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HR Ways

<p>About the job Performance Marketing Specialist</p><p><b>About Company:</b><br/>Innovative tech company streamlining subcontracting in manufacturing through automation and centralization.<br/>&#65279;<br/><b>&#65279;About the Role:</b></p><p>We are hiring a Performance Marketing Specialist to join our dynamic marketing team. In this role, you will be responsible for executing, managing, and optimizing paid media campaigns primarily on Google Ads under the guidance of our Senior PPC Lead based in the UK.</p><p>This is an exciting opportunity for someone looking to deepen their expertise in PPC and expand into areas like email marketing, automation, and content-driven lead generation.<br/>&#65279;<br/><b>Key Responsibilities:</b><br/><b>&#65279;</b><br/><b>&#65279; PPC &amp; Paid Media:</b></p><ul><li>Build, manage, and optimize end-to-end Google Ads campaigns (Search, Display, Performance Max).</li><li>Implement and troubleshoot conversion tracking via Google Analytics 4 (GA4) and Google Tag Manager (GTM).</li><li>Conduct keyword research, competitor analysis, and adjust bids to improve performance.</li><li>Collaborate with the SEO team to align landing pages and website experience with campaign goals.</li></ul><p><b>&#65279;Landing Pages &amp; Conversion Rate Optimization (CRO):&#65279;</b></p><ul><li>Work with designers and developers to enhance landing page UX and improve conversion rates.</li><li>Run A/B tests on ad creatives, CTAs, and landing page elements to boost post-click performance.</li></ul><p><b>Analytics &amp; Reporting:</b></p><ul><li>Track key performance metrics (ROAS, CTR, CPA, etc.).</li><li>Create performance reports for senior management, ensuring data accuracy and actionable insights.</li><li>Identify and resolve discrepancies in campaign tracking and reporting.</li></ul><p><b>Growth Opportunities:</b></p><ul><li>Support email marketing campaigns and CRM workflows (e.g., Pardot).</li><li>Assist with basic SEO initiatives and B2B lead generation strategies.</li><li>Get involved in marketing automation projects across multiple channels.</li></ul><p><b>Required Qualifications:</b></p><ul><li>5-8 years of hands-on experience managing Google Ads campaigns.</li><li>Basic understanding of landing page UX and A/B testing principles.</li><li>Strong analytical skills and attention to detail.</li><li>Good in English (both written and verbal).</li></ul><p><b>Bonus / Nice to Have:</b></p><ul><li>Experience with CRM platforms (e.g., Salesforce, Pardot).</li><li>Familiarity with email marketing tools and workflows.</li><li>Exposure to SEO and content marketing strategies.</li></ul><p><b>OTHER DETAILS:</b><br/>&#65279;Experience: &#65279;5-8 years&#65279;<br/>&#65279;Location: Karachi<br/>&#65279;Work Mode: Onsite<br/>&#65279;Timings: 11AM - 8PM<br/>&#65279;Reporting To: Senior PPC Lead (UK)&#65279;&#65279;</p><p><b>About HR Ways:</b><br/><b>&#65279;</b>HR Ways is an Award winning Technical Recruitment Firm helping software houses and IT Product companies internationally and locally to find IT Talent. HR Ways is engaged by 300+ Employers worldwide ranging from worlds biggest SaaS Companies to most competitive Startups. We have entities in Dubai, Canada, US, UK, Pakistan, India, Saudi Arabia, Portugal, Brazil and other parts of the world. Join our WhatsApp Channel https://shorturl.at/983azto stay updated or visit www.hrways.co to know more.</p><p>Job Type: Full-time</p><p>Pay: Rs250,000.00 - Rs350,000.00 per month</p><p>Work Location: In person</p>

