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growth marketing lead

Hearst Networks EMEA

<div><p><i>Work Locations:</i><i> With the exception of some select roles that have in-office requirements, A+E Global Media operates on a flexible model that allows for remote, hybrid or full time in office work (in certain locales).
</i></p><p><i>Office locations include New York City, Los Angeles, Chicago, and Stamford, CT.
</i></p><p><i>Our list of eligible states in which employees may work remotely </i><i>includes: California,</i><i> Connecticut, Florida, Georgia, Illinois, Indiana, Maryland, Massachusetts, Michigan, Minnesota, Nevada, New Hampshire, New Jersey, New York, North Carolina, Oregon, South Carolina, South Dakota, Texas, West Virginia, Wisconsin, and Wyoming.</i></p><p></p><h1 class="jobSectionHeader"><b><br>
Division Story</b></h1>
The Marketing division is an in-house, full-service B2C/B2B brand and marketing team of talented, curious, and purpose-driven members with diverse skill sets and backgrounds. We work on interesting and varied projects across multiple disciplines. As an employee of A+E Global Media, you&rsquo;ll be part of a global media and entertainment company that values diversity, representation, flexibility, and kindness. Our commitment to fostering an exceptional workplace has been recognized through multiple accolades: Forbes named us one of America&rsquo;s Best Midsize Employers. Newsweek included us in their lists of America&rsquo;s Most Loved Workplaces for 2021 and 2022, and America&rsquo;s Greatest Workplaces for Diversity in 2023. Inc. recognized A+E Global Media as one of the Best Workplaces of 2025.<p></p><h1 class="jobSectionHeader"><b>
Job Description</b></h1><p></p><p><b>
ROLE</b><b>:</b> <b>Director, Marketing </b><b>C</b><b>ampaign and Account Management
</b></p><p>The Director, Marketing Campaign and Account Management serves as the strategic account lead for assigned business areas and the senior relationship lead between AEGM Marketing and key internal business partners. This role ensures stakeholder priorities are clearly understood, appropriately prioritized, and translated into marketing strategies, actionable briefs, coordinated execution plans, and measurable business impact.</p><p>
Working closely with Operations, Brand, Growth Marketing, Creative, Programming &amp; Scheduling, Ad Sales, Distribution, GCS, Legal, and business leadership, the Director ensures partners receive proactive, strategic, and well-coordinated marketing support that advances business priorities. This role owns stakeholder relationships and business-facing account strategy &mdash; meaning the translation of partner goals, priorities, and needs into timelines, levels of support, sequencing, and success measures. This role owns internal &amp; external stakeholder relationships, alignment to brand and internal business priorities, intake and prioritization conversations, translation of campaign and business needs into campaign timelines &amp; support, and partner satisfaction.</p><p></p><p><b>
RESPONSIBILITIES:</b><b> Director, Marketing </b><b>C</b><b>ampaign and Account Management
</b></p><p></p><p><b>Brand &amp; Business Marketing Alignment / Senior Stakeholder Management</b></p><ul><li>
Serve as a marketing relationship lead for AEGM brands, internal business line priorities, and priority projects.</li><li>
Build trusted relationships with senior leaders and internal stakeholders, positioning Marketing as a proactive strategic partner that reduces friction and helps advance business outcomes.</li><li>
Develop a strong understanding of stakeholder goals, audience needs, revenue drivers, timelines, risks, decision-making dynamics, and expectations of Marketing.</li><li>
Translate brand, campaign, and business priorities into clear marketing needs, support recommendations, briefs, success measures, and aligned next steps.</li><li>
Lead strategic intake and prioritization discussions to clarify objectives, surface tradeoffs, and align Marketing resources to the highest-value opportunities.</li><li>
Identify opportunities for Marketing to create greater business impact through audience development, merchandising, lifecycle, paid, earned, and cross-platform support.</li><li>
Partner with Operations and Project Management to ensure approved priorities are routed into the appropriate workflows, timelines, and delivery paths.</li></ul><p></p><p><b>
Intake, Prioritization &amp; Business Planning</b></p><ul><li>
Lead intake and prioritization conversations for supported business areas, ensuring requests are clearly defined, strategically assessed, and aligned to business impact, available resources, timing, and marketing priorities.</li><li>
Ensure stakeholder needs are translated into clear briefs, scopes, success measures, decision points, and recommended paths forward for cross-functional marketing teams.</li><li>
Partner with Operations to ensure intake, prioritization, workflow, and reporting processes are consistent, scalable, and visible across teams.</li><li>
Use post-campaign recaps, stakeholder feedback, and recurring request patterns to identify trends, opportunities, pain points, and process improvements.</li><li>
Manage expectation-setting with stakeholders, including tradeoffs, dependencies, risks, and recommended approaches when resources, priorities, or timelines are constrained.</li></ul><p></p><p><b>
Marketing Planning &amp; Cross-Functional Alignment</b></p><ul><li>
Lead the development of business-facing marketing plans that connect brand, campaign, and internal business priorities to the appropriate marketing channels, resources, and support teams.</li><li>
Coordinate with Growth Marketing, Brand, Digital, Product, Analytics, Finance, Creative, Operations, and other teams to ensure plans are strategically aligned, actionable, and appropriately supported.</li><li>
Guide stakeholders and cross-functional teams through key planning moments, including brief development, stakeholder reviews, launch readiness discussions, post-launch recaps, and optimization opportunities.</li><li>
Ensure stakeholder-facing deliverables, recommendations, and updates are clear, timely, and connected to the business objective.</li><li>
Maintain alignment between business priorities and Marketing&rsquo;s ability to support them, escalating tradeoffs, risks, or resource constraints as needed.</li></ul><p></p><p><b>
Business Insights, Communication &amp; Performance Narratives</b></p><ul><li>
Create clear brand, campaign, and business priority narratives, executive updates, recaps, and recommendations that connect marketing activity to stakeholder needs, audience opportunities, business priorities, and next steps.</li><li>
Partner with Analytics, Finance, Growth Marketing, and Operations to surface relevant performance indicators, stakeholder trends, risks, and opportunity areas.</li><li>
Use data, stakeholder feedback, and market context to identify patterns across brands, campaigns, and business areas that can inform stronger planning, prioritization, and resource discussions.</li><li>
Maintain visibility into stakeholder satisfaction, upcoming needs, recurring pain points, and emerging business opportunities.</li></ul><p></p><p><b>
Team Leadership, Service Standards &amp; Stakeholder Onboarding</b></p><ul><li>
Lead and develop account management talent, fostering a culture of strategic thinking, accountability, proactive communication, inclusion, and business partnership.</li><li>
Define service standards, communication expectations, escalation paths, and account management best practices that create a consistent stakeholder experience.</li><li>
Partner with Operations to onboard new stakeholders, team members, or business areas into Marketing&rsquo;s ways of working, including how requests are submitted, prioritized, briefed, tracked, and reviewed.</li><li>
Stay current on media, entertainment, streaming, digital marketing, stakeholder management, and marketing planning best practices, translating relevant insights into practical improvements for AEGM.</li></ul><p></p><p><b>
REQUIREMENTS: Director, Marketing </b><b>C</b><b>ampaign and Account Management
</b></p><ul><li>7-10 years of experience in account management, partnership marketing, client services, integrated marketing, marketing strategy, media / entertainment, streaming, digital marketing, or a related function.</li><li>
Knowledge of media, entertainment, streaming, FAST, AVOD, SVOD, DTO, DTC, digital publishing, or multiplatform distribution businesses preferred.</li><li>
2 or more years of People management experience, with a track record of developing talent, setting service standards, and building an inclusive, accountable, high-performing team culture.</li><li>
Proven ability to partner across Marketing, Operations, Brand, Digital, Product, Analytics, Finance, Creative, Technology, and business leadership teams.</li><li>
Excellent communication and presentation skills, with the ability to develop executive-ready narratives, recommendations, status updates, and performance recaps.</li><li>
Strong understanding of integrated marketing functions, which may include growth marketing, lifecycle, paid media, brand, digital, creative, partnership marketing, audience development, or content merchandising.</li><li>
Experience leading intake, brief development, account planning, stakeholder communications, launch readiness, recaps, and ongoing account health management.</li><li>
Strong strategic judgment and business orientation, with the ability to identify opportunities, clarify trade-offs, prioritize work, and connect marketing activity to business outcomes.</li><li>
Demonstrated experience managing senior stakeholder relationships, translating business needs into marketing plans, and aligning cross-functional teams around shared priorities.</li></ul><p></p><h1 class="jobSectionHeader"><b>
Compensation</b></h1>
Annual Pay Range: $136,752 - $160,000
Annual Incentive Target: 17.50%<p></p><p><i><br>
The annual/hourly</i><i> </i><i>pay range displayed serves as a</i><i> good faith estimate of</i><i> the
</i></p><p><i>minimum and </i><i>maximum </i><i>base </i><i>pay </i><i>range </i><i>for this role. </i><i>Compensation for the role</i><i> will
</i></p><p><i>be based on </i><i>a </i><i>number of different </i><i>factors such as </i><i>a candidate&rsquo;s qualifications, skills,
</i></p><p><i>competencies, </i><i>location, and </i><i>experience. </i><i>A+E offers a competitive total compensation
</i></p><p><i>package, which </i><i>includes healthcare coverage, 401k matching, and a range of other benefits. Learn more at </i><i>www.aegm.com/careers.</i></p><p></p><p><i><br>
A+E Global Media proudly provides equal employment opportunity for all employees and job applicants, and makes employment decisions consistent with this principle. The company&rsquo;s employment actions and decisions &ndash; including recruitment, hiring, training, promotion, demotion, compensation, transfer, layoff, and termination &ndash; are made without regard to an employee&rsquo;s race, color, religion, creed, age, national origin, ancestry, sex (which includes pregnancy, childbirth, breastfeeding, and related medical conditions), gender, sexual orientation, gender identity, gender expression, marital status, alienage or citizenship status, physical and/or mental disability, medical condition, family and medical leave status, genetic information, military or veteran status, or any other characteristic protected by applicable law.
</i><br>
<i>A+E Global Media is a joint venture of the Hearst Corporation and The Walt Disney Company.
</i><br>
<i>We are proud to be an Affirmative Action/Equal Opportunity </i><i>Employer/Disabled/Veterans.</i></p></div>

