product manager

brand manager

marketing director

project manager

area sales manager

performance marketing manager

York Towers

<div>
 Dwelleo is a Saudi AI-powered PropTech platform redefining how real estate decisions are made. From buying and renting to selling and investing, we combine verified data, intelligent insights, and complete transparency &mdash; empowering users to understand the market clearly and make confident decisions at every step.
 
 About Dwelleo:
 
 
 Dwelleo is an
 
 AI-powered real estate platform based in Saudi Arabia
 
 , delivering intelligent property insights, investment scoring, rental price predictions, and market intelligence to brokers, agents, developers, and end users.
 
 
 The platform provides a
 
 comprehensive property ecosystem
 
 that includes listing management, subscriptions, digital wallets, marketing tools, and advanced analytics &mdash; designed to transform how real estate professionals and consumers interact with property data.
 
 
 Role Overview:
 
 Dwelleo is seeking a
 
 strategic and results-driven Marketing Manager
 
 to lead the company&rsquo;s marketing initiatives, strengthen brand positioning, and drive user acquisition across all business lines, including
 
 property sales, rentals, and short-term rentals
 
 .
 
 
 This role requires a
 
 data-driven marketing leader
 
 with expertise in performance marketing and AI-powered marketing tools who can design scalable campaigns and deliver measurable results.
 
 
 Key Responsibilities:
 
 -Strategic Marketing &amp; ROI Management
 
 <ul>
 <li>
 Develop and execute a
 
 comprehensive marketing strategy
 
 aligned with business objectives.
 </li>
 <li>
 Manage the
 
 marketing budget
 
 and ensure measurable ROI across all marketing activities.
 </li>
 <li>
 Monitor campaign performance and continuously optimize marketing investments.
 
 
 </li>
 </ul>
 -AI-Driven Performance Marketing
 <ul>
 <li>
 Utilize
 
 AI-powered marketing tools and platforms
 
 to enhance campaign performance.
 </li>
 <li>
 Apply AI for
 
 audience segmentation, SEM optimization, and content personalization
 
 .
 </li>
 <li>
 Drive growth in
 
 web traffic, app downloads, and user conversions
 
 .
 
 
 </li>
 </ul>
 -Brand Development &amp; PR
 <ul>
 <li>
 Lead
 
 brand positioning and messaging
 
 initiatives for Dwelleo.
 </li>
 <li>
 Manage
 
 public relations activities and media relationships
 
 .
 </li>
 <li>
 Secure visibility in
 
 relevant industry publications and media outlets
 
 .
 
 
 </li>
 </ul>
 -User Acquisition &amp; Digital Marketing
 <ul>
 <li>
 Plan and execute
 
 multi-channel marketing campaigns
 
 , including:
 </li>
 <li>
 Search Engine Marketing (SEM)
 </li>
 <li>
 Social Media Marketing
 </li>
 <li>
 Content Marketing
 </li>
 <li>
 Email Marketing
 </li>
 <li>
 Continuously test and scale channels to increase
 
 user acquisition and engagement
 
 .
 
 
 </li>
 </ul>
 -Marketing Team Leadership
 <ul>
 <li>
 Build, mentor, and lead a
 
 high-performing marketing team
 
 .
 </li>
 <li>
 Foster a
 
 data-driven marketing culture
 
 .
 </li>
 <li>
 Collaborate closely with
 
 sales and business development teams
 
 to align marketing and growth strategies.
 
 
 
 </li>
 </ul>
 Qualifications
 <ul>
 <li>
 Bachelor&rsquo;s degree in marketing
 
 , Business, or a related field
 
 (Master&rsquo;s degree is a plus).
 </li>
 <li>
 
 5+ years of experience
 
 in a senior marketing role.
 </li>
 <li>
 Experience in
 
 technology, marketplaces, e-commerce, or proptech
 
 companies is highly preferred.
 </li>
 <li>
 Proven success in
 
 building brand awareness and scaling user acquisition
 
 .
 </li>
 <li>
 Demonstrated ability to increase
 
 web traffic, conversions, and app downloads
 
 .
 </li>
 <li>
 Experience with
 
 AI-powered marketing tools and analytics platforms
 
 .
 </li>
 <li>
 Strong experience in
 
 budget management and delivering measurable marketing ROI
 
 .
 </li>
 <li>
 Excellent
 
 leadership, communication, and project management skills
 
 .
 
