product manager

marketing manager

sales manager

aa marketing director

brand manager

marketing lead

AVOYA

<div>
 As a new brand of G&uuml;rok Group&mdash;renowned for driving innovation across industries&mdash;AVOYA is reshaping the beverage sector with bold flavors and a sustainable approach. With its preservative-free, naturally enriched formulas and Turkey&rsquo;s highest magnesium and mineral content, AVOYA is setting a new standard. We are now looking for a Senior Marketing Specialist/Marketing Lead to join us on this journey.
 <br/>
 We are seeking a highly motivated and detail-oriented Senior Marketing Specialist/Marketing Lead to join our dynamic marketing team. The ideal candidate will have a solid understanding of brand management principles and a passion for supporting marketing campaigns and product initiatives. In this role, you will work closely with cross-functional teams to assist in executing brand strategies, driving product visibility, and supporting market growth in line with the company&rsquo;s strategic objectives.
 <br/>
 Market &amp; Performance AnalysisConduct market research, competitor analysis, and customer insight studies to support strategic decision-making.Create actionable reports and recommendations from research findings.Support the creation of dashboards and performance summaries to track marketing KPIs.Contribute to the development of pricing strategies and assess market potential for new products.Brand &amp; Campaign ManagementSupport to manage and plan the 360&deg; marketing mix in line with the brand&rsquo;s overall strategy and company objectives.Support to manage all components of brand communication to ensure consistency across all platforms.Work closely with creative, media, and PR agencies to ensure high-quality and timely campaign execution.Innovation &amp; Product MarketingLead new product development (NPD) projects and manage the innovation pipeline from concept to launch.Collaborate with R&amp;D and operations teams to ensure alignment of marketing input in product development processes.Support the execution of packaging design, product launches, and all related marketing activities.Assist in new product communication, including packaging briefs, in-store materials, and ATL/BTL assets.
 <br/>
 QualificationsBachelor's or Master&rsquo;s Degree from a reputable university preferably in Engineering, Management, Economics and other related departments,Minimum 4 years of marketing experience, ideally in FMCG or consumer goods industries.Strong analytical thinking, organizational, and project management skills.Self-driven, proactive, and capable of managing multiple projects simultaneously.Solid understanding of brand strategy, campaign planning, and market analysis.Excellent communication skills in English (written and verbal).Proficiency in MS Office; experience with digital tools and dashboards is a plus.
</div>


