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performance marketing manager

Apparel Fastener Pvt Ltd.

Job Title: Performance Marketing ManagerKey Responsibilities:<ul><li>Develop, execute, and manage performance marketing campaigns across various digital channels, including search engines, social media, and display advertising.</li><li>Optimize campaigns to drive traffic, increase conversions, and achieve key performance indicators (KPIs).</li><li>Conduct in-depth analysis of marketing performance, track and report on metrics, and generate actionable insights to enhance campaign effectiveness.</li><li>Collaborate with cross-functional teams to align marketing strategies with business goals and ensure cohesive messaging and branding.</li><li>Stay abreast of industry trends, competitive landscape, and emerging technologies to leverage new opportunities and maintain a competitive edge.</li><li>Manage and allocate budgets efficiently to maximize return on investment and achieve financial targets.</li><li>Implement A/B testing and other methodologies to continuously improve campaign performance and user engagement.</li></ul>Experience and Qualifications<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or a related field.</li><li>Minimum of 7-10 years of experience in performance marketing, with a proven track record of managing successful digital marketing campaigns.</li><li>Strong analytical skills with proficiency in using performance marketing tools and platforms such as Google Ads, Facebook Ads Manager, Google Analytics, and similar.</li><li>Experience with A/B testing, conversion rate optimization, and other performance enhancement techniques.</li><li>Excellent communication skills and the ability to present data-driven insights to stakeholders.</li><li>Strong organizational skills and the ability to manage multiple campaigns and projects simultaneously.</li></ul>Job Location - Gulberg , LahoreJob Type: Full-timePay: Rs150,000.00 - Rs200,000.00 per monthWork Location: In person

Performance Marketing Manager

Fivestaff

At Fivestaff, our mission is to unlock the potential of talent by connecting them with meaningful work that drives real impact &mdash; for businesses, communities, and the individuals themselves. We believe great work isn&rsquo;t bound by borders, and that empowering people to contribute from where they are can transform lives and shape a better future for all.We partner with global businesses to provide high-performing, full-time remote teams who are strategic, skilled, and ready to make a difference.About The Role:We&rsquo;re looking for a data-savvy and creatively driven Digital Marketing Manager &ndash; Growth to take full ownership of paid acquisition and lifecycle marketing channels for one of our international clients. In this role, you&rsquo;ll lead performance campaigns, run full-funnel experiments, and collaborate cross-functionally to optimize CAC and drive sustainable growth across paid media, CRM, and customer re-engagement loops.If you love balancing analytical rigor with creative problem-solving, working hands-on with budgets, ads, tracking systems, and lifecycle journeys, this role is made for you.Key Responsibilities:Performance Marketing &amp; Acquisition<ul><li>Plan, execute, and optimize paid campaigns across Meta, Google, TikTok, and other high-intent and discovery channels</li><li>Own channel mix strategy, budgets, targeting, creative testing, and CAC goals</li><li>Run A/B tests on copy, visuals, formats, placements, and hooks to improve conversion and ROAS</li><li>Launch new experiments to identify breakout growth angles and top-performing audiences</li></ul>Tracking, Attribution &amp; Reporting<ul><li>Implement and optimize conversion tracking across web, app, and CRM events</li><li>Manage attribution tools like Adjust, GA4, and Meta Events Manager</li><li>Own campaign dashboards, cost pacing, and weekly performance reviews</li><li>Collaborate with Product, Tech, and Design teams to ensure accurate event tracking</li></ul>Landing Pages, Funnels &amp; CRO<ul><li>Work with design, content, and product teams to ideate, test, and optimize campaign-specific landing pages</li><li>Suggest funnel flow and messaging improvements to boost conversion rates</li><li>Ensure fast turnaround between media learnings and funnel iterations</li></ul>Lifecycle Marketing &amp; Retention<ul><li>Coordinate email marketing, in-app pushes, and re-engagement journeys across customer segments</li><li>Set up lifecycle automations based on user behavior and intent (activation, cart abandon, churn winback, etc.)</li><li>Collaborate with CRM and product teams to increase LTV and retention aligned with acquisition goals</li><li>Leverage platforms like Hubspot, Customer.io, or equivalents for running and testing customer journeys</li></ul>What You'll Need To Bring<ul><li>4&ndash;5+ years of hands-on experience managing performance marketing and CRM in a fast-paced B2C, fintech, proptech, marketplace, or app-based business</li><li>Proven track record of scaling campaigns profitably and reducing CAC over time</li><li>Strong proficiency with Meta Ads Manager, Google Ads, TikTok Ads, GA4, and Adjust</li><li>Experience with CRM tools like Hubspot, Customer.io, or equivalent for email and re-engagement flows</li><li>Data-driven mindset with strong analytical skills and ability to make fast, iterative decisions</li><li>Creative instinct for messaging, visuals, and funnel structures that convert</li><li>Ownership mentality with comfort managing budgets, pacing, KPIs, and reporting from day one</li><li>Bonus: experience working with international audiences, multi-language campaigns, or regulated industries (finance, real estate, Proptech, Fintech, BNPL etc.)</li><li>Excellent written and spoken English</li><li>Reliable internet connection (25+ Mbps), a trouble-free laptop, and a focused workspace</li></ul>You'll Thrive Here If You:<ul><li>Love balancing data and creativity to drive growth</li><li>Take full ownership and pride in your work</li><li>Can learn new tools and systems quickly, including AI-powered platforms</li><li>Enjoy collaborating across teams and working hands-on with campaigns end to end</li></ul>What We Offer:<ul><li>A full-time, long-term remote role with global exposure</li><li>Competitive starting salary</li><li>Health coverage</li><li>Supportive, respectful, and growth-focused team culture</li><li>Real impact and visibility beyond borders</li></ul>Important Details:<ul><li>This is a full-time remote position based in Pakistan</li><li>Working hours align with UAE time zone (~10AM to 7PM Pakistan time)</li><li>You&rsquo;ll be employed by Fivestaff and work closely with one of our client companies</li></ul>How to Apply:Please send us:<ul><li>Your updated resume</li><li>Examples of paid campaigns you&rsquo;ve managed or growth marketing work you&rsquo;re proud of</li><li>A short note on one growth experiment or campaign you led and the impact it had</li></ul>Please do not hesitate to reach out to us in case of any queries at mehru@fivestaff.comJob Type: Full-timeWork Location: Remote

