social media marketing specialist

NextCommerce

<div>
 About the job
 
 
 
 
 
 We are looking to hire a Social Media Specialist based in Oman, with strong knowledge of the language and culture, to manage and grow our social media presence across all major platforms.
 
 
 
 
 This role requires someone who understands how to search for content ideas, follow trends, create engaging posts, and interact naturally with the local audience, while aligning with brand guidelines and business goals.
 
 
 
 
 
 
 
 🎯 Key Responsibilities
 
 
 <ul>
 <li>
 Manage and publish content across all major social media platforms, including:
 </li>
 <li>
 Instagram
 </li>
 <li>
 TikTok
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 <li>
 Snapchat
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 <li>
 X (Twitter)
 </li>
 <li>
 Youtube
 </li>
 <li>
 Write captions and replies in Arabic, with the ability to adjust tone based on the platform.
 </li>
 <li>
 Research content ideas daily by:
 </li>
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 Monitoring trends
 </li>
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 Following competitors
 </li>
 <li>
 Analyzing viral local and regional content
 </li>
 <li>
 Coordinate with designers and videographers to brief content ideas clearly.
 </li>
 <li>
 Manage comments, messages, and community engagement professionally.
 </li>
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 Plan and execute monthly content calendars.
 </li>
 <li>
 Track basic performance metrics (reach, engagement, growth) and share insights.
 </li>
 <li>
 Ensure brand voice consistency across all platforms.
 </li>
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 Support marketing campaigns, launches, and seasonal promotions.
 </li>
 </ul>
 
 ✅ Requirements Mandatory
 
 <ul>
 <li>
 Proven experience managing social media accounts professionally.
 </li>
 <li>
 Familiarity with all major social media platforms and how their algorithms work.
 </li>
 <li>
 Ability to search, analyze, and adapt trending content ideas.
 </li>
 <li>
 Strong copywriting skills in Arabic (English is a plus).
 </li>
 <li>
 Good communication and coordination skills.
 </li>
 </ul>
 
 Preferred
 
 <ul>
 <li>
 Experience with e-commerce or consumer brands.
 </li>
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 Basic understanding of social media analytics.
 </li>
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 Experience using scheduling tools (Meta Business Suite, etc.).
 </li>
 <li>
 Ability to work independently and manage time effectively.
 </li>
 <li>
 Creative mindset with attention to detail.
 </li>
 </ul>
 
 🧠 Skills We Value
 
 <ul>
 <li>
 Content research and trend spotting
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 Community management
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 Storytelling and audience engagement
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 Creativity with discipline
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 Responsibility and consistency
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 Willingness to learn and improve
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 </ul>
 
 📌 What We Offer
 
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 Opportunity to work with a growing brand
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 Creative freedom within a clear strategy
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 Supportive and professional work environment
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 Competitive salary based on experience
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 </ul>
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</div>

