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Invest with Roots

<div>
 Who We Are
 <br/>
 <br/>
 Roots is redefining real estate investing with a resident-centric approach that flips the traditional tenant&ndash;landlord model on its head. Through our first-of-its-kind Live In It Like You Own It&reg; program, residents can build wealth while they rent- partnering in the very properties they call home. This isn&rsquo;t rent-to-own; it&rsquo;s a fundamentally new way to participate in real estate.
 <br/>
 <br/>
 We believe everyone deserves a real path to wealth, and that belief drives everything we build. By removing barriers and making real estate investing accessible to everyone, we&rsquo;re on a mission to help 1 million people grow their financial futures. And the model works- creating a win-win ecosystem where residents thrive, investors perform, and communities strengthen. We&rsquo;re scaling fast, and we&rsquo;re just getting started.
 <br/>
 <br/>
 Why We Need You
 <br/>
 <br/>
 As a Storyteller and Copywriter, you&rsquo;ll help craft the voice and copy that tells the Roots story. From ads to email to product copy, you&rsquo;ll be the person ensuring everything we say feels consistent, on-brand, and unmistakably &ldquo;us.&rdquo; You&rsquo;ll collaborate across Marketing, Brand, Product, and Growth to translate strategy into copy that inspires, educates, and converts.
 <br/>
 <br/>
 This role sits at the intersection of creativity and performance&ndash;a storyteller who can also think in hypotheses, tests, and data. Someone who understands that the right message, in the right voice, can change behavior.
 <br/>
 <br/>
 Role Responsibilities
 <br/>
 <br/>
 <ul>
  <li>
   Own all marketing copy across paid ads, landing pages, email, SMS, social, website, and platform, ensuring a unified, on-brand voice everywhere we show up
  </li>
  <li>
   Write clear, persuasive, human-centered copy that drives awareness, engagement, and action across the entire customer journey
  </li>
  <li>
   Partner with Growth and Performance Marketing to concept, write, and iterate on high-performing ad copy, headlines, and messaging frameworks
  </li>
  <li>
   Bring storytelling to the forefront- craft narratives that make our mission, product, and category approachable and exciting
  </li>
  <li>
   Test, learn, and optimize: Develop hypotheses, review performance data, and use insights to strengthen messaging and improve conversion
  </li>
  <li>
   Support naming and category-defining work, helping us articulate who we are and what makes Roots unique in the market
  </li>
  <li>
   Collaborate cross-functionally with Brand, Product, Design, Growth, and Leadership to transform strategy into compelling communication
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Qualifications
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   2+ years of professional copywriting experience, ideally in marketing, growth, or brand roles
  </li>
  <li>
   Bachelor&rsquo;s degree in a related field preferred, but strong writing samples and proven experience matter most
  </li>
  <li>
   A portfolio that shows clear, persuasive, on-brand copy across ads, email, social, websites, and product
  </li>
  <li>
   Experience writing for performance marketing and understanding what makes an ad convert
  </li>
  <li>
   Comfort with A/B testing, experimentation, and data-informed decision-making
  </li>
  <li>
   Ability to adapt tone and style while keeping the brand voice consistent and recognizable
  </li>
  <li>
   Strength in storytelling, message frameworks, and translating strategy into crisp, meaningful copy
  </li>
  <li>
   Curiosity, creativity, and a willingness to try new approaches to help us reach more people
   <br/>
   <br/>
  </li>
 </ul>
 Our Values
 <br/>
 <br/>
 <ul>
  <li>
   Accountability: We take our responsibilities seriously and always stay transparent
  </li>
  <li>
   Student Mentality: Continuous learning and growth are at our core
  </li>
  <li>
   Driven: We strive to exceed expectations. We aim for excellence in everything we do
  </li>
  <li>
   Fairness: We&rsquo;re committed to equitable treatment for everyone
  </li>
  <li>
   Great Stewards: We manage our resources and relationships with care and responsibility
  </li>
  <li>
   Fun and Fearless: We face challenges with a positive and bold spirit. We challenge each other, the status quo, and &ldquo;how it&rsquo;s always been done&rdquo;
   <br/>
   <br/>
  </li>
 </ul>
 <em>
  At Roots, we're committed to providing equal employment opportunities to all individuals, regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. We firmly believe that diversity fuels creativity and innovation, enhancing the quality of our work and the strength of our team. Join us and be part of an inclusive environment where every perspective is valued.
  <br/>
  <br/>
 </em>
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</div>


