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culture marketing manager

channel marketing manager

Eaton

<div><p>Join Eaton and be a part of our commitment to providing impactful, energy-efficient solutions that shape a sustainable future. At Eaton, we make what matters work, and we're dedicated to fostering a workplace where ethics, inclusion, diversity, and our people are at the forefront.</p><p></p><p><br>
We are more than just a power management company, we are committed to inclusion, diversity, and sustainability. You will be part of a global team committed to delivering on our brand promise: &quot;Make what matters work&quot; We pride ourselves on building a culture that reflects our shared goals, beliefs, and attitudes.</p><div><div><div><h2 class="jobSectionHeader"><b>
What you&rsquo;ll do:</b></h2></div><p></p><div><br>
<ul><li>
With the support of the direct manager, cooperate closely with the local EWS &amp; IT sales team and targeted xxx partners to develop and execute annual channel marketing plans (MDF) that support sales objectives and drive EWS and IT partner engagement.</li><li>
With the support of the direct manager, develop a cohesive contact data strategy to enable segmentation and targeting of contacts, and work with Sales to ensure their use of Salesforce for contacts and accounts facilitates richer customer engagement.</li><li>
Localise and manage marketing enablement and promotional materials, including digital content.</li><li>
With the support of the direct manager, plan and execute EWS and IT partner events, webinars, and other activities to drive partner engagement and lead generation.</li><li>
Contribute to push/pull campaigns and align Tier 1 activities with Tier 2 campaigns to help generate adequate demand for Eaton offers and maximise sellout of partner inventories (including promotions, incentives, etc.).</li><li>
Monitor and report on the effectiveness of To- and Through-Channel marketing activities, making data-driven recommendations for improvement.</li><li>
Manage and oversee marketing development found (MDF) for autorised and premium partners</li><li>
With the support of the direct manager, manage the EWS and IT channel marketing budgets, ensuring efficient allocation of resources.</li><li>
Consolidate relationships with key local EWS and IT partners, ensuring marketing alignment on goals and strategies.</li><li>
Support the digital transformation of the EWS and IT partners by promoting the adoption of new collaborative tools (MyEaton, PRM, e-commerce, APIs, etc.).</li><li>
Monitor xxx Partner satisfaction regularly and help make Eaton their partner of choice.</li></ul></div></div><div><div><h2 class="jobSectionHeader"><b>
Qualifications:</b></h2>
</div><div><ul><li>Bachelor Degree in Marketing/Communication/Business School</li><li>
Min 3 years experience in marketing communcation, preferably in B2B and channel marketing</li></ul></div></div><div><div><h2 class="jobSectionHeader"><b>
Skills:</b></h2>
</div><div><ul><li>Solid understanding of core marketing disciplines</li><li>
Knowledge of through-channel business processes is beneficial (including channel business strategy, commercial approaches, and distribution models)</li><li>
Experience in planning and deploying partner programmes (acquisition, retention, development, and enablement) is advantageous</li><li>
Proven ability to execute joint marketing activities with partners, including campaign planning, KPI setting, programme execution, budget management, and reporting/analysis</li><li>
Experience in B2B environments is a plus</li><li>
Background in channel partner programmes and collaboration with EWS companies is considered an advantage</li><li>
Experience working with international, cross-functional teams in dynamic, matrixed settings is preferred</li><li>
Demonstrates initiative</li><li>
Strong written communication skills and messaging abilities</li><li>
Customer-focused approach</li><li>
Quick to learn and highly curious</li><li>
Strong presentation skills</li><li>
Excellent interpersonal skills</li><li>
Attentive and effective listening abilities</li><li>
Digital and data-driven mindset</li><li>
Practical, hands-on execution of marketing plans</li></ul></div></div><div><div><h2 class="jobSectionHeader"><b>
What we offer:</b></h2>
</div><div><ul><li>Competitive compensation and benefits package</li><li>
Challenging projects in dynamic collaborative team</li><li>
Great company benefits
</li><li>We make your aspirations matter &ndash; Eaton encourages internal promotion, whenever possible</li><li>
We make your growth matter - We invest in our employees for the long term &ndash; not just with salary and benefits, but with ongoing learning and development opportunities made available through Eaton University</li><li>
We make your contributions matter - reliability, safety, efficiency, and sustainability are at the core of our dedication to improving people&rsquo;s lives and the environment through power management technologies</li><li>
We make your wellbeing matter &ndash; We put your health and safety first. Wellness at Eaton is more than a program, it&rsquo;s about changing the environment by offering the right tools to help empower employees to make that happen</li></ul></div></div></div><p>
We are committed to ensuring equal employment opportunities for job applicants and employees. Our recruitment processes use balanced selection criteria and avoid unlawful discrimination against applicants on the basis of their age, colour, disability, marital status, national origin, gender, gender identity, genetic information, race or racial origin, religion, sexual orientation or any other status protected or required by law.</p></div>