Social Media Marketing Specialist

Rikaz Real Estate Development

Job Title: Marketing SpecialistIndustry: Restaurants &amp; Hotels / HospitalityJob PurposeThe Marketing Specialist will be responsible for planning and executing marketing activities to increase brand awareness, customer footfall, and sales for restaurants and hotel operations.Key Responsibilities<ul><li>Plan and execute marketing campaigns for restaurants and hotel services</li><li>Manage digital marketing activities (social media, online promotions, basic ads)</li><li>Coordinate with operations and sales teams for promotions and events</li><li>Develop seasonal offers, menus, and promotional materials</li><li>Handle branding and communication across all marketing channels</li><li>Work with designers, agencies, and vendors for marketing materials</li><li>Monitor and analyze campaign performance and customer response</li><li>Support new outlet openings, events, and special promotions</li><li>Maintain relationships with media, influencers, and partners</li></ul>Requirements<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or related field</li><li>2&ndash;5 years of marketing experience in restaurants, hotels, or hospitality</li><li>Strong understanding of hospitality marketing and customer behavior</li><li>Experience in digital and social media marketing</li><li>Basic knowledge of branding, promotions, and events</li><li>Good communication and coordination skills</li><li>Ability to work in a fast-paced hospitality environment</li></ul>1️ Brand &amp; Experience Development<ul><li>Lead the development of Sandhills&rsquo; brand identity and customer experience both inside and outside the caf&eacute;.</li><li>Ensure brand consistency across the menu, service, content, and promotions.</li><li>Innovate new concepts and experiences that increase customer loyalty.</li></ul>2️ Marketing &amp; Content Creation<ul><li>Oversee digital marketing (Instagram / TikTok).</li><li>Create trends and creative campaigns aligned with the caf&eacute;&rsquo;s brand identity.</li><li>Collaborate with photographers and content creators.</li><li>Plan monthly content and campaigns.</li></ul>3️ Menu Development<ul><li>Collaborate with the chef to develop and update the menu.</li><li>Innovate seasonal and limited-edition products.</li><li>Analyze item performance and suggest improvements to increase profitability.</li><li>Monitor market trends and local tastes.</li></ul>4️ Growth &amp; Sales<ul><li>Propose initiatives to increase average bill value and visit frequency.</li><li>Design promotions and experiences to boost traffic during slow periods.</li><li>Support the launch of new products or concepts.</li></ul>5️ Analysis &amp; Improvement<ul><li>Analyze the performance of campaigns, content, and sales.</li><li>Measure customer satisfaction and experience.</li><li>Provide regular reports to management with actionable recommendations.</li></ul>⸻Key Performance Indicators (KPIs) &ndash;<ul><li>Sales growth linked to campaigns and promotions.</li><li>Growth in engagement and reach on social media.</li><li>Success of new products.</li><li>Improvement in customer experience and repeat visits.</li></ul>Preferred Skills<ul><li>Experience with F&amp;B promotions and hotel packages</li><li>Knowledge of local market trends</li><li>Basic skills in content creation and campaign analysis</li><li>Ability to manage multiple outlets or brands</li></ul>Also Apply at - Talha@rikaz.omJob Type: Full-time

Marketing Specialist ( Restaurants, Hotels Background )

Al Toobi New Enterprises

Education &amp; Experience&middot; Bachelor's degree in Marketing, Business Administration, or any related field.&middot; 5+ years of proven experience in marketing leadership, preferably in retail, hospitality, or F&amp;B.&middot; Strong expertise in brand management, digital marketing, and campaign strategy.&middot; Experience in organizing and coordinating company eventsRequired Skills:&middot; Ability to work in a fast-paced environment and support cross-functional teams.&middot; Strong organizational, creative, and communication skills.&middot; Excellent leadership, communication, and project management skills.&middot; Ability to analyze market trends and consumer insights to drive business growth.&middot; Skilled in developing and implementing promotional strategies.&middot; Proficiency in Microsoft Office and marketing software.&middot; Strong communication, organizational and multitasking skills.&middot; Strong knowledge of marketing principles and techniques.&middot; In-depth understanding of social media and web analytics.&middot; Strong ability to understand customer needs and preferences.&middot; Excellent interpersonal skills and ability to work effectively in a team.&middot; Creative, imaginative and critical thinking skills.II. DUTIES &amp; RESPONSIBILITIES Develop and implement marketing strategies to grow business and evaluate effectiveness using Marketing standard metrics.Develop a marketing plan covering monthly, quarterly, and annual activities and provide report to ensure that set marketing plan/strategies objectives are met.Develop and implement a plan to improve and update all company's brand guidelines that will enhance brand recognition.<ul><li>Conduct market research and analyze industry trends to identify opportunities for revenue growth, product offerings, and increased sales.</li><li>Manage and improve brand recognition and engagement by planning, developing, and executing integrated multi-channel marketing campaigns across ATL, BTL, OOH, and digital/social media platforms to effectively promote the company&rsquo;s products and services.</li><li>Ensure the success of marketing campaigns by effectively managing communications with stakeholders, internal teams, and external customers.</li><li>Oversee the Marketing Team in managing all current and future social media accounts in accordance with the approved policies and standards on social media.</li><li>Oversee the Marketing Team in managing company's digital communication channels, including WhatsApp, email, and telephone, and responding to customer queries and concerns.</li><li>Lead, supervise, and support the Marketing Team across all brands to ensure effective execution of marketing initiatives.</li><li>Manage Google Business Profile for all brands and utilize its features to enhance brand visibility and effectively promote products through strategic profile management.</li><li>Lead the development and improvement of all company websites (including all brands and corporate websites) in collaboration with web developers and designers.</li><li>Implement effective SEO strategies to enhance Google search presence and improve keyword rankings.</li><li>Increase online visibility for all brands by managing and optimizing A, B, C listings across search engines and digital platforms.</li><li>Manage online delivery platforms for all brands to ensure accuracy and efficiency.</li><li>Monitor sales performance to ensure that marketing strategies are contributing to revenue growth.</li><li>Identify and implement new marketing channels to expand the reach and impact of marketing campaigns.</li><li>Develop, implement, and continuously improve policies, SOPs, forms and necessary documents for Marketing activities to enhance efficiency and effectiveness of marketing operations.</li><li>Develop and implement marketing manuals to support franchising operations.</li><li>Develop and implement clear menu and signboard guidelines to maintain consistency and brand alignment.</li><li>Plan and execute menu launches, including LTOs, in collaboration with relevant departments.</li><li>Monitor customer satisfaction through reviews and surveys, with a focus on continuous improvement.</li><li>Represent the business at events and serve as spokesperson.</li><li>Manage expenses in coordination with management by developing an annual marketing budget, cutting unnecessary costs, and cutting unnecessary expenses.</li><li>Manage press and handle public relations strategies for the company.</li><li>Strengthen and enhance the brand&rsquo;s image and reputation through consistent messaging, strategic content management, creative collaboration across all media, and partnerships with social media influencers.</li><li>Manage customer complaints and coordinate with relevant departments to resolve issues in line with approved policies and procedures.</li><li>Manage the marketing side of the delivery partners (e.g., Talabat, TM Done, etc.) and coordinate with other departments (Accounts and Operations) as well as addressing customer complaints and concerns.</li><li>Prepare marketing reports (weekly, monthly, annual) for all marketing activities, including customer complaints and suggest contingency plans if necessary.</li><li>Perform any other duties assigned by the management.</li></ul>نوع الوظيفة: دوام كامل

