marketing coordinator

marketing director

marketing manager

The Water Restoration Group

<p><b>Summary/Objective</b></p><p>As the Marketing Manager, you will lead the development and execution of strategic marketing plans to enhance brand awareness, attract and retain customers, and boost company revenue. Your role is critical in implementing innovative marketing strategies and driving business development efforts to achieve our organizational goals.</p><p><i><b>WRG Culture</b></i></p><p>As a team member of The Water Restoration Group, you are expected to understand and support the mission statement of the company and practice our GREAT values every day. These values include but are not limited to greeting and smiling; showing respect with name recognition and eye contact; accepting the empowerment to exceed everyone's expectations and showing enthusiasm for your position and duties; being accountable to show a positive attitude and accountable for your actions; and be trustworthy in your duties and transparent in everything you do. These are our GREAT values and part of your work practices and expected as part of your daily activities while working at WRG.</p><p><i><b>Duties and Essential Functions</b></i></p><p>Reasonable accommodation may be made to enable individuals with disabilities to perform essential functions.</p><p>Strategic Marketing and Campaign Execution</p><ul><li>Develop and deploy impactful marketing campaigns from concept through to execution, leveraging traditional marketing, SEO, digital ads, email marketing, social media, events, seminars, PR, and brand media management.</li><li>Compose, edit, and post engaging online content on the company&rsquo;s website and manage social media accounts across platforms like Facebook, Instagram, and LinkedIn.</li><li>Measure, analyze, and report on the performance of all marketing campaigns, gaining insights to refine strategies and achieve marketing goals.</li></ul><p><i><b>Brand Management</b></i></p><ul><li>Lead the creation of marketing materials, including point-of-sale materials, packaging, and literature for exhibitions, trade shows, and corporate events.</li><li>Own and guide the marketing calendar, ensuring timely and effective execution of marketing strategies and campaigns.</li><li>Direct the entire brand management process, enhancing brand visibility and consistency across all markets and media.</li></ul><p><i><b>Content Strategy and Execution</b></i></p><ul><li>Develop a comprehensive content strategy aligned with short-term and long-term marketing goals, collaborating closely with the Sales Manager to ensure cohesion.</li><li>Oversee and produce content for various platforms, ensuring alignment with brand voice and marketing targets.</li><li>Manage SEO strategies and Google AdWords campaigns to enhance online presence and drive website traffic.</li></ul><p><i><b>Market Research</b></i></p><ul><li>Conduct in-depth market research to gather insights on customer preferences and market trends. Stay updated with competitors' strategies and industry advancements to ensure our marketing strategies are competitive and innovative.</li></ul><p><i><b>Monthly, Weekly, and Daily Tasks</b></i></p><ul><li>Monthly: Schedule social media posts, analyze marketing data, and prepare detailed marketing reports.</li><li>Weekly: Monitor ongoing campaigns, engage with social media audiences, plan upcoming content, and perform competitor analysis.</li><li>Daily: Create content for multiple channels, manage email marketing initiatives, ensure website content is current, and conduct continuous market research.</li></ul><p><i><b>Additional Responsibilities</b></i></p><ul><li>Design and produce flyers, social media posts, and marketing materials using tools like Adobe and Canva.</li><li>Coordinate company newsletters, gathering content and managing distribution.</li><li>Support onsite production by capturing photos and videos for marketing use</li></ul><p><i><b>Competencies.</b></i></p><ul><li>Must be proactive, self-directed, and highly motivated.</li><li>Ability to make timely and effective decisions.</li><li>Ability to analyze processes and resolve problems.</li><li>Ability to maintain flexibility and creativity in a variety of situations.</li><li>Ability to maintain confidentiality.</li><li>Ability to effectively communicate with a diverse workforce.</li></ul><p><i><b>Supervisory Responsibility</b></i></p><p>This position does not have supervisory responsibilities.</p><p><i><b>Work Environment</b></i></p><p>The job operates in a professional office environment and will include off-site location visits and some outdoor exposure when visiting clients. Moderate noise level. This role routinely uses standard office equipment.</p><p><i><b>Physical Demands</b></i></p><p>The physical demands described here represent those that must be met by an employee to successfully perform the essential functions of this job.</p><p>While performing the duties of this job, the employee is regularly required to talk and hear. The employee frequently is required to stand; walk; use hands to finger, handle, or feel; and reach with hands and arms. The employee will be required to lift objects up to 50 lbs.</p><p><i><b>Position Type and Hours of Work</b></i></p><p>This is a full-time position. Employees are sometimes required to work for extended periods of time being flexible in the hours which could include weekends.</p><p><i><b>Required Education and Experience</b></i></p><ul><li>Preferred fields of study include Marketing and Business Administration.</li><li>2+ years of related professional experience in marketing roles. This should include hands-on experience in developing and executing marketing strategies, campaign management, and possibly team leadership.</li><li>Additional training or certifications in marketing disciplines such as digital marketing, content strategy, SEO, and analytics can be highly beneficial.</li><li>Strategic Thinking: Ability to develop strategic marketing plans and insights into how they will drive business outcomes.</li><li>Analytical Proficiency: Skills in analyzing market data to inform marketing strategies and tactics.</li><li>Technical Skills: Familiarity with key marketing tools and platforms, including CRM software, Google Analytics, social media platforms, and digital advertising.</li><li>Must be proficient and have a good working understanding of the latest technologies, such as but not limited to Microsoft Office</li><li>Excellent verbal and written communication skills, and strong organizational and time management skills.</li><li>Excellent customer service and interpersonal skills; ability to relate to others</li><li>Ability to multitask and work independently or with a team and in a fast-paced environment.</li><li>Ability to work under time constraints to meet goals.</li><li>Must be available for all emergency calls. Must have the ability to react and address all emergencies in a timely manner.</li><li>Must have a valid Florida driver&rsquo;s license.</li></ul><p><i><b>Other Duties</b></i></p><p>Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, and responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.</p><p>WRG LLC is a drug-free workplace.</p><p>We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.</p><p><b>Position type: Full Time</b></p><p><b>Benefits: Health Insurance, 401(k), PTO, paid holidays</b></p><p><b>Monday through Friday</b></p><p><b>Pay: $50,000 to $60,000/year</b></p><p>Job Type: Full-time</p><p>Pay: $50,000.00 - $60,000.00 per year</p><p>Benefits:</p><ul><li>401(k) matching</li><li>Dental insurance</li><li>Paid time off</li><li>Retirement plan</li><li>Vision insurance</li></ul><p>Experience:</p><ul><li>Marketing: 2 years (Preferred)</li></ul><p>Ability to Relocate:</p><ul><li>Miami, FL 33150: Relocate before starting work (Required)</li></ul><p>Work Location: In person</p>

