product manager

brand manager

marketing manager

product owner

senior project manager

senior product manager

Dataroid

<div>
 
 Join us on our exciting journey at Dataroid, the award-winning digital analytics and customer engagement platform!
 
 
 
 
 
 Dataroid empowers leading brands to enhance every individual customer experience through deep customer insight, data science modelling, and omnichannel marketing.
 
 
 
 
 
 As Turkey's fastest-growing data analytics platform, we embrace challenges, explore new technologies, and aim to impact industries globally by helping businesses harness data to create seamless customer experiences.
 
 
 
 
 
 At Dataroid, our developers drive innovation, staying ahead of technology trends to deliver simple and seamless solutions. Already used by leading enterprises in finance, airlines, and retail, Dataroid reshapes the experience of over 120 million users.
 
 
 
 
 
 
 Senior Product Manager
 
 elicits business needs collaboratively with the customer and product team; manages all product requirements from definition and modelling to development, testing and launch.
 
 
 
 
 
 As a member of an agile team,
 
 Senior Product Manager
 
 is expected to have excellent communication and analytical skills to deliver the highest value to the customer and user. If you feel comfortable with these responsibilities, we would love to see you on board.
 
 
 
 
 
 
 What you&rsquo;ll do:
 
 
 <ul>
 <li>
 Understand product strategy and goals to maximize value and efficiency of product deliveries
 </li>
 <li>
 Study product usage, qualitative and quantitative analysis, and industry research data to inform strategies and product proposals
 </li>
 <li>
 Gather customer context and write product briefs to frame user needs for engineering, design, customer success, and marketing teams
 </li>
 <li>
 Align engineering and design teams on the correct problems with clear, written communication
 </li>
 <li>
 Prioritize and execute on an ambitious and impactful product roadmap
 </li>
 </ul>
 
 
 
 
 
 What you&rsquo;ll need:
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in a technical field or equivalent experience building/shipping software products
 </li>
 <li>
 5 years of hands-on product ownership experience
 </li>
 <li>
 Experience creating examples through user flows and wireframes, working with cross-functional teams
 </li>
 <li>
 Strong problem-solving ability and prioritization approach to evaluate product trade-offs and risks
 </li>
 <li>
 Structured thinking to express your big ideas succinctly to key stakeholders
 </li>
 <li>
 Knowledge of the analytics market and data infrastructure is preferred
 </li>
 <li>
 Ability to apply AI in product development and strategy
 </li>
 <li>
 Fluency in English
 </li>
 </ul>
 
 
 
 
 
 Why Dataroid?
 
 
 
 
 
 
 
 🌟Great Compensation &amp; Benefits:
 
 We provide an attractive compensation package, including private health insurance, company-supported pension plans, meal vouchers, commute assistance, remote work benefits, and a paid day off for your birthday.
 
 
 
 
 
 
 💻Enhanced Workdays:
 
 Enjoy the flexibility of adaptable working hours. We offer online events, inspiring guest speakers, office snacks, a culture that limits unnecessary meetings, and many other perks designed to make your weekdays more enjoyable.
 
 
 
 
 
 
 📚Growth &amp; Learning:
 
 Your development is our priority, with access to premier online learning platforms like Udemy, digital libraries, and tailored training programs to support your career journey.
 
 
 
 
 
 
 🚀Thriving Community:
 
 Be part of a vibrant and close-knit team that values connection. Enjoy happy hours, workshops, seasonal celebrations, and other events that bring us together.
 
 
 
 
 
 
 🎯Open Dialogue:
 
 Our flat organizational structure fosters direct and transparent communication. Your ideas and feedback are always welcome, ensuring your voice is heard and valued.
 
 
 
 
 
 FIND MORE ABOUT US 🔎
 
 
 Our career page: https://www.dataroid.com/careers/
 
 
 Our company page: https://www.dataroid.com/
 
 
 
 
 
 
 We will process your personal data as part of our recruitment procedures. To find out more, please consult our
 
 Candidate Privacy Notices.
 
</div>

Senior Product Manager

Turkcell

<div>
 
 Turkcell olarak yeteneklerimize e&scedil;siz insan deneyimi ya&scedil;atarak, de&gbreve;er yaratan s&uuml;rd&uuml;r&uuml;lebilir bir organizasyon in&scedil;a etmeyi ve i&scedil;veren markam&inodot;z&inodot; zirveye ta&scedil;&inodot;may&inodot; hedefliyoruz. Bu hedef do&gbreve;rultusunda benimsedi&gbreve;imiz de&gbreve;erlerimizi i&scedil; yap&inodot;&scedil; bi&ccedil;imlerimize yans&inodot;t&inodot;yoruz.
 
