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channel marketing specialist it software

Amaris Consulting

<div>
 
 Job Description
 
 
 
 Join our Egypt-remote
 
 Channel Marketing Specialist
 
 role to design partner campaigns that directly grow IT software sales across the Middle East. You&rsquo;ll own the channel budget, run co-marketing with resellers and cloud providers, and hit quarterly pipeline targets.
 
 
 Responsibilities:
 
 
 
 <ul>
 <li>
 Own the end-to-end channel marketing strategy for our IT software partners (resellers, service providers, alliances) across the region, aligning every program with quarterly sales and revenue goals.
 </li>
 <li>
 Plan and execute integrated campaigns&mdash;digital, events, webinars, incentives&mdash;that accelerate partner pipeline growth and measurable sales wins.
 </li>
 <li>
 Create and deliver partner enablement toolkits, onboarding playbooks, and co-branded assets that speed adoption of new software releases and cloud services.
 </li>
 <li>
 Manage the regional partner marketing budget, forecast spend, track ROI, and continuously optimize tactics for maximum business impact.
 </li>
 <li>
 Coordinate cross-functional teams (sales, alliances, field marketing) to ensure consistent messaging, seamless execution, and rapid sharing of best practices across geographies.
 
 
 
 </li>
 </ul>
 
 Profile
 
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Marketing, Business, Communications, or related field.
 </li>
 <li>
 5+ years partner, channel, or alliance marketing within IT software, cloud, or SaaS.
 </li>
 <li>
 Demonstrated success designing and executing regional strategies in a multinational, matrixed environment.
 </li>
 <li>
 Proven track record with resellers, service providers, or technology alliances.
 </li>
 <li>
 Deep understanding of cloud, managed services, and partner ecosystems preferred.
 
 
 
 </li>
 </ul>
 
 Skills &amp; Qualifications
 
 
 
 
 <ul>
 <li>
 Expert project manager juggling multiple priorities and deadlines.
 </li>
 <li>
 Exceptional written and verbal communicator; comfortable presenting to global audiences.
 </li>
 <li>
 Strong collaborator who navigates cross-functional, cross-cultural teams with ease.
 </li>
 <li>
 Data-driven mindset&mdash;turn metrics into actionable insights.
 </li>
 <li>
 Power user of marketing automation, CRM, and productivity tools.
 </li>
 <li>
 Willing to travel regionally as needed.
 
 
 
 </li>
 </ul>
 You enjoy taking on challenges every day, and you are skilled at working independently and collaborating with your colleagues to bring added value to your projects. Thanks to a management approach and a personalized HR policy, you will be accompanied in the construction of your career within the company. Your interpersonal skills will be important assets for success in the function and to evolve within our group.
 
 
 
 Amaris Consulting is committed to promoting diversity within its workforce and creating an inclusive work environment. We consider applications from all qualified individuals, regardless of gender, sexual orientation, race, ethnicity, beliefs, age, marital status, disability, or any other characteristic.
 
 
 
 
 Special attention will be given to candidates with disabilities.
 
 
 
 Who are we?
 
 
 
 Amaris Consulting
 
 is an independent technology consulting firm providing guidance and solutions to businesses. With more than 1,000 clients across the globe, we have been rolling out solutions in major projects for over a decade &ndash; this is made possible by an international team of 7,600 people spread across 5 continents and more than 60 countries. Our solutions focus on four different Business Lines: Information System &amp; Digital, Telecom, Life Sciences and Engineering. We&rsquo;re focused on building and nurturing a top talent community where all our team members can achieve their full potential. Amaris is your steppingstone to cross rivers of change, meet challenges and achieve all your projects with success.
 
 
 At Amaris, we strive to provide our candidates with the best possible recruitment experience. We like to get to know our candidates, challenge them, and be able to give them proper feedback as quickly as possible. Here's what our recruitment process looks like:
 
 
 
 Brief Call
 
 : Our process typically begins with a brief virtual/phone conversation to get to know you! The objective? Learn about you, understand your motivations, and make sure we have the right job for you!
 
 
 
 Interviews
 
 (the average number of interviews is 3 - the number may vary depending on the level of seniority required for the position). During the interviews, you will meet people from our team: your line manager of course, but also other people related to your future role. We will talk in depth about you, your experience, and skills, but also about the position and what will be expected of you. Of course, you will also get to know Amaris: our culture, our roots, our teams, and your career opportunities!
 