Senior Marketing Specialist/Lead

Vodafone

<div><div><div><div><h2 class="jobSectionHeader"><b>Join Us</b></h2></div><p></p><div><p><br>
At Vodafone, we&rsquo;re not just shaping the future of connectivity for our customers &ndash; we&rsquo;re shaping the future for everyone who joins our team. When you work with us, you&rsquo;re part of a global mission to connect people, solve complex challenges, and create a sustainable and more inclusive world. If you want to grow your career whilst finding the perfect balance between work and life, Vodafone offers the opportunities to help you belong and make a real impact.</p></div></div><div><div><h2 class="jobSectionHeader"><b>
What you&rsquo;ll do</b></h2></div><p></p><div><p><br>
&quot;Orchestrate best effective channel strategy and experience aiming to achieve superior customer satisfaction while maximizing customer lifetime value and digital mix in the Squad.<br>
Purpose of the Terminal squad is to drive value growth by providing a commercial ready base and boost managed migrations with insight and data driven strategy yet assure a sustainable customer base.&quot;</p></div></div><div><div><h2 class="jobSectionHeader"><b>
Who you are</b></h2></div><p></p><div><div><br>
&quot;&bull; Accountable for tracking channel (such as PN, Retail, SMS etc.) performance, sales volume, and leading channel-based projects and managing related channel&rsquo;s budget.<br>
<ul><li>Lead all internal stakeholders towards the ultimate goal of increasing value from base customers in Terminal squad through channel-based campaigns.</li><li>Demonstrating clear and effective communication through all channels including digital channels, and has an ability to switch seamlessly between them.</li><li>Request and ensure timely delivery of projects.</li><li>Using data and analytic tools effectively to resolve customer issues and to identify and eradicate unnecessary challenges.</li><li>Developing communications that are omni-channel and personalized by design. Employing A/B testing to optimize customer experience and commercial performance.</li><li>Conducting research and looking for opportunity areas and generating project ideas.</li><li>Trying new technologies and services, explores digital opportunities to boost digital sales and engagement.</li><li>Effective stakeholder management of key business relationships.</li><li>Be Flexible on taking responsibility of other roles (product, commercial, marketing, strategy etc.) where needed to build a collaborative team environment and ensure team commitments are met on time and with high quality with a &ldquo;Modern Marketing&rdquo; perspective.</li><li>To be the pioneer in transforming Vodafone Way of Marketing into Modern Marketing Leadership through.</li><li>Lead the business marketing roadmap &ndash; including do to market and 360 communication plans &ndash; by leveraging modern marketing tools within the squad, with managerial guidance</li><li>Coordinte with design teams to develop integrated marketing communication campaign concepts and materials for both traditional and digital media channels.</li><li>Ensure ent to end readiness of key visuals and communication scenarios for event proposals when and where needed.</li><li>Work in harmony with agile practices.</li><li>Adopting the best new modern marketing practices for base customers.</li><li>Designing and executing strategies targeted at specific segments, utilizing an effective mix of sharp insights, differentiated propositions, relevant channels and go to market plans.</li><li>Participate in the conceptualization and design development of integrated marketing communication campaigns for the business and/or specific lines of product and service.&quot;</li></ul></div></div></div><div><div><h2 class="jobSectionHeader"><b>
Who we are</b></h2>
</div><div><p>
We are a leading international Telco, serving millions of customers. At Vodafone, we believe that connectivity is a force for good. If we use it for the things that really matter, it can improve people's lives and the world around us. Through our technology we empower people, connecting everyone regardless of who they are or where they live and we protect the planet, whilst helping our customers do the same.</p><p>
Belonging at Vodafone isn't a concept; it's lived, breathed, and cultivated through everything we do. You'll be part of a global and diverse community, with many different minds, abilities, backgrounds and cultures. ;We're committed to increase diversity, ensure equal representation, and make Vodafone a place everyone feels safe, valued and included.</p><p>
If you require any reasonable adjustments or have an accessibility request as part of your recruitment journey, for example, extended time or breaks in between online assessments, please refer to https://careers.vodafone.com/application-adjustments/ for guidance.</p><p>
Together we can.</p></div></div><div><div><h2 class="jobSectionHeader"><b>
What's in it for you</b></h2></div><p></p><div><p><br>
Worried that you don&rsquo;t meet all the desired criteria exactly? At Vodafone we are passionate about empowering people and creating a workplace where everyone can thrive, whatever their personal or professional background. If you&rsquo;re excited about this role but your experience doesn&rsquo;t align exactly with every part of the job description, we encourage you to still apply as you may be the right candidate for this role or another opportunity.</p><p></p><p><br>
&quot;We like to keep them flexible:</p><ul><li>Vflexy: Flexible Benefits Program</li><li>Hybrid working kit</li><li>Ergonomic kit allowance</li><li>Digital meal voucher</li><li>Flexible transportation allowance.</li><li>Employee assistance hotline &amp; counselling</li><li>Comprehensive and flexible private health insurance</li><li>Discounted price deals for wide range of products &amp; services</li></ul><p><br>
Plus, plenty more to enjoy!If you want to know more about us and what we do, then visit our website: www.vodafone.com.tr</p><p>
https://www.vodafone.com.tr/insan-kaynaklari</p><p>
Instagram: https://www.instagram.com/vodafonekariyer/</p><p>
Youtube: https://www.youtube.com/user/VFTurkiye</p></div></div></div></div>