 
 
 
 
 
 
 Turkcell&rsquo;de Neye De&gbreve;er Veriyoruz?
 
 
 
 
 
 &Idot;nsan Odakl&inodot;l&inodot;k:
 
 E&scedil;siz insan deneyimi olu&scedil;turmak amac&inodot;yla uygulamalar&inodot;m&inodot;z&inodot;n merkezinde insan&inodot; konumluyor, &ccedil;al&inodot;&scedil;anlar&inodot;m&inodot;z&inodot;n potansiyelini en &uuml;st d&uuml;zeye &ccedil;&inodot;karmay&inodot; ve onlar&inodot;n yeteneklerini geli&scedil;tirmeyi hedefliyoruz.
 
 
 
 Yenilik:
 
 &Idot;nsanlar&inodot;n hayat&inodot;nda fark yaratan yenilik&ccedil;i &ccedil;&ouml;z&uuml;mler &uuml;retmek, fikir ve teknolojileri ke&scedil;fetmek i&ccedil;in tutkulu bir &scedil;ekilde &ccedil;al&inodot;&scedil;&inodot;yoruz.
 
 🚀
 
 
 
 
 M&uuml;kemmellik:
 
 Dahil oldu&gbreve;umuz ve temas etti&gbreve;imiz her noktada m&uuml;kemmelliyeti hedefliyor, kendimize y&uuml;ksek standartlar belirliyor, ola&gbreve;an&uuml;st&uuml; sonu&ccedil;lar elde ediyoruz.
 
 🎯👌🏼
 
 
 
 
 &Idot;&scedil; Birli&gbreve;i:
 
 Ba&scedil;ar&inodot;n&inodot;n anahtar&inodot; olarak birlikte &ccedil;al&inodot;&scedil;may&inodot;, sayg&inodot; ve &scedil;effafl&inodot;k k&uuml;lt&uuml;r&uuml;n&uuml; te&scedil;vik ediyoruz. 👥🔗🧩
 
 
 
 M&uuml;&scedil;teri Odakl&inodot;l&inodot;k:
 
 M&uuml;&scedil;terilerimizin ihtiya&ccedil;lar&inodot;n&inodot; merkeze koyarak ola&gbreve;an&uuml;st&uuml; m&uuml;&scedil;teri deneyimleri sunmay&inodot; hedefliyoruz. 🤝🖇️
 
 
 
 S&uuml;rd&uuml;r&uuml;lebilirlik:
 
 M&uuml;&scedil;terilerimiz, &ccedil;al&inodot;&scedil;anlar&inodot;m&inodot;z ve d&uuml;nyam&inodot;z i&ccedil;in s&uuml;rd&uuml;r&uuml;lebilir bir gelecek amac&inodot;yla &ccedil;al&inodot;&scedil;&inodot;yoruz.
 
 🌍
 
 
 
 
 
 
 
 
 Ne Bekliyoruz?
 
 
 
