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senior marketing executive

marketing strategist

Informa Markets

<div>
 
 Informa Markets, a division within Informa, creates global platforms for industries. We organise over 500 large-scale branded and transaction-oriented events in 14 specialist markets. These are typically not-to-be-missed annual events where buyers and sellers build relationships, see and show products and do business.
 
 
 
 
 We also provide year-round online platforms where companies showcase their businesses and products and buyers conduct research, generating valuable leads, and we provide data and digital content that supports the flow of knowledge and transactions in markets.
 
 
 
 
 
 
 Job Description
 
 
 
 
 
 This role is based in our Cairo Festival City Business Park, New Cairo, Cairo, Egypt office.
 
 
 
 
 
 
 Reports to:
 
 Head of Marketing
 
 
 
 
 
 The Role
 
 
 
 
 
 This role requires a skilled marketing strategist who can drive creativity and enthusiasm in others. They will be responsible for implementing the marketing strategy for events in their portfolio. They will work with the commercial lead to deliver this successfully by managing the outbound marketing campaigns for exhibitions, conferences, awards or digital products in line with agreed KPIs.
 
 
 
 
 The Senior Marketing Manager will be a highly motivated, dynamic marketer with a track record of commercial collaboration to launch products and develop positioning reflective of customer demand. The individual must have proven experience in managing multiple projects assisted by a capable team of marketing managers, executives or specialists.
 
 
 
 
 They must demonstrate that they are analytical and data-oriented with a history of testing and optimisation and have a creative flair and exceptional attention to detail. They will have extensive experience in digital marketing and marketing technology and be accustomed to delivering in a fast-paced, dynamic environment. They must be highly adaptable, used to working with differing market dynamics, guide marketers and steer campaign strategy accordingly.
 
 
 
 
 
 Job Responsibilities
 
 
 
 
 
 
 
 
 
 To lead the marketing team to deliver successful outbound marketing campaigns for exhibitions, conferences, awards or digital products according to agreed KPIs.
 
 
 
 
 
 KEY RESPONSIBILITIES:
 
 
 
 
 <ul>
 <li>
 Working alongside commercial leads to develop value propositions and go-to[1]market strategies for events.
 </li>
 <li>
 Ongoing customer insight and engagement strategies.
 </li>
 <li>
 Overseeing the delivery of marketing campaigns in line with business objectives set by the Head of Marketing or commercial leads.
 </li>
 <li>
 Adherence to timelines and budgets.
 </li>
 <li>
 Marketing KPI report.
 </li>
 <li>
 To manage a marketing team that includes marketers from all backgrounds with a diverse range of skills and training.
 </li>
 <li>
 To design and deliver campaigns for specific projects as and where required.
 </li>
 </ul>
 
 
 LEADERSHIP:
 
 
 
 
 <ul>
 <li>
 Line manages marketers across a range of B2B products, primarily events.
 </li>
 <li>
 Provide guidance, feedback, and inspiration to line reports.
 </li>
 <li>
 Champion the adoption and optimisation of marketing technology solutions and digital marketing.
 </li>
 <li>
 Work with line reports to ensure successful delivery of marketing campaigns in line with agreed KPIs, event and divisional strategy.
 </li>
 <li>
 Work with line reports to develop skills and competencies and ensure they have a clear development roadmap.
 </li>
 <li>
 Ensure line reports are competent and have the skills and training required.
 </li>
 <li>
 Ensure optimisation of marketing technology solutions, identify training needs, and ensure line reports are technically proficient.
 </li>
 <li>
 Reflect the high-performance culture of the marketing team.
 </li>
 <li>
 Work with Head of Marketing to ensure proper structure, specialisms, and level of resources to meet agreed KPI's.
 </li>
 <li>
 Lead regular communication and alignment with exhibition directors, commercial team, and cross-functional stakeholders through strategy presentations, performance reviews, and planning sessions.
 </li>
 </ul>
 
 
 ANALYSIS &amp; INSIGHT:
 
 
 