Director, Marketing Campaign and Account Management

Sony Music Entertainment

<div></div><div><div>Marketing</div><div></div><div>
New York</div></div>
<br><div><h2 class="jobSectionHeader"><b>About The Orchard:</b></h2>
<div>
The Orchard is a leading global music distributor and Artist &amp; Label services company operating in 50+ markets worldwide. The Orchard empowers creators and businesses to grow and adapt in the dynamic global music industry. We specialize in being artist focused, blending industry expertise and technology, leveraging data to drive success, and providing streamlined digital and physical distribution solutions. The Orchard&rsquo;s comprehensive artist &amp; label services offerings include marketing, sync licensing, premium video services, transparent data analysis, advertising, rights management, radio promotion, D2C, and more.</div>
<p>
The Orchard focuses on providing a comfortable, social, and engaging environment to encourage productivity and creativity.</p>
<p>
We are seeking an experienced and innovative Associate Director of Audience Development to join our New York-based Marketing Strategy &amp; Audience Development team. This role will lead the day-to-day strategy and hands-on execution of first-party fan data acquisition campaigns (email &amp; SMS), with a particular focus on building high-intent email and SMS audiences that can be converted into e-commerce merchandise buyers &amp; beyond.</p>
<p>
Reporting to the Vice President, Audience Development, this role combines strategic thinking, hands-on campaign execution and data-driven performance optimization. You&rsquo;ll leverage proprietary technology, paid and organic marketing channels, live events and third-party audience tools to deliver measurable growth for artists and label partners across multiple genres and career stages.</p>
<p>
Please note: This is a hands-on role that will occasionally require evening or weekend work to support priority releases &amp; live events.</p>
<h2 class="jobSectionHeader"><b>
What you'll do:</b></h2>
<ul><li>Office- first role, in office 4 days a week.</li>
</ul><h3 class="jobSectionHeader"><b>First-Party Data Acquisition Strategy</b></h3>
<ul><li>Partnering closely with our Marketing Strategists, you&rsquo;ll lead the day-to-day development and execution of strategies that grow artists&rsquo; first-party fan audiences across email &amp; SMS.</li>
<li>Use data to identify the right value exchange for each audience, including exclusive content, early merchandise access, contests, ticket presales, live-event activations and other fan experiences.</li>
<li>Develop scalable acquisition frameworks &amp; benchmarks that can be adapted across artists, genres, &amp; campaign types.</li>
<li>Partner closely with the Associate Director, Fan Engagement &amp; CRM to ensure newly acquired fans enter CRM lifecycle journeys and receive a cohesive experience from initial sign-up through conversion and retention.</li>
</ul><h3 class="jobSectionHeader"><b>Campaign Execution &amp; Optimization</b></h3>
<ul><li>Support our Marketing Strategists by owning the end-to-end execution of fan acquisition campaigns, including campaign planning, audience strategy, platform setup, landing pages, sign-up flows, testing, launch and performance reporting.</li>
<li>Collaborate with Marketing Strategy &amp; Global Paid Media teams to develop and optimize impactful paid lead-generation campaigns across Meta, TikTok and other relevant platforms.</li>
<li>Establish testing frameworks and best practices across landing pages, forms, incentives, messaging and acquisition channels to improve both the volume and quality of acquired fans.</li>
</ul><h3 class="jobSectionHeader"><b>E-Commerce &amp; Revenue Growth</b></h3>
<ul><li>Partner with D2C, CRM and Marketing Strategy teams to connect your acquisition campaigns to downstream product discovery, sales conversion and repeat-purchase opportunities.</li>
<li>Use transactional and behavioral data to identify the channels, campaigns and fan segments most likely to generate merchandise revenue.</li>
<li>Collaborate with the Associate Director, Fan Engagement &amp; CRM to build clear handoff strategies that move newly acquired fans into personalized welcome, nurture and conversion journeys.</li>
<li>Collaborate with the Associate Director, Fan Engagement &amp; CRM and Global Paid Media to evaluate acquisition performance beyond initial sign-up volume, using metrics such as cost per acquired fan, subscriber quality, engagement, first-purchase conversion, revenue per acquired fan and return on investment.</li>
</ul><h3 class="jobSectionHeader"><b>Audience Insights, Measurement &amp; Reporting</b></h3>
<ul><li>Develop reporting frameworks that connect fan acquisition activity to downstream engagement, streaming, ticketing and e-commerce outcomes.</li>
<li>Define campaign KPIs and benchmarks across acquisition channels, markets, artists and campaign types.</li>
<li>Analyze fan behavior to identify high-value audience segments, acquisition sources and conversion patterns.</li>
<li>Translate performance data into clear, actionable recommendations for internal teams, artists and label partners.</li>
<li>Build case studies and best-practice guidance that can help scale successful acquisition strategies across the organization.</li>
</ul><h3 class="jobSectionHeader"><b>Tools, Technology &amp; Innovation</b></h3>
<ul><li>Oversee the strategic use of proprietary and third-party audience acquisition tools, landing-page platforms and CRM integrations.</li>
<li>Identify opportunities to improve fan sign-up experiences, progressive data collection, audience segmentation, consent management and data enrichment.</li>
<li>Partner with Product, Design &amp; Engineering teams to help guide the development of tools and features that improve first-party data acquisition and measurement.</li>
<li>Collaborate with Marketing Strategy, Relationship Management, Fan Engagement &amp; CRM, Privacy and Product, Design &amp; Engineering teams to ensure acquisition campaigns comply with global privacy and consent requirements.</li>
<li>Support the Vice President, Audience Development in evaluating and testing new fan acquisition technologies, platforms and partners.</li>
<li>Monitor emerging audience-development trends within music and across industries such as gaming, sports, television, film and retail.</li>
</ul><h3 class="jobSectionHeader"><b>Cross-Functional Collaboration &amp; Education</b></h3>
<ul><li>Partner with Relationship Management, Global Paid Media &amp; Growth Strategy, Brand Marketing, Fan Engagement &amp; CRM, D2C e-commerce and Marketing Strategy teams to integrate first-party data acquisition into artist campaigns.</li>
<li>Serve as an audience-development thought leader internally and as a trusted advisor to artist and label partners, providing best-practice guidance and data-driven recommendations.</li>
<li>Educate internal teams and clients on the role first-party fan data can play in driving long-term audience ownership and commercial growth.</li>
<li>Support the Vice President, Audience Development in educating marketers across global markets on acquisition strategies appropriate to their local audiences, platforms, cultures and privacy requirements.</li>
<li>Help establish repeatable processes that make audience acquisition a consistent component of priority artist and release campaigns.</li>
</ul><h2 class="jobSectionHeader"><b>Who you are:</b></h2>
<ul><li>5+ years of audience development, digital marketing, fan acquisition, growth marketing or related experience within music, entertainment or another consumer-focused industry, including e-commerce experience.</li>
<li>Proven track record of growing first-party email and SMS audiences and connecting that growth to measurable business outcomes.</li>
<li>Hands-on experience developing and executing lead-generation campaigns across paid, organic, artist-owned and partner channels.</li>
<li>Experience with audience and marketing platforms such as Klaviyo, Laylo, Salesforce, Braze or similar tools, as well as e-commerce platforms like Shopify.</li>
<li>Understanding of conversion funnels, landing-page optimization, audience targeting, A/B testing and customer acquisition economics.</li>
<li>Deep understanding of first-party data strategy, including value exchange, audience segmentation, consent management and data privacy best practices such as GDPR and CCPA.</li>
<li>Strong analytical skills, with experience using dashboards and KPI reporting to evaluate acquisition quality and downstream conversion.</li>
<li>Excellent communicator and collaborator who can advise multiple stakeholders and translate complex audience strategies into clear, actionable plans.</li>
<li>Comfortable balancing strategic planning with detailed, hands-on campaign execution.</li>
<li>Passionate about music, fan behavior, e-commerce and the use of technology to build lasting artist-fan relationships.</li>
<li>Intrinsically motivated to find new and exciting ways to identify and acquire music fans, with a curious mindset and a strong desire to test, learn and scale successful approaches.</li>
<li>Comfortable working flexible hours when needed to support our partners, live events and high-priority releases.</li>
</ul><h2 class="jobSectionHeader"><b>What we give you:</b></h2>
<ul><li>You join an inclusive, collaborative and global community where you have the opportunity to channel your passion every day</li>
<li>A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best</li>
<li>An attractive and comprehensive benefits package including medical, dental, vision, life &amp; disability coverage, and 401K + employer matching</li>
<li>Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition, and student loans</li>
<li>Investment in your professional growth and development enabling you to thrive in our vibrant community.</li>
<li>The space to accelerate progress, positively disrupt, and create what happens next</li>
<li>Time off for a winter recess</li>
</ul>
<div><i>The Orchard is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law.</i></div><div><div><div>
The anticipated annual base salary does not include any other compensation components or other benefits that an individual may be eligible for. The actual base salary offered depends on a variety of factors, which may include as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job.</div><div>
New York Pay Range</div><div>
$85,000&mdash;$100,000 USD</div></div></div></div>

