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digital communications and social media assistant manager/manager Jobs in Istanbul

digital communications and social media assistant manager/manager

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social media & community lead Jobs in Istanbul

social media & community lead

social media content creator Jobs in Istanbul

social media content creator

social media content manager

Colgate-Palmolive

<div><p>No Relocation Assistance Offered<br>
Job Number #170706 - Istanbul, Turkey, Turkey<br>
<br>
<b>Who We Are</b><br>
<br>
Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!<br>
<br>
Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values&mdash;Caring, Inclusive, and Courageous&mdash;we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.</p><div><div><p><b><br>
Job Summary:</b></p><p>
Colgate-Palmolive is seeking an experienced Social Media and Influencer Lead to develop, implement, and manage our comprehensive Social Media and Influencer strategy for Colgate-Palmolive across our top-priority brands and markets in AfricaEurasia. This role will play an important, change management part in driving our &ldquo;Social-first&rdquo; approach within the entire division.</p><p>
This role is paramount in positioning social media and creator content as a core omni-channel demand generation driver, responsible for significantly increasing our brand relevance and social engagement. A key focus will be leveraging creators and influencers to serve as a high-volume, authentic content engine for our brands, driving measurable business outcomes, from upper-funnel awareness and consideration to conversion.</p><p>
The ideal candidate is a strategic leader and a hands-on player with a proven track record in developing high-impact organic and paid social strategies, managing large-scale influencer campaigns, and driving measurable results across diverse platforms (e.g. TikTok, Instagram, YouTube, X, Facebook).</p><p>
This role will serve as our in-house subject matter expert, partnering closely with the Hub digital &amp; media team, brand teams and agency partners to drive growth and ensure digital executional excellence.</p><p><b>
Principal Duties and Responsibilities</b></p><ul><li><p><b>
Lead, define and implement change management across the division as we move into a social-first mind set - </b>this role will need to lead and drive influence across the division and hub teams to reach social and influencer goals</p></li><li><p><b>
Develop and execute a robust Social Media &amp; Influencer strategy</b> tailored to our AED brands and markets to drive brand love, community growth, and conversion</p></li><li><p><b>
Partner with Division and Hub brand teams</b> to make sure that our social media strategies, plans and executions drive and meet our Brand Growth Plans</p></li><li><p><b>
Drive partnership and expertise with our agency partners </b>across Division and Hubs to make sure that we are always working with the best partners and teams</p></li><li><p><b>
Oversee all organic and paid social media activities</b> across key platforms, focusing on driving high engagement rates, brand visibility, and qualified traffic to brand and selected e-commerce sites</p></li><li><p><b>
Design, implement, and manage our comprehensive Influencer Marketing program</b>, including identification, outreach, contracting, content briefing, and performance tracking across micro, macro, and celebrity tiers</p></li><li><p><b>
Guide the content creation </b>in creating platform-native, engaging, and culturally relevant content that optimizes for algorithmic discovery (e.g. TikTok For You Page, Instagram Reels), leveraging trending formats and audio</p></li><li><p><b>
Monitor and optimize all paid social media campaigns</b> (e.g META Ads, TikTok Ads) to maximize ROAS (Return On Ad Spend) and minimize CPA (Cost Per Acquisition) alongside the Hub teams and agency partners</p></li><li><p><b>
Conduct regular social listening and competitive analysis</b> to identify emerging trends, consumer sentiment, and best practices, adapting our strategy quickly to maintain relevance</p></li><li><p><b>
Perform A/B testing</b> on content formats, ad creatives, community engagement tactics, and influencer outreach models to drive continuous improvement</p></li><li><p><b>
Define, monitor, and report on KPIs</b> for all social media and influencer initiatives (e.g. engagement rate, reach, follower growth, sentiment, conversion), preparing detailed reports for senior management with actionable insights</p></li><li><p><b>
Serve as the central in-house expert</b> on social media and influencer marketing, providing guidance, training, and best practices to local subsidiary digital teams</p></li><li><p><b>
Ensure strict compliance</b> with all local regulations and platform policies regarding content disclosure, data privacy, and influencer transparency</p></li></ul><p><b>
Education, Experience, &amp; Skill Requirements</b></p><ul><li><p><b>
Bachelor&rsquo;s degree</b> in Advertising, Marketing, Communications, or a related field (or equivalent practical experience).</p></li><li><p><b>
5+ years of hands-on experience</b> managing complex social media and influencer marketing strategies for a large brand (FMCG preferable) or agency</p></li><li><p><b>
A creative mindset </b>with the ability to define a seamless creative approach across social, influencers and content</p></li><li><p><b>
Keen awareness of social media trends</b> and how they can be translated into best-in-class social media strategies and content execution</p></li><li><p><b>
Proven track record</b> of successfully building brand presence, engagement and managing complex paid social campaigns</p></li><li><p><b>
Expert knowledge of key social media analytics platforms</b> (e.g. META Business Suite, TikTok Ads Manager) and social listening/monitoring tools</p></li><li><p><b>
Experience using Influencer Management Platforms</b> (e.g. CreatorIQ, Influential) and understanding of building out qualified influencer / creator teams</p></li><li><p><b>
Strong analytical skills</b> with the ability to interpret platform data, identify content performance trends, and make data-driven decisions</p></li><li><p><b>
Strong communication, presentation, and collaboration skills,</b> with the ability to explain complex channel performance to non-technical stakeholders, upskill brand teams, and influence senior management</p></li><li><p><b>
Self-starter with a creative and experimental (test-and-learn) mindset,</b> capable of prioritizing tasks and working in a fast-paced corporate environment without full guidance</p></li><li><p><b>
Results-driven and oriented</b> toward driving measurable business outcomes from social media investments</p></li></ul><p>
#LI-FS1</p></div></div><p><b><br>
Our Commitment to Inclusion</b><br>
Our journey begins with our people&mdash;developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.<br>
<br>
<b>Equal Opportunity Employer</b><br>
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.<br>
<br>
Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.<br>
<br>
#LI-Hybrid</p></div>

