marketing manager

product manager

sales manager

brand manager

marketing executive

marketing administrator

Kalkavan Global

<div>
 
 The ideal candidate will be responsible for creating and executing our marketing strategy for our brands. You will lead our marketing campaigns, evaluate our marketing performance metrics, and collaborate with internal teams. You will have a strong marketing background with excellent communication skills and attention to detail.&nbsp;
 
 
 &nbsp;
 
 
 
 Responsibilities
 
 
 <ul>
 <li>
 Define and execute the marketing and communication activities according to our marketing plan
 </li>
 <li>
 Coordinate all marketing activities to generate leads
 </li>
 <li>
 Collaborate with other teams to promote offerings
 </li>
 <li>
 Inform clients and prospects of products and services through creative marketing strategies
 </li>
 <li>
 Track performance of all marketing campaigns
 </li>
 <li>
 Managing social media accounts
 </li>
 </ul>
 
 
 
 
 
 Qualifications
 
 
 <ul>
 <li>
 Bachelor's degree or equivalent experience
 </li>
 <li>
 3+ years' experience in marketing
 </li>
 <li>
 Ability to multi-task
 </li>
 <li>
 Strong verbal, written, and organizational skills
 </li>
 </ul>
 
 
</div>

Marketing Manager

Informa

<div>Company Description 
Informa Markets, a division within Informa, creates global platforms for industries. We organise over 500 large-scale branded and transaction-oriented events in 14 specialist markets. These are typically not-to-be-missed annual events where buyers and sellers build relationships, see and show products and do business.
We also provide year-round online platforms where companies showcase their businesses and products and buyers conduct research, generating valuable leads, and we provide data and digital content that supports the flow of knowledge and transactions in markets. 
Job Description 
This role is based in our Nida Kule Esentepe, Şişli, İstanbul, T&uuml;rkiye office.
Reports to: Marketing Director
The Role
The Marketing Manager is responsible for creating and ensuring delivery of the marketing programs to support the expansion and growth of the brand. This role requires an in-depth knowledge of data acquisition and growth, marketing automation and building brand awareness and communities.
You&rsquo;ll be strategic and tactical, with the ability to approach campaigns holistically, utilising resources internally and externally to help share the stories and messaging. You will meticulously measure the output of your efforts, continuously improving the campaign to ensure commercial objectives are met.
KEY RESPONSIBILITIES<ul><li>
Collaborate with the team to plan and deliver marketing campaigns in line with business objectives</li><li>
Deploy successful digital marketing campaigns from ideation to execution, including generating MQL, SEO enhancements, email marketing and social media</li><li>
Create engaging and compelling customer experience through virtual or physical b2b events (trade shows)</li><li>
Manage costs and optimise spend across marketing channels and prove ROI</li><li>
Produce valuable and engaging content for our website and blog that attracts and converts our target groups</li><li>
Manage marketing agencies (social, PPC or other) to effectively deliver</li><li>
Experience of building/growing a database and using effective segmentation to reach the right audience with tailored messaging</li><li>
Plan and optimise social media channels for maximum impact through experimenting with various organic and paid content and community management</li><li>
Coordinate the design and production of all marketing collateral including the website, brochures, print and digital advertisements, web banners and event branding and make sure they are proofed, adhere to brand guidelines, and agreed standards</li><li>
Track and analyse consumer behaviour and adjust campaigns accordingly</li><li>
Measure and report on the performance of marketing campaigns, gain insight and assess against goals</li></ul>
LEADERSHIP<ul><li>
Line manages marketers across a range of B2B products, primarily events</li><li>
Provide guidance, feedback, and inspiration to line reports</li><li>
Champion the adoption and optimisation of marketing technology solutions and digital marketing</li><li>
Work with line reports to ensure successful delivery of marketing campaigns in line with agreed KPIs, event and divisional strategy</li><li>
Work with line reports to develop skills and competencies and ensure they have a clear development roadmap</li><li>
Ensure line reports are competent and have the skills and training required</li><li>
Ensure optimisation of marketing technology solutions, identify training needs, and ensure line reports are technically proficient</li><li>
Reflect the high-performance culture of the marketing team</li><li>
Work with Group Marketing Manager to ensure proper structure, specialisms, and level of resources to meet agreed KPI's</li></ul>
ANALYSIS &amp; INSIGHT<ul><li>
Monitor campaign performance by producing relevant and timely reports</li><li>
Recommend changes to campaign execution based on data insights</li><li>
Share relevant insights with sales, event team and management to drive revenues or pursue new opportunities</li><li>
Analyse and report trends over time and use these insights to build more effective campaigns</li><li>
Capture and analyse relevant and timely data on our customers, prospects and the markets via onsite &amp; post-show surveys, registration forms, industry research</li><li>
Work with internal teams to ensure data governance and data management policies are adhered to</li><li>
Ensure delivery and accuracy of pre-agreed reports during and post-campaign to monitor channel effectiveness and ROI</li><li>
Use recommended campaign analytics dashboards to monitor performance</li><li>
Build a culture of testing and metrics-driven decision making in the teams</li><li>
Share case studies with marketers within the group, division, and Informa Markets</li></ul>
PLANNING &amp; CAMPAIGN MANAGEMENT<ul><li>
Work with the event team to plan product marketing campaigns to meet strategic objectives &ndash; for exhibitions and virtual/hybrid events</li><li>
Monitor operational implementation plans and ensure adherence to deadlines (including Gantt charts, Time &amp; Action Plans, Content Calendars, Budget Trackers)</li><li>
Monitor engagement with target media, associations, industry partners and social media influencers and help the team determine how they fit within the integrated campaign</li><li>
Development of marketing budgets in line with plans and ensure budget trackers are up to date</li><li>
Recommend external suppliers and ensure adherence to contractual terms and delivery</li><li>
Work with internal teams and external agencies to deliver digital marketing, social media, and PR in line with marketing plans to hit agreed KPI's</li><li>
Ensure optimisation of spend across marketing channels</li><li>
Agree on paid media requirements and guide the negotiation of media buying (either directly or through an agency)</li><li>
Recommend website strategy to maximise relevant traffic and conversion</li></ul>
MARKETING EXECUTION<ul><li>
Identify the target universe and key segments within the target universe</li><li>
Develop personas, value propositions and messaging for each of the key segments for each product</li><li>
Ensure that timely, relevant communications are sent through a full mix of channels and are optimised for each channel</li><li>
Monitor and recommend adjustments to the digital marketing activity based on performance metrics</li><li>
Manage the Content Calendar to ensure delivery through the most relevant channels (email marketing, social media, digital marketing, direct mail etc.)</li><li>
Manage the PR plan (internal or external) and liaise with the event manager/event director</li><li>
Establish relationships with and manage strategic partners to ensure maximum exposure at the lowest cost</li><li>
Ensure the maintenance of active social media channels in line with market expectations, monitor engagement and maximise conversion</li><li>
Oversee the design and production of all marketing collateral to be determined within the marketing plan</li><li>
Ensure all marketing collateral, email marketing, website content and digital marketing is thoroughly proofed, adheres to brand guidelines, and agreed Informa standards</li></ul> 

