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director of digital marketing

marketing web strategy manager

LogicGate

<div><div><p>LogicGate&reg; is a global leader in Governance, Risk, and Compliance (GRC) solutions, with a mission to deliver the software and capabilities enterprises and their people need to understand and manage their risks and transform them into strategic opportunities. Built by experts, our award-winning Risk Cloud&reg; delivers over 40 purpose-driven solutions on a unified, modern cloud platform for connected, holistic risk and compliance management to scale with and meet the evolving risk landscape and organizational needs.</p>
<p>
At LogicGate, our people are the foundation of everything we do. We are committed to delivering an exceptional experience for our employees and our customers by empowering and enabling our people to take ownership, make an impact, and deliver their best work.</p></div><p><b>
Role Summary:</b></p>
<p>
LogicGate is seeking a talented and highly motivated <b>Senior Manager, Web Strategy &amp; Optimization</b> to drive the strategy and design of our web presence across LogicGate.com and associated public-facing web properties. This role will work collaboratively with a range of cross-functional teams, including content and customer marketing, digital marketing and campaigns, product marketing, and brand and creative to ensure that LogicGate's website meets the needs of our customer audience segments and supports our brand.</p>
<p>
The Senior Manager, Website Strategy &amp; Optimization is part growth guru, part digital strategist, and part UX evangelist that understands the user is at the heart of everything we do and can thrive in a fast-paced environment with big opportunities ahead of you. With our growth and global footprint, we need someone who can operate at scale while ensuring high-quality deliverables. If you are passionate about managing and growing B2B websites in the age of Generative Engine Optimization (GEO), we should talk.</p>
<p><b>
Duties &amp; Responsibilities:</b></p>
<ul>
<li>Drive the evolution of LogicGate's web strategy to meet company reputation, demand, and enablement goals.</li>
<li>Drive growth by improving the effectiveness of the website to increase visitor engagement and customer acquisition within targeted personas.</li>
<li>Partner with brand and design to create a holistic visual experience &ndash; translating the LogicGate brand across all digital touchpoints, with a premier .com experience at the core.</li>
<li>Continually refine the overall user experience. Develop and maintain systems to identify, propose, and analyze high-impact experiments and iterative updates.</li>
<li>Collaborate across the Marketing team on messaging, navigation, optimization, and conversion, as well as the overall website content strategy.</li>
<li>Establish a core set of web KPIs and reporting cadence to drive data-based design optimizations across .com and associated properties.</li>
<li>Own website and landing page conversion optimization strategy, partnering with various teams to drive ongoing improvements and improve inbound acquisition.</li>
<li>Design and implement AI solutions to transform the website experience in order to optimize conversion and facilitate operational efficiencies.</li>
<li>Develop SEO and GEO strategies and direct initiatives to improve visibility and traffic growth, user experience, and performance. Analyze SEO and GEO performance trends and proactively optimize results.</li>
<li>Leverage analytics and user research to recommend and drive improvements to all of LogicGate's corporate websites.</li>
<li>Create and publish engaging content every day/week/month, which includes editing, proofreading, and improving pages.</li>
<li>Lead a global web strategy for LogicGate's global go-to-market expansion, overseeing internationalization and localization efforts as needed.</li>
<li>Ensure legal compliance across websites, partnering with LogicGate Legal team (e.g. copyright, data protection, GDPR, CCPA).</li>
</ul>
<p><b>Qualifications:</b></p>
<ul>
<li>5-7+ years of hands-on experience managing and optimizing B2B websites.</li>
<li>Experience growing, managing, and fostering in-house and offshore web developers and designers.</li>
<li>Solid track record of achieving and exceeding goals in fast-paced, global environments.</li>
<li>Deep understanding of web design trends, industry and conversion best practices, and design-specific technologies.</li>
<li>Deep understanding of web technology capabilities from front to back-end development</li>
<li>Expert knowledge of UI design and web production techniques.</li>
<li>Advanced knowledge of WordPress, Google Analytics, MS Office, and project management tools like Asana; background with Marketo and Salesforce highly preferable.</li>
<li>Basic knowledge of web applications, programming languages, and web services, such as APIs, CSS, CSS3, cross-browser compatibility, HTML, HTML5, JavaScript, JQuery, PHP, security principles, REST, SOAP, and web user interface design (UI).</li>
<li>Familiarity with Git/Gitflow and MVC Javascript frameworks (React, Angular or Vue) a plus.</li>
<li>Experience with SEO and GEO to ensure LogicGate appears in top search results.</li>
<li>Team player who can adapt easily to unforeseen changes and opportunities; can recommend and deploy solutions with speed and accuracy.</li>
<li>Excellent communication skills with the ability to clearly and concisely communicate conceptual ideas, design rationale, and the specifics of a user-centered design experience.</li>
<li>Proven ability to write compelling website copy.</li>
<li>Ability to manage multiple projects in a fast-paced, global environment with great attention to detail.</li>
<li>B. A. or B.S. required.</li>
</ul>
<p>The anticipated base salary range for the role is $100,000 - $125,000 per year + variable + equity + benefits. Actual salaries may vary and will be based on factors, such as the candidate's qualifications, skills, competencies, and proficiency for the role. Internal candidates who have current pay within or above the hiring range are still encouraged to apply if interested.</p>
<p><b>
LogicGate's Hybrid Workplace</b></p>
<p>
Our hybrid workplace allows for flexibility aligned to role responsibilities and exceptional customer delivery. Location requirements for this role can be found above.</p>
<p><b>
Total Rewards</b></p>
<p>
We are proud to offer a variety of competitive, inclusive, and comprehensive total rewards that are designed to support the unique needs of our employees both inside and outside of the workplace.</p>
<p>
In addition to offering competitive salary and variable compensation plans, equity options, and flexible health and wellness benefits, we are proud to offer generous PTO, Annual Company Holidays, Health Days, and Summer Fridays.</p>
<p>
Employees' growth and development are supported throughout their career journey through informal and formal programs and activities, including access to LinkedIn Learning, regular People Leader training, and our internal Mentorship Program.</p>
<p><b>
Our Culture</b></p>
<p>
At LogicGate, our culture and employee experience are grounded in our core values of Be as One, Do the Right Thing, Embrace Curiosity, Own It, Empower Customers, and Raise the Bar, which guide how we show up - for each other, our customers, and all we interact with.</p>
<p>
We believe that the strongest teams are made up of individuals who bring their different identities, experiences, and perspectives to the table. We are committed to fostering an inclusive work environment where all employees' differences are celebrated and everyone is encouraged to bring their authentic selves to work.</p>
<p>
We encourage everyone to join one of our Employee Resource Groups (AAPI @ LogicGate, Pride at LogicGate, and Women in LogicGate) to participate in and contribute to conversations that foster an inclusive culture.</p>
<p>
LogicGate also believes strongly in giving back to the communities in which we live and work. To enable our teams to give back, we offer paid volunteer hours and company-wide charitable activities supporting a variety of organizations and causes.</p>
<p>
We are proud to have been recognized as a top workplace by Built In, Crain's Chicago Business, the Chicago Tribune, and more. Visit our website to learn about our latest recognition.</p>
<p>
Learn more about our culture here.</p>
<p><b>
Excited about LogicGate but not familiar with GRC?</b></p>
<ul>
<li>GRC stands for Governance, Risk, and Compliance</li>
<li>GRC professionals help their companies manage uncertainty, act with integrity, and stay on the right side of the law.</li>
<li>The GRC market is rapidly expanding with continuous growth opportunities. The current market size was valued at $50.5 billion in 2024 and is projected to reach $104.5 billion by 2031.</li></ul></div>