Channel Marketing Senior Specialist, Electrical Wholesaler & IT Channel

Diageo

<div><div>Job Description :</div><div>
Customer Marketing Manager &ndash; On Trade Modern</div><div></div><div>
About the role:<br>
Design and implement strategies that strengthen the position of our brands within the modern on-trade channel. Build joint growth opportunities with strategic customers through segmented and differentiated plans, and close collaboration with cross-functional teams, enhance sales performance, brand visibility, and consumer experience.</div><div></div><div>
Role Responsibilities:</div><ul><li><div>
Leverage consumer and shopper insights to shape channel and category plans, working closely with marketing and commercial teams.</div></li><li><div>
Develop and implement short- and long-term strategies for the modern on-trade channel, actively tracking financial growth, and innovation opportunities.</div></li><li><div>
Build strategic partnerships with key customers, driving &ldquo;win-win&rdquo; negotiations and improving the effectiveness of trade initiatives.</div></li><li><div>
Define the Route-to-Consumer (RTC) strategy and lead field execution in collaboration with the team.</div></li><li><div>
Conduct customer and channel segmentation (restaurants, hotels, key chains) to prioritize resources and develop tailored strategies for high-potential customers.</div></li><li><div>
Lead, coach, and develop a high-performing team, fostering a culture of accountability and continuous improvement.</div></li><li><div>
Collaborate effectively with internal and external partners to drive integrated business plans.</div></li><li><div>
Develop flexible and proactive strategies that reflect the seasonality and tourism dynamics of the modern on-trade channel.</div></li><li><div>
Prepare channel performance and investment plans, manage budgets, track KPIs, and provide regular reporting to senior leadership.</div></li><li><div>
Ensure full compliance with company policies, legal regulations, and competition law principles in all commercial activities.</div></li></ul><div></div><div><br>
Experience / skills required:</div><ul><li>
Bachelor&rsquo;s Degree required</li><li>
Minimum 8 years experience in sales and customer/trade marketing areas</li><li>
Considerable drive, energy, leadership and focus to sufficiently energize the internal and external resources of the company to implement</li><li>
Understands how the total sales organization operates and how to drive effectiveness.</li><li>
Ability to build relationships and work collaboratively internally and externally with good influential and negotiation skills.</li><li>
Strong analytical, presentation and project management skills.</li><li>
Experience in premium outlet &amp; portfolio management with good understanding of F&amp;B insight</li></ul><div></div><div>
Diversity statement:</div><div>
Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this. We embrace diversity in the broadest possible sense. This means that you&rsquo;ll be welcomed and celebrated for who you are just by being you. You&rsquo;ll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more.</div><div>
Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to the next level and build new ones as part of shaping the next generation of celebrations for consumers around the world.</div><div>
Feel inspired? Then this may be the opportunity for you.</div><div>
If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.</div><div></div><div>
Worker Type :</div>
Regular<div></div><div>
Primary Location:</div>
MeyDiageo Istanbul Head Office<div></div><div>
Additional Locations :</div><div></div><div>
Job Posting Start Date :</div>
2025-11-16</div>

