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digital marketing specialist Jobs in Dubai

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TGP International

<div>Location: London/Dubai 
We are seeking a versatile marketing professional to support a wide range of content marketing initiatives at TGP International. 
Working within the B2B marketing team, which manages brand communications, PR, events and lead generation campaigns, you will report to the Director of Marketing &amp; Communications and collaborate closely with the digital marketing manager and marketing coordinator. 
Your role will focus on crafting content that positions the agency as a thought leader in hospitality, F&amp;B, placemaking and urban development. You&rsquo;ll produce both short- and long-form copy and support a variety of marketing activities across digital and physical channels. 
This role suits someone with excellent copywriting skills, a flair for design and storytelling, and the ability to adapt across different audiences and channels.
Key Responsibilities<ul><li>Plan, write and edit content across channels, from thought leadership articles and SEO blogs to email newsletters and social media posts, ensuring alignment with brand tone and guidelines</li><li>Develop a range of visual marketing assets including case study decks, website copy, landing pages, social media graphics and sales collateral</li><li>Coordinate with colleagues to source project information, case studies and team insights for content development</li><li>Maintain and update brand guidelines, company profiles and other core materials</li><li>Work with designers and photographers to align copy and visuals for consistency and impact</li><li>Implement SEO initiatives such as FAQ content, digital PR and backlink strategies, and track performance through website analytics and keyword monitoring</li><li>Assist with website updates, CRM coordination (HubSpot) and other marketing functions as required</li></ul>
Requirements<ul><li>Ability to manage multiple deadlines independently and deliver high-quality work efficiently</li><li>Strong organisational and communication skills</li><li>Fluent English. Arabic language skills are an advantage</li><li>Excellent copywriting ability in both short and long form</li><li>Proficiency in PowerPoint and Canva</li><li>Experience with online content management systems (HubSpot preferred) as well as Google Analytics and Google Search Console</li><li>An understand of SEO best practices for copywriting and website content development
</li></ul>Nice to Have<ul><li> 
Experience working with Asana or similar project management tools</li><li>Background in B2B marketing</li><li>Sector experience in F&amp;B, hospitality or real estate</li></ul>
About TGP 
TGP International is an award-winning global hospitality agency with offices in London, Dubai, Riyadh and Cairo. We are defined by creativity, strategy and the craft of shaping concepts that endure. Our multidisciplinary team brings together designers, operators, strategists and marketers, combining collective expertise with flexibility to adapt to each client and project. 
We create brands, destinations and experiences that are bold yet commercially grounded, with hospitality and food &amp; beverage at their core. Our work spans concept development, advisory, interior and graphic design, brand storytelling, operational management and marketing strategy. Guided by market insight and trend-led thinking, we deliver solutions that are imaginative, practical and authentic&mdash;from restaurants and food halls to large-scale events and F&amp;B master planning. 
With a track record of hundreds of projects across more than 15 countries, we bring both global perspective and local relevance, always focused on creating moments that guests love, remember and return to.
Benefits
TGP International Employee Benefits:
Five-Day Work Week: Standard Monday to Friday schedule.
Hybrid Work Arrangement: Three days in the office and two days working remotely.
Incentive Plan: Company incentive scheme offering up to 10%&mdash;5% for introductions and 5% for successful closures.
Annual Leave: 22 working days of paid annual leave, excluding weekends.
Remote Work Flexibility: One additional week per year to work remotely from your home country, which can be combined with up to two consecutive weeks of annual leave.
Coaching &amp; Mentoring: Structured professional development through a dedicated coaching and mentoring program.
Annual Company Gathering: A global team event bringing together employees from all offices.
Employee Recognition Program: Regular recognition initiatives celebrating outstanding performance and contributions.</div>

Content Marketing Coordinator

Novvi Properties

The Role
 We are seeking a dynamic and creative Social Media Marketing Specialist to join our team in Dubai. The ideal candidate will be responsible for developing and executing effective social media strategies to increase our brand presence, engage with our audience, and drive business growth in the UAE market. Responsibilities: - Develop, implement, and manage social media campaigns across platforms such as Facebook, Instagram, LinkedIn, Twitter, and TikTok. - Create engaging and relevant content to attract and retain followers. - Analyze social media metrics and insights to optimize campaign performance. - Collaborate with cross-functional teams including marketing, sales, and design to align social media strategies with business goals. - Monitor social media trends, tools, and applications to stay ahead in the digital marketing landscape. - Respond to comments and messages to foster community engagement. - Manage social media advertising budgets and optimize ad spend for maximum ROI. - Prepare regular reports on social media performance and campaign effectiveness.
 