 
 </li>
 </ul>
 
 
 
</div>

Marketing Manager

PROVEN

<div>
 
 
 ABOUT THE JOB
 
 
 
 Position Title: Digital Marketing Office
 
 
 Location: Egypt (Remote)
 
 
 Type: Full-time
 
 
 
 
 
 
 ABOUT PROVEN
 
 
 
 Proven supports equal opportunities for all candidates and is committed to empowering its people through continuous personal and professional development. We foster a collaborative and inclusive environment built on mutual respect, innovation, and a healthy work-life balance. With a strong track record in recruitment, managed services, and workforce solutions, we are proud to be long-term partners in shaping success for both our clients and our employees.
 
 
 
 
 
 
 ABOUT THE ROLE / ROLE OVERVIEW
 
 
 
 We are looking for a results-driven Digital Marketing Officer to join our team. This is a mid-level role ideal for someone with solid experience in both SEO and paid media, who can confidently manage performance-driven campaigns and contribute strategically to digital growth.
 
 
 
 
 
 
 Key Responsibilities
 
 
 <ul>
 <li>
 Plan, execute, and optimize Google Ads and Meta Ads campaigns (B2B focus)
 </li>
 <li>
 Develop and implement effective SEO strategies (technical, on-page, and off-page)
 </li>
 <li>
 Manage and optimize WordPress websites (content updates, SEO best practices, performance improvements)
 </li>
 <li>
 Conduct keyword research, competitor analysis, and performance reporting
 </li>
 <li>
 Align paid and organic strategies to maximize ROI
 </li>
 <li>
 Monitor trends and explore innovative approaches, including AI-driven SEO models and automation tools
 </li>
 </ul>
 
 
 
 
 
 REQUIREMENTS
 
 
 
 
 Education / Qualification
 
 
 
 Degree in Marketing, Business, or a related field. Relevant Google, Meta, or SEO certifications are preferred.
 
 
 
 Experience
 
 
 <ul>
 <li>
 Minimum 5 years of experience in digital marketing
 </li>
 <li>
 Strong hands-on experience with Google Ads and Meta Ads (B2B campaigns)
 </li>
 <li>
 Proven experience in SEO strategy and execution
 </li>
 <li>
 Solid working knowledge of WordPress
 </li>
 <li>
 Strong analytical skills and ability to interpret data into actionable insights
 </li>
 <li>
 Experience working with or implementing AI tools for SEO and performance optimization is a strong advantage
 </li>
 </ul>
 
 
 Technical Skills
 
 
 <ul>
 <li>
 Strong hands-on experience with Google Ads and Meta Ads (B2B campaigns)
 </li>
 <li>
 Proven experience in SEO (technical, on-page, and off-page)
 </li>
 <li>
 Solid working knowledge of WordPress (mandatory)
 </li>
 <li>
 Experience with GA4, Google Tag Manager, and Search Console
 </li>
 <li>
 Proficiency in SEO tools such as SEMrush or Ahrefs
 </li>
 <li>
 Strong analytical and reporting skills
 </li>
 <li>
 Experience using AI tools for SEO and campaign optimization is a strong advantage
 </li>
 <li>
 Google or Meta certifications are preferred
 </li>
 </ul>
 
 
 Soft Skills
 
 
 <ul>
 <li>
 Strategic thinker with strong execution skills
 </li>
 <li>
 Detail-oriented and performance-driven
 </li>
 <li>
 Comfortable working in a fast-paced, collaborative environment
 </li>
 </ul>
 
 
</div>

Digital Marketing Officer (Remote)

Intuition Collective

<div>
 
 Intuition Collective is a strategy-first communications and creative agency based in Cairo, serving a diverse portfolio of regional and global clients across integrated communications, brand strategy, and digital media. We are seeking an experienced and commercially minded&nbsp;Senior Media Director&nbsp;to lead and grow our Media Buying department. This is a senior leadership role with full ownership of digital and social media strategy across our client portfolio, spanning paid media, performance marketing, and lead generation. The ideal candidate brings both strategic depth and hands-on fluency with platforms, data, and client relationships.
 