 
 
 Case study
 
 : Depending on the position, we may ask you to take a test. This could be a role play, a technical assessment, a problem-solving scenario, etc.
 
 
 As you know, every person is different and so is every role in a company. That is why we have to adapt accordingly, and the process may differ slightly at times. However, please know that we always put ourselves in the candidate's shoes to ensure they have the best possible experience.
 
 
 We look forward to meeting you!
</div>

Channel Marketing Specialist - IT Software

Noventiq Egypt

<div>
 As a Marketing Specialist Campaign expert, you're tasked with translating the set strategy (GTM) and goals into multi-channel marketing campaigns, created from start to finish. Consisting of new materials that you develop yourself, from visuals, emails, eBooks, papers, to flyers and creation of artwork at exhibitions. As well as integrating assets that need an update from various parts of the global company. When the campaign is launched, making adjustments to improve on the results, and reporting on outcome is key in working together in the team. Collaboration and communication skills are vital for effective teamwork and alignment within the teams and with the different initiatives ensure the success of the Marketing team.
 
 
 
 In Short
 
 
 
 <ul>
 <li>
 Drafting the campaign layout and planning
 </li>
 <li>
 Creating all campaign assets yourself, varying from eBooks, papers, infographic, videos, blogs, social posts, emails, landingpages, and other available frames. This also means actively go out and find the necessary input from our internal organisation, and building all assets from scratch, by yourself.
 </li>
 <li>
 Aligning with all stakeholders, within the Marketing team and outside of the team, to have the full set up done and ready for:
 </li>
 <ul>
 <li>
 Roll out of the campaign, via all available channels
 </li>
 <li>
 Managing and adjusting the campaign where needed to reach the goals set
 </li>
 <li>
 Reporting on the status of the campaign and the targets that are defined, using stats that are gathered with a counterpart within the team who is responsible for the marketing automation system
 
 </li>
 </ul>
 </ul>
 Location: Cairo - NQEGY, Cairo, Cairo, Egypt
</div>

Marketing Specialist

Coca-Cola HBC

<div>
 
 
 ABOUT YOUR NEW JOB
 
 
 
 The E-Retail Channel Developer is responsible for driving sales growth, service excellence, and operational efficiency across E-Retail channel. The role owns the end-to-end order-to-delivery process, ensures delivery in full and on time, minimizes returns, and delivers a best-in-class consumer experience. Additionally, the role builds channel strategy, recruits new consumers, enhances product mix, and develops loyalty programs to drive sustainable growth.
 
 
 
 
 
 
 ABOUT YOUR NEW JOB RESPONSIBILITIES
 
 
 
 
 Channel Growth &amp; Sales Performance
 
 
 <ul>
 <li>
 Drive E-Retail sales performance, achieving all relevant
 
 Key Business Indicators (KBIs)
 
 .
 </li>
 <li>
 Execute and implement channel activation strategies in line with the overall commercial plan.
 </li>
 <li>
 Identify and develop new business opportunities within emerging digital platforms to grow the consumer base.
 </li>
 <li>
 Build and execute E-Retail channel strategy, including assortment optimization, pricing, promotions, and consumer recruitment.
 </li>
 </ul>
 
 
 Operations &amp; Service Excellence
 
 
 <ul>
 <li>
 Own E-Retail operations end-to-end, from order placement to final delivery to customers.
 </li>
 <li>
 Ensure
 
 delivery in full and on time (DIFOT)
 
 while targeting
 
 zero returns
 
 through strong execution and quality control.
 </li>
 <li>
 Monitor service levels and continuously improve delivery performance and customer experience.
 </li>
 <li>
 Handle all operational and on-ground issues requiring intervention from internal support functions (Supply Chain, Finance, Trade Marketing, Quality, Collections, etc.).
 </li>
 <li>
 Identify new and innovative ways to recruit, engage, and retain consumers across digital touchpoints.
 </li>
 </ul>
 
 
 Cross-Functional Collaboration
 
 
 <ul>
 <li>
 Collaborate with Trade Marketing to design and execute E-Retail specific campaigns and activations, to deliver the commercial strategy.
 </li>
 <li>
 Partner with Finance to monitor channel investments, control spend, and ensure profitability.
 </li>
 <li>
 Work closely with Insights and Digital teams to extract actionable recommendations and improve channel performance.
 </li>
 </ul>
 