Social Media & Influencer Lead

<div></div><div><div><div>Requisition ID <b>170706</b> - Posted <b>12/01/2025</b> - <b>Marketing</b> - <b>Turkey</b> - <b>Turkey</b> - <b>Istanbul</b> - <b>Colgate-Palmolive</b> - <b>Travel - up to 10% of time</b> - <b>Hybrid</b></div></div><p></p><div><div><div><div><p><b><br>
</b></p></div></div></div></div><br>
<div></div><div><div><div><div><div><div><div>No Relocation Assistance Offered<br>
Job Number #170706 - Istanbul, Turkey, Turkey<br>
<br>
<b>Who We Are</b><br>
<br>
Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!<br>
<br>
Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values&mdash;Caring, Inclusive, and Courageous&mdash;we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.</div><br>
<div><div><div><b>Job Summary:</b></div>
<div>
Colgate-Palmolive is seeking an experienced Social Media and Influencer Lead to develop, implement, and manage our comprehensive Social Media and Influencer strategy for Colgate-Palmolive across our top-priority brands and markets in AfricaEurasia. This role will play an important, change management part in driving our &ldquo;Social-first&rdquo; approach within the entire division.</div>
<div>
This role is paramount in positioning social media and creator content as a core omni-channel demand generation driver, responsible for significantly increasing our brand relevance and social engagement. A key focus will be leveraging creators and influencers to serve as a high-volume, authentic content engine for our brands, driving measurable business outcomes, from upper-funnel awareness and consideration to conversion.</div>
<div>
The ideal candidate is a strategic leader and a hands-on player with a proven track record in developing high-impact organic and paid social strategies, managing large-scale influencer campaigns, and driving measurable results across diverse platforms (e.g. TikTok, Instagram, YouTube, X, Facebook).</div>
<div>
This role will serve as our in-house subject matter expert, partnering closely with the Hub digital &amp; media team, brand teams and agency partners to drive growth and ensure digital executional excellence.</div>
<div><b>
Principal Duties and Responsibilities</b></div>
<ul>
<li><div><b>Lead, define and implement change management across the division as we move into a social-first mind set - </b>this role will need to lead and drive influence across the division and hub teams to reach social and influencer goals</div>
</li>
<li><div><b>Develop and execute a robust Social Media &amp; Influencer strategy</b> tailored to our AED brands and markets to drive brand love, community growth, and conversion</div>
</li>
<li><div><b>Partner with Division and Hub brand teams</b> to make sure that our social media strategies, plans and executions drive and meet our Brand Growth Plans</div>
</li>
<li><div><b>Drive partnership and expertise with our agency partners </b>across Division and Hubs to make sure that we are always working with the best partners and teams</div>
</li>
<li><div><b>Oversee all organic and paid social media activities</b> across key platforms, focusing on driving high engagement rates, brand visibility, and qualified traffic to brand and selected e-commerce sites</div>
</li>
<li><div><b>Design, implement, and manage our comprehensive Influencer Marketing program</b>, including identification, outreach, contracting, content briefing, and performance tracking across micro, macro, and celebrity tiers</div>
</li>
<li><div><b>Guide the content creation </b>in creating platform-native, engaging, and culturally relevant content that optimizes for algorithmic discovery (e.g. TikTok For You Page, Instagram Reels), leveraging trending formats and audio</div>
