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creative excellence specialist

creative strategist

H2O United

<div>
 
 
 Creative Scientist
 
 
 
 
 
 
 Ekibimize yarat&inodot;c&inodot; zek&acirc;y&inodot; veriyle birle&scedil;tiren, hem analitik hem sezgisel ilerleyebilen, trendleri koklay&inodot;p performans&inodot; &ccedil;&ouml;zebilen bir &ldquo;Creative Scientist&rdquo; ar&inodot;yoruz. Bu rol, AI ara&ccedil;lar&inodot;n&inodot; aktif kullanarak hem veri hem yarat&inodot;c&inodot; i&ccedil;g&ouml;r&uuml; &uuml;retimini h&inodot;zland&inodot;racak; ekiplerimizin creative stratejilerini g&uuml;&ccedil;lendirecek.
 
 
 
 
 
 
 Bu rolde ne yapacaks&inodot;n?
 
 
 
 
 
 
 
 1) Creative Meta-Analysis (Derin Yarat&inodot;c&inodot; Analiz)
 
 
 
 
 
 
 Farkl&inodot; vertical, KPI ve hedef kitle eksenlerinde creative analiz modelleri kurmak.
 
 
 Temsil g&uuml;c&uuml; y&uuml;ksek sample&rsquo;lar se&ccedil;mek, do&gbreve;ru kar&scedil;&inodot;la&scedil;t&inodot;rma setlerini olu&scedil;turmak.
 
 
 Sezonsal momentlere g&ouml;re creative davran&inodot;&scedil;&inodot;n&inodot; modellemek.
 
 
 AI ile birlikte &ccedil;al&inodot;&scedil;arak insight &ccedil;&inodot;kar&inodot;m&inodot;n&inodot; h&inodot;zland&inodot;rmak (labeling, hipotez geli&scedil;tirme, pattern detection).
 
 
 
 
 
 
 2) Creative Level Performance Reporting &amp; Data Visualisation
 
 
 
 
 
 
 Markalara ayl&inodot;k/&ccedil;eyreklik performans raporlar&inodot; haz&inodot;rlamak.
 
 
 Medya ajanslar&inodot;yla &ccedil;al&inodot;&scedil;arak en iyi / en k&ouml;t&uuml; &ccedil;al&inodot;&scedil;an yarat&inodot;c&inodot;lar&inodot; belirlemek, creative fatigue noktalar&inodot;n&inodot; tespit etmek.
 
 
 Looker Studio, Excel, Notion, Figma vb. ara&ccedil;larla hik&acirc;ye anlatan basit ve etkili g&ouml;rseller &uuml;retmek.
 
 
 
 
 
 
 3) Creative Testing
 
 
 
 
 
 
 A/B test setuplar&inodot;n&inodot; planlamak (hangi KPI i&ccedil;in hangi b&uuml;t&ccedil;e gerekir, hangi hipotez test edilir?).
 
 
 Test sonu&ccedil;lar&inodot;n&inodot; objektif ve h&inodot;zl&inodot; &scedil;ekilde yorumlamak.
 
 
 Gerekti&gbreve;inde &ldquo;creative + data&rdquo; aras&inodot;nda k&ouml;pr&uuml; olmak.
 
 
 
 
 
 
 4) AI Destekli Analitik &amp; Otomasyon
 
 
 
 
 
 
 ChatGPT, Claude, Perplexity gibi ara&ccedil;lar&inodot; aktif kullanarak:
 
 
 Rapor otomasyonu
 
 
 Creative labeling
 
 
 Insight &ccedil;&inodot;kar&inodot;m&inodot;
 
 
 Benchmarking s&uuml;re&ccedil;lerini h&inodot;zland&inodot;rmak.
 
 
 
 
 
 
 5) Ekip &Idot;&ccedil;i K&ouml;pr&uuml; G&ouml;revi
 
 
 
 
 
 
 Creative, strateji, medya ve m&uuml;&scedil;teri ekipleri aras&inodot;nda ak&inodot;c&inodot; ileti&scedil;im sa&gbreve;lamak.
 
 
 Teknik dili kreatif ki&scedil;ilere, kreatif i&ccedil;g&ouml;r&uuml;leri teknik ekiplere sade &scedil;ekilde aktarabilmek.
 
 
 
 
 
 
 Kimi ar&inodot;yoruz?
 
 
 
 
 
 
 Ajans ya da markada strateji/dijital pazarlama alanlar&inodot;nda tecr&uuml;be edinmi&scedil;.
 
 
 Veriye bak&inodot;nca hik&acirc;ye g&ouml;ren, yarat&inodot;c&inodot; taraf&inodot; g&uuml;&ccedil;l&uuml; ki&scedil;iler.
 
 
 Excel/Sheets, dashboard, g&ouml;rselle&scedil;tirme ara&ccedil;lar&inodot;nda rahat.
 
 
 Generative AI ara&ccedil;lar&inodot;n&inodot; i&scedil; ak&inodot;&scedil;&inodot;n&inodot;n do&gbreve;al par&ccedil;as&inodot; gibi kullanan.
 
 
 Mant&inodot;ksal model kurabilen, hipotez geli&scedil;tirebilen, test edebilen.
 
 
 Birden fazla projeyi ayn&inodot; anda y&ouml;netebilecek d&uuml;zen.
 
 
 Analitik merak&inodot; olan; matematik, istatistik ya da pazarlama bilimiyle akrabal&inodot;&gbreve;&inodot; bulunan.
 