 
 <ul>
 <li>
 Monitor campaign performance by producing relevant and timely reports.
 </li>
 <li>
 Recommend changes to campaign execution based on data insights.
 </li>
 <li>
 Share relevant insights with sales, event team and management to drive revenues or pursue new opportunities.
 </li>
 <li>
 Analyse and report trends over time and use these insights to build more effective campaigns.
 </li>
 <li>
 Capture and analyse relevant and timely data on our customers, prospects and the markets via onsite &amp; post-show surveys, registration forms, industry research.
 </li>
 <li>
 Work with internal teams to ensure data governance and data management policies are adhered to.
 </li>
 <li>
 Ensure delivery and accuracy of pre-agreed reports during and post-campaign to monitor channel effectiveness and ROI.
 </li>
 <li>
 Use recommended campaign analytics dashboards to monitor performance.
 </li>
 <li>
 Build a culture of testing and metrics-driven decision making in the teams.
 </li>
 <li>
 Share case studies with marketers within the group, division, and Informa Markets.
 </li>
 <li>
 Conduct competitive analysis of similar events and market offerings and provide strategic recommendations to guide product positioning and marketing plans.
 </li>
 </ul>
 
 
 PLANNING &amp; CAMPAIGN MANAGEMENT:
 
 
 
 
 <ul>
 <li>
 Work with the event team to plan product marketing campaigns to meet strategic objectives &ndash; for exhibitions and virtual/hybrid events.
 </li>
 <li>
 Monitor operational implementation plans and ensure adherence to deadlines (including Gantt charts, Time &amp; Action Plans, Content Calendars, Budget Trackers).
 </li>
 <li>
 Monitor engagement with target media, associations, industry partners and social media influencers and help the team determine how they fit within the integrated campaign.
 </li>
 <li>
 Assist marketing managers with the development of marketing budgets in line with plans and ensure budget trackers are up to date.
 </li>
 <li>
 Recommend external suppliers and ensure adherence to contractual terms and delivery.
 </li>
 <li>
 Work with internal teams and external agencies to deliver digital marketing, social media, and PR in line with marketing plans to hit agreed KPI's.
 </li>
 <li>
 Ensure optimisation of spend across marketing channels.
 </li>
 <li>
 Agree on paid media requirements and guide the negotiation of media buying (either directly or through an agency).
 </li>
 <li>
 Recommend website strategy to maximise relevant traffic and conversion.
 </li>
 </ul>
 
 
 MARKETING EXECUTION:
 
 
 
 
 <ul>
 <li>
 Identify the target universe and key segments within the target universe.
 </li>
 <li>
 Develop personas, value propositions and messaging for each of the key segments for each product.
 </li>
 <li>
 Ensure that timely, relevant communications are sent through a full mix of channels and are optimised for each channel.
 </li>
 <li>
 Monitor and recommend adjustments to the digital marketing activity based on performance metrics.
 </li>
 <li>
 Manage the Content Calendar to ensure delivery through the most relevant channels (email marketing, social media, digital marketing, direct mail etc.).
 </li>
 <li>
 Manage the PR plan (internal or external) and liaise with the event manager/event director.
 </li>
 <li>
 Establish relationships with and manage strategic partners to ensure maximum exposure at the lowest cost.
 </li>
 <li>
 Ensure the maintenance of active social media channels in line with market expectations, monitor engagement and maximise conversion.
 </li>
 <li>
 Oversee the design and production of all marketing collateral to be determined within the marketing plan.
 </li>
 <li>
 Ensure all marketing collateral, email marketing, website content and digital marketing is thoroughly proofed, adheres to brand guidelines, and agreed Informa standards.
 </li>
 <li>
 Develop and maintain the messaging framework and value propositions for each product to ensure consistent brand positioning across all channels.
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 
 
 Minimum Education Level:
 
 
 
 
 <ul>
 <li>
 Educated to degree level or equivalent.
 </li>
 <li>
 Fluent in English and Arabic.
 </li>
 </ul>
 
 
 People:
 
 
 
 
 <ul>
 <li>
 A high degree of cultural awareness.
 </li>
 <li>
 Great at motivating teams and individuals.
 </li>
 <li>
 Inspires commitment and loyalty.
 </li>
 <li>
 Creative and inspiring.
 </li>
 <li>
 Good at coaching and developing individuals.
 </li>
 <li>
 Able to consistently set the bar higher.
 </li>
 <li>
 Ability to manage remotely.
 </li>
 </ul>
 
 
 Behaviour:
 
 
 
 
 <ul>
 <li>
 Highly collaborative and tenacious team player.
 </li>
 <li>
 Ability to deep dive into an industry and recommend the strategy.
 </li>
 <li>
 Good understanding of customer insight techniques and application.
 </li>
 <li>
 Ability to work effectively across a range of projects with teams of differing skills and experience.
 </li>
 <li>
 Fast learner, committed to personal development and growth.
 </li>
 <li>
 Takes pride and ownership of their work.
 </li>
 </ul>
 
 
 Skills required:
 
 
 
