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customer marketing manager on trade

Mey Diageo

<div>
 <strong>
  Job Description
  <br/>
  <br/>
 </strong>
 <strong>
  Customer Marketing Manager &ndash; On Trade Modern
  <br/>
  <br/>
 </strong>
 <strong>
  About The Role
  <br/>
  <br/>
 </strong>
 Design and implement strategies that strengthen the position of our brands within the modern on-trade channel. Build joint growth opportunities with strategic customers through segmented and differentiated plans, and close collaboration with cross-functional teams, enhance sales performance, brand visibility, and consumer experience.
 <br/>
 <br/>
 <strong>
  Role Responsibilities
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Leverage consumer and shopper insights to shape channel and category plans, working closely with marketing and commercial teams.
  </li>
  <li>
   Develop and implement short- and long-term strategies for the modern on-trade channel, actively tracking financial growth, and innovation opportunities.
  </li>
  <li>
   Build strategic partnerships with key customers, driving &ldquo;win-win&rdquo; negotiations and improving the effectiveness of trade initiatives.
  </li>
  <li>
   Define the Route-to-Consumer (RTC) strategy and lead field execution in collaboration with the team.
  </li>
  <li>
   Conduct customer and channel segmentation (restaurants, hotels, key chains) to prioritize resources and develop tailored strategies for high-potential customers.
  </li>
  <li>
   Lead, coach, and develop a high-performing team, fostering a culture of accountability and continuous improvement.
  </li>
  <li>
   Collaborate effectively with internal and external partners to drive integrated business plans.
  </li>
  <li>
   Develop flexible and proactive strategies that reflect the seasonality and tourism dynamics of the modern on-trade channel.
  </li>
  <li>
   Prepare channel performance and investment plans, manage budgets, track KPIs, and provide regular reporting to senior leadership.
  </li>
  <li>
   Ensure full compliance with company policies, legal regulations, and competition law principles in all commercial activities.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Experience / Skills Required
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Bachelor&rsquo;s Degree required
  </li>
  <li>
   Minimum 8 years experience in sales and customer/trade marketing areas
  </li>
  <li>
   Considerable drive, energy, leadership and focus to sufficiently energize the internal and external resources of the company to implement
  </li>
  <li>
   Understands how the total sales organization operates and how to drive effectiveness.
  </li>
  <li>
   Ability to build relationships and work collaboratively internally and externally with good influential and negotiation skills.
  </li>
  <li>
   Strong analytical, presentation and project management skills.
  </li>
  <li>
   Experience in premium outlet &amp; portfolio management with good understanding of F&amp;B insight
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Diversity Statement
  <br/>
  <br/>
 </strong>
 Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this. We embrace diversity in the broadest possible sense. This means that you&rsquo;ll be welcomed and celebrated for who you are just by being you. You&rsquo;ll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more.
 <br/>
 <br/>
 Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to the next level and build new ones as part of shaping the next generation of celebrations for consumers around the world.
 <br/>
 <br/>
 Feel inspired? Then this may be the opportunity for you.
 <br/>
 <br/>
 If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.
 <br/>
 <br/>
 <strong>
  Worker Type
  <br/>
  <br/>
 </strong>
 Regular
 <br/>
 <br/>
 <strong>
  Primary Location:
  <br/>
  <br/>
 </strong>
 Istanbul Head Office
 <br/>
 <br/>
 <strong>
  Additional Locations :
  <br/>
  <br/>
 </strong>
 <strong>
  Job Posting Start Date
  <br/>
  <br/>
 </strong>
 2025-11-16
</div>