Performance Marketing Specialist

Turn Up Technologies

<p><b>About Turn Up Technologies:</b>Turn Up Technologies is one of the fastest-growing IT companies operating globally, with offices in Karachi, UK, Canada, and UAE. We specialize in delivering innovative technological solutions to a diverse range of clients, helping them achieve their business goals through cutting-edge technology and expert services.</p><p><b>Position Overview:</b>Turn Up Technologies is seeking a skilled Email Marketing Specialist to join our dynamic team at the Karachi Development Centre. The ideal candidate will have a minimum of 2 years of experience in email marketing, particularly for IT and Marketing Services. This role requires a proactive individual who can effectively utilize the data provided by the Lead Generation Specialist to create and execute successful email marketing campaigns.</p><p><b>Key Responsibilities:</b></p><ul><li>Develop and implement email marketing campaigns to promote IT and Marketing services.</li><li>Use data provided by the Lead Generation Specialist to create targeted email lists.</li><li>Craft engaging and persuasive email content to drive lead conversion and customer retention.</li><li>Segment email lists based on criteria such as industry, job title, and previous interactions.</li><li>Design visually appealing email templates that align with the company's branding.</li><li>Conduct A/B testing to optimize email performance and improve open and click-through rates.</li><li>Monitor and analyze email campaign performance, providing regular reports and insights.</li><li>Ensure compliance with email marketing best practices and regulations, including GDPR.</li><li>Collaborate with the sales and marketing teams to align email marketing efforts with overall business goals.</li><li>Continuously explore new email marketing tools and techniques to enhance campaign effectiveness.</li></ul><p><b>Qualifications:</b></p><ul><li>Minimum of 2 years of experience in email marketing, preferably in the IT and Marketing services industry.</li><li>Proven track record of successful email marketing campaigns and achieving targets.</li><li>Excellent written communication skills with a strong attention to detail.</li><li>Proficiency in using email marketing platforms such as Mailchimp, HubSpot, or similar.</li><li>Strong analytical skills to interpret email campaign data and optimize performance.</li><li>Knowledge of email marketing best practices and regulations.</li><li>Ability to work independently and as part of a team.</li><li>Strong organizational and time management skills.</li></ul><p><b>Preferred Skills:</b></p><ul><li>Experience with HTML/CSS for email template design.</li><li>Familiarity with CRM systems and data segmentation.</li><li>Knowledge of the IT and Marketing services industry.</li></ul><p><b>What We Offer:</b></p><ul><li>Competitive salary.</li><li>Opportunities for professional growth and development.</li><li>A collaborative and innovative work environment.</li><li>The chance to work with a talented team on exciting projects.</li></ul><p>If you are a passionate email marketing professional with a commitment to driving business growth and a desire to make a significant impact, we encourage you to apply for the Email Marketing Specialist position at Turn Up Technologies.</p><p>Turn Up Technologies is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.</p><p>Job Type: Full-time</p><p>Pay: Rs80,000.00 - Rs100,000.00 per month</p><p>Application Question(s):</p><ul><li>Please mention your current company name and current salary package.</li><li>Please mention your expected salary package.</li><li>Please mention your expected date of joining. </li><li>Please mention your qualification.</li><li>Are you comfortable with the shift timing of 1-10 PM? </li></ul><p>Experience:</p><ul><li>Email Marketing: 2 years (Required)</li></ul><p>Work Location: In person</p>