Requirements
 <ul>
<li>Proven experience as a Social Media Marketing Specialist or similar role, preferably within the UAE market. - Strong knowledge of social media platforms, algorithms, and best practices. - Excellent communication and creative skills with attention to detail. - Ability to analyze data and use metrics to inform strategies. - Familiarity with social media management and analytics tools (e.g., Hootsuite, Google Analytics). - Bachelor's degree in Marketing, Communications, or a related field preferred. - Ability to work independently and as part of a team in a fast-paced environment. - Cultural awareness and understanding of the UAE market and audience preferences.</li>
</ul>
About the company
 NOVVI Properties is your new way to Think, Feel & Do your everyday real estate. The only Agency that truly provides a 360-degree approach to all your key services, solutions, and expertise under one roof, and most of all, that focuses on what truly matters "Win-Win Results" by simply understanding you! NOVVI was inspired by a Solution Centric Approach and best practices on the market. We truly believe in Synergy, we believe in the power of people - it's our team of experts who make our company great. We work collaboratively, combining our strengths and expertise to create a supportive and inclusive workplace where everyone can thrive. Our clients are the kings and queens of our business, and we're committed to providing them with exceptional service and tailored solutions that meet their individual needs. We understand the importance of building strong relationships, and we strive to go above and beyond to ensure our clients are satisfied with every interaction. - Residential - Holiday Homes - Off Plan & Investment - Property Management (Residential & Commercial) - Commercial - Full Project Leasing Strategy - Relocation - PRO Services including Golden visa, company formation, licensing - Design & Staging

Social Media Marketing Specialist

minimalist

<div>Minimalist.ae is a local brand founded in 2016 in Dubai that designs and manufactures elegant, high-quality watches, jewelry, handbags, perfumes, and leather goods designed to enhance personal style. With two stores now open in the UAE, we focus on simple yet sophisticated designs, with specifically our Arabic numeral watches being known for their timeless appeal. Minimalist believes in simplicity and uses only the finest materials to produce beautiful and durable items, combining elegant design with excellent quality.
The Role
As Marketing Communications Manager you will be responsible for developing and leading our brand&rsquo;s communication strategies across all channels. You will oversee brand positioning and content strategy to ensure consistent messaging and storytelling that strengthens Minimalist&rsquo;s presence in the UAE and beyond. You will work closely team to plan, execute, and measure marketing communications initiatives that drive brand awareness, customer engagement, and long-term growth. This position is based at our headquarters in Dubai.
Responsibilities:<ul><li>
Develop and implement comprehensive marketing communications strategies to align with business objectives.</li><li>
Lead brand storytelling and oversee content creation across social platforms.</li><li>
Build relations with Influencers, create and manage a content calendar, tag &amp; organize relevant assets by creating an asset library, manage hashtags, &amp; identify relevant occasions and opportunities for sales and special offers.</li><li>
Oversee social media strategy, ensuring alignment with campaigns and communications goals.</li><li>
Monitor, analyze, and report on communication and engagement performance, providing insights and recommendations.</li><li>
Stay updated on market trends, competitor activity, and consumer behavior to inform strategies.</li><li>
Guide and support the marketing team in executing communications initiatives.</li></ul> 
As an ideal candidate, you will have:<ul><li>
5&ndash;7 years of experience in marketing communications, preferably in a UAE-based eCommerce startup or a UAE-based luxury goods/fashion/watches company.</li><li>
Bachelor&rsquo;s degree in Marketing, Communications, or a related field.</li><li>
Strong content creation and storytelling skills, with hands-on experience with Instagram, Facebook, Snapchat, Klaviyo, G-Suite, and relevant social media software (e.g. Hootsuite etc.).</li><li>
Outstanding communication skills in English (verbal &amp; written). Communication skills in Arabic are a significant advantage.</li></ul> 
What we offer:<ul><li>
Competitive salary with performance-based incentives;</li><li>
UAE visa and permits;</li><li>
Health insurance;</li><li>
Annual flight ticket allowances</li><li>
Growth and long-term development opportunities;</li><li>
Long-term perspective in a rapidly expanding, future-oriented organization;</li><li>
An engaging and challenging work environment with a motivated &amp; professional team of specialists.</li></ul></div>