Base Growth Marketing & Channel Lead - Terminal Squad

Pfizer

<div><div>Location: MERA (outside UAE &amp; Saudi) /Spain /Turkey</div><div>
ROLE PURPOSE</div><div>
MERA Patient &amp; Healthcare Experience (PHE) Lead is a strategic role responsible for defining and improving the sales and marketing execution standards across. MERA PHE Lead will work closely with the 5 sub-clusters in MERA to understand the needs from a bottom-up way and work with his/her team and EM to deliver on these needs in an integrated way. Some of the areas of focus are:</div><ul><li>
Omnichannel Customer &amp; Patient Engagement</li><li>
Channel and Content Management</li><li>
CFC execution metrics and tools</li><li>
Launch Excellence</li><li>
Portfolio Prioritization and Resource Allocation</li></ul><div></div><div>
MERA PHE Lead is a key thought partner to MERA LT, in driving the innovative growth agenda.</div><div>
 ROLE RESPONSIBILITIES</div><ul><li>
Structure and drive the adoption of the framework to operate Marketing and CFC SMEs Communities of Practice across MERA and incentivize a culture of innovation, knowledge sharing and excellence.</li><li>
Partner with CMO and L&amp;D to drive the adoption of the integrated marketing capabilities and CFC effectiveness excellence across MERA.</li><li>
Drive excellence on the Biopharma integrated marketing adoption across local marketers in how they are evaluating customer insights, defining patient journeys, building the omnichannel customer engagement and content management.</li><li>
Drive the adoption of International Sales Standards across MERA to have a more effective and competitive CFC Team.</li><li>
Drive the adoption of Biopharma Launch Excellence Standards across MERA in order to launch better, faster, and more efficiently and increase impact on patients&rsquo; lives.</li><li>
Lead the assessment and prioritization of MERA portfolio across TAs and align with Countries Leadership and MERA LT on the optimal resources allocation and products withdrawal from the MERA portfolio. Lead the pipeline prioritization process across TAs, and partner with cross-functional SMEs (EMCD/PML, Medical, Regulatory, PGS, Finance, GAV, Corp Affairs) to identify and implement acceleration levers for prioritized launches.</li></ul><div></div><div>
BASIC QUALIFICATIONS:</div><ul><li>
10+ years of commercial experience across pharma and other industries.</li><li>
Track record of strong networking and working collaboratively across functions and geographies.</li><li>
Successful track record of creating and executing business strategies with accountability for business outcomes, new products launches and asset lifecycle management.</li><li>
Strong analytical prowess to conduct root cause analyses to diagnoses and prioritize the right problem/solution (i.e., solve the cause, not the symptom)</li><li>
Demonstrated success on setting/evolving Go to Market/Business Model, strategic initiatives with risks assessed and a mitigation plan developed.</li><li>
Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact.</li></ul><div>
 Leadership</div><ul><li>
Executive presence and demonstrated ability to effectively influence colleagues at all levels of the organization.</li><li>
Lead cross-functional and cross-business projects and initiatives, identifying risks and removing roadblocks to enable the teams to achieve successful delivery.</li><li>
Drive an inclusive environment that encourages colleagues to bring bold ideas forward, create a culture that values, recognizes and generates high performance and supports innovation.</li><li>
Own our purpose and compliance culture, inspiring others by role modeling our values.</li></ul><div>
Internal Ambassador</div><ul><li>
Optimizing internal connections and resources to bring the best value of others (country, region, and global) to create a collaborative expanded network.</li><li>
Driving effectiveness of the Regional and Local model by leveraging the principle of co-creation and by holding others accountable.</li></ul><div></div><div>
PREFERRED QUALIFICATIONS</div><ul><li>
Fluent in English</li><li>
Advanced degree preferred</li></ul><div></div><div>
This is a GJL110 role.</div><div></div><div><div>
Purpose</div></div><div><div>
Breakthroughs that change patients' lives... At Pfizer we are a patient centric company, guided by our four values: courage, joy, equity and excellence. Our breakthrough culture lends itself to our dedication to transforming millions of lives.</div></div><div></div><div><div><br>
School of Leaders</div><div>
We, as Pfizer Turkey, make a difference with our visionary and pioneering approaches ranging from our concept of raising leaders through rotations, providing international career opportunities to creating a flexible, enjoyable work environment. There are no limits to what we can accomplish to touch lives here!</div></div><div></div><div><div><br>
Flexibility</div><div>
We aim to create a trusting, flexible workplace culture which encourages employees to achieve work life harmony, attracts talent and enables everyone to be their best working self. Let&rsquo;s start the conversation!</div></div><div></div><div><div><br>
Equal Employment Opportunity</div><div>
We believe that a diverse and inclusive workforce is crucial to building a successful business. As an employer, Pfizer is committed to celebrating this, in all its forms &ndash; allowing for us to be as diverse as the patients and communities we serve. Together, we continue to build a culture that encourages, supports and empowers our employees.</div></div><div></div>
Continuous Imprv and Proj Mgmt</div><div></div>