Marketing Manager

Haffaf Muscat

&gt;WRITE ENGAGING CAPTIONS, POSTS, AND CONTENT THAT CONNECT WITH FOLLOWERS AND REFLECT THE BRAND&rsquo;S VOICE.&gt;TURN IDEAS, CAMPAIGNS, OR TRENDS INTO CLEAR, CATCHY, AND SHAREABLE SOCIAL MEDIA CONTENT.&gt;RESEARCH TOPICS, HASHTAGS, AND TRENDS TO MAKE CONTENT TIMELY AND RELEVANT.&gt;COLLABORATE WITH DESIGNERS, SOCIAL MEDIA MANAGERS, AND MARKETING TEAMS TO BRING POSTS TO LIFE VISUALLY AND CONTEXTUALLY.&gt;EDIT AND PROOFREAD CONTENT TO ENSURE IT&rsquo;S CLEAR, CORRECT, AND ALIGNS WITH BRAND GUIDELINES.&gt;ADAPT WRITING STYLE FOR DIFFERENT PLATFORMS (INSTAGRAM, TIKTOK, X, LINKEDIN, FACEBOOK, ETC.).&gt;RESPOND TO AUDIENCE COMMENTS OR MESSAGES WITH ENGAGING AND ON-BRAND LANGUAGE (SOMETIMES ALONGSIDE THE SOCIAL MEDIA MANAGER).&gt;KEEP TRACK OF PERFORMANCE AND ENGAGEMENT TO UNDERSTAND WHAT WORKS AND IMPROVE FUTURE CONTENT.&gt;MANAGE DEADLINES AND PLAN CONTENT CALENDARS TO KEEP SOCIAL MEDIA CONSISTENT.&gt;STAY CREATIVE AND SUGGEST NEW WAYS TO TELL THE BRAND&rsquo;S STORY ONLINE.Job Type: Full-timePay: RO200.000 - RO250.000 per month

HAFFAF DIGITAL IS HIRING – URGENTLY REQUIRED SOCIAL MEDIA CONTENT WRITER (ARAB MALE/FEMALE)

Minor Hotels

<div>
 
 Minor Hotels is an international hotel owner, operator and investor, currently with a diverse portfolio of over 530 properties designed intelligently to appeal to a variety of travellers, serving new passions as well as personal needs. Through our Anantara, Avani, Elewana, Oaks, NH Hotels, NH Collection, nhow and TIVOLI properties, Minor Hotels operates in 50+ countries across Asia Pacific, the Middle East, Africa, the Indian Ocean, Europe and South America.
 
