sales manager

senior product manager

account manager

head of marketing

product manager

senior brand manager

Rawaj-HCM

<div>
 
 
 Leverage your expertise and become a key force in shaping a fast-growing brand within the F&amp;B coffee industry, based in Riyadh, Saudi Arabia.
 
 
 
 As a Brand Manager, you will play a crucial role in leading and expanding the brand&rsquo;s identity, market presence, and multi-channel growth. You will drive brand strategy, oversee marketing execution, and collaborate closely with cross-functional teams to strengthen customer engagement and elevate brand performance.
 
 
 
 Key Accountabilities
 
 
 <ul>
 <li>
 Build and refine a strong brand identity that reflects the company&rsquo;s values and market positioning.
 </li>
 <li>
 Conduct market research and competitor analysis to identify trends, customer preferences, and new growth opportunities.
 </li>
 <li>
 Plan, execute, and optimize integrated marketing campaigns across digital, retail, and wholesale platforms.
 </li>
 <li>
 Analyze campaign performance, ensuring high impact and strong return on investment (ROI).
 </li>
 <li>
 Manage partnerships with external agencies and vendors to enhance brand visibility and effectiveness.
 </li>
 <li>
 Oversee all creative output, ensuring alignment with the brand&rsquo;s visual identity and strategic direction.
 </li>
 <li>
 Develop compelling content and messaging tailored to different customer segments and channels.
 </li>
 <li>
 Ensure consistency of brand representation across digital assets, in-store materials, and promotional campaigns.
 </li>
 </ul>
 
 
 Knowledge, Skills, and Experience:
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Marketing, Business Administration, or a related field (additional certifications are a plus).
 </li>
 <li>
 Minimum 5&ndash;7 years of experience in brand management or marketing, preferably within the F&amp;B, retail, or consumer goods sectors.
 </li>
 <li>
 Strong experience in multi-channel brand building, digital marketing, and campaign management.
 </li>
 <li>
 Proven ability to manage creative teams, agencies, and cross-functional projects.
 </li>
 <li>
 Excellent analytical skills with proficiency in marketing tools, digital analytics, and customer insights.
 </li>
 <li>
 Strong communication, leadership, and project management capabilities.
 </li>
 </ul>
 
 
 
</div>

Brand Manager -F&B | Saudi Arabia

PepsiCo

<div>
 
 Overview
 
 
 
 
 We Are PepsiCo
 
 
 
 PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $79 billion in net revenue in 2021, driven by a complementary beverage and convenient foods portfolio that includes
 
 LAY&rsquo;S &reg;️, DORITOS &reg;️, CHEETOS &reg;️, GATORADE &reg;️, PEPSI &reg;️, QUAKER &reg;️
 
 and more. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1 billion each in estimated annual retail sales.
 
 
 Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+). pep+ is our strategic end-to-end transformation that puts sustainability and human capital at the center of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people.
 
 
 Our employees drive our culture. No two days are the same; we are dynamic and full of passionate teams that embrace new ideas through our collaborative spirit. At PepsiCo, we know that our company can only succeed when our associates and the society we serve flourishes. We are committed to fostering a diverse workforce by creating a collaborative, equitable and inclusive space where everyone, regardless of what we look like, where we come from or who we love, has a voice. At PepsiCo we create a Space to be y( )u.
 
 
 &ldquo;We are an equal opportunity employer and comply with the with the global human rights policies and equality laws in the countries we operate in, we value diversity at our company; it is an essential part of our success. We do not discriminate on the basis of age, pregnancy or marital/civil partnerships, religion or belief, gender, disability and we are Mowaamah -GOLD certified in Saudi.&rdquo;
 
 
 Learn more about our culture and life at PepsiCo: https://stories.pepsicojobs.com/
 
 
 Job Overview:
 