Customer Marketing Manager – On Trade

Ferrero

<p></p><div><div><div><div>Sales</div>
<div>Job ID:
<div>70977</div>
</div></div><div><div>İstanbul, TR (On-Site)</div>
<div><div>Permanent</div></div></div></div></div><div></div>
<br><div><div><div><p>Job Location: İstanbul
</p></div><div><p>İstanbul, T&uuml;rkiye.</p>
</div></div><div><div><p>Company description</p>
</div><div><p>Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella&reg;, Tic Tac&reg;, Ferrero Rocher&reg;, Raffaello&reg;, Kinder Bueno&reg; and Kinder Surprise&reg;. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 40,000 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.</p>
</div></div><div><div><p>Diversity Statement</p>
</div><div><p>Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.</p>
</div></div><div><div><p>About the Role:</p>
</div><div><p>We are looking for a strategic leader to take on the role of regional Head of Trade Marketing for Region T&uuml;rkiye who will be reporting to <b>Region Manager T&uuml;rkiye</b>. This role is critical to driving Ferrero&rsquo;s commercial success and acceleration by translating brand strategy into powerful in-market executions that influence shopper behavior and build brand love at the point of sale.</p>
<p>
As a senior leader and strategic partner to both commercial and brand teams, you will be responsible for shaping the regional trade marketing vision, leading high-impact activations leveraging on channel centricity, and fostering strong customer collaboration with key retailers to drive sustainable business growth.</p>
</div></div><div><div><p>Main Responsibilities:</p>
</div><div><p><b>Strategic Leadership:</b> Develop and lead Ferrero&rsquo;s trade and shopper marketing strategy tailored to market dynamics, channel maturity, and consumer preferences in the SPF arena.</p>
<p><b>
Shopper-Centric Planning:</b> Translate consumer and shopper insights into differentiated instore execution plans focusing on the main touchpoints (shelf, out-of-shelf, and check out) customized by channel and customer, across key brands and consumption occasions.</p>
<p><b>
Channel Excellence:</b> Define and lead best-in-class activation strategies across Modern Trade, Traditional Trade, eCommerce and Out of Home channels, ensuring maximum availability, visibility, conversion, and brand/portfolio consistency.</p>
<p><b>
Retailer Engagement:</b> Build strong customer collaboration, assess and implement the joint business planning program for selected customers leveraging the 4S framework (strong brands, strong execution capabilities, supply chain excellence, and sustainability to trade initiatives).</p>
<p><b>
Team Development:</b> Lead and mentor a high-performing trade marketing, shopper activation, and revenue management team, nurturing a culture of ownership, accountability, and results.</p>
<p><b>
Revenue Management:</b> Responsible for developing and executing pricing, promotion (ROI), and trade investment strategies to drive value maneuver and optimize revenue, profitability, and growth across channels and customer segments.</p>
<p><b>
Performance Analysis:</b> Use retail data, shopper behavior insights, and category analytics to identify growth opportunities, track performance, and steer decisions.</p>
<p><b>
Cross-Functional Collaboration:</b> Act as a key liaison between marketing, sales, and supply chain teams to ensure sales forecast accuracy and synchronized execution of brand initiatives at trade level. Ensure compliance with the Group Sales and Order to Cash policy and performs the relevant control and monitoring driving convergence plans in strict collaboration with sales, finance and legal departments.</p>
</div></div><div><div><p>Who we are looking for:</p>
</div><div><p>You have a master&rsquo;s degree or equivalent, 12-15 years of seniority with progressive experience in trade marketing, shopper marketing, or commercial roles within leading FMCG companies. You are commercially astute with a track record of influencing category and revenue growth with excellent communication, negotiation, and relationship-building skills.</p><p><br>
You possess strong people leadership skills, with experience managing and developing teams in a regional setup. You are highly analytical with the ability to interpret shopper data and apply insights to commercial strategies. Additionally, you have experience in monitoring trade terms across channels and customers, as well as defining the right commercial strategy guidelines by channels and customers to foster the triple win strategy. You should also have experience in analyzing assortment and category pricing, developing and refining pack-price strategy to maximize reach and revenue, and leading pricing architecture to ensure alignment with brand positioning and profitability goals.</p>
</div></div><div><div><p>How to be successful in the role and at Ferrero:</p>
</div><div><p>Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you&rsquo;ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world.</p></div></div></div>
<br><div><h2 class="jobSectionHeader"><b>Our Application Process</b></h2><div><div><p>
We&rsquo;re constantly looking for talented individuals who are ready to be part of our dynamic and growing organization. Ferrero is a company with a global presence and family values. Join us!</p></div></div><div><div><div><div><div><h5 class="jobSectionHeader"><b>
1. Apply</b></h5><p>
Complete your online application, upload your CV and include brief cover letter to help us understand your experience and interests</p></div></div></div><div><div><div><h5 class="jobSectionHeader"><b>
2. Assess</b></h5><p>
Our HR team will arrange a phone or video interview if we feel your qualifications are a good match for the job</p></div></div></div><div><div><div><h5 class="jobSectionHeader"><b>
3. Interview</b></h5><p>
If the first interview goes well, you&rsquo;ll be invited to speak with a Ferrero manager to assess your competencies, technical aptitude and fit within our dynamic organization</p></div></div></div></div></div></div><div></div>