 
 
 
 
 
 
 
 
 
 Job Description
 
 
 
 
 
 KEY DUTIES AND RESPONSIBILITIES
 
 
 
 
 
 Please note that this is not an exhaustive list. Cluster Graphic Designers are expected to continually find ways to improve creative output and support the cluster&rsquo;s business goals. Key responsibilities include:
 
 
 
 <ul>
 <li>
 Develop high-quality, brand-aligned creative assets for all cluster properties, including
 
 print, digital, social media, and operational materials
 
 .
 </li>
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 Demonstrate excellent proficiency in
 
 Adobe Photoshop CC, Illustrator CC, InDesign CC
 
 , and other design software; developing skills in
 
 HTML/Dreamweaver
 
 and
 
 Adobe Premiere Pro
 
 for video editing.
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 Translate cluster-wide marketing strategy and brand positioning into visually compelling creative work.
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 Maintain up-to-date knowledge of hotel products, services, rates, competitor activity, and industry trends.
 </li>
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 Track and manage creative projects using organized systems to ensure deadlines, productivity, and quality standards are met.
 </li>
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 Ensure design briefs are complete, accurate, and adhere to
 
 graphic design SOPs
 
 , avoiding wasted resources and time.
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 Support Cluster Marketing Leader in regional events, campaigns, and on-property creative projects.
 </li>
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 Maintain, improve, and organize cluster-wide image and media libraries, including photography, video, and digital assets.
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 Provide photography and creative support for property promotions, internal events, and guest experiences.
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 Maintain stock photography library and ensure all usage rights are correctly documented.
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 Maintain printer and translation provider databases; assess performance and update quarterly.
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 Support cluster social media initiatives with high-quality, brand-consistent visuals.
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 Assist in the creation of email campaigns, web banners, and other digital materials.
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 Coordinate translations and follow-up with procurement for print deliveries.
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 Conduct quality checks on all materials and maintain a reference archive.
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 Ensure all digital artwork is systematically stored and backed up regularly.
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 Collaborate with operational teams (F&amp;B, Spa, etc.) to ensure creative materials meet business needs.
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 Actively participate in client familiarization trips, events, and activations as needed.
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 Maintain accurate departmental records, including briefs, reports, and supplier communications.
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 Take ownership of personal development in creative software, photography, videography, and social media.
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 Apply cost-conscious solutions while maintaining luxury brand quality.
 
 
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 </ul>
 
 Qualifications
 
 
 
 
 Batchelor's Degree
 
 
 
 
 
 
 Additional Information
 
 
 
 
 
 WHY THIS JOB EXISTS &ndash; Cluster Graphic Designer
 
 
 
 
 
 To serve the needs of the business, our guests, and our colleagues by managing and coordinating all
 
 creative design and visual branding
 
 for the
 
 Anantara Al Jabal Al Akhdar Resort
 
 , and
 
 Tivoli La Vie Muscat Hotel &amp; Residences
 
 .
 
 
 
 
 This includes developing and executing visually engaging marketing creatives across all properties, ensuring brand consistency and adherence to corporate visual identity standards. The role encompasses the creation of print, digital, social media, and operational design materials, and maintaining relationships with media houses, translation providers, and printing companies.
 
 
 
 
 The position ensures that the cluster&rsquo;s resorts consistently deliver a high-quality, visually cohesive brand experience across all guest touchpoints. The role has a unique opportunity to drive the application of bilingual (English/Arabic) design standards while supporting luxury positioning across all properties.
 
 
 
 
 Additional responsibilities may be assigned by the
 
 Cluster Director of Marketing &amp; Communications
 
 .
 
 
 
 
 At Minor Hotels, we are proud to represent our hotels and our country to guests from all over the world. We treat our guests and colleagues with respect and work together to deliver the highest quality of service.
 