 
 
 
 What you'll own
 
 
 
 
 
 Paid social &amp; digital performance
 
 
 
 Plan, execute, and optimize paid campaigns across Meta, TikTok, Google, LinkedIn, and programmatic channels. Own the numbers, CPL, ROAS, CTR, and know how to move them.
 
 
 
 
 
 
 Digital media buying &amp; planning
 
 
 
 Build and manage full-funnel digital media plans across clients. Negotiate placements, manage budgets, and oversee vendor relationships with precision.
 
 
 
 
 
 
 Lead generation &amp; conversion
 
 
 
 Design and manage lead generation campaigns end-to-end, from targeting and creative briefs to landing page logic and pipeline reporting.
 
 
 
 
 
 
 Department leadership &amp; team building
 
 
 
 Manage and grow the digital and social team. You may inherit existing team members, hire new ones, or both, depending on where the agency is at the time of your joining.
 
 
 
 
 
 
 Client leadership
 
 
 
 Present strategies, results, and recommendations directly to clients. Build trusted relationships, manage expectations, and translate complex data into clear business decisions.
 
 
 
 
 What we're looking for
 
 
 
 <ul>
 <li>
 5&ndash;8 years of experience in digital and social media, with at least 2 years in a senior or leadership capacity, preferably within an agency environment.
 </li>
 <li>
 Deep, hands-on expertise in paid social (Meta Ads Manager, TikTok Ads, LinkedIn Campaign Manager) and Google ecosystem (Search, Display, YouTube).
 </li>
 <li>
 Strong command of analytics and reporting tools &mdash; Google Analytics, Meta Business Suite, Looker Studio, or equivalent.
 </li>
 <li>
 Proven track record in lead generation campaigns with measurable results across B2B and/or B2C clients.
 </li>
 <li>
 Fluency in content strategy &mdash; you understand what makes content perform, not just what makes it look good.
 </li>
 <li>
 Comfortable managing multiple client accounts simultaneously, with strong organizational and prioritization skills.
 </li>
 <li>
 Confident communicator; able to present strategies and performance reports to senior clients with clarity and conviction.
 </li>
 <li>
 Experience managing or mentoring junior team members.
 </li>
 <li>
 Bilingual in Arabic and English, written and spoken proficiency required.
 </li>
 </ul>
 
 
 
 Nice to have
 
 
 
 <ul>
 <li>
 Experience working with real estate, FMCG, telecoms, or government/institutional clients
 </li>
 <li>
 Familiarity with CRM or marketing automation tools (HubSpot, Salesforce Marketing Cloud, etc.)
 </li>
 <li>
 Understanding of SEO principles and how they integrate with paid and content strategy
 </li>
 </ul>
</div>

Senior Media Director – Social & Digital

<div>
 Dwelleo is a Saudi AI-powered PropTech platform redefining how real estate decisions are made. From buying and renting to selling and investing, we combine verified data, intelligent insights, and complete transparency &mdash; empowering users to understand the market clearly and make confident decisions at every step.
 
 
 
 
 
 Position&nbsp;Summary&nbsp;
 
 
 
 
 
 
 The&nbsp;Marketing&nbsp;Director&nbsp;is&nbsp;responsible&nbsp;for&nbsp;shaping&nbsp;the&nbsp;company&rsquo;s&nbsp;marketing&nbsp;vision&nbsp;and&nbsp;ensuring&nbsp;the&nbsp;
 
 
 effective&nbsp;implementation&nbsp;of&nbsp;that&nbsp;vision&nbsp;across&nbsp;all&nbsp;regions.&nbsp;This&nbsp;role&nbsp;focuses&nbsp;on&nbsp;high-level&nbsp;strategy,&nbsp;brand&nbsp;
 
 
 alignment,&nbsp;and&nbsp;performance&nbsp;oversight&mdash;ensuring&nbsp;regional&nbsp;Performance&nbsp;marketing&nbsp;managers&nbsp;and&nbsp;media&nbsp;
 
 
 buyers&nbsp;drive&nbsp;successful,&nbsp;ROI-focused&nbsp;campaigns.&nbsp;While&nbsp;day-to-day&nbsp;campaign&nbsp;execution&nbsp;and&nbsp;reporting&nbsp;are&nbsp;
 
 
 managed&nbsp;by&nbsp;middle-level&nbsp;marketing&nbsp;staff,&nbsp;the&nbsp;director&nbsp;provides&nbsp;strategic&nbsp;leadership,&nbsp;performance&nbsp;
 
 
 guidance,&nbsp;and&nbsp;decision-making&nbsp;based&nbsp;on&nbsp;consolidated&nbsp;analytics&nbsp;and&nbsp;business&nbsp;priorities.&nbsp;
 