Associate Director, Audience Development - The Orchard

Fox Corporation

<div><p><b>OVERVIEW OF THE COMPANY</b></p>
Fox Corporation<p></p>
Under the FOX banner, we produce and distribute content through some of the world&rsquo;s leading and most valued brands, including: FOX News Media, FOX Sports, FOX Entertainment, FOX Television Stations and Tubi Media Group. We empower a diverse range of creators to imagine and develop culturally significant content, while building an organization that thrives on creative ideas, operational expertise and strategic thinking.<p></p><h2 class="jobSectionHeader"><b>
JOB DESCRIPTION</b></h2><p>
FOX has an exciting opportunity for a Senior Director, Ad Sales Brand Marketing, FOX News Media. In this role, the Senior Director will lead the overarching Trade Marketing strategy&mdash;driving powerhouse go-to-market narratives, marketplace positioning, and demand generation efforts across FOX News Media (FOX News, FOX Business, FOX Weather and more) and within the broader FOX Advertising Portfolio.</p><p></p><p>
This leader will develop and execute integrated B2B marketing strategies that elevate FOX News Media&rsquo;s presence in the advertising marketplace, strengthen agency and client engagement, and drive revenue growth across linear, digital, streaming, and emerging media platforms. The role serves as a key connector across Sales, Research, Partnerships, Programming, Consumer Marketing, and Corporate Communications to ensure cohesive storytelling and a best-in-class marketplace presence.</p><p></p><p>
The Senior Director, Ad Sales Brand Marketing will report to the VP of Ad Sales Brand Marketing and manage a Senior Manager.</p><p></p><p><b>
A SNAPSHOT OF YOUR RESPONSIBILITES</b></p><ul><li><p>
Go-To-Market Strategy &amp; Messaging:
</p><ul><li><p>Utilize strong storytelling skills to lead development of breakthrough sales narratives and premium marketing materials that bring FOX News Media's unique value proposition to life for prospective advertisers (overseeing high-impact sales presentations, trade website, media kits, sizzle reels, client mailers, and major trade media campaigns)</p></li><li><p>
Develop integrated go-to-market frameworks for programming launches, acquisitions, product initiatives, and tentpoles aligned to revenue priorities. Expertise within digital and emerging media space is a plus</p></li><li><p>
Partner cross-functionally with Sales, Research, Partnerships, Programming, Consumer Marketing, Comms, and Design to translate data-driven insights into compelling positioning and proposals and bring FOX News Media messaging to market</p></li><li><p>
Work closely with Research to transform syndicated/custom data into distinct sales stories</p></li><li><p>
Act as a strategic liaison across Sales, Programming, Research, and Executive Leadership to oversee and apply the FOX Advertising portfolio brand positioning and a visual identity system, ensuring consistency across all internal and externally facing materials</p></li><li><p>
Implement best practices to structure, manage, and maintain an organized library of cloud-based sales materials</p></li></ul></li></ul><p></p><ul><li><p>
Trade Marketing &amp; Client Experience:</p><ul><li><p>
Direct an annual trade marketing calendar aligned with enterprise priorities, executing high-impact campaigns across owned, earned, and paid B2B channels to drive year-round marketplace visibility and demand generation</p></li><li><p>
Develop and direct the core messaging for trade marketing campaigns across owned, earned, and paid B2B channels&mdash;including trade media, digital marketing and industry platforms&mdash;ensuring every touchpoint reinforces our premium positioning</p></li><li><p>
Conceptualize immersive and differentiated experiences that strengthen relationships and position FOX News Media as a premium, innovative brand while partnering with the Events team to bring positioning to life</p></li><li><p>
Lead strategic planning of tentpole trade events, industry conferences, and Ad Sales experiences; own the messaging architecture, stakeholder alignment, and visual branding</p></li><li><p>
Oversee the trade marketing digital footprint, including the website, email marketing programs, and content management, while establishing a regular reporting cadence to track performance</p></li><li><p>
Partner with internal stakeholders to identify high-value thought-leadership opportunities and strategically align moments where news and business talent can organically represent the brand in the marketplace</p></li></ul></li></ul><p></p><ul><li><p>
Leadership &amp; Team Development</p><ul><li><p>
Serve as a senior lead for sales enablement and trade marketing, actively prioritizing projects that move the needle on revenue</p></li><li><p>
Directly lead, manage, and empower a high-performing Senior Manager, fostering a culture of creativity, growth, and accountability</p></li><li><p>
Collaborate with the VP and HR to design tailored professional development and internal training plans for your team</p></li></ul></li></ul><p></p><p><b>
WHAT YOU WILL NEED</b></p><ul><li><p>
Experience at an agency, media company, or sales organization, with a proven history of owning creative and presentation development</p></li><li><p>
Experience in television, digital, new media, events and project management, paired with a genuine interest in the news, business, and lifestyle categories</p></li><li><p>
A sophisticated understanding of the modern digital TV ecosystem, streaming strategies, programmatic, and OTT/CTV platforms a plus</p></li><li><p>
Experience with syndicated/custom research tools (Nielsen, Comscore, etc.) and a unique ability to transform numbers into an undeniable, distinct sales story</p></li><li><p>
Polished presentation skills and exceptional, concise writing and proofreading abilities</p></li><li><p>
Deep knowledge of media buying, planning functions, and modern ad formats&mdash;programming, talent, and media relations workflow familiarity a plus</p></li><li><p>
Advanced proficiency with Microsoft Office, hands-on experience using current AI tools to optimize workflow, and a willingness to travel and jump into action on weekends when short-notice opportunities arise</p></li></ul><p></p><p><b>
NICE TO HAVE</b></p><ul><li><p>
Bachelor&rsquo;s degree</p></li><li><p>
An exceptional team player with sharp organizational and problem-solving skills, unshakeable attention to detail, and a talent for balancing multiple high-stakes projects simultaneously</p></li><li><p>
Carry a professional, confident demeanor that lets you command the room with high-level executives, backed by the strong interpersonal skills required to motivate teams and influence clients</p></li></ul><p></p><p><i>
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.</i></p><p></p>
Pursuant to state and local pay disclosure requirements, the pay rate/range for this role, with final offer amount dependent on education, skills, experience, and location is $143,000.00-167,000.00 annually. This role is also eligible for an annual discretionary bonus, various benefits, including medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents. Benefits for Union represented employees will be in accordance with the applicable collective bargaining agreement.<p></p><p>
View more detail about FOX Benefits.</p></div>

