digital marketing specialist Jobs in Cairo

digital marketing specialist

assistant marketing manager Jobs in Cairo

assistant marketing manager

b2b product marketing specialist Jobs in Cairo

b2b product marketing specialist

marketing associate

marketing director

senior marketing specialist

Cilantro

<div>
 The Marketing Specialist plays a critical role in supporting the execution of the company&rsquo;s marketing and communication strategy. This role is responsible for developing and managing targeted campaigns, creating compelling content, maintaining brand consistency, and analyzing performance metrics to optimize future marketing efforts. Through cross-functional collaboration, creativity, and structured planning, the Marketing Specialist drives awareness, engagement, and customer acquisition across digital and non-digital channels.
 
 
 
 Responsibilities
 
 
 
 <ul>
 <li>
 Marketing Strategy &amp; Campaign Execution
 </li>
 <li>
 Collaborate closely with the MarCom Manager to develop and implement content marketing and demand generation strategies.
 </li>
 <li>
 Lead the execution of targeted marketing campaigns to drive awareness, engagement, and sales.
 </li>
 <li>
 Brainstorm and develop creative marketing concepts that align with brand objectives.
 </li>
 <li>
 Assist in outbound and inbound marketing activities (content creation, digital campaigns, events, etc.).
 </li>
 <li>
 Content &amp; Brand Consistency
 </li>
 <li>
 Maintain consistency in brand messaging and visuals across all marketing channels.
 </li>
 <li>
 Oversee brand assets, message frameworks, data accuracy, and terminology usage.
 </li>
 <li>
 Support the development of marketing collateral and promotional materials.
 </li>
 <li>
 Channel Activation &amp; Management
 </li>
 <li>
 Plan and execute initiatives across appropriate channels to reach target audiences.
 </li>
 <li>
 Segment audiences in digital marketing tools for personalization and improved conversion.
 </li>
 <li>
 Conduct A/B testing and optimize performance based on data insights.
 </li>
 <li>
 Stakeholder Collaboration
 </li>
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 Coordinate with internal teams and external vendors for campaigns and events.
 </li>
 <li>
 Work closely with cross-functional departments including design, operations, and sales.
 </li>
 <li>
 Support the planning and execution of promotional events and partnerships.
 </li>
 <li>
 Data &amp; Performance Analysis
 </li>
 <li>
 Analyze campaign results, conversion rates, traffic, and other key metrics.
 </li>
 <li>
 Provide recommendations for continuous improvement and enhanced ROI.
 </li>
 <li>
 Track channel penetration and brand awareness levels.
 
 
 </li>
 </ul>
 
 Requirements
 
 
 
 <ul>
 <li>
 Education:
 </li>
 <li>
 Bachelor&rsquo;s degree in Marketing, Communications, Public Relations, Business Administration, or a closely related discipline.
 </li>
 <li>
 Experience:
 </li>
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 At least 2-4 years of robust experience in digital marketing and/or agency settings
 </li>
 <li>
 Skills:
 </li>
 <li>
 Showcasing a deep understanding and successful execution of marketing strategies.
 </li>
 <li>
 Outstanding abilities in writing, editing, proofreading, and conducting research, paired with excellent verbal and analytical communication skills.
 </li>
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 Proficiency in content marketing and social media management.
 </li>
 <li>
 Ability to work independently and manage multiple projects simultaneously.
 </li>
 <li>
 Strong interpersonal skills to effectively interact with various stakeholders.
 </li>
 </ul>
</div>

Senior Marketing Specialist

Honeywell

<div>
 
 Job Description
 
 
 
 As a Senior Customer Marketing Specialist here at Honeywell, you will play a crucial role in driving customer engagement and loyalty through the development and execution of effective marketing strategies. Collaborating closely with sales teams, this role involves understanding customer needs and creating targeted marketing campaigns. This role will collaborate very closely with channel partners, co-driving marketing campaigns, and ensuring a full funnel approach to our marketing strategies. If you are a dynamic and self-motivated individual with a passion for customer marketing, this is an exciting opportunity to contribute to Honeywell's global success.
 