 
 <ul>
 <li>
 Responsible for ground level execution of strategic transformation initiatives and outcomes for the brand
 </li>
 <li>
 Execute brand strategy through rigorous planning and monitoring of marketing activities - to drive sales and share growth in line with overall corporate strategy and ambition
 
 
 </li>
 </ul>
 
 Responsibilities
 
 
 
 <ul>
 <li>
 Execute transformation of Lay&rsquo;s including positioning in the anchor demand space, product attribute enhancement, flavor range revamp, innovation pipeline, capability strengthening, delivery of impact &amp; stakeholder management
 </li>
 <li>
 Work closely with the Senior Marketing Manager ensuring regular updates, escalations &amp; de-bottlenecking in-line with overall governance structure as defined by the organization
 </li>
 <li>
 Lead cross-functional projects for Lay&rsquo;s, liaising strongly with internal stakeholders (Sales, Marketing, R&amp;D and Mfg.) to drive initiatives across product attribute enhancement, revamped flavor range, LTO &amp; innovation launch pipeline, marketing planning &amp; commercialization
 </li>
 <li>
 Perform regular follow-ups with distributors to track sales progress &amp; flag gaps
 </li>
 <li>
 Actively track sales/financial performance of the brand and highlight risks/ gaps to the leadership
 </li>
 <li>
 Conduct robust cost benefit analysis for each initiative under Lay&rsquo;s to ensure overall economics are in line with organization objectives &amp; are not profit dilutive
 </li>
 <li>
 Support in insight development, performance tracking and identifying opportunities for growth of the portfolio
 </li>
 <li>
 Assist in the development &amp; execution of annual brand and communication plan to deliver brand targets, in-line with brand codes of a rewarding, bold snack during solo gaming/online chatting
 </li>
 <li>
 Proactively manage brand&rsquo;s A&amp;M budget to ensure sufficient campaign funding with keen view of overall brand budget
 </li>
 <li>
 Work closely with the sales team on account specific and national on-pack promotions and activations - Translate local knowledge to engaging Saudi-specific gaming activations (ad copies, POSM, packaging)
 </li>
 <li>
 Act as a &ldquo;guardian of the brand&rdquo; ensuring all local executions are in-line with PepsiCo standards
 </li>
 <li>
 Work with agencies for product research, activations for &ldquo;gaming&rdquo; platform (both ATL &amp; BTL) &amp; promotion plans
 </li>
 <li>
 Manage approval process (packaging, promotion) with agencies, suppliers &amp; govt authorities
 </li>
 <li>
 Lead on ground analysis of consumer behavior, market trends &amp; competitor activity to identify potential growth opportunities
 </li>
 <li>
 Drive innovation agenda for brand portfolio, lift &amp; shift opportunities, product enhancement &amp; flavor range revamp initiatives in collaboration with insights, research and production teams
 </li>
 <li>
 Align field operations to marketing calendar &amp; provide support
 </li>
 <li>
 Monitor &amp; report on industry / category best practices - through competitor benchmarking
 </li>
 <li>
 Develop &amp; communicate channel specific initiatives with GTM team &amp; salesforce, with focus on driving growth of new flavors &amp; innovations; collaborate &amp; support them throughout execution
 </li>
 <li>
 Work closely with DX function for execution of trade / consumer offers customized with a channel-tailored agenda
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 
 Experience/Education
 
 
 
 <ul>
 <li>
 Graduate/post-graduate from premiere institutes preferably related to Business
 </li>
 <li>
 3-5 years of experience
 </li>
 <li>
 Prior FMCG brand marketing experience
 
 
 </li>
 </ul>
 
 Competencies
 
 
 
 <ul>
 <li>
 Brand building &amp; activations
 </li>
 <li>
 Led new brand/sub-brand launch hands-on
 </li>
 <li>
 Created &amp; executed comprehensive brand plans &amp; granular marketing activity calendars
 </li>
 <li>
 Managed BTL activities like pack design, PR, digital &amp; shopper
 
