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performance marketing specialist

M/S Infomatic .pk

Job Title: Performance Marketing Specialist Salary: Rs. 60,000 - 90,000 Job Type: On-site Location: Wapda Town Office Hours: 9:00 AM - 6:00 PM Working Days: Monday - FridayWe&rsquo;re looking for a skilled Performance Marketing Specialist to join our dynamic team and drive e-commerce growth through optimized advertising campaigns across Google Ads, Meta (Facebook/Instagram), TikTok, and other leading digital platforms. The ideal candidate will be a data-driven marketing expert with a proven track record of improving online sales through strategic targeting and creative A/B testing.Key Responsibilities:<ul><li>Plan, launch, and optimize paid advertising campaigns on Google Ads, Meta, TikTok, and other ad platforms.</li><li>Manage and allocate daily budgets, set bids, and strategically target audiences to maximize performance and returns on ad spend (ROAS).</li><li>Analyze and report on campaign performance, leveraging data to continuously improve ROI and drive e-commerce sales.</li><li>Collaborate with the creative and product teams to create effective ad visuals, landing pages, and promotional materials.</li><li>Stay up-to-date with digital marketing trends, platform updates, and industry best practices to ensure campaigns are always optimized for success.</li></ul>Requirements:<ul><li>Minimum of 2 years of performance marketing experience, preferably within e-commerce.</li><li>Expertise in Google Ads, Facebook Ads Manager, and TikTok Ads.</li><li>Experience with key tracking and analytics tools (e.g., GA4, Pixel, UTM) and proficiency in A/B testing.</li><li>Strong analytical skills, with the ability to interpret data and translate insights into actionable marketing strategies.</li><li>Excellent communication skills to collaborate effectively with internal teams and external partners.</li><li>Ability to work under pressure and meet deadlines in a fast-paced environment.</li></ul>Benefits:<ul><li>Competitive salary package based on experience.</li><li>Opportunity to work in a dynamic, growth-driven environment.</li><li>Hands-on experience with leading digital marketing platforms and tools.</li><li>Professional growth and development opportunities.</li></ul>Job Type: Full-timePay: Rs60,000.00 - Rs90,000.00 per monthApplication Question(s):<ul><li>Current Salary?</li></ul>Salary Expectation?Work Location: In person

Performance Marketer

Bridgeway Solution

Marketing Specialist (PPC &amp; Design) &ndash; RemoteLocation: RemoteType: Part-time (80 hours per month)Strong English communication skills are essential due to the nature of the role.About the ClientOur client is an ambitious, growth-oriented consultancy based in Denmark. They work with international clients and focus on scalable growth through strong branding, high-performing advertising, and conversion-focused digital experiences. They are looking for a designer-led marketing specialist who can own paid acquisition channels while crafting high-converting visual and web experiences.Responsibilities<ul><li>Plan, launch, and manage Meta (Facebook &amp; Instagram) and Google Ads campaigns end-to-end</li><li>Design high-converting ad creatives, visuals, and layouts aligned with brand guidelines</li><li>Own the design and optimization of landing pages and website sections</li><li>Apply CRO principles to improve funnels, engagement, and lead generation</li><li>Collaborate on messaging, layouts, and visual hierarchy to maximize conversions</li><li>Conduct A/B testing across ads, landing pages, and funnels</li><li>Monitor performance, budgets, ROAS, and key KPIs</li><li>Implement and manage tracking, pixels, conversion events, and tags</li><li>Analyze data and translate insights into design and campaign improvements</li><li>Coordinate with stakeholders to align campaigns with business objectives</li><li>Proactively suggest improvements to creative, UX, funnels, and workflows</li></ul>Qualifications<ul><li>4+ years of experience in performance marketing with a strong design background</li><li>Proven experience as a designer (web, landing pages, or marketing design)</li><li>Strong hands-on experience with Meta Ads and Google Ads</li><li>Solid understanding of CRO, UX/UI, and conversion-focused design</li><li>Strong grasp of visual hierarchy, typography, spacing, and branding</li><li>Experience creating ad creatives, banners, and visual assets</li><li>Strong analytical mindset with the ability to connect performance data to design decisions</li><li>Excellent English communication skills, both written and verbal</li><li>Ability to work independently in a remote, fast-paced environment</li><li>Prior experience working with EU or international clients is a plus</li></ul>What We Offer<ul><li>Health Insurance</li><li>Provident Fund</li><li>Long-term, stable engagement with opportunities for growth</li><li>Fully remote position</li><li>Salary starting from 120,000 PKR for 80 hours per month</li></ul>Job Type: Full-timePay: Rs120,000.00 per monthWork Location: In person