 
 
 Responsibilities
 
 
 
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Build the marketing strategy for your business unit in alignment with the budget and business strategy.
 </li>
 <li>
 Develop and execute customer marketing initiatives to drive customer engagement and loyalty.
 </li>
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 Collaborate with sales teams to understand customer needs and deliver on them.
 </li>
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 Create and manage marketing programs, including events, tradeshows, exhibitions, email campaigns, social media promotions, and loyalty programs.
 </li>
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 Design different sales enablement material, ensuring brand consistency.
 </li>
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 Monitor and report on the effectiveness of marketing campaigns, actioning insights and recommendations for improvement.
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 
 YOU MUST HAVE
 
 
 
 <ul>
 <li>
 6+ years of experience in customer marketing or related roles.
 </li>
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 Experience in a similar B2B industry, focused on driving revenue and lead generation.
 </li>
 <li>
 Experience in organizing attendance at large tradeshows and exhibitions.
 </li>
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 Dynamic and self-motivated individuals who thrive in a fast-paced environment
 
 
 </li>
 </ul>
 
 WE VALUE
 
 
 
 <ul>
 <li>
 Bachelor's degree in Marketing, Business, or related field
 </li>
 <li>
 Experience working with SFDC.
 </li>
 <li>
 Experience working on Marketing Development Funds (MDF) programs.
 
 
 </li>
 </ul>
 Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status. Learn more about inclusion and diversity :
 
 click here
 
 
 (https://www.honeywell.com/us/en/company/inclusion-and-diversity)
 
 
 
 
 About Us
 
 
 
 
 Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status. Learn more about inclusion and diversity :
 
 
 
 Honeywell helps organizations solve the world's most complex challenges in automation, the future of aviation and energy transition. As a trusted partner, we provide actionable solutions and innovation through our Aerospace Technologies, Building Automation, Energy and Sustainability Solutions, and Industrial Automation business segments &ndash; powered by our Honeywell Forge software &ndash; that help make the world smarter, safer and more sustainable.
</div>

Sr Customer Marketing Specialist

Robusta Studio

<div>
 
 About Octopus By RTG
 
 
 
 Octopus by RTG is the tech hiring and outsourcing arm of
 
 Robusta Technology Group
 
 , dedicated to connecting exceptional tech talent with top-tier organizations across the MENA, GCC, Europe, the US, and Canada. We specialize in building strong, long-term partnerships between skilled professionals and innovative companies. Our mission is to empower growth, innovation, and excellence by matching the right talent with the right opportunities.
 
 
 We are currently hiring a Part-Time MarTech Specialist for
 
 a digital insurance company in
 
 
 KSA
 
 on a
 
 remote, 1-year contract (subject to extension)
 
 , offering an exciting opportunity to lead high-impact performance marketing campaigns within a dynamic and data-driven environment.
 
 
 
 Role Overview
 
 
 
 We are seeking a highly skilled
 
 Part-Time MarTech Specialist
 
 to manage, optimize, and enhance Tree's marketing technology ecosystem. This role ensures accurate data collection, seamless integrations, and reliable tracking across all marketing and product channels. The ideal candidate is detail-oriented, analytical, and deeply experienced with MarTech tools and tracking infrastructures.
 
 
 
 Responsibilities
 
 
 
 2. Analytics (GA4, Mixpanel)
 
 
 
 
 3. Data Integrations &amp; Pixels
 
 
 
 
 4. CRM &amp; Marketing Automation (MoEngage)
 
 
 
 
 5. QA, Testing &amp; Documentation
 
 
 