MERA Patient & Healthcare Experience Lead

Medsien Inc.

<div><p>Medsien is a leading provider of scalable remote care management, enabling healthcare practices to enhance patient engagement, improve outcomes, and optimize operational efficiency. Hundreds of organizations trust Medsien's unparalleled technology solutions to implement exceptional remote care management programs, personalize every interaction, and improve the lives of those who need it most. We are committed to innovation, collaboration, and delivering exceptional service to our clients and their patients. Based in San Francisco and venture-backed by top-tier investors, Medsien was founded to reimagine remote care management.</p>
<p>
More than 60% of all U.S. adults&mdash;over 150 million people&mdash;live with at least one chronic condition, which requires dedicated, ongoing medical support outside the four walls of their doctor's office. Yet, only 20% of these patients have access to remote care from the comfort of their homes, putting their health at significant risk. Together, we can save lives and create a real impact.</p>
<p>
We seek a dynamic and results-oriented <b>Marketing Manager </b>to lead our marketing initiatives. This individual will oversee the development and implementation of marketing campaigns, enhance our brand presence, and support our growth objectives. The ideal candidate is a strategic thinker with hands-on experience in digital marketing, content creation, analytics, and team management.</p>
<p>
As the <b>Marketing Manager</b>, you will develop and execute comprehensive marketing strategies to enhance Medsien's brand presence and drive growth. This includes planning and managing multi-channel campaigns, overseeing content creation to maintain a consistent brand voice, and analyzing performance metrics to optimize marketing efforts. You will collaborate closely with the sales team to align marketing initiatives with lead generation goals and work with product teams on go-to-market strategies for new offerings. Additionally, you'll manage marketing budgets, ensure ROI, and identify opportunities to expand brand reach while engaging target audiences effectively.</p>
<p><b>
Please apply if you have:</b></p>
<ul>
<li>Bachelor's degree in Marketing, Business, or a related field (Master's preferred),</li>
<li>5+ years of experience in marketing, with at least 2 years in a managerial role,</li>
<li>Proven track record of driving growth through effective marketing strategies,</li>
<li>Strong expertise in digital marketing tools and analytics platforms (e.g., Google Analytics, HubSpot, etc.),</li>
<li>Excellent communication and project management skills,</li>
<li>A creative and driven mindset with experience navigating through ambiguity and a desire to work in a fast-paced, results-driven environment,</li>
<li>A desire to learn and try new approaches/ ideas and stretch boundaries,</li>
<li>Extreme problem solving skills,</li>
<li>Perfect English skills; both written and oral,</li>
<li>Accomodation in Istanbul.</li>
</ul>
<p>Familiarity with healthcare or SaaS industries is a plus.</p>
<p><b>
For this position, we offer:</b></p>
<ul>
<li>competitive USD salary,</li>
<li>Flexible vacation and PTO policies,</li>
<li>Fully remote work opportunities,</li>
<li>Training, mentorship, and coaching from leadership.</li>
</ul>
<p><b>Our Process</b></p>
<p>
We will review your application along with all the others we receive and pick the top profiles for a screening call. In many cases due to time constraints and our candidate volume, only the short-listed candidates are contacted but we do consider each application carefully. If you have been selected as a short-listed candidate, we will contact you for a short screening call to get to know you better. If you don't get a call, please don't be disappointed! We receive many applications for each role and must prioritize who we speak to.</p>
<p>
Employment at <b>Medsien</b> is based solely on a person's merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national or ethnic origin, religion, marital status, pregnancy, sexual orientation, gender identity or expression, disability, age, citizenship, veteran or military status, and other legally protected characteristics.</p>
<p>
Please note that this is a contractor role with Medsien Inc.</p>
<p><b>
Thank you for taking the time to apply for a position at Medsien!</b></p>
<p>
Please visit the below links for GDPR details:</p>
<p>
http://www.medsien.com/calisan-adayi-acik-riza-metni</p>
<p>
http://www.medsien.com/calisan-adaylari-aydinlatma-metni</p></div><p></p>