 <ul>
 <li>
 Tercihen yaz&inodot;l&inodot;m m&uuml;hendisli&gbreve;i, veri bilimi veya Bilgisayar Bilimleri/M&uuml;hendislik gibi ilgili bir alanda lisans/y&uuml;ksek lisans derecesi olan,
 </li>
 <li>
 Yaz&inodot;l&inodot;m &uuml;r&uuml;nleri, tercihen online servisler alan&inodot;nda en az 5 y&inodot;l &uuml;r&uuml;n y&ouml;netimi deneyimi olan,
 </li>
 <li>
 M&uuml;&scedil;teri odakl&inodot;l&inodot;k, veri odakl&inodot; karar verme, hipotez testi, &ccedil;evik metodolojiler (Agile/Scrum/Kanban) ve sonu&ccedil; odakl&inodot; yol haritas&inodot; y&ouml;netimi konular&inodot;nda kan&inodot;tlanm&inodot;&scedil; deneyimi olan ve i&scedil;ini tutku ile yapan,
 </li>
 <li>
 &Uuml;r&uuml;n &uuml;zerinde &ccedil;al&inodot;&scedil;anlar&inodot; ve t&uuml;m payda&scedil;lar&inodot; ayn&inodot; hedefler do&gbreve;rultusunda do&gbreve;ru &ccedil;&inodot;kt&inodot;lar odakl&inodot; y&ouml;netme konusunda tecr&uuml;beli,
 </li>
 <li>
 &Uuml;r&uuml;n vizyonu olu&scedil;turma, pazar analizi yapma ve stratejik kararlar alma becerisi olan,
 </li>
 <li>
 Karma&scedil;&inodot;k i&scedil; ve kullan&inodot;c&inodot; problemlerini analitik bir yakla&scedil;&inodot;mla anlama ve yarat&inodot;c&inodot; &ccedil;&ouml;z&uuml;mler geli&scedil;tirme yetene&gbreve;i olan,
 </li>
 <li>
 Teknik ve i&scedil; birimleriyle yaz&inodot;l&inodot; ve s&ouml;zl&uuml; olarak g&uuml;&ccedil;l&uuml; ileti&scedil;im kurabilen, ekipleri ortak hedefler do&gbreve;rultusunda birle&scedil;tirebilen ve payda&scedil; y&ouml;netiminde etkili
 </li>
 <li>
 Generative AI kabiliyetlerini, yaz&inodot;l&inodot;m geli&scedil;tirme s&uuml;re&ccedil;lerini, API'leri ve temel teknolojik konseptleri anlayabilme yetene&gbreve;ine sahip,
 </li>
 <li>
 Yapay Zeka teknolojilerini efektif olarak kullanan &uuml;r&uuml;nlerde tecr&uuml;be sahibi ve / veya trend olan &uuml;r&uuml;nler konusunda detayl&inodot; bilgi sahibi olan,
 </li>
 <li>
 &Uuml;r&uuml;n metriklerini anlama, yorumlama ve bu verileri kullanarak kararlar alma yetene&gbreve;ine sahip,
 </li>
 <li>
 Tercihen;
 </li>
 <li>
 Yapay Zeka (AI), Makine &Ouml;&gbreve;renmesi (ML) veya B&uuml;y&uuml;k Dil Modelleri (LLM) ile ilgili &uuml;r&uuml;nler &uuml;zerinde &ccedil;al&inodot;&scedil;ma deneyimi olan,
 </li>
 <li>
 Pazara yeni &uuml;r&uuml;n sunma (go-to-market) stratejileri olu&scedil;turma ve uygulama konusunda deneyimli,
 </li>
 <li>
 Jira, Confluence, Figma, Amplitude, Mixpanel gibi &uuml;r&uuml;n y&ouml;netimi ve analitik ara&ccedil;lar konusunda deneyimli
 </li>
 </ul>
 
 
 
 
 
 
 Turkcell&rsquo;de AI Technical PO Rol&uuml; Ne Yapar?
 
 
 
 <ul>
 <li>
 &Uuml;r&uuml;nlerin uzun vadeli vizyonunu, stratejisini ve pazar konumland&inodot;rmas&inodot;n&inodot; tan&inodot;mlar ve &scedil;irket hedefleriyle uyumlu hale getirir. Pazar&inodot;n en iyisi olma hedefini s&uuml;rekli k&inodot;lar,
 </li>
 <li>
 Kullan&inodot;c&inodot; g&ouml;r&uuml;&scedil;meleri ve veri analizi yoluyla m&uuml;&scedil;teri ihtiya&ccedil;lar&inodot;n&inodot;, kar&scedil;&inodot;la&scedil;t&inodot;klar&inodot; zorluklar&inodot; ve iyile&scedil;tirme f&inodot;rsatlar&inodot;n&inodot; belirleyerek &uuml;r&uuml;n geli&scedil;tirme s&uuml;re&ccedil;lerine y&ouml;n verir,
 </li>
 <li>
 Veri odakl&inodot; ve m&uuml;&scedil;teri geri bildirimlerine dayal&inodot; olarak &uuml;r&uuml;n yol haritas&inodot;n&inodot; olu&scedil;turur, s&uuml;rd&uuml;r&uuml;r ve t&uuml;m payda&scedil;larla etkin bir &scedil;ekilde ileti&scedil;imini sa&gbreve;lar. De&gbreve;er, efor ve stratejik uyum temelinde titiz bir &scedil;ekilde &ouml;nceliklendirme yapar.
 </li>
 <li>
 &Uuml;r&uuml;n vizyonunu ve stratejisini, m&uuml;hendislik ve tasar&inodot;m ekiplerinin anlayabilece&gbreve;i net, &ouml;l&ccedil;&uuml;lebilir ve uygulanabilir gereksinimlere (kullan&inodot;c&inodot; hikayeleri, epikler, i&scedil; ak&inodot;&scedil;lar&inodot;) d&ouml;n&uuml;&scedil;t&uuml;r&uuml;r.
 </li>
 <li>
 Veri Bilimi, Platform ve Kullan&inodot;c&inodot; Aray&uuml;z&uuml; ekipleri aras&inodot;nda kusursuz bir i&scedil;birli&gbreve;i ve ileti&scedil;im sa&gbreve;lar. Teknik karma&scedil;&inodot;kl&inodot;klar&inodot; anlayarak ekipler aras&inodot; ba&gbreve;&inodot;ml&inodot;l&inodot;klar&inodot; y&ouml;netir ve &uuml;r&uuml;n&uuml;n u&ccedil;tan uca teslimat&inodot;n&inodot; kolayla&scedil;t&inodot;r&inodot;r.
 </li>
 <li>
 &Ccedil;evik (Agile/Scrum/Kanban) metodolojileri benimser ve uygular. Hipotez bazl&inodot; geli&scedil;tirme, A/B testi, s&uuml;rekli ke&scedil;if (discovery) ve teslimat (delivery) gibi modern &uuml;r&uuml;n y&ouml;netimi tekniklerini kullan&inodot;r.
 </li>
 <li>
 Yeni &ouml;zelliklerin ve &uuml;r&uuml;nlerin lansman&inodot;n&inodot; planlar ve y&ouml;netir. Ba&scedil;ar&inodot; metriklerini (KPI'lar, OKR'lar) tan&inodot;mlar, &uuml;r&uuml;n performans&inodot;n&inodot; s&uuml;rekli izler, analiz eder ve iterasyonlar i&ccedil;in i&ccedil;g&ouml;r&uuml;ler elde eder.
 </li>
 <li>
 Liderlik g&ouml;sterir, t&uuml;m payda&scedil;larla etkili ileti&scedil;im kurar ve beklentileri ba&scedil;ar&inodot;yla y&ouml;netir.
 </li>
 </ul>
 