Head of Trade Marketing

Pernod Ricard

<div><p><b>Pernod Ricard is Conviviality</b></p><p></p><p>
We are <b><i>Cr&eacute;ateurs de convivialit&eacute;</i></b><b>.</b> Conviviality is what makes us unique.</p><p></p><p>
It's a key part of our culture as a Company and is something that people can truly understand and experience once they join Pernod Ricard. When working on our refreshed EVP, we wanted to make sure to capture this essence and incorporate it into our storytelling going forward, to proclaim it: &ldquo;<b>Conviviality, it&rsquo;s our thing.</b>&rdquo;</p><p></p><p><b>
Department: </b>Sales</p><p><b>
Position: </b>On Trade Sales Supervisor, İzmir</p><p><b>
Reports To: </b>On Trade Area Manager, Aegean</p><p></p><p><b>
About the Role</b></p><p></p><p>
Pernod Ricard T&uuml;rkiye is looking for an <b>On-Trade Sales Supervisor</b> to join our <b>İzmir field organization</b>.</p><p></p><p>
In this role, you will be responsible for leading on-trade sales execution, developing the field team, and ensuring our <b>premium brand portfolio is represented with excellence</b> across on-trade accounts.</p><p></p><p>
You will play a critical role in driving commercial performance while ensuring full compliance with company standards and local regulations.</p><p></p><p><b>
Key Responsibilities</b></p><p></p><p><b>
1. Field Leadership &amp; Team Management</b></p><ul><li>
Lead, coach, and develop the İzmir On-Trade sales team in the field</li><li>
Set clear priorities and ensure consistent execution of sales targets</li><li>
Support individual development through regular field visits, feedback, and performance follow-ups</li></ul><p><b>
2. Sales Execution &amp; Operational Excellence</b></p><ul><li>
Manage day-to-day on-trade sales operations in line with Pernod Ricard standards</li><li>
Ensure perfect execution of agreed commercial plans and activations at account level</li><li>
Monitor sales performance, KPIs, and action plans to deliver volume and value growth</li></ul><p><b>
3. Customer &amp; Account Management</b></p><ul><li>
Build strong, long-term relationships with key on-trade customers</li><li>
Ensure high-quality customer experience while protecting Pernod Ricard&rsquo;s premium brand image</li><li>
Act as the first escalation point for field-level customer topics and operational issues</li></ul><p><b>
4. Cross-Functional Collaboration</b></p><ul><li>
Work closely with Trade Marketing, Marketing, and Supply teams to ensure alignment in the field</li><li>
Support the execution of launches, campaigns, and visibility initiatives within legal boundaries</li></ul><p><b>
5. Compliance &amp; Reporting</b></p><ul><li>
Ensure full compliance with local alcohol regulations, company policies, and ethical standards</li><li>
Provide accurate and timely reporting on field activities, market insights, and competitive landscape</li></ul><p></p><p><b>