 
 </li>
 </ul>
 
 Stakeholder management
 
 
 
 <ul>
 <li>
 Strong cross-functional collaborator
 </li>
 <li>
 Exposure to internal commercials, financial acumen including brand P&amp;L awareness Project management
 </li>
 <li>
 Strong project management skills and ability to drive multiple projects through business stage-gate process
 </li>
 <li>
 Experience of 3rd party agency mgmt. Led new brand/sub-brand launch hands-on
 </li>
 <li>
 Drove strategic direction in creation of extensive &amp; detailed brand plans
 </li>
 <li>
 Oversaw &amp; managed BTL activities like pack design, PR, digital &amp; shopper
 </li>
 <li>
 Involved in selection of appropriate creative agencies to drive marketing agenda
 </li>
 </ul>
</div>

Assistant Brand Manager – Lay’s

<div>
 
 Overview
 
 
 
 As part of PepsiCo&rsquo;s vision of becoming faster, stronger and better across all markets, this role will be leading the faster pillar across key markets while being consumer centric leading on the category agenda for markets, managing different stakeholders (Internal and External)
 
 
 
 Responsibilities
 
 
 
 <ul>
 <li>
 Support in developing and deploy of category/brand plans through using the material received from global/regional teams as well as developing local content in a way that maximizes local consumer &amp; shopper preference.
 </li>
 <li>
 Maintain and keep up-to-date business procedures and test scripts; execute control activities as designed and update the process owner with any change in the process. Complete Quarterly self-testing by prescribed deadlines and remediate ineffective controls by the date agreed with process owner and the Internal Control team
 </li>
 <li>
 Support in the development of the marketing calendar by quarter leveraging global and regional initiatives consistent with brand strategy, and AOP objectives.
 </li>
 <li>
 Support in Jointly develop &amp; executing brand&rsquo;s packaging, promotional, sponsorship programs development consistent with the brand marketing calendar, quarterly initiatives plan.
 </li>
 <li>
 Responsible for Campaign Development of local market-wide 360-consumer campaigns from insights to ideation to development to launch and execution (media-to-shelf) for the assigned category.
 </li>
 <li>
 Ensure programs execution with high execution standards.
 </li>
 <li>
 Own Sponsorships &amp; Events execution in partnerships with our bottlers.
 </li>
 <li>
 Close monitoring &amp; management of Marketing budget &ldquo;A&amp;M&rdquo; in line with control procedures.
 </li>
 <li>
 Support in leading development and deployment of market specific communication.
 </li>
 <li>
 Responsible for leading the selection and commissioning of relevant influencers / digital contents / creative agencies for the local market-specific campaigns to support the assigned category.
 </li>
 <li>
 Support in launching new innovations in market in partnership with bottlers.
 </li>
 <li>
 Keep track of brand commercial performance (Sales, Market share, etc.) on monthly basis
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 <ul>
 <li>
 University Degree- BA
 </li>
 <li>
 Minimum of 1-2 years of relevant experience
 </li>
 <li>
 Ability to communicate clearly, read and write effectively in English &amp; Arabic
 </li>
 <li>
 Leadership Skills, able to lead conversation with bottlers and senior management .
 </li>
 <li>
 MultiTasker: Able to handle several campaigns and activites launching across different markets at the same time
 </li>
 <li>
 Must be Agile and could work under stress.
 </li>
 <li>
 Strong Communication Skills
 </li>
 <li>
 Dealing with Ambiguity
 </li>
 </ul>
</div>

Assistant Brand Manager – KSA

<div>
 
 Overview
 
 
 
 
 We Are PepsiCo
 
 
 
 PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $79 billion in net revenue in 2021, driven by a complementary beverage and convenient foods portfolio that includes
 
 LAY&rsquo;S &reg;️, DORITOS &reg;️, CHEETOS &reg;️, GATORADE &reg;️, PEPSI &reg;️, QUAKER &reg;️
 
 and more. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1 billion each in estimated annual retail sales.
 