 
 
 
 
 
 Yan Haklar ve Faydalar
 
 
 
 
 Ekibimizin bir &uuml;yesi olarak, rekabet&ccedil;i bir &uuml;cret, esnek &ccedil;al&inodot;&scedil;ma d&uuml;zenlemeleri, kariyer geli&scedil;imi ve ilerleme f&inodot;rsatlar&inodot; gibi bir dizi yan hak ve fayda ile bulu&scedil;ma f&inodot;rsat&inodot; yakalayacaks&inodot;n. Detaylara "
 
 https://bit.ly/TurkcellTKusagi
 
 &rsquo;&rsquo; &uuml;zerinden ula&scedil;abilirsin. 🎁▶️
 
 
 
 
 
 
 *Turkcell bir e&scedil;it f&inodot;rsat i&scedil;verenidir ve &inodot;rka, renge, dine, cinsiyete, ulusal k&ouml;kene, etnik k&ouml;kene, ya&scedil;a, fiziksel g&ouml;r&uuml;n&uuml;&scedil;e veya duruma, medeni durumuna, askerlik durumuna bak&inodot;lmaks&inodot;z&inodot;n, t&uuml;m nitelikli ba&scedil;vuru sahiplerini istihdam i&ccedil;in de&gbreve;erlendirmeye al&inodot;r.
 
 
</div>

SENIOR PRODUCT MANAGER (AI ÜRÜNLERİ)

L'Oréal

<div>
 The world leader in beauty, present in 150 countries on five continents! Our 36 international brands include L&rsquo;Or&eacute;al Paris, Kiehl&rsquo;s, Vichy, Giorgio Armani Beauty, Garnier, Yves Saint Laurent Beaut&eacute;, Ralph Lauren, Maybelline New York, K&eacute;rastase, Biotherm, Lanc&ocirc;me, NYX PMU, L&rsquo;Or&eacute;al Professionnel, Vichy, La Roche-Posay, Diesel, Cerave and more.
 
 
 For more than a century, L&rsquo;Or&eacute;al has devoted itself solely to one business: beauty. We strive to be the 1st
 
 beauty-tech
 
 company all around the world!
 
 Beauty
 
 is a powerful force that moves us. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity. Our ambition for the coming years is to
 
 create the beauty that moves the world!
 
 
 
 If you are ready to take charge of your career and join us on our quest for the next billion consumers, follow us to get the insider scoop on our business, culture, and tips on how to join us to shape the future of beauty. Join our Join our
 
 Consumer Products Team
 
 !
 