Email Marketing Specialist

Muzz

<div><div><p><b>Karachi (remote)</b></p><p><b>
Competitive plus equity</b></p><div><div><p>
Did you see one of our viral campaigns, like <b>findmohamedawife.com</b>? Or maybe you know one of the 700,000 couples who met through Muzz? Whatever brought you here, now&rsquo;s the perfect time to join a team on its way to becoming the first billion-dollar Muslim app.</p><p>
We&rsquo;re looking for a <b>passionate, creative, and versatile marketer</b>, fluent in Urdu and English, to own and grow Muzz&rsquo;s presence in Pakistan. This role is based in <b>Karachi (remote)</b>, with regular travel across the country.</p></div></div><div></div><div><p><b><br>
</b></p></div></div><div><div><div><h3 class="jobSectionHeader"><b>
What we're looking for</b></h3><div><div><ul><li><b>
3+ years of marketing experience</b> in Pakistan, ideally at a startup, agency, or fast-paced consumer brand.</li><li>
A <b>versatile marketer</b> who understands the full funnel, from awareness to retention.</li><li>
Fluent in <b>Urdu and English</b>.</li><li>
Strong knowledge of <b>Muslim culture</b> and how to authentically connect with this audience.</li><li>
A <b>creative thinker</b> brimming with ideas and eager to test them.</li><li>
Proven track record of building <b>brand presence both online and offline</b>.</li><li>
A <b>data-driven mindset</b>, always questioning, optimising, and improving.</li><li>
A <b>natural storyteller</b> who can proudly represent Muzz in Pakistan.</li><li>
Strong <b>project management and communication skills</b>, comfortable working across time zones.</li><li>
Able to travel across Pakistan if required.</li><li>
Must have the <b>right to work in Pakistan without sponsorship</b>.</li></ul></div></div></div><div></div><div><h3 class="jobSectionHeader"><b>
Day to day</b></h3><div><div><ul><li>
Be our go-to expert for Pakistan. Own the market, identify growth opportunities, and enhance the app experience.</li><li>
Organize and run <b>singles events</b> to bring people together offline.</li><li>
Create engaging <b>digital and social content</b> that resonates with our Pakistani audience.</li><li>
Build and manage relationships with <b>influencers and brands</b>, negotiating impactful partnerships.</li><li>
Run <b>focus groups</b> to gather user insights and improve the product experience.</li><li>
Partner with ad agencies to execute <b>OOH and billboard campaigns</b> in major cities.</li><li>
Collaborate with our <b>SEO team</b> to produce content that boosts Muzz&rsquo;s visibility in Pakistan.</li><li>
Own and manage our <b>social media channels</b>, posting fresh, creative content daily.</li><li>
Brainstorm and execute <b>bold marketing strategies</b> that drive community growth.</li><li>
Work closely with our <b>UK HQ and regional Marketing Specialists</b> to share ideas and align campaigns.</li></ul></div></div></div><div></div><div><h3 class="jobSectionHeader"><b>
Bonus Points</b></h3><div><div><ul><li>
Hands-on expertise in <b>content production</b>.</li><li>
A <b>creative executor</b> who thrives on taking ideas from concept to delivery.</li><li>
A curious learner, <b>willing to learn and unlearn</b>.</li></ul></div></div></div></div></div><div></div><div><div><div><h1 class="jobSectionHeader"><b>
Why join Muzz?</b></h1><p><b>
We&rsquo;re a profitable Consumer Tech startup, backed by Y Combinator (S17) and based in London . Join our fast growing team and work on an amazing product that&rsquo;s changing the world.</b></p><div></div><div><div><div><h3 class="jobSectionHeader"><b>
A great product</b></h3></div><p>
We&rsquo;re the leading app in this space with over 12 million members worldwide and counting!</p></div><div></div><div><div><h3 class="jobSectionHeader"><b>
Level up quickly</b></h3></div><p>
Work with talented, generous people on the kinds of challenges you&rsquo;ll be proud to share.</p></div><div></div><div><div><h3 class="jobSectionHeader"><b>
A diverse team</b></h3></div><p>
We have people from all walks of life all adding their unique perspective. Muslims and non-Muslims, cat lovers and dog lovers. Everyone is welcome!</p></div><div></div><div><div><h3 class="jobSectionHeader"><b>
Meaningful equity</b></h3></div><p>
We&rsquo;re all working together to succeed and everyone on the team gets a slice of the pie.</p></div><div></div><div><div><h3 class="jobSectionHeader"><b>
A day off per month to learn</b></h3></div><p>
We value curiosity, that's why the last Friday of every month is set aside for you to learn and develop.</p></div><div></div><div><div><h3 class="jobSectionHeader"><b>
International travel</b></h3></div><p>
We fly the whole team to somewhere amazing twice a year to connect and have fun.</p></div><div></div><div><div><h3 class="jobSectionHeader"><b>
Regular socials</b></h3></div><p>
Mini golf, hikes, super competitive Catan nights - we&rsquo;ve done it all. Maybe you&rsquo;ll be at the next social?</p></div><div></div><div><div><h3 class="jobSectionHeader"><b>
Generous holiday / PTO</b></h3></div><p>
All full-time members get at least 33 days of holiday, regardless of where they live.</p></div></div></div></div></div><div></div><div><div><h2 class="jobSectionHeader"><b>
Our hiring process</b></h2><p><b>
We pride ourselves on making fast hiring decisions.</b></p>
<div></div><div><div><h4 class="jobSectionHeader"><b>Step 1.</b></h4><div>
Submit your CV.</div></div><div></div><div><h4 class="jobSectionHeader"><b>
Step 2.</b></h4><div>
An initial video call.</div></div><div></div><div><h4 class="jobSectionHeader"><b>
Step 3.</b></h4><div>
Complete a technical exercise.</div></div><div></div><div><h4 class="jobSectionHeader"><b>
Step 4.</b></h4><div>
Interview (in person or remote)</div></div><div></div><div><h4 class="jobSectionHeader"><b>
Step 5.</b></h4><div>
Receive an offer!</div></div></div></div></div></div>

