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Manpower Egypt - Target HR

<div>
 
 For a very well known nutraceutical company located in Zamalek, a
 
 Digital Marketing Manager
 
 is urgently needed:
 
 
 
 
 
 
 Role Purpose:
 
 
 
 Lead the development and execution of the company's marketing strategy across both digital and
 
 
 traditional channels. This role blends strategic brand management with hands-on digital performance, driving awareness, engagement, and conversion across platforms.
 
 
 The Marketing Manager will play a key role in establishing the brand as a premium health brand in Egypt and regional markets.
 
 
 
 
 
 
 Key Responsibilities:
 
 
 <ul>
 <li>
 Develop and implement integrated marketing plans for all product categories (Men&rsquo;s, Women&rsquo;s, Kids, Sports, Sleep, Gut, Cognitive).
 </li>
 <li>
 Plan and execute digital campaigns across social media, influencer marketing, paid media, and content marketing.
 </li>
 <li>
 Manage partnerships, activations, and offline events to strengthen brand presence and consumer engagement.
 </li>
 <li>
 Oversee creative direction and content production with internal and external teams.
 </li>
 <li>
 Manage marketing budget, ensuring strong ROI across digital and traditional channels.
 </li>
 <li>
 Track and optimize KPIs &mdash; including ROAS, CAC, engagement rate, brand awareness, and conversion metrics.
 </li>
 <li>
 Collaborate closely with the E-Commerce &amp; Sales Manager to align marketing and sales objectives.
 </li>
 <li>
 Lead and mentor the internal marketing team and manage relationships with agencies and creative partners.
 </li>
 </ul>
 
 
 
 
 
 Qualifications
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Marketing, Business, or related field (MBA preferred).
 </li>
 <li>
 7&ndash;10 years of experience in FMCG, nutraceuticals, or e-commerce marketing.
 </li>
 <li>
 Strong knowledge of both traditional brand management and digital performance marketing.
 </li>
 <li>
 Proven experience managing agencies, media budgets, and digital platforms.
 </li>
 <li>
 Creative thinker with strong analytical and leadership skills.
 </li>
 <li>
 Excellent communication in English and Arabic.
 </li>
 </ul>
 
 
</div>

Digital Marketing Manager

GB Corp

<div>
 
 The Senior Digital Marketing Manager is responsible for 2 key areas. 1- Performance and efficiency ,which revolves around all the digital campaigns, whether leads or equity, including all their planning, , budget management, execution, optimization, efficiency and reporting. 2- Digital transformation across the customer journey, working very closely with the VP, AS / SP BUs , Digital Transformation BU, Agencies and vendors to plan , execute and manage for success all the current and new projects in the pipeline. All of this is for all our PC brands. Coaching, mentoring and managing these direct reports is a key task for this role..
 
 
 
 
 
 Job Duties :
 
 
 
 
 <ul>
 <li>
 Lead and support the media buying team for all the media campaigns
 </li>
 <li>
 Plan , monitor, analyze and recommend improvements for all Search, Social Media, Native and Video campaigns
 </li>
 <li>
 Measure, report and optimize performance of digital channels against company goals (Digital KPIs, Digital Sales, and ROI)
 </li>
 <li>
 Analyze the full leads journey and funnel , to ensure efficiency across all the steps and maximum ROI for all the campaigns.
 </li>
 <li>
 Identify trends and insights, and optimize spend and performance based on the insights
 </li>
 <li>
 Collaborate effectively with other business functions, agencies and other vendor partners where needed.
 </li>
 <li>
 Gather and share competitive insights related to digital marketing strategies by competitors and recommend marketing strategies based on learned insights
 </li>
 <li>
 Work very closely with the VP PC Marketing to plan and deliver the digital transformation journey and project for the PC Sales, AS , SP BUs
 </li>
 <li>
 Work very closely on executing and managing for success all the current and new digital tools , with the different BUs ( Sales, AS , SP, Digital Transformation, IT, Procurement) as well as external agencies and vendors
 </li>
 <li>
 Ensure the smooth integration of all the new digital tools within the PC Marketing BU and Partners, through workshops and day to day discussions
 </li>
 <li>
 Ensure the team readiness and development to take over the management of the new tools once launched, their sustainability and improvement plans to get the maximum ROI
 </li>
 </ul>
 
 
 
 
 
 
 
 Requirements :
 
 
 
 
 <ul>
 <li>
 Educational Requirements: Bachelor&rsquo;s degree &ndash; Business , marketing or related degrees.
 </li>
 <li>
 Special Certification or Training Required: N/A
 </li>
 <li>
 Required Industry Experience: 7-10 years of experience
 </li>
 <li>
 Technological Requirements: Microsoft Excel/Google spreadsheets, Web/Mobile App analytics tools, Data Analysis tools, SEO, web based applications/solutions, UI/UX Expert and project management
 </li>
 <li>
 Language Requirements: Excellent command of English
 </li>
 </ul>
</div>