</li>
<li><div><b>Monitor and optimize all paid social media campaigns</b> (e.g META Ads, TikTok Ads) to maximize ROAS (Return On Ad Spend) and minimize CPA (Cost Per Acquisition) alongside the Hub teams and agency partners</div>
</li>
<li><div><b>Conduct regular social listening and competitive analysis</b> to identify emerging trends, consumer sentiment, and best practices, adapting our strategy quickly to maintain relevance</div>
</li>
<li><div><b>Perform A/B testing</b> on content formats, ad creatives, community engagement tactics, and influencer outreach models to drive continuous improvement</div>
</li>
<li><div><b>Define, monitor, and report on KPIs</b> for all social media and influencer initiatives (e.g. engagement rate, reach, follower growth, sentiment, conversion), preparing detailed reports for senior management with actionable insights</div>
</li>
<li><div><b>Serve as the central in-house expert</b> on social media and influencer marketing, providing guidance, training, and best practices to local subsidiary digital teams</div>
</li>
<li><div><b>Ensure strict compliance</b> with all local regulations and platform policies regarding content disclosure, data privacy, and influencer transparency</div>
</li>
</ul><div><b>Education, Experience, &amp; Skill Requirements</b></div>
<ul>
<li><div><b>Bachelor&rsquo;s degree</b> in Advertising, Marketing, Communications, or a related field (or equivalent practical experience).</div>
</li>
<li><div><b>5+ years of hands-on experience</b> managing complex social media and influencer marketing strategies for a large brand (FMCG preferable) or agency</div>
</li>
<li><div><b>A creative mindset </b>with the ability to define a seamless creative approach across social, influencers and content</div>
</li>
<li><div><b>Keen awareness of social media trends</b> and how they can be translated into best-in-class social media strategies and content execution</div>
</li>
<li><div><b>Proven track record</b> of successfully building brand presence, engagement and managing complex paid social campaigns</div>
</li>
<li><div><b>Expert knowledge of key social media analytics platforms</b> (e.g. META Business Suite, TikTok Ads Manager) and social listening/monitoring tools</div>
</li>
<li><div><b>Experience using Influencer Management Platforms</b> (e.g. CreatorIQ, Influential) and understanding of building out qualified influencer / creator teams</div>
</li>
<li><div><b>Strong analytical skills</b> with the ability to interpret platform data, identify content performance trends, and make data-driven decisions</div>
</li>
<li><div><b>Strong communication, presentation, and collaboration skills,</b> with the ability to explain complex channel performance to non-technical stakeholders, upskill brand teams, and influence senior management</div>
</li>
<li><div><b>Self-starter with a creative and experimental (test-and-learn) mindset,</b> capable of prioritizing tasks and working in a fast-paced corporate environment without full guidance</div>
</li>
<li><div><b>Results-driven and oriented</b> toward driving measurable business outcomes from social media investments</div>
</li>
</ul><div>#LI-FS1</div></div><br>
</div>
<div><br>
<b>Our Commitment to Inclusion</b><br>
Our journey begins with our people&mdash;developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.<br>
<br>
<b>Equal Opportunity Employer</b><br>
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.<br>
<br>
Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.<br>
<br>
#LI-Hybrid</div></div></div></div></div></div></div></div><p></p>

Social Media & Influencer Lead (170706)

