marketing specialist

Keach Liquidators

Job Title: Performance Marketing SpecialistLocation: johar block 13, karachiJob Type: Full-Time (onsite)job timings:8PM to 5AMJob Summary:We are looking for a data-driven and results-oriented Performance Marketing Specialist to manage and optimize digital marketing campaigns across multiple channels. The ideal candidate will be responsible for driving customer acquisition, improving ROI, and scaling paid marketing efforts through continuous analysis and experimentation.Key Responsibilities:* Plan, execute, and optimize paid marketing campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), TikTok, and other digital channels* Monitor campaign performance and analyze key metrics including CPC, CPA, CTR, ROAS, and conversion rates* Conduct A/B testing on ad creatives, landing pages, and audience segments to improve performance* Manage and allocate budgets effectively to maximize ROI* Perform keyword research and competitor analysis to identify growth opportunities* Collaborate with creative and content teams to develop high-performing ad creatives* Track and report campaign performance using tools like Google Analytics, Data Studio, and other marketing dashboards* Stay updated with the latest trends, tools, and best practices in digital marketing* Optimize conversion funnels and user journeys to improve lead generation and salesRequirements:* Bachelor&rsquo;s degree in Marketing, Business, or a related field* 2&ndash;4 years of experience in performance marketing or digital advertising* Hands-on experience with Google Ads, Facebook Ads Manager, and other paid platforms* Strong analytical skills with the ability to interpret data and make data-driven decisions* Experience with tracking tools such as Google Analytics, Google Tag Manager, etc.* Understanding of SEO, SEM, and conversion rate optimization (CRO)* Excellent communication and reporting skillsPreferred Skills:* Experience with e-commerce or lead generation campaigns* Familiarity with marketing automation tools* Basic knowledge of HTML, landing page builders, or CRM tools* Certification in Google Ads or Meta Blueprint is a plusJob Type: Full-timeWork Location: In person

Performance Marketing Specialist

FIT Solutions

Location: Gulshan Iqbal Block 11Timing: 10AM to 7PMDigital Marketing SpecialistWe need an experienced candidate with strong knowledge and hands-on experience in Meta (Facebook/Instagram) marketing.<ul><li>Plan, create, and optimize Meta Ads (Facebook &amp; Instagram) campaigns</li><li>Conduct keyword research, audience targeting, and competitor analysis</li><li>Write compelling ad copies and coordinate creatives with the design team</li><li>Monitor daily campaign performance and optimize bids, budgets, and targeting</li><li>Track conversions using Google Analytics, Meta Pixel, and GTM</li><li>Generate weekly and monthly performance reports with insights and recommendations</li><li>Improve ROI, CTR, CPA, and overall campaign performance</li><li>Experience with Google Analytics, Google Tag Manager, and Meta Business Manager</li></ul>Job Type: Full-timeWork Location: In person

Digital Marketing Specialist

Proclamation Hub

About the RoleWe are looking for a strategic and highly organized Influencer Marketing Specialist to build and lead end-to-end influencer programs for our diverse portfolio of clients. This isn't just about finding people with followers; it&rsquo;s about architecting a sustainable system that bridges the gap between brand vision and creator execution.You will be the primary architect of our influencer ecosystem, responsible for everything from initial scouting and creative brief development to the final delivery of high-performing content.Key Responsibilities<ul><li>Program Development: Design and implement comprehensive influencer marketing programs tailored to specific client goals (Brand Awareness, ROAS, or Community Growth).</li><li>Talent Scouting &amp; Vetting: Identify and recruit influencers across various niches (Fashion, Tech, Real Estate, Lifestyle, etc.) who align with client brand identities.</li><li>Creative Strategy: Collaborate with influencers to define the content direction. You will ensure the content is authentic to the creator while strictly adhering to the brand&rsquo;s narrative and visual standards.</li><li>Campaign Management: Handle the end-to-end logistics, including contract negotiations, shipping product samples, and managing creative timelines.</li><li>Execution &amp; Follow-up: Maintain rigorous follow-up schedules to ensure content is produced, approved, and posted according to the campaign calendar.</li><li>Performance Tracking: Analyze campaign data (engagement, reach, conversions) to report on ROI and optimize future talent selection.</li></ul>What We&rsquo;re Looking For<ul><li>Experience: 1+ years of experience managing influencer campaigns, preferably within an agency environment.</li><li>Relationship Management: An expert communicator who can build rapport with creators while remaining firm on deadlines and deliverables.</li><li>Visual Storytelling: A strong eye for content quality and an understanding of what makes a video or image &quot;scroll-stopping&quot; in today&rsquo;s social landscape.</li><li>Operational Excellence: Exceptional organizational skills. You should be comfortable managing multiple spreadsheets, calendars, and threads without breaking a sweat.</li><li>Negotiation Skills: Ability to negotiate fair rates and usage rights that benefit both the client and the influencer.</li></ul>Preferred Skills<ul><li>Proficiency with influencer marketing platforms (e.g., Modash, Grin, or HypeAuditor).</li><li>Knowledge of current social media trends and algorithm shifts (Instagram Reels, TikTok, YouTube Shorts).</li><li>Experience in a performance-driven marketing environment.</li></ul>Job Type: Full-timePay: Rs30,000.00 - Rs35,000.00 per monthWork Location: In person