 
 <ul>
 <li>
 Google Tag Manager (GTM) Ownership
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 Manage, maintain, and optimize GTM containers across environments.
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 Implement, test, and deploy tags, triggers, and variables for campaigns and product analytics.
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 Enforce consistent naming conventions, documentation, and version control.
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 Maintain and optimize GA4 implementation, including events, conversions, audiences, and enhanced measurements.
 </li>
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 Oversee Mixpanel tracking setup: product analytics roadmap, event documentation, GTM integration.
 </li>
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 Build dashboards, validate data accuracy, and ensure consistency across analytics platforms.
 </li>
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 Configure and manage pixels across all platforms (Meta CAPI, Google Ads, TikTok, Snapchat, X).
 </li>
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 Ensure precise event mapping and support server-side integrations where required.
 </li>
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 Troubleshoot attribution discrepancies and ensure event firing accuracy across channels.
 </li>
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 Manage and monitor the MMP integration (Adjust).
 </li>
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 Manage event and attribute mapping to ensure seamless data flows into MoEngage.
 </li>
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 Debug tracking gaps and support real-time triggers, journeys, segmentation, and automation logic.
 </li>
 <li>
 Assist the growth team with journey design, event definitions, and lifecycle automation improvements.
 </li>
 <li>
 Conduct regular audits to ensure accuracy, consistency, and reliability across the entire MarTech stack.
 </li>
 <li>
 Develop and maintain technical documentation, including event specs, GTM schemas, pixel setups, and tracking SOPs.
 </li>
 <li>
 Collaborate closely with engineering teams to implement backend events and advanced tracking requirements
 
 
 </li>
 </ul>
 
 Requirements
 
 
 
 <ul>
 <li>
 3+ years of experience in MarTech, growth analytics, or technical marketing roles.
 </li>
 <li>
 Strong hands-on experience with GTM, GA4, CAPI, and Mixpanel.
 </li>
 <li>
 Experience with CRM and automation platforms (MoEngage is a major plus).
 </li>
 <li>
 Solid understanding of tracking taxonomies, browser DevTools, debugging methodologies, and attribution logic.
 </li>
 <li>
 Experience in fintech or high-volume performance marketing environments is highly preferred
 
 
 </li>
 </ul>
 
 Benefits
 
 
 
 <ul>
 <li>
 Remote opportunity within a collaborative and growth-focused environment
 </li>
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 Competitive compensation
 </li>
 <li>
 Social and medical insurance
 </li>
 </ul>
</div>

Part-Time Technical Marketing Specialist - Remote - Octopus

adidas

<div>
 
 SENIOR SPECIALIST B2B SALES
 
 
 
 
 Purpose &amp; Overall Relevance For The Organization
 
 
 
 <ul>
 <li>
 To drive profitable and sustainable market share growth within assigned channel
 </li>
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 To increase the B2B/TEAMWEAR customer base and increase sales and order frequency.
 
 
 </li>
 </ul>
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Building a strategy for B2B (Business to Business) across the prescribed markets considering customer trend and capabilities in alignment with global and regional strategic priorities and account plans
 </li>
 <li>
 Developing relationships with select target customers &ndash; Governmental entities, clubs, academies, schools, commercial organizations.
 </li>
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 Ensuring that B2B Customers know and understand capabilities of our organization in terms of inline range, Customization, order cut-offs, samples readiness, ex-factory limitations, delivery status, payments, trade terms .
 </li>
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 Formulation and implementation of plans covering market description, identification of opportunities, actions to execute plan
 </li>
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 Develop and grow market share of adidas brands whilst adhering to global standards in collaboration with key interfaces locally and globally.
 </li>
 <li>
 Manage the growth of an existing account base within (Egypt &amp; North Africa) and across all B2B channels.
 </li>
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 Analyze information and recognize opportunities for potential or additional growth
 </li>
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 Provide customized solutions designed to achieve customer&rsquo;s objectives
 </li>
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 Prepare, plan and deliver targeted and instructive product presentations, catalogues
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 Efficiently and effectively manage daily communications with customers
 </li>
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 Visit customers and relevant markets regularly ensuring continuous improvement on brand image and process
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 Responsible for the commercial success (sales &amp; Margins) of assigned account and category
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 Responsible internally as the &lsquo;ambassador&rsquo; for assigned accounts
 </li>
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 Ensure customer compliance to B2B and wholesale agreements/contracts/policy
 