Sinecera Studio

<div>
 <p>
  <strong>
   &nbsp;
  </strong>
 </p>
 <p>
  <strong>
   Position:
  </strong>
  Social Media &amp; Community Lead
 </p>
 <p>
  <strong>
   Location:
  </strong>
  Be&scedil;ikta&scedil;, &Idot;stanbul
 </p>
 <p>
  <strong>
   Work Model:
  </strong>
  On-site&nbsp;
 </p>
 <p>
  <br/>
 </p>
 <p>
  We&rsquo;re launching
  <em>
   MIRA: THE DREAMERS
  </em>
  , our upcoming game on Steam, with a demo releasing very soon. To support the launch, we&rsquo;re building an engaged player community and are looking for a Social Media &amp; Community Expert to lead this effort.
 </p>
 <p>
  <br/>
 </p>
 <p>
  The ideal candidate will help us build excitement and visibility around the game, manage and grow our Discord community, create simple and effective content calendars and engagement plans.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Responsibilities:
  </strong>
 </p>
 <ul>
  <li>
   Develop and post daily content on
   <strong>
    TikTok, Discord, Instagram, Reddit and X (Twitter),
   </strong>
  </li>
  <li>
   Oversee and grow the
   <strong>
    Discord and Reddit community
   </strong>
   &mdash;manage updates, events, and mod coordination,
  </li>
  <li>
   Foster player engagement by responding to comments and promoting
   <strong>
    user-generated content (UGC),
   </strong>
  </li>
  <li>
   Organize and execute
   <strong>
    weekly community activities
   </strong>
   (polls, AMAs, discussion prompts, mini-events),
  </li>
  <li>
   Collaborate with the marketing team to align content with the overall brand strategy.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Desired skills and experiences:
  </strong>
 </p>
 <ul>
  <li>
   <strong>
    Strong interest in the gaming industry,
   </strong>
   with at least
   <strong>
    2 years
   </strong>
   of relevant professional experience,
  </li>
  <li>
   Excellent written communication skills in
   <strong>
    English
   </strong>
   with a strong understanding of memes,
  </li>
  <li>
   Hands-on experience using
   <strong>
    Discord, Reddit, social scheduling tools (e.g., Later, Buffer), and Canva or similar design platforms,
   </strong>
  </li>
  <li>
   Deep understanding of TikTok trends, community engagement tactics, and platform algorithms,
  </li>
  <li>
   Manage live-streaming operations &ndash; Kick, Twitch, YouTube
  </li>
  <li>
   Self-driven, organized, and able to operate in a fast-paced startup environment.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   What makes our team so unique:
  </strong>
 </p>
 <ul>
  <li>
   Open feedback &amp; transparency,
  </li>
  <li>
   Exceptional talent,
  </li>
  <li>
   Every idea matters,
  </li>
  <li>
   Never ending learning.
  </li>
 </ul>
</div>


Social Media & Community Lead

Aktif Bank

<div>
 <p>
  <strong>
   Digital Communications and Social Media Assistant Manager/Manager
  </strong>
 </p>
 <p>
  <strong>
   If you are in for an experience without limits at Aktif Bank, this position is what you are looking for.
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Perhaps, you are the teammate who will join us as &ldquo;Digital Communications and Social Media Assistant Manager/Manager&rdquo; and with whom we will accomplish great things together.
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   WHY SHOULD YOU APPLY?
  </strong>
 </p>
 <p>
  Bachelor's degree preferably in advertising other relevant fields
 </p>
 <ul>
  <li>
   Minimum 4 years of experience in digital brand communication and social media management
  </li>
  <li>
   Experience in managing digital brand awareness campaigns
  </li>
  <li>
   Ability to manage content for multiple social media channels. Tiktok experience is a must.
  </li>
  <li>
   A forward thinking mindset and hands-on experience in using AI tools for creative content development are highly valued
  </li>
  <li>
   Analytical mindset for analyzing data
  </li>
  <li>
   Proactive and creative thinker
  </li>
  <li>
   Good at peer to peer communication
  </li>
  <li>
   Customer focused
  </li>
  <li>
   Experience in banking industry is a plus
  </li>
  <li>
   High proficiency in English
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  If yes, apply immediately.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   THIS IS YOUR ONE DAY AT WORK. HOW DOES IT SOUND?
  </strong>
 </p>
 <p>
  Working with advertising and social media agencies for creative content production processes
 </p>
 <p>
  Defining the digital communications and social media strategies in line with main brand strategies
 </p>
 <p>
  Managing Aktif Bank&rsquo;s and its digital bank N Kolay&rsquo;s social media channels
 </p>
 <p>
  Creating collaborative and synergistic projects with brands within the Aktif Bank ecosystem
 </p>
 <p>
  Leading and coordinating innovative digital brand marketing initiatives for our Passo brand in collaboration with the business unit team
 </p>
 <p>
  Creating both always on and ATL campaign related digital projects
 </p>
 <p>
  Analyzing digital assets of the competitors, defining best practices. Reporting the analyses to the brand communication team.
 </p>
 <p>
  Working closely with the performance marketing team and delivering the necessary assets
 </p>
 <p>
  Working in cooperation with the social media monitoring team, supervising the brand&rsquo;s tone of voice in monitoring responses
 </p>
 <p>
  Ensuring all contents are following customer experience principles
 </p>
 <p>
  Following digital, AI and social media trends both locally and global scale and keeping the brand communication team up to date on latest trends
 </p>
 <p>
  We are waiting for your application.
 </p>
</div>