 
 
 
 
 
 Key&nbsp;Responsibilities&nbsp;
 
 
 
 
 
 
 
 Strategic&nbsp;Planning&nbsp;&amp;&nbsp;Market&nbsp;Insight&nbsp;
 
 
 
 ∙Develop&nbsp;and&nbsp;implement&nbsp;comprehensive&nbsp;marketing&nbsp;strategies&nbsp;aligned&nbsp;with&nbsp;sales&nbsp;and&nbsp;commercial&nbsp;
 
 
 objectives&nbsp;
 
 
 ∙Set&nbsp;and&nbsp;oversee&nbsp;measurable&nbsp;KPIs&nbsp;tied&nbsp;to&nbsp;lead&nbsp;generation,&nbsp;conversion,&nbsp;brand&nbsp;engagement,&nbsp;and&nbsp;
 
 
 ROI&nbsp;
 
 
 ∙Analyze&nbsp;market&nbsp;trends,&nbsp;customer&nbsp;behavior,&nbsp;and&nbsp;competitor&nbsp;activity&nbsp;to&nbsp;guide&nbsp;marketing&nbsp;direction&nbsp;
 
 
 ∙Adjust&nbsp;strategic&nbsp;direction&nbsp;based&nbsp;on&nbsp;performance&nbsp;data&nbsp;and&nbsp;business&nbsp;priorities&nbsp;
 
 
 
 
 
 
 Campaign&nbsp;Oversight&nbsp;&amp;&nbsp;Performance&nbsp;Monitoring&nbsp;
 
 
 
 ∙Supervise&nbsp;the&nbsp;execution&nbsp;of&nbsp;360&deg;&nbsp;marketing&nbsp;campaigns&nbsp;handled&nbsp;by&nbsp;Performance&nbsp;marketing&nbsp;
 
 
 managers/media&nbsp;buyers&nbsp;
 
 
 ∙Ensure&nbsp;alignment&nbsp;between&nbsp;regional&nbsp;campaign&nbsp;goals&nbsp;and&nbsp;overall&nbsp;company&nbsp;marketing&nbsp;strategy&nbsp;
 
 
 ∙Monitor&nbsp;lead&nbsp;generation&nbsp;effectiveness&nbsp;through&nbsp;reports&nbsp;provided&nbsp;by&nbsp;subordinate&nbsp;managers&nbsp;
 
 
 ∙Review&nbsp;campaign&nbsp;performance&nbsp;metrics&nbsp;to&nbsp;ensure&nbsp;consistency&nbsp;in&nbsp;quality,&nbsp;volume,&nbsp;and&nbsp;ROI&nbsp;targets&nbsp;
 
 
 
 
 
 
 Brand&nbsp;&amp;&nbsp;Reputation&nbsp;Management&nbsp;
 
 
 
 ∙Ensure&nbsp;consistent&nbsp;brand&nbsp;messaging&nbsp;across&nbsp;all&nbsp;digital&nbsp;and&nbsp;offline&nbsp;channels&nbsp;
 
 
 ∙Enforce&nbsp;brand&nbsp;guidelines&nbsp;and&nbsp;ensure&nbsp;adherence&nbsp;by&nbsp;all&nbsp;departments&nbsp;and&nbsp;external&nbsp;partners&nbsp;
 
 
 ∙Oversee&nbsp;brand&nbsp;positioning,&nbsp;public&nbsp;sentiment,&nbsp;and&nbsp;manage&nbsp;crisis&nbsp;communication&nbsp;strategies&nbsp;
 