 
 Reporting &amp; Performance Management
 
 
 <ul>
 <li>
 Prepare regular reports and presentations on channel performance, market trends, and competitor activities.
 </li>
 <li>
 Provide monthly and quarterly performance reviews, including insights, risks, opportunities, and future action plans.
 </li>
 <li>
 Track KPIs related to sales, service levels, delivery performance, returns, and consumer satisfaction.
 </li>
 </ul>
 
 
 
 
 
 ARE THESE YOUR SECERET INGRIDENTS
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Economics, Business, or equivalent education
 </li>
 <li>
 1&ndash;2 years of relevant business experience
 </li>
 <li>
 Strong understanding of
 
 E‑Retail business models
 
 and
 
 end‑to‑end operational management
 
 </li>
 <li>
 Solid
 
 commercial acumen
 
 , supported by strong analytical, reporting, and data‑interpretation skills
 </li>
 <li>
 Consumer‑centric, results‑oriented mindset with a clear focus on
 
 service excellence
 
 , execution, and continuous improvement
 </li>
 <li>
 Proven ability to work
 
 cross‑functionally
 
 and manage multiple stakeholders effectively
 </li>
 <li>
 Excellent
 
 interpersonal, relationship‑building, and negotiation skills
 
 , with the ability to influence at multiple levels
 </li>
 <li>
 Strong
 
 problem‑solving capabilities
 
 with a hands‑on, execution‑driven approach and effective time management
 </li>
 <li>
 Experience in
 
 digital commerce, telesales, or last‑mile delivery
 
 is a strong advantage
 </li>
 <li>
 Proficiency in
 
 Microsoft Office Suite
 
 (Word, Excel, PowerPoint)
 </li>
 </ul>
 
 
 
 
 
 HOW WE WILL SUPPORT YOU
 
 
 
 You will have a buddy who will introduce you to the business, your daily routines during your onboarding period.
 
 
 International career opportunities: As a large and expanding company, we offer unique opportunities for role changes and enriching experiences and capabilities, including cross-functional transitions and international assignments.
 
 
 4 unique core values: Customer first, We over I, Make it simple and Deliver sustainably form the foundation of a robust culture that enables continuous and sustainable growth.
 
 
 Competitive remuneration and social package
 
 
 
 
 
 
 ABOUT YOUR NEW TEAM
 
 
 
 We are Coca-Cola Hellenic, a growth-focused consumer goods business and strategic bottling partner of the Coca-Cola Company. We bottle, distribute and sell an unrivalled range of products in 29 markets in Europe, Africa and Eurasia. As we do, we create value for all stakeholders, support socio-economic growth and build a more positive environmental impact.
 
 
 We bring together more than 30,000 people from over 70 nationalities, coming from five continents. The diversity of our markets, from mature to emerging economies, provides a wide range of attractive opportunities for growth.
 
 
 We nurture our talents. We give opportunities to people across all functions and levels, as well as different geographies, backgrounds, and education. We are willing to take a risk on the people we believe in, even if they do not have the perfect experience. We have faith in what every person can be.
 
 
 And although we have so much to be proud of, we always stay humble. We believe the real magic happens &ndash; for us and for you &ndash; when we OPEN UP."
 
</div>

E-Retail Channel Developer

Mobily Infotech

<div>
 
 Job Role - Marketing Communications Specialist - Marcom Specialist
 
 
 Experience Level - 5 to 7 Years
 
 
 Locations - Cairo, Egypt
 
 
 Work Mode - Hybrid (8 days work from home in a month)
 
 
 Detailed Job Description:
 
 
 
 
 
 
 Key Responsibilities
 
 
 <ul>
 <li>
 Oversee the launch and maintenance of a revamped corporate website focusing on modern UX and responsive design.
 </li>
 <li>
 Drive SEO and content marketing initiatives to increase website traffic by
 
 50%
 
 and improve conversion rates
 </li>
 <li>
 Develop data-driven storytelling campaigns to
 
 double social media engagement
 
 .
 </li>
 <li>
 Oversee the creation of case studies, whitepapers, and success stories highlighting Centre of Excellence expertise.
 </li>
 <li>
 Tailor marketing content specifically for the
 