Digital Communications and Social Media Assistant Manager/Manager

Accor

<div>
 <strong>
  Company Description
  <br/>
  <br/>
 </strong>
 The Grand Tarabya Managed by Accor
 <br/>
 <br/>
 As soon as you step inside The Grand Tarabya Managed by Accor, which holds a very special place in Istanbul's history, you will feel the charm of a 100-years-old past, the highest architectural and aesthetic standards, and the splendor inspired by the sparkle of the Bosphorus. From the 4.500 square meter spa area to the panoramic Bosphorus view of 29 residences and 248 rooms, from the magnificent 1.280 square meter ballroom to the restaurants and bars offering an unforgettable gastronomic adventure, The Grand Tarabya Managed by Accor, combines care, elegance, and comfort in every detail. With its doors opening to the Bosphorus, The Grand Tarabya Managed by Accor, will forever hold its place in your memory.
 <br/>
 <br/>
 <strong>
  Job Description
  <br/>
  <br/>
 </strong>
 We are seeking a dynamic, creative, and digitally savvy E-Commerce and Social Media Executive to join our team in Istanbul, T&uuml;rkiye. This role is key to driving online revenue growth, enhancing our digital presence, and elevating brand visibility across e-commerce and social media platforms.
 <br/>
 <br/>
 <ul>
  <li>
   Develop and implement e-commerce strategies to increase online sales and enhance customer experience
  </li>
  <li>
   Manage, update, and optimize e-commerce platforms, ensuring efficient daily operations and continuous improvement
  </li>
  <li>
   Plan, create, and execute social media marketing campaigns across all relevant channels to drive engagement and traffic
  </li>
  <li>
   Produce high-quality, visually compelling social media content aligned with brand guidelines
  </li>
  <li>
   Monitor, analyze, and report on e-commerce performance and social media KPIs
  </li>
  <li>
   Collaborate with marketing, sales, and creative teams to ensure unified digital communication and branding
  </li>
  <li>
   Stay current with e-commerce trends, social media best practices, and emerging digital tools
  </li>
  <li>
   Implement SEO and SEM initiatives to improve search visibility and online reach
  </li>
  <li>
   Respond to customer inquiries on social media promptly and professionally
  </li>
  <li>
   Coordinate influencer collaborations, partnerships, and digital promotional activities
  </li>
  <li>
   Utilize AI tools (e.g., ChatGPT, Gemini, geo-based search engines) to enhance content creation, research, and campaign optimization
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Qualifications
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Bachelor&rsquo;s degree in Marketing, Digital Marketing, Business, or a related field
  </li>
  <li>
   1&ndash;3 years of experience in e-commerce and social media marketing
  </li>
  <li>
   Strong command of major social media platforms (Instagram, Facebook, TikTok, Twitter/X, LinkedIn)
  </li>
  <li>
   Experience with digital marketing and analytics tools (Google Analytics, Meta Ads Manager, Google Ads etc.)
  </li>
  <li>
   Excellent content creation skills with a strong visual eye for aesthetics and brand alignment
  </li>
  <li>
   Solid understanding of SEO and SEM principles
  </li>
  <li>
   Analytical mindset with the ability to extract insights and translate them into actionable strategies
  </li>
  <li>
   Creative, innovative, and proactive approach to digital marketing
  </li>
  <li>
   Strong organizational skills and the ability to manage multiple projects in a fast-paced environment
  </li>
  <li>
   Customer-focused with excellent communication and interpersonal skills
  </li>
  <li>
   Interest in AI-based tools (ChatGPT, Gemini, geo search engines) and their application in digital marketing
  </li>
  <li>
   Up-to-date knowledge of digital trends, e-commerce innovations, and social media best practices
  </li>
  <li>
   Fluency in both Turkish and English
  </li>
 </ul>
</div>