Qualifications 
Qualities needed for the role<ul><li>
Ability to quickly learn new technologies and tools</li><li>
Up to date with the latest trends and best practices in marketing and analytics</li><li>
Demonstrated ability to use data and metrics to justify requirements, build business cases and measure performance</li><li>
A growth mindset and highly proactive</li><li>
Ability to work under pressure</li><li>
Collaborative</li><li>
Adaptabile</li><li>
High degree of cultural awareness, working with a global team</li></ul>
Skills required<ul><li>
Proven experience in marketing management delivering products to market &ndash;&ndash;physical or virtual events or digital solutions i.e. news, data or intelligence products</li><li>
Extensive knowledge of marketing strategies, channels, and branding</li><li>
Experience in marketing analytics and reporting platforms</li><li>
Understanding of marketing automation and analytics tools</li><li>
Excellent communication and influencing skills</li><li>
Strong copywriting skills and attention to detail</li></ul>
Desired<ul><li>
BSc/MSc degree in Marketing or certified marketing qualifications</li><li>
Experience in the events industry or similar fast-paced environment</li><li>
Experience of using marketing automation technology (preferably Eloqua)</li><li>
Experience of working with CMS platforms (but coding knowledge not required)</li><li>
Experience of social media listening and sentiment analysis</li><li>
Experience using Eloqua and Adobe Experience Manager</li></ul> 