 KSA, Egypt, and India
 
 markets
 </li>
 <li>
 Launch internal campaigns aligned with company&rsquo;s vision and initiative
 </li>
 <li>
 Focus on website traffic growth
 </li>
 </ul>
 
 
 
 
 
 Required Qualifications &amp; Skills
 
 
 <ul>
 <li>
 
 Experience:
 
 5 to 7 years in Marketing &amp; Communications, preferably within the IT sectors .
 </li>
 <li>
 
 Technical Proficiency:
 
 Familiarity with AI-driven analytics, SEO tools, and omnichannel communication platforms.
 </li>
 <li>
 
 Analytical Mindset:
 
 Proven ability to use data-driven insights to optimize spend and measure campaign ROI.
 </li>
 <li>
 
 Regional Expertise:
 
 Deep understanding of the business landscape in the Middle East
 </li>
 <li>
 Arabic and English communications is mandatory
 </li>
 </ul>
 
 
</div>

Marketing Communications Specialist

Energizer Holdings

<div>
 This is Energizer Holdings, Inc.
 
 
 Energizer Holdings responsibly creates products to make lives easier and more enjoyable. To do this, we lean into our culture as an organization &ndash; we win together, while serving each other, with a willingness to act boldly, all while doing right. Our colleagues hail from all backgrounds, nationalities and walks of life, but our shared mission and purpose make us one team. Because we&rsquo;re a global organization, you will always have opportunities to learn, grow and develop in your career. We support flexible working arrangements wherever possible.
 
 
 Position Summary
 
 
 This role is responsible for creating and consolidating the annual budget, forecasting and reporting, and overseeing the business results for Egypt. It also involves delivering a comprehensive Profit and Loss (P&amp;L) plan, forecasts, and variance analysis to the leadership team for Developing Markets.
 
 
 The finance associate manager will share financial expertise and reinforce important financial principles within the Commercial Organization. The candidate will provide financial support to the Commercial team and its supporting functions by offering guidance and assistance. This role will closely collaborate with the commercial business director, who oversees the market.
 
 
 The ideal candidate should be self-motivated, able to think strategically and proactively, and possess strong technical, managerial, and interpersonal skills to collaborate with partners at various levels.
 
 
 
 Responsibilities
 
 
 
 <ul>
 <li>
 Lead the Market Commercial team&rsquo;s financial submissions during forecasting, Outlooks &amp; business planning in collaboration with the International Finance Center of Excellence (COE).
 </li>
 <li>
 Present and explain all the Market Financial performance and details to Key Stakeholders in Business reviews, Forecast/budget reviews, and on any occasion as required.
 </li>
 <li>
 Responsible for the coordination and submission of the Weekly Sales reports to the Finance COE.
 </li>
 <li>
 Provide comprehensive understanding Market performance and outlook and risk profile through effective analysis and business partnering
 </li>
 <li>
 Proactively review profit initiatives and risk mitigation activities.
 </li>
 <li>
 Provide financial analysis for major proposals affecting the business, e.g., contract renewals, new product reviews, new projects, investments, and competitive pressures
 </li>
 <li>
 Perform financial analysis to assess key economic and business variables and their impact on the business (e.g., foreign currency variation, inflation, category trends)
 </li>
 <li>
 Provide financial decision support and analysis for the commercial organization, including the Sales and Marketing teams, to ensure the accuracy and quality of margin is driven through effective direction on Trade Investment ROI and margin management.
 </li>
 <li>
 Manage the Market P&amp;L from Sales to Operating Profit, including other key variables such as Working Capital, and Cash flow implications.
 </li>
 <li>
 Preparation of the Category, Channel &amp; Large Customer&rsquo;s financial plans.
 </li>
 <li>
 Manage Category, Channel &amp; Large Customer P&amp;Ls from sales to gross margin, considering appropriate benchmarks and best practices for driving improved outcomes.
 </li>
 <li>
 Deliver systems &amp; process improvements through collaboration with the International Finance Center of Excellence (COE) and engagement with the commercial team.
 </li>
 <li>
 Support team development by adopting a curious mindset that looks both internally and externally
 </li>
 <li>
 Apply financial analysis techniques, tools, and technology, driving insights from Data, to guide business decisions and drive results.
 </li>
 <li>
 Ensure effective communication with stakeholders in the supply chain, controllership, commercial, Trade development, and marketing areas.
 </li>
 <li>
 Plays an integral role in financial analysis, planning, reporting, consolidation and performance tracking of Egypt market.
 </li>
 <li>
 Provide financial and business analysis to support commercial and Brand teams during business planning. Analyze Customer/Channel plans and trends to ensure financial expectations are achieved.
 </li>
 <li>
 Partner with commercial teams to support and develop their business. Influence the Finance and Commercial Teams to help optimize Energizer&rsquo;s sales and profit growth.
 </li>
 <li>
 Develop and maintain financial tools and reporting systems to support commercial planning and forecasting efforts.
 </li>
 <li>
 Supervise the Trade Spend funds of its markets to optimize ROI and ensure financial objectives are met.
 </li>
 <li>
 Ability to balance and leverage Strategic Objectives in addition to financial factors.
 </li>
 <li>
 Partners with other members of the finance, supply chain, controllership, trade marketing, and marketing teams on cross-functional initiatives
 