Copywriter

American Cancer Society

<div><div>At the American Cancer Society, we're working to end cancer as we know it, for everyone. Our employees and 1.3 million volunteers are raising the bar every single day. We are a culture comprised of diverse backgrounds and experience, to better serve our communities.<br>
<br>
The people who work at the American Cancer Society focus their diverse talents on our lifesaving mission. It is a calling. And the people who answer it are fulfilled.</div><div></div>
The Senior Copywriter is a concept-driven writer responsible for developing campaign ideas, shaping messaging, and writing high-impact copy across digital, social, video, email, and integrated marketing. This role brings strong craft and voice to every deliverable&mdash;from headlines and scripts to web and paid social&mdash;while maintaining a consistent brand tone across channels.<br>
<br>
Working closely with Creative Directors and cross-functional partners, the Senior Copywriter helps translate strategy into compelling stories that motivate action. This role partners with art directors, designers, editors, producers, and marketing teams to develop creative approaches, refine work through iteration, and elevate quality through sharp writing and editorial rigor.<br>
<br>
The Senior Copywriter advances and executes enterprise brand strategy through strong conceptual thinking, excellent writing craft, collaboration, and mentorship of junior writers. They elevate creative ideas and steward the voice of the brand across all touchpoints and brings a strategic lens to storytelling efforts.<div></div><div><div>
ESSENTIAL FUNCTIONS</div></div><div><div>
Creative Development &amp; Hands-On Copywriting. Develop campaign concepts, messaging approaches, and copy that performs across channels (video, digital, social, web, email, and paid media). Write and refine copy across formats&mdash;including headlines, long-form body copy, scripts, taglines, toolkits, and platform-native social&mdash;bringing strong voice, clarity, and audience insight to every deliverable. (35%)</div></div><div><div>
Brand Voice &amp; Messaging Frameworks. Help establish and maintain messaging architecture and tone guidance that supports consistent execution across teams and platforms. Translate strategy into structured messaging systems (key messages, value props, proof points, and narrative frameworks) that scale across campaigns and content ecosystems. (25%)</div></div><div><div>
Cross-Functional Collaboration &amp; Creative Partnership. Collaborate with art directors, designers, editors, producers, and marketing partners to align copy to creative vision, production realities, and channel best practices. Present copy rationale clearly, incorporate stakeholder feedback effectively, and offer alternatives that maintain brand integrity and creative intent. (20%)</div></div><div><div>
Editorial Excellence &amp; Quality Control. Proofread, edit, and refine copy for grammar, clarity, tone, accuracy, and brand alignment. Support content quality across deliverables through strong version control, attention to detail, and consistent application of writing standards. (5%)</div></div><div><div>
Mentorship &amp; Team Support. Mentor junior writers through coaching, thoughtful edits, and constructive feedback. Help raise the writing bar by modeling strong craft, sharing best practices, and supporting team development across projects. (10%)</div></div><div><div>
Innovation, Trends &amp; Research. Stay current with and interpret emerging AI trends, leveraging creative technology to guide team innovation. Monitor cultural trends and platform-specific best practices to inform creative direction. Research cancer-related topics and patient/survivor stories to support brand strategies (5%)</div></div><div></div><div><div><div><br>
KEY RESPONSIBILITIES</div></div><div><ul><li><div>
Generate ideas and copy approaches for integrated campaigns and content.</div></li></ul></div><div><ul><li><div>