Sr. Director, News Brand Marketing

Sony Music Global Job Board

<div><h2 class="jobSectionHeader"><b>About The Orchard:</b></h2>
<p>
The Orchard is a leading global music distributor and Artist &amp; Label services company operating in 50+ markets worldwide. The Orchard empowers creators and businesses to grow and adapt in the dynamic global music industry. We specialize in being artist focused, blending industry expertise and technology, leveraging data to drive success, and providing streamlined digital and physical distribution solutions. The Orchard's comprehensive artist &amp; label services offerings include marketing, sync licensing, premium video services, transparent data analysis, advertising, rights management, radio promotion, D2C, and more.</p>
<p>
The Orchard focuses on providing a comfortable, social, and engaging environment to encourage productivity and creativity.</p>
<p>
We are seeking an experienced and innovative Associate Director of Audience Development to join our New York-based Marketing Strategy &amp; Audience Development team. This role will lead the day-to-day strategy and hands-on execution of first-party fan data acquisition campaigns (email &amp; SMS), with a particular focus on building high-intent email and SMS audiences that can be converted into e-commerce merchandise buyers &amp; beyond.</p>
<p>
Reporting to the Vice President, Audience Development, this role combines strategic thinking, hands-on campaign execution and data-driven performance optimization. You'll leverage proprietary technology, paid and organic marketing channels, live events and third-party audience tools to deliver measurable growth for artists and label partners across multiple genres and career stages.</p>
<p>
Please note: This is a hands-on role that will occasionally require evening or weekend work to support priority releases &amp; live events.</p>
<h2 class="jobSectionHeader"><b>
What you'll do:</b></h2>
<ul><li>Office- first role, in office 4 days a week.</li>
</ul><h3 class="jobSectionHeader"><b>First-Party Data Acquisition Strategy</b></h3>
<ul><li>Partnering closely with our Marketing Strategists, you'll lead the day-to-day development and execution of strategies that grow artists' first-party fan audiences across email &amp; SMS.</li>
<li>Use data to identify the right value exchange for each audience, including exclusive content, early merchandise access, contests, ticket presales, live-event activations and other fan experiences.</li>
<li>Develop scalable acquisition frameworks &amp; benchmarks that can be adapted across artists, genres, &amp; campaign types.</li>
<li>Partner closely with the Associate Director, Fan Engagement &amp; CRM to ensure newly acquired fans enter CRM lifecycle journeys and receive a cohesive experience from initial sign-up through conversion and retention.</li>
</ul><h3 class="jobSectionHeader"><b>Campaign Execution &amp; Optimization</b></h3>
<ul><li>Support our Marketing Strategists by owning the end-to-end execution of fan acquisition campaigns, including campaign planning, audience strategy, platform setup, landing pages, sign-up flows, testing, launch and performance reporting.</li>
<li>Collaborate with Marketing Strategy &amp; Global Paid Media teams to develop and optimize impactful paid lead-generation campaigns across Meta, TikTok and other relevant platforms.</li>
<li>Establish testing frameworks and best practices across landing pages, forms, incentives, messaging and acquisition channels to improve both the volume and quality of acquired fans.</li>
</ul><h3 class="jobSectionHeader"><b>E-Commerce &amp; Revenue Growth</b></h3>
<ul><li>Partner with D2C, CRM and Marketing Strategy teams to connect your acquisition campaigns to downstream product discovery, sales conversion and repeat-purchase opportunities.</li>
<li>Use transactional and behavioral data to identify the channels, campaigns and fan segments most likely to generate merchandise revenue.</li>
<li>Collaborate with the Associate Director, Fan Engagement &amp; CRM to build clear handoff strategies that move newly acquired fans into personalized welcome, nurture and conversion journeys.</li>
<li>Collaborate with the Associate Director, Fan Engagement &amp; CRM and Global Paid Media to evaluate acquisition performance beyond initial sign-up volume, using metrics such as cost per acquired fan, subscriber quality, engagement, first-purchase conversion, revenue per acquired fan and return on investment.</li>
</ul><h3 class="jobSectionHeader"><b>Audience Insights, Measurement &amp; Reporting</b></h3>
<ul><li>Develop reporting frameworks that connect fan acquisition activity to downstream engagement, streaming, ticketing and e-commerce outcomes.</li>
<li>Define campaign KPIs and benchmarks across acquisition channels, markets, artists and campaign types.</li>
<li>Analyze fan behavior to identify high-value audience segments, acquisition sources and conversion patterns.</li>
<li>Translate performance data into clear, actionable recommendations for internal teams, artists and label partners.</li>
<li>Build case studies and best-practice guidance that can help scale successful acquisition strategies across the organization.</li>
</ul><h3 class="jobSectionHeader"><b>Tools, Technology &amp; Innovation</b></h3>
<ul><li>Oversee the strategic use of proprietary and third-party audience acquisition tools, landing-page platforms and CRM integrations.</li>
<li>Identify opportunities to improve fan sign-up experiences, progressive data collection, audience segmentation, consent management and data enrichment.</li>
<li>Partner with Product, Design &amp; Engineering teams to help guide the development of tools and features that improve first-party data acquisition and measurement.</li>
<li>Collaborate with Marketing Strategy, Relationship Management, Fan Engagement &amp; CRM, Privacy and Product, Design &amp; Engineering teams to ensure acquisition campaigns comply with global privacy and consent requirements.</li>
<li>Support the Vice President, Audience Development in evaluating and testing new fan acquisition technologies, platforms and partners.</li>
<li>Monitor emerging audience-development trends within music and across industries such as gaming, sports, television, film and retail.</li>
</ul><h3 class="jobSectionHeader"><b>Cross-Functional Collaboration &amp; Education</b></h3>
<ul><li>Partner with Relationship Management, Global Paid Media &amp; Growth Strategy, Brand Marketing, Fan Engagement &amp; CRM, D2C e-commerce and Marketing Strategy teams to integrate first-party data acquisition into artist campaigns.</li>
<li>Serve as an audience-development thought leader internally and as a trusted advisor to artist and label partners, providing best-practice guidance and data-driven recommendations.</li>
<li>Educate internal teams and clients on the role first-party fan data can play in driving long-term audience ownership and commercial growth.</li>
<li>Support the Vice President, Audience Development in educating marketers across global markets on acquisition strategies appropriate to their local audiences, platforms, cultures and privacy requirements.</li>
<li>Help establish repeatable processes that make audience acquisition a consistent component of priority artist and release campaigns.</li>
</ul><h2 class="jobSectionHeader"><b>Who you are:</b></h2>
<ul><li>5+ years of audience development, digital marketing, fan acquisition, growth marketing or related experience within music, entertainment or another consumer-focused industry, including e-commerce experience.</li>
<li>Proven track record of growing first-party email and SMS audiences and connecting that growth to measurable business outcomes.</li>
<li>Hands-on experience developing and executing lead-generation campaigns across paid, organic, artist-owned and partner channels.</li>
<li>Experience with audience and marketing platforms such as Klaviyo, Laylo, Salesforce, Braze or similar tools, as well as e-commerce platforms like Shopify.</li>
<li>Understanding of conversion funnels, landing-page optimization, audience targeting, A/B testing and customer acquisition economics.</li>
<li>Deep understanding of first-party data strategy, including value exchange, audience segmentation, consent management and data privacy best practices such as GDPR and CCPA.</li>
<li>Strong analytical skills, with experience using dashboards and KPI reporting to evaluate acquisition quality and downstream conversion.</li>
<li>Excellent communicator and collaborator who can advise multiple stakeholders and translate complex audience strategies into clear, actionable plans.</li>
<li>Comfortable balancing strategic planning with detailed, hands-on campaign execution.</li>
<li>Passionate about music, fan behavior, e-commerce and the use of technology to build lasting artist-fan relationships.</li>
<li>Intrinsically motivated to find new and exciting ways to identify and acquire music fans, with a curious mindset and a strong desire to test, learn and scale successful approaches.</li>
<li>Comfortable working flexible hours when needed to support our partners, live events and high-priority releases.</li>
</ul><h2 class="jobSectionHeader"><b>What we give you:</b></h2>
<ul><li>You join an inclusive, collaborative and global community where you have the opportunity to channel your passion every day</li>
<li>A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best</li>
<li>An attractive and comprehensive benefits package including medical, dental, vision, life &amp; disability coverage, and 401K + employer matching</li>
<li>Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition, and student loans</li>
<li>Investment in your professional growth and development enabling you to thrive in our vibrant community.</li>
<li>The space to accelerate progress, positively disrupt, and create what happens next</li>
<li>Time off for a winter recess</li>
</ul>
<p><i>The Orchard is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law.</i></p></div>