 
 
 What You&rsquo;ll Do
 
 
 
 <ul>
 <li>
 Determine white spaces in the market and identify further source of growth
 </li>
 <li>
 Lead Integrated Marketing Communication (IMC) process of the brand
 </li>
 <li>
 Implement new product launches and strive to maintain growth on pillar products
 </li>
 <li>
 Responsible for the local adaptation/ development of advertising creative material; implement media recommendation
 </li>
 <li>
 Propose and implement promotional and trade marketing plan for product(s)
 </li>
 <li>
 Analyze market and consumer data and make recommendations to management
 </li>
 <li>
 Interact effectively with other departments (sales, logistics, training department&hellip;) to support marketing objectives
 </li>
 <li>
 Manage PPP budget for product(s) and ensure sales forecast accuracy
 </li>
 <li>
 Provide projects to increase the awareness of the brand both in media and on the field
 
 
 </li>
 </ul>
 
 Do You Have What It Takes
 
 
 
 <ul>
 <li>
 4 years&rsquo; university degree
 </li>
 <li>
 For Product Manager min. 1 years of experience and for Senior Product Manager min. 3 years of experience in product management/brand development
 </li>
 <li>
 Strong analytical problem solving, communication and negotiation skills
 </li>
 <li>
 Growth mindset and results driven
 </li>
 <li>
 Innovative, ambitious, and able to take initiative
 </li>
 <li>
 Excellent communication skills in English
 
 
 </li>
 </ul>
 
 What Could L&rsquo;or&eacute;al Offer You
 
 
 
 <ul>
 <li>
 The ultimate place to win and achieve your career dreams if you take initiative and push the boundaries while helping others shine along the way
 </li>
 <li>
 Work with some of the biggest brands and experts in the business, and the most passionate people
 </li>
 <li>
 A diverse environment
 </li>
 <li>
 Opportunity to be at the center of digital transformation
 </li>
 <li>
 World class training and development
 
 
 </li>
 </ul>
 #WEARELOREAL
 
 
 Take a closer look at our world here!
</div>

Product Manager/Senior Product Manager L’Oréal Paris, Consumer Products

Accedo.tv

<div>
 
 Description
 
 
 
 
 The Opportunity
 
 
 
 This is a unique product management opportunity to work closely with one of our tier-one Turkish managed services clients. We are seeking an experienced product leader to take ownership of this key relationship, guiding its strategic growth and ensuring its long-term success. This role offers an unparalleled chance to make a significant impact by transforming a key account and shaping the future of our managed services offering.
 
 
 The person who succeeds in this role will not only
 
 optimize and grow
 
 one of our most strategic accounts but will also evolve the blueprint for our Managed Services product practice. If you are a builder who thrives on navigating the complexities of a multi-vendor ecosystem and maturing a flagship service, this is your chance to make a career-defining impact.
 
 
 
 What You'll Own &amp; Transform
 
 
 
 You will act as the strategic partner for our client, serving as their trusted counterpart to drive business outcomes. Your mandate is to look beyond day-to-day operations and focus on delivering long-term value.
 
 
 <ul>
 <li>
 Become the Client's Strategic Partner: Embed yourself deeply within the client's business. You will be the person on our team who truly understands their business goals, their workflows, and their vision. You will translate this deep understanding into a coherent, actionable product and platform evolution strategy.
 </li>
 <li>
 Drive the Technical and Strategic Product Roadmap: In close partnership with your technical counterparts and vendors (such as identity and payment providers, OVP), you will own the product vision for a resilient, high-performance multi-platform OTT service. You will not only gather requirements, but more importantly, you will proactively identify opportunities for improvement and growth that the client hasn't even imagined. You will secure their buy-in and have the autonomy and resources to execute.
 </li>
 <li>
 Define and Measure Success: Establish and own the key performance indicators (KPIs) for the service. Your success will be measured by tangible outcomes, including improvements in service stability (uptime), client satisfaction (NPS), churn rate, revenue growth, and operational efficiency.
 
 
 </li>
 </ul>
 
 What You'll Need To Succeed
 
 
 
 This is a senior role for an experienced, client-facing product leader. You must be able to command respect, build trust, and drive execution across multiple teams and vendors.
 
 
 <ul>
 <li>
 Must be fluent in both Turkish and English. This is a non-negotiable requirement for effective communication with all stakeholders.
 </li>
 <li>
 5+ years of experience in a client-facing technical product management role with a proven track record in a fast-paced, technology-driven environment
 </li>
 <li>
 Industry Knowledge: Experience and understanding of OTT streaming, or a managed service ecosystem and tech landscape
 </li>
 <li>
 Technical Fluency: While you won't be the architect, you must be able to hold your own in technical discussions. You should have a strong conceptual understanding of the OTT technology stack, including areas like streaming protocols, DRM, identity and payment solutions. You can effectively partner with engineering leads, understand technical trade-offs, and translate complex concepts into clear product requirements.
 </li>
 <li>
 Proven Experience in Complex Client Environments: You have a demonstrated history of navigating complex client needs, partner constraints and technical possibilities, identifying opportunities for improvement, and translating them into a clear, actionable roadmap.
 </li>
 <li>
 A "Player-Coach" Mentality: You are comfortable diving into the weeds of defining a new feature one moment and presenting a strategic vision to an executive team or the customer the next.
 