HZA SMC PVT LTD

Digital Marketing Manager &ndash; Electronics (Australian Market)Company: Mobile Emporium Industry: Electronics / E-Commerce Job Type: Full-time Work Location: PakistanMobile Emporium is an established electronics business serving the Australian market. We are seeking an experienced Digital Marketing Manager with a strong background in e-commerce and performance marketing to lead and execute our digital growth strategies.Key Responsibilities<ul><li>Develop and manage digital marketing strategies for the Australian electronics market</li><li>Run and optimize paid campaigns (Google Ads, social media ads, etc.)</li><li>Manage social media platforms and brand presence</li><li>Analyze campaign performance using analytics tools and prepare reports</li><li>Improve website traffic, conversions, and online sales</li><li>Coordinate with internal teams to align marketing goals with business objectives</li></ul>Requirements<ul><li>Minimum 5+ years of experience in digital marketing</li><li>Proven experience in e-commerce or electronics industry preferred</li><li>Strong knowledge of SEO, PPC, social media marketing, and analytics tools</li><li>Ability to work independently and deliver results</li><li>Experience targeting international markets (Australia preferred)</li></ul>Salary &amp; Benefits<ul><li>Salary: PKR 60,000 &ndash; 100,000 (depending on experience)</li><li>Working Hours: 5:00 AM &ndash; 2:30 PM</li><li>Breakfast provided</li><li>Tea &amp; snacks during office hours</li></ul>How to ApplyInterested candidates may apply by sending their resume via: WhatsApp: +92 334 0440848 Email: hr@mobileemporium.com.auJob Type: Full-timePay: Rs60,000.00 - Rs100,000.00 per monthAbility to commute/relocate:<ul><li>Lahore: Reliably commute or planning to relocate before starting work (Preferred)</li></ul>Application Question(s):<ul><li>Last Salary</li><li>Expected Salary</li></ul>Experience:<ul><li>Digital Marketing Manager: 5 years (Preferred)</li></ul>Work Location: In person