 
 </li>
 </ul>
 What we are looking for
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Accounting or Finance
 </li>
 <li>
 Minimum 5 years of experience in finance and accounting
 </li>
 <li>
 Minimum 3 years of financial business partnering/analytical experience
 </li>
 <li>
 Broad P&amp;L exposure
 </li>
 <li>
 Highly proficient in Microsoft Office (Excel and PowerPoint)
 </li>
 <li>
 Proven ability to collaborate effectively with business partners
 </li>
 <li>
 Excellent communication skills (written and oral)
 </li>
 <li>
 Strong analytical and problem resolution skills
 </li>
 <li>
 Technical experience in SAP, Power BI, preferred
 </li>
 <li>
 Excel (Advanced)
 </li>
 <li>
 Internal (local and International) Financial Reporting experience
 </li>
 <li>
 Experience in CPG industry preferred
 </li>
 <li>
 Language: Arabic and English
 
 
 </li>
 </ul>
 Come join us!
 
 
 Energizer is an equal opportunity employer, and we prohibit discrimination based on age, color, disability, marital or parental status, veteran status, national origin, race, religion, sex, sexual orientation, gender identity or any other legally protected status in accordance with applicable federal, state and local laws.
</div>

Associate Manager, Finance Developing Markets - EA

Crossworkers-Egypt

<div>
 
 Title:
 
 IT Specialist
 
 
 
 Industry:
 
 IT Software
 
 
 
 Reporting Line:
 
 Senior IT Specialist
 
 
 
 Position Type
 
 : Full Time
 
 
 
 Level:
 
 Junior
 
 
 
 Location:
 
 Cairo Office, New Cairo
 
 
 
 About the Job:
 
 
 
 We are seeking a highly skilled and experienced
 
 IT Specialist
 
 a solid background in software development, strong business acumen, and proven team leadership skills. In this role, you will combine your technical expertise with management capabilities to ensure the delivery of high-quality IT software development, foster technical team growth, and align services with evolving customer needs. You will operate in an international environment, overseeing both technical operations and customer-facing responsibilities.
 
 
 
 
 Job Description:
 
 
 
 
 <ul>
 <li>
 Provide IT support across helpdesk, infrastructure, and cloud solutions, preferably within a software development environment.
 </li>
 <li>
 Troubleshoot and resolve hardware, software, and network-related issues in a timely and efficient manner.
 </li>
 <li>
 Manage and maintain hardware systems, including servers, storage devices, and network equipment.
 </li>
 <li>
 Configure and manage firewalls, preferably from vendors such as SonicWall or Fortinet.
 </li>
 <li>
 Support and monitor network protocols, routing, and switching technologies.
 </li>
 <li>
 Manage internet connectivity solutions including VPNs, LAN, and WAN.
 </li>
 <li>
 Ensure adherence to information security best practices and utilize security tools such -as endpoint protection.
 </li>
 <li>
 Collaborate effectively with cross-functional teams and external vendors to ensure smooth IT operations.
 </li>
 <li>
 Support and administer Microsoft Office 365 applications and environments.
 </li>
 <li>
 Manage multiple technical tasks and prioritize workloads effectively.
 