 
 Yo&gbreve;un bilgi trafi&gbreve;i aras&inodot;nda kaybolmadan net &uuml;retim yapabilen adaylar&inodot; ar&inodot;yoruz.
 
 
 
 
 
 &Ouml;zel sa&gbreve;l&inodot;k sigortas&inodot;, performans primi, do&gbreve;umg&uuml;n&uuml; izni, happy hourlar, &scedil;irket e&gbreve;itimleri gibi farkl&inodot; imkanlar sunuyoruz. Haftan&inodot;n iki g&uuml;n&uuml; evden, &uuml;&ccedil; g&uuml;n&uuml; (Sal&inodot;, &Ccedil;ar&scedil;amba, Per&scedil;embe) ise Fulya'da bulunan ofisimizden hibrit sistemi &ccedil;al&inodot;&scedil;&inodot;yoruz.
 
</div>

Creative Scientist

HubX

<div>
 
 
 Creative Excellence Specialist - Bestself
 
 
 
 
 
 
 At
 
 HubX
 
 , we build mobile apps used and loved by millions all around the world.
 
 
 We have a track record of building and growing mobile apps across various verticals that reached
 
 200+ million users
 
 in
 
 170+ countries
 
 .
 
 
 We are now looking for a talented
 
 Creative Excellence Specialist
 
 to join our energetic and highly motivated team &mdash; this time for our
 
 Best Self studio
 
 , meaning the
 
 Health &amp; Fitness vertical
 
 , where we develop apps that inspire people to
 
 move
 
 ,
 
 eat better
 
 , and
 
 live healthier lives
 
 .
 
 
 
 
 
 
 Why HubX?
 
 
 
 At HubX, we pride ourselves on fostering an environment of collaboration, creativity, and innovation. Our #XCulture is more than just a workplace ethos; it's a lifestyle. We believe passion drives success. At HubX, Do What You Love isn&rsquo;t just a motto; it's the foundation of our work.
 
 
 
 X Culture: Do What You Love
 
 
 
 At HubX, passion drives success. We foster a culture of creativity, collaboration, and innovation. &ldquo;Do What You Love&rdquo; isn&rsquo;t just a motto &mdash; it&rsquo;s how we work.
 
 
 
 
 
 
 Some of Your Responsibilities
 
 
 <ul>
 <li>
 Lead and execute creative projects that align with HubX&rsquo;s and our Best Self studio&rsquo;s brand identity and business goals.
 </li>
 <li>
 Collaborate closely with marketing, product, and design teams to produce visually compelling and high-performing content (especially for paid media ads).
 </li>
 <li>
 
 Appear in short-form video content (e.g. Pilates, yoga, or healthy lifestyle videos)
 
 for ad campaigns and organic channels.
 </li>
 <li>
 Develop and maintain creative guidelines to ensure high performing creatives across all touch points.
 </li>
 <li>
 Analyze creative performance and iterate based on insights to improve engagement and conversion.
 </li>
 <li>
 Stay up to date with industry trends, emerging design tools, and creative best practices &mdash; especially in fitness and wellness content.
 </li>
 <li>
 Manage external creative partners, freelancers, and agencies when necessary.
 </li>
 </ul>
 
 
 What We Look For
 
 
 <ul>
 <li>
 
 1+ years of experience
 
 in a creative focused role, preferably in a performance-driven or digital-first environment.
 </li>
 <li>
 A
 
 strong portfolio
 
 demonstrating creative thinking, high-quality visual output, and campaign impact.
 </li>
 <li>
 
 A genuine passion for fitness, healthy living, and wellness
 
 &mdash; ideally someone who
 
 actively practices yoga, Pilates, or similar workouts
 
 .
 </li>
 <li>
 Ability to
 
 record and appear in short workout or movement videos
 
 (basic on-camera comfort is a big plus).
 </li>
 <li>
 Ability to balance creativity with data-driven decision-making.
 </li>
 <li>
 Strong communication and collaboration skills, especially in fast-paced, cross-functional teams.
 </li>
 <li>
 Fluency in English, both written and verbal.
 </li>
 </ul>
 
 
 
 
 
 Nice to Have
 
 
 
 
 
 <ul>
 <li>
 Experience creating fitness or lifestyle-related content for social media or mobile apps.
 </li>
 <li>
 Experience in performance marketing or working closely with performance teams.
 </li>
 <li>
 Understanding of creative testing, A/B experiments, and iteration processes.
 </li>
 <li>
 Familiarity with tools like Meta Ads Library, Sensor Tower, or similar.
 </li>
 <li>
 Experience working in a startup or fast-growing tech environment.
 </li>
 </ul>
 
 
 
 
 
 The Perks &amp; Benefits of Working with Us
 
 
 
 
 
 <ul>
 <li>
 
 Huge impact:
 
 Your work will motivate millions to live healthier, more active lives.
 </li>
 <li>
 
 Competitive compensation package:
 
 Including commute coverage and meal card.
 </li>
 <li>
 
 Unique, top-notch office:
 
 Located in Maslak, Istanbul &mdash; a space designed for creativity and collaboration.
 </li>
 <li>
 
 Unlimited coffee from XPresso &amp; limitless snacks and breakfast:
 
 Stay energized throughout your day.
 </li>
 <li>
 
 Ownership from day one:
 
 Freedom to test, experiment, and grow ideas.
 </li>
 <li>
 
 Team events:
 
 From All Hands gatherings to small celebrations and happy hours.
 </li>
 <li>
 
 Continuous education:
 
 We support your learning and growth.
 </li>
 <li>
 
 Private medical insurance &amp; HPV vaccine.
 