Additional Information 
In support of the Turkish Governments initiative to increase the representation of disabled individuals in the workplace, we actively encourage and welcome applications from candidates that consider themselves to be disabled and/or are registered with ISKUR.
We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here&rsquo;s some of what you can expect when you join us. But don&rsquo;t just take our word for it &ndash; see what our colleagues have to say at LifeAt.Informa.com.
Our benefits include:<ul><li>
Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks</li><li>
Time out: Take up to four days per year to volunteer, with charity match funding available too plus a day off for your birthday!</li><li>
Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it&rsquo;s time for the next step, we encourage and support internal job moves</li><li>
Company funded private medical insurance</li><li>
A ShareMatch scheme that allows you to become an Informa shareholder from the start of your employment, and benefit from free matching shares</li><li>
Strong wellbeing support through EAP assistance, mental health first aiders, and access to health apps and more</li><li>
Recognition for great work, with global awards and kudos programmes</li><li>
As an international company, the chance to collaborate with teams around the world</li></ul>
We&rsquo;re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most &ndash; although not all &ndash; of the skills and experience listed, we welcome your application.
If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence. At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information.
See how Informa handles your personal data when you apply for a job here.</div>

<div>Job Purpose:
<ul><li>Drive the development and execution of country-level marketing strategies aligned with DHL Global Forwarding&rsquo;s global standards</li>
<li>Ensure brand consistency, support sales growth through lead generation, and enhance customer engagement in the local market</li>
<li>Lead the execution of integrated marketing campaigns across digital and offline channels to promote DHL Global Forwarding&rsquo;s solutions, enhance customer experience, and contribute to revenue growth in the country</li></ul> 
Key Tasks: 
<div><ul><li>Marketing strategy &amp; planning</li></ul>
</div><ul><li>Translate global marketing strategy into actionable country-level plans.</li>
<li>Conduct market analysis to identify growth opportunities and customer needs.</li>
<li>Align with local sales and product management on key business priorities and areas for growth.</li>
</ul>
<div><ul><li>Campaign Management</li></ul>
</div><ul><li>Plan and execute integrated marketing campaigns across digital and offline channels.</li>
<li>Manage local events, trade shows, and sponsorships to strengthen brand presence.</li>
</ul>
<div><ul><li>Digital marketing</li></ul>
</div><ul><li>Drive local social media content, including employee advocacy program.</li>
<li>Update local website content as needed.</li>
<li>Drive customer engagement through email marketing and local webinars.</li>
</ul>
<div><ul><li>Sales Enablement</li></ul>
</div><ul><li>Develop marketing collateral and tools to support sales teams.</li>
<li>Implement lead generation programs and track conversion performance.</li>
<li>Ensure close alignment with Sales on marketing campaigns, including sales follow up as needed.</li>
</ul>
<div><ul><li>Performance Measurement</li></ul>
</div><ul><li>Track KPIs such as campaign ROI, lead quality, and customer engagement.</li>
<li>Provide regular reports to global marketing and country leadership.</li></ul> 
Knowledge, Skills &amp; Experience
<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or related field (Master&rsquo;s preferred)</li>
<li>5+ years of marketing experience, ideally in B2B logistics or forwarding</li>
<li>Strong knowledge of digital marketing tools and analytics.</li>
<li>Good command in English and Turkish (written&amp;spoken)</li>
<li>Excellent communication and stakeholder management skills.</li>
<li>Ability to balance global standards with local market needs.</li>
<li>No military service obligation (for male candidates)</li> 
</ul><div></div> 
<div>#LI-TUR</div></div>

scoutin

<div>
 
 At
 
 scoutin
 
 , we believe that when talent, technology, and culture come together, exceptional outcomes are created. We partner with leading organizations to design meaningful talent experiences that drive growth, foster innovation, and build sustainable success.
 
 
 
 
 
 We are currently looking for a Marketing Manager &mdash; a key role responsible for strengthening
 
 brand strategy, accelerating market growth, and enhancing consumer engagement
 
 across channels.
 