Marketing Web Strategy Manager

iManage

<div><i>We offer a flexible working policy that supports a healthy balance between personal and professional well-being. This role requires in-office presence on Tuesdays &amp; Thursdays to collaborate, connect, and learn from peers - while also maintaining the flexibility for meaningful work-life balance.</i><br>
<br>
<b>Being a Growth Marketing Manager at iManage Means&hellip;</b><br>
<br>
You&rsquo;ll be joining the Growth Marketing team to guide the evolution of our digital presence and organic growth strategies. This strategic individual contributor role will own the company&rsquo;s global web properties while championing innovation in how our brand is discovered and represented across both traditional search and the rapidly growing world of AI-driven generative search (GEO).<br>
<br>
In this role, you will not only optimize the website experience, but also introduce new marketing approaches that ensure our brand, expertise, and content surface prominently in generative AI responses. You will own the company&rsquo;s website end-to-end and be directly accountable for its success as a primary driver of acquisition, conversion, and pipeline impact. Success will require close collaboration with growth marketing, product marketing, communications, PR, and content leaders to align narratives across web, media, and AI-driven platforms.<br>
<br>
You will also establish strong governance, quality standards, and prioritization processes to ensure website updates and content publishing are strategic, planned, and brand-aligned&mdash;eliminating ad-hoc requests and reactive execution. This is a unique opportunity to shape the future of digital marketing in a B2B SaaS company and influence how buyers discover and engage with iManage in the age of AI search.<br>
<br>
<b>iM Responsible For&hellip;</b><ul><li><b>
Website Strategy &amp; Stewardship:</b><ul><li>
Guiding the strategy, roadmap, and performance of iManage&rsquo;s global website and microsites.</li><li>
Ensuring a seamless, engaging, and conversion-optimized experience for diverse audiences worldwide.</li><li>
Driving the web localization strategy and execution as needed.</li><li>
Introducing site innovation, CRO (conversion rate optimization) strategies, personalization, and A/B testing requirements to improve engagement and pipeline, partnering closely with demand generation.</li><li>
Partnering with content, brand, and product marketing teams to highlight company thought leadership and value.</li><li>
Ensuring all day-to-day web operations run smoothly for all functions that rely on the website, including marketing, sales, HR, partners, and more.</li><li>
Guiding execution across cross-functional internal contributors and external agencies.</li></ul></li><li><b>
Generative Engine Optimization (GEO):</b><ul><li>
Shaping iManage&rsquo;s GEO strategy in partnership with agencies to ensure visibility and authority in generative AI search platforms (Gemini, ChatGPT, Perplexity, Bing Copilot, and others).</li><li>
Collaborating with corporate marketing and PR teams to align messaging, news coverage, and thought leadership so the company is consistently referenced and represented in AI summaries.</li><li>
Defining and evangelizing best practices for structuring content, metadata, schema, and contextual signals that improve AI-driven discoverability.</li><li>
Staying ahead of trends in generative AI and educating the organization on emerging opportunities and risks.</li></ul></li><li><b>
SEO &amp; Organic Growth:</b><ul><li>
Partnering with SEO agency to oversee global SEO strategies while owning the roadmap to maximize discoverability across traditional search engines.</li><li>
Optimizing content hubs, landing pages, and product resources for keyword visibility and organic growth.</li><li>
Aligning SEO, GEO, and SEM strategies into a unified acquisition framework, ensuring keyword targeting, content optimization, and paid search campaigns work cohesively to maximize visibility, conversion rates, and pipeline impact.</li></ul></li><li><b>
Analytics &amp; Performance:</b><ul><li>
Defining KPIs and dashboards for web, SEO, and GEO performance.</li><li>
Providing regular reporting and insights to executives on attribution, pipeline contribution, and brand visibility.</li><li>
Using analytics and testing tools to understand user behavior and continuously improve experiences.</li></ul></li><li><b>
Leadership &amp; Collaboration:</b><ul><li>
Guiding agency execution and cross‑functional team collaboration to deliver measurable impact.</li><li>
Collaborating across marketing, PR, corporate marketing, sales, and products to drive cross-functional digital impact.</li><li>
Acting as an advocate for GEO and web excellence, encouraging the organization to think differently about digital visibility in the AI era.</li><li>
Supporting a culture of strategic planning and thoughtful execution, ensuring the website evolves deliberately&mdash;not reactively.</li></ul></li><li><b>
Governance, Quality &amp; Standards:</b><ul><li>
Creating website governance frameworks, publishing standards, and supportive approval processes to reduce ad‑hoc updates and encourage strategic prioritization.</li><li>
Ensuring quality and alignment of web content by supporting brand, UX, messaging, accessibility, and SEO/GEO standards.</li><li>
Designing and guiding an intake and prioritization process that reflects strategic goals rather than reactive requests.</li><li>
Maintaining consistency and care across content, UX, and design to protect the integrity of the brand and user experience.</li><li>
Building a structured operating model so publishing is predictable, planned, and aligned with campaign and brand goals.</li></ul></li></ul><b>
iM Qualified Because I Have&hellip;</b><ul><li>
8+ years of experience in digital marketing, with roles guiding website strategy, SEO, and organic growth.</li><li>
Demonstrated success building and optimizing global websites as demand-generation engines.</li><li>