Digital Marketing Manager

Emirates Talent Solution

Position Title: Digital Marketing ManagerIndustry: Property Development Location: Clifton, Karachi, Pakistan Employment Type: Full-TimeJob OverviewA well-established property development company in Clifton, Karachi is seeking an experienced and results-driven Digital Marketing Manager with a strong 360&deg; marketing background. The ideal candidate must be proficient in performance marketing, creative content development, SEO, and basic web management, combined with strong leadership and strategic planning capabilities.This role requires both strategic oversight and hands-on execution to drive brand visibility, digital growth, and high-quality lead generation across all digital platforms.Key Responsibilities<ul><li>Develop, execute, and optimize paid advertising campaigns across Google Ads, Facebook, Instagram, and LinkedIn.</li><li>Implement effective SEO strategies to improve search rankings and boost organic traffic.</li><li>Lead content planning, copywriting, and publishing across all digital channels.</li><li>Create visual designs and marketing assets using Adobe Creative Suite or Canva.</li><li>Edit promotional videos, reels, and short-form content for social media and property listings.</li><li>Manage and update the company website using WordPress, Elementor, HTML, and CSS.</li><li>Run and optimize PPC campaigns focused on lead generation and conversion improvement.</li><li>Monitor, analyze, and report campaign performance using Google Analytics, Meta Business Suite, and LinkedIn Campaign Manager.</li><li>Prepare detailed performance reports with actionable insights for continuous improvement.</li><li>Collaborate with internal teams and oversee junior marketing staff to ensure aligned and effective campaigns.</li></ul>Requirements<ul><li>Bachelor&rsquo;s degree in Marketing, Business Administration, IT, or a related field.</li><li>5&ndash;7 years of professional experience in digital marketing, preferably within real estate or property development.</li><li>Strong command of Google Ads, SEO, PPC, social media advertising, and performance analytics.</li><li>Proficiency in WordPress and front-end web tools including Elementor, HTML, and CSS.</li><li>Skilled in graphic design and video editing (Photoshop, Illustrator, Premiere Pro, etc.).</li><li>Excellent English communication skills&mdash;both verbal and written.</li><li>Proven leadership skills with experience managing digital campaigns and coordinating cross-functional teams.</li></ul>Job Type: Full-timePay: Rs150,000.00 - Rs200,000.00 per monthAbility to commute/relocate:<ul><li>Karachi: Reliably commute or planning to relocate before starting work (Required)</li></ul>Application Question(s):<ul><li>What is your current salary?</li><li>What is your expected salary?</li></ul>Experience:<ul><li>Digital Marketing Agency: 5 years (Required)</li></ul>Language:<ul><li>English (Required)</li></ul>Work Location: In person

DM Clinical Research

<div>We are seeking a results-driven Performance Marketing Lead to lead the planning, execution, and optimization of our digital marketing efforts. The ideal candidate combines deep platform expertise with a data-driven mindset and a passion for continuous improvement.
DUTIES &amp; RESPONSIBILITIES<ul><li>
Own the strategy, execution, and performance of digital marketing campaigns across Google,</li><li>
Facebook/Meta, and other programmatic platforms.</li><li>
Lead the creation and optimization of high-converting landing pages and campaign experiences.</li><li>
Conduct comprehensive keyword research and oversee implementation of on-page SEO best practices.</li><li>
Monitor, analyze, and report on campaign performance using tools like Google Analytics and ad platform dashboards.</li><li>
Run ongoing A/B and multivariate tests on landing pages, ad creatives, and CTAs to maximize conversion rates.</li><li>
Collaborate with design, content, and product teams to ensure aligned messaging and optimized customer journeys.</li><li>
Maintain and improve SEO health through regular audits, technical fixes, and continuous content updates.</li><li>
Report on KPIs, channel performance, and ROI, providing actionable insights and growth opportunities to leadership</li><li>
Stay ahead of digital marketing trends and identify new growth channels and opportunities.</li></ul>
KNOWLEDGE &amp; EXPERIENCE
Education:<ul><li>
Bachelor&rsquo;s degree in Marketing, Business, or a related field. Master&rsquo;s preferred.</li></ul>
Experience:<ul><li>
Minimum 3&ndash;5 years of hands-on experience in performance marketing</li><li>
Proven experience leading performance marketing initiatives with a strong track record of driving results</li><li>
Deep expertise in Google Ads, Meta Ads Manager, and programmatic advertising platforms</li><li>
Proficiency with SEO tools (e.g., SEMrush, Ahrefs, Moz) and best practices</li><li>
Hands-on experience with CMS and landing page builders (e.g., WordPress)</li><li>
Solid understanding of UX principles</li><li>
Skilled in Google Analytics, Tag Manager, and Looker Studio (or similar analytics platforms)</li></ul>
Credentials:<ul><li>
N/A</li></ul>
Knowledge and Skills:<ul><li>
Excellent project management skills and ability to juggle multiple campaigns and priorities</li><li>
Data-driven, detail-oriented, and always optimizing for performance and efficiency</li><li>
Strategic thinking with a growth-focused mindset</li><li>
Strong analytical and problem-solving abilities</li><li>
Excellent communication and presentation skills</li><li>
Collaborative and team-oriented with cross-functional experience</li><li>
Adaptable and comfortable in a fast-paced, evolving environment</li></ul></div>