 </li>
 <li>
 
 Gym reimbursement:
 
 We want you to stay fit physically and mentally.
 </li>
 <li>
 
 X Community Discounts:
 
 Enjoy exclusive perks as a valued member.
 </li>
 <li>
 
 Brand new Macbook and Welcome Kit.
 
 </li>
 </ul>
 
 
 
 
 
 The Recruiting Process
 
 
 <ol>
 <li>
 
 Application Submission:
 
 Send your CV, LinkedIn, or short intro.
 </li>
 <li>
 
 People &amp; Culture Interview:
 
 Let&rsquo;s get to know each other and discuss your fit for HubX.
 </li>
 <li>
 
 Case Study Assignment:
 
 Show us your creative and analytical skills.
 </li>
 <li>
 
 Technical Interview:
 
 Review your case study with your potential team lead.
 </li>
 <li>
 
 Welcome Aboard!
 
 🎉
 </li>
 </ol>
 
 
 
 
 
 
 
 
 Your personal data collected through your job applications will be processed by HubX in accordance with the Personal Data Protection Law No. 6698 ("KVKK") for the recruitment and evaluation. To review our data protection infor
 
 ming
 
 Link
 
 
 
 &Idot;&scedil; ba&scedil;vurular&inodot;n&inodot;z kapsam&inodot;nda toplanan ki&scedil;isel verileriniz HubX taraf&inodot;ndan i&scedil;e al&inodot;m ve de&gbreve;erlendirme amac&inodot;yla 6698 say&inodot;l&inodot; Ki&scedil;isel Verilerin Korunmas&inodot; Kanunu'na ("KVKK") uygun olarak i&scedil;lenecektir. Ayd&inodot;nlatma metnimizi incelemeki&ccedil;in:
 
 Link
 
 
</div>

Creative Excellence Specialist

TAB Gıda

<div>
 
 GENEL N&Idot;TEL&Idot;KLER VE &Idot;&Scedil; TANIMI
 
 
 
 
 
 TAB G&inodot;da Sanayi ve Ticaret A.&Scedil;.1994 y&inodot;l&inodot;nda kurulmu&scedil; olup, 1995&rsquo;te ilk BURGER K&Idot;NG restoran&inodot;n&inodot; &Idot;stanbul&rsquo;da a&ccedil;m&inodot;&scedil;t&inodot;r. Bug&uuml;n TAB G&inodot;da a&ccedil;m&inodot;&scedil; oldu&gbreve;u restoran say&inodot;s&inodot; ve m&uuml;&scedil;teri hacmi ile sekt&ouml;rde liderdir. TAB G&inodot;da Burger King&rsquo;den sonra b&uuml;nyesine dahil etti&gbreve;i Sbarro, Popeyes, Arby&rsquo;s, Subway markalar&inodot; ve kendi yaratt&inodot;&gbreve;&inodot; Usta D&ouml;nerci ve Usta Pideci markalar&inodot; ile birlikte etkinli&gbreve;ini her ge&ccedil;en g&uuml;n artt&inodot;rmaktad&inodot;r.
 
 
 
 
 
 Kreatif Tasar&inodot;m departman&inodot;m&inodot;zda g&ouml;revlendirilmek &uuml;zere a&scedil;a&gbreve;&inodot;daki niteliklere sahip
 
 &ldquo;Kreatif Tasar&inodot;m Uzman Yard&inodot;mc&inodot;s&inodot;&rdquo;
 
 aray&inodot;&scedil;&inodot;m&inodot;z bulunmaktad&inodot;r.
 
 
 
 
 <ul>
 <li>
 Tasar&inodot;mlar&inodot;n bask&inodot; ve dijital yay&inodot;n s&uuml;re&ccedil;lerine teknik olarak uygun &scedil;ekilde haz&inodot;rlanmas&inodot;n&inodot; sa&gbreve;lamak,
 </li>
 <li>
 Kreatif brief&rsquo;leri yorumlayarak &ouml;zg&uuml;n g&ouml;rsel fikirler geli&scedil;tirmek,
 </li>
 <li>
 G&uuml;ncel tasar&inodot;m trendlerini ve sekt&ouml;rel yenilikleri takip ederek markalara adapte etmek,
 </li>
 <li>
 Tasar&inodot;m ve motion ekipleriyle koordineli bi&ccedil;imde &ccedil;al&inodot;&scedil;arak i&scedil; ak&inodot;&scedil;&inodot;na katk&inodot; sa&gbreve;lamak.
 </li>
 </ul>
 
 
 
 
 ARANAN N&Idot;TEL&Idot;KLER
 
 
 
 
 <ul>
 <li>
 &Uuml;niversitelerin G&ouml;rsel &Idot;leti&scedil;im, Grafik Tasar&inodot;m veya ilgili b&ouml;l&uuml;mlerinden mezun,
 </li>
 <li>
 