Qualifications &amp; Skills</b></p><ul><li><b>
Experience:</b> Minimum <b>5 years of sales experience</b>, with <b>2&ndash;3 years in On-Trade or FMCG field roles</b>; prior supervisory experience is strongly preferred</li><li><b>
On-Trade Expertise:</b> Solid understanding of on-trade dynamics, customer segmentation, and alcohol category regulations</li><li><b>
Leadership:</b> Proven ability to lead, motivate, and develop field sales teams</li><li><b>
Commercial Acumen:</b> Strong planning, execution, and problem-solving skills</li><li><b>
Systems &amp; Tools:</b> ERP systems, MS Office</li><li><b>
Flexibility:</b> Willingness to work in a field-based role, including evenings and weekends when required</li><li><b>
Language:</b> Intermediate English proficiency</li></ul><p></p><p><b>
Education</b></p><ul><li>
Bachelor&rsquo;s degree in Business Administration, Economics, Hospitality, or a related field is preferred</li></ul><p></p><p><b>
What We Offer</b></p><ul><li>
A field leadership role within <b>one of the world&rsquo;s leading wines &amp; spirits companies</b></li><li>
Strong learning culture, structured development, and career growth opportunities</li><li>
A dynamic, performance-driven environment rooted in collaboration and respect</li></ul><p></p><p>
Take the next step in your sales leadership career with <b>Pernod Ricard T&uuml;rkiye</b>.</p><p></p><p><b>
Where Conviviality is at work?</b></p><p></p><p><b>
Collective Spirit:</b> Conviviality is in our DNA and connects us beyond borders. The more diverse we are, the better we are at shaping the future of our industry. At our table, we have fun and bring a performance mindset to our work. We feel proud to continue the legacy of our group and iconic brands.</p><p></p><p><b>
Craft Your Path:</b><b> </b>Our people enjoy coming together and transforming obstacles into opportunities. Everyone is empowered to do their best work and we nurture an enthusiasm for innovation and growth. Here, you will own your career and have access to unique opportunities to craft the path you want to take.</p><p></p><p><b>
Cultivate The Future:</b> We&rsquo;re a business with a soul. We care deeply about each other, our communities and our planet. We cherish the land where our products are grown and are committed to bringing good times from a good place. Being responsible in a safe and sustainable way is at the core of everything we do.</p><p></p><p><b>
Building a Workplace of Inclusion</b></p><p>
In line with the Group&rsquo;s core values, all recruitment processes are guided by the PR Leadership Attributes and the technical skills required for the role, ensuring fairness and eliminating any potential bias in candidate evaluation.</p><p></p><p><b>
Job Posting End Date:</b></p><p></p><p><b>
Target Hire Date</b><b>:</b></p>
2026-01-23<p></p><p><b>
Target End Date</b>:</p>
2026-01-24</div>