 
 Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+). pep+ is our strategic end-to-end transformation that puts sustainability and human capital at the center of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people.
 
 
 Our employees drive our culture. No two days are the same; we are dynamic and full of passionate teams that embrace new ideas through our collaborative spirit. At PepsiCo, we know that our company can only succeed when our associates and the society we serve flourishes. We are committed to fostering a diverse workforce by creating a collaborative, equitable and inclusive space where everyone, regardless of what we look like, where we come from or who we love, has a voice. At PepsiCo we create a Space to be y( )u.
 
 
 &ldquo;We are an equal opportunity employer and comply with the with the global human rights policies and equality laws in the countries we operate in, we value diversity at our company; it is an essential part of our success. We do not discriminate on the basis of age, pregnancy or marital/civil partnerships, religion or belief, gender, disability and we are Mowaamah -GOLD certified in Saudi.&rdquo;
 
 
 Learn more about our culture and life at PepsiCo: https://stories.pepsicojobs.com/
 
 
 Job Overview:
 
 
 <ul>
 <li>
 Responsible for ground level execution of strategic transformation initiatives and outcomes for the brand
 </li>
 <li>
 Execute brand strategy through rigorous planning and monitoring of marketing activities - to drive sales and share growth in line with overall corporate strategy and ambition
 
 
 </li>
 </ul>
 
 Responsibilities
 
 
 
 <ul>
 <li>
 Execute transformation of Doritos including positioning in the anchor demand space, product attribute enhancement, flavor range revamp, innovation pipeline, capability strengthening, delivery of impact &amp; stakeholder management
 </li>
 <li>
 Work closely with the Brand Manager ensuring regular updates, escalations &amp; de-bottlenecking in-line with overall governance structure as defined by the organization
 </li>
 <li>
 Lead cross-functional projects for Doritos, liaising strongly with internal stakeholders (Sales, Marketing, R&amp;D and Mfg.) to drive initiatives across product attribute enhancement, revamped flavor range, LTO &amp; innovation launch pipeline, marketing planning &amp; commercialization
 </li>
 <li>
 Perform regular follow-ups with distributors to track sales progress &amp; flag gaps
 </li>
 <li>
 Actively track financial performance of the brand and highlight risks/ gaps to the leadership
 </li>
 <li>
 Conduct robust cost benefit analysis for each initiative under Doritos to ensure overall economics are in line with organization objectives &amp; are not profit dilutive
 </li>
 <li>
 Support in insight development, performance tracking and identifying opportunities for growth of the portfolio
 </li>
 <li>
 Assist in the development &amp; execution of annual brand and communication plan to deliver brand targets, in-line with brand codes of a rewarding, bold snack during solo gaming/online chatting
 </li>
 <li>
 Proactively manage brand&rsquo;s A&amp;M budget to ensure sufficient campaign funding with keen view of overall brand budget
 </li>
 <li>
 Work closely with the sales team on account specific and national on-pack promotions and activations - Translate local knowledge to engaging Saudi-specific gaming activations (ad copies, POSM, packaging)
 </li>
 <li>
 Act as a &ldquo;guardian of the brand&rdquo; ensuring all local executions are in-line with PepsiCo standards
 </li>
 <li>
 Work with agencies for product research, activations for &ldquo;gaming&rdquo; platform (both ATL &amp; BTL) &amp; promotion plans
 </li>
 <li>
 Identify &amp; work closely with &ldquo;gaming&rdquo; platform partners to enhance equity; Extensively work with agencies to identify &amp; onboard relevant brand ambassadors
 </li>
 <li>
 Manage approval process (packaging, promotion) with agencies, suppliers &amp; govt authorities
 </li>
 <li>
 Lead on ground analysis of consumer behaviour, market trends &amp; competitor activity to identify potential growth opportunities
 </li>
 <li>
 Drive innovation agenda for brand portfolio, lift &amp; shift opportunities, product enhancement &amp; flavour range revamp initiatives in collaboration with insights, research and production teams
 </li>
 <li>
 Align field operations to marketing calendar &amp; provide support
 </li>
 <li>
 Monitor &amp; report on industry / category best practices - through competitor benchmarking
 </li>
 <li>
 Develop &amp; communicate channel specific initiatives with GTM team &amp; salesforce, with focus on driving growth of new flavours &amp; innovations; collaborate &amp; support them throughout execution
 </li>
 <li>
 Work closely with DX function for execution of trade / consumer offers customized with a channel-tailored agenda
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 
 Experience/Education
 