 
 ∙Supervise&nbsp;PR&nbsp;initiatives,&nbsp;influencer&nbsp;partnerships,&nbsp;and&nbsp;brand&nbsp;ambassador&nbsp;activities&nbsp;
 
 
 
 
 
 
 Digital&nbsp;&amp;&nbsp;Offline&nbsp;Marketing&nbsp;Strategy&nbsp;
 
 
 
 ∙Provide&nbsp;strategic&nbsp;direction&nbsp;on&nbsp;digital&nbsp;marketing&nbsp;channels&nbsp;including&nbsp;SEO,&nbsp;SEM,&nbsp;paid&nbsp;media,&nbsp;social,&nbsp;
 
 
 and&nbsp;email&nbsp;
 
 
 ∙Oversee&nbsp;website&nbsp;structure,&nbsp;landing&nbsp;pages,&nbsp;and&nbsp;conversion&nbsp;funnel&nbsp;strategies&nbsp;in&nbsp;coordination&nbsp;with&nbsp;
 
 
 team&nbsp;leads&nbsp;
 
 
 ∙Guide&nbsp;offline&nbsp;marketing&nbsp;efforts,&nbsp;including&nbsp;real&nbsp;estate&nbsp;exhibitions,&nbsp;events,&nbsp;signage,&nbsp;and&nbsp;
 
 
 sponsorships&nbsp;
 
 
 ∙Encourage&nbsp;the&nbsp;adoption&nbsp;of&nbsp;new&nbsp;tools&nbsp;and&nbsp;technologies&nbsp;(e.g.&nbsp;AI,&nbsp;automation)&nbsp;to&nbsp;improve&nbsp;
 
 
 efficiency&nbsp;
 
 
 
 
 
 
 Team&nbsp;Leadership&nbsp;&amp;&nbsp;Development&nbsp;
 
 
 
 ∙Lead,&nbsp;mentor,&nbsp;and&nbsp;grow&nbsp;a&nbsp;multidisciplinary&nbsp;marketing&nbsp;team&nbsp;across&nbsp;regions&nbsp;
 
 
 ∙Set&nbsp;clear&nbsp;objectives&nbsp;and&nbsp;performance&nbsp;indicators&nbsp;for&nbsp;team&nbsp;members&nbsp;
 
 
 ∙Conduct&nbsp;quarterly&nbsp;performance&nbsp;reviews&nbsp;and&nbsp;implement&nbsp;training&nbsp;and&nbsp;succession&nbsp;planning&nbsp;
 
 
 ∙Coordinate&nbsp;with&nbsp;marketing&nbsp;managers/&nbsp;social&nbsp;buyers&nbsp;in&nbsp;each&nbsp;branch&nbsp;to&nbsp;ensure&nbsp;execution&nbsp;of&nbsp;
 
 
 centralized&nbsp;strategy&nbsp;
 
 
 
 
 
 
 Budgeting&nbsp;&amp;&nbsp;Resource&nbsp;Allocation&nbsp;
 
 
 
 ∙Manage&nbsp;the&nbsp;marketing&nbsp;department&rsquo;s&nbsp;overall&nbsp;budget&nbsp;and&nbsp;optimize&nbsp;resource&nbsp;distribution&nbsp;
 
 
 ∙Review&nbsp;and&nbsp;analyze&nbsp;campaign&nbsp;spend,&nbsp;cost-per-lead&nbsp;(CPL),&nbsp;and&nbsp;ROI&nbsp;through&nbsp;reports&nbsp;from&nbsp;team&nbsp;
 
 
 leads&nbsp;
 
 
 ∙Identify&nbsp;opportunities&nbsp;to&nbsp;improve&nbsp;cost-efficiency&nbsp;and&nbsp;maximize&nbsp;marketing&nbsp;impact&nbsp;
 
 
 
 
 
 
 Vendor&nbsp;&amp;&nbsp;Agency&nbsp;Oversight&nbsp;
 
 
 
 ∙Select&nbsp;and&nbsp;manage&nbsp;relationships&nbsp;with&nbsp;marketing&nbsp;agencies,&nbsp;influencers,&nbsp;and&nbsp;third-party&nbsp;service&nbsp;
 
 
 providers&nbsp;
 