Warner Bros. Discovery

<div><p><b><i>Welcome to Warner Bros. Discovery&hellip; the stuff dreams are made of.</i></b></p><p></p><p><b>
Who We Are&hellip;
</b></p><p>When we say, &ldquo;the stuff dreams are made of,&rdquo; we&rsquo;re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD&rsquo;s vast portfolio of iconic content and beloved brands, are the <i>storytellers</i> bringing our characters to life, the<i> creators</i> bringing them to your living rooms and the <i>dreamers</i> creating what&rsquo;s next&hellip;</p><p></p><p>
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.</p><p></p><div><div><p><b>
Your New Role...</b></p><p></p><div><p>
CNN Marketing is seeking a strategic, highly collaborative, and dynamic <b>VP,</b><b> </b><b>Campaign</b><b> </b><b>Planning</b><b> </b><b>&amp; Operations</b> to lead the planning and execution of holistic marketing campaigns. Reporting directly to the <b>Head of Marketing</b>, this executive will serve as the critical cross-functional bridge and own the end-to-end marketing campaign operating model that connects all marketing verticals.</p></div><p></p><div><p>
Crucially, this role will serve as the central point for cross-functional planning and execution for complex marketing campaigns and operational modernization, driving internal efficiency and alignment. This includes standardizing workflows, upgrading campaign documentation and knowledge sharing, and actively championing the integration of cutting-edge automation and AI efficiency tools across the marketing organization.</p></div><p></p><div><p>
As a member of the marketing leadership team, this role is accountable for driving marketing effectiveness in partnership with brand and growth team leads, ensuring campaigns deliver measurable business outcomes with executional excellence and rigor.</p></div></div><p></p><div><p><b>
Your Role Accountabilities...</b></p></div><p></p><div><div><div><p><b>
Campaign Orchestration &amp; Integration</b></p></div><div><ul><li><p><b>
Campaign Prioritization:</b> Track official intake, timing, dependencies, and troubleshooting for all tiered marketing initiatives that are directly tied to measurable business objectives. Work with marketing leads and content leaders to define clear, data-backed criteria for prioritization and manage and communicate rolling updates.</p></li></ul></div><div><ul><li><p><b>
Integration Across Functions</b><b>:</b> Act as the primary touchpoint to unify marketing verticals to ensure on-strategy and on-time campaign execution. Ensure full coordination across teams, maintaining alignment from planning through optimization.</p></li></ul></div><div><ul><li><p><b>
Holistic Campaign Planning:</b> Oversee campaign planning architecture, ensuring all marketing verticals are fully synchronized from brief to execution to post-mortem. Define and enforce standardized campaign timelines and key milestones across all initiatives to deliver coordinated, on-time execution.</p></li></ul></div><div><ul><li><p><b>
Cross-</b><b>Functional Governance:</b><b> </b>Establish and lead structured governance forums (e.g. campaign readiness reviews, weekly orchestration meetings, etc.) to drive alignment and mitigate risk.</p></li></ul></div><div><ul><li><p><b>
Approvals &amp; Decisioning:</b> Ensure clear, streamlined approval processes across all campaign stages, enabling timely decision-making and minimizing bottlenecks across stakeholders.</p></li></ul></div><div><ul><li><p><b>
Delivery Excellence:</b> Facilitate seamless, accurate, and timely campaign delivery, ensuring all assets and deliverables meet defined quality assurance standards prior to launch.</p></li></ul></div><div><ul><li><p><b>
Post</b><b>-Mortems:</b><b> </b>Lead standardized post-campaign reviews to capture process and key learnings, improve future planning, and drive continuous performance improvement.</p></li></ul></div><p></p><div><p><b>
Team</b><b> </b><b>Leadership</b></p></div><div><ul><li><p><b>
Team Management:</b><b> </b>Build and scale the Campaign Planning and Operations function over time, including clearly defining existing and new functions, day-to-day team management, active mentoring, and career growth opportunities.</p></li></ul></div><div><ul><li><p><b>
Resource</b><b> </b><b>Planning:</b> Continually assess team bandwidth and capacity with respect to integrated campaign planning and execution, working with Head of Marketing and Marketing Leads to assess known gaps and support shifting business priorities.</p></li></ul></div><p></p><div><p><b>
Operational Excellence, Standards &amp; AI Innovation</b></p></div><div><ul><li><p><b>
Ways of Working:</b> Define, implement, and enforce modernized, agile ways of working across the marketing ecosystem. Break down departmental silos to ensure teams move in lockstep to accomplish shared goals and exceed business KPIs.</p></li></ul></div><div><ul><li><p><b>
Performance Benchmarks:</b><b> </b>Define and enforce operational KPIs and performance benchmarks to ensure consistency and accountability.</p></li></ul></div></div><div><div><ul><li><p><b>
Strategic Documentation:</b> Establish and scale unified templates for strategic briefs, campaign frameworks, roadmaps, and post-mortems to ensure consistency, clarity, and executive-ready quality across all team outputs.</p></li></ul></div><div><ul><li><p><b>
AI</b><b>-Driven</b><b> </b><b>Planning &amp;</b><b> </b><b>Efficiency Tools:</b> Lead the exploration, onboarding, and adoption of modern AI-driven operational tools for marketing team productivity. Empower the team to automate repetitive workflows, optimize resource management, and scale campaign execution through emerging technology.</p></li></ul></div><div><ul><li><b>
Single Source of Truth:</b> Establish a centralized campaign management approach and tooling to facilitate reliance on a unified and transparent single source of truth. Set up unified marketing repository and optimize creative and media workflows to enable consistent planning, execution, and reporting.</li></ul></div></div></div></div><p></p><div><div><p><b>
Qualifications &amp; Experience...</b></p><ul><li>
12+ years of progressive marketing leadership experience within major media, entertainment, streaming, or digital consumer brands.</li></ul><div><ul><li><p>
Hands-on operational management of paid media campaigns and/or owned and operated marketing channels.</p></li></ul></div><div><ul><li><p>
Proven track record of managing complex, high-profile campaigns and building long-range marketing calendars or promotional roadmaps.</p></li></ul></div><div><ul><li><p>
Ability to prioritize team workload based on known or potential contribution to business objectives.</p></li></ul></div><div><ul><li><p>
Demonstrated experience driving operational transformation within complex, matrixed organizations, including rewriting organizational workflows, scaling marketing structures, and rolling out new enterprise tools.</p></li></ul></div><div><ul><li><p>
Experience operating across integrated marketing ecosystems, including brand, media, digital, social, and content production.</p></li></ul></div><p></p><div><p><b>
Skills &amp; Competencies</b></p></div><div><ul><li><p><b>
Operational Modernizer:</b> Passionate about organizational design and internal efficiency; possesses a strong point of view on how modern marketing teams should collaborate, document strategy, and utilize technology.</p></li></ul></div><div><ul><li><p><b>
AI &amp; Tech-Forward Mindset:</b> Forward-thinking approach to internal tools, with practical familiarity regarding how Generative AI, automation, and project management tools can optimize marketing workflows.</p></li></ul></div><div><ul><li><p><b>
Diplomacy &amp; Influence:</b> High emotional intelligence; an executive who can confidently usher teams through change management, standardizing processes without stifling strategic and creative output.</p></li></ul></div><div><ul><li><p><b>
Enterprise Operator:</b> Ability to operate at scale within a global, matrixed organization, balancing strategic vision with operational rigor and execution discipline.</p></li></ul></div><div><ul><li><p><b>
Commercial Acumen:</b> Strong understanding of marketing investment, budget management, and ROI measurement to inform prioritization and decision-making.</p></li></ul></div></div></div><p></p><p><b>
How We Get Things Done&hellip;</b></p><p></p><p>
This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.</p><p></p><p><b>
Championing Inclusion at WBD</b></p>
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.<p></p><p>
If you&rsquo;re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.</p><p></p>
In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery&rsquo;s total compensation package for employees. Pay Range: $161,070.00 - $299,130.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.<p></p>
If you&rsquo;re a qualified candidate with an arrest or conviction record, please know that your application will be considered in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.</div>