 
 
 <ul>
 <li>
 Graduate/Post-graduate from premiere institutes preferably related to Business
 </li>
 <li>
 3-5 years of experience
 </li>
 <li>
 Prior FMCG brand marketing experience
 
 
 </li>
 </ul>
 
 Competencies
 
 
 
 <ul>
 <li>
 Brand building &amp; activations
 </li>
 <li>
 Led new brand/sub-brand launch hands-on
 </li>
 <li>
 Created &amp; executed comprehensive brand plans &amp; granular marketing activity calendars
 </li>
 <li>
 Managed BTL activities like pack design, PR, digital &amp; shopper
 
 
 </li>
 </ul>
 
 Stakeholder management
 
 
 
 <ul>
 <li>
 Strong cross-functional collaborator
 </li>
 <li>
 Exposure to internal commercials, financial acumen including brand P&amp;L awareness Project management
 </li>
 <li>
 Strong project management skills and ability to drive multiple projects through business stage-gate process
 </li>
 <li>
 Experience of 3rd party agency mgmt. Led new brand/sub-brand launch hands-on
 </li>
 <li>
 Drove strategic direction in creation of extensive &amp; detailed brand plans
 </li>
 <li>
 Oversaw &amp; managed BTL activities like pack design, PR, digital &amp; shopper
 </li>
 <li>
 Involved in selection of appropriate media agencies to drive marketing agenda
 </li>
 </ul>
</div>

Assistant Brand Manager – Doritos

KBR, Inc.

<div>
 
 Title
 
 
 
 Senior Commercial Manager
 
 
 LOCATION
 
 
 Riyadh, Saudi Arabia
 
 
 
 Project Description
 
 
 
 The project is a major Built Environment mixed-use development aiming to be a global landmark recognized for its unique vision and position as an authentic destination in Riyadh. The community will be a distinct, self-sustaining hub for Riyadh offering several iconic assets. KBR will provide Project Management Consultancy services in project planning, controls, design and engineering management, and implementation of the development and early works packages.
 
 
 
 THE ROLE
 
 
 
 Reporting to the Procurement, Cost and Commercial Director, the Senior Commercial Manager is responsible for all post contract management. Management of the post contract commercial team (Approx 20 individuals) to ensure the provision of accurate status reports that allow timely decisions to be made to prevent schedule slippage and cost overruns and production of close out reports for each project.
 
 
 
 Main Responsibilities
 
 
 
 <ul>
 <li>
 Lead the post contract commercial team to ensure that they meet the Programme objectives by managing the executed contracts and ensuring related services are delivered on time and within budget, in an ethical manner always, and truly in accordance with project procedures.
 </li>
 <li>
 Co-ordination with the Client, PMC Project Managers, Consultants and Contractors to ensure timely production of all required post contract commercial deliverables by KBR including but not limited to:
 </li>
 <li>
 Processing of Payments,
 </li>
 <li>
 Management of Variations and Change
 </li>
 <li>
 Reviews of Claims and Production of Position Reports.
 </li>
 <li>
 Production of Commercial and Cost Reports.
 </li>
 <li>
 Management of all claims processes.
 </li>
 <li>
 Support the development and implementation of Clients commercial strategy.
 </li>
 <li>
 Updating Commercial Trackers for Notices, Claims, Variations and Early Warnings.
 