 Adobe Creative Cloud
 
 programlar&inodot;na h&acirc;kim (&ouml;ncelikli olarak
 
 Photoshop, Illustrator, InDesign
 
 ; ayr&inodot;ca motion ekibiyle birlikte projeleri geli&scedil;tirmek &uuml;zere
 
 After Effects
 
 ve
 
 Premiere Pro
 
 bilgisine sahip),
 </li>
 <li>
 
 Macintosh i&scedil;letim sistemi
 
 kullan&inodot;m&inodot;na h&acirc;kim,
 </li>
 <li>
 Bask&inodot; &ouml;ncesi haz&inodot;rl&inodot;k, renk y&ouml;netimi ve g&ouml;rsel kalite konular&inodot;nda bilgi sahibi,
 </li>
 <li>
 Ajans veya markal&inodot; i&ccedil;erik &uuml;retimi s&uuml;re&ccedil;lerinde deneyim sahibi olmak tercih sebebidir,
 </li>
 <li>
 Yarat&inodot;c&inodot;l&inodot;&gbreve;&inodot; g&uuml;&ccedil;l&uuml;, detaylara &ouml;nem veren, h&inodot;zl&inodot; adapte olabilen,
 </li>
 <li>
 Tak&inodot;m &ccedil;al&inodot;&scedil;mas&inodot;na yatk&inodot;n, g&uuml;&ccedil;l&uuml; ileti&scedil;im becerilerine sahip,
 </li>
 <li>
 
 Midjourney, Runway, Kling, Firefly
 
 gibi yapay zeka tabanl&inodot; &uuml;retim ara&ccedil;lar&inodot;na a&scedil;inal&inodot;k,
 </li>
 <li>
 Renk teorisi, tipografi, kompozisyon ve foto&gbreve;raf esteti&gbreve;i bilgisine sahip,
 </li>
 <li>
 
 MS Office
 
 programlar&inodot;n&inodot; etkin &scedil;ekilde kullanabilen,
 </li>
 <li>
 Yo&gbreve;un i&scedil; temposuna ve esnek &ccedil;al&inodot;&scedil;ma saatlerine uyum sa&gbreve;layabilecek,
 </li>
 <li>
 Erkek adaylar i&ccedil;in askerlik hizmetini tamamlam&inodot;&scedil;.
 </li>
 </ul>
 
 
</div>

Kreatif Tasarım Uzman Yardımcısı

Apple

Apple Retail is where the best of Apple comes together. We bring our expertise to help people do what they love, delivering an only-at-Apple experience. At Apple, we believe inclusion is a shared responsibility and we work together to foster a culture where everyone belongs and is inspired to do their best work. 
 
As a Genius, you combine extensive functional troubleshooting skills with an ability to inspire excitement for Apple&rsquo;s products and services. You deliver exceptional service and empower customers to get the most out of their Apple products and services. A Genius makes sure customers are educated about repair options and Apple offerings, and performs repairs on all Apple products serviced in the store.
 
 
A Genius excels in repairing relationships with customers and demonstrates the high standard of service and support in our retail stores. You enhance team knowledge by modeling exceptional service and educating and mentoring team members. 
 
Description 
Have extensive knowledge and stay up to date on all Apple products, services, and Genius Bar repair processes and procedures to support efficient and high-quality repairs. 
 
Support customers having Apple product or software issues with care and empathy, using all tools and resources provided by Apple.
 
 
Troubleshoot, diagnose, repair, and resolve service concerns for Apple hardware and software.
 
 
Provide excellent service to Apple customers by seeking to understand their needs, identifying ownership opportunities, presenting product and service recommendations, and educating customers on relevant ways to buy. 
 
Work with team leaders to identify recurring repair problems and other service concerns, and make sure that feedback is provided to Apple. 
 
Use extensive knowledge of hardware and software components to identify where technical concerns may originate from and educate others on the team. 
 
Serve as a Mentor, resource, and positive role model for Genius Bar team members.
 
 
Support leadership in providing timely resolution to customer escalations. 
 
Perform other tasks as needed, including but not limited to supporting customer-facing activities on or off the sales floor. 
 
Contribute to an inclusive environment by respecting each other&rsquo;s differences and having the curiosity to learn. 
 
Demonstrate Apple&rsquo;s values of inclusion and diversity in daily activities. 
 
Preferred Qualifications 
You can: 
Demonstrate technical expertise of Apple products and services, including repairing devices. 
Analyze problems and follow troubleshooting steps to identify the root cause of a technical issue. 
Navigate customer service issues with care and strong interpersonal skills.
 
Apply an action-oriented mindset and sense of motivation to do what&rsquo;s best for the customer and Apple, often anticipating and adjusting for problems and roadblocks. 
Work in a fast-paced environment, often under tight deadlines and pressure, while supporting multiple customers or hardware repairs at the same time. 
Communicate effectively and tailor your communication style to different audiences. 
Collaborate and motivate across the store and and among key partners to achieve individual and overall team goals. 
Support and educate the broader team by sharing knowledge, experiences, and insights. 
Frequently handle, lift, and move merchandise safely. 
 
Minimum Qualifications 
You should: 
Be available to work a schedule based on business needs that may include nights, weekends, and public holidays in the retail store, and reliably attend work as scheduled, in line with local laws and subject to any approved accommodations. 
Have experience in retail or sales, or related work experience. 
Have the ability to visually inspect hardware and the fine motor skills to safely conduct repairs. 
Have experience troubleshooting hardware and software issues in a customer service environment. 
Be proficient in the local language, both written and spoken. 
 
At Apple, we&rsquo;re not all the same. And that&rsquo;s our greatest strength. We draw on the differences in who we are, what we&rsquo;ve experienced, and how we think. Because to create products that serve everyone, we believe in including everyone. Therefore, we are committed to treating all applicants fairly and equally. We will work with applicants to make any reasonable accommodations.