Influencer Marketing Specialist

Expert BOS

Digital Marketing Specialist (Onsite &ndash; Full-Time | Night Shift)Location: Onsite Employment Type: Full-Time Shift: Night Shift (US Hours)Job OverviewWe are looking for a results-driven Digital Marketing Specialist to join our performance-focused team. The ideal candidate will have hands-on experience managing paid advertising campaigns across major social media platforms and working with US-based clients or similar international environments. This role requires close collaboration with the HR team to execute marketing strategies aligned with business objectives.Key Responsibilities<ul><li>Plan, execute, and optimize paid campaigns across Facebook, Instagram, TikTok, and other social media platforms</li><li>Manage the full campaign lifecycle, including targeting, budgeting, A/B testing, and performance optimization</li><li>Monitor campaign performance and implement data-driven improvements to maximize ROI</li><li>Coordinate with the HR team to align campaign execution with hiring and business goals</li><li>Manage multiple campaigns in a fast-paced, target-driven environment</li><li>Create compelling ad copy and campaign messaging aligned with brand objectives</li><li>Design basic marketing creatives and flyers when required (preferred skill)</li></ul>Qualifications<ul><li>Proven experience in digital marketing with a strong focus on paid social media campaigns</li><li>Experience working with US clients or international companies preferred</li><li>Proficiency in Facebook Ads Manager, Instagram Ads, TikTok Ads, and related tools</li><li>Strong understanding of campaign optimization, analytics, and performance metrics</li><li>Excellent communication and analytical skills</li><li>Strong organizational skills with the ability to meet tight deadlines</li><li>Immediate availability preferred</li></ul>Why Join Us<ul><li>Opportunity to work on US-based clients and international campaigns</li><li>Fast-paced, performance-oriented work environment</li><li>Competitive compensation package</li><li>Strong growth opportunities for high-performing individuals</li></ul>Job Type: Full-timeWork Location: In person

Hrfunnelz

Job Title: Digital Marketing SpecialistLocation: Karachi, Pakistan Experience Required: 3&ndash;5 yearsJob Overview:We are looking for a results-driven Digital Marketing Specialist to lead and execute high-impact marketing strategies across digital platforms. The ideal candidate will have strong experience in managing paid ad campaigns and leading teams responsible for SEO and social media. This role requires a mix of strategic thinking, leadership, and hands-on execution to drive brand visibility, engagement, and conversions.Key Responsibilities:<ul><li>Plan, execute, and optimize paid advertising campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), and other relevant channels.</li><li>Manage and oversee the performance of SEO and Social Media teams, ensuring alignment with overall marketing goals.</li><li>Develop and implement comprehensive digital marketing strategies to drive traffic, leads, and conversions.</li><li>Monitor campaign performance using analytics tools and generate actionable insights and reports.</li><li>Conduct keyword research, competitor analysis, and market trend analysis to improve campaign effectiveness.</li><li>Ensure on-page and off-page SEO best practices are implemented effectively.</li><li>Collaborate with content, design, and development teams to create engaging marketing assets.</li><li>Optimize landing pages and user journeys to improve conversion rates.</li><li>Stay updated with the latest trends, tools, and technologies in digital marketing.</li></ul>Requirements:<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or a related field.</li><li>3&ndash;5 years of proven experience in digital marketing.</li><li>Hands-on experience managing paid ad campaigns (Google Ads, Meta Ads, etc.).</li><li>Strong understanding of SEO (on-page &amp; off-page) and social media marketing strategies.</li><li>Experience in team leadership or managing cross-functional teams.</li><li>Proficiency in tools like Google Analytics, Search Console, SEMrush, Ahrefs, or similar.</li><li>Excellent analytical, problem-solving, and decision-making skills.</li><li>Strong communication and organizational skills.</li></ul>Job Type: Full-timeWork Location: In person