Proven expertise in SEO and emerging specialization in GEO (AI search optimization).</li><li>
Experience collaborating with PR and corporate marketing teams to elevate brand visibility across digital and media ecosystems.</li><li>
Hands-on experience with CMS platforms (Umbraco, WordPress, Webflow), SEO/GEO tools (SEMrush, Ahrefs, Screaming Frog, emerging GEO trackers), website behavioral tools (VWO, Hotjar), and analytics platforms (GA4, Tag Manager, Looker/Tableau).</li><li>
Strong communication skills with the ability to influence and spearhead cross-functional initiatives.</li><li>
Basic Coding Proficiency: The ability to work with HTML, CSS, and JavaScript for implementing website enhancements, troubleshooting technical issues, and enabling rapid experimentation for SEO and CRO improvements.</li>
Demonstrated ability to foster a culture of strategic planning and thoughtful execution <li>- creating governance, prioritization, and content standards to eliminate reactive publishing and maintain consistent quality.</li><li>
A visionary mindset with the ability to pioneer new approaches while delivering measurable results.</li></ul><b>
Bonus Points If I Have...</b><ul><li>
Related experience within a B2B SaaS organization</li></ul><i>
Don't meet every qualification listed above? Studies show that women and people of color are less likely to apply to jobs unless they meet all qualifications. At iManage, we are committed to building a diverse and inclusive environment, and encourage everyone to show up as their full authentic selves. We welcome those that come with a growth mindset and a hunger for learning; so, if you are excited about this role but your past experience doesn't align perfectly with every qualification we encourage you to apply anyways!</i><br>
<br>
<b>iM Getting To&hellip;</b><ul><li>
Join a rapidly evolving, industry-leading SaaS company on an exciting journey of growth and scalability!</li><li>
Take on meaningful, high-impact challenges by leveraging cutting-edge technologies and best-in-class protocols to drive innovation.</li><li>
Own my career path with our internal development framework. Ask us more about this!</li><li>
Expand my skill set and earn certifications with unlimited access to LinkedIn Learning courses and interactive Microsoft courses &amp; training.</li><li>
Be part of a supportive and experienced team within a dynamic, inclusive, and encouraging culture.</li><li>
Enjoy flexible work hours that empower me to balance personal time with professional commitments.</li><li>
Collaborate in a modern, open-plan workspace featuring a gaming area, free snacks and drinks, and regular social events.</li></ul><b>
iManage Is Supporting Me By...</b><ul><li>
Creating an inclusive environment where I can help shape the culture not just by fitting in, but by adding to it.</li><li>
Providing a market competitive salary that is applied through a consistent process, equitable for all our employees, and regularly reviewed based on industry data.</li><li>
Rewarding me with an annual performance-based bonus.</li><li>
Offering comprehensive Health/Vision/Dental/Life Insurance, and a 401k Retirement Savings Plan with a company match up to 4%.
</li><li>Granting enhanced leave for expecting parents; 20 weeks 100% paid for primary leave, and 10 weeks 100% paid for secondary leave.
</li><li>Providing me with a flexible time off policy to take the time off that I need. Be it for vacation, volunteering, celebrating holidays, spending time with family, or simply taking time to recharge and reset.</li><li>
Having multiple company wellness days each year to prioritize mental health and well-being.</li><li>
Providing access to RethinkCare, a global behavioral health platform that enhances personal well-being, strengthens professional resilience, and empowers parental success through expert-led training and resources.</li></ul>
The overall US annual base salary range for this position is $140,000 &ndash; $175,000 per year. Individual compensation for each candidate depends on factors such as qualifications, experience, and candidate location. This range does not include additional forms of compensation, such as bonuses, commission, or benefits. Your recruiter will provide further details about the offer range, incentives, and overall compensation during the hiring process.<br>
<br>
iManage is committed to providing an excellent candidate experience and will never ask you to engage in recruitment activity via text and exclusively communicates from emails using the @imanage.com domain. If you have any concerns or questions about communications you have received, please send them to careers@imanage.com so our team members can review.<br>
<br>
<b>About iManage&hellip;</b><br>
At iManage, we are dedicated to Making Knowledge Work&trade;. Our intelligent, cloud-enabled, and secure platform is trusted by 4,100+ customers and 430,000 users worldwide, managing over 11 billion documents and 11 petabytes of data. We empower professionals across 65+ countries to unlock the full potential of their business content and communications.<br>
<br>
We are continuously innovating to solve the most complex professional challenges and enable better business outcomes; Our work is not always easy but it is ambitious and rewarding.<br>
So we&rsquo;re looking for people who embrace challenges. People who thrive on solving problems, pushing boundaries, and collaborating with the industry&rsquo;s best and brightest. That&rsquo;s the iManage way. It&rsquo;s how we turn the impossible into reality, empower our employees to grow, unlock their potential, and create a meaningful impact on everything we do.<br>
<br>
<b><i>Whoever you are, whatever you do, however you work. Make it mean something at iManage.</i></b><br>
<br>
iManage provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.<br>
<br>
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.<br>
Learn more at: www.imanage.com<br>
<br>
Please see our recruitment privacy statement for more information on how we handle your personal data.<br>
<br>
#LI-KS1<br>
#LI-Hybrid<br>
<p>
</p><p>3CostqeGqP</p></div>