Genius

Common Thread Collective

<div>
 LIFECYCLE MARKETING STRATEGIST
 
 
 
 Our Mission is to be able to say - "Anyone in the World below $15M should fire their Agency tomorrow as nobody can beat this Value &amp; Service at this Price"
 
 
 
 
 We are looking for a highly motivated and results-focused Lifecycle Marketing Strategist to join our team.
 
 
 
 In this role at Common Thread Collective (CTC), you will serve as a key strategic leader, helping guide our clients toward long-term, scalable growth. Your mission is to ensure predictable and consistent revenue through lifecycle marketing initiatives&mdash;leveraging data-driven insights to create forecasts, shape strategic plans, and maintain reliable performance. At CTC, your expertise is invaluable, covering the elements of CTC's strategic forecasting methods and the foundational principles of retention marketing.
 
 
 Your responsibilities extend far beyond email execution&mdash;you act as a trusted partner to our clients in all areas of customer lifecycle strategy. You clearly articulate the reasoning behind our recommendations, bridging the gap between forecasts and the email, SMS, direct mail, and other lifecycle touchpoints we deploy. Your ability to explain the "why" strengthens client confidence and builds a deeper sense of partnership
 
 
 You also serve as a dedicated champion of CTC's distinctive lifecycle approach and the tools that power it.
 
 
 As a Lifecycle Marketing Strategist, you lead with clarity and intention, ensuring that every initiative is executed with excellence and aligned with client goals
 
 
 You are energized by complex challenges, take full ownership of outcomes, and commit to designing, refining, and scaling high-impact lifecycle marketing strategies. We operate with the mindset: "Everyday in Every Play, Count on Me"&mdash;meaning we uphold accountability, pursue mastery, and consistently deliver meaningful results.
 
 
 
 WHAT WE LOOK FOR
 
 
 
 
 This place isn't for everyone, but it might be for you if&hellip;
 
 
 
 
 Our core values are the heart and soul of this incredible Company. The right person for this role will appreciate each of these values, personally subscribe to them, and understand why each is critical to having a great business.
 
 
 
 
 To give ourselves our best shot at accomplishing Our mission, we organize all of our decisions&hairsp;&mdash;&hairsp;from recruiting, to hiring, to raises, to promotions, to how we spend our time and money&hairsp;&mdash;&hairsp;in the direction of three committed values.
 
 
 
 
 We recognize these values aren't for everyone.
 
 
 
 
 They're challenging. In fact, they're so challenging, that's why we invest so much in supporting our team and why we tend to attract people who are craving the opportunity to do more at work than get a paycheck. We're looking for those who are interested in making their work significant.
 
 
 
 
 AUTODIDACT
 
 
 
 <ul>
 <li>
 Naturally curious and an autodidact, able to absorb information quickly and effectively, like osmosis. Your commitment to learning sets you apart, absorbing information swiftly and more effectively than your peers.
 </li>
 <li>
 Your openness to both offer and embrace feedback as an opportunity for growth and implement it proactively, without needing constant direction.
 </li>
 <li>
 Demonstrates resourcefulness, and independently refine your skills without being prompted.
 </li>
 <li>
 Thrives in a self-managed environment, showing autonomy, initiative, and a commitment to continuous improvement and not requiring task lists built by their managers and constant oversight.
 
 
 </li>
 </ul>
 
 UNIMPEACHABLE CHARACTER
 
 
 
 <ul>
 <li>
 Embodies a character that inspires pride in both personal and professional associations.
 </li>
 <li>
 Consistently honest, with the courage to acknowledge and communicate hard truths, and the humility to accept them, even when uncomfortable, and never lie in any situation.
 </li>
 <li>
 Displays a high level of self-awareness, taking full ownership of outcomes without resorting to a victim mindset.
 </li>
 <li>
 Values constructive feedback and integrates it, understanding nothing great is built without feedback.
 
 
 </li>
 </ul>
 
 COMPETITIVE GREATNESS
 
 
 
 <ul>
 <li>
 Performs at their best when it matters most, The Enjoyment of Hard Challenges.
 </li>
 <li>
 Demonstrates an unyielding determination to get things done, regardless of obstacles, time constraints, skills needed, or resources.
 </li>
 <li>
 Adapts to changing circumstances, recognizing that true success is about not just meeting, but exceeding what is required.
 </li>
 <li>
 Possesses a deep passion for their work, using creativity and resilience to overcome any hurdle.
 
 
 </li>
 </ul>
 
 Minimum Experience Requirement
 
 
 
 <ul>
 <li>
 At least 2 years of hands-on experience in email and SMS marketing, with proven execution across campaigns, automations, segmentation, and optimization.
 </li>
 <li>
 A minimum of 2 years of experience in retention marketing, owning initiatives that drive predictable revenue, customer lifetime value, and ongoing lifecycle improvements
 
 
 
 
 </li>
 </ul>
 
 What Success Looks Like
 
 
 
 
 NECESSARY SKILLS
 
 
 
 
 KICK OFF PERIOD
 
 
 
 <ul>
 <li>
 Be willing to put in the hard work required and be hungry enough to go through the kick off.
 </li>
 <li>
 Being ready and prepared for this to be the hardest job you have ever worked, as you would fundamentally develop a high-leverage new skill.
 </li>
 <li>
 The ability to take feedback and implement it fast.
 </li>
 <li>
 Finish the work to the fullest with quality and on time.
 </li>
 <li>
 Perseverance.
 </li>
 <li>
 Remember and learn from the repetitive doing of the exercises.
 