 
 ∙Negotiate&nbsp;contracts&nbsp;and&nbsp;ensure&nbsp;deliverables&nbsp;align&nbsp;with&nbsp;expected&nbsp;results&nbsp;and&nbsp;standards&nbsp;
 
 
 
 
 
 
 Analytics,&nbsp;CRM&nbsp;&amp;&nbsp;Reporting&nbsp;
 
 
 
 ∙Consolidate&nbsp;and&nbsp;review&nbsp;marketing&nbsp;performance&nbsp;reports&nbsp;submitted&nbsp;by&nbsp;subordinate&nbsp;managers&nbsp;
 
 
 ∙Analyze&nbsp;overall&nbsp;marketing&nbsp;performance&nbsp;to&nbsp;guide&nbsp;budget&nbsp;planning&nbsp;and&nbsp;strategy&nbsp;adjustments&nbsp;
 
 
 ∙Use&nbsp;insights&nbsp;to&nbsp;evaluate&nbsp;regional&nbsp;effectiveness&nbsp;and&nbsp;shape&nbsp;high-level&nbsp;marketing&nbsp;roadmaps&nbsp;
 
 
 
 
 
 
 Compliance&nbsp;&amp;&nbsp;Regional&nbsp;Adaptation&nbsp;
 
 
 
 ∙Ensure&nbsp;all&nbsp;marketing&nbsp;activities&nbsp;comply&nbsp;with&nbsp;applicable&nbsp;regulations&nbsp;and&nbsp;brand&nbsp;standards&nbsp;
 
 
 ∙Oversee&nbsp;market&nbsp;research&nbsp;and&nbsp;adaptation&nbsp;strategies&nbsp;for&nbsp;target&nbsp;regions,&nbsp;including&nbsp;the&nbsp;Gulf&nbsp;and&nbsp;CIS&nbsp;
 
 
 countries&nbsp;
 
 
 &nbsp;
 
 
 
 Qualifications&nbsp;&amp;&nbsp;Requirements&nbsp;
 
 
 
 
 
 
 
 Education:&nbsp;
 
 
 
 ∙Bachelor&rsquo;s&nbsp;degree&nbsp;in&nbsp;Marketing,&nbsp;Business,&nbsp;or&nbsp;a&nbsp;related&nbsp;field&nbsp;(Master&rsquo;s&nbsp;degree&nbsp;preferred)&nbsp;
 
 
 
 
 
 
 Experience:&nbsp;
 
 
 
 ∙6+&nbsp;years&nbsp;in&nbsp;marketing&nbsp;role,&nbsp;including&nbsp;3+&nbsp;years&nbsp;in&nbsp;a&nbsp;senior&nbsp;leadership&nbsp;position,&nbsp;preferably&nbsp;in&nbsp;real&nbsp;
 
 
 estate,&nbsp;investments,&nbsp;or&nbsp;B2C&nbsp;sectors&nbsp;
 
 
 ∙Proven&nbsp;track&nbsp;record&nbsp;of&nbsp;managing&nbsp;international&nbsp;teams&nbsp;and&nbsp;campaigns&nbsp;
 
 
 ∙Deep&nbsp;understanding&nbsp;of&nbsp;digital&nbsp;marketing&nbsp;tools,&nbsp;analytics,&nbsp;and&nbsp;brand&nbsp;development&nbsp;
 
 
 
 
 
 
 Skills:&nbsp;
 
 
 
 ∙Strong&nbsp;strategic&nbsp;thinking&nbsp;and&nbsp;leadership&nbsp;skills&nbsp;
 
 
 ∙Excellent&nbsp;communication,&nbsp;team-building,&nbsp;and&nbsp;decision-making&nbsp;abilities&nbsp;
 
 
 ∙Proficiency&nbsp;in&nbsp;marketing&nbsp;technology,&nbsp;data&nbsp;analysis&nbsp;
 
 
 ∙Fluent&nbsp;in&nbsp;English&nbsp;and&nbsp;Arabic.&nbsp;
 
</div>

Marketing Director

Senior Digital Marketing

Alnafitha IT

<div>
 
 
 
 Job Summary/Objective
 
 
 
 
 
 The Digital Marketing Senior Specialist is responsible for planning, executing, optimizing, and analyzing digital marketing campaigns across multiple paid and organic channels. The role focuses on B2B lead generation, performance marketing, conversion optimization, tracking implementation, marketing automation, and website management to drive measurable business growth.
 