Marketing Specialist (PPC & Design) – Remote

Clear Line Optical Sharjah

Job Title: Digital Marketing Specialist (On-site, Full-Time)Location: Bahria Town, Lahore Salary: PKR 40,000 &ndash; 80,000 per month (based on experience &amp; performance) Job Type: Full-Time (On-site Only &ndash; Remote will not be considered)About the Role: We&rsquo;re looking for a results-driven Digital Marketing Specialist to manage, optimize, and scale paid campaigns across Google, Meta, TikTok, and LinkedIn. If you live and breathe data, enjoy improving CTR &amp; conversions, and want full creative ownership of campaigns, this is your role.What You&rsquo;ll Do:<ul><li>Plan and run high-performing paid campaigns for lead generation, eCommerce, and real estate clients</li><li>Analyze metrics, A/B test ads, and optimize creatives, targeting, and funnels</li><li>Collaborate with designers/content creators to deliver compelling ads</li><li>Manage ad spend and ROI across multiple client accounts</li><li>Set up tracking with Meta Pixel, Google Tag Manager, and event triggers</li><li>Generate performance reports and insights</li></ul>Requirements:<ul><li>1&ndash;4 years managing paid campaigns on Google, Meta, TikTok, LinkedIn</li><li>Strong portfolio with measurable results (CTR, ROAS, CPL)</li><li>Skilled in Google Analytics, Ads Manager, and UTM tracking</li><li>Excellent analytical, reporting, and communication skills</li><li>Hands-on, organized, and able to work on-site full-time</li></ul>Nice to Have:<ul><li>Experience in lead generation, eCommerce, or service-based businesses</li><li>Knowledge of Zoho CRM or automation tools</li></ul>Benefits:<ul><li>Competitive salary + performance-based bonuses</li><li>Creative freedom &amp; ownership of campaigns</li><li>Professional on-site work environment with growth opportunities</li></ul>Apply Now: Send your CV with the subject &ldquo;For SMM&amp;SEO&rdquo; to: noorulainjamil656@gmail.com 0325-2222611Note: This is a full-time, on-site role. Remote applications will not be considered.Job Type: Full-timePay: From Rs50,000.00 per monthWork Location: In person

Digital Marketing & SEO Expert

CrecenTech

We are looking for a results-driven Paid Marketing &amp; Social Media Specialist to plan, execute, and optimize paid advertising campaigns while managing and growing our social media presence. The ideal candidate has strong hands-on experience with Google Ads, Meta Ads, LinkedIn Ads, and social media platforms, with a solid understanding of performance tracking and optimization.Core Responsibilities<ul><li>Plan, execute, and optimize Google Ads campaigns (Search, Display, Remarketing, and Performance Max).</li><li>Manage paid campaigns across Meta (Facebook &amp; Instagram), LinkedIn, and other relevant platforms.</li><li>Develop and manage monthly media plans, budgets, and performance forecasts.</li><li>Monitor campaign performance, optimize for CPL, CPA, ROAS, and prepare detailed performance reports.</li><li>Handle account setup, tracking, and compliance, including Google Tag Manager, conversion tracking, and pixels.</li><li>Manage and publish content across all major social platforms (LinkedIn, Facebook, Instagram, X/Twitter).</li><li>Align paid and organic social strategies for consistent brand messaging.</li><li>Coordinate with design and content teams for ad creatives and social assets.</li><li>Ensure adherence to platform policies and best practices.</li><li>Support the cleanup, restructuring, and compliance of company portfolio ad accounts.</li></ul>Required Skills &amp; Experience<ul><li>2&ndash;4+ years of hands-on experience in Paid Digital Marketing and Social Media Management.</li><li>Strong expertise in Google Ads (certification preferred).</li><li>Proven experience managing Meta Ads Manager and LinkedIn Ads (certification preferred).</li><li>Solid understanding of campaign tracking, analytics, and attribution models.</li><li>Experience with Google Analytics, Google Tag Manager, and conversion tracking.</li><li>Ability to manage multiple campaigns and accounts simultaneously.</li><li>Strong analytical, reporting, and optimization skills.</li><li>Experience working with B2B and lead-generation campaigns is a strong plus.</li><li>Excellent communication and collaboration skills.</li></ul>Job Type: Part-timeApplication Question(s):<ul><li>How many years of hands-on experience do you have in Paid Digital Marketing and Social Media Management?</li><li>Have you actively managed Google Ads campaigns (Search, Display, Remarketing, or Performance Max)?</li><li>Are you available for an onsite job (office-based role)?</li><li>Are you willing and available to work the night shift?</li><li>What monthly ad budget have you managed per account?</li></ul>Experience:<ul><li>Meta Ads: 4 years (Required)</li><li>Google Ads: 4 years (Required)</li><li>B2B or lead-generation campaigns: 4 years (Preferred)</li></ul>Work Location: In person