Growth Marketing Manager (Website & SEO)

Wolters Kluwer

<div><div>The Sr. Digital Marketing Specialist will be a key member of our global Digital Marketing team, driving high-impact digital programs that accelerate pipeline creation and support customer expansion across our Clinical Effectiveness business. This individual contributor role is ideal for a hands-on operator who excels at marketing automation, email program execution, audience segmentation, and data-informed optimization.</div><div></div><div>
In this role, you will be the primary owner of email marketing and marketing automation within Adobe Marketo Engage, while also supporting account-based digital advertising programs within 6sense and LinkedIn Campaign Manager. You&rsquo;ll partner closely with global stakeholders&mdash;including Campaign Strategy, Product Marketing, Sales, and Data/Analytics&mdash;to orchestrate multi-touch digital experiences that are personalized, measurable, and aligned to revenue outcomes.</div><div></div><div>
This role in Hybrid in a Wolters Kluwer Office location 2 days a week.</div><div></div><div>
Primary Responsibilities:</div><div></div><div>
Email Marketing &amp; Marketing Automation</div><ul><li><div>
Own the build, QA, and deployment of email programs, engagement/nurture streams, triggered workflows, and operational campaigns in Adobe Marketo Engage.</div></li><li><div>
Create and manage Smart Lists, Smart Campaigns, tokens, snippets, A/B tests, and dynamic content to drive engagement and conversion.</div></li><li><div>
Maintain global email governance including naming conventions, folder structure, and compliance with deliverability, GDPR/CCPA, and preference center best practices.</div></li><li><div>
Partner with key stakeholders to translate campaign briefs into scalable Marketo programs aligned to audience strategy and lifecycle stage.</div></li></ul><div></div><div>
Account-Based Digital Advertising Support</div><ul><li><div>
Assist with ABM campaign setup and execution within 6sense, including audience/segment creation, workflow management, intent-based targeting, keyword updates, and funnel-stage activation.</div></li><li><div>
Support LinkedIn and Meta ad execution (Sponsored Content, Conversation Ads, and Document Ads), ensuring accurate audience targeting and integration with Marketo workflows.</div></li><li><div>
Collaborate with digital advertising leads to ensure coordinated cross-channel orchestration between ads, web, and email nurture motions.</div></li></ul><div></div><div>
Campaign Operations, Optimization &amp; Insights</div><ul><li><div>
Build and execute end-to-end integrated programs that connect digital ads, landing pages, web personalization, and email programs.</div></li><li><div>
Monitor campaign performance, provide recurring insights dashboards, and recommend actionable optimizations based on engagement trends, intent signals, and content performance.</div></li><li><div>
Implement structured A/B and multivariate testing plans across channels&mdash;subject lines, CTAs, content formats, segmentation splits.</div></li><li><div>
Partner with Analytics, Content and Program teams to ensure accurate campaign tracking, attribution, and reporting.</div></li></ul><div></div><div>
Program &amp; Process Management</div><ul><li><div>
Develop and maintain scalable audience segmentation strategies, ensuring clean targeting, persona alignment, and avoidance of cross-program audience fatigue.</div></li><li><div>
Ensure all programs follow brand guidelines, accessibility standards, and consistent messaging across geographies.</div></li><li><div>
Support budget tracking for digital advertising and ABM programs, ensuring accuracy across campaigns and cost centers.</div></li><li><div>
Contribute to ongoing MarTech process improvement - including documentation, QA processes, and campaign setup templates.</div></li></ul><div></div><div>
Desired Skills &amp; Experience</div><ul><li><div>
Strong communicator: clear, concise writing and the ability to synthesize and present insights.</div></li><li><div>
Highly collaborative: comfortable partnering with cross-functional global teams and adapting to changing priorities.</div></li><li><div>
Technical and analytical: able to troubleshoot Marketo logic, identify flow errors, and interpret data to guide decisions.</div></li><li><div>
Self-starter mindset: proactive in identifying opportunities to streamline workflows, improve performance, and adopt new capabilities.</div></li><li><div>
Organized and deadline-driven: excellent project management, able to manage multiple campaigns simultaneously in a fast-paced environment.</div></li><li><div>
Customer- and revenue-focused: understands the B2B buyer journey, funnel dynamics, and the goal of driving measurable business impact.</div></li></ul><div></div><div>
Qualifications</div><ul><li><div>
Bachelor&rsquo;s degree in marketing, Communications, Business, or comparable experience.</div></li><li><div>
3 - 6 years experience in B2B digital marketing, demand generation, or marketing operations (Healthcare or enterprise SaaS experience preferred).</div></li><li><div>
Hands-on experience with:</div><ul><li><div>
Adobe Marketo Engage (required)&mdash;ability to build programs end-to-end</div></li><li><div>
6sense or similar ABM/intent platforms</div></li><li><div>
LinkedIn Campaign Manager and Meta</div></li><li><div>
Salesforce CRM</div></li><li><div>
Web analytics tools (e.g., Google Analytics 4, Adobe Analytics)</div></li></ul></li></ul><ul><li><div>
Experience with HTML/CSS and email template editing is a plus.</div></li><li><div>
Adobe Marketo Engage Business Practitioner Expert Certification is a plus.</div></li><li><div>
Familiarity with global marketing operations, data privacy regulations, and email deliverability best practices is beneficial.</div></li></ul><div></div><div>
#LI-Hybrid</div><div></div><div>
Our Interview Practices</div><div></div><div><i>
To maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we&rsquo;re getting to know you&mdash;not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.</i></div><div></div><div><i>
Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.</i></div><div></div><div><br>
Compensation:</div>
76,600.00 - 133,750.00 USD<br>
<div></div>
This role is eligible for Bonus.<div></div><div><i>
Compensation range listed is based on primary location of the position. Actual base salary offer is influenced by a wide array of factors including but not limited to skills, experience and actual hiring location. Your recruiter can share more information about the specific offer for the job location during the hiring process.</i></div><div></div><div>
Additional Information:</div><div></div><div>
Wolters Kluwer offers a wide variety of competitive benefits and programs to help meet your needs and balance your work and personal life, including but not limited to: Medical, Dental, &amp; Vision Plans, 401(k), FSA/HSA, Commuter Benefits, Tuition Assistance Plan, Vacation and Sick Time, and Paid Parental Leave. Full details of our benefits are available upon request.</div></div>