 
 <ul>
 <li>
 Events marketing experience.
 </li>
 <li>
 International marketing experience.
 </li>
 <li>
 Experience in using marketing automation technology (preferably Eloqua), training and optimisation.
 </li>
 <li>
 Experience in working with CMS platforms (but coding knowledge not required), training and optimisation.
 </li>
 <li>
 Thorough understanding &amp; experience of digital (PPC, SEO, online advertising) and content marketing.
 </li>
 <li>
 Database development and growth, including segmentation/personalisation.
 </li>
 <li>
 Building relationships with partners and influencing stakeholders.
 </li>
 <li>
 Analytical and questioning mindset.
 </li>
 <li>
 Deadline and target driven.
 </li>
 <li>
 Experience of working in a pressurised environment.
 
 
 </li>
 </ul>
 
 Additional Information
 
 
 
 
 We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here&rsquo;s some of what you can expect when you join us. But don&rsquo;t just take our word for it &ndash; see what our colleagues have to say at LifeAt.Informa.com
 
 
 
 
 
 Our benefits include:
 
 
 
 
 <ul>
 <li>
 
 Great community:
 
 a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks
 </li>
 <li>
 
 Broader impact:
 
 take up to four days per year to volunteer, with charity match funding available too
 </li>
 <li>
 
 Career opportunity:
 
 the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it&rsquo;s time for the next step, we encourage and support internal job moves
 </li>
 <li>
 
 Time out:
 
 21 days annual leave, plus a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year
 </li>
 <li>
 A comprehensive company funded private medical insurance with international coverage
 </li>
 <li>
 A ShareMatch scheme that allows you to become an Informa shareholder from the start of your employment, and benefit from free matching shares
 </li>
 <li>
 Strong wellbeing support through EAP assistance, mental health first aiders, and access to health apps and more
 </li>
 <li>
 Recognition for great work, with global awards and kudos programmes
 </li>
 <li>
 As an international company, the chance to collaborate with teams around the world
 </li>
 </ul>
 
 We&rsquo;re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most &ndash; although not all &ndash; of the skills and experience listed, we welcome your application.
 
 
 
 
 If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence. At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information.
 
 
 
 
 See how Informa handles your personal data when you apply for a job here.
 
 
 
</div>

Senior Marketing Manager

Talent 360 ME

<div>
 The ideal candidate will be a creative and analytical thinker. They will be able to conduct insightful market research to establish a marketing strategy that will effectively reach the target audience. They should be comfortable evaluating the marketing process, and work to critique and improve its outcomes.
 
 
 
 Responsibilities
 
 
 
 <ul>
 <li>
 Identify target audiences, objectives and desired outcomes of marketing campaign
 </li>
 <li>
 Research and develop marketing strategy, and evaluate success strategy
 </li>
 <li>
 Develop content of marketing campaigns
 </li>
 <li>
 Stay up-to-date on current marketing trends
 </li>
 <li>
 Manage and allocate budget correctly
 
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 <ul>
 <li>
 Bachelor's degree in marketing or related field
 </li>
 <li>
 2 - 3 years of relevant experience
 </li>
 <li>
 Strong analytical, communication, time-management and creativity skills
 </li>
 <li>
 Strong ability to focus on customer/market and take initiative Experience with social media
 </li>
 </ul>
</div>

Marketing Executive | Zamalek

Core Code io

<div>
 A
 
 Marketing Manager
 
 is responsible for developing, implementing, and optimizing strategies that promote a company&rsquo;s products or services, strengthen brand awareness, and drive sustainable growth. This role requires
 
 strategic oversight of marketing initiatives
 
 across both digital and traditional channels, ensuring alignment with the company&rsquo;s objectives and target audience needs.
 
 
 Key responsibilities include
 
 managing integrated marketing campaigns
 
 , from concept to execution, leveraging channels such as social media, email marketing, paid advertising, search engine optimization (SEO), content marketing, events, and print media. A Marketing Manager must
 
 analyze market trends, consumer behavior, and competitive landscapes
 
 to identify opportunities for innovation and differentiation.
 
 
 The role also involves
 
 overseeing the creation of compelling content and brand messaging
 
 , ensuring consistency in tone, style, and visual identity across all platforms. Collaboration is crucial&mdash;Marketing Managers often work closely with
 
 sales, product development, and creative teams
 
 to ensure that marketing efforts support lead generation, customer engagement, and revenue goals.
 