 
 </li>
 </ul>
 
 Experience, Skills And Knowledge
 
 
 
 <ul>
 <li>
 BSc Quantity Surveying or master&rsquo;s degree
 </li>
 <li>
 Minimum 15 years of experience in a similar role
 </li>
 <li>
 Minimum of 10 years working experience in Middle East
 </li>
 <li>
 Sound knowledge of commercial aspects of major civil &amp; infrastructure projects including build asset environments.
 </li>
 <li>
 Experience in managing direct reports with overall responsibility for teams more than 20 people
 </li>
 <li>
 Experienced user of MS Office and understanding of project management software
 </li>
 <li>
 Membership of a recognised International Professional Body e.g. MRICS
 </li>
 <li>
 Experience in international contracting mechanisms including FIDIC, NCE
 </li>
 <li>
 Fluency in English language both written and spoken
 
 
 </li>
 </ul>
 COMPETENCIES
 
 
 <ul>
 <li>
 Leadership
 </li>
 <li>
 Strong interpersonal and communication skills
 </li>
 <li>
 Commercial awareness
 </li>
 <li>
 Strong customer focus
 </li>
 <li>
 Planning &amp; organising
 </li>
 <li>
 Accepts Responsibility
 </li>
 <li>
 HSE Awareness
 
 
 </li>
 </ul>
 
 R2107488
 
</div>

Senior Commercial Manager

Lucidya | لوسيديا

<div>
 
 About Lucidya
 
 
 
 Lucidya is an AI powered Customer Experience Management platform that helps brands listen, understand, and engage with customers across channels. We serve enterprise teams and turn customer signals into actions that improve experience and business results.
 
 
 
 Second, what we are building:
 
 
 
 We are building a Marketing Suite under the Lucidya CXM Suite, focused on two outcomes
 
 
 <ul>
 <li>
 Lead Generation and Acquisition
 </li>
 <li>
 Expansion
 
 
 </li>
 </ul>
 This suite will cover core marketing use cases like
 
 
 <ul>
 <li>
 Marketing campaigns and orchestration
 </li>
 <li>
 Outbound communication across channels
 </li>
 <li>
 Ads analytics and performance insights
 </li>
 <li>
 Tight connection with the rest of Lucidya CXM modules
 
 
 </li>
 </ul>
 What this role will be responsible for
 
 
 <ul>
 <li>
 Own the vision, strategy, roadmap, and success metrics for the Marketing Suite
 </li>
 <li>
 Run discovery with customers and internal teams, then translate it into shipped product
 </li>
 <li>
 Lead a cross functional squad across engineering, design, data, and GTM
 </li>
 <li>
 Define MVP scope, priorities, and releases, and keep delivery moving
 </li>
 <li>
 Build enterprise ready foundations: permissions, governance, audit logs, scalability
 </li>
 <li>
 Define measurement and reporting for campaigns, acquisition, and expansion impact
 </li>
 <li>
 Shape integration strategy with CRM, ad platforms, and communication channels
 
 
 </li>
 </ul>
 
 Requirements
 
 
 
 What this role will be responsible for
 
 
 <ul>
 <li>
 Own the vision, strategy, roadmap, and success metrics for the Marketing Suite
 </li>
 <li>
 Run discovery with customers and internal teams, then translate it into shipped product
 </li>
 <li>
 Lead a cross functional squad across engineering, design, data, and GTM
 </li>
 <li>
 Define MVP scope, priorities, and releases, and keep delivery moving
 </li>
 <li>
 Build enterprise ready foundations: permissions, governance, audit logs, scalability
 </li>
 <li>
 Define measurement and reporting for campaigns, acquisition, and expansion impact
 </li>
 <li>
 Shape integration strategy with CRM, ad platforms, and communication channels
 
 
 </li>
 </ul>
 
 Qualifications And Criteria
 
 
 