Marketing Manager

Le Jardinier Miami

<div><div>Reporting Structure: Reports to Executive Vice President, Marketing &amp; Communications<div>
Direct Report: Marketing + Programming Coordinator</div><div></div><div><br>
Role Overview: The Marketing Director is the senior on-property marketing leader for Seia and Seia Club. This role translates OKO&rsquo;s and The Bastion Collection&rsquo;s brand vision into property-specific strategy, overseeing all communications, digital initiatives, partnerships, and member engagement. The Director ensures every touchpoint reflects the Seia brand, while driving results across dining, restaurant and event programming.</div><div></div><div><br>
Cross-Functional Leadership</div><ul><li>Act as the primary liaison between The Bastion Collection&rsquo;s corporate marketing Department and on-property operations, culinary, and membership teams.</li><li>Collaborate with leadership to activate key brand moments, including seasonal promotions, holidays, and high-profile partnerships.</li><li>Work with building management and external partners to ensure seamless integration of Seia + the Cafe into the broader community.</li></ul><div></div><div><br>
Brand Strategy &amp; Content Oversight</div><div>
 Set the overarching content and social strategy for restaurant and club, including key campaigns, chef storytelling, and cultural programming. Approve monthly content calendars, ensuring alignment with brand voice and objectives.</div><ul><li>Define KPIs for digital engagement, monitor analytics, and refine strategy based on insights.</li></ul><div></div><div><br>
Email Marketing &amp; CRM</div><ul><li>Own the strategy for all email communications, including newsletters, event invitations, promotional campaigns, and alignment with restaurant and membership objectives.</li><li>Oversee CRM (SevenRooms) strategy, segmentation, and reporting</li><li>Evaluate campaign performance and optimize future efforts.</li></ul><div></div><div><br>
Digital Marketing</div><ul><li>Formulate paid digital marketing strategy, including campaign objectives, targeting, and budget allocation.</li><li>Oversee SEO strategy and ensure best practices across platforms.</li><li>Ensure the website reflects brand standards; approve major updates and content direction.</li></ul><div></div><div><br>
Partnerships, Programming &amp; Events</div><ul><li>Ideation and strategy for brand partnerships, seasonal activations, and programming events.</li><li>Ensure programming reinforces Seia&rsquo;s positioning at the intersection of culinary, culture, and community.</li><li>Approve all external-facing assets tied to partnerships and activations.</li></ul><div></div><div><br>
PR &amp; Media</div><ul><li>Support in shaping press strategy in collaboration with agency partners.</li><li>Approve press materials, manage media relationships, and oversee press visits.</li></ul><div></div><div><br>
Creative &amp; Collateral Oversight</div><ul><li>Approve and direct all collateral (menus, event signage, invitations, partnership assets).</li><li>Ensure creative consistency across print, digital, and on-site brand touchpoints.</li><li>Oversee coordination of photo/video shoots.</li></ul><div></div><div><br>
Membership Communications</div><ul><li>Oversee tone, strategy, and approval of all member communications (email, digital, in-app).</li><li>Partner with Bastion, Membership and F&amp;B teams to formulate membership programming strategy.</li><li>Approve communications calendar and ensure alignment with overall Seia strategy.</li></ul></div>
INDMANAGE</div>