Marketing Communications Manager

SBC EXPRESS CARGO

<div>
 
 
 Company Description
 
 
 
 SBC Express Cargo is a leading balikbayan box company, dedicated to providing seamless and hassle-free experiences for customers sending packages to the Philippines. As a subsidiary of Breeze Holdings, we have a solid network in the GCC region, offering competitive rates and fast delivery times. Our experienced professionals are committed to delivering exceptional customer service and support throughout the shipping process. We also leverage advanced technology for real-time tracking and practice sustainable shipping solutions.
 
 
 
 
 
 
 Role Description
 
 
 
 This is a full-time on-site role for a Marketing Specialist, located in Dubai. The Marketing Specialist will be responsible for developing and implementing marketing strategies, conducting market research, and supporting sales efforts. Day-to-day tasks include creating marketing campaigns, analyzing market trends, and maintaining strong communication with customers and stakeholders. Exceptional customer service skills will be essential to ensure a positive customer experience.
 
 
 
 
 
 
 Qualifications
 
 
 <ul>
 <li>
 Strong on-camera presence and communication skills (Tagalog &amp; English)
 </li>
 <li>
 Skilled in social media platforms like Facebook Live, TikTok, Instagram, and YouTube
 </li>
 <li>
 Creative, results-driven, and able to engage community abroad
 </li>
 <li>
 Experience with video editing tools (e.g., Canva, CapCut, Adobe Premiere) is a plus
 </li>
 <li>
 Valid driver's license (for potential travel or event marketing)
 </li>
 </ul>
</div>

Marketing Specialist

<div>
 
 Location:
 
 London/Dubai
 
 
 We are seeking a versatile marketing professional to support a wide range of content marketing initiatives at TGP International.
 
 
 Working within the B2B marketing team, which manages brand communications, PR, events and lead generation campaigns, you will report to the Director of Marketing &amp; Communications and collaborate closely with the digital marketing manager and marketing coordinator.
 
 
 Your role will focus on crafting content that positions the agency as a thought leader in hospitality, F&amp;B, placemaking and urban development. You'll produce both short- and long-form copy and support a variety of marketing activities across digital and physical channels.
 
 
 This role suits someone with excellent copywriting skills, a flair for design and storytelling, and the ability to adapt across different audiences and channels.
 
 
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Plan, write and edit content across channels, from thought leadership articles and SEO blogs to email newsletters and social media posts, ensuring alignment with brand tone and guidelines
 </li>
 <li>
 Develop a range of visual marketing assets including case study decks, website copy, landing pages, social media graphics and sales collateral
 </li>
 <li>
 Coordinate with colleagues to source project information, case studies and team insights for content development
 </li>
 <li>
 Maintain and update brand guidelines, company profiles and other core materials
 </li>
 <li>
 Work with designers and photographers to align copy and visuals for consistency and impact
 </li>
 <li>
 Implement SEO initiatives such as FAQ content, digital PR and backlink strategies, and track performance through website analytics and keyword monitoring
 </li>
 <li>
 Assist with website updates, CRM coordination (HubSpot) and other marketing functions as required
 
 
 </li>
 </ul>
 
 Requirements
 
 
 