Paid Marketing & Social Media Specialist

Dr Shawana DSM

Job Title: Video Editor &amp; Meta Ads SpecialistJob Type: Full-timeLocation: On-siteAbout the Role: We are looking for a skilled and reliable Video Editor &amp; Meta Ads Specialist to manage and grow the digital presence of Dr. Shawana Mufti, a well-known physician and menopause expert. This role requires someone who can create high-quality medical and educational video content and also plan, execute, and optimize Meta (Facebook &amp; Instagram) ad campaigns.This is a hybrid role ideal for someone who understands both content creation and performance marketing.Key ResponsibilitiesVideo Editing &amp; Content Creation<ul><li>Edit long-form YouTube videos, podcasts, and interviews</li><li>Create short-form content (Reels, Shorts, Ads) for Instagram and Facebook</li><li>Add captions, subtitles, transitions, and basic motion graphics</li><li>Maintain a clean, professional, and medical-appropriate editing style</li><li>Optimize videos for different platforms (aspect ratios, length, hooks)</li></ul>Meta Ads Management<ul><li>Plan, create, and manage Facebook &amp; Instagram ad campaigns</li><li>Set up targeting, retargeting, and lookalike audiences</li><li>Optimize ads for leads, appointments, awareness, or product sales</li><li>Monitor ad performance and adjust creatives and targeting accordingly</li><li>Coordinate with the content strategy to repurpose videos into ads</li></ul>Required Skills &amp; Qualifications<ul><li>Proven experience in video editing (Adobe Premiere Pro, After Effects, CapCut, or similar)</li><li>Hands-on experience managing Meta Ads (Facebook &amp; Instagram Ads Manager)</li><li>Understanding of hooks, audience psychology, and conversion-focused content</li><li>Ability to work with medical/educational content responsibly</li><li>Basic understanding of branding and social media trends</li><li>Strong communication skills and ability to meet deadlines</li></ul>Preferred (Nice to Have)<ul><li>Experience working with doctors, clinics, or healthcare brands</li><li>Knowledge of YouTube optimization and thumbnails</li><li>Familiarity with lead generation campaigns</li><li>Understanding of Pakistan-based or international audiences</li></ul>What We Offer<ul><li>Opportunity to work closely with a recognized medical professional</li><li>Long-term growth potential</li><li>Creative freedom with clear brand direction</li><li>Competitive salary (based on skills and experience)</li></ul>Job Type: Full-timePay: Rs60,000.00 - Rs80,000.00 per monthWork Location: In person