L'ATELIER de Joel Robuchon Miami

<div><div><b>Reporting Structure</b>: Reports to Executive Vice President, Marketing &amp; Communications<div><b>
Direct Report</b>: Marketing + Programming Coordinator</div><div></div><div><b><br>
Role Overview</b>: The Marketing Director is the senior on-property marketing leader for Seia and Seia Club. This role translates OKO&rsquo;s and The Bastion Collection&rsquo;s brand vision into property-specific strategy, overseeing all communications, digital initiatives, partnerships, and member engagement. The Director ensures every touchpoint reflects the Seia brand, while driving results across dining, restaurant and event programming.</div><div></div><div><b><br>
Cross-Functional Leadership</b></div><ul><li>Act as the primary liaison between The Bastion Collection&rsquo;s corporate marketing Department and on-property operations, culinary, and membership teams.</li><li>Collaborate with leadership to activate key brand moments, including seasonal promotions, holidays, and high-profile partnerships.</li><li>Work with building management and external partners to ensure seamless integration of Seia + the Cafe into the broader community.</li></ul><div></div><div><b><br>
Brand Strategy &amp; Content Oversight</b></div><div>
 Set the overarching content and social strategy for restaurant and club, including key campaigns, chef storytelling, and cultural programming. Approve monthly content calendars, ensuring alignment with brand voice and objectives.</div><ul><li>Define KPIs for digital engagement, monitor analytics, and refine strategy based on insights.</li></ul><div></div><div><b><br>
Email Marketing &amp; CRM</b></div><ul><li>Own the strategy for all email communications, including newsletters, event invitations, promotional campaigns, and alignment with restaurant and membership objectives.</li><li>Oversee CRM (SevenRooms) strategy, segmentation, and reporting</li><li>Evaluate campaign performance and optimize future efforts.</li></ul><div></div><div><b><br>
Digital Marketing</b></div><ul><li>Formulate paid digital marketing strategy, including campaign objectives, targeting, and budget allocation.</li><li>Oversee SEO strategy and ensure best practices across platforms.</li><li>Ensure the website reflects brand standards; approve major updates and content direction.</li></ul><div></div><div><b><br>
Partnerships, Programming &amp; Events</b></div><ul><li>Ideation and strategy for brand partnerships, seasonal activations, and programming events.</li><li>Ensure programming reinforces Seia&rsquo;s positioning at the intersection of culinary, culture, and community.</li><li>Approve all external-facing assets tied to partnerships and activations.</li></ul><div></div><div><b><br>
PR &amp; Media</b></div><ul><li>Support in shaping press strategy in collaboration with agency partners.</li><li>Approve press materials, manage media relationships, and oversee press visits.</li></ul><div></div><div><b><br>
Creative &amp; Collateral Oversight</b></div><ul><li>Approve and direct all collateral (menus, event signage, invitations, partnership assets).</li><li>Ensure creative consistency across print, digital, and on-site brand touchpoints.</li><li>Oversee coordination of photo/video shoots.</li></ul><div></div><div><b><br>
Membership Communications</b></div><ul><li>Oversee tone, strategy, and approval of all member communications (email, digital, in-app).</li><li>Partner with Bastion, Membership and F&amp;B teams to formulate membership programming strategy.</li><li>Approve communications calendar and ensure alignment with overall Seia strategy.</li></ul></div>
INDMANAGE</div>