 
 </li>
 </ul>
 
 Skills and Competencies:
 
 
 
 <ul>
 <li>
 Education: Bachelor&rsquo;s degree in Computer Science, Information Technology, or a related field.
 </li>
 <li>
 Experience: 2&ndash;3 years in IT (Helpdesk, infrastructure, and cloud solutions).
 </li>
 <li>
 Strong knowledge of hardware, network systems, and operating systems (Windows, macOS, Linux).
 </li>
 <li>
 Knowledge of cybersecurity fundamentals and information security practices.
 </li>
 <li>
 Familiarity with firewall management, network routing, and switching.
 </li>
 <li>
 Excellent troubleshooting and critical thinking abilities.
 </li>
 <li>
 Effective communication skills in English (spoken and written).
 </li>
 <li>
 Strong interpersonal and teamwork skills.
 </li>
 <li>
 Keen attention to detail with strong organizational and time management abilities.
 </li>
 <li>
 Service-oriented mindset and proactive problem-solving approach.
 
 
 </li>
 </ul>
 
 
 Join Us and Thrive! Here's What We Offer:
 
 
 
 
 <ul>
 <li>
 Work-Life Harmony: We believe in balancing your professional and personal life&mdash;because you deserve it!
 </li>
 <li>
 Competitive Salary: We value your skills and offer an attractive package.
 </li>
 <li>
 Comprehensive Care: Rest easy with our social and medical insurance that keeps you covered.
 </li>
 <li>
 Inspiring Workspace: Work in a vibrant office equipped with the latest technology to fuel your creativity.
 </li>
 <li>
 Empowered Environment: Experience a management style that&rsquo;s open and inclusive, rooted in Scandinavian values.
 </li>
 <li>
 Grow With Us: Unlock your potential with opportunities for personal development and continuous learning!
 
 
 </li>
 </ul>
 
 About CrossWorkers:
 
 
 
 We are a Danish-owned software offshoring company that provides European clients with professional Egyptian developers.
 
 
 Since 2009, we have been delivering excellent services in offshoring software development.
 
 
 Our headquarters are located in Copenhagen, Denmark, while our Offshore Development Center is situated in the Fifth Settlement, New Cairo.
 
 
 We also have branches in Sweden, Norway, Finland, Switzerland, the UK, Germany, and recently, Bahrain.
</div>

IT Specialist

Alnafitha IT

<div>
 
 
 
 Job Summary/Objective
 
 
 
 
 
 The Digital Marketing Senior Specialist is responsible for planning, executing, optimizing, and analyzing digital marketing campaigns across multiple paid and organic channels. The role focuses on B2B lead generation, performance marketing, conversion optimization, tracking implementation, marketing automation, and website management to drive measurable business growth.
 
 
 
 This position requires strong expertise in paid media platforms, marketing analytics, WordPress management, CRM integrations, and end-to-end digital campaign execution.
 
 
 
 
 
 Key Responsibilities:
 
 
 
 
 
 Social Media Management
 
 
 
 &bull; Develop and execute social media strategies aligned with business objectives.
 
 
 
 &bull; Handle content planning and publishing across platforms (LinkedIn, Instagram, Facebook, X, TikTok, etc.).
 
 
 
 &bull; Oversee community management and engagement.
 
 
 
 &bull; Analyze social media performance metrics and optimize accordingly.
 
 
 
 &bull; Coordinate with designers and content creators to produce campaign assets.
 
 
 
 Paid Advertising Management (Performance Marketing)
 
 
 
 <ul>
 <li>
 Plan, launch, manage, and optimize paid campaigns across:
 
 Meta Ads (Facebook &amp; Instagram)
 
 Google Ads (Search, Display, YouTube)
 
 LinkedIn Ad
 
 TikTok Ads
 
 X Ads
 
 &bull; Define campaign objectives, targeting strategies, budgets, and bidding strategies.
 
 &bull; Conduct A/B testing on creatives, audiences, and landing pages.
 
 &bull; Optimize campaigns based on CPA, CPL, ROAS, CTR, and conversion rates.
 
 &bull; Manage retargeting and remarketing strategies.
 
 &bull; Monitor ad spend and ensure ROI targets are met.
 
 
 
 Lead Generation &amp; Funnel Optimization
 
 
 &bull; Develop and implement lead generation strategies across digital channels.
 
 &bull; Design and optimize landing pages for conversion.
 
 &bull; Build multi-step funnels for B2B lead capture.
 