Marketing Manager

AXA Türkiye

<div>
 <p>
  AXA is the leading insurance brand worldwide, with a presence in 54 countries, and 153,000 employees serving the needs of 105 million customers. We are transforming from payer to partner for our client, with a strong focus on risk prevention. We protect and advise our clients at every step in their lives, by offering products and services which satisfy their needs in the areas of insurance, personal protection, saving and asset management. As one of the largest global insurers, our purpose is to act for human progress by protecting what matters.
 </p>
 <p>
  <br/>
 </p>
 <p>
  Proud to be part of the AXA Group, a global insurance brand and a worldwide leader in financial services, AXA Insurance businesses across Turkey. AXA Sigorta was founded in 1968 headquartered in Istanbul and has regional offices in Turkey, and Turkish Republic of Northern Cyprus. Acting as a subsidiary of AXA Group it provides insurance, personal protection, savings and estate planning solutions for individuals, small or medium-sized businesses and large corporations in Turkey.
 </p>
 <p>
  <br/>
 </p>
 <p>
  For AXA Turkey, supporting diversity and inclusion values form an integral part of everything we do. For us, it&rsquo;s about bringing together the best talent, helping people to realise their full potential by being 100% themselves at work and delivering outstanding service to everyone &ndash; regardless of difference.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   <u>
    Qualifications
   </u>
  </strong>
 </p>
 <ul>
  <li>
   Bachelor&rsquo;s Degree,
  </li>
  <li>
   Digital Savvy, Analytics, Curious about innovation and new Technologies
  </li>
  <li>
   At least 5 years experience in a Digital Marketing or related position is preferred
  </li>
  <li>
   To have knowledge about website and mobile application analysis tools (Google Analytics, SA360, Firebase, Meta Business Manager etc.), content strategy and SEO/SEM
  </li>
  <li>
   Preferably with a good command of English
  </li>
  <li>
   Good level of MS Office Applications
  </li>
  <li>
   Willing to work in a dynamic environment
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   <u>
    Job Description:
   </u>
  </strong>
 </p>
 <ul>
  <li>
   Expected to lead website and mobile application management
  </li>
  <li>
   Follow up of digital execution and digital consumer trends
  </li>
  <li>
   Evaluate project processes, develop/follow timetables related to business objectives
  </li>
  <li>
   Optimization of lead management process, including media management, website design and A/B tests
  </li>
  <li>
   Lead reporting and performance analyses in digital and mobile campaigns
  </li>
  <li>
   Manage and optimize digital performance channels like Google (SEO/SEM)
  </li>
  <li>
   Manage and follow up the digital marketing campaigns and paid advertisement
  </li>
  <li>
   Lead social media and media planning agency to ensure planning, execution and reporting processes
  </li>
  <li>
   Monitoring CRM, e-mail, and digital platforms during/after marketing campaigns
  </li>
 </ul>
 <p>
 </p>
</div>


Digital Communication and Applications Manager Ass.