 
 </li>
 </ul>
 
 Key Relationships
 
 
 
 <ul>
 <li>
 B2B partners
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 Sales, Marketing
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 Customer Service
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 Finance
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 Supply Chain- Order Fulfilment, Purchasing
 
 
 </li>
 </ul>
 KPI&rsquo;s
 
 
 <ul>
 <li>
 Net Sales
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 Customer base development
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 Profitability
 
 
 </li>
 </ul>
 
 Knowledge, Skills And Abilities
 
 
 
 <ul>
 <li>
 Proven experience in Planning, Selling and Negotiating
 </li>
 <li>
 Strong networking and business development skills
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 Strong communication skills - written, oral and presentation
 </li>
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 Strong industry knowledge, across divisions of footwear, apparel, and accessories/equipment
 </li>
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 Understanding of local markets&rsquo; consumers, accounts, economic environment, and commercial needs
 </li>
 <li>
 Analytics: ability to analyse data to improve strategic decision making and implementation
 
 
 </li>
 </ul>
 
 Requisite Education And Experience / Minimum Qualifications
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s Degree
 </li>
 <li>
 3 years of B2B outside sales experience (preferably Sports, Fashion, or FMCG)
 </li>
 <li>
 Excellent communication and presentation skills
 </li>
 <li>
 Passion for Football or any other sport
 </li>
 <li>
 Advanced skills of EXCEL, PowerPoint, and working knowledge of Outlook, Word
 </li>
 <li>
 Fluent in Arabic, English. French will be a highly added asset.
 
 
 </li>
 </ul>
 adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an equal opportunity employer.
</div>

Senior Specialist B2B Emerging Markets Central

Thamara

<div>
 
 Role Description
 
 
 
 
 
 This is a full-time On site role for a Search Engine Optimization (SEO) specialist. The role is based in Sheraton, with some work from home acceptable. The Senior SEO specialist will develop and implement effective search engine optimization strategies, manage content development, conduct keyword research, and monitor performance metrics. They will also collaborate with the marketing team to align SEO strategies with overall marketing goals.
 
 
 
 
 
 Qualifications
 
 
 
 
 
 Proven experience in developing and implementing SEO strategies
 
 
 Knowledge of keyword research, on-page and off-page optimization, and performance analysis
 
 
 Understanding of SEO tools such as Google Analytics, SEMrush, and Ahrefs
 
 
 Experience in content management and optimization
 
 
 Excellent analytical and problem-solving skills
 
 
 Strong communication and collaboration skills
 
 
 Bachelor's degree in Marketing, Advertising, or a related field
 
 
 Experience in digital marketing and familiarity with other marketing strategies is a plus
 
 
 
 
 
 Requirements:
 
 
 
 
 
 4+ years of hands-on SEO experience
 
 
 Strong knowledge of technical SEO, content strategy &amp; analytics
 
 
 Familiar with tools like GA4, SEMrush, Screaming Frog, etc.
 
 
 Driven, analytical, and a team player
 
</div>

Senior SEO Specialist

Minapharm Pharmaceuticals

<div>
 
 
 
 
 About Minapharm:
 
 
 
 
 
 Minapharm Pharmaceuticals is a leading pharmaceutical company in Egypt and the Middle East and the largest end-to-end manufacturer of biological therapies in MEA with over 20 years of experience in cellular and bioprocess engineering. Headquartered in Cairo, Minapharm commercializes over 100 life-saving and life-enhancing products ranging from small molecules to complex bioengineered proteins and viral vectors, with an impressive immunotherapy pipeline. Together with its wholly-owned Berlin-based subsidiary, ProBioGen AG - a world-leading CDMO, Minapharm has established an integrated business model making it the only gene-to-market company in the region. Consolidating its international platform of intelligent biopharmaceutical technologies with the longstanding process development and manufacturing expertise in the MEA, Minapharm, together with ProBioGen, has incorporated MiGenTra GmbH headquartered in Berlin and manufacturing in Cairo, to enhance the accessibility to critical healthcare transforming medicines through product development and commercialization of Biosimilar mABs, Cell, and Gene Therapies and vaccines, at affordable prices in Egypt, and MEA.
 