Customer Marketing Manager – On Trade

Randstad Türkiye

<div>
 <p>
  We are looking for a "
  <strong>
   Sales Channel Specialist"
  </strong>
  on behalf of our business partner runs in Telecommunication Industry.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Responsibilities:
  </strong>
 </p>
 <p>
  <em>
   1) Internal Control Support
  </em>
 </p>
 <ul>
  <li>
   Support to Sales Channel Manager
  </li>
  <li>
   Responsibility for Chain business
  </li>
 </ul>
 <p>
  <em>
   2) Account Management
  </em>
 </p>
 <ul>
  <li>
   ST and SI report
  </li>
  <li>
   Weekly Sell-out reporting of results
  </li>
  <li>
   Monthly campaign estimating
  </li>
  <li>
   Monthly Sell-out calculation
  </li>
  <li>
   Stock and penetration control
  </li>
  <li>
   Track and report business development results. Analyze data, interpret reports and information.
  </li>
  <li>
   Coordinating Online Channel Retail visibility
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Requirements:
  </strong>
 </p>
 <ul>
  <li>
   Bachelor&rsquo;s degree and above
  </li>
  <li>
   Strong analytical skills, precise, systematic, logical, and patient to solve the problem
  </li>
  <li>
   Proficient in English language
  </li>
  <li>
   Work with patience and carefulness
  </li>
  <li>
   Be able to work independently
  </li>
 </ul>
</div>


Channel Sales Specialist

Johnson Controls

<div><div><b>What you will do</b></div><div><div><div><div><div><div><div><div><div><p>
Here at Johnson Controls we hire around 4000 people a year across EMEA, from technicians, sales engineers and customer service advisors to senior hires and even early careers! Why not to join JCI as Channel Sales Manager? It's a key role reporting directly to the Sales Director - Applied Products of the Middle East and Africa region for the indirect business.</p><p>
You will be based in Istanbul and will be responsible for growing the sales network through our channel partner for the Applied Products business across Turkey. You will drive the sales and business growth for HVAC product portfolio specifically Chillers, AHU&rsquo;s, and FCU&rsquo;s.</p><p>
Become a member of the Johnson Controls family and thrive in an improving company culture where your voice and ideas will be heard &ndash; your next excellent opportunity is just a few clicks away!<br>
<br>
<b>How you will do</b><br>
As a Channel Sales Manager, you will use your strategic expertise and knowledge of Applied Products to drive the sales, ensure customer happiness, assure results, and improve relations with our partner to increase sales and service quality. You will articulate market information (market prices, volume, growth, competitor actions etc.) and propose a growth action plan in the territory to executive management.<br>
You are a hunter driven to seek and develop existing business and long term customer relationships, self-motivated. You&rsquo;re analytical, perseverant, professional and reliable in your approach to work, leading multiple priorities simultaneously because of your excellent planning, organization, and time management skills.</p><p></p><p><b>
What we look for</b><br>
<b>Required</b></p><ul><li><p>
Bachelor degree in Mechanical Engineering or equivalent</p></li><li><p>
6 to validated experience in the HVAC industry, specifically passionate about Chillers/AHU/FCU in Turkey</p></li><li><p>
Consistent record of delivering sales target and leading &amp; running sales</p></li><li><p>
Excellent verbal and written communication skills</p></li><li><p>
Fluent language skills in English</p></li><li><p>
Strong presentation and ability to influence key partners, consultants, and owners</p></li><li><p>
Independent, innovative, strategic-thinker and able to perform under pressure</p></li></ul></div></div></div></div></div></div></div></div></div></div>

Channel Sales Manager

ZÜBER

<div>
 <p>
  We are looking for a
  <strong>
   Key Account Manager - Alternative Channel
  </strong>
  to join our Z&uuml;ber Key Account Sales Team; who will serve as the liaison between linked parties and customers. oversees the creation of annual customer plans and guarantees their execution while achieving profitable sales targets. These plans should be in line with the broader business and customer strategies.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Qualifications
  </strong>
 </p>
 <p>
  &bull; At least 5 years in Field Sales, Account Management, Business Development. Understands all sales functions i.e. Trade Marketing, Customer, Field Sales. ( Preferably 3-4 years FMCG experience)
 </p>
 <p>
  &bull; Strong communication, problem-solving and interpersonal skills to build relationships with professionals at all levels of the organization
 </p>
 <p>
  &bull; Graduate level education preferably from Business Administration, Economics or related faculties.
 </p>
 <p>
  &bull; Advanced knowledge of English
 </p>
 <p>
  &bull; High command of Microsoft programs (especially Excel and PowerPoint),
 </p>
 <p>
  &bull; Class B Drivers Licence
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Responsibilities
  </strong>
 </p>
 <p>
  &bull; Carry out the business plans for the designated Key Account Customers in accordance with the strategy to drive the overall business plan.
 </p>
 <p>
  &bull; Responsibilities include providing quality and timely information on client demand forecasts, reporting on market dynamics, and competitor actions. Ensure attainment of agreed-upon customer targets/KPI (Revenue, Trade Spend, Bad Return, Budgeting &amp; Forecasting).
 </p>
 <p>
  &bull; Ensure the merchandising and display of the company's goods and train, inspire, and develop your own team and merchandisers.
 </p>
 <p>
  &bull; Provide key consumers with the information &amp; actions about Z&Uuml;BER products' points of differentiation in accordance with brand rules.
 </p>
 <p>
  &bull; Follows all company principles and rules, such as the local sales policy, trade standards, safety procedures, and laws, as well as the Z&Uuml;BER trade policy.
 </p>
 <p>
 </p>
</div>