 
 </li>
 </ul>
 
 ONBOARDING
 
 
 
 <ul>
 <li>
 Align with the team and contribute to the team called Brain Trust for Ideas across clients.
 </li>
 <li>
 Manage, align &amp; work with the team members of your pod including Growth strategist, Meta/Google/Channel Media Buyer and Creative Strategist.
 </li>
 <li>
 Ability to organize, prioritize, and manage multiple tasks with great attention to detail.
 </li>
 <li>
 Upkeep of data integrity of your clients across Statlas and other tracking tools.
 </li>
 <li>
 Be responsible for the execution of the Prophit system for your clients
 </li>
 <li>
 Building an Email Forecast for your clients
 </li>
 <ul>
 <li>
 Utilizing a Growth map using the Prophet System
 </li>
 <li>
 Data Analysis required during analysis of past campaigns and flows etc
 </li>
 <li>
 Marketing calendar alignment and upkeep with clients
 </li>
 </ul>
 <li>
 The Monthly Execution and Actualisation vs the Forecast.
 </li>
 <ul>
 <li>
 You make tactical deconstructions and actualize the projections each month, and determine additional resources required to meet KPIs.
 </li>
 </ul>
 <li>
 Combine data analysis and feedback from clients to develop strategic plans for the future.
 </li>
 <li>
 When it's time to pivot you are among the first early adopters
 </li>
 <li>
 Take a lead in situations that present any obstacle to execution.
 </li>
 <li>
 An insatiable curiosity, and an inability to leave a problem alone until you've found one or many different potential solutions.
 </li>
 <li>
 Responsible for the implementation of CTC's Email and SMS best practices
 </li>
 <li>
 Leverage tools like memberships, subscriptions, loyalty programs, popups, quizzes, cart drawers, post-purchase upsell tools, direct mail and more, to impact retention metrics.
 </li>
 <li>
 Upkeep and management of our ideologies and processes throughout the account.
 </li>
 <li>
 Monitoring active campaigns, and deploying additional resources, or updating strategy to ensure the best possible chance of hitting the Projected Targets.
 </li>
 <li>
 Implementing tests in your accounts in an effort to beat your best-performing campaigns.
 
 </li>
 </ul>
 
 ENSURING AND HOLDING THE STANDARD OF QUALITY OF WORK
 
 
 
 <ul>
 <li>
 Ensuring deliverables are on-brand 100% of the time, in collaboration with designers and copywriters.
 </li>
 <li>
 Ensuring that automations, campaigns and any other retention tool has the correct technical setups and work in tandem to achieve desired business outcomes
 </li>
 <li>
 Ensuring alignment with the client vs the forecast &amp; strategy
 </li>
 <li>
 Ensuring above benchmark client satisfaction rate feedback
 </li>
 <li>
 Ensuring following the Prophit system execution to 100% within the timeline required.
 </li>
 <li>
 Ensuring all the work is delivered based on the timeline assigned with optimal quality &amp; attention to detail.
 
 
 </li>
 </ul>
 
 Client Communication
 
 
 
 <ul>
 <li>
 You are a champion of communication, ensuring the client is aligned on Retention goals aligned with revenue goals on the Growth Map and next steps, while making sure everybody on your team has clarity on what is required with exact deadlines.
 </li>
 <li>
 Responsible for sending daily performance updates to the client
 </li>
 <li>
 Ensure alignment across Strategy and Forecast with the client for every week of the month.
 </li>
 <li>
 Providing weekly updates via Slack.
 </li>
 <li>
 Report where required, collaborating with Growth Strategists and Media Buyers.
 
 
 </li>
 </ul>
 
 CONTRIBUTING BACK
 
 
 
 <ul>
 <li>
 Contributing your learnings back to the system for feedback and continuous improvement.
 </li>
 <li>
 Contributing &amp; collaborating in ideas and learning across teams.
 </li>
 <li>
 Contributing to ideas and learning in future company content production.
 
 
 </li>
 </ul>
 
 NEXT-LEVEL SKILLS
 
 
 
 
 Communication Skills
 
 
 
 <ul>
 <li>
 Fluent in English, with a proven ability to communicate persuasively and present ideas clearly to various stakeholders.
 </li>
 <li>
 Skilled in crafting thoughtful, empathetic client messaging that resonates, demonstrating a high level of emotional intelligence.
 </li>
 <li>
 Strong presentation skills, capable of delivering compelling presentations that drive engagement and decision-making.
 
 
 </li>
 </ul>
 
 Great Data Analysis skills
 
 
 
 <ul>
 <li>
 Strong raw talent for data analysis, with an eagerness to learn and improve.
 </li>
 <li>
 Familiarity with data tools, including Google Sheets, with the flexibility to develop advanced skills through on-the-job experience.
 
 
 </li>
 </ul>
 
 Past Experience
 
 
 
 <ul>
 <li>
 Historical expertise that compounds to bring a well-rounded perspective and adds value to the role.
 </li>
 <li>
 A breadth of experience from any of the multiple domains, including mathematics, data analytics, copywriting, email/sms marketing etc.
 
 
 </li>
 </ul>
 
 Critical Thinking
 
 
 
 <ul>
 <li>
 Ability to approach challenges with structured thinking, utilizing logical frameworks to effectively solve complex problems.
 </li>
 <li>
 Naturally adept at dissecting issues and proposing practical, impactful solutions.
 