Write and refine copy across social, digital, web/landing pages, email, and video scripts.</div></li></ul></div><div><ul><li><div>
Build messaging frameworks and voice guidance that enable consistent execution across teams.</div></li></ul></div><div><ul><li><div>
Collaborate with creative partners in design, editorial, and production to bring ideas to life.</div></li></ul></div><div><ul><li><div>
Present copy concepts clearly and persuasively to internal partners and incorporate feedback efficiently.</div></li></ul></div><div><ul><li><div>
Maintain strong alignment with brand voice, accessibility expectations, and inclusive storytelling practices.</div></li></ul></div><div><ul><li><div>
Mentor and support junior writers and help uphold writing standards across deliverables.</div></li></ul></div><div></div><div><div><br>
EXPERIENCE/QUALIFICATIONS:</div></div><div><div>
Required</div></div><div><ul><li><div>
6&ndash;10 years of professional copywriting experience in advertising, agency, studio, or in-house creative teams.
</div></li></ul></div><div><ul><li><div>Experience collaborating with art directors, designers, editors, producers, and cross-functional stakeholders.
</div></li></ul></div><div><ul><li><div>Education: Bachelor&rsquo;s degree in Advertising, Communications, Journalism, English, or related field (or equivalent professional experience).</div></li></ul></div></div><div><div><ul><li><div>
 An exceptional portfolio that demonstrates:</div></li></ul></div><div><ul><li><div>
Best-in-class writing craft and voice</div></li></ul></div><div><ul><li><div>
High-performing paid social and digital campaigns</div></li></ul></div><div><ul><li><div>
Integrated brand storytelling across channels</div></li></ul></div><div><ul><li><div>
Evidence of leadership through mentoring, editing, and elevating team output</div></li></ul></div><div><div>
Preferred</div></div><div><ul><li><div>
Experience writing for mission-driven brands, healthcare, or sensitive subject matter with empathy and precision.</div></li></ul></div><div><ul><li><div>
Familiarity with production workflows and partnering with editors/producers for script-to-cut execution.</div></li></ul></div><div><ul><li><div>
Understanding of platform performance considerations and iterative optimization (testing, learnings, versioning).</div></li></ul></div><div><ul><li><div>
Comfort with emerging creative technologies and evolving creative tools.</div></li></ul><div></div><div>
KNOWLEDGE, SKILLS, AND ABILITY:</div><div><ul><li><div>
Excellent communication, collaboration, and presentation skills.</div></li></ul></div><div><ul><li><div>
Ability to manage multiple projects and deadlines in a fast-paced environment.</div></li></ul><div><ul><li><div>
Proven ability to concept and write for integrated campaigns across digital, social, and video.</div></li></ul></div><div><ul><li><div>
Strong conceptual thinking, storytelling instincts, and the ability to translate strategy into compelling copy.</div></li></ul></div><div><ul><li><div>
Advanced writing, editing, and proofreading skills with exceptional attention to detail.</div></li></ul></div></div><div></div><div><br>
</div></div><div></div><div><div>TRAVEL REQUIREMENTS</div></div><div><ul><li><div>
Approximately 0&ndash;10% travel required for shoots, events, and key creative team meetings.</div></li></ul></div><div></div><div><div><br>
PHYSICAL REQUIREMENTS</div></div><div><ul><li><div>
No (or very limited) exposure to physical risk and minimal physical effort required.</div></li></ul></div><div><ul><li><div>
Ability to set up your own ergonomic workspace and work at a computer for extended periods.</div></li></ul></div></div><div></div><div><br>
ACS provides staff a generous paid time off policy; medical, dental, retirement benefits, wellness programs, and professional development programs to enhance staff skills. Further details on our benefits can be found on our careers site at: jobs.cancer.org/benefits. We are a proud equal opportunity employer.</div></div>