 
 
 
 
 
 Key Responsibilities
 
 
 
 &bull; Develop and execute integrated marketing and brand strategies
 
 
 &bull; Lead product launches, campaigns, and communication initiatives
 
 
 &bull; Monitor market trends, competitor activity, and consumer insights
 
 
 &bull; Collaborate closely with sales, trade marketing, and external agencies
 
 
 &bull; Oversee digital marketing channels and campaign performance
 
 
 &bull; Track marketing KPIs and ensure efficient budget utilization
 
 
 
 Requirements
 
 
 
 &bull; Bachelor&rsquo;s degree in Marketing, Business Administration, or a related field
 
 
 &bull; Minimum 5 years of experience in marketing (FMCG / food industry preferred)
 
 
 &bull; Strong expertise in brand management and digital marketing
 
 
 &bull; Strategic mindset with a hands-on, results-oriented approach
 
 
 
 What We Offer
 
 
 
 &bull; Exposure to large-scale operations and cross-functional collaboration
 
 
 &bull; A professional work culture focused on long-term value creation and sustainability
 
 
 &bull; High level of ownership and strategic impact
 
 
 &bull; Professional development opportunities
 
 
 
</div>

Align Technology

<div>
 
 Department:
 
 Marketing
 
 
 
 Location:
 
 EMEA-Turkey
 
 
 
 Description
 
 
 
 As the Marketing Manager, you will be responsible for developing and executing the local marketing plan in alignment with the overall company strategy, with the goal of achieving defined business objectives.
 
 
 This position reports directly to the Associate Marketing Director, T&uuml;rkiye. The role is based in our local office in &Idot;stanbul and requires regular travel within T&uuml;rkiye, as well as occasional international travel.
 
 
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Translate and execute regional marketing plans to local expectation, drive brand awareness, doctor sign up and growth within OPEX budget including:
 </li>
 <li>
 Strategy Planning as part of the Annual Operational Plan
 </li>
 <li>
 Localize campaign, sales &amp; educational material, etc.
 </li>
 <li>
 Local evidence development (publications, speakers)
 </li>
 <li>
 Local Congress + exhibitions
 </li>
 <li>
 Implementation of media Planning including Digital
 </li>
 <li>
 OPEX Budget Management
 </li>
 <li>
 Pricing
 </li>
 <li>
 Multi-Channel Campaign Management
 </li>
 <li>
 Partnering with sales management &amp; sales team for quarterly tactics
 </li>
 <li>
 Proactively represent the country and our customers providing insights and analytics for new product &amp; global strategy development.
 </li>
 <li>
 Focusing on end-to-end excellence for the products and have the ability to see the big picture for opportunities.
 </li>
 <li>
 Using analytics and insights (including campaign ROI, customer reimbursement and competition) to support execution of the marketing plan.
 </li>
 <li>
 Build KOL network (speakers, key customers, institutions) &amp; relationship maintenance to support execution of the plan.
 </li>
 <li>
 Development of country market insights and analytics to successfully execute country market plans.
 </li>
 <li>
 Drive + own communication as part of a multi-disciplinary team to drive and execute the marketing plan.
 </li>
 <li>
 Identify and champion local growth opportunities in addition to the regional plan.
 </li>
 <li>
 Cross functional coordination with Sales and finance teams to support business growth.
 </li>
 <li>
 Work cross-functionally with the regional and local marketing team members; in developing an idea and gaining support from all stakeholders.
 </li>
 <li>
 Train and educate country stakeholders on required aspects of brand + brand strategy including development of training collateral.
 </li>
 <li>
 The ideal candidate will be responsible for leading Align&rsquo;s digital marketing investments, campaigns and content creation processes across all digital channels in T&uuml;rkiye. This includes end-to-end management of digital assets and initiatives from strategy development to execution and performance analysis.
 </li>
 <li>
 The role requires a strong ability to make data-informed, impactful decisions while operating within the regulatory framework of the Ministry of Health.
 </li>
 <li>
 The candidate will be expected to develop creative, compliant, and insight-driven solutions that resonate with both healthcare professionals and patients, ensuring that all communication aligns with local health regulations and ethical standards.
 