Sr Digital Marketing Specialist

World Book

<div>World Book Inc.<p></p><p>
As a part of the global industrial organization Marmon Holdings&mdash;which is backed by Berkshire Hathaway&mdash;you&rsquo;ll be doing things that matter, leading at every level, and winning a better way. We&rsquo;re committed to making a positive impact on the world, providing you with diverse learning and working opportunities, and fostering a culture where everyone&rsquo;s empowered to be their best.</p><p></p>
Defines, develops, and implements all marketing programs, such as: web site, direct marketing campaigns, print advertising, etc. Develops, analyzes, and manages marketing expenses. Identifies new business and revenue opportunities. Leads a team of direct reports.<p></p><p>
World Book, Inc. is a trusted leader in K-12 educational publishing and digital learning solutions. As we expand our EdTech footprint, most notably through our award-winning AI-enabled literacy and content platform ClassMate, we&rsquo;re seeking a strategic and hands-on Marketing Manager to accelerate awareness, demand, and qualified pipeline growth across schools and districts.</p><p></p><p>
This role is well-suited for a strategic marketer who enjoys building and executing campaigns, creating educator-focused content, and collaborating closely with Sales and cross-functional teams. The Marketing Manager will support multi-channel marketing efforts that increase visibility, generate leads, and encourage adoption of World Book&rsquo;s digital products.</p><p></p><p><b>
Does this sound like you?</b></p><p>
You&rsquo;re a metrics-driven B2B marketer who thrives on building full-funnel campaigns, partnering closely with Sales, and tailoring strategies for specific regions, districts, and buyer personas. You move seamlessly between high-level planning and hands-on execution.</p><p></p><p><b>
A successful candidate will have:</b></p><ul><li>
3+ years of B2B or EdTech marketing experience, ideally supporting sales teams serving K-12 schools or districts.</li><li>
Experience with demand generation, email marketing, digital campaigns, SEO/SEM, and lead-nurture workflows.</li><li>
Experience supporting targeted regional or local marketing initiatives.</li><li>
Experience with CRM and marketing platforms, including Salesforce and HubSpot.</li><li>
Experience using project management tools such as Monday.com.</li><li>
Strong written and verbal communication skills, with the ability to create clear, engaging messaging for educators.</li><li>
A collaborative, self-directed mindset with solid organizational and project management skills.</li><li>
A bachelor&rsquo;s degree or equivalent experience in marketing, communications, or a related field. Previous experience supervising a small team is a plus.</li></ul><p></p><p><b><br>
Key Responsibilities</b></p><ul><li>
Support the development and execution of multi-channel marketing campaigns that build awareness and generate leads for ClassMate and other digital products.</li><li>
Manage and support targeted email marketing, lead-nurture workflows, and digital marketing initiatives, including paid digital and SEO/SEM efforts.</li><li>
Create compelling, educator-centered messaging and content for campaigns, landing pages, brochures, case studies, videos, and sales collateral.</li><li>
Help communicate product features and instructional benefits clearly to educators and district decision-makers.</li><li>
Assist in targeted regional marketing campaigns in collaboration with the Sales team.</li><li>
Assist in tracking key marketing metrics and reporting on campaign results.</li><li>
Collaborate with Product, Editorial, Sales, and Customer Success teams to ensure messaging is accurate, consistent, and aligned with product updates.</li><li>
Support additional marketing initiatives across the business, including campaigns for public libraries and school media centers, as well as marketing efforts to increase sales of print products through our online store.</li></ul><p></p><p><b><br>
Why join World Book?</b></p><ul><li>
Shape the marketing strategy for innovative digital learning products used by educators worldwide.</li><li>
Drive measurable growth by influencing how World Book enters and expands within key states and districts.</li><li>
Work in a collaborative environment that values creativity, innovation, and data-driven decision-making.</li><li>
Enjoy the stability of a long-standing brand paired with the excitement of a fast-evolving EdTech portfolio.</li></ul><p></p><p>
Salary - $75,000 - $85,000</p><p></p><p>
World Book is an Equal Employment Opportunity employer.</p><p></p><p>
Pay Range:</p>
60,000.00 - 90,000.00<p></p><p>
We offer a comprehensive benefits package that may include medical, dental, vision, 401k matching, and more!</p><p></p><p>
Following receipt of a conditional offer of employment, candidates will be required to complete additional job-related screening processes as permitted or required by applicable law.</p><p></p><p>
We are an equal opportunity employer, and all applicants will be considered for employment without attention to their membership in any protected class. If you require any reasonable accommodation to complete your application or any part of the recruiting process, please email your request to careers@marmon.com, and please be sure to include the title and the location of the position for which you are applying.</p></div>