VP, Campaign Planning & Operations, CNN Marketing

Mammoth Brands

<div><div><div><div><div><div><p><b>About Mammoth Brands</b></p>
<p>
Mammoth Brands (formerly Harry's Inc.) is the modern CPG company behind brands Harry's, Flamingo, Lume, Mando, and Coterie. We're building a new model&mdash;and home&mdash;brands, founders, and talent looking to solve unmet needs, improve peoples' lives, and ultimately challenge the status quo. Our mission is to &quot;Create Things People Like More.&quot; Simply put: everything we do should be better than what already exists. If it's not, we don't do it. This guides everything we do, from developing the best product experiences, to making Mammoth Brands a great place to work, to exploring innovative ways to give back to our community.</p>
<p>
We got our start in 2013 when our co-founders created Harry's. They built the brand differently&mdash;online first, prioritizing direct relationships with customers&mdash;and in the process learned they'd created something bigger: a playbook and platform that could help other brands grow and scale to their full potential, and a vision to reimagine consumer packaged goods. Today, Mammoth Brands is a growing portfolio of brands and the largest CPG company built in the last 20 years. Even as we grow, we take extra care to maintain the small, scrappy, entrepreneurial culture that helped to get us where we are today: to create a company that people like more, that better serves its customers, employees, and community. As a company, we're also committed to making a positive impact and have donated over $20 million through our network of nonprofit partners to date.</p>
<p>
We build brands that move fast and think big &mdash; and we hire people who are curious about AI, willing to experiment with it in their day-to-day work, and excited to accelerate what's possible. We prioritize giving our team the tools, training, and space to build real fluency, so you grow alongside the technology and help shape how we use it.</p>
</div>
</div><br>
</div></div></div><p><b>About the Team</b></p>
<p>
The TikTok Shop and other social commerce channels are at the forefront of both marketing and commerce for Mammoth Brands. In this role, you will manage a high performing team to grow our entire social commerce ecosystem: setting the creator, content, product, and platform strategy, owning creator outreach and engagement and managing the commerce platforms (starting with TikTok shop) for Harry's, Flamingo, Lume and Mando. We believe social commerce is one of the fastest-moving and most culturally connected channels in e-commerce today. We are investing materially to drive a step function change in scale for our brands and looking for a leader to take our brands to the next level. This is a team that moves fast, thinks big, and takes pride in being the internal experts on a channel that the rest of the organization looks to for what's next.</p><br>
<p></p>
<p><b>
About the Role</b></p>
<p>
In this role, you will drive the entirety of our social commerce efforts. You will own the channel's full P&amp;L, growth strategy, creator and affiliate programs, livestream commerce, merchandising, and operational performance. This role sits at the intersection of culture, commerce, and performance &ndash; and requires someone who can set the strategic direction, set strategy and aligned vision with senior leadership cross-functional partners, build the systems and team needed to scale, and drive results day in and day out.</p>
<p>
You will work closely with Growth Marketing, Brand Marketing, Social and Integrated Comms, Digital, R&amp;D, Supply Chain, and Finance.</p>
<p><b>
Own the TikTok Shop Growth Strategy &amp; P&amp;L</b></p>
<ul>
<li>Set the vision, strategy, and multi-brand roadmap for TikTok Shop, grounded in a sharp perspective on where the platform and social commerce are headed</li>
<li>Own the channel P&amp;L across four brands &ndash; managing GMV growth, customer acquisition efficiency, margin, and omnichannel halo impact</li>
<li>Build and maintain forecasts, KPIs, and reporting infrastructure in partnership with Finance and Analytics; present channel performance and strategic direction to senior leadership and cross-functional stakeholders</li>
<li>Identify and size growth opportunities across new formats, creator segments, product categories, and platform capabilities</li>
</ul>
<p><b>Build and Scale Affiliate &amp; Creator Strategy</b></p>
<ul>
<li>Set the strategic framework for creator partnerships across tiers, segments, and niches &ndash; balancing creator performance, content quality, and commission optimization</li>
<li>Lead the test-and-learn creator model that focuses on high-volume, conversion-driven performance</li>
<li>Oversee briefing and messaging strategy, ensuring creators are equipped with important points of difference by brand and hero product value propositions</li>
<li>Build scalable, repeatable processes for creator onboarding, sampling, content testing, and performance evaluation</li>
</ul>
<p><b>Lead Shop Strategy and Merchandising</b></p>
<ul>
<li>Drive product assortment, virtual bundling, pricing strategy, and promotional architecture across all four brands, with a social commerce-first lens that influences long-term assortment decisions</li>
<li>Lead TikTok SEO strategy &ndash; ensuring PDPs, video titles, captions, and content are optimized for TikTok's native search, AI-generated search summaries, and Google Search indexing</li>
<li>Leverage platform capabilities including Shop Ads, subscriptions, CRM tools, and promotional levers to maximize conversion and retention</li>
<li>Measure in-platform and omnichannel performance at the product and brand level to continuously inform creator and merchandising strategy</li>
</ul>
<p><b>Own LIVE Commerce</b></p>
<ul>
<li>Develop and own the LIVE commerce strategy across brands and partner closely with agency/internal teams to execute</li>
<li>Drive continuous improvement on LIVE-specific conversion metrics and integrate LIVE into the broader channel performance framework</li>
</ul>
<p><b>Drive Operational Excellence Across Cross-Functional Teams</b></p>
<ul>
<li>Partner with Supply Chain to build demand planning processes that keep TikTok Shop inventory healthy and in sync with creator and campaign activity</li>
<li>Partner with Finance to manage ad spend, sampling budgets, commission structures, and retainer programs within ROAS guardrails</li>