PMD Agency

<div>
 
 Company Description
 
 
 
 Founded in 2016, PMD Agency is a results-driven digital marketing agency specializing in performance strategy, innovative marketing technology, and actionable insights. With over 9 years of experience across Egypt and the Gulf, the agency partners with clients to convert marketing efforts into measurable business growth. PMD offers services in media buying, social media strategy, video production, content creation, and comprehensive 360-degree strategy design, all backed by a data-driven approach. The agency is powered by a team of dedicated professionals guided by core values of ownership, accountability, efficiency, fun, and authenticity. PMD&rsquo;s mission is to make performance marketing scalable, profitable, and impactful.
 
 
 
 Role Description
 
 
 
 This is a full-time hybrid role for a Senior Media Buyer, based in New Cairo with flexible work-from-home arrangements available. The Senior Media Buyer will manage and optimize high-budget media campaigns, execute media planning and buying strategies, and analyze performance metrics to ensure maximum return on investment. The role will also involve collaborating with internal teams and external partners to devise innovative media strategies tailored to client needs, while staying up-to-date with emerging trends and platforms in the industry.
 
 
 
 Qualifications
 
 
 <ul>
 <li>
 Proficiency in Media Buying and Media Planning to optimize ad performance and manage budgets effectively.
 </li>
 <li>
 Strong Analytical Skills for monitoring campaign performance, generating insights, and making data-driven decisions.
 </li>
 <li>
 Expertise in Media Strategy and Communication to develop and present effective campaigns to stakeholders and clients.
 </li>
 <li>
 Proven experience managing high-spend ad accounts with a track record of achieving measurable results.
 </li>
 <li>
 Excellent problem-solving skills and attention to detail to improve campaign efficiency and resolve challenges.
 </li>
 <li>
 Familiarity with digital marketing platforms and tools; prior experience in performance marketing is a plus.
 </li>
 <li>
 Ability to work collaboratively in a hybrid environment with strong organizational and teamwork skills.
 </li>
 <li>
 Bachelor&rsquo;s degree in Marketing, Communications, or a related field is preferred.
 </li>
 </ul>
</div>

Senior Media Buyer

LAWAZEM | لوازم

<div>
 
 Job Overview:
 
 
 
 LAWAZEM is seeking a strategic and results-driven Performance Marketing Director to lead our performance marketing initiatives. This role is integral to driving growth through data-driven strategies and optimizing marketing performance across all digital platforms. The ideal candidate will have extensive experience in performance marketing, a strong analytical mindset, and evidence of successful campaign management.
 
 
 
 Key Responsibilities:
 
 
 
 <ul>
 <li>
 Develop and implement performance marketing strategies to drive customer acquisition, engagement, and retention
 </li>
 <li>
 Oversee the planning, execution, and optimization of all performance marketing campaigns, including PPC, social media advertising, and email marketing
 </li>
 <li>
 Utilize advanced analytics and reporting tools to track campaign performance, analyze results, and derive actionable insights
 </li>
 <li>
 Lead a team of marketing professionals to achieve performance targets and optimize marketing budget allocation for maximum ROI
 </li>
 <li>
 Collaborate with cross-functional teams, including product, sales, and creative, to ensure cohesive marketing strategies
 </li>
 <li>
 Conduct market analysis to identify trends, customer behavior, and competitive landscape to refine marketing approaches
 </li>
 <li>
 Experiment with new performance marketing channels and tactics while testing and optimizing results
 </li>
 <li>
 Stay updated on industry trends and best practices to ensure LAWAZEM remains at the forefront of performance marketing
 </li>
 <li>
 Manage relationships with external vendors, agencies, and partners to maximize marketing effectiveness
 </li>
 <li>
 Present performance reports and strategic recommendations to senior management and stakeholders
 
 
 </li>
 </ul>
 
 Requirements
 
 
 
 <ul>
 <li>
 Bachelor's degree in Marketing, Business Administration, or a related field (Master's degree preferred)
 </li>
 <li>
 A minimum of 6 years of experience in performance marketing, with at least 3 years in a leadership role
 </li>
 <li>
 Proven track record of successful performance marketing campaigns across digital channels
 </li>
 <li>
 Strong analytical skills with proficiency in performance marketing and analytics tools (e.g., Google Analytics, SEMrush, etc.)
 </li>
 <li>
 In-depth knowledge of PPC, SEO, social media advertising, and email marketing strategies
 </li>
 <li>
 Excellent leadership and team management abilities to foster a high-performing marketing team
 </li>
 <li>
 Exceptional communication and presentation skills for effective stakeholder engagement
 </li>
 <li>
 Creative problem-solving skills and an innovative approach to marketing strategies
 </li>
 <li>
 Ability to thrive in a fast-paced environment and manage multiple projects simultaneously
 </li>
 <li>
 Fluency in Arabic &amp; English, both written and spoken
 </li>
 </ul>
</div>

Performance Marketing Director

ripplemarkeg

<div>
 
 We're looking for a Performance Marketing Specialist to join our performance department. This role is perfect for a results-driven performance expert with advanced hands-on media buying skills and strong analytical acumen, ready to take the next step toward strategic ownership without the full team management responsibility just yet.
 