 <ul>
 <li>
 Ability to manage multiple deadlines independently and deliver high-quality work efficiently
 </li>
 <li>
 Strong organisational and communication skills
 </li>
 <li>
 Fluent English. Arabic language skills are an advantage
 </li>
 <li>
 Excellent copywriting ability in both short and long form
 </li>
 <li>
 Proficiency in PowerPoint and Canva
 </li>
 <li>
 Experience with online content management systems (HubSpot preferred) as well as Google Analytics and Google Search Console
 </li>
 <li>
 An understand of SEO best practices for copywriting and website content development
 
 
 </li>
 </ul>
 
 Nice to Have
 
 
 
 <ul>
 <li>
 Experience working with Asana or similar project management tools
 </li>
 <li>
 Background in B2B marketing
 </li>
 <li>
 Sector experience in F&amp;B, hospitality or real estate
 
 
 </li>
 </ul>
 
 About TGP
 
 
 
 TGP International is an award-winning global hospitality agency with offices in London, Dubai, Riyadh and Cairo. We are defined by creativity, strategy and the craft of shaping concepts that endure. Our multidisciplinary team brings together designers, operators, strategists and marketers, combining collective expertise with flexibility to adapt to each client and project.
 
 
 We create brands, destinations and experiences that are bold yet commercially grounded, with hospitality and food &amp; beverage at their core. Our work spans concept development, advisory, interior and graphic design, brand storytelling, operational management and marketing strategy. Guided by market insight and trend-led thinking, we deliver solutions that are imaginative, practical and authentic&mdash;from restaurants and food halls to large-scale events and F&amp;B master planning.
 
 
 With a track record of hundreds of projects across more than 15 countries, we bring both global perspective and local relevance, always focused on creating moments that guests love, remember and return to.
 
 
 
 Benefits
 
 
 
 TGP International Employee Benefits:
 
 
 Five-Day Work Week: Standard Monday to Friday schedule.
 
 
 Hybrid Work Arrangement: Three days in the office and two days working remotely.
 
 
 Incentive Plan: Company incentive scheme offering up to 10%&mdash;5% for introductions and 5% for successful closures.
 
 
 Annual Leave: 22 working days of paid annual leave, excluding weekends.
 
 
 Remote Work Flexibility: One additional week per year to work remotely from your home country, which can be combined with up to two consecutive weeks of annual leave.
 
 
 Coaching &amp; Mentoring: Structured professional development through a dedicated coaching and mentoring program.
 
 
 Annual Company Gathering: A global team event bringing together employees from all offices.
 
 
 Employee Recognition Program: Regular recognition initiatives celebrating outstanding performance and contributions.
</div>

Dubai Government

<div><div><ul><li>Develop and implement comprehensive marketing and communication strategies and annual plans.</li><li>
Supervise marketing campaigns for all services and events, ensuring effectiveness and impact.</li><li>
Lead strategic partnerships and coordinate contracts and agreements with local and international entities.</li><li>
Oversee the creation of promotional materials and ensure corporate identity compliance.</li><li>
Guide and support the Marketing team to deliver high-quality outcomes.</li><li>
Manage website and social media content, ensuring quality and engagement.</li><li>
Monitor marketing performance, analyze results, and prepare reports with recommendations.</li><li>
Organize community, cultural, and promotional events locally and internationally with the related departments and partners.</li><li>
Support sponsorship and funding initiatives to enhance Library programs.</li><li>
Develop and execute a comprehensive SEO strategy to improve the Library&rsquo;s online visibility, organic search rankings, and website traffic.</li><li>
Lead the Library&rsquo;s Corporate Social Responsibility (CSR) initiatives, including developing and implementing community-focused programs and partnerships.</li><li>
Coordinate with relevant stakeholders to ensure CSR activities align with the Library&rsquo;s mission and the broader goals of Dubai's government.</li><li>
Manage the communication and promotion of CSR initiatives across all marketing channels.</li><li>
Track, measure, and report on the impact of all CSR and SEO efforts.</li><li>
Perform other related duties as assigned by the direct supervisor.</li></ul><div>
</div></div><div>
Qualifications<div>
</div><ul><li>
Bachelor&rsquo;s degree in Marketing or a related field.</li><li>
5-7 years of progressive experience in marketing and communications activities, with proven experience in SEO management and CSR initiatives.</li></ul></div></div><div></div>

Principal Marketing Officer

EZVIZ Inc.