 
 </li>
 </ul>
 
 Skills, Knowledge &amp; Expertise
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree or higher, preferably in Marketing, Business Administration, or a related field
 </li>
 <li>
 Native proficiency in Turkish and fluent in English (both written and spoken)
 </li>
 <li>
 Minimum of 8 years of relevant experience in Marketing, with a strong focus on Brand Marketing, Performance-based Marketing, and/or Product Management
 </li>
 <li>
 Experience in the medical device industry or within regulated healthcare environments is strongly preferred, particularly with products influenced by consumer or patient-driven demand
 </li>
 <li>
 Prior sales experience in medical devices is a plus
 </li>
 <li>
 Strong analytical thinking and a data-driven mindset are essential
 </li>
 <li>
 Excellent communication, interpersonal, and presentation skills
 </li>
 <li>
 Strategic mindset with the ability to translate vision into actionable plans
 </li>
 <li>
 Highly organized with strong attention to detail
 </li>
 <li>
 Proactive, self-motivated, and able to take initiative in a dynamic environment
 </li>
 <li>
 Energetic, positive, and passionate with a hands-on, &ldquo;can-do&rdquo; attitude
 </li>
 <li>
 Demonstrated ability to solve complex problems in situations with limited direction or ambiguous information
 </li>
 <li>
 Results-oriented with a strong sense of ownership and accountability
 </li>
 <li>
 Effective time management skills with the ability to prioritize and work under pressure
 </li>
 <li>
 High sense of urgency and adaptability in a fast-paced setting
 </li>
 <li>
 Strong proficiency in analytical tools, including Excel and other internal systems
 </li>
 <li>
 Proven ability to lead cross-functional teams and collaborate across departments
 
 
 </li>
 </ul>
 
 Applicant Privacy Policy
 
 
 
 Review our
 
 Applicant Privacy Policy
 
 for additional information.
 
 
 
 Equal Opportunity Statement
 
 
 
 Align Technology is an equal opportunity employer. We are committed to providing equal employment opportunities in all our practices, without regard to race, color, religion, sex, national origin, ancestry, marital status, protected veteran status, age, disability, sexual orientation, gender identity or expression, or any other legally protected category. Applicants must be legally authorized to work in the country for which they are applying, and employment eligibility will be verified as a condition of hire.
</div>

Parla

<div>
 
 
 About Parla
 
 
 
 An established Turkish furniture designer &amp; manufacturer, Parla is an &Idot;stanbul-based family business, with a crafts heritage spanning four generations.
 
 
 
 
 
 The history of Parla began in 1910, when the great-grandfather of the current owners crafted furniture for the Ottoman Empire. Over time and across generations, we have developed the Parla brand, which is a modern operation with a showroom and a 15,000 sqm factory in Istanbul, as well as a presence in London, New York, Miami, and Dubai.
 
 
 
 
 
 Parla specializes in manufacturing sophisticated, high-quality loose and fixed furniture + joinery for commercial interiors.
 
 
 
 
 
 Alongside a very comprehensive bespoke FF&amp;E service, Parla also has its own portfolio of products designed by both in-house and internationally renowned designers, some of which are award-winning. Parla Collection is now achieving consistent growth across the UK, Europe, the USA, and the GCC, with a strong network of dealers, distributors, and collaborators.
 
 
 
 
 
 With an in-house team of 15 young, dynamic designers and a factory of highly skilled artisans in areas such as wood, metal, glass, and upholstery, over 200 employees are working tirelessly to continue the legacy.
 
 
 
 
 
 With our young and dynamic team, we strive to create an atmosphere of happy, content employees who grow day by day, while also enabling them to freely share their ideas, display their creativity, and provide an excellent work experience. Our high retention levels prove that we stand behind what we believe in.
 
 
 
 
 
 
 
 
 
 Position:
 
 
 
 We are seeking a
 
 Marketing Manager
 
 who will develop and execute marketing strategies to drive B2B growth. This role requires a creative, strategic thinker who can elevate our brand presence across the markets we operate in.
 