E-Commerce And Social Media Executive

<div><b>Company Description</b><p><br>
The Grand Tarabya Managed by Accor</p><p>
As soon as you step inside The Grand Tarabya Managed by Accor, which holds a very special place in Istanbul's history, you will feel the charm of a 100-years-old past, the highest architectural and aesthetic standards, and the splendor inspired by the sparkle of the Bosphorus. From the 4.500 square meter spa area to the panoramic Bosphorus view of 29 residences and 248 rooms, from the magnificent 1.280 square meter ballroom to the restaurants and bars offering an unforgettable gastronomic adventure, The Grand Tarabya Managed by Accor, combines care, elegance, and comfort in every detail. With its doors opening to the Bosphorus, The Grand Tarabya Managed by Accor, will forever hold its place in your memory.</p><b><br>
Job Description</b><p><br>
We are seeking a dynamic, creative, and digitally savvy E-Commerce and Social Media Executive to join our team in Istanbul, T&uuml;rkiye. This role is key to driving online revenue growth, enhancing our digital presence, and elevating brand visibility across e-commerce and social media platforms.</p><ul><li>
Develop and implement e-commerce strategies to increase online sales and enhance customer experience</li><li>
Manage, update, and optimize e-commerce platforms, ensuring efficient daily operations and continuous improvement</li><li>
Plan, create, and execute social media marketing campaigns across all relevant channels to drive engagement and traffic</li><li>
Produce high-quality, visually compelling social media content aligned with brand guidelines</li><li>
Monitor, analyze, and report on e-commerce performance and social media KPIs</li><li>
Collaborate with marketing, sales, and creative teams to ensure unified digital communication and branding</li><li>
Stay current with e-commerce trends, social media best practices, and emerging digital tools</li><li>
Implement SEO and SEM initiatives to improve search visibility and online reach</li><li>
Respond to customer inquiries on social media promptly and professionally</li><li>
Coordinate influencer collaborations, partnerships, and digital promotional activities</li><li>
Utilize AI tools (e.g., ChatGPT, Gemini, geo-based search engines) to enhance content creation, research, and campaign optimization</li></ul><br>
<b>
Qualifications</b><br>
<ul><li>
Bachelor&rsquo;s degree in Marketing, Digital Marketing, Business, or a related field</li><li>
1&ndash;3 years of experience in e-commerce and social media marketing</li><li>
Strong command of major social media platforms (Instagram, Facebook, TikTok, Twitter/X, LinkedIn)</li><li>
Experience with digital marketing and analytics tools (Google Analytics, Meta Ads Manager, Google Ads etc.)</li><li>
Excellent content creation skills with a strong visual eye for aesthetics and brand alignment</li><li>
Solid understanding of SEO and SEM principles</li><li>
Analytical mindset with the ability to extract insights and translate them into actionable strategies</li><li>
Creative, innovative, and proactive approach to digital marketing</li><li>
Strong organizational skills and the ability to manage multiple projects in a fast-paced environment</li><li>
Customer-focused with excellent communication and interpersonal skills</li><li>
Interest in AI-based tools (ChatGPT, Gemini, geo search engines) and their application in digital marketing</li><li>
Up-to-date knowledge of digital trends, e-commerce innovations, and social media best practices</li><li>
Fluency in both Turkish and English</li></ul></div>