KNOATIV

<div>
 
 About The Role
 
 
 
 We're looking for a Digital Marketing Specialist to drive end-to-end digital marketing initiatives across ecommerce channels. This is an execution-focused role with strong ownership over performance marketing, organic growth, and funnel optimization.
 
 
 You'll work closely with Customer Relationship Management (CRM), Product, and Design teams to ensure marketing efforts are aligned with customer behavior, business goals, and overall growth strategy. This role is ideal for someone who understands how users move across the funnel and can optimize each stage through both paid and organic strategies.
 
 
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Plan and execute digital marketing campaigns across paid and organic channels including Meta, Google, and social platforms.
 </li>
 <li>
 Drive qualified traffic through a mix of performance marketing, content, and organic growth initiatives.
 </li>
 <li>
 Manage and optimize campaigns based on Customer Acquisition Cost (CAC), Return on Ad Spend (ROAS), and overall conversion performance.
 </li>
 <li>
 Develop and execute Search Engine Optimization (SEO) strategies to improve organic visibility and traffic.
 </li>
 <li>
 Manage content planning aligned with search intent, customer behavior, and ecommerce goals.
 </li>
 <li>
 Optimize website structure, on-page content, and keywords to improve search rankings.
 </li>
 <li>
 Design and execute retargeting strategies for website and application users.
 </li>
 <li>
 Identify drop-offs across the funnel and optimize user journeys from visit to purchase.
 </li>
 <li>
 Collaborate with Product and Design teams to improve landing pages, content, and campaign creatives.
 </li>
 <li>
 Work closely with Customer Relationship Management (CRM) teams to align messaging for customer engagement and repeat behavior.
 </li>
 <li>
 Track, analyze, and report campaign performance with clear insights and recommendations.
 </li>
 <li>
 Continuously test creatives, audiences, content formats, and channels to improve performance outcomes.
 
 
 
 </li>
 </ul>
 
 Success Metrics
 
 
 
 <ul>
 <li>
 Growth in qualified customer acquisition with optimized Customer Acquisition Cost (CAC).
 </li>
 <li>
 Strong Return on Ad Spend (ROAS) and measurable revenue contribution from marketing activities.
 </li>
 <li>
 Improvement in conversion rates across campaigns and digital journeys.
 </li>
 <li>
 Increase in organic traffic driven through Search Engine Optimization (SEO).
 </li>
 <li>
 Reduced funnel drop-offs and improved user progression from visit to purchase.
 </li>
 <li>
 Alignment with Customer Relationship Management (CRM) efforts to support repeat customer growth.
 
 
 
 </li>
 </ul>
 
 What We're Looking For
 
 
 
 <ul>
 <li>
 2&ndash;4 years of experience in Digital Marketing with exposure to both performance marketing and organic growth.
 </li>
 <li>
 Strong hands-on experience with Meta Ads and Google Ads platforms.
 </li>
 <li>
 Solid understanding of Search Engine Optimization (SEO) including on-page optimization and content strategy.
 </li>
 <li>
 Experience managing organic channels such as social media, content, or search-driven initiatives.
 </li>
 <li>
 Clear understanding of ecommerce funnels including customer acquisition, conversion, and retention alignment.
 </li>
 <li>
 Ability to work with data and translate insights into actionable improvements.
 </li>
 <li>
 Experience managing budgets with a focus on return on investment (ROI) and efficiency.
 </li>
 <li>
 Strong ownership mindset with the ability to execute independently.
 </li>
 <li>
 Comfortable coordinating across Product, Customer Relationship Management (CRM), and Design teams.
 </li>
 <li>
 Exposure to supermarket or high-frequency ecommerce environments is a plus.
 