 <ul>
 <li>
 Senior Product Manager experience in B2B SaaS with end to end ownership
 </li>
 <li>
 Strong understanding of marketing workflows: campaigns, lead lifecycle, attribution, ads analytics
 </li>
 <li>
 Strong product sense and ability to simplify complex journeys
 </li>
 <li>
 Strong stakeholder management, you can align, push back, and still move forward
 </li>
 <li>
 Experience working with data heavy products and defining tracking and dashboards
 </li>
 <li>
 Comfort with integrations and platform thinking
 
 
 </li>
 </ul>
 Bonus points
 
 
 <ul>
 <li>
 Marketing automation or CDP activation experience
 </li>
 <li>
 CRM ecosystem exposure: Salesforce, HubSpot, Dynamics
 </li>
 <li>
 AI powered marketing use cases: segmentation, next best action, content generation
 </li>
 </ul>
</div>

Senior Product Manager

Lucidya

<div><h3 class="jobSectionHeader">About Lucidya</h3>
Lucidya is an AI powered Customer Experience Management platform that helps brands listen, understand, and engage with customers across channels. We serve enterprise teams and turn customer signals into actions that improve experience and business results.
Second, what we are building:
 We are building a Marketing Suite under the Lucidya CXM Suite, focused on two outcomes<ul><li>Lead Generation and Acquisition</li><li>Expansion</li></ul>
This suite will cover core marketing use cases like<ul><li>Marketing campaigns and orchestration</li><li>Outbound communication across channels</li><li>Ads analytics and performance insights</li><li>Tight connection with the rest of Lucidya CXM modules</li></ul>
What this role will be responsible for<ul><li>Own the vision, strategy, roadmap, and success metrics for the Marketing Suite</li><li>Run discovery with customers and internal teams, then translate it into shipped product</li><li>Lead a cross functional squad across engineering, design, data, and GTM</li><li>Define MVP scope, priorities, and releases, and keep delivery moving</li><li>Build enterprise ready foundations: permissions, governance, audit logs, scalability</li><li>Define measurement and reporting for campaigns, acquisition, and expansion impact</li><li>Shape integration strategy with CRM, ad platforms, and communication channels</li></ul>
Requirements
What this role will be responsible for<ul><li>Own the vision, strategy, roadmap, and success metrics for the Marketing Suite</li><li>Run discovery with customers and internal teams, then translate it into shipped product</li><li>Lead a cross functional squad across engineering, design, data, and GTM</li><li>Define MVP scope, priorities, and releases, and keep delivery moving</li><li>Build enterprise ready foundations: permissions, governance, audit logs, scalability</li><li>Define measurement and reporting for campaigns, acquisition, and expansion impact</li><li>Shape integration strategy with CRM, ad platforms, and communication channels</li></ul>
Qualifications and criteria<ul><li>Senior Product Manager experience in B2B SaaS with end to end ownership</li><li>Strong understanding of marketing workflows: campaigns, lead lifecycle, attribution, ads analytics</li><li>Strong product sense and ability to simplify complex journeys</li><li>Strong stakeholder management, you can align, push back, and still move forward</li><li>Experience working with data heavy products and defining tracking and dashboards</li><li>Comfort with integrations and platform thinking</li></ul>
Bonus points<ul><li>Marketing automation or CDP activation experience</li><li>CRM ecosystem exposure: Salesforce, HubSpot, Dynamics</li><li>AI powered marketing use cases: segmentation, next best action, content generation</li></ul></div>

Explore 1039+ Senior brand manager in Riyadh this January. Find roles across top companies and apply now to boost your career.

1039 senior brand manager jobs IN Riyadh

Brand Manager -F&B | Saudi Arabia

Assistant Brand Manager – Lay’s

Assistant Brand Manager – KSA

Assistant Brand Manager – Doritos

Senior Commercial Manager

Senior Product Manager

Senior Product Manager