Key Account Manager - Alternative Channel

Allianz

<div>
 <strong>
  How can you make an impact?
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Manage the channel in a way that strengthens the collaboration between AZTR and the Business Partner in the responsible branch.
  </li>
  <li>
   Monitor the market in the responsible branch for AZTR, identify opportunities, and conduct processes to implement these opportunities together with the business partner.
  </li>
  <li>
   Take actions to increase efficiency and production in a way that contributes to achieving the targets of the responsible branch, and ensure necessary coordination for these actions to be taken.
  </li>
  <li>
   Maintain the coordination and commitment of the channel sales teams at the highest level, and carry out necessary activities to ensure that company strategies are embraced by the sales teams.
  </li>
  <li>
   Ensure the realization of the company's critical and large-scale bancassurance projects within the targeted timeline and content.
  </li>
  <li>
   Take necessary actions to ensure that the sales and service processes under your responsibility progress in compliance with regulations.
  </li>
  <li>
   Coordinate renewal training for bank sales teams regarding products and processes.
  </li>
  <li>
   Design campaign setups, ensure their design, and be responsible for evaluating the designed campaign setups in line with strategy and targets.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  What do we expect you to bring?
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Having a bachelor's degree from a relevant field
  </li>
  <li>
   At least 5 years of experience in Channel Management, Bank Channel Management, process management, and relationship management.
  </li>
  <li>
   Knowledge of insurance products.
  </li>
  <li>
   Proficient use of MS Office applications.
  </li>
  <li>
   Preferably, a good command of English.
  </li>
  <li>
   Strong communication skills.
  </li>
  <li>
   Inclined towards teamwork.
  </li>
  <li>
   Ability to work systematically and orderly
  </li>
  <li>
   Being knowledgeable in Artificial Intelligence (AI) development, Data Analytics, Data Intelligence, AI/Data Strategy, and ChatGPT.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  What we will offer you?
  <br/>
  <br/>
 </strong>
 <strong>
  Company
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Working in Green certificated &amp; pet friendly Allianz Tower / Allianz Kamp&uuml;s with modern work spaces, gym &amp; social areas.
  </li>
  <li>
   Working in agile, flexible, digital and social culture
  </li>
  <li>
   Flexible working hours
  </li>
  <li>
   Working 40 hours a week
  </li>
  <li>
   Hybrid working
  </li>
  <li>
   Flex summer (July &ndash; August)
  </li>
  <li>
   Part time working
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Benefits
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Yearly bonus
  </li>
  <li>
   Home expense payment
  </li>
  <li>
   Home office payment (monthly)
  </li>
  <li>
   Transportation
  </li>
  <li>
   Life insurance
  </li>
  <li>
   Employer sponsored pension &amp; Family included health insurance
  </li>
  <li>
   Special Allowances (Marriage, newborn etc.)
  </li>
  <li>
   Meal Allowance (Card/monthly)
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Leave Rights
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   School Report Day (Half Day) &amp; First Day of school (Half Day)
  </li>
  <li>
   Allianz day off
  </li>
  <li>
   Birthday day off
  </li>
  <li>
   Paternity Leave &ndash; 30 days
  </li>
  <li>
   Marriage Leave &ndash; 5 days
  </li>
  <li>
   After 4 years of work, having extra one day annual leave each year (up to 26 days)
   <br/>
   <br/>
  </li>
 </ul>
 Allianz Group is one of the most trusted insurance and asset management companies in the world. Caring for our employees, their ambitions, dreams and challenges, is what makes us a unique employer. Together we can build an environment where everyone feels empowered and has the confidence to explore, to grow and to shape a better future for our customers and the world around us.
 <br/>
 <br/>
 At Allianz, we stand for unity: we believe that a united world is a more prosperous world, and we are dedicated to consistently advocating for equal opportunities for all. And the foundation for this is our inclusive workplace, where people and performance both matter, and nurtures a culture grounded in integrity, fairness, inclusion and trust.
 <br/>
 <br/>
 We therefore welcome applications regardless of ethnicity or cultural background, age, gender, nationality, religion, social class, disability or sexual orientation, or any other characteristics protected under applicable local laws and regulations.
 <br/>
 <br/>
 <strong>
  Join us.
 </strong>
 Let's care for tomorrow.
 <br/>
 <br/>
 <strong>
  And there is much more!
  <br/>
  <br/>
 </strong>
 Do the items above define you? Do you believe you can passionately and successfully carry out the tasks involved in the job description, that is the perfect match for you? Then, come and apply for the
 <strong>
  &ldquo;Channel Management Team Member&rdquo;
 </strong>
 position.&rdquo;
 <br/>
 <br/>
 While you await news from us, we would like to share a playlist with you to help you enjoy your time.
 <br/>
 <br/>
 https://open.spotify.com/playlist/1Zx2if289cAz4WClmUvsL5?si=b48f678f66424584
 <br/>
 <br/>
 &ldquo;This is Allianz, life is quite different here!&rdquo;
 <br/>
 <br/>
 <em>
  #TutkuylaY&uuml;r&uuml;yenlerinYolu #LetsCareForTomorrow #AllianzT&uuml;rkiye
  <br/>
  <br/>
 </em>
 <em>
  "Please find the clarification text about the processing of your personal data within the scope of the GDPR in the link below."
  <br/>
  <br/>
 </em>
 <em>
  https://www.allianz.com.tr/tr_TR/faydali-bilgiler-ve-linkler/is-basvurulari-kapsaminda-iletilen-kisisel-verilerin-islenmesi-hakkinda-aydinlatma.html
 </em>
</div>