<li>Partner with Brand and R&amp;D to identify exclusive product opportunities and ensure channel activity is synergistic with price pack architecture across all marketplace and DTC touchpoints</li>
<li>Work closely with other Growth leads to monitor cross-channel performance and maximize overall ROAS</li>
</ul>
<p><b>Lead and Develop the Team</b></p>
<ul>
<li>Manage and develop a team of TikTok Shop Managers and growth assistants, setting clear goals, priorities, and a high performance bar</li>
<li>Act as a coach and mentor, developing the next generation of commerce and growth talent within the organization</li>
<li>Represent TikTok Shop with clarity and conviction in cross-functional forums, executive reviews, and planning cycles</li>
</ul>
<p><b>Stay Ahead of the Curve</b></p>
<ul>
<li>Serve as the internal authority on TikTok platform trends, algorithm updates, commerce features, and AI-powered tools</li>
<li>Track shifts in consumer purchase behavior on the platform &ndash; including the growing role of search intent, community-driven validation, and authentic creator content over polished production</li>
<li>Regularly benchmark competitor activity and emerging formats to ensure Mammoth Brands stays at the leading edge of social commerce</li>
<li>Lead the discovery and launch of future social commerce platforms beyond TikTok Shop &mdash; with a focus on channels where creator content and community drive the purchase experience.</li></ul><br>
<p></p>
<p><b>
This should describe you:</b></p>
<ul>
<li>You thrive in environments where you set audacious goals and have the opportunity to set strategy, deploy resources and drive a team to run at those goals</li>
<li>You live and breathe TikTok and social commerce &ndash; you understand both its culture and its commerce mechanics deeply</li>
<li>You are a performance-oriented entrepreneur who obsesses over P&amp;L and finds creative ways to grow it</li>
<li>You have killer creative instincts and know how to develop messages that cut through &ndash; paired with rigorous, data-driven decision-making</li>
<li>You are equally comfortable setting strategy and rolling up your sleeves to execute</li>
<li>You have a proven track record of cross-functional leadership, owning results, and setting strategy with conviction to senior stakeholders</li>
<li>You are an organized, forward-thinking leader who builds systems that scale</li>
<li>You are a passionate coach who develops high-potential talent</li>
<li>You may have experience in personal care, beauty, or CPG, but not neccessary</li>
<li>You take your work seriously, but don't take yourself too seriously</li>
<li>You likely have 10+ years of experience in e-commerce, growth marketing, influencer marketing, or social commerce and 3+ years of leadership experience in a people management role</li></ul><br>
<p></p>
<p><b>
Who you will work with:</b></p>
<ul>
<li>Report to the Head of Growth Marketing</li>
<li>Work side-by-side with best-in-class Performance Marketing teams</li>
<li>Manage a team made up 3 direct reports, and x growth assistants, and external agencies</li></ul><br>
<p></p>
<p><b>
Benefits and perks</b></p>
<ul>
<li><b>Medical, dental, and vision coverage</b></li>
<li><b>401k match</b></li>
<li><b>Equity in Mammoth Brands</b></li>
<li><b>Flexible time off and working hours</b></li>
<li><b>L&amp;D stipend</b></li>
<li><b>4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years</b></li>
<li><b>20 fully paid weeks off for parents who give birth, or 16 fully paid weeks off for all other paths to parenthood</b></li>
<li><b>Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop</b></li>
<li><b>Free products from our family of brands</b></li>
</ul>
<p><i>The Mammoth Brands' working model is in-office Tuesday, Wednesday, and Thursday. Our beautiful </i><i>70,000 square foot SoHo office</i><i> is decked out with bagels on Wednesdays and lunch on Thursdays, and fully stocked kitchens with snacks, coffee, and drinks everyday. Can't forget the free products and the opportunity to have some meetings without Zoom!</i></p>
<p>
We can't quantify all of the intangible things we think you'll love about working at Mammoth Brands, like the exciting challenges we tackle, the smart and humble team you'll get to work with, and our supportive and inclusive culture. That said, our salary ranges are based on paying competitively for our size and industry, and are one part of our total rewards package, which also includes a comprehensive set of benefits and our equity program. The base salary hiring range for this position is $195,000-$240,000, but the final compensation offer will ultimately be based on the candidate's location, skill level and experience.</p><div><p><b>
Mammoth Brands is committed to bringing together individuals from different backgrounds and perspectives. We strive to create an inclusive environment where everyone can thrive, feel a sense of belonging, and do great work together.</b></p>
<p><b>
Mammoth Brands is an Equal Opportunity Employer, providing equal employment and advancement opportunities to all individuals. We recruit, hire and promote into all job levels the most qualified applicants without regard to race, color, creed, national origin, religion, sex (including pregnancy, childbirth and related medical conditions), parental status, age, disability, genetic information, citizenship status, veteran status, gender identity or expression, transgender status, sexual orientation, marital, family or partnership status, political affiliation or activities, military service, domestic violence victim status, arrest/conviction record, sexual or reproductive health decisions, caregiver status, credit history immigration status, unemployment status, traits historically associated with race, including but not limited to hair texture and protective hairstyles or any other status protected under applicable federal, state and local laws. Mammoth Brands' commitment to providing equal employment opportunities extends to all aspects of employment, including job assignment, compensation, discipline and access to benefits and training.</b></p>
<p><b>
We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our company.</b></p>
<p><i>
If visa sponsorship is required for work authorization, please note that Mammoth Brands in collaboration with immigration counsel will manage and submit all necessary legal filings on behalf of the candidate.</i></p></div></div>

