting, and performance reporting</li>
<li>Communicate insights clearly to leadership and cross-functional teams</li></ul><br>
<p></p>
<p><b>
Success Metrics</b></p>
<ul>
<li>Growth in organic &amp; AI-driven discovery for high-intent queries</li>
<li>Organic-sourced MQLs, SQLs, and revenue</li>
<li>Conversion improvements across organic funnels</li>
<li>Actionable market insights influencing GTM and product decisions</li></ul><br>
<p></p>
<p><b>
Required Qualifications</b></p>
<ul>
<li>5+ years in organic growth, SEO, or inbound growth</li>
<li>Proven experience with AEO and modern search behavior</li>
<li>Strong B2B SaaS or regulated-market experience</li>
<li>Ability to connect search demand  content  revenue</li>
<li>Comfortable influencing Product and GTM strategy with data</li></ul><br>
<p></p>
<p><b>
Why This Role Matters</b></p>
<ul>
<li>Organic is a core growth lever, not a support function</li>
<li>Direct influence on product positioning and roadmap</li>
<li>High ownership, high visibility, measurable revenue impact</li></ul><br>
<p></p>
<p><b>
Why Join US?</b></p>
<ul>
<li>Own the narrative and growth of mission-critical products</li>
<li>Work closely with executive leadership on strategy and execution</li>
<li>Influence product direction through market insight</li>
<li>Operate in high-impact markets with real-world outcomes</li>
<li>Opportunity to build and scale product marketing as a growth engine</li></ul><br>
<p></p>
<p>
Benefits: Health Insurance (OPD/IPD), Daily Lunch Facility, Separate Maternity Cover, Leave encashment, Car Support Program, Referral Bonus, EOBI, Bi-Annual Increment. Provident Fund, Career Growth, Bonus (benefits vary based on location)</p></div>

Organic Growth Marketing Specialist

Kruddson

<p>Job Summary</p><p>Assistant Manager Graphic Designer &amp; Digital Marketing Specialist will be responsible for developing marketing materials, managing digital campaigns, enhancing brand visibility, and supporting sales through creative design and digital strategies tailored to the aluminium profile manufacturing industry.</p><p>Key Responsibilities</p><p>Graphic Design &amp; Branding</p><ul><li>Design product catalogs, brochures, company profiles, and technical data sheets.</li><li>Create marketing materials for aluminium profiles (windows, doors, architectural systems, industrial profiles, etc.).</li><li>Develop creative content for exhibitions, trade shows, and client presentations.</li><li>Design social media creatives, website banners, email templates, and advertisements.</li><li>Ensure brand consistency across all online and offline materials.</li><li>Coordinate with production and sales teams for accurate product visuals and specifications.</li></ul><p>Digital Marketing Strategy</p><ul><li>Plan and execute digital marketing campaigns to promote aluminium profiles and related services.</li><li>Develop and manage social media strategies (LinkedIn, Facebook, Instagram, YouTube, etc.).</li><li>Generate B2B leads through digital platforms.</li><li>Manage paid advertising campaigns (Google Ads, Meta Ads).</li><li>Optimize campaigns to improve ROI and lead conversion.</li></ul><p>Website &amp; Online Presence</p><ul><li>Manage and update company website content (products, projects, certifications, blogs).</li><li>Improve SEO to increase organic search ranking.</li><li>Monitor website performance and user engagement.</li><li>Coordinate with web developers when required.</li></ul><p>Content Development</p><ul><li>Create technical and marketing content related to aluminium extrusion, fabrication, surface finishing, and applications.</li><li>Develop case studies, project showcases, and product launch materials.</li><li>Write and design email marketing campaigns and newsletters.</li></ul><p>Market &amp; Competitor Analysis</p><ul><li>Conduct competitor analysis in aluminium and building materials sector.</li><li>Track industry trends and suggest marketing improvements.</li><li>Identify new digital channels for business growth.</li></ul><p>Reporting &amp; Analytics</p><ul><li>Track campaign performance (leads, engagement, conversions).</li><li>Prepare monthly marketing performance reports.</li><li>Analyze digital metrics and recommend improvements.</li></ul><p>Coordination &amp; Brand Promotion</p><ul><li>Work closely with Sales, Production, and Management teams.</li><li>Support trade exhibitions and promotional events.</li><li>Manage company social reputation and online inquiries.</li></ul><p>Required Qualifications &amp; Skills</p><ul><li>Bachelor&rsquo;s degree in Marketing, Graphic Design, or related field.</li><li>3&ndash;6 years of experience in graphic design and digital marketing.</li><li>Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).</li><li>Experience with Google Ads, Meta Ads, SEO tools.</li><li>Knowledge of B2B marketing preferred.</li><li>Experience in manufacturing or building materials industry is an advantage.</li><li>Strong communication and creative thinking skills.</li></ul><p>Job Type: Full-time</p><p>Work Location: In person</p>

AM Graphic Designer & Digital Marketing Specialist

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AM Graphic Designer & Digital Marketing Specialist