Sr Copywriter

Sinch

<div><p><b>ABOUT SINCH
</b></p><p>Sinch is pioneering the way the world communicates. More than 150,000 businesses &mdash; including Google, Uber, Paypal, Visa, Tinder, and many others &mdash; rely on Sinch&rsquo;s Customer Communications Cloud to power engaging customer experiences through mobile messaging, voice, and email.
</p><p>Whether you need to verify users or craft omnichannel campaigns, Sinch makes it easy. Our AI-infused Super Network, APIs, and applications ensure you can connect with your customers reliably and securely, at every step of their journey.
</p><p>At Sinch we &ldquo;Dream Big&rdquo;, &ldquo;Win Together&rdquo;, &ldquo;Keep it simple&rdquo;, and &ldquo;Make it Happen&rdquo;. These values are our foundation!
</p><p><b>DESCRIPTION
</b></p><p>Sinch is seeking a marketing copywriter to join our North America account-based marketing team and support the Mailgun product line. In this role, you will be responsible for owning content projects across various marketing channels, not just executing assigned writing tasks. You will own and manage the creation of content for marketing initiatives by creating content that builds awareness, engages target audiences, and generates demand.
</p><p>Working as part of the regional marketing team, you will collaborate closely with product marketing, product led growth (PLG) team, campaign managers, and designers to ensure our messaging is consistent, effective, and aligned with the Sinch and Mailgun brand voice. This is a role for a detail-oriented writer who is eager to learn and contribute to a fast-paced, global team.
</p><p>As a marketing copywriter, you will:
</p><ul><li>Develop and write high-performing copy across the entire customer journey.
</li><li>Partner with marketing managers and cross-functional teams to define a cohesive content strategy and translate objectives into deliverables for the Mailgun target audience.
</li><li>Proofread and edit content to maintain high standards of quality, clarity, and style guide alignment.
</li><li>Manage the content development lifecycle from initial brief through creative review and final approval.
</li><li>Analyze content performance and use data to make recommendations for optimizing messaging and strategy.
</li><li>Develop and maintain a library of marketing content and assets.
</li><li>Independently research industry trends to proactively pitch and develop new content ideas.
</li></ul><p>REQUIREMENTS
</p><ul><li>5-7 years&rsquo; experience in B2B tech copywriting, content marketing, or a related role, ideally within B2B tech or SaaS.
</li><li>Experience strategically positioning products.
</li><li>Must be a proactive, self-starter, able to work in a fast-paced environment while being a team player.
</li><li>A portfolio of writing samples showcasing your ability to write for different formats and audiences.
</li><li>Exceptional writing, editing, and proofreading skills with strong attention to detail.
</li><li>Ability to translate technical concepts into human-centered language.
</li><li>Solid understanding of content marketing principles and demand generation.
</li><li>Ideally understand the email market and competitive landscape.
</li><li>Strong organizational and communication skills, with an ability to manage multiple projects.
</li><li>Bachelor&rsquo;s degree in English, Journalism, Communications, Marketing, or a related field is preferred.
</li></ul><p><b>OUR HIRING PROCESS
</b></p><p>We are committed to ensuring a recruitment process that is fair, objective, consistent, and inclusive. Our approach includes structured, competency-based interviews designed to evaluate your skills, experience, and qualifications relevant to the role. At times, we may include a data-driven assessment to enhance our hiring success and identify candidates likely to excel.
</p><p>We believe in a two-way process and encourage you to ask questions throughout the journey. If this role isn't what you're looking for, please explore the other opportunities listed on our career page: https://www.sinch.com/careers/ . No matter who you are, we hope you find an exciting path forward - hopefully with us!
 </p><p><b>Benefits
</b></p><ul><li><b>STAY HEALTHY </b>: We offer comprehensive market competitive medical, dental, and vision plans. A variety of supplemental plans are also provided to meet your individual needs including access to telehealth for all participants.
</li><li><b>CARE FOR YOURSELF: </b>Take advantage of our free virtual counselling resources through our global Employee Assistance Program. Your mental health is as important as your physical health.
</li><li><b>SECURE YOUR FUTURE: </b>Plan for your future with our Roth and Pre-tax 401(k) options including an employer match for all participants.
</li><li><b>TAKE A BREAK: </b>Enjoy a generous paid time off program. We value balance and understand that performance at work requires time to rest at home and/or rejuvenate on vacation.
</li><li><b>PUT FAMILY FIRST: </b>We know that families can be built in a variety of ways; therefore, we offer paid parental leave and family planning support.
</li><li><b>WORK WHEREVER: </b>Our flexible remote work offerings allow you to work wherever you are the most productive and successful. It is what you do, not where you work, that matters.
</li><li><b>MAKE AN IMPACT: </b>Support betterment in your community and beyond by taking paid time off to support a volunteer program of your choice.
 </li></ul><p><b>Salary:
</b></p><p>The annual starting salary for this position is between $75,200.00-$94,000.00. Factors which may affect starting pay within this range may include geography/market, skills, education, experience, and other qualifications. This role will be accepting applications until 03/16/2026 at a minimum. Please note that the application timeline may be flexible to accommodate a comprehensive candidate evaluation.
</p><p><b><i>This role is remote. Candidates must currently reside in and be eligible for employment in one of our hub cities: San Antonio, Chicago, Denver, Atlanta or Seattle. Relocation and visa sponsorship are not available for this role.</i></b></p></div>