 </li>
 </ul>
</div>

Digital Marketing Specialist (eCommerce)

DRAPPY STORES UK LIMITED

<div>
 
 Job Title: Creative Marketing Geek (Ideas &gt; Experience)
 
 
 
 Location:
 
 Sector 15, Korangi Industrial Area, Karachi
 
 
 
 Company:
 
 Drappy Stores Private Limited
 
 
 About the Role
 
 
 We&rsquo;re not looking for a traditional marketer.
 
 
 We&rsquo;re looking for a
 
 creative mind
 
 &mdash; someone who lives for ideas, thinks differently, and sees marketing as art, not just numbers.
 
 
 If you&rsquo;re the type who constantly thinks
 
 &ldquo;this could be done better, cooler, crazier&rdquo;
 
 &mdash; you&rsquo;ll fit right in.
 
 
 What You&rsquo;ll Do
 
 <ul>
 <li>
 Come up with
 
 out-of-the-box marketing ideas
 
 (campaigns, content, activations)
 </li>
 <li>
 Turn ordinary concepts into
 
 scroll-stopping creative
 
 </li>
 <li>
 Work on
 
 brand storytelling
 
 across social media, ads, and campaigns
 </li>
 <li>
 Experiment with trends, formats, and unconventional marketing tactics
 </li>
 <li>
 Collaborate with design, content, and production teams to bring ideas to life
 </li>
 <li>
 Continuously push the brand to look
 
 fresh, bold, and different
 
 </li>
 </ul>
 
 What We Care About (More Than Experience)
 
 <ul>
 <li>
 A
 
 creative brain
 
 that never switches off
 </li>
 <li>
 Strong sense of
 
 aesthetics, storytelling, and cultural trends
 
 </li>
 <li>
 Ability to think
 
 beyond templates and boring marketing
 
 </li>
 <li>
 Passion for brands, fashion, design, or digital culture
 </li>
 <li>
 Confidence to pitch
 
 crazy ideas (we like crazy)
 
 </li>
 </ul>
 
 What We DON&rsquo;T Care About
 
 <ul>
 <li>
 Years of experience ❌
 </li>
 <li>
 Degrees or certifications ❌
 </li>
 <li>
 Corporate-style marketing ❌
 </li>
 </ul>
 
 If you&rsquo;re talented, hungry, and original &mdash; that&rsquo;s enough.
 
 
 Bonus Points If You
 
 <ul>
 <li>
 Create content (Reels, TikToks, edits, memes, etc.)
 </li>
 <li>
 Have a strong Instagram or creative portfolio
 </li>
 <li>
 Are obsessed with brands and how they grow
 </li>
 <li>
 Understand youth culture and internet trends
 </li>
 </ul>
 
 Why Join Us
 
 <ul>
 <li>
 Freedom to
 
 experiment and express ideas
 
 </li>
 <li>
 A culture that values
 
 creativity over hierarchy
 
 </li>
 <li>
 Opportunity to build something
 
 unique and impactful
 
 </li>
 <li>
 Work that doesn&rsquo;t feel boring or repetitive
 </li>
 </ul>
 
 How to Apply
 
 
 Send us:
 
 <ul>
 <li>
 Your portfolio / Instagram / any creative work
 </li>
 <li>
 OR just send us
 
 3 crazy marketing ideas
 
 for our brand
 </li>
 </ul>
 
 
 
</div>

Creative Marketing Specialist

Explore 790+ Marketing specialist in Karachi this April. Find roles across top companies and apply now to boost your career.

790 marketing specialist jobs In Karachi

Performance Marketing Specialist

Digital Marketing Specialist

Influencer Marketing Specialist

Digital Marketing Specialist

Digital Marketing Specialist

Digital Marketing Specialist (eCommerce)

Creative Marketing Specialist