Performance Marketing Lead

Tjara.ca

PCMCI Group is looking for a high-impact Marketing Manager, Male candidate, who can own and drive performance marketing, brand growth, and digital strategy across multiple platforms. This role requires a balance of strategic thinking, hands-on execution, and data-driven decision making, with strong exposure to paid media, SEO, AI-powered marketing tools, and modern branding practices.We are based in DHA Phase 6 Karachi &amp; office timings are from 5pm to 2am, Monday to Friday.The ideal candidate is proactive, results-focused, and capable of managing marketing initiatives end-to-end.Key Responsibilities:Marketing Strategy &amp; Execution:<ul><li>Develop and execute integrated marketing strategies aligned with business objectives</li><li>Own marketing performance across paid, organic, and brand channels</li><li>Translate business goals into actionable marketing campaigns</li></ul>Performance &amp; Paid Media:<ul><li>Plan, launch, and optimize paid campaigns on:</li><li>Meta (Facebook &amp; Instagram)</li><li>Google Ads</li><li>LinkedIn Ads</li><li>TikTok Ads (where applicable)</li><li>Manage budgets, targeting, creatives, and funnels</li><li>Continuously optimize for ROI and conversions</li></ul>Branding &amp; Content Direction:<ul><li>Maintain brand positioning and consistency across all platforms</li><li>Oversee content strategy for websites, landing pages, and social media</li><li>Guide creative direction for ads, visuals, and messaging</li></ul>SEO &amp; Organic Growth:<ul><li>Lead SEO strategy (on-page, off-page, and technical fundamentals)</li><li>Improve website traffic, rankings, and conversion paths</li><li>Coordinate content optimization and keyword strategy</li></ul>AI, Tools &amp; Innovation:<ul><li>Leverage AI and automation tools for:</li><li>Ad copy and creative ideation</li><li>Content planning and optimization</li><li>Performance analysis and insights</li><li>Stay ahead of digital marketing tools, trends, and platform updates</li></ul>Analytics &amp; Reporting:<ul><li>Track KPIs, analyze campaign data, and generate clear performance reports</li><li>Provide insights and recommendations for continuous improvement</li></ul>Collaboration &amp; Ownership:<ul><li>Work closely with designers, developers, and other teams</li><li>Manage timelines, priorities, and deliverables independently</li><li>Take full ownership of marketing outcomes</li></ul>Required Qualifications:<ul><li>Bachelor&rsquo;s degree in Marketing, Business, Communications, or a related field</li><li>3- 4 years of relevant experience in digital and performance marketing</li><li>Hands-on expertise with paid ads platforms (Meta, Google, LinkedIn; TikTok is a plus)</li><li>Working knowledge of SEO fundamentals</li><li>Familiarity with analytics, reporting, and optimization</li><li>Understanding of branding and modern, AI-driven marketing</li><li>Ability to manage multiple campaigns with ownership and accountability</li></ul>Preferred (Nice to Have)<ul><li>Familiarity with CRM, funnels, or marketing automation</li><li>Experience in tech, consulting, or service-based industries</li></ul>Job Type: Full-timeApplication Question(s):<ul><li>Age</li><li>Current Salary</li><li>Expected Salary</li><li>Notice Period details</li><li>Willing to work in Night Shift?</li></ul>Work Location: In person

Digital Marketing Manager - 5pm to 2am - Karachi

Zeta Technologies (Pvt) Ltd.