 
 
 
 
 
 
 
 
 Key Responsibilities in this role:
 
 
 <ul>
 <li>
 Position and promote the Parla brand in line with the overall corporate strategy
 </li>
 <li>
 Own the portfolio strategy and lifecycle management of Parla&rsquo;s collection line. Define positioning, value propositions, and go-to-market strategy
 </li>
 <li>
 Create innovative ideas to increase brand awareness
 </li>
 <li>
 Conduct market research and competitor analysis to stay ahead of industry trends
 </li>
 <li>
 Lead pricing architecture, including list prices, dealer margins, campaigns, and promotions
 </li>
 <li>
 Drive profitable growth by balancing competitiveness, cost structure, and margin targets
 </li>
 <li>
 Design and execute promotional calendars and launch/relaunch campaigns
 </li>
 <li>
 Develop and manage dealer loyalty and incentive programs to increase sales and retention
 </li>
 <li>
 Own all marketing communication assets (catalogs, samples, digital, and showroom)
 </li>
 <li>
 Coordinate internal teams and external agencies for content creation and visual storytelling
 </li>
 <li>
 Support sales teams with regional marketing plans in line with regional needs (events, trade fairs, collaborations, dealer in-store activations)
 </li>
 <li>
 Monitor market trends, competitors, and customer feedback to optimize the portfolio
 </li>
 <li>
 Work closely with sales, production, and finance teams to shape the most relevant actions for the growth of the collection business
 </li>
 </ul>
 
 
 
 
 
 What are the qualifications we look for in a Marketing Manager at Parla:
 
 
 <ul>
 <li>
 Bachelor's degree in Marketing or a related field
 </li>
 <li>
 Minimum 10 years of proven marketing experience
 </li>
 <li>
 Fluency in English is a must (both spoken &amp; written)
 </li>
 <li>
 Ability to manage marketing budget and deliver measurable results
 </li>
 <li>
 Strong knowledge of marketing tools and platforms
 </li>
 <li>
 Excellent communication and project management skills
 </li>
 <li>
 Ability to analyse data and make informed decisions
 </li>
 <li>
 No travel restrictions
 </li>
 </ul>
 
 
 
 
 
 Bonus points if you have:
 
 
 <ul>
 <li>
 Experience in marketing in the B2B or furniture industry
 </li>
 <li>
 Creative industries experience
 </li>
 <li>
 Strong desire and experience working in a high-growth, fast-paced environment
 </li>
 </ul>
 
 
 
 
 
 Why Parla:
 
 
 <ul>
 <li>
 A dynamic and creative work environment
 </li>
 <li>
 Opportunities for growth and professional development
 </li>
 <li>
 Have a real impact on the Company's growth and success
 </li>
 </ul>
 
 
 
 
 
 
 Join Us! Be a part of Parla!
 
 
 
</div>

Flora Food Group

<div><div>About Flora Food Group

We offer consumers a compelling choice in four growing categories: butters and spreads, creams, liquids and cheeses. We hold leadership positions in many of the 100 countries we operate in, with iconic brands including Flora, Becel+ProActiv, Blue Band, Country Crock, I Can't Believe It's Not Butter, Rama, and Violife, together with our local brands and Professional business.

Global branded food champion Flora Food Group, offers the next generation of delicious, natural, nutritious food. Our products are more affordable and more sustainable than their dairy equivalents.</div> 
Marketing Manager

Istanbul, Turkiye

Hybrid 


About the role!

We are looking for a marketing professional to join our team at Flora Food Gorup T&uuml;rkiye!

We have an exciting opportunity for a talented, ambitious, self-driven and passionate Marketing Manager to join the Marketing team of Flora Food Group T&uuml;rkiye. As a Marketing Manager, you will be responsible for our retail and food service brands, you will be the driving force behind delighting our consumers and customers with our culinary products and ensuring that everyone is talking about them! Working with the Head of Marketing T&uuml;rkiye, you will have your finger on the pulse of the consumer. You are grounded in their world and reality and are excited to bring products and brand experiences to their world using all media channels with a strong emphasis on digital that is relevant, timely and engaging.

You will focus on the end-to-end mix development and deployment of our brands and innovations for T&uuml;rkiye. You are expected to be entrepreneurial and resourceful, with a proactive &amp; goal orientated mind-set, looking to break out from the status-quo. You will be fully responsible for marketing end to end processes, which is brand development as well as deployment. This includes but is not limited to Brand Strategy and Communication Development, New Product Development, Consumer and Market Insight, Media Buying, Digital Marketing and Brand Activation.