 
 </li>
 </ul>
 
 Impact
 
 
 
 <ul>
 <li>
 Passionate about e-commerce and eager to contribute to a high-performing team at the forefront of the industry.
 </li>
 <li>
 Highly motivated and hardworking, with a strong desire to learn, grow, and make a meaningful impact.
 </li>
 <li>
 Thrives in environments where they can see the direct results of their actions on the business, with a strong preference for roles that offer full accountability and autonomy.
 
 
 </li>
 </ul>
 
 Results
 
 
 
 
 You will merge the Retention, Growth and elements of finance to build a forecasted strategy to help the business achieve its goal.
 
 
 
 <ul>
 <li>
 Achieve certification and confidence in our ideology by the end of training, enabling precise execution of the Prophit system to ensure top-quality results for clients.
 </li>
 <li>
 Consistently deliver high-accuracy performance of retention, far beyond the email/sms platform, referring to the Prophit system's Growth Map and Statlas.
 </li>
 <li>
 Lead and collaborate with your team to optimize productivity and maintain high-performance standards.
 </li>
 <li>
 Apply best practices in email and sms marketing to drive outstanding results, ensuring no one could achieve better outcomes in your role.
 </li>
 <li>
 Maintain client satisfaction levels above benchmark rates, aligning on forecasts to exceed client expectations.
 </li>
 <li>
 Adhere to rigorous quality standards in client feedback, forecasting, email production and execution.
 </li>
 <li>
 Meet all deadlines and retention requirements requirements, ensuring timely and on Target Performance.
 </li>
 <li>
 Contribute valuable ideas to team discussions and company-wide content, supporting growth and innovation.
 
 
 </li>
 </ul>
 
 DOMAIN
 
 
 
 
 MANAGEMENT
 
 
 
 <ul>
 <li>
 Your supervisor would be Josh Tay, The Director of Retention.
 </li>
 <ul>
 <li>
 As a Lifecycle Marketing Strategist, you'll report directly to Josh &mdash; a leader known for challenging the norms of retention marketing and alignment with real business growth. Josh is known by his team, and all he's worked with before, as someone who will make you level up in your thinking. Every team member has walked away being a better Lifecycle Marketing Strategist after working with Josh, that's his promise to you, no matter if you've worked with him for 1 month, 1 year or 5 years
 
 </li>
 </ul>
 </ul>
 Working under Josh's guidance will push you to your limits in the best possible way. He models the value of "do whatever it takes to be the absolute best", and learning from him means you'll level up in knowledge, perspective and precision. Josh is committed to personally ensuring you reach your full potential as a Lifecycle Marketing Strategist, supporting your journey every step of the way.
 
 
 
 JOB SCOPE
 
 
 
 <ul>
 <li>
 Oversee the profitable growth of retention channels, including but not limited to email, sms, direct mail, popups and push notifications. Where required, you may work within subscription, membership, loyalty programs and more.
 </li>
 <li>
 Write briefs and ensure the rest of the team is able to execute on it
 </li>
 <li>
 Complete reports with a high degree of accuracy, checking against multiple data points
 </li>
 <li>
 Analyse metrics and KPIs to measure the effectiveness of retention efforts, providing insights and recommendations for improvements, with Statlas and the Growth Map as your guide.
 </li>
 <li>
 Collaborate with design, content and any other relevant teams to create compelling and engaging email content, ensuring brand consistency and messaging alignment.
 </li>
 <li>
 Ensure the timely delivery of relevant deliverables (emails, sms etc), which includes effective internal project management and management of clients and their teams.
 </li>
 <li>
 Stay updated with industry trends, new features, and best practices in retention marketing to continuously optimize performance.
 </li>
 <li>
 This is a client-facing role. So you must be able to consult clients and solve business problems, far beyond the email platform.
 </li>
 <li>
 Prioritize the development of relational equity with your team and clients to foster lasting relationships for the continued growth of CTC and our client businesses.
 
 
 </li>
 </ul>
 
 WHAT'S IN IT FOR ME?
 
 
 
 
 SALARY RANGE
 
 
 
 <ul>
 <li>
 First 30 days &ndash; $1.5K (Part-time transition phase)
 </li>
 <ul>
 <li>
 Give notice at your current job (if applicable)
 </li>
 <li>
 Participate in daily training for the first 15 days
 </li>
 <li>
 Shadow and support ongoing accounts during the next 15 days while preparing to take on your own clients
 
 </li>
 </ul>
 </ul>
 
 Days 31&ndash;60 &ndash; $3K (Full-time start)
 
 
 
 <ul>
 <li>
 Transition to full-time
 </li>
 <li>
 Begin managing your first 3 client accounts independently
 
 
 </li>
 </ul>
 
 Days 61&ndash;90 &ndash; $4&ndash;5K + performance bonuses
 
 
 
 <ul>
 <li>
 Continue growing your portfolio
 </li>
 <li>
 Earn bonuses based on hitting revenue targets
 </li>
 <li>
 Negotiate your term contract annually
 
 
 </li>
 </ul>
 
 This will depend on the amount of clients and the quality of work.
 