Marketing Manager, Copywriter

Delta Air Lines

<div></div><div><div><div><div><div><div><b>UNITED STATES, GEORGIA, ATLANTA</b></div><b><br>
 </b><div></div><div><b>DELTA PROFESSIONAL SERVICES</b></div><b><br>
 </b><div></div><div><b>25-FEB-2026</b></div><b><br>
 </b><div></div><div><b>REF #: 31532</b></div><b>
</b></div></div></div></div><div><div><div><div><h3 class="jobSectionHeader"><b>HOW YOU'LL HELP US KEEP CLIMBING (OVERVIEW &amp; KEY RESPONSIBILITIES)</b></h3>
</div></div><div><p>Delta Professional Services (DPS) is seeking a Copywriter who excels at crafting clear, compelling, and brand-aligned messaging for a wide range of audiences including employees, clients, and business partners. This role will support communications, training development, marketing content, and digital projects while maintaining the voice and standards of the DPS brand.</p><p><b>
Key Responsibilities:</b></p><ul><li>
Write and edit copy for internal communications, training materials, presentations, marketing campaigns, websites, social content, and executive messaging.</li><li>
Collaborate with creative, instructional design, and operations teams to ensure messaging aligns with project goals and audience needs.</li><li>
Translate technical or complex information into accessible, engaging language.</li><li>
Create narrative scripts for video content, eLearning modules, and multimedia storytelling.</li><li>
Ensure brand voice consistency across all content.</li><li>
Conduct research to support accurate, informed writing.</li><li>
Review and proofread content for grammar, tone, clarity, and compliance with DPS guidelines.</li><li>
Assist in developing messaging frameworks, taglines, and communication strategies.</li></ul><p><b>
This role works on an &quot;as needed&quot; basis, this is a part-time position.</b></p><br>
</div></div></div><div><div><div><div><h3 class="jobSectionHeader"><b>BENEFITS AND PERKS TO HELP YOU KEEP CLIMBING</b></h3>
</div></div><div><div><ul><li>Space Available Personal Travel to include eligible dependents.</li><li>
Medical, Dental and Vision Plans available.</li><li>
Profit Sharing.</li><li>
401(k) match (following one year of service).</li></ul></div>
</div></div></div><div><div><div><div><h3 class="jobSectionHeader"><b>WHAT YOU NEED TO SUCCEED (MINIMUM QUALIFICATIONS)</b></h3>
</div></div><div><ul><li>Consistently prioritizes safety and security of self, others, and personal data.</li><li>
Embraces a diverse set of people, thinking and styles.</li><li>
Possesses a high school diploma, GED, or high school equivalency.</li><li>
Is at least 18 years of age and has authorization to work in the United States.</li><li>
Bachelor&rsquo;s degree in Communications, Marketing, Journalism, English, or related field, or equivalent work experience.</li><li>
2+ years of professional writing experience.</li><li>
Strong portfolio demonstrating a range of writing styles (corporate, technical, marketing, creative).</li><li>
Excellent grammar, attention to detail, and ability to write for diverse audiences.</li><li>
Proven ability to adapt voice and tone to brand guidelines.</li></ul><br>
</div></div></div><div><div><div><div><h3 class="jobSectionHeader"><b>WHAT WILL GIVE YOU A COMPETITIVE EDGE (PREFERRED QUALIFICATIONS)</b></h3>
</div></div><div><div><div><ul><li>Experience in aviation, training development, or corporate communications.</li><li>
Familiarity with SEO best practices and digital content strategy.</li><li>
Experience writing scripts or content for multimedia and eLearning.</li></ul></div></div></div></div></div></div><p></p>