 
 
 
 
 
 
 Our Values:
 
 
 
 <ul>
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 Diversity &amp; Respect
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 Integrity &amp; Accountability
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 Collaboration
 </li>
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 Leadership &amp; Empowerment
 </li>
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 Innovation &amp; Continuous Learning
 </li>
 </ul>
 
 
 
 
 
 
 About The Job
 
 
 
 
 To ensure successful implementation of the Minapharm marketing strategy to achieve the forecast, by implementing cooperative marketing strategies for a product and Controlling allocated marketing and communication budget, together with the Product manager/business unit manager.
 
 
 
 
 
 
 Responsibilities:
 
 
 <ul>
 <li>
 Responsible for preparing all tasks related to a newly launched product with PM &amp;/or APM/ marketing associate.
 </li>
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 Participate in preparing new promotional materials e.g. brochures, flyers, block notes, etc.
 </li>
 <li>
 Present product presentations in scientific meetings.
 </li>
 <li>
 Digital marketing tasks on all platforms.
 </li>
 <li>
 Participate in any product-related projects e.g. awareness campaigns, etc.
 </li>
 <li>
 Field visits for class A, class B, single or double with the sales team
 </li>
 <li>
 Perform any additional tasks as requested.
 </li>
 </ul>
 
 
 
 
 
 
 Job Requirements
 
 
 
 
 
 Essential
 
 :
 
 
 Bachelor of Pharmacy or Medicine
 
 
 
 
 Experiences
 
 :
 
 Previous Sales Experience of at least 3 years, previous marketing experience (product specialist or senior product specialist) of at least 3 years.&ZeroWidthSpace;
 
 
 
 
 
 
 
 Location:
 
 
 Nasr City
 
</div>

Marketing Associate

Terumo Blood and Cell Technologies

<div>
 
 Job Band:
 
 Job Band 5 (JB5)
 
 
 
 Hiring Manager:
 
 Theo Bannink
 
 
 
 Lead Recruiter:
 
 Paulina Piotrowska
 
 
 
 Country:
 
 Egypt
 
 
 Our ability to grow, develop new capabilities and serve even more patients around the world depends on associates like you, who are passionate about our mission. Thank you for considering this new opportunity to further unlock your potential.
 
 
 
 Job Summary
 
 
 
 Reporting to the GM Emerging Markets, this role provides strategic marketing and project leadership, integrating expertise, resources, and planning across diverse functional, geographic, cultural, and socio-political environments to ensure successful market development and project execution.
 
 
 
 Essential Duties
 
 
 
 Market development:
 
 
 <ul>
 <li>
 Provide appropriate feedback from geographies to support product design, functionality, translation priorities, sales force collaterals, and customer communication material to insure effectiveness
 </li>
 <li>
 Drive project planning, implementation with sales other key stakeholders
 </li>
 <li>
 Work closely with EMEA marketing managers to successfully identify business opportunities by specific geographic area and develop support tools and new programs in a timely and high-quality manner
 </li>
 <li>
 Manage strategic development and drive execution of all marketing initiatives
 </li>
 <li>
 Support commercialization across customer segments and product portfolio
 </li>
 <li>
 Develop and support KOL management plans
 </li>
 <li>
 Ensure alignment with cross functional departments such as regulatory, medical affairs, market access, sales, service and operations
 </li>
 <li>
 Drive evidence-generation strategies in collaboration with medical affairs to demonstrate clinical and economic value of Terumo BCT solutions, especially in low-resource environments.
 </li>
 <li>
 Lead the development of multi-channel marketing strategies, including digital, in-field education, community outreach, and thought-leadership initiatives relevant for emerging markets.
 </li>
 <li>
 Identify and secure strategic partnerships (e.g., advocacy groups, foundations, global health organizations) to accelerate awareness, adoption, and long-term sustainability.
 </li>
 <li>
 Champion innovative go-to-market models adapted to EM infrastructural realities.
 </li>
 <li>
 Serve as a senior advisor to the EM leadership team on policy, funding, and global health trends.
 </li>
 <li>
 Ensure marketing strategies incorporate health economics, affordability pathways, and access programs tailored to local conditions and stakeholder needs.
 </li>
 <li>
 Provide coaching and leadership to local teams and partners to elevate marketing capability and strategic thinking regionally.
 