Eczacıbaşı Holding

<div>
 <p>
  <strong>
   Eczac&inodot;ba&scedil;&inodot; Holding
  </strong>
 </p>
 <p>
  Established by Dr. Nejat F. Eczac&inodot;ba&scedil;&inodot; in 1942, Eczac&inodot;ba&scedil;&inodot; Group is one of Turkey's leading industrial conglomerates, operating primarily in construction products, consumer products, healthcare, and natural resources sectors for both national and international markets. It has a total of 50 entities, including one foreign partnership, more than 13,500 employees also engaging in real estate development, natural resources, and information technology.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   What Do We Expect from Our New Team Member?
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <ul>
  <li>
   Own and shape the end-to-end digital marketing vision, covering paid media, performance channels, brand campaigns, and data-driven decision-making across all platforms (Meta, Google, TikTok, Programmatic, Marketplaces, and emerging channels).
  </li>
  <li>
   Lead and mentor the entire digital marketing department, including managers and specialists in performance marketing, SEO, analytics, and creative production.
  </li>
  <li>
   Set strategic priorities that balance brand-building with aggressive acquisition and revenue targets in a highly competitive FMCG landscape.
  </li>
  <li>
   Collaborate cross-functionally with brand marketing, trade marketing, e-commerce, and sales teams to align digital execution with overarching business goals.
  </li>
  <li>
   Define and enforce governance on budget allocation, campaign frameworks, measurement standards, naming conventions, and best practices across channels.
  </li>
  <li>
   Oversee performance and brand campaigns, ensuring tactical excellence and strategic clarity, while maintaining the agility to pivot based on data and market dynamics.
  </li>
  <li>
   Represent digital marketing at the senior leadership level, providing regular reporting, insights, and recommendations that impact business strategy.
  </li>
  <li>
   Foster a culture of experimentation, innovation, and continuous improvement&mdash;encouraging the team to challenge assumptions, test boldly, and share learnings transparently.
  </li>
  <li>
   Stay ahead of industry trends, ad tech developments, and consumer behaviour shifts, translating them into competitive advantage for the brand.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   You are exactly the person we are looking for!
  </strong>
 </p>
 <p>
  <strong>
   Your team is waiting for you!
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   What kind of teammate are we looking for?
  </strong>
 </p>
 <ul>
  <li>
   10+ years of experience in digital marketing, including significant leadership of teams and budgets in FMCG, retail, or similarly fast-paced industries.
  </li>
  <li>
   Proven track record of scaling performance channels profitably while building brand equity in crowded markets.
  </li>
  <li>
   Deep expertise across major platforms&mdash;Google Ads, Meta, TikTok, programmatic ecosystems, and retail media.
  </li>
  <li>
   Comfortable defining strategy and rolling up sleeves when needed&mdash;this is not an ivory tower role.
  </li>
  <li>
   Skilled at navigating complex organizations, influencing senior stakeholders, and aligning cross-functional priorities.
  </li>
  <li>
   Fluent in digital analytics and measurement frameworks, able to translate marketing metrics into actionable business insights.
  </li>
  <li>
   Strong leadership presence, with a track record of hiring, coaching, and retaining high-performing teams.
  </li>
  <li>
   Exceptional communication in Turkish and English; you can inspire a team and influence a boardroom in equal measure.
  </li>
  <li>
   Preferred: Experience in FMCG marketing or working with top-tier FMCG brands, either in-house or agency side.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  &laquo;You should live your career, development, life and future at Eczac&inodot;ba&scedil;&inodot;!&raquo;
 </p>
 <p>
  <br/>
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   What We Offer
  </strong>
 </p>
 <ul>
  <li>
   A seat at the table in one of the country&rsquo;s most respected FMCG companies, with the resources and scale to make a true impact.
  </li>
  <li>
   The opportunity to build and lead an in-house center of excellence in digital marketing.
  </li>
  <li>
   A collaborative culture that rewards innovation, accountability, and results.
  </li>
  <li>
   Competitive compensation and benefits designed to attract the best talent.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   What is here for you?
  </strong>
 </p>
 <ul>
  <li>
   You can continuously improve your personal, professional, and technical competencies by participating in our education programs that support you and your career.
  </li>
  <li>
   Opportunities for global opportunities and rotation among more than 120 international markets among more than 40 organizations can always knock on your door.
  </li>
  <li>
   At Eczac&inodot;ba&scedil;&inodot;, leave entitlements are calculated based on the employee's total work experience and come with your employment.
  </li>
  <li>
   We always applaud successes with different reward methods.
  </li>
  <li>
   With work models differentiated according to the nature of the job, you can take advantage of location-independent or hybrid work opportunities and determine your own working hours with flexible working hours.
  </li>
  <li>
   Being a mother or father at Eczac&inodot;ba&scedil;&inodot; is a privilege. Monthly nursery aid is provided to working mothers at Eczac&inodot;ba&scedil;&inodot;, and working fathers are entitled to 21 days of paternity leave. We are determined to ensure equal opportunities in employment.
  </li>
  <li>
   We value diversity and do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, or seniority status. #WeDoNotDifferentiateBetweenJobsForWomenAndMen.
  </li>
 </ul>
 <p>
 </p>
</div>