Head of TikTok Shop

Zeta Global

<div><div><div><p><b>VP, Publisher Sales &amp; Strategic Partnerships Manager &ndash; Zeta Actions</b></p>
</div>
<div><p><b>About the Role</b></p>
</div>
<div><p>Zeta Actions is seeking a high-performing sales professional to drive the growth of our publisher and advertiser network. This role is ideal for someone with deep experience in performance marketing who enjoys developing new business, negotiating partnerships, and growing strategic accounts.</p>
</div>
<div><p>You will be responsible for identifying and acquiring new publishers and advertisers, expanding existing partnerships, and maximizing revenue through data-driven optimization. This is a highly visible, revenue-generating role that combines business development, strategic relationship management, and campaign performance.</p>
</div>
<div><p>Success in this role will be measured by your ability to grow revenue, expand our partner ecosystem, and deliver strong client outcomes.</p></div><div><br>
<p>
</p></div><div><p><b>Responsibilities</b></p>
</div>
<div><p><b>Business Development &amp; Sales (Primary Focus)</b></p>
</div>
<div><ul><li><p>Develop and execute a sales strategy to acquire new publishers and advertisers across Zeta's performance marketing business.
</p></li></ul></div><div><ul><li><p>Build and manage a healthy pipeline through outbound prospecting, referrals, industry events, and existing relationships.
</p></li></ul></div><div><ul><li><p>Negotiate commercial agreements, pricing, and partnership terms with publishers and advertisers.
</p></li></ul></div><div><ul><li><p>Identify new revenue opportunities within existing accounts through upselling, cross-selling, and expansion into new channels.
</p></li></ul></div><div><ul><li><p>Develop strategic partnerships that increase scale, improve media quality, and diversify supply.
</p></li></ul></div><div><ul><li><p>Partner closely with internal leadership to define go-to-market strategies and launch new offerings.
</p></li></ul></div><div><ul><li><p>Maintain a strong understanding of market trends, competitive activity, and emerging performance marketing opportunities.</p><br>
</li>
</ul></div><p></p><div><p><b>Strategic Partner Management</b></p>
</div>
<div><ul><li><p>Own executive relationships with key publishers and advertisers.
</p></li></ul></div><div><ul><li><p>Conduct regular business reviews focused on growth opportunities and strategic planning.
</p></li></ul></div><div><ul><li><p>Serve as a trusted advisor by recommending new products, channels, and optimization strategies.
</p></li></ul></div></div><div><div><ul><li><p>Ensure high partner satisfaction while driving profitable revenue growth.
</p></li></ul></div><div><p><b>Campaign Strategy &amp; Performance</b></p>
</div>
<div><ul><li><p>Oversee campaign launches, pacing, fulfillment, and optimization.
</p></li></ul></div><div><ul><li><p>Work with Operations and BI teams to improve campaign performance and maximize ROI.
</p></li></ul></div><div><ul><li><p>Analyze campaign performance and identify opportunities to increase scale while maintaining quality.
</p></li></ul></div><div><ul><li><p>Collaborate with Product and Engineering teams to improve integrations, tracking, and operational efficiency.</p><br>
</li>
</ul></div><p></p><div><p><b>What We're Looking For</b></p>
</div>
<div><p><b>Required Experience</b></p>
</div>
<div><ul><li><p>7+ years of experience in performance marketing, affiliate marketing, publisher development, business development, or digital advertising sales.
</p></li></ul></div><div><ul><li><p>Demonstrated success acquiring and growing publisher and advertiser partnerships.
</p></li></ul></div><div><ul><li><p>Existing relationships within affiliate marketing, performance media, or digital publishing ecosystems.
</p></li></ul></div><div><ul><li><p>Strong understanding of CPL, CPA, CPC, ROAS, attribution, and performance marketing economics.
</p></li></ul></div><div><ul><li><p>Experience negotiating commercial agreements and managing strategic partnerships.
</p></li></ul></div><div><ul><li><p>Experience with affiliate platforms such as Cake, Everflow, Tune, Impact, or similar technologies.
</p></li></ul></div><div><ul><li><p>Strong analytical skills with Tableau, Power BI, Google Analytics, or similar reporting tools.
</p></li></ul></div><div><ul><li><p>Excellent presentation, negotiation, and executive communication skills.
</p></li></ul></div><div><p><b>Preferred Experience</b></p>
</div>
<div><ul><li><p>Higher Education performance marketing experience strongly preferred.
</p></li></ul></div><div><ul><li><p>Experience across additional lead generation verticals including Financial Services, Insurance, Healthcare, or Home Services.
</p></li></ul></div></div><div><div><ul><li><p>Experience managing publisher email inventory and affiliate media.</p><br>
</li>
</ul></div><p></p><div><p><b>What Success Looks Like</b></p>
</div>
<div><ul><li><p>Grow publisher and advertiser revenue.
</p></li></ul></div><div><ul><li><p>Expand Zeta's strategic publisher ecosystem.
</p></li></ul></div><div><ul><li><p>Launch new partnerships that generate incremental revenue.
</p></li></ul></div><div><ul><li><p>Increase partner retention and lifetime value.
</p></li></ul></div><div><ul><li><p>Identify new market opportunities and bring innovative ideas to the business.
</p></li></ul></div><div><ul><li><p>Deliver exceptional customer experiences while exceeding revenue goals.</p></li></ul><br>
<p>
</p><p></p><p><b>BENEFITS &amp; PERKS</b></p>
<ul>
<li>Unlimited PTO</li>
<li>Excellent medical, dental, and vision coverage</li>
<li>Employee Equity and Stock Purchase Plan</li>
<li>Employee Discounts, Virtual Wellness Classes, and Pet Insurance</li>
</ul>
<p>And more!!</p><br>
<p></p>
<p><b>
COMPENSATION RANGE</b></p>
<p>
The compensation range for this role is $150,000.00 - $300,000.00, depending on location and experience.</p><br>
<p></p>
<p><b>
PEOPLE &amp; CULTURE AT ZETA</b></p>
<p>
Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual's sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression.</p>
<p>
We're committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/</p><br>
<p></p>
<p><b>
ZETA IN THE NEWS!</b></p>
<p>
https://zetaglobal.com/press/?cat=press-releases</p>
<p>
#LI-MC1<br>
#LI-Remote</p></div></div></div><p></p>

Vice President, Publisher Sales & Strategic Partnerships

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Vice President, Publisher Sales & Strategic Partnerships