On Trade Sales Supervisor, İzmir

<div>
 <strong>
  Job Description
  <br/>
  <br/>
 </strong>
 <strong>
  About Us
  <br/>
  <br/>
 </strong>
 With over 200 brands sold in nearly 180 countries, we&rsquo;re the world&rsquo;s leading premium drinks company. Bring your passion and use your curiosity as you explore, collaborate, and innovate to build brands consumers love. Together with passionate people from all over the world, you&rsquo;ll test new ideas, learn and grow, and unlock a brighter, more exciting future.
 <br/>
 <br/>
 Join us to create a career worth celebrating.
 <br/>
 <br/>
 <strong>
  What About The Role
  <br/>
  <br/>
 </strong>
 At Diageo, we&rsquo;re building iconic brands and creating moments that matter.
 <br/>
 <br/>
 As Customer Business Development Manager, you will play a pivotal role in managing and growing our strategic relationships with key customers. You&rsquo;ll drive sustainable growth, deliver commercial excellence, and ensure our brands continue to delight consumers wherever they shop.
 <br/>
 <br/>
 <strong>
  What You&rsquo;ll Be Doing
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Customer Partnership &amp; Business Planning
  </li>
  <li>
   Build strong, trust-based relationships with central purchasing, category, and trade marketing teams of key customers.
  </li>
  <li>
   Lead the creation and execution of Joint Business Plans (JBPs) that align customer priorities with Diageo&rsquo;s strategic objectives.
  </li>
  <li>
   Strengthen long-term partnerships that create mutual value and category growth.
  </li>
  <li>
   Commercial Performance &amp; Budget Management
  </li>
  <li>
   Deliver sales, profit, and market share targets in line with Diageo&rsquo;s commercial goals.
  </li>
  <li>
   Lead trade terms, investments, and promotional budgets with agility and accountability.
  </li>
  <li>
   Prepare accurate sales forecasts and collaborate closely with the Demand Planning team.
  </li>
  <li>
   Category &amp; Brand Growth
  </li>
  <li>
   Maximize the visibility, share, and equity of Diageo&rsquo;s brands across off-trade channels.
  </li>
  <li>
   Apply category management principles to optimize shelf layout, product mix, and pricing.
  </li>
  <li>
   Lead customer-specific activations, seasonal campaigns, and digital supports that bring our brands to life.
  </li>
  <li>
   Data, Insights &amp; Reporting
  </li>
  <li>
   Translate insights from Nielsen, Power BI, and customer data into actionable growth plans.
  </li>
  <li>
   Track performance KPIs, sales trends, and stock levels, and present insights to senior stakeholders.
  </li>
  <li>
   Collaboration &amp; Internal Partnership
  </li>
  <li>
   Partner closely with Trade Marketing, Finance, Logistics, and Demand Planning teams.
  </li>
  <li>
   Lead internal processes related to listings, activations, and new product launches.
  </li>
  <li>
   Ensure all commercial activities and agreements are executed in compliance with Diageo&rsquo;s internal policies and the principles of the Turkish Competition Authority (Rekabet Kurumu).
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  What We&rsquo;re Looking For
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Bachelor&rsquo;s degree in Business, Marketing, or Economics (or equivalent).
  </li>
  <li>
   Minimum 5 years of sales experience (preferably in FMCG, managing national key accounts).
  </li>
  <li>
   Strong commercial acumen, negotiation, and relationship-building skills.
  </li>
  <li>
   Advanced proficiency in Excel, Power BI, and CRM systems.
  </li>
  <li>
   Fluent in English.
  </li>
  <li>
   Analytical, strategic thinker who acts with pace, ownership, and results-orientation.
  </li>
  <li>
   Collaborative, customer-focused, and passionate about building brands consumers love.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Diversity Statement
  <br/>
  <br/>
 </strong>
 Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this. We embrace diversity in the broadest possible sense. This means that you&rsquo;ll be welcomed and celebrated for who you are just by being you. You&rsquo;ll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more.
 <br/>
 <br/>
 Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to the next level and build new ones as part of shaping the next generation of celebrations for consumers around the world.
 <br/>
 <br/>
 Feel inspired? Then this may be the opportunity for you.
 <br/>
 <br/>
 <strong>
  Worker Type
  <br/>
  <br/>
 </strong>
 Regular
 <br/>
 <br/>
 <strong>
  Primary Location:
  <br/>
  <br/>
 </strong>
 Istanbul Head Office
 <br/>
 <br/>
 <strong>
  Additional Locations :
  <br/>
  <br/>
 </strong>
 <strong>
  Job Posting Start Date
  <br/>
  <br/>
 </strong>
 2025-11-11
</div>