Marketing Specialist

AlphaOnlineServices

<div>
 Key Responsibilities
 <br/>
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 Plan, create, and execute email marketing campaigns that engage our audience and drive results.
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 Write and edit clear, compelling email content in English.
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 Segment audiences and personalize campaigns to maximize open and click-through rates.
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 Monitor performance metrics (deliverability, open rates, CTR, conversions) and optimize campaigns accordingly.
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 Collaborate with design and marketing teams to ensure brand consistency.
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 Stay updated on best practices, trends, and compliance (CAN-SPAM, GDPR).
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 Requirements
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 Proven experience as an Email Marketing Specialist/Executive or similar role.
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 Strong English writing and communication skills.
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 Hands-on experience with email marketing tools (e.g., Mailchimp, Sendinblue, HubSpot, or similar).
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 Understanding of email analytics and performance tracking.
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 Basic knowledge of HTML/CSS for email formatting (a plus but not mandatory).
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 Creative thinker with attention to detail.
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 What We Offer
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 A collaborative and supportive work environment.
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 Growth opportunities within a US-based company.
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 Competitive salary package.
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 The chance to make a meaningful impact through effective email marketing.
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 If you&rsquo;re passionate about email marketing and ready to grow with us, apply now via LinkedIn or send us a direct message.
</div>


Hiring Talent

<p>We are looking for a highly motivated and data-driven <b>Performance Marketing Specialist</b> having 3 to 5 years of hands-on experience in managing paid media campaigns across various digital platforms.</p><p><b>Job Type: </b>Full-time, onsite</p><p><b>Timings:</b> 1 pm to 9 pm</p><p><b>Key Responsibilities:</b></p><ul><li>Plan, execute, and optimize performance marketing campaigns across platforms including <b>Google Ads, Meta (Facebook &amp; Instagram), LinkedIn, X (Twitter)</b>, and others.</li><li>Monitor, analyze, and report on campaign performance metrics (CPC, CTR, CPA, ROAS, etc.) and identify opportunities for improvement.</li><li>Conduct A/B testing on ad creatives, targeting, and landing pages to improve performance.</li><li>Collaborate with content, creative, and product teams to develop compelling campaign assets and landing pages.</li><li>Own daily budget pacing, bid strategy, and audience segmentation for optimal results.</li><li>Perform keyword research, audience targeting, and competitive analysis to inform strategy.</li><li>Generate performance reports and insights for internal stakeholders on a weekly/monthly basis.</li></ul><p><b>Requirements:</b></p><ul><li>3&ndash;5 years of proven experience in performance marketing or digital advertising.</li><li>Proficiency in ad platforms such as <b>Google Ads, Facebook Ads Manager, LinkedIn Ads</b>, and programmatic/display platforms.</li><li>Hands-on experience with <b>Google Analytics, Google Tag Manager</b>, and <b>conversion tracking</b> tools.</li><li>Strong analytical and Excel skills; experience with dashboards like <b>Data Studio, Tableau</b>, or similar is a plus.</li><li>In-depth knowledge of key metrics such as CTR, CPC, CPA, ROAS, LTV, etc.</li><li>Ability to manage and optimize large-scale digital ad budgets.</li><li>Understanding of customer funnels and CRO (conversion rate optimization) principles.</li><li>Bachelor's degree in Marketing, Business, Communications, or a related field.</li></ul><p>Interested candidates may apply along with your portfolio that highlights your performance marketing skills.</p><p>Job Type: Full-time</p><p>Application Question(s):</p><ul><li>Are you willing to work onsite in PECHS from 1 pm to 9 pm?</li></ul><p>Experience:</p><ul><li>performance marketing: 3 years (Preferred)</li></ul><p>Work Location: In person</p>