 
 You'll work closely with the Head of Performance Marketing and collaborate with creative, analytics, and client servicing teams to deliver data-informed campaigns that drive growth across channels.
 
 
 
 
 
 Key Responsibilities
 
 
 - Plan, execute, and optimize cross-platform campaigns across Meta, Google, TikTok, and LinkedIn.
 
 
 - Take ownership of client strategy and performance KPIs for a set of high-value accounts.
 
 
 - Collaborate with creative teams to deliver high-performing ad assets.
 
 
 - Develop acquisition funnels for lead gen and e-commerce clients.
 
 
 - Set up, QA, and monitor conversion tracking and server-side event tracking.
 
 
 - Use GA4, Meta Business Suite, and attribution tools to produce insights and optimizations.
 
 
 - Contribute to monthly and quarterly performance reporting.
 
 
 - Stay ahead of platform changes, algorithm updates, and privacy regulations.
 
 
 - Support department heads in developing testing roadmaps and process improvements.
 
 
 Ability to perform basic SEO tasks such as keyword research, topic cluster development, and SEO opportunity analysis. - Familiarity with tools like Google Search Console, Ahrefs, SEMrush, or Ubersuggest.
 
 
 - Collaborate with content teams to ensure landing pages and ad destinations align with search intent and support performance goals.
 
 
 
 
 
 What You Bring
 
 
 - 2+ years of hands-on performance marketing experience, preferably in an agency environment.
 
 
 - Proficiency in multi-channel campaign management including Meta, Google, TikTok, and LinkedIn.
 
 
 - Proven track record of hitting KPIs with a data-first mindset.
 
 
 - Strong experience with GA4, Ads Managers, and performance dashboards.
 
 
 - Solid understanding of conversion tracking, tagging, attribution, and UTM structure.
 
 
 - Excellent communication skills-strategic brief writing, client presentations.
 
 
 - Organized, proactive, and performance-obsessed.
 
 
 - Bachelor's degree in Marketing, Digital Media, Business, or related field.
 
 
 
 
 
 Apply now and grow with one of the region's most agile performance marketing agencies.
 
 
 
 
</div>

Performance Marketing Specialist

Halan - حالا

<div>
 
 
 Responsibilities:
 
 
 <ul>
 
 <li>
 
 Manage and optimize paid advertising campaigns across platforms like Google Ads, Facebook Ads, Tiktok, and apple search ads.
 
 </li>
 
 <li>
 
 Conduct in-depth market research and competitor analysis to inform campaign strategies.
 
 </li>
 
 <li>
 
 Develop and implement A/B testing strategies to optimize campaign performance.
 
 </li>
 
 <li>
 
 Track, analyze, and report on key performance indicators (KPIs) to measure campaign success and identify areas for improvement.
 
 </li>
 
 <li>
 
 Stay up-to-date on the latest digital marketing trends and technologies.
 
 </li>
 
 <li>
 
 Collaborate with designers and copywriters to create compelling ad creative.
 
 </li>
 
 <li>
 
 Manage advertising budgets effectively and efficiently.
 
 </li>
 
 </ul>
 
 
 Qualifications:
 
 
 <ul>
 
 <li>
 
 3+ years of experience in performance marketing or a related field
 
 </li>
 
 <li>
 
 Proven track record of success in developing and managing high-performing digital advertising campaigns
 
 </li>
 
 <li>
 
 Strong understanding of digital marketing metrics and analytics (e.g., CPC, CTR, ROI)
 
 </li>
 
 <li>
 
 Experience with Google Ads, Facebook Ads, and other relevant advertising platforms (a plus)
 
 </li>
 
 <li>
 
 Excellent communication, presentation, and time management skills
 
 </li>
 
 <li>
 
 Solid understanding from google analytics, MCM, GTM, Social media Pixels.
 
 </li>
 
 <li>
 
 A data-driven and analytical mindset.
 
 </li>
 
 <li>
 
 The ability to work independently and as part of a team.
 