 
 
 This position requires strong expertise in paid media platforms, marketing analytics, WordPress management, CRM integrations, and end-to-end digital campaign execution.
 
 
 
 
 
 Key Responsibilities:
 
 
 
 
 
 Social Media Management
 
 
 
 &bull; Develop and execute social media strategies aligned with business objectives.
 
 
 
 &bull; Handle content planning and publishing across platforms (LinkedIn, Instagram, Facebook, X, TikTok, etc.).
 
 
 
 &bull; Oversee community management and engagement.
 
 
 
 &bull; Analyze social media performance metrics and optimize accordingly.
 
 
 
 &bull; Coordinate with designers and content creators to produce campaign assets.
 
 
 
 Paid Advertising Management (Performance Marketing)
 
 
 
 <ul>
 <li>
 Plan, launch, manage, and optimize paid campaigns across:
 
 Meta Ads (Facebook &amp; Instagram)
 
 Google Ads (Search, Display, YouTube)
 
 LinkedIn Ad
 
 TikTok Ads
 
 X Ads
 
 &bull; Define campaign objectives, targeting strategies, budgets, and bidding strategies.
 
 &bull; Conduct A/B testing on creatives, audiences, and landing pages.
 
 &bull; Optimize campaigns based on CPA, CPL, ROAS, CTR, and conversion rates.
 
 &bull; Manage retargeting and remarketing strategies.
 
 &bull; Monitor ad spend and ensure ROI targets are met.
 
 
 
 Lead Generation &amp; Funnel Optimization
 
 
 &bull; Develop and implement lead generation strategies across digital channels.
 
 &bull; Design and optimize landing pages for conversion.
 
 &bull; Build multi-step funnels for B2B lead capture.
 
 &bull; Improve cost per lead (CPL) and lead quality metrics.
 
 &bull; Collaborate with marketing operations specialist to align lead qualification criteria.
 
 
 
 Email Marketing &amp; Marketing Automation
 
 
 &bull; Develop and execute email marketing campaigns.
 
 &bull; Create automated workflows (lead nurturing, onboarding, re-engagement).
 
 &bull; Segment audiences based on behavior and campaign data.
 
 &bull; Optimize open rates, CTR, and conversion rates.
 
 &bull; Manage integrations between website forms, CRM, and email platforms.
 
 
 
 WordPress Website Management
 
 
 &bull; Create and manage landing pages for campaigns.
 
 &bull; Implement on-page SEO best practices.
 
 &bull; Manage website forms and lead capture mechanisms.
 
 &bull; Ensure website performance, speed, and responsiveness.
 
 &bull; Implement campaign-related integrations and tracking scripts.
 
 &bull; Coordinate with developers if advanced customization is required.
 
 
 
 Tracking &amp; Analytics Management
 
 
 </li>
 </ul>
 
 &bull; Implement and manage:
 
 
 
 &bull; Google Analytics (GA4)
 
 
 
 &bull; Google Tag Manager (GTM)
 
 
 
 &bull; Meta Pixel
 
 
 
 &bull; LinkedIn Insight Tag
 
 
 
 &bull; TikTok Pixel
 
 
 &bull; Conversion tracking for all paid platforms
 
 &bull; Set up event tracking, goals, and custom conversions.
 
 &bull; Ensure accurate attribution and data consistency.
 
 &bull; Create performance dashboards and reports.
 
 &bull; Provide actionable insights based on campaign performance.
 
 
 
 Website &amp; Campaign Integrations
 
 
 &bull; Integrate landing pages with CRM systems.
 
 &bull; Set up webhook/API-based integrations when required.
 
 &bull; Ensure seamless data flow between ad platforms, website, and CRM
 
 
 Troubleshoot tracking and data discrepancies
 
 
 
 
 Requirements
 
 
 
 
 
 Qualifications
 
 
 
 
 
 -
 
 Education:
 
 Bachelor&rsquo;s degree in Marketing, Business, Communications, or related field.
 
 
 
 -
 
 Experience:
 
 5&ndash;7+ years of experience in digital marketing and performance marketing.
 