Key Account Manager

Henkel

<div>
 <strong>
  About this Position
 </strong>
 In this role, you will be responsible for managing Key Accounts within the Local Channel in Istanbul, driving sales, market share, and execution targets. You will build strong customer relationships, lead joint business planning, and negotiate trade terms to ensure compliance. Additionally, you will collaborate with other sales channels, provide accurate sales forecasts, and execute brand strategies for optimal sell-out performance. Regular analysis, reporting, and trade visits will be essential to strengthen Henkel&rsquo;s market position and customer influence.
 <br/>
 <br/>
 <strong>
  What You&acute;ll Do
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Assuming responsibility for the Key Accounts of Local Channel within Istanbul area
  </li>
  <li>
   Delivering sales, value share, trade spending, execution and fast listing targets for Local Key Accounts under the responsibility
  </li>
  <li>
   Building strong relationships with related key customer and realize plans collaboratively.
  </li>
  <li>
   Leading joint business planning processes with customers; negotiating and aligning on trade terms and conditions, and following up on compliance
  </li>
  <li>
   Working in close cooperation with other sales channels to ensure the collaboration to reach the targeted business results
  </li>
  <li>
   Providing accurate monthly and quarterly sales forecast per customer
  </li>
  <li>
   Designing and implementing account plans based on growth forecasts, market opportunities, and customer capabilities; in line with company strategy
  </li>
  <li>
   Executing brand strategies and ensuring customer sell-out performance via excellent POS executions with close relationship other departments such as Marketing, Trade Marketing and Category Management
  </li>
  <li>
   Regularly analyzing and reporting customer performance against KPIs; such as sales, value share and trade spending
  </li>
  <li>
   Conducting trade visits to increase Henkel&rsquo;s reputation and influence.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  What makes you a good fit
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   BSc/BA in Business Administration, Engineering, or a relevant field
  </li>
  <li>
   5 to 7 years of experience in Key Account Management especially in an FMCG company.
  </li>
  <li>
   Strong communication and interpersonal skills with an aptitude for building relationships with professionals at all organizational levels
  </li>
  <li>
   Excellent oral and written communication skills in English, with the ability to interact effectively with all levels of management
  </li>
  <li>
   Self-confident professional who possesses strong interpersonal skills along with sound leadership capabilities
  </li>
  <li>
   Advanced user of MS Office applications
  </li>
  <li>
   Valid driving license is required
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Some perks of joining Henkel
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
  </li>
  <li>
   Diverse national and international growth opportunities
  </li>
  <li>
   Global wellbeing standards with health and preventive care programs
  </li>
  <li>
   Gender-neutral parental leave for a minimum of 8 weeks
  </li>
  <li>
   Employee Share Plan with voluntary investment and Henkel matching shares
   <br/>
   <br/>
  </li>
 </ul>
 At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We look for a diverse team of individuals who possess different backgrounds, experiences, personalities and mindsets.
</div>


Junior Key Account Manager, Henkel Consumer Brands (Local Channel)