 
 
 
 Growth, Transparency, and Fairness in Career Development
 
 
 
 <ul>
 <li>
 Progress is Clearly Defined
 </li>
 <ul>
 <li>
 Depends primarily on your experience with the system &amp; quality of execution against it. Following a well-defined path for the first 12 months and how exactly you can grow to be promoted to the next level.
 </li>
 </ul>
 <li>
 Fairness and transparency are prioritized
 </li>
 <ul>
 <li>
 Access a weekly performance dashboard to see exactly where you stand compared to team members on both objective and subjective metrics.
 </li>
 </ul>
 <li>
 Pay transparency is upheld for all team members
 </li>
 <ul>
 <li>
 With consistent contract terms and a clear roadmap for increasing earnings, ensuring everyone understands the path to greater compensation. We will also talk monthly about how you can progress
 </li>
 </ul>
 <li>
 
 My Commitment to You:
 
 </li>
 <ul>
 <li>
 You will work harder, learn more than ever before, and get recognized by the world for your expertise. You will gain a diverse skill set while actively contributing to the continuous development of new tools and improvements within our system. In doing so you will have an incredible opportunity for rapid career progression.
 </li>
 <li>
 We will continue to provide you mentorship through every step of your development in the role and promotion from it. We will then continue to provide feedback against the expectation and evaluate against it.
 
 </li>
 </ul>
 </ul>
 
 Location &amp; Environment
 
 
 
 <ul>
 <li>
 Fully remote with the ability to pick your schedule.
 </li>
 <li>
 Embrace autonomy as a core value, with clear expectations, regular 1:1 feedback sessions, and measurable quality benchmarks to support personal growth. Exceptional work is recognized and rewarded, with weekly check-ins for accountability, ensuring you're consistently challenged and engaged with new opportunities daily.
 </li>
 </ul>
</div>

Lifecycle Marketing Strategist

Flora Food Group

<div><div>About Flora Food Group

We offer consumers a compelling choice in four growing categories: butters and spreads, creams, liquids and cheeses. We hold leadership positions in many of the 100 countries we operate in, with iconic brands including Flora, Becel+ProActiv, Blue Band, Country Crock, I Can't Believe It's Not Butter, Rama, and Violife, together with our local brands and Professional business.

Global branded food champion Flora Food Group, offers the next generation of delicious, natural, nutritious food. Our products are more affordable and more sustainable than their dairy equivalents.</div> 
Consumer Insights Lead- Emerging Markets

Location: Istanbul
Primary Location: Dubai (Alternative: Amsterdam)

About the position

We're looking for a bold, data-driven, consumer-loving insights leader to guide our journey. As the Consumer Insights Lead, you will be the voice of the consumer at the leadership table, fueling strategy, innovation, and execution with insights that matter.

Reporting to the SVP Marketing Emerging Markets, your mission will be to ensure every decision is backed by truth, relevance, and forward-thinking foresight. You will build step up our consumer understanding in the Emerging Markets.

What will you do
<ul>
<li>Strategic Insights Leadership: You will define and execute consumer insights strategy for the Emerging Markets, integrating traditional research with advanced analytics and AI- powered solutions to translate consumer insights into actionable business strategies and growth opportunities.</li>
<li>Consumer Understanding &amp; Research Excellence: Design and implement world class qualitative and quantitative research programs to identify macro and micro trends shaping the future of food, health, and sustainability across the Emerging Markets.</li>
<li>Market Intelligence &amp; Category Strategy: Use syndicated data sources monitor market trends and identify white space opportunities to develop actionable business insights which translate into growth.</li>
<li>Innovation &amp; Brand Acceleration: Partner with R&amp;D and Innovation teams to validate ideas, test new concepts, refine go-to-market plans and support brand teams.</li>
<li>Team Building &amp; Budget Mastery: Foster a culture of curiosity, experimentation, and continuous learning within the Emerging Markets marketing team. Optimize research investments and manage insights budget for maximum ROI.</li>
<li>Cross-Functional Collaboration: Partner closely with Marketing, Innovation, Sales, and Digital Commerce, IT and Data, Legal and relevant external teams into all business decisions as required.</li>
</ul>
So, what does it take to be successful in this role?

An Insight-Driven Strategist with 20+ years' experience in consumer insights, market research, or analytics especially in CPG, Food or wellness

A Storyteller with Impact: You distill data into compelling narratives that influence, inspire, and drive results; turning numbers into brand-defining moments.

Relentlessly Curious &amp; Insight-Obsessed: Expertise in advanced analytics and foresight capabilities

A Trusted Business Partner: You're more than a data provider&mdash;you're a strategic ally who shapes decisions, not just reports on them.

Consumer Champion: You live and breathe the voice of the consumer, thriving in fast-paced, purpose-driven environments where insight fuels action.

A Visionary with Foresight: You don't just spot trends&mdash;you connect the dots, turn signals into strategy, and insight into impact

What's next?

This is a career-defining opportunity to work with our high-impact brands in a high-energy, high-accountability environment. If you recognise yourself in this profile, apply now and be part of this exciting journey. Apply now at www.florafoodgroup.com

We prefer to receive your application before 10th December 2025.<div>
We understand your resume might not be up to date and recommend that you apply with what you have or your LinkedIn Profile. Flora Food Group is dedicated to building an inclusive and diverse workplace, we understand that you might not meet all the requirements stated in the description, but we encourage you to apply anyway. You might be the right candidate for this role or other roles.

Flora Food Group is an employer committed to diversity and inclusion in the workplace and equal opportunities for all. We recruit based only on values, qualifications, performance, skills, behaviours, experience, and knowledge. We ensure job advertisements are free from unintentional bias.

No personal characteristics should be a barrier to joining Flora Food Group. We prohibit discrimination and harassment based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or other personal characteristics.</div></div>

Consumer Insights Lead- Emerging Markets

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