Marketing Manager

Marmon Group

<div>World Book Inc.
<p></p><p>As a part of the global industrial organization Marmon Holdings&mdash;which is backed by Berkshire Hathaway&mdash; you&rsquo;ll be doing things that matter, leading at every level, and winning a better way. We&rsquo;re committed to making a positive impact on the world, providing you with diverse learning and working opportunities, and fostering a culture where everyone&rsquo;s empowered to be their best.
</p><p></p>Defines, develops, and implements all marketing programs, such as: web site, direct marketing campaigns, print advertising, etc. Develops, analyzes, and manages marketing expenses. Identifies new business and revenue opportunities. Leads a team of direct reports.
<p></p><p>World Book, Inc. is a trusted leader in K-12 educational publishing and digital learning solutions. As we expand our EdTech footprint, most notably through our award-winning AI-enabled literacy and content platform ClassMate, we&rsquo;re seeking a strategic and hands-on Marketing Manager to accelerate awareness, demand, and qualified pipeline growth across schools and districts.
</p><p></p><p>This role is well-suited for a strategic marketer who enjoys building and executing campaigns, creating educator-focused content, and collaborating closely with Sales and cross-functional teams. The Marketing Manager will support multi-channel marketing efforts that increase visibility, generate leads, and encourage adoption of World Book&rsquo;s digital products.
</p><p></p><p><b>Does this sound like you?
</b></p><p>You&rsquo;re a metrics-driven B2B marketer who thrives on building full-funnel campaigns, partnering closely with Sales, and tailoring strategies for specific regions, districts, and buyer personas. You move seamlessly between high-level planning and hands-on execution.
</p><p></p><p><b>A successful candidate will have:
</b></p><ul><li>3+ years of B2B or EdTech marketing experience, ideally supporting sales teams serving K-12 schools or districts.
</li><li>Experience with demand generation, email marketing, digital campaigns, SEO/SEM, and lead-nurture workflows.
</li><li>Experience supporting targeted regional or local marketing initiatives.
</li><li>Experience with CRM and marketing platforms, including Salesforce and HubSpot.
</li><li>Experience using project management tools such as Monday.com.
</li><li>Strong written and verbal communication skills, with the ability to create clear, engaging messaging for educators.
</li><li>A collaborative, self-directed mindset with solid organizational and project management skills.
</li>A bachelor&rsquo;s degree or equivalent experience in marketing, communications, or a related field. Previous experience supervising a small team is a plus.<br>
<li>
</li></ul><p></p><br>
<p><b>Key Responsibilities
</b></p><ul><li>Support the development and execution of multi-channel marketing campaigns that build awareness and generate leads for ClassMate and other digital products.
</li><li>Manage and support targeted email marketing, lead-nurture workflows, and digital marketing initiatives, including paid digital and SEO/SEM efforts.
</li><li>Create compelling, educator-centered messaging and content for campaigns, landing pages, brochures, case studies, videos, and sales collateral.
</li><li>Help communicate product features and instructional benefits clearly to educators and district decision-makers.
</li><li>Assist in targeted regional marketing campaigns in collaboration with the Sales team.
</li><li>Assist in tracking key marketing metrics and reporting on campaign results.
</li><li>Collaborate with Product, Editorial, Sales, and Customer Success teams to ensure messaging is accurate, consistent, and aligned with product updates.
</li>Support additional marketing initiatives across the business, including campaigns for public libraries and school media centers, as well as marketing efforts to increase sales of print products through our online store.<br>
<li>
</li></ul><p></p><br>
<p><b>Why join World Book?
</b></p><ul><li>Shape the marketing strategy for innovative digital learning products used by educators worldwide.
</li><li>Drive measurable growth by influencing how World Book enters and expands within key states and districts.
</li><li>Work in a collaborative environment that values creativity, innovation, and data-driven decision-making.
</li><li>Enjoy the stability of a long-standing brand paired with the excitement of a fast-evolving EdTech portfolio.
</li></ul><p></p><p>Salary - $75,000 - $85,000
</p><p></p><p>World Book is an Equal Employment Opportunity employer.
</p><p></p><p>Pay Range:
</p>60,000.00 - 90,000.00
<p></p><p>We offer a comprehensive benefits package that may include medical, dental, vision, 401k matching, and more!
</p><p></p><p>Following receipt of a conditional offer of employment, candidates will be required to complete additional job-related screening processes as permitted or required by applicable law .
</p><p></p><p>We are an equal opportunity employer, and all applicants will be considered for employment without attention to their membership in any protected class. If you require any reasonable accommodation to complete your application or any part of the recruiting process, please email your request to careers@marmon.com, and please be sure to include the title and the location of the position for which you are applying.</p></div>