Unilever

<div><p>Unilever is currently hiring for <b>Fabric Enhancer CSP &amp; NRM Manager!
</b></p><p></p><p><b>Function: </b>CSP</p><p><b>
Reports to:</b> Home Care CSP &amp; DCOMM Lead</p><p><b>
Scope: </b>Local</p><p><b>
Location:</b> Istanbul Head Office (Umraniye)</p><p><b>
Terms &amp; Conditions:</b> Full time</p><p><b>
ABOUT UNILEVER</b><br>
With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people &ndash; we believe that when our people work with purpose, we will create a better business and a better world.<br>
At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don&rsquo;t believe in the &lsquo;one size fits all&rsquo; approach and instead we will equip you with the tools you need to shape your own future.<br>
<br>
<b>ABOUT OUR BUSINESS GROUP</b><br>
Clean Home. Clean Planet. Clean Future. Home Care represents 21% of Unilever's total turnover and 14% of underlying operating profit. We are organized to deliver growth and margin across four key categories: Fabric Cleaning, Fabric Enhancers, Home &amp; Hygiene and Water &amp; Air. We have a portfolio of strong global brands, a global geographical footprint and two years of consecutive market share growth.<br>
Our strength is in emerging markets where we lead the industry through market development.<br>
<br>
<b>JOB PURPOSE</b><br>
We are seeking a strategic and business minded manager to drive the Turkey Fab Enhancers business into a sustainably profitable and growing business, delivering competitive growth. The role aims to drive growth (top and bottom line), category development, and executional excellence across channels and top customers. The focus of the role is to define the Long-Term and Short-Term Commercial &amp; Channel Plan, Deliver the Business Targets and P&amp;L, Dynamic Resource Allocation, NRM, and Shopper &amp; Trade Category Management.<br>
<br>
<b>MAIN RESPONSIBILITIES</b><br>
This position combines the best of strategic influence and operational impact. You will craft and execute Fab Enhancers specific strategies in collaboration with Marketing and CBD teams, utilizing data insights and customer-centric tools to meet critical KPIs (growth, profitability, market share) at the customer and channel level. If you thrive in a high-energy, performance-driven environment, enjoy fostering cross-functional partnerships, and motivated by delivering results, this role is your platform to make a measurable impact.</p><ul><li>
Design and lead omnichannel trade plans based on Fab Enhancers insights, shopper behavior, and customer/channel dynamics by monitoring and analyzing category performance metrics.</li><li>
Deliver the in-year Commercial Plan with Go-to-Market teams partnering with Finance, SC, and CMI (S&amp;OP).</li><li>
Lead shopper marketing and category management initiatives to enhance shopper engagement and optimize sales outcomes.</li><li>
Define NPD Delivery targets at the Market, Channel, and customer level</li><li>
Design the promotional strategy principles that will drive growth at category&amp; brand level aligned with the portfolio transformation</li><li>
Support key strategic cells on the channel/commercial roadmap aligned with category strategy principles</li><li>
Roll out BG CSP priorities and frameworks in the market</li><li>
Work with CMI and NRM teams to set a winning pricing strategy (SPI) and revisit quarterly to optimize and maximize the ROI and TDP</li><li>
Ensure TTS (Trade Terms Spending) &amp; SCM BMI budget optimization and adherence to forecasts.</li><li>
Identify/ unlock NRM Opportunities to accelerate profitable growth.</li></ul><p><b><br>
WHAT YOU WILL NEED TO SUCCEED</b><br>
<b>Experiences</b></p><ul><li>
Minimum 5 years relevant experience in CD, with focus on CSP/CCD, NRM and CBD</li><li>
Home Care Category and NRM experience will be positives for recruitment</li><li>
2-3 years of track record for driving sustainable business growth in a market.</li><li>
Deep understanding of Turkey retailers and market dynamics, trends and data-driven decision making.</li><li>
Experience working effectively with cross-functional teams, including Marketing, CBD, product development, finance to achieve shared goals</li></ul><p><b><br>
Skills</b></p><ul><li><b>
CD: </b>Innovation mindset; Commerce channels execution and digital business models; Commercial Strategy and Business Acumen / NRM; Category Growth Management; Data-Drive Mindset; Customer and Retailer Understanding</li><li><b>
Data-Driven Insights</b>: Confidence in analysing and interpreting large sets of data, building sharp and structured Trade Stories, and working in cross-functional teams.</li><li><b>
Strong Communication &amp; Influencing Skills:</b> Proven ability to build relationships across functions and with key customers, with strong presentation and communication skills.</li><li><b>
Proactive Leadership:</b> Independent, strategic thinker who takes ownership of complex projects and has the flexibility to pivot as market needs evolve (able to cope with ambiguity)</li><li><b>
Strategic Thinking: </b>you are able to look at the bigger and more long -term picture whilst building your category/customer/country understanding to develop and deliver growth opportunities.</li></ul><p><b><br>
Leadership:</b></p><ul><li>
You are a Leader of Change. People look to you to provide safety in a storm, and you also appropriately challenge to get even better results. You role model resilience and care. You navigate these uncertain times by flexing plans and your leadership style, always with authenticity.</li><li>
You are responsible for delivering to the highest standards. You must be resilient so you can lead others to deliver with passion through uncertainty and create opportunities through the core and beyond. You must be able to flex your style and your plans to guide others through difficult times.</li></ul><p><br>
Unilever embraces diversity and encourages applicates from all walks of life! This means giving full and fair consideration to all applicants and continuing development of all employees regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity.</p><p></p><p>
Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their &lsquo;Whole Self&rsquo; to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.</p></div>