 
 
</div>

Cluster Graphic Designer

Arina Home

<div>
 
 
 WE ARE HIRING: Assistant Brand Manager, Marketing
 
 
 
 
 
 
 
 Company Description
 
 
 
 Arina Home is an emerging luxury furniture outlet based in Muscat, Oman, offering an exquisite collection of high-end furniture. As official partners of Saloni, Yol Living, and Needs Design brands, we are known for exceptional craftsmanship, unique designs, and premium quality materials. Our team provides personalised service, expert advice, and tailored solutions to meet the unique preferences of our discerning customers. We take pride in maintaining the highest standards of quality, integrity, and customer satisfaction in the luxury furniture industry.
 
 
 
 
 
 
 The Role
 
 
 
 We are seeking an experienced Assistant Brand Manager, Marketing, to take full ownership of our brand voice and communications. You will be the guardian of our brand, managing everything from social media strategies and content creation to advertising campaigns and PR.
 
 
 
 
 
 
 What We Are Looking For:
 
 
 
 
 
 
 ✅
 
 Bilingual Excellence:
 
 Native-level
 
 Arabic
 
 &amp; Fluent
 
 English
 
 (Strong copywriting skills in both).
 
 
 ✅
 
 360&deg; Communication:
 
 Experience handling end-to-end brand messaging.
 
 
 ✅
 
 Digital Savvy:
 
 Proven ability to manage Social Media, Content Calendars, and Paid Ads.
 
 
 ✅
 
 Strategist:
 
 3+ years of experience in building brand presence.
 
 
 ✅
 
 Industry Experience:
 
 Previous experience in the
 
 Retail
 
 or
 
 Furniture
 
 sector is
 
 MANDATORY
 
 
 
 📍
 
 Location:
 
 Muscat, Oman
 
 
 💼
 
 Type:
 
 Full-time
 
 
 
 
 
 Ready to be the voice of our brand?
 
 
 📩
 
 To Apply:
 
 Send your CV and portfolio to marketing@arinahome.om
 
 
 
 
 
 #MarketingJobs #Hiring #AssistantBrandManager #DigitalMarketing #JobOpening #Muscat
 
</div>

Assistant Brand Manager Marketing

&gt;PLAN AND SCHEDULE POSTS THAT ENGAGE FOLLOWERS AND REFLECT THE BRAND&rsquo;S PERSONALITY.&gt;CREATE OR OVERSEE CONTENT&mdash;IMAGES, VIDEOS, CAPTIONS, STORIES&mdash;THAT CONNECTS WITH REAL PEOPLE.&gt;MONITOR SOCIAL MEDIA CHANNELS, RESPOND TO COMMENTS, AND KEEP THE COMMUNITY ACTIVE AND HAPPY.&gt;TRACK PERFORMANCE OF POSTS AND CAMPAIGNS, USING DATA TO SEE WHAT WORKS AND IMPROVE WHAT DOESN&rsquo;T.&gt;COLLABORATE WITH DESIGNERS, COPYWRITERS, AND OTHER TEAM MEMBERS TO BRING CAMPAIGNS TO LIFE.&gt;STAY ON TOP OF TRENDS, PLATFORM UPDATES, AND WHAT COMPETITORS ARE DOING.&gt;DEVELOP STRATEGIES TO GROW FOLLOWERS, INCREASE ENGAGEMENT, AND REACH MARKETING GOALS.&gt;MANAGE SOCIAL MEDIA ADVERTISING CAMPAIGNS, IF APPLICABLE, TO BOOST REACH AND CONVERSIONS.&gt;ENSURE ALL CONTENT IS CONSISTENT WITH BRAND VOICE AND GUIDELINES.&gt;HANDLE MULTIPLE PLATFORMS AND DEADLINES WHILE KEEPING CONTENT FRESH AND RELEVANT.Job Type: Full-timePay: RO200.000 - RO250.000 per month

HAFFAF DIGITAL IS HIRING - URGENTLY REQUIRED SOCIAL MEDIA MANAGER

Explore 138+ Social media marketing specialist in Oman this January. Find roles across top companies and apply now to boost your career.