 
 </li>
 </ul>
 
 Minimum Qualification Requirements
 
 
 
 Education:
 
 
 Bachelor&rsquo;s degree in business and/or marketing is preferred, or equivalent through experience
 
 
 Experience:
 
 
 Minimum 5 years&rsquo; experience sales and marketing in emerging markets in the healthcare environment (i.e. pharmaceutical/medical devices)
 
 
 
 Skills
 
 
 
 <ul>
 <li>
 Demonstrated ability to successfully lead, manage and implement complex, large scale projects by effectively partnering with internal and external key stakeholders within an emerging market
 </li>
 <li>
 Track record of successfully contributing to strategic planning and execution
 </li>
 <li>
 Proven ability to build markets from scratch, ideally launching novel therapies or medical technologies in low-resource or frontier markets.
 </li>
 <li>
 Strong ability to turn complex clinical, operational, and policy insights into clear, compelling marketing narratives and commercial strategies.
 </li>
 <li>
 Highly advanced analytical skills with experience in scenario planning, forecasting in uncertain environments, and data-poor market decision making.
 </li>
 <li>
 Ability to lead 360&deg; marketing programs, including segmentation, targeting, value proposition development, tactical execution, and measurement.
 </li>
 <li>
 Experience building local champions and KOL networks in emerging markets to accelerate adoption and credibility.
 </li>
 <li>
 Ability to work effectively and comfortably with multiple levels (within a blood center or hospital) as well as all functions and levels within the business organization
 </li>
 <li>
 Ability to manage by influence in a complex and dynamic environment
 </li>
 <li>
 Experienced in customer negotiations
 </li>
 <li>
 Experience executing large infrastructural projects, preferably in hospital and blood bank domain
 </li>
 <li>
 Proven ability to drive revenue through creative sales channels and marketing programs
 </li>
 <li>
 Creative thinker with the ability to provide both strategic and tactical innovation
 </li>
 <li>
 Fluent in English and Arabic, both written and spoken
 </li>
 <li>
 Ability to provide an inspirational vision and trigger strong engagement both internally as externally
 </li>
 <li>
 Advanced sales and marketing techniques and a strong working knowledge of market/clinical execution
 </li>
 <li>
 Extensive knowledge of sales and marketing strategic planning through program delivery/execution
 
 
 </li>
 </ul>
 People Management Skills
 
 
 <ul>
 <li>
 Demonstrated ability to lead, coach, and develop high-performing teams, including managing direct reports across diverse geographies and cultural backgrounds.
 </li>
 <li>
 Proven experience in setting clear priorities, providing structured feedback, and building accountability within a remote or hybrid team environment.
 </li>
 <li>
 Strong leadership presence with the ability to inspire, motivate, and guide team members through complex, long-term projects in challenging emerging market settings.
 </li>
 <li>
 Ability to foster collaboration, build trust, and create a culture of continuous improvement and empowerment within the team.
 
 
 </li>
 </ul>
 
 Additional Information
 
 
 
 <ul>
 <li>
 Travel 50%+
 </li>
 <li>
 Based in Cairo (Egypt)
 </li>
 </ul>
</div>

Senior Marketing Manager Emerging Markets

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