 
 Performance tracking is another critical aspect. Marketing Managers
 
 monitor key metrics such as conversion rates, ROI, customer acquisition cost, and engagement rates
 
 , using data insights to refine strategies and improve effectiveness. They also
 
 manage budgets, allocate resources efficiently, and negotiate with vendors or media partners
 
 to maximize returns on investment.
 
 
 To succeed in this role, a Marketing Manager must possess
 
 strong leadership and team management skills
 
 , the ability to think both creatively and analytically, and a deep understanding of modern marketing tools and technologies. Adaptability, problem-solving, and excellent communication are essential to navigate fast-changing market dynamics and deliver impactful results.
 
 
 <ul>
 <li>
 By applying to this position, we&rsquo;ll create your Simera Professional Key (SPK) &mdash; a unique key that helps you connect with employers, stand out, and secure the right match.
 </li>
 </ul>
</div>

Marketing Manager III (Remote)

SSC HR Solutions

<div>
 We are looking for a dynamic Marketing Manager to join, one of Egypt's leading electric vehicle companies. The ideal candidate will lead the planning and execution of marketing strategies, manage digital and offline campaigns, oversee events, and support brand partnerships.
 
 
 Key Responsibilities:
 
 
 <ul>
 <li>
 Develop and implement marketing plans to drive brand awareness and sales
 </li>
 <li>
 Lead digital campaigns (social media, SEO, content, paid ads)
 </li>
 <li>
 Plan and execute events and product launches
 </li>
 <li>
 Coordinate with sales and creative teams to align messaging
 </li>
 <li>
 Analyze campaign performance and optimize results
 
 
 </li>
 </ul>
 
 Requirements
 
 
 
 Requirements:
 
 
 <ul>
 <li>
 4-5 years of marketing experience (automotive or tech field is a plus)
 </li>
 <li>
 Strong communication and leadership skills
 </li>
 <li>
 Hands-on experience with digital tools and performance tracking
 </li>
 <li>
 Creative, analytical, and passionate about EVs and sustainability
 </li>
 <li>
 Expected working hours: 10 to 5
 </li>
 <li>
 Gender preference: non
 </li>
 <li>
 Benefits offered: Medical insurance - Social Insurance - Bonuses
 </li>
 <li>
 Work location and model:
 </li>
 <li>
 On site - District 5
 </li>
 </ul>
</div>

Marketing Manager

Dkhoon Emirates

<div>
 <ul>
 <li>
 
 
 Responsible for:
 
 
 </li>
 </ul>
 
 
 
 <ul>
 
 <li>
 
 handling Responsible for developing, implementing, and managing an organization&rsquo;s social media strategy to boost brand awareness, engagement, and sales.
 
 </li>
 
 <li>
 
 Create compelling content tailored to target audiences across platforms like Facebook, Instagram, Twitter, LinkedIn, and TikTok, while monitoring performance metrics to optimize campaigns.
 
 </li>
 
 <li>
 
 Plans, implements, and executes successful consumer and trade marketing programs (including brand strategic planning, market positioning, pricing, promotion, advertising).
 
 </li>
 
 <li>
 
 Responsible for managing social media advertising budgets, collaborating with cross-functional teams to ensure brand consistency, engaging with followers and influencers, and staying updated on social media trends and platform algorithms.
 
 </li>
 
 <li>
 
 Analyze the competitor activities, generates performance reports, and adjusts strategies accordingly to maximize reach and ROI, all while fostering a strong online community aligned with the company&rsquo;s goals.
 
 </li>
 
 <li>
 
 Oversees the development and execution of digital marketing strategies to drive brand awareness, lead generation, and sales growth.
 
 </li>
 
 <li>
 
 Responsibilities include managing multi-channel campaigns across social media, email, search engines, and display advertising, analyzing performance metrics to optimize results, and creating compelling content tailored to target audiences.
 
 </li>
 
 <li>
 
 Handling the promotion and brand activities for USA &amp; Europe branches.
 
 </li>
 
 </ul>
 
 
 
 
 <ul>
 <li>
 
 
 Qualification &amp; Skills:
 
 
 </li>
 </ul>
 
 
 
 <ul>
 
 <li>
 
 Bachelor&rsquo;s or master&rsquo;s degree in marketing or a related field
 
 </li>
 
 <li>
 
 Proven working experience in digital marketing, particularly within the industry
 
 </li>
 
 <li>
 
 Consumer communication strategy, planning and execution
 
 </li>
 
 <li>
 
 Business analysis
 
 </li>
 
 <li>
 
 General brand management &amp; social media experience
 
 </li>
 
 <li>
 
 Excellent English communication
 
 </li>
 
 <li>
 
 Having experience of USA/Europe marketing promotion is MUST.
 