Compass Health Center

<div><div><p>Weekly outpatient therapy isn't always enough, and a trip to the ER isn't the only answer. Patients and their families rely on Compass Health Center when in crisis &ndash; every day, we help people overcome depression, anxiety, suicidality, obsessions/compulsions, trauma, chronic pain, and other obstacles in order for our patients to live freely.</p>
<p><b>
About This Role</b></p></div><p>
The Digital Strategy &amp; Content Manager sits at the center of Compass Health Center's digital presence and brand storytelling. This role is responsible for owning and integrating our website, social media, and cross-channel content strategy, ensuring every touchpoint reflects Compass's clinical credibility, human-centered mission, and evolving growth priorities.</p>
<p>
This is a hands-on, high-impact role for a strategic thinker who also executes. You will translate brand and program strategy into clear, compelling digital experiences that serve patients, families, clinicians, and community partners, while helping Compass scale thoughtfully across markets and service lines.</p>
<p>
You will work closely with the Associate Director of Brand Management &amp; Content and collaborate across marketing, clinical leadership, admissions, and operations to ensure digital content is cohesive, timely, and aligned with organizational goals.</p>
<p><b>
What You'll Do:</b></p>
<p><b><i>
Website Strategy &amp; Ownership</i></b></p>
<ul>
<li>Serve as day-to-day owner of the Compass Health Center website and related program pages
</li><li>Lead content planning, updates, and optimization across service lines, locations, and specialties
</li><li>Partner with brand, design, and SEO stakeholders to ensure the site is:
</li><li>Clear and intuitive for patients and families
</li><li>Aligned with Compass's voice and clinical positioning
</li><li>Optimized for discoverability, accessibility, and performance
</li><li>Maintain content governance standards, including messaging consistency, accuracy, and compliance</li>
</ul>
<p><b><i>Social Media Strategy &amp; Execution</i></b></p>
<ul>
<li>Develop and execute a cohesive social media strategy across priority platforms
</li><li>Translate larger brand and campaign narratives into platform-appropriate content
</li><li>Manage content calendars, posting cadence, and performance tracking
</li><li>Collaborate with clinicians and leaders to elevate expert voices in a thoughtful, non-promotional way
</li><li>Balance education, storytelling, and community-building with growth and engagement goals</li>
</ul>
<p><b><i>Content Creation</i></b></p>
<ul>
<li>Serve as a content creator and editorial partner for Compass's content channels, producing high-quality, mission-aligned copy across:
</li><li>Website and program pages
</li><li>Blogs and long-form editorial content
</li><li>Social media captions and campaigns
</li><li>Email marketing and digital newsletters
</li><li>Select external-facing content, including publications, partnerships, ads, and thought leadership placements
</li><li>Write clear, engaging, and emotionally intelligent copy that balances clinical credibility with accessibility and warmth
</li><li>Translate complex mental health concepts into language that resonates with patients, families, alumni, and referring professionals
</li><li>Collaborate with clinicians, leadership, and subject matter experts to shape ideas into compelling, accurate narratives
</li><li>Edit and refine content written by others to ensure consistency in voice, tone, and brand standards
</li><li>Support Compass's broader storytelling efforts by helping identify strong story angles, themes, and narratives across channels
</li><li>Ensure all written content reflects Compass's values, evidence-based approach, and commitment to dignity and nuance</li>
</ul>
<p><b><i>Cross-Channel Content Campaigns</i></b></p>
<ul>
<li>Lead digital execution of integrated content campaigns tied to key Compass initiatives (program launches, seasonal needs, specialty focus areas)
</li><li>Ensure alignment across website, email, social, and supporting digital assets
</li><li>Work closely with brand leadership to operationalize larger creative and editorial strategies
</li><li>Adapt content for multiple audiences, including patients, families, alumni, and referring professionals</li>
</ul>
<p><b><i>Alumni &amp; Community Engagement</i></b></p>
<ul>
<li>Support educational storytelling initiatives that highlight patient journeys, alumni perspectives, and long-term impact
</li><li>Help build content frameworks that strengthen alumni connection and brand affinity over time
</li><li>Collaborate on digital engagement strategies that feel authentic, respectful, and mission-aligned</li>
</ul>
<p><b><i>Performance, Insight &amp; Optimization</i></b></p>
<ul>
<li>Track and report on key digital performance metrics across all content and campaigns, including web, email, and social
</li><li>Use data and audience insights to refine strategy and improve effectiveness
</li><li>Identify opportunities to streamline workflows, improve content systems, and scale best practices</li>
</ul>
<p><b>Who You Are:</b></p>
<p><b><i>
Experience &amp; Skills</i></b></p>
<ul>
<li>5&ndash;8 years of experience in digital marketing, content strategy, or brand communications
</li><li>Strong background in website content strategy and social media management
</li><li>Excellent writer with the ability to adapt voice and tone across audiences and platforms
</li><li>Experience executing integrated, multi-channel campaigns
</li><li>Comfort working in fast-paced, evolving environments with multiple priorities
</li><li>Familiarity with healthcare, mental health, wellness, or mission-driven organizations strongly preferred</li>
</ul>
<p><b><i>Strategic Mindset</i></b></p>
<ul>
<li>Able to connect day-to-day execution to larger brand and growth goals
</li><li>Thinks in systems and ecosystems, not just individual posts or pages
</li><li>Brings a human-centered, impact-forward lens to content decisions
</li><li>Comfortable navigating ambiguity and helping bring structure to complexity</li>
</ul>
<p><b><i>Collaboration &amp; Working Style</i></b></p>
<ul>
<li>Highly organized, proactive, and accountable
</li><li>Strong cross-functional communicator who builds trust with clinical and operational partners
</li><li>Comfortable taking ownership while collaborating closely with leadership
</li><li>Energized by mission-driven work and meaningful impact</li>
</ul>
<p><b>Why This Role Matters</b></p>
<p>
This role is foundational to how Compass shows up digitally&mdash;how we explain care, reduce barriers to access, and tell stories that reflect the reality and nuance of mental health treatment. The Digital Strategy &amp; Content Manager helps ensure that our digital presence feels cohesive, credible, and deeply human, while supporting Compass's continued growth and evolution.</p><div><p><i>
We know job descriptions can be intimidating, so if this sounds like an opportunity for you, please don't hesitate to apply!</i></p>
<p><b>
Who We Are</b></p>
<p>
Compass Health Center is a recognized leader in crisis-level mental health, bringing passion, connection, and patient-centered care to the Partial Hospitalization and Intensive Outpatient space (PHP/IOP). Based in Chicagoland, we serve hundreds of patients every day, ranging from ages 5 through adulthood, in our onsite facilities or through our flourishing virtual programming. Compass fills a critical gap between outpatient and inpatient care through an intermediate level of Behavioral Healthcare.</p>
<p>
A few more things we want you to know: our values are super important to us, and hopefully will be to you, too. Cultural humility, teamwork, continuous improvement, connection, patient centered care, passion, innovation, and agility should be your power sources. Joining Compass is an opportunity to feel fulfilled through a joint mission towards healing our communities.</p>
<p><b>
Benefits &amp; Perks</b></p>
<p>
We know that you will be dedicated to your purpose here. We look at that investment as a two-way street. We are proud to offer plenty of space for growth, and opportunities to pursue continuous development within our organization.</p>
<p>
For eligible positions, our other benefits include: comprehensive medical/dental/vision plans, 401k program with company matching, generous PTO (including competitive parental leave after 1 year of employment), and continuous training through CEU seminars and volunteering opportunities.
</p><p><b>What's Next?</b></p>
<p>
Compass is committed to cultivating diverse and dynamic teams who exude passion for their craft, so whether or not you check all the boxes, we encourage you to apply &ndash; we'd be grateful to hear from you!</p></div></div><p></p>