Channel Management Team Member

Şölen

<div>
 <p>
  <strong>
   Youth &amp; Young Adult Brands ( Biscolata, Boombastic, Nutymax, Papita )
  </strong>
 </p>
 <p>
  <strong>
   Who We&rsquo;re Looking For
  </strong>
 </p>
 <p>
  A strategic, hands-on
  <strong>
   Marketing Manager
  </strong>
  with a strong passion for consumer insight, portfolio growth, and commercial impact in FMCG. You turn insights, analytical skills into action, lead cross-functional teams, and deliver measurable results.
 </p>
 <p>
  <strong>
   Key Responsibilities
  </strong>
 </p>
 <ul>
  <li>
   Build and execute brand strategy and multi-year growth roadmap.
  </li>
  <li>
   Translate market/consumer insights into product, comms, and channel plans.
  </li>
  <li>
   Lead portfolio management (pricing, pack architecture, formats).
  </li>
  <li>
   Own A&amp;P budgeting and contribute to brand P&amp;L measure and optimize ROI.
  </li>
  <li>
   Orchestrate 360&deg; communication (creative + media) with agencies; optimize performance across TV/digital/social/Influencer/BTL.
  </li>
  <li>
   Partner with Sales &amp; Trade Marketing on channel growth, in-store activations and activation plans.
  </li>
  <li>
   Coach ABMs/MTs; align internal and external stakeholders (R&amp;D, Supply, Finance, procurement, research, agencies).
  </li>
  <li>
   Track KPIs (market share, volume, revenue, profitability, MMM/ROAS, brand health ) and run continuous improvement.
  </li>
 </ul>
 <p>
  <strong>
   Qualifications
  </strong>
 </p>
 <ul>
  <li>
   10+ years in marketing with team management experience.
  </li>
  <li>
   Excellent command of English; strong communication and stakeholder leadership.
  </li>
  <li>
   Commercial acumen (pricing, promo economics, channel dynamics, profitability).
  </li>
  <li>
   Analytical mindset; advanced planning &amp; organizational skills.
  </li>
  <li>
   Passion for marketing with can do attitude.
  </li>
  <li>
   Experience leading agencies/research partners and cross-functional teams; coaching/people leadership.
  </li>
 </ul>
 <p>
  <strong>
   Location
  </strong>
 </p>
 <ul>
  <li>
   <strong>
    Balance G&uuml;ne&scedil;li &ndash; Istanbul
   </strong>
  </li>
 </ul>
 <p>
 </p>
</div>


Marketing Manager

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