 </li>
 </ul>
</div>

Social Media & Brand Officer

Premier Services and Recruitment

<div>
 
 
 Job Title:
 
 Marketing Teacher
 
 
 
 Work Location:
 
 El Mokattam, Cairo
 
 
 
 
 
 
 Job Summary:
 
 The Marketing Teacher is responsible for delivering high-quality marketing education to students, combining theoretical knowledge with practical, real-world applications. The role focuses on developing students&rsquo; understanding of marketing concepts, digital marketing tools, market analysis, and customer engagement strategies in alignment with the school&rsquo;s applied technology approach.
 
 
 
 
 
 
 Key Responsibilities
 
 
 <ul>
 <li>
 Deliver engaging marketing lessons aligned with the approved curriculum.
 </li>
 <li>
 Explain core marketing concepts, including branding, consumer behavior, market research, and digital marketing.
 </li>
 <li>
 Integrate practical activities, case studies, and real-world examples into lessons.
 </li>
 <li>
 Guide students in developing marketing projects and presentations.
 </li>
 <li>
 Assess student performance through assignments, projects, and evaluations.
 </li>
 <li>
 Support students in building practical marketing and communication skills.
 </li>
 <li>
 Collaborate with academic teams to continuously improve the marketing curriculum.
 </li>
 <li>
 Utilize modern teaching tools and digital platforms to enhance learning.
 </li>
 <li>
 Participate in training, meetings, and school development initiatives when required.
 </li>
 </ul>
 
 
 
 
 
 Qualifications &amp; Requirements
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in marketing, Business Administration, or a related field.
 </li>
 <li>
 Previous teaching or training experience is preferred (fresh graduates with strong skills are welcome).
 </li>
 <li>
 Good understanding of marketing principles and digital marketing fundamentals.
 </li>
 <li>
 Ability to explain concepts clearly and engage students effectively.
 </li>
 <li>
 Good command of English (spoken and written).
 </li>
 <li>
 Strong presentation, communication, and classroom management skills.
 </li>
 </ul>
 
 
 
 
 
 Skills &amp; Competencies
 
 
 <ul>
 <li>
 Marketing Fundamentals
 </li>
 <li>
 Digital Marketing Basics
 </li>
 <li>
 Presentation &amp; Teaching Skills
 </li>
 <li>
 Student Assessment
 </li>
 <li>
 Communication &amp; Engagement
 </li>
 <li>
 Creativity &amp; Practical Thinking
 </li>
 <li>
 Time Management
 </li>
 </ul>
 
 
</div>

Marketing Teacher

Talaat Moustafa Group

<div>
 
 
 Job Summary:
 
 
 
 We are seeking a dynamic and results-driven Marketing Manager to lead our marketing initiatives. The ideal candidate will have a strong background in marketing, excellent communication skills, and a passion for golf. This role will involve developing and executing marketing strategies to increase brand awareness, drive membership growth, and enhance member engagement.
 
 
 
 Key Responsibilities:
 
 
 <ul>
 <li>
 Develop and implement comprehensive marketing plans and strategies to promote Madinaty Golf Club.
 </li>
 <li>
 Manage digital marketing campaigns, including social media, email marketing, and website content.
 </li>
 <li>
 Collaborate with the events team to promote tournaments, social events, and special promotions.
 </li>
 <li>
 Conduct market research to identify trends and opportunities within the golf industry.
 </li>
 <li>
 Build and maintain relationships with local businesses, media, and community organizations.
 </li>
 <li>
 Monitor and analyze the effectiveness of marketing campaigns and adjust strategies accordingly.
 </li>
 <li>
 Prepare and manage the marketing budget, ensuring all activities are cost-effective.
 </li>
 <li>
 Oversee the creation of marketing materials, including brochures, newsletters, and promotional items.
 </li>
 <li>
 Work closely with the management team to align marketing efforts with overall business goals.
 </li>
 </ul>
 
 
 Qualifications:
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in marketing, Business Administration, or a related field.
 </li>
 <li>
 5+ years of experience in marketing, preferably in the hospitality or sports industry.
 </li>
 <li>
 Strong understanding of digital marketing tools and platforms.
 </li>
 <li>
 Excellent written and verbal communication skills in both English and Arabic.
 </li>
 <li>
 Ability to work collaboratively in a team-oriented environment.
 </li>
 <li>
 Passion for golf and knowledge of the golf industry is a plus.
 </li>
 </ul>
 
 
</div>

Marketing Manager - Madinaty Golf Club

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