Digital Strategy and Content Manager

<div>
 <strong>
  Move Your Career Forward with DAC as a SEO Strategist
  <br/>
  <br/>
 </strong>
 <strong>
  Who We Are
  <br/>
  <br/>
 </strong>
 We are DAC&mdash;a global full-funnel performance media agency dedicated to delivering transformative results. With expertise spanning SEO, paid media, creative production, analytics, and local optimization, we combine the brightest minds with innovative technology to deliver seamless, forward-thinking strategies. Powered by AI, data, and creative ingenuity, we deliver integrated campaigns that engage customers at every touchpoint&mdash;from global audiences to individual store locations.
 <br/>
 <br/>
 <strong>
  Position Summary
  <br/>
  <br/>
 </strong>
 When it comes to search engine optimization, from on page copy to schema you know every word counts&mdash;but it all starts with a well-rounded strategy backed by industry expertise. That&rsquo;s where you come in. As our SEO Strategist, you&rsquo;ll be our resident expert on all things organic search.
 <br/>
 <br/>
 <strong>
  What You&rsquo;ll Do
  <br/>
  <br/>
 </strong>
 <em>
  Planning and Management of Client Campaigns
  <br/>
  <br/>
 </em>
 <ul>
  <li>
   Provide strategic thought leadership, in partnership with SEO Directors
  </li>
  <li>
   Perform research to gain a better understanding of target audience, brand, category, and competitive landscape.
  </li>
  <li>
   Thematic research to generate relevant content themes for new and existing programs.
  </li>
  <li>
   Carry out full SEO audits as required with recommendations for programs including:
  </li>
  <li>
   URL structure
  </li>
  <li>
   Crawling issues for both search engines and AI Chatbots
  </li>
  <li>
   Canonicalization issues
  </li>
  <li>
   Contextual links
  </li>
  <li>
   HTML &amp; XML sitemaps
  </li>
  <li>
   Robots.txt
  </li>
  <li>
   Title, Header, Image, Keyword and Description Tags
  </li>
  <li>
   Social SEO recommendations
  </li>
  <li>
   Enhance on-page optimization of pages based on thematic research and program goals, and work hand-in-glove with content strategy and UX ..
  </li>
  <li>
   Make sure campaign errors and issues are troubleshot and resolved in a timely manner or escalated as necessary.
  </li>
  <li>
   Assist with creation of new reporting, templates, processes, etc. as required.
  </li>
  <li>
   Report on project status to Account Manager and client team.
  </li>
  <li>
   Support account team on client calls with technical campaign information.
   <br/>
   <br/>
  </li>
 </ul>
 <em>
  Optimization
  <br/>
  <br/>
 </em>
 <ul>
  <li>
   Ensure that all websites and internet properties under your influence have been technically optimized to attract and engage those visitors that closely match the agreed profile of the target audience.
  </li>
  <li>
   Suggest content improvements with a view to improving organic traction.
  </li>
  <li>
   Be able to identify and provide recommendations on how to improve visibility in LLMs.
   <br/>
   <br/>
  </li>
 </ul>
 <em>
  Analysis
  <br/>
  <br/>
 </em>
 <ul>
  <li>
   Monitor key metrics to assess opportunities and issues for both search engines and LLMs as well as regularly present findings to clients.
   <br/>
   <br/>
  </li>
 </ul>
 <em>
  Industry Knowledge
  <br/>
  <br/>
 </em>
 <ul>
  <li>
   Keep updated on search marketing industry by researching, networking, reading blogs, forums, and new sources.
  </li>
  <li>
   Share knowledge of SEO practices into the business to assist in the development and recommendations of new SEO strategies.
  </li>
  <li>
   Demonstrate knowledge of SEO tools and new advancements in the space.
   <br/>
   <br/>
  </li>
 </ul>
 <em>
  New Business Development
  <br/>
  <br/>
 </em>
 <ul>
  <li>
   Assist in new business development as needed, including client research, planning, creation of presentation materials, and meeting attendance and presentation.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  What You Bring
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   A leader in SEO who has a minimum of 7+ years of online marketing experience and an in-depth understanding of the search engine ranking process as well as basic knowledge of HTML, PHP, CSS, and web standards.
  </li>
  <li>
   A highly organized self-starter with a proven track record of improving organic search results through application of SEO best practice.
  </li>
  <li>
   A multi-tasker with demonstrated knowledge of key SEO tools such as Google Analytics, Google Webmaster, Bright Edge, MOZ/STAT, and Advanced Web Ranking.
  </li>
  <li>
   A team player with the ability to collaborate with other departments, manage multiple projects at a time, and turn metrics into measurable results.
  </li>
  <li>
   A polished communicator who can shine in a pitch and also hold their own in deeply technical discussions.
  </li>
  <li>
   Someone that understands process and numbers, and knows how important both are to the success of an agency and its clients.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  What You&rsquo;ll Get
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Professional Growth: Work with top-tier clients and cutting-edge tools in the performance marketing industry.
  </li>
  <li>
   Collaborative Culture: Be part of a global organization that values curiosity, transparency, and innovation.
  </li>
  <li>
   Competitive Benefits:
  </li>
  <ul>
   <li>
    Competitive salary and comprehensive health benefits.
   </li>
   <li>
    Generous PTO, wellness initiatives and parental leave.
   </li>
   <li>
    Retirement saving plans.
   </li>
   <li>
    Opportunities for continued learning and professional development.
   </li>
   <li>
    A supportive, collaborative, and casual work environment.
    <br/>
   </li>
  </ul>
 </ul>
 <strong>
  How We Work
  <br/>
  <br/>
 </strong>
 This role requires three in-office days per week. Fully remote work is not available for this position.
 <br/>
 <br/>
 This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group. DAC is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to tacquisition@dacgroup.com.
 <br/>
 <br/>
 <em>
  At DAC we celebrate your contributions, provide you with opportunities and choices, and support your total well-being. Our offerings include health, vision, dental, life, disability, financial, and retirement benefits, as well as paid leave, professional development, tuition assistance, work-life programs, and employee assistance support. Full-time employees are eligible to participate in the DAC benefit programs.
  <br/>
  <br/>
 </em>
 <em>
  Salary at DAC is determined by various factors, including but not limited to location, the individual&rsquo;s particular combination of education, knowledge, skills, competencies, and experience, as well as contract-specific affordability and organizational requirements. The projected total compensation range for this position is starting at $85,000 to $105,000. The estimate displayed represents the typical salary range for this position and is just one component of DAC&rsquo;s total compensation package for employees.
 </em>
</div>


SEO Strategist

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