Fabric Enhancer CSP & NRM Manager

<div>
 <strong>
  About this Position
 </strong>
 In this role, you lead the Consumer Brands sales operations for the Perfumeries Channel, driving strategic targets such as sales growth, profitability, and market share. You develop and execute the channel&rsquo;s sales strategy, support key account management, and build strong relationships with key perfumery customers. You plan annual sell-in targets, monitor customer profitability, and collaborate closely with Marketing, Trade Marketing, and Category Management to ensure strong sell-out performance and excellent POS execution.
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 <strong>
  What You&acute;ll Do
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  <br/>
 </strong>
 <ul>
  <li>
   Generating one of Henkel&lsquo;s business units &ldquo;Consumer Brand&rdquo; sales operation via assuming responsibility for the Perfumeries Channel in order to maximize strategic targets (NES, profitability, Market Share, A/R, Sales Budget)
  </li>
  <li>
   Creating sales strategy, setting goals, planning, and ensuring execution for the responsible channel
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  <li>
   Supports KAM in steering key customers
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  <li>
   Building strong relationships with related key customer and realize plans collaboratively
  </li>
  <li>
   Working in close cooperation with other sales channels to ensure the collaboration to reach the targeted business results
  </li>
  <li>
   Planning FY category-based sell-in targets for the Perfumeries Channel Key Accounts
  </li>
  <li>
   Following profitability of each and every customer on responsible categories, providing proactive action plans in order to secure the profitability as well as stable growth for the &ldquo;Laundry &amp; Home Care &amp; Personal Care" business
  </li>
  <li>
   Executing brand strategies and ensuring customer sell-out performance via excellent POS executions with close relationship other departments such as Marketing, Trade Marketing and Category Management
  </li>
  <li>
   Realizing route trade visits to increase Henkel&rsquo;s reputation and influence
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   <br/>
  </li>
 </ul>
 <strong>
  What makes you a good fit
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  <br/>
 </strong>
 <ul>
  <li>
   BSc/BA in Business Administration, Engineering or in a relevant field
  </li>
  <li>
   2-3 years of experience in Key Account Management in an FMCG company is a plus
  </li>
  <li>
   Strong communication and interpersonal skills with aptitude in building relationships with professionals of all organizational levels
  </li>
  <li>
   Strength with strategic and analytical thinking skills combining with critical thinking and problem solving
  </li>
  <li>
   Excellent oral and written communication skills in English with the ability to interact effectively with all levels of management
  </li>
  <li>
   Self-confident professional, who possesses strong interpersonal skills along with sound leadership capabilities
  </li>
  <li>
   Advanced user of MS Office applications especially in Excel
  </li>
  <li>
   Valid Driving license is a must
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   <br/>
  </li>
 </ul>
 <strong>
  Some perks of joining Henkel
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
  </li>
  <li>
   Diverse national and international growth opportunities
  </li>
  <li>
   Global wellbeing standards with health and preventive care programs
  </li>
  <li>
   Gender-neutral parental leave for a minimum of 8 weeks
  </li>
  <li>
   Employee Share Plan with voluntary investment and Henkel matching shares
   <br/>
   <br/>
  </li>
 </ul>
 At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We look for a diverse team of individuals who possess different backgrounds, experiences, personalities and mindsets.
</div>


Assistant Key Account Manager (Perfumeries)

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