Main responsibilities
<ul>
<li>Develop and drive Flora Food Group T&uuml;rkiye's Retail and Food Service business in the related category, fully accountable for your brands top line, bottom line, equity and market share growth</li>
<li>Develop and drive long-term brand vision delivering category and market share growth</li>
<li>Own the performance for your brands &ndash; accountable for the P&amp;L and for translating ideas into action</li>
<li>Own every element of your brand from equity, strategy, performance and profitability</li>
<li>Deliver game changing brand strategy that brings the consumer into our brands and delivers loyalty and commitment to achieve business goals</li>
<li>Develop and implement brand marketing plans taking into consideration local market and consumer insights as well as 12Q plan and full year activity plan.</li>
<li>Work to raise brand awareness/maintain image and ensure best in class across your market/Brand(s) with integrated sales &amp; marketing plans, tools and creative assets.</li>
<li>Leading and loving landing brilliant execution in digital, PR and in-store &ndash; drive our brand awareness via owned and earned channels, working to create and run successful influencer events.</li>
<li>Into the data zone &ndash; you love to dig into the data and uncover the insight jewels</li>
<li>Innovation is at the heart, you work across all functions to build best tasting products that tell a story the consumer and customer cannot ignore with winning financials.</li>
<li>Manage pricing strategy in order to drive profitable growth as well as savings initiatives.</li>
<li>Drive aligned ATL and BTL communication and ensuring all planned activities are executed to an optimal level and that key Jobs-to-be-dones are achieved and set KPIs are met in terms of trial, awareness and ROMI</li>
<li>Responsibility for media/PR communication, campaign briefing and planning.</li>
<li>Ensure accurate monitoring and controlling of Advertising &amp; Promotion budget</li>
<li>Champion consumer insights throughout the organization to ensure sustainable growth of the business and optimal brands' equity.</li>
<li>Work with Sales as one team &ndash; listen and learn continuously to improve our mix and impact in market</li>
</ul>
So, what does it take to be successful in this role?
<ul>
<li>A proven track record in delivering brand growth and managing a holistic brand P&amp;L: strategic outlook to define brand targets, sales mix, margin levers and contribution</li>
<li>A deep consumer focus, taking an audience led approach, translating insights into marketing and activation activity</li>
<li>Has a strong creative eye with the ability to articulate briefs and provide feedback with impact</li>
<li>Can work in an agile, test and learn, iterative manner as part of cross functional rapid response teams</li>
<li>A driver of collaboration, can lead a cross-functional team internally, delegate effectively and influence across levels to make things happen</li>
<li>A creative problem solver who can find solutions for business challenges and ensure internal barriers do not get in the way of external success</li>
<li>Regularly challenge your own assumptions and those of your team to improve our work</li>
<li>Thrive on 'making things happen' and seeing ideas through to action</li>
<li>Hands-on experience in bringing your brands to life with consumers to drive demand through digital media channels (paid search, social, programmatic) and analog, with audience targeting approaches and using wide range of insights to continually refine the strategy</li></ul> 


About you!
<ul>
<li>University Degree in related fields (Business Administration, Marketing, Communications or Industrial Engineering would be preferable)</li>
<li>A minimum of 5 years of brand building and brand development experience in FMCG with P&amp;L responsibility, ideally within a Matrix Organisation</li>
<li>Proven experience in Media / Digital Marketing with a real digital Native Mindset</li>
<li>360 Marketing communications experience</li>
<li>A proven track record in innovation delivery and that entails moving compelling ideas into fruition</li>
<li>Strong communication, interpersonal and influencing skills</li>
<li>Experience of doing things with a progressive, original approach.</li>
<li>Fully understand the commercial journey and possess strong financial acumen</li>
</ul>
If this position sounds interesting, please hit the apply button now!<div> 
We understand your resume might not be up to date and recommend that you apply with what you have or your LinkedIn Profile. Flora Food Group is dedicated to building an inclusive and diverse workplace, we understand that you might not meet all the requirements stated in the description, but we encourage you to apply anyway. You might be the right candidate for this role or other roles.

Flora Food Group is an employer committed to diversity and inclusion in the workplace and equal opportunities for all. We recruit based only on values, qualifications, performance, skills, behaviours, experience, and knowledge. We ensure job advertisements are free from unintentional bias.

No personal characteristics should be a barrier to joining Flora Food Group. We prohibit discrimination and harassment based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or other personal characteristics.</div></div>

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