 </li>
 </ul>
</div>

Senior Performance Marketing Specialist

ESAL

<div>
 
 
 Job Title: Regional Marketing Manager &ndash; MEA
 
 
 
 
 Location:
 
 Cairo, Egypt
 
 
 
 Employment Type:
 
 Full-time
 
 
 
 Seniority Level:
 
 Manager / Senior Manager
 
 
 
 Industry:
 
 Toys, Sports, Houseware, Trading, Distribution, Consumer Goods
 
 
 
 
 
 
 About the Role
 
 
 
 We are looking for a
 
 strong, strategic, and execution-driven Regional Marketing Manager
 
 who will lead the full marketing function for all our categories:
 
 Toys, Sports, Houseware, and CPG
 
 across the Middle East &amp; Africa region.
 
 
 This is not a routine marketing role.
 
 
 We need someone who understands
 
 brand building, trade marketing, product launches, channel strategy, campaign execution, and retailer activation
 
 &mdash; and who can manage the full marketing cycle from concept to shelf.
 
 
 You will lead regional marketing strategy, coordinate with global licensors, manage brand guidelines, execute campaigns, develop POSM, and work closely with commercial teams, retail partners, and design teams.
 
 
 You will also oversee digital marketing, content, e-commerce listings, and regional visibility across marketplaces.
 
 
 
 
 
 
 Key Responsibilities
 
 
 
 
 Brand &amp; Category Leadership
 
 
 <ul>
 <li>
 Drive marketing strategy for all categories: Toys, Sports, Houseware, and CPG.
 </li>
 <li>
 Own brand positioning, messaging, seasonal calendars, and annual marketing plans.
 </li>
 <li>
 Develop launch strategies for new brands, product ranges, and private label collections.
 </li>
 </ul>
 
 
 
 
 
 Retail Marketing
 
 
 <ul>
 <li>
 Plan and execute regional retail activations, promotions, and in-store visibility.
 </li>
 <li>
 Create planograms, POSM, PDQs, FSDUs, and all merchandising materials.
 </li>
 <li>
 Work closely with GCC country teams to ensure consistent execution.
 </li>
 </ul>
 
 
 
 
 
 Digital &amp; E-Commerce Marketing
 
 
 <ul>
 <li>
 Oversee digital marketing strategy for the region (performance ads, social media, influencers).
 </li>
 <li>
 Lead content creation for e-commerce platforms (Noon, Amazon, Carrefour Online).
 </li>
 <li>
 Optimize listings, pricing promotions, and campaign performance.
 </li>
 </ul>
 
 
 
 
 
 Cross-Functional Collaboration
 
 
 <ul>
 <li>
 Work directly with commercial, product development, sourcing, supply chain, and design departments.
 </li>
 <li>
 Support the Private Label department with branding, design, packaging, and launch planning.
 </li>
 <li>
 Strengthen visibility and brand presence at major regional retailers.
 </li>
 </ul>
 
 
 
 
 
 Planning &amp; Analytics
 
 
 <ul>
 <li>
 Build marketing budgets and track ROI on all campaigns.
 </li>
 <li>
 Analyze category trends, competitor movements, and consumer insights.
 </li>
 <li>
 Prepare weekly and monthly management reports on marketing performance.
 </li>
 </ul>
 
 
 
 
 
 Execution &amp; Delivery
 
 
 <ul>
 <li>
 Ensure timely roll-out of campaigns across all markets.
 </li>
 <li>
 Manage external partners: agencies, influencers, production houses, design teams.
 </li>
 <li>
 Ensure all campaigns follow high-quality standards and meet deadlines.
 </li>
 </ul>
 
 
 
 
 
 Requirements
 
 
 <ul>
 <li>
 5&ndash;10 years of experience in regional marketing roles (preferably FMCG/CPG, Toys, Retail, or Consumer Goods).
 </li>
 <li>
 Strong experience in both
 
 brand building and trade marketing
 
 .
 </li>
 <li>
 Ability to manage multiple categories and brands simultaneously.
 </li>
 <li>
 Proven track record launching products across GCC/MEA markets.
 </li>
 <li>
 Strong English communication skills
 </li>
 <li>
 Skilled in campaign planning, budgeting, merchandising, and digital marketing.
 </li>
 <li>
 Proficient in PowerPoint, Excel, and marketing project management tools.
 </li>
 <li>
 Experience working with retailers, and e-commerce marketplaces.
 </li>
 <li>
 Able to travel regionally for market visits, events, exhibitions, and retailer activations.
 </li>
 <li>
 Highly organized, creative, business-minded, and execution-focused.
 </li>
 </ul>
 
 
 
 
 
 What We Offer
 
 
 <ul>
 <li>
 A fast-paced, high-growth environment with exposure to leading global and regional brands.
 </li>
 <li>
 Hybrid working flexibility.
 </li>
 <li>
 Opportunity to build and shape regional marketing strategy for multiple growing categories.
 </li>
 <li>
 Work with a dynamic leadership team and cross-functional departments.
 </li>
 <li>
 Competitive compensation package with growth potential.
 </li>
 </ul>
 
 
</div>

Regional Marketing Manager (FMCG)

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Regional Marketing Manager (FMCG)