 &bull; Improve cost per lead (CPL) and lead quality metrics.
 
 &bull; Collaborate with marketing operations specialist to align lead qualification criteria.
 
 
 
 Email Marketing &amp; Marketing Automation
 
 
 &bull; Develop and execute email marketing campaigns.
 
 &bull; Create automated workflows (lead nurturing, onboarding, re-engagement).
 
 &bull; Segment audiences based on behavior and campaign data.
 
 &bull; Optimize open rates, CTR, and conversion rates.
 
 &bull; Manage integrations between website forms, CRM, and email platforms.
 
 
 
 WordPress Website Management
 
 
 &bull; Create and manage landing pages for campaigns.
 
 &bull; Implement on-page SEO best practices.
 
 &bull; Manage website forms and lead capture mechanisms.
 
 &bull; Ensure website performance, speed, and responsiveness.
 
 &bull; Implement campaign-related integrations and tracking scripts.
 
 &bull; Coordinate with developers if advanced customization is required.
 
 
 
 Tracking &amp; Analytics Management
 
 
 </li>
 </ul>
 
 &bull; Implement and manage:
 
 
 
 &bull; Google Analytics (GA4)
 
 
 
 &bull; Google Tag Manager (GTM)
 
 
 
 &bull; Meta Pixel
 
 
 
 &bull; LinkedIn Insight Tag
 
 
 
 &bull; TikTok Pixel
 
 
 &bull; Conversion tracking for all paid platforms
 
 &bull; Set up event tracking, goals, and custom conversions.
 
 &bull; Ensure accurate attribution and data consistency.
 
 &bull; Create performance dashboards and reports.
 
 &bull; Provide actionable insights based on campaign performance.
 
 
 
 Website &amp; Campaign Integrations
 
 
 &bull; Integrate landing pages with CRM systems.
 
 &bull; Set up webhook/API-based integrations when required.
 
 &bull; Ensure seamless data flow between ad platforms, website, and CRM
 
 
 Troubleshoot tracking and data discrepancies
 
 
 
 
 Requirements
 
 
 
 
 
 Qualifications
 
 
 
 
 
 -
 
 Education:
 
 Bachelor&rsquo;s degree in Marketing, Business, Communications, or related field.
 
 
 
 -
 
 Experience:
 
 5&ndash;7+ years of experience in digital marketing and performance marketing.
 
 
 
 - Proven experience managing multi-platform paid campaigns.
 
 
 
 - Strong hands-on experience with WordPress.
 
 
 
 - Experience implementing tracking and analytics setups.
 
 
 
 - Experience with CRM integrations and marketing automation tools.
 
 
 
 - Advanced level for Google Ads &amp; GA4
 
 
 
 - Experience with Meta Ads Manager
 
 
 
 - Experience with LinkedIn Campaign Manager
 
 
 
 - Experience with TikTok Ads Manager- X Ads
 
 
 
 - Experience with Google Tag Manager
 
 
 
 - WordPress (Elementor or similar page builders preferred)
 
 
 
 - Email marketing platforms (e.g.,Zoho campaigns, Mailchimp, HubSpot, ActiveCampaign)
 
 
 
 - CRM systems integration
 
 
 
 - Conversion tracking &amp; attribution modeling
 
 
 
 - Basic HTML/CSS (preferred)
 
 
 
 - Strong analytical mindset
 
 
 
 - Data-driven decision making
 
 
 
 - Excellent project management skills
 
 
 
 - High attention to detail
 
 
 
 - Strong communication skills
 
 
 
 - Ability to manage multiple campaigns simultaneously
 
 
 
 - Proactive and solution-oriented
 
 
 
 
 
 
 
 
 EQUAL EMPLOYMENT OPPORTUNITY COMMISSION
 
 
 
 :
 
 
 
 
 Alnafitha IT is an Equal Opportunity Employer and does not discriminate based on race, color, creed, national origin, ancestry, religion, age, citizenship, sex, marital or veteran status, disability or handicap, sexual orientation or any other basis prohibited by applicable law. Alnafitha IT also takes affirmative action to employ, and advance in employment, qualified women, minorities and diversity representations. Alnafitha IT also makes reasonable accommodations for qualified individuals with disabilities, in accordance with the Saudi and Egyptian employment laws.
 
 
 
 
 
</div>

Digital Marketing Senior Specialist

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