FOS - Copywriter Support, DPS

Heat Free Hair

<div><p>At Heat Free Hair, we are hair experts who strive every day to make women look and feel even more beautiful while staying true to who they naturally are. We are a team of quality-obsessed, strategic thinkers driven by innovation and elevated experiences.</p><p>
Named one of Fast Company&rsquo;s Top 5 Most Innovative Beauty Brands, we are redefining beauty standards through premium products that solve real pain points &mdash; while delivering the elevated service our customers deserve.</p><p>
We&rsquo;re looking for a data-driven, hair-obsessed Lifecycle Marketing Manager to help strengthen and scale the customer journey across every touchpoint.</p><p>
This role is ideal for a strong lifecycle executor who is ready to deepen their strategic ownership. You will lead execution across Email, SMS, Push, and Direct Mail &mdash; while growing into increased responsibility for retention strategy, LTV optimization, and performance insights over time.</p><p></p>
Requirements for Success<ul><li>Deep understanding of Black women&rsquo;s hair, extensions, natural textures, and styling methods. You understand customer concerns at every stage of her hair journey and can speak to them clearly and persuasively.</li><li>Impeccable taste with a strong understanding of elevated, modern Black beauty aesthetics.</li><li>Extremely detail-oriented and highly organized. You execute reliably and don&rsquo;t let things slip.</li><li>Strong direct-response copywriter who understands how to drive measurable action &mdash; and can confidently write and edit in our brand voice so messaging resonates deeply with our core customer. You are comfortable refining agency and contractor copy to meet our tone and standards.</li><li>Strong content planning and research skills. You proactively study customer behavior, reviews, objections, trends, and performance data to inform campaign planning.</li><li>Strong SMS marketing foundation with hands-on experience executing campaigns and flows.</li><li>Familiarity with RFM segmentation, LTV metrics, and retention reporting &mdash; with a desire to deepen strategic expertise in these areas.</li><li>Data-comfortable. You can read performance reports, identify trends, and contribute to structured testing plans.</li><li>Experience working with subscriptions and retention marketing is a plus.</li><li>AI-curious and open to leveraging tools that improve efficiency and personalization.</li><li>Scrappy and hands-on. Willing to build campaigns, QA flows, edit creative, and execute within Klaviyo and SMS platforms.</li></ul><p></p><b><br>
Requirements</b><p><br>
Responsibilities</p>
Email Marketing<ul><li>Own the email content calendar and lifecycle campaign strategy</li><li>Develop weekly campaign briefs, messaging direction, segmentation strategy, and offer positioning</li><li>Lead lifecycle flow strategy (welcome, abandoned cart, post-purchase, winback, etc.) and identify opportunities for optimization</li><li>Create structured quarterly testing roadmap (subject lines, segmentation, timing, creative angles, offers)</li><li>Manage and direct our email design agency &mdash; ensuring clear briefs, strong creative direction, on-brand messaging, and timely execution</li><li>Review and edit agency copy to ensure it reflects our brand voice and resonates deeply with our core customer</li><li>Serve as verbal and strategic gatekeeper in collaboration with the Creative Director</li><li>Analyze performance data and provide structured insights and recommendations</li></ul><p></p>
SMS Marketing<ul><li>Own execution of SMS campaigns and flows</li><li>Support list growth and lead capture optimization</li><li>Contribute to ongoing testing and performance improvements</li><li>Align SMS messaging with email campaigns and overall lifecycle strategy</li><li>Help implement personalization and automation improvements</li></ul><p></p>
Push &amp; Direct Mail<ul><li>Manage push notification scheduling and alignment with campaigns</li><li>Support direct mail lifecycle initiatives to improve repeat purchase</li></ul><p></p>
Data, Reporting &amp; Retention Growth<ul><li>Monitor LTV and repeat purchase performance</li><li>Contribute to improving RFM segmentation over time</li><li>Analyze campaign performance and identify opportunities for optimization</li><li>Participate in weekly (transitioning to bi-weekly) lifecycle performance reviews</li><li>Gradually take on increased ownership of retention insights and strategy</li></ul><p></p>
What Success Looks Like<ul><li>Improved campaign execution and consistency</li><li>Stronger-performing lifecycle flows</li><li>Increased repeat purchase rate</li><li>Clear, structured testing plans</li><li>Growing confidence in retention reporting and strategic ownership</li></ul><b><br>
Benefits</b><br>
<br>
Compensation &amp; Benefits<p>
This role offers a base salary of $100,000&ndash;$110,000, commensurate with experience.</p><p></p><p>
In addition, this position is eligible for a performance-based bonus tied to retention and lifecycle growth goals, with an on-target bonus range of 5&ndash;15% of base salary.</p><p></p><p>
Performance metrics may include:</p><ul><li>LTV growth</li><li>Repeat purchase rate</li><li>RFM improvement</li><li>Lifecycle revenue contribution</li><li>Execution of structured testing initiatives</li></ul><p>
In addition to competitive compensation and performance bonus eligibility, we offer a generous PTO policy, health and dental insurance, and a product stipend so you can experience and represent the brand firsthand.</p></div><p></p>