SENIOR DIGITAL MARKETING MANAGER

Teknosa

<div>
 <p>
  <strong>
   TEKNOSA IS BEAUTIFUL WITH YOU!
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <p>
  We bring technology and happiness together at Teknosa. Since our establishment in 2000 within Sabanc&inodot; Holding, we have been saying "Technology for Everyone".
 </p>
 <p>
  <br/>
 </p>
 <p>
  We would like to see you among us in Teknosa of the future, where we focus on our values: happiness, collaboration, empathy, proactivity, trust and sincerity!
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Your Responsibilities:
  </strong>
 </p>
 <ul>
  <li>
   Design, implement, and manage digital marketing strategies to drive brand awareness, customer acquisition, and revenue growth. Oversee the integration of campaigns across channels, including SEO, SEM, display advertising, email, content, and social media
  </li>
  <li>
   Develop tailored strategies for mobile app, mobile web, and desktop web channels to optimize user engagement and conversion. Ensure a seamless, cohesive experience across all platforms, aligning with customer behavior and trends
  </li>
  <li>
   Lead multi-channel digital campaigns from inception to execution, tracking performance metrics and adjusting strategies based on real-time data and insights. Work closely with cross-functional teams to ensure consistent messaging and branding
  </li>
  <li>
   Leverage analytics tools to analyze and report on key performance metrics, including website and app traffic, user engagement, and conversion. Provide regular, data-driven insights for continuous optimization and share actionable reports with senior management
  </li>
  <li>
   A good technical understanding of code structures and site performance (HTML, CSS, JavaScript) is beneficial for optimizing digital assets and collaborating with development teams
  </li>
  <li>
   Oversee SEO and SEM initiatives, working with agencies and internal stakeholders to optimize keyword strategies, improve organic rankings, and ensure high visibility across search engines
  </li>
  <li>
   Collaborate with content and social teams to create engaging content, aligning with brand voice and objectives. Plan, execute, and measure social media strategies to enhance community engagement and growth
  </li>
  <li>
   Develop, monitor, and manage budgets for digital marketing initiatives, ensuring efficient allocation of resources to maximize return on investment
  </li>
  <li>
   Conduct regular market research and analyze competitor strategies to identify new opportunities and optimize our digital footprint
  </li>
  <li>
   Collaborate with senior leadership and key stakeholders to communicate strategy, share campaign performance, and align digital initiatives with overall business objectives
  </li>
  <li>
   Inspire, motivate, and empower the digital marketing team by fostering a strong sense of ownership, collaboration, and accountability. Lead by example to create a culture of trust, creativity, and continuous learning.
  </li>
  <li>
   Act as a people-focused leader who can identify individual strengths, support professional growth, and nurture a team spirit that drives collective success
  </li>
  <li>
   Demonstrate a proactive mindset by taking initiative, anticipating challenges, and proposing solutions before issues arise. Show strong presence in meetings, being naturally inclined to speak up, contribute ideas, and drive discussions forward