<div>
 
 
 Responsibilities:
 
 
 
 
 
 
 1. Brand Strategy &amp; Building:
 
 <ul>
 <li>
 Collaborate with the line manager, sales team, and headquarters branding team to create and implement effective brand marketing strategies and new product go-to-market plans. Continuously improve brand awareness, influence, and market share in the local market.
 </li>
 </ul>
 
 
 
 
 2. Digital Marketing Execution:
 
 <ul>
 <li>
 Social Media &amp; Community: Develop and manage the content strategy for key social media channels (Instagram, TikTok etc.). Foster high engagement, grow follower base, and build a loyal online community.
 </li>
 <li>
 Influencer &amp; KOL Marketing: Identify, negotiate with, and manage relationships with key influencers and tech reviewers to amplify brand content and reach new audiences.
 </li>
 <li>
 Digital Advertising: Plan, execute, and optimize performance-driven digital ad campaigns across Google, Meta, and other relevant platforms to increase brand awareness and drive traffic.
 </li>
 <li>
 E-commerce Marketing: Collaborate with online retail team (Amazon, Noon) to develop and execute off-site digital campaigns to boost the traffic
 </li>
 </ul>
 
 
 
 
 3. Budget Management:
 
 <ul>
 <li>
 Allocate marketing budgets strategically across various projects, including digital media marketing and offline marketing. Set clear monthly goals and develop practical plans to ensure optimal use of marketing budgets and achieve the best possible ROI.
 </li>
 <li>
 Measure and report on the performance of all marketing campaigns, translating data into insights and recommendations for continuous improvement.
 </li>
 </ul>
 
 
 
 
 4. Integrated Campaign Support:
 
 <ul>
 <li>
 Oversee the creation of localized marketing assets (POSM, videos, digital content).
 </li>
 <li>
 Support the planning and execution of offline events to ensure a cohesive 360&deg; brand experience.
 </li>
 </ul>
 
 
 
 
 
 Qualifications and Requirements:
 
 
 
 
 
 <ol>
 <li>
 Bachelor&rsquo;s degree or higher in Marketing, Communications, or a related field.
 </li>
 <li>
 Fluent and professional in English is essential. Arabic is a significant advantage.
 </li>
 <li>
 Minimum of 3 years of experience in a brand marketing or digital marketing role, ideally within the consumer electronics, smart home, or technology sectors in the UAE.
 </li>
 <li>
 Must be based in Dubai, UAE and available to work on-site.
 </li>
 <li>
 Proven Portfolio: Demonstrable experience in:
 </li>
 </ol>
 <ul>
 <li>
 Developing and executing successful brand strategies.
 </li>
 <li>
 Growing brand presence and engagement on social media platforms. Managing end-to-end digital advertising campaigns (Meta Ads Manager, Google Ads). Working with influencers and managing KOL partnerships. Strong analytical skills with expertise in using data (Google Analytics, social insights) to guide marketing decisions and prove ROI.
 </li>
 </ul>
 <ol>
 <li>
 A creative and proactive mindset, with excellent communication skills and a passion for building brands in the digital age.
 </li>
 <li>
 Preferred Qualifications:
 </li>
 </ol>
 <ul>
 <li>
 Experience with e-commerce platform marketing tools.
 </li>
 <li>
 Knowledge of the smart home, security, or consumer electronics landscape.
 </li>
 <li>
 Experience in content creation or shooting videos for social media is a plus.
 </li>
 </ul>
 
 
</div>

Explore 2346+ Marketing communications specialist in Dubai this October. Find roles across top companies and apply now to boost your career.

2346 marketing communications specialist jobs IN Dubai

Content Marketing Coordinator

Social Media Marketing Specialist

Marketing Communications Manager

Marketing Specialist

Content Marketing Coordinator

Principal Marketing Officer

Marketing Specialist