 
 
 - Proven experience managing multi-platform paid campaigns.
 
 
 
 - Strong hands-on experience with WordPress.
 
 
 
 - Experience implementing tracking and analytics setups.
 
 
 
 - Experience with CRM integrations and marketing automation tools.
 
 
 
 - Advanced level for Google Ads &amp; GA4
 
 
 
 - Experience with Meta Ads Manager
 
 
 
 - Experience with LinkedIn Campaign Manager
 
 
 
 - Experience with TikTok Ads Manager- X Ads
 
 
 
 - Experience with Google Tag Manager
 
 
 
 - WordPress (Elementor or similar page builders preferred)
 
 
 
 - Email marketing platforms (e.g.,Zoho campaigns, Mailchimp, HubSpot, ActiveCampaign)
 
 
 
 - CRM systems integration
 
 
 
 - Conversion tracking &amp; attribution modeling
 
 
 
 - Basic HTML/CSS (preferred)
 
 
 
 - Strong analytical mindset
 
 
 
 - Data-driven decision making
 
 
 
 - Excellent project management skills
 
 
 
 - High attention to detail
 
 
 
 - Strong communication skills
 
 
 
 - Ability to manage multiple campaigns simultaneously
 
 
 
 - Proactive and solution-oriented
 
 
 
 
 
 
 
 
 EQUAL EMPLOYMENT OPPORTUNITY COMMISSION
 
 
 
 :
 
 
 
 
 Alnafitha IT is an Equal Opportunity Employer and does not discriminate based on race, color, creed, national origin, ancestry, religion, age, citizenship, sex, marital or veteran status, disability or handicap, sexual orientation or any other basis prohibited by applicable law. Alnafitha IT also takes affirmative action to employ, and advance in employment, qualified women, minorities and diversity representations. Alnafitha IT also makes reasonable accommodations for qualified individuals with disabilities, in accordance with the Saudi and Egyptian employment laws.
 
 
 
 
 
</div>

Digital Marketing Senior Specialist

Premier Services and Recruitment

<div>
 
 Job Title:
 
 Marketing Manager &ndash; B2C
 
 
 
 Location:
 
 Maadi
 
 
 
 
 
 
 
 Job Summary
 
 
 
 We are looking for a
 
 hands-on Marketing Manager
 
 to lead the execution of consumer-focused marketing initiatives for our lubricants brand. The role will focus on implementing brand strategies, supporting product launches, and executing integrated marketing campaigns across
 
 B2C channels
 
 within the Egyptian market.
 
 
 The ideal candidate will be a
 
 results-driven marketing professional
 
 who can translate strategy into measurable market impact while collaborating with cross-functional teams to drive brand growth.
 
 
 
 
 
 
 Key Responsibilities
 
 
 
 &bull; Execute integrated marketing campaigns across
 
 ATL, BTL, PR, digital, and retail channels
 
 
 
 &bull; Support
 
 product development, launches, and relaunches
 
 
 
 &bull; Contribute to
 
 pricing strategies and competitive market analysis
 
 
 
 &bull; Ensure effective deployment of
 
 POS materials and retail activations
 
 
 
 &bull; Analyze
 
 consumer insights, market trends, and competitor activities
 
 
 
 &bull; Track
 
 campaign performance and ROI
 
 to optimize marketing initiatives
 
 
 &bull; Support sector-based marketing initiatives targeting
 
 workshops, distributors, and fleet segments
 
 (B2B exposure)
 
 
 
 
 
 
 Job Requirements
 
 
 
 &bull; Bachelor&rsquo;s degree in
 
 Marketing, Business Administration, or related field
 
 (MBA is a plus)
 
 
 &bull;
 
 8&ndash;10 years of marketing experience
 
 , preferably in
 
 lubricants, automotive, or FMCG industries
 
 
 
 &bull; Proven experience in
 
 B2C marketing campaigns and product launches
 
 
 
 &bull; Strong
 
 project management and analytical skills
 
 
 
 &bull; Experience working with
 
 marketing agencies and cross-functional teams
 
 
 
 &bull; Knowledge of
 
 consumer insights and digital marketing tools
 
 
</div>

Marketing Manager – B2C

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