 
 </li>
 </ul>
 
 Why This is a Career-Defining Move
 
 
 
 
 Build Your Legacy:
 
 This is a ground-floor opportunity to grow a multi-million dollar service line. Your success will be highly visible and directly tied to the company's growth.
 
 
 
 Radical Autonomy &amp; Ownership:
 
 You are the single-threaded owner. We are giving you the authority and the resources (engineering, design, etc.) to do what's right for the client and the business.
 
 
 
 Shape a New Discipline:
 
 This is more than a single client role. You will be a foundational member of our product team, using the insights from this engagement to co-create and grow the product management practice for our Managed Services business.
</div>

Senior Technical Product Manager - Managed Services

PepsiCo

<div>Overview:
<div>
Are you ready to explore PepsiCo and be part of this iconic multinational?</div><div></div><div> 
PepsiCo's strength is its people. Around the world, we're working hard to give people the tastes they crave and the nutrition they need. We dream globally and act locally, constantly innovating to sustain our planet, our people, our communities, and our business practices for winning together. We are committed to Performance with Purpose; pushing to be best and fully committed to the people we share the planet with.</div><div></div><div> 
Seize the day for real life on the job Learning? Enjoy some flexibility that will ensure you are balancing your personal and professional life?</div><div></div><div> 
Our employees are at the heart of PepsiCo. Through the Company's dedication to Talent Sustainability, we continue to support the development of employees.</div><div></div><div> 
We are looking for a Senior Brand Manager (Lipton Ice Tea) to join our Marketing team based in Istanbul and will directly report to Senior Marketing Manager.</div><div></div><div> 
A Space to Be You</div><div>
PepsiCo is an equal opportunity employer. We are committed to providing an accessible, inclusive, open and welcoming workplace environment for people with different abilities, backgrounds, lifestyles, sexual orientation, gender identity, needs and expectations, helping all individuals to make the most of their professional potential.</div> 
<div></div>
Responsibilities:
<ul><li>Drive and contribute to Lipton, strategy, and execution program by creating and delivering on short and long term company and brand plans that provide a sustainable, consistent, and healthy business foundation,</li><li>
Build brand and consumer value to create strong brands that cater to the needs of our consumers,</li><li>
Develop and execute marketing communication programs to drive shopper engagement and maximize conversion</li><li>
Demonstrates leadership owing the brand agenda and supporting the entire business to achieve planned targets and results,</li><li>
To develop a strong team and bench to drive the business to the longer term vision, deliver brands&rsquo; annual sales volume, revenue and CM targets (volume, revenue, CM), build strong brands by best execution of AOP and Strategic plan initiatives (brand KPIs, share, HTP),</li><li>
Lead development of the commercial strategy for the new product / packaging / equipment / service including pricing, promotional strategy, distribution, merchandising,</li><li>
Build strong communication programs for brands through ensuring best creative idea, best execution and best media planning (advertising efficiency index),</li><li>
Drill for new consumer insights through consumer data analysis and interpretation, leverage business knowledge, insights and analytics to clearly identify problems to solve (shopper, customer, category and company),</li><li>
Take major role in preparation of brands&rsquo; Annual Operating Plan (comprehensive, timely), build and lead brands&rsquo; full year activation calendar,</li><li>
Manage brands&rsquo; A&amp;M budget</li><li>
Influence sales and category leadership to ensure brand priorities are aligned and included in growth plans and algorithms</li><li>
To deliver Lipton&rsquo;s BU agenda that maximizes effectiveness in the marketplace, drive net revenue growth, brand equity and SOM while making optimal use of the A&amp;M resources</li></ul>
Qualifications:
<ul><li>Min 7 years of marketing experience</li><li>
Excellent command of English &amp; Turkish</li><li>
Strategic thinking skills</li><li>
Analytical and problem solving skills</li><li>
Good understanding of financial and commercial dynamics</li><li>
Good communication skills</li><li>
Demonstrated leadership and team skills</li><li>
Creativity</li><li>
Results orientation</li><li>
Multifunctional skill base (financial, operations as well as marketing)</li><li>
High level of initiative and assertiveness</li><li>
Leadership skills to set goals, plan &amp; delegate work and hold the cross team accountable to meet them</li></ul></div>

Senior Brand Manager (Lipton Ice Tea)

Etiya

<div>
 
 We are a community of innovators, dreamers, and doers. We welcome likeminded teamplayers to #ExceedEveryday with us!
 