Video editor and meta ad expert

Blue Pine Mountain House

Job OverviewWe are looking for a results-driven Paid Ads Specialist to manage and optimize performance marketing campaigns across Google Ads, Meta (Facebook &amp; Instagram), and other paid platforms, with a primary focus on real estate lead generation. The ideal candidate should have hands-on experience generating high-quality leads for property sales, rentals, and real estate projects while maintaining strong CPL and ROI benchmarks.Key Responsibilities<ul><li>Plan, launch, and manage Google Ads (Search, Display, YouTube) and Meta Ads campaigns</li><li>Develop and optimize real estate lead generation funnels (projects, societies, apartments, villas, rentals)</li><li>Perform audience targeting, retargeting, and lookalike strategies</li><li>Write and test ad creatives, copies, and CTAs aligned with buyer intent</li><li>Optimize campaigns based on CPL, CPA, ROAS, and lead quality</li><li>Coordinate with sales teams to improve lead quality and conversion rates</li><li>Monitor daily ad spend, budgets, and performance metrics</li><li>Conduct A/B testing on creatives, landing pages, and audiences</li><li>Track performance using GA4, Meta Pixel, Google Tag Manager, and CRM data</li><li>Prepare weekly and monthly performance reports with insights and recommendations</li><li>Stay updated with platform policy changes and industry best practices</li></ul>Required Skills &amp; Qualifications<ul><li>4-5 years of hands-on experience in paid advertising</li><li>Proven experience running real estate ad campaigns (local or international)</li><li>Strong command of Google Ads &amp; Meta Ads Manager</li><li>Experience with lead generation campaigns (forms, landing pages, WhatsApp, calls)</li><li>Understanding of real estate buyer psychology and sales funnels</li><li>Strong analytical and optimization skills</li><li>Familiarity with CRM systems and lead tracking</li><li>Ability to work onsite and collaborate with internal teams</li></ul>Preferred Qualifications<ul><li>Experience with property portals, housing projects, or real estate developers</li><li>Knowledge of international real estate markets (UAE, UK, USA) is a plus</li><li>Experience with TikTok Ads or LinkedIn Ads is an advantage</li><li>Basic understanding of landing page CRO</li></ul>What We Offer<ul><li>Competitive salary (market-aligned)</li><li>Performance-based growth opportunities</li><li>Long-term role with a stable day-shift schedule</li><li>Opportunity to work on high-budget, high-impact real estate campaigns</li><li>Collaborative and growth-focused work environment</li></ul>Job Type: Full-timePay: Rs80,000.00 - Rs120,000.00 per monthWork Location: In person

Paid Ads Specialist (Real Estate)

INSPIRE BUILDERS GENERAL CONTRACTING COMPANY

Performance Marketing Assistant (2&ndash;3 Years Experience)We are looking for a talented and creative Performance Marketing Assistant to join our growing marketing team. The ideal candidate should have strong expertise in paid ads, creative designing, and analytics &mdash; with a passion for driving measurable results.Key Responsibilities<ul><li>Plan, execute, and optimize paid marketing campaigns across Google Ads, TikTok, and LinkedIn</li><li>Create and manage high-performing B2B ad campaigns</li><li>Design creative assets using Canva and Photoshop</li><li>Use AI-powered design tools to enhance ad creatives and campaign performance</li><li>Conduct monthly reporting, campaign analysis, and performance reviews</li><li>Monitor KPIs and continuously improve ROAS and lead quality</li><li>Collaborate with the marketing and sales teams to support overall brand growth</li><li>Conduct competitor analysis and market research to improve targeting</li><li>Ensure branding consistency across all digital platforms</li></ul>Requirements<ul><li>2&ndash;3 years of hands-on experience in performance marketing</li><li>Strong understanding of paid ads optimization and audience targeting</li><li>Experience with Google Ads, TikTok Ads, and LinkedIn Marketing</li><li>Basic designing skills using Canva and Adobe Photoshop</li><li>Knowledge of AI-based design and automation tools</li><li>Experience in B2B ads creation and management</li><li>Strong analytical skills with the ability to interpret data and prepare monthly reports</li><li>Excellent communication, creativity, and time management skills</li></ul>Job Type: Full-timePay: Rs100,000.00 - Rs130,000.00 per monthWork Location: In person

Marketing Assistant

Explore 1608+ Performance marketing specialist in Lahore Pakistan this January. Find roles across top companies and apply now to boost your career.