  </li>
  <li>
   Oversee the Social Commerce &ldquo;Share-to-Earn / Payla&scedil;-Kazan&rdquo; initiatives: take ownership of system operations, ensure flawless functionality, manage reconciliations and partner alignments, and optimize processes to maximize engagement and revenue
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   What We Expect:
  </strong>
 </p>
 <ul>
  <li>
   10+ years of experience in digital marketing, with a focus on channel strategies for mobile app, mobile web, and desktop web. Prior experience in a senior or leadership role is required
  </li>
  <li>
   Bachelor&rsquo;s degree in marketing, business, engineering, or a related field. Advanced certifications in digital marketing (e.g., Google Analytics, SEO, etc.) are a plus
  </li>
  <li>
   Proficiency with analytics tools (Google Analytics, Adobe Analytics, Adjust) and marketing platforms (Google Ads, Facebook Ads, TikTok Ads etc.)
  </li>
  <li>
   Familiarity with DMPs (Data Management Platforms) and technical coding fundamentals (HTML, CSS, JavaScript) is beneficial
  </li>
  <li>
   Experience with marketing automation tools (e.g., Insider, Segmentify) and familiarity with ecommerce infrastructures (e.g., SAP Commerce) is a plus
  </li>
  <li>
   In-depth knowledge of digital marketing channels, including search engines, social platforms, display networks, email, and content marketing
  </li>
  <li>
   Strong analytical skills with a proven ability to interpret data, derive actionable insights, and optimize campaigns accordingly
  </li>
  <li>
   Proven track record of leading high-performing teams, with strong interpersonal skills to coach, mentor, and develop talent while cultivating a positive, engaging work environment.
  </li>
  <li>
   A natural leader with a proactive attitude, who thrives on taking the first step, confidently voicing perspectives in meetings, and inspiring others to contribute.
  </li>
  <li>
   Excellent communication, presentation, and project management skills
  </li>
  <li>
   Good command of English and effective team collaboration abilities
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Our Benefits We Think You May Be Interested In
  </strong>
 </p>
 <ul>
  <li>
   Hybrid working model
  </li>
  <li>
   Opportunity to work remotely for 1 month in a year
  </li>
  <li>
   TeknoFlex - flexible benefits
  </li>
  <li>
   Multisport &ndash; special agreements with sports centers
  </li>
  <li>
   Birthday leave
  </li>
  <li>
   Ergonomics &amp; internet allowances
  </li>
  <li>
   Studio Live online well-being app membership
  </li>
  <li>
   Teknosa Volunteers - social responsibility projects
  </li>
  <li>
   Teknosa Academy - online and in-class trainings
  </li>
  <li>
   TeknoYa&scedil;am activities - discounts and Teknosa Social Clubs (theatre, volleyball, movies&hellip;)
  </li>
  <li>
   Sabanc&inodot; Life - special advantages
  </li>
  <li>
   Sabanc&inodot; Sports Games - opportunity to feel the unifying power of sports
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  Thank you for interest in our job posting! You can follow our corporate page and social media accounts to have more information about Teknosa.
 </p>
 <p>
 </p>
</div>


Digital Marketing Senior Manager

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