Lifecycle Marketing Manager

Equifax

<div><div><p>This role works closely with marketing, product, data &amp; analytics, and legal &amp; compliance partners to deliver successful customer lifecycle campaigns.
</p></div><div><p><b>What you&rsquo;ll do
</b></p><ul><li><p>Communicate with a growing 30+ million member subscriber base and helping to craft communications like:
</p><ul><li><p>Welcome/Onboarding
</p></li><li><p>Upsell and Winback sales copy promoting credit monitoring/identity theft protection products
</p></li><li><p>Lead generation (credit and insurance products)
</p></li><li><p>Retention and churn prevention
</p></li><li><p>Survey invitations
</p></li><li><p>Monthly Newsletters
</p></li><li><p>Educational material on credit-related topics
</p></li><li><p>Administrative product-related comms
</p></li></ul></li><li><p>Collaborate with internal Marketing, Product and Data teams and third-party vendors to design and develop effective marketing campaigns.
</p></li><li><p>Draft and refine compelling email copy that supports product awareness and lead generation. Adapt content to meet the campaign objectives and align with brand voice.
</p></li><li><p>Translate user research and data into innovative copy that converts. After the campaign, react to lessons learned in the performance data for the next round of testing &amp; optimization.
</p></li><li><p>Participate in the QA process to help support our goal of high quality output.
</p></li></ul><p><b>What experience you need
</b></p><ul><li><p>Bachelor's Degree in Marketing, Business, related discipline; or equivalent experience.
</p></li><li><p>3 - 5 years of experience in email content creation and management, retention, CRM, Loyalty, or other related functions.
</p></li><li><p>Excellent editing and proofreading skills to help us to maintain brand voice consistency.
</p></li><li><p>Strong aptitude for learning product-specific information and translating it into consumer-friendly messaging.
</p></li><li><p>Proven experience in marketing copywriting and content creation, preferably for consumer financial products or related industries.
</p></li><li><p>Strong analytical and problem-solving skills; comfortable leveraging large amounts of data to drive decisions and a passion for continuous testing and optimization.
</p></li><li><p><b>Consistent with Equifax&rsquo;s 3/2+2 flexible work framework, a willingness to work Tuesday, Wednesday, Thursday in Equifax&rsquo;s Atlanta-based office
</b></p></li></ul><p><b>What could set you apart
</b></p><ul><li><p>Visual design skills: Conceptualize, design, and develop engaging digital creative assets, including graphics, animations, videos, and other multimedia content for CRM channels (email, site, and app).
</p></li><li><p>Experience with multi-channel marketing journeys (email, SMS, mobile).
</p></li><li><p>Highly effective communicator and skilled relationship-builder.
</p></li><li><p>Familiarity writing and/or editing HTML.</p></li></ul></div></div>

Email Campaign Manager, Direct to Consumer