 
 
 
 
 
 WHO ARE WE?
 
 
 
 
 
 
 We are a global software company with more than 1600 employees in 3 continents, providing AI-driven digital transformation with our award-winning product portfolio.
 
 
 We have offices and customers in Turkiye, Canada, Ukraine, Netherlands, USA, Singapore and UAE and have been recognized and awarded by independent organizations worldwide.
 
 
 Etiya has been awarded with the "Great Place to Work Certificate" for three years in a row. And also Etiya has been listed in the "T&uuml;rkiye&rsquo;s Best Workplaces&rdquo;, "Best Workplaces in Information Technology", "Best Workplaces for Women", &ldquo;Best Workplaces for Millennials&rdquo; and "Innovation by All" by Great Place to Work Turkey.
 
 
 
 
 
 
 WHY ETIYA?
 
 
 
 
 
 
 
 Continuous Improvement
 
 
 
 
 
 
 We contribute to the continuous improvement of our people through extensive technical, leadership and soft skill training. We offer a dynamic work environment with a unique opportunity to work across diverse international projects as an organization rapidly growing in 3 continents.
 
 
 
 
 
 
 Innovative Approach
 
 
 
 
 
 
 We offer an innovative work environment by continuous investment in research and development.
 
 
 
 
 
 
 Friendly Atmosphere
 
 
 
 
 
 
 We offer a flat, open, fun and warm work environment for our employees balancing our commitment to customer success with our focus on personal development, interests and passions.
 
 
 
 
 
 We are seeking a
 
 Senior Manager, Product Marketing
 
 to join our dynamic global marketing organization. In this role, you&rsquo;ll bridge the worlds of product, marketing, and strategy &mdash; transforming complex software solutions into compelling stories that resonate with
 
 audiences worldwide.
 
 
 
 
 
 
 You&rsquo;ll play a key role in defining go-to-market (GTM) strategy, building positioning frameworks, and driving product awareness, adoption, and growth.
 
 
 
 
 
 
 QUALIFICATIONS WE ARE LOOKING FOR:
 
 
 
 
 
 <ul>
 <li>
 Excellent written and verbal communication skills in English.
 </li>
 <li>
 10+ years of experience in B2B Software / SaaS Product Marketing (Telco experience is a plus).
 </li>
 <li>
 Proven ability to craft strong, differentiated messaging for enterprise audiences.
 </li>
 <li>
 Experience in GTM planning, launch execution, and cross-functional collaboration.
 </li>
 <li>
 Hands-on experience collaborating with industry analyst firms such as Gartner, Forrester, or TM Forum, including managing briefings, reports, and category positioning.
 </li>
 <li>
 Strategic mindset with analytical, data-driven decision-making.
 </li>
 <li>
 A team player who thrives in a global, fast-paced environment, collaborating effectively with teams in both Turkey and international markets.
 </li>
 </ul>
 
 
 
 
 
 JOB DESCRIPTION
 
 
 
 
 
 <ul>
 <li>
 Define product positioning, messaging, and value propositions aligned with our portfolio strategy.
 </li>
 <li>
 Partner closely with Product Management to translate technical capabilities into clear market narratives.
 </li>
 <li>
 Lead GTM and launch strategies for new product releases and enhancements.
 </li>
 <li>
 Conduct market, customer, and competitor research to guide strategic decisions.
 </li>
 <li>
 Track performance of product marketing initiatives and continuously optimize messaging.
 </li>
 <li>
 Be part of a global software leader shaping the future of digital transformation.
 </li>
 <li>
 Drive strategic product narratives at the intersection of AI, CX, and business innovation.
 </li>
 <li>
 Collaborate with world-class experts in product, technology, and marketing.
 </li>
 <li>
 Enjoy a hybrid, global working environment with continuous learning opportunities.
 </li>
 </ul>
 
 
 
 
 
 INTERESTED?
 
 
 
 
 
 
 If you are interested in working with us, we are waiting for your application! For information about recruitment processes and what awaits you at Etiya, you can review our candidate experience guide from the link. [https://www.etiya.com/file/3a2b9678-cdcf-4b17-bc46-616fa1fe8dd7/Etiya_Aday_Rehberi_TR.pdf]
 
 
 
 
 
 Applications will be reviewed and will be kept strictly confidential.
 
 
 You can find information about the processing of your personal data within the scope of privacy regulations such as PDPL and GDPR from the privacy policies on our website https://www.etiya.com/privacy
 
 
 
</div>

Senior Manager, Product Marketing

Pegasus Airlines

<div>
 
 
 We are Pegasus Airlines!
 