Consultisor

<p>Job Title:</p><p>Email Marketing Specialist (Full-Time, On-Site)</p><p>Job Description:</p><p>We are looking for an Email Marketing Specialist with at least 1 year of experience to join our agency. You must know how to use Klaviyo and Omnisend, be eager to grow, and be open to using AI tools to improve efficiency. *This job requires 40 hours/per week and it contains a multitude of tasks.</p><p>Key Responsibilities:</p><p>Plan, create, and manage email campaigns using Klaviyo and Omnisend.</p><p>Set up and optimize automated email flows to increase engagement and sales.</p><p>Analyze email performance and suggest improvements.</p><p>Manage tasks like list segmentation, A/B testing, and improving email deliverability.</p><p>Use ClickUp to manage projects and track tasks.</p><p>Use AI tools to work faster (Training will be provided).</p><p>Communicate with clients in English (including video calls with the camera on).</p><p>Suggest solutions and ideas instead of waiting for feedback.</p><p>Keep communication clear and timely throughout the day.</p><p>Handle multiple clients independently without needing micromanagement.</p><p>Document the work of the best agencies to learn and grow</p><p>Help in content management in terms of Blogs or LinkedIn posts</p><p>Requirements:</p><p>At least 1 year of experience in email marketing.</p><p>Strong knowledge of Klaviyo and Omnisend.</p><p>Good English communication skills (spoken and written).</p><p>Basic understanding of AI tools (e.g., ChatGPT).</p><p>Ability to write effective email copy and multiple variations quickly.</p><p>Growth-focused mindset and ability to solve problems proactively.</p><p>Able to work independently and maintain quality without supervision.</p><p>Stable internet connection for smooth client communication.</p><p>Able to hop on quick calls with video turned on with clients plus with the internal team</p><p>Able to create quick videos to explain things to clients with video turned on</p><p>Quick learner who adapts easily.</p><p>Continuous compulsory weekly learning</p><p>Why Join Us?</p><p>Work with a team that values innovation and technology.</p><p>Opportunity to grow your skills and career.</p><p>Work on exciting international projects.</p><p>General Tasks:</p><p>Monitor deliverability and improve email performance.</p><p>Manage email lists, segmentation, and A/B testing.</p><p>Communicate regularly with clients and provide reports.</p><p>Day-to-Day Tasks:</p><p>Plan weekly tasks in ClickUp every Monday (or another suitable day) to stay organized. Add all tasks that need to be completed for the week.</p><p>Create campaign calendars with promotional, educational, and engaging emails.</p><p>Get client approval for the campaign calendar.</p><p>Add email tasks to ClickUp.</p><p>Plan when email copy should be created.</p><p>Write email copy that fits the brand&rsquo;s tone and strategy.</p><p>Get client approval for email copy.</p><p>Ensure designs are completed on time.</p><p>Get client approval for designs.</p><p>Slice designs from Figma or ask the designer for slices.</p><p>Upload emails to Klaviyo, Omnisend, or other ESPs.</p><p>Check ClickUp tasks daily.</p><p>Review the campaign calendar and schedule upcoming emails.</p><p>Talk to clients daily and provide updates.</p><p>Next Steps:</p><p>Please fill out this form: https://forms.clickup.com/9018837341/f/8ct12ax-11578/9AD8SVG413TMWWP6R2</p><p>Apply now and let&rsquo;s grow together in email marketing!</p><p>Job Type: Full-time</p><p>Pay: Rs80,000.00 - Rs100,000.00 per month</p><p>Ability to commute/relocate:</p><ul><li>Karachi: Reliably commute or planning to relocate before starting work (Required)</li></ul><p>Application Question(s):</p><ul><li>Do you have experience using Klaviyo and Omnisend?</li></ul><p>Experience:</p><ul><li>Email Marketing: 1 year (Required)</li></ul><p>Work Location: In person</p>

SolsPro

<p>Ossols Private Limited. is looking for a talented Email Marketing Specialist with 2+ years of experience to design and execute impactful campaigns. You&rsquo;ll work closely with our cross functional teams to turn data into conversions and drive customer retention.</p><p>What You&rsquo;ll Do:</p><p>&#10004; Build and run targeted email campaigns.</p><p>&#10004; Craft engaging content &amp; design branded templates.</p><p>&#10004;Segment lists and personalize outreach.</p><p>&#10004; Optimize performance through A/B testing &amp; analytics.</p><p>&#10004; Ensure compliance with best practices &amp; regulations.</p><p>&#10004; Collaborate across teams to achieve business goals.</p><p>What We&rsquo;re Looking For:</p><p>&#10004; 2+ years of proven email marketing experience.</p><p>&#10004; Skilled in tools like Mailchimp, HubSpot, etc.</p><p>&#10004; Strong copywriting &amp; analytical skills.</p><p>&#10004; Organized, detail-oriented, and proactive.</p><p>Location: PECHS Block-2, Karachi | Night Shift (9 PM &ndash; 6 AM)</p><p>Ready to create campaigns that convert?</p><p><b>#emailmarketing</b> <b>#marketing</b> <b>#targetedmarketing</b></p><p>Job Type: Full-time</p><p>Pay: Up to Rs130,000.00 per month</p><p>Application Question(s):</p><ul><li>are you available to work on-site in night shift?</li></ul><p>Experience:</p><ul><li>Email Marketing: 2 years (Required)</li></ul><p>Work Location: In person</p>

Explore 731+ Marketing specialist in Karachi this September. Find roles across top companies and apply now to boost your career.

731 marketing specialist jobs IN Karachi

Performance Marketing Specialist

Email Marketing Specialist

Marketing Specialist

Email Marketing Specialist

Performance Marketing Specialist

Email Marketing Specialist

Email Marketing Specialist