<div>
 Role Summary
 
 
 We are launching a new-age global digital connectivity business centered around E-SIM technology, and we&rsquo;re seeking a Digital Marketing Specialist to lead growth across markets. This role demands a data-driven marketer who will design and execute full-funnel paid campaigns, blending analytical precision, creative storytelling, and growth experimentation to maximize acquisition, activation, and lifetime value for our digital users.
 
 
 Duties And Responsibilities
 
 
 
 Strategy &amp; Planning
 
 
 
 <ul>
 <li>
 Develop and own the global digital marketing strategy for eSIM products across key digital channels (Search, Social, Display, Video, Affiliate, and Programmatic).
 </li>
 <li>
 Design full-funnel acquisition frameworks that drive measurable outcomes &mdash; CAC, ROAS, conversion rate, and retention uplift.
 </li>
 <li>
 Create scalable, automated campaign architectures for multi-market execution.
 
 
 </li>
 </ul>
 
 Execution &amp; Optimization
 
 
 
 <ul>
 <li>
 Launch, manage, and continuously optimize high-budget paid media campaigns across Google, Meta, TikTok, and other ad networks.
 </li>
 <li>
 Conduct A/B and multivariate testing across creatives, audience cohorts, and landing experiences.
 </li>
 <li>
 Partner with the Product &amp; UI teams to refine activation flows, checkout UX, and onboarding journeys to improve conversion and retention.
 
 
 </li>
 </ul>
 
 Analytics &amp; Insights
 
 
 
 <ul>
 <li>
 Implement robust tracking and attribution using GA4, Google Tag Manager, and data visualization tools (Looker, Data Studio, Power BI, etc.).
 </li>
 <li>
 Monitor daily and weekly campaign performance, reporting insights and recommendations to leadership. Monitor results against business targets.
 </li>
 <li>
 Leverage analytics to identify emerging opportunities by region, validity, audience segment and product attributes
 </li>
 <li>
 Stay ahead of digital trends, tools, and platform updates.
 
 
 </li>
 </ul>
 
 Collaboration
 
 
 
 <ul>
 <li>
 Work cross-functionally with Product, Commercial, and Design teams to ensure alignment between campaign messaging, pricing, and product features.
 </li>
 <li>
 Own the digital marketing budget, ensuring optimal allocation and cost efficiency across global markets.
 
 
 </li>
 </ul>
 Job Specifications
 
 
 <ul>
 <li>
 Bachelor&rsquo;s or Master&rsquo;s degree in Marketing, Business, or related field.
 </li>
 <li>
 5&ndash;8 years of experience in digital or growth marketing, preferably in telecom, digital products, or e-commerce.
 </li>
 <li>
 Proven record of managing significant monthly ad spend with high ROI.
 </li>
 <li>
 Expertise in Google Ads, Meta Ads, TikTok Ads, programmatic buying, affiliate and influencer marketing.
 </li>
 <li>
 Advanced proficiency in GA4, Tag Manager, Looker Studio, and data-driven decision-making.
 </li>
 <li>
 Experience analyzing funnel and usage data to enhance conversion, retention, and customer lifetime value (CLV).
 </li>
 <li>
 Familiarity with E-SIM, mobile plans, or digital subscription models will be an advantage.
 </li>
 <li>
 Creative thinker with an experimental, data-driven approach to problem-solving.
 </li>
 <li>
 Analyze usage data and feedback to enhance performance, usability, and customer satisfaction.
 
 
 </li>
 </ul>
 Location
 
 
 Corporate Office, I-9/3, Islamabad
 
 
 No. of position: 1
</div>

Digital Marketing Specialist

Explore 5216+ Performance marketing manager in Pakistan this January. Find roles across top companies and apply now to boost your career.

5216 performance marketing manager jobs IN Pakistan

Performance Marketing Manager

Performance Marketing Manager

Digital Marketing Manager

Digital Marketing Manager

Performance Marketing Lead

Digital Marketing Manager - 5pm to 2am - Karachi

Digital Marketing Specialist