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 No Relocation Assistance Offered
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 Job Number #170706 - Istanbul, Turkey, Turkey
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  Who We Are
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 Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!
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 Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values&mdash;Caring, Inclusive, and Courageous&mdash;we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.
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  Job Summary:
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 Colgate-Palmolive is seeking an experienced Social Media and Influencer Lead to develop, implement, and manage our comprehensive Social Media and Influencer strategy for Colgate-Palmolive across our top-priority brands and markets in AfricaEurasia. This role will play an important, change management part in driving our &ldquo;Social-first&rdquo; approach within the entire division.
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 This role is paramount in positioning social media and creator content as a core omni-channel demand generation driver, responsible for significantly increasing our brand relevance and social engagement. A key focus will be leveraging creators and influencers to serve as a high-volume, authentic content engine for our brands, driving measurable business outcomes, from upper-funnel awareness and consideration to conversion.
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 The ideal candidate is a strategic leader and a hands-on player with a proven track record in developing high-impact organic and paid social strategies, managing large-scale influencer campaigns, and driving measurable results across diverse platforms (e.g. TikTok, Instagram, YouTube, X, Facebook).
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 This role will serve as our in-house subject matter expert, partnering closely with the Hub digital &amp; media team, brand teams and agency partners to drive growth and ensure digital executional excellence.
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  Principal Duties And Responsibilities
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   Lead, define and implement change management across the division as we move into a social-first mind set - this role will need to lead and drive influence across the division and hub teams to reach social and influencer goals
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   Develop and execute a robust Social Media &amp; Influencer strategy tailored to our AED brands and markets to drive brand love, community growth, and conversion
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   Partner with Division and Hub brand teams to make sure that our social media strategies, plans and executions drive and meet our Brand Growth Plans
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   Drive partnership and expertise with our agency partners across Division and Hubs to make sure that we are always working with the best partners and teams
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   Oversee all organic and paid social media activities across key platforms, focusing on driving high engagement rates, brand visibility, and qualified traffic to brand and selected e-commerce sites
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   Design, implement, and manage our comprehensive Influencer Marketing program, including identification, outreach, contracting, content briefing, and performance tracking across micro, macro, and celebrity tiers
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   Guide the content creation in creating platform-native, engaging, and culturally relevant content that optimizes for algorithmic discovery (e.g. TikTok For You Page, Instagram Reels), leveraging trending formats and audio
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   Monitor and optimize all paid social media campaigns (e.g META Ads, TikTok Ads) to maximize ROAS (Return On Ad Spend) and minimize CPA (Cost Per Acquisition) alongside the Hub teams and agency partners
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   Conduct regular social listening and competitive analysis to identify emerging trends, consumer sentiment, and best practices, adapting our strategy quickly to maintain relevance
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   Perform A/B testing on content formats, ad creatives, community engagement tactics, and influencer outreach models to drive continuous improvement
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   Define, monitor, and report on KPIs for all social media and influencer initiatives (e.g. engagement rate, reach, follower growth, sentiment, conversion), preparing detailed reports for senior management with actionable insights
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   Serve as the central in-house expert on social media and influencer marketing, providing guidance, training, and best practices to local subsidiary digital teams
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   Ensure strict compliance with all local regulations and platform policies regarding content disclosure, data privacy, and influencer transparency
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  Education, Experience, &amp; Skill Requirements
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   Bachelor&rsquo;s degree in Advertising, Marketing, Communications, or a related field (or equivalent practical experience).
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   5+ years of hands-on experience managing complex social media and influencer marketing strategies for a large brand (FMCG preferable) or agency
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   A creative mindset with the ability to define a seamless creative approach across social, influencers and content
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   Keen awareness of social media trends and how they can be translated into best-in-class social media strategies and content execution
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   Proven track record of successfully building brand presence, engagement and managing complex paid social campaigns
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   Expert knowledge of key social media analytics platforms (e.g. META Business Suite, TikTok Ads Manager) and social listening/monitoring tools
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   Experience using Influencer Management Platforms (e.g. CreatorIQ, Influential) and understanding of building out qualified influencer / creator teams
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   Strong analytical skills with the ability to interpret platform data, identify content performance trends, and make data-driven decisions
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   Strong communication, presentation, and collaboration skills, with the ability to explain complex channel performance to non-technical stakeholders, upskill brand teams, and influence senior management
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   Self-starter with a creative and experimental (test-and-learn) mindset, capable of prioritizing tasks and working in a fast-paced corporate environment without full guidance
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   Results-driven and oriented toward driving measurable business outcomes from social media investments
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  Our Commitment to Inclusion
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 Our journey begins with our people&mdash;developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.
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  Equal Opportunity Employer
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 Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.
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 Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.
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