 
 
 
 
 
 We are Pegasus. We represent the new generation in Turkish aviation. With our motto: Everyone has the right to fly, we inspire our guests to travel with low fares thanks to our business model.
 
 
 As your digital airline, our guest-centric approach offers digital technologies and unique innovations that enhance the travel experience.
 
 
 
 
 
 Today, we operate connecting flights to more than 50 countries across T&uuml;rkiye, Europe, North Africa, the Middle East, Russia, and Central Asia. We have one of the youngest fleets in Turkey, which exceeds 110 aircraft in 2025.
 
 
 
 
 
 Are you ready to embark on your Pegasus career path as our
 
 Product Management and Development Senior Specialist
 
 , flight number PC-2025?
 
 
 
 
 
 
 Requirements
 
 
 
 
 
 
 &middot; Minimum internship experience in one or more of the following fields required: product management, product development, e-commerce, business development and marketing, minimum 3 years full time work experience in total.
 
 
 &middot; Analytical and creative mindset
 
 
 &middot; Good communication and interpersonal relationship skills.
 
 
 &middot; Someone who can work as part of a team, and with other functions.
 
 
 &middot; Bachelor degree in related fields.
 
 
 &middot; Fluent in English, both written and spoken.
 
 
 &middot; Experience working in agile development environments is a plus.
 
 
 
 
 
 
 In this role, you will
 
 
 
 
 
 
 &middot;Join a team ranked among the world&rsquo;s top 10 in ancillary revenue performance.
 
 
 &middot;Drive and shape AI-based projects with a strategic perspective.
 
 
 &middot;Conduct all the product marketing activities of ancillary services including product roadmap, pricing, channel management, and communication.
 
 
 &middot; Innovate to improve existing services and seek new services that deliver ancillary revenue and introduce new features to customers.
 
 
 &middot; Manage and improve existing ancillary products
 
 
 &middot; Collaborate with all departments in developing feasible new ancillaries.
 
 
 &middot; Apply financial discipline to the process by measuring revenues, profit, and cost of services.
 
 
 &middot; Manage prices of a la carte services to maximize total revenue produced.
 
 
 &middot; Test price limits and experiment with discounting and bundling.
 
 
 &middot; Continuously monitor and analyze the performance of ancillaries
 
 
 &middot; Work with all other departments in development of proposals to improve performance.
 
 
 &middot; Seek the voice of the consumer. Measure support for ancillary revenue initiatives through regular survey and interview activity. Keep regular contact with front-line staff to solicit feedback on existing and new initiatives.
 
 
 &middot; Maintain vendor relationships, oversee the execution of partner marketing plans.
 
 
 &middot; Identify new and relevant third party partnerships generating incremental retail revenue.
 
 
 
 
 
 
 What Pegasus Airlines can offer you
 
 
 
 
 
 <ul>
 <li>
 Discounted domestic and international flight tickets that include first-degree family members, For a single candidate can add +1 person, Discounted flight with contracted airlines to destinations where there are no flights
 </li>
 <li>
 Private health insurance
 </li>
 <li>
 Food voucher
 </li>
 <li>
 Remote and flexible working hours on certain days according to a working model, allowance for remote working days
 </li>
 <li>
 Fun@Fly Social Activity Clubs (Social clubs such as theatre club, sailing, trekking, running, basketball, volleyball and football teams, e-sports team)
 </li>
 <li>
 Kindergarten opportunity for female employees (Istanbul, Izmir, Antalya)
 </li>
 <li>
 Performance-based bonus system
 </li>
 <li>
 Shuttle
 </li>
 </ul>
 
 
 
 
 
 Discover Pegasus Airlines!
 
 
 
 Our Framework for a Sustainable Future prioritizes our impact on the environment and society, as well as economic development. We call our route
 
 
 Sustainable Future
 
 
 . By 2050, we aim to eliminate carbon emissions from our operations, and we are working towards this goal. We are proud of a rich governance culture that is developed through a perspective open to continuous improvement and the feedback of our stakeholders. We regularly and transparently share our targets and performance on these issues with the public.
 
 
 Gender equality is at the foundation of our corporate culture. We are one of the pioneering airlines that have signed IATA's voluntary initiative "25by2025" to increase the representation of women in all areas of the aviation industry, including pilot, technician, and management ranks. We were the first airline in the world to join the UN Women's Empowerment Principles (WEPs) platform.
 
 
 Listen to every different voice in our quest for a more equal tomorrow for future generations and we call our voice #PegasusHarmony 💛
 
 
 
</div>

Product Management And Development Senior Specialist

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