The Cervantes Group

<p><b>Role Description:</b></p><p>The Platform Product Manager will own the strategy and delivery of our banking client&rsquo;s web and app experience platforms. This role will be operating in the Marketing Technology team and focuses on Adobe Experience Manager (Sites &amp; Assets), Adobe Target, and related optimization capabilities while guiding these platforms evolve to support marketing, CX, and product needs. This person will ensure they are scalable, compliant, and easy to use for business teams and will work closely with the Web Marketing team (focused on website strategy, CRO, SEO, and campaign execution), IT, Product, and global partners to drive adoption and maximize value from our investments in Adobe Experience Cloud <b>Responsibilities:</b></p><ul><li>Own the roadmap and backlog for web &amp; app experience platforms (AEM Sites &amp; Assets, Adobe Target, DAM, Adobe Campaign), aligned to the Marketing Value Stream strategy.</li><li>Partner with the Web Marketing team to ensure platform capabilities enable CRO, SEO, and campaign execution goals while translating business needs into platform requirements, user stories, and acceptance criteria for the Experience Platform squad.</li><li>Collaborate with IT and Global teams to deliver enhancements, integrations, and platform stability in addition to ensuring marketing teams are trained and enabled to use tools effectively based on their role/responsibility.</li><li>Act as the bridge between technology delivery and marketing adoption within Agile workstreams.</li><li>Define KPIs and success measures for platform usage, adoption, and business impact (e.g., personalization velocity, content reuse, test performance).</li><li>Monitor platform maturity, identify gaps, and drive the evolution of AEM and Target into app and logged-in environments.</li><li>Advocate for marketing&rsquo;s needs in enterprise and global forums and ensure platforms are developed with compliance, governance, and scalability in mind.</li></ul><p><b>Requirements:</b></p><ul><li>Bachelor&rsquo;s Degree is required</li><li>5+ years in Product Management, Platform Management, or MarTech/AdTech experience</li><li>Hands-on experience with Adobe Experience Manager (sites, which is the CMS and assets, which is the DAM) and Adobe Target experience</li><li>Strong understanding of web and app optimization, CRO, SEO, and personalization</li><li>Excellent communication and stakeholder management skills, able to translate between marketing and technical teams</li><li>Experience enabling business users on new tools and driving adoption/governance</li><li>Proven success working with cross-functional squads in agile delivery environments</li><li>Familiarity with agile ceremonies, backlog management, and user story writing</li></ul><p><b>Preferred Requirements:</b></p><ul><li>Bilingual in Spanish and English is highly preferred</li><li>Experience working cross functionally with global teams</li><li>Experience with first time implementation of AEM (Adobe experience manager)</li><li>Experience setting up and managing a DAM digital asset management system for a marketing team</li></ul><p>Job Type: Full-time</p><p>Pay: $105,000.00 - $112,000.00 per year</p><p>Ability to commute/relocate:</p><ul><li>Miami, FL 33131: Reliably commute or planning to relocate before starting work (Required)</li></ul><p>Experience:</p><ul><li>MarTech/AdTech: 5 years (Required)</li><li>Adobe Experience Manager: 5 years (Required)</li><li>app optimization, CRO, SEO, etc: 5 years (Required)</li></ul><p>Work Location: Hybrid remote in Miami, FL 33131</p>

Product Manager - MarTech

Boats Group

<div>
 <strong>
  Senior SEO Manager (Miami/Hybrid)
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 </strong>
 <strong>
  About Boats Group
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  <br/>
 </strong>
 Boats Group is the fastest-growing digital business in the recreational boating space. We are a talented team of techies, creatives, marketers, closers and customer advocates who spend each day pushing the boundaries of technology to make buying and selling boats easy. We spend each day surrounded by 500,000 boats from across the globe.
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 Our passion and unyielding dedication to getting people on the water influence our culture in ways you won&rsquo;t find at other companies. We&rsquo;re the best at what we do because we&rsquo;re working in an industry we love. When you walk through our doors, you&rsquo;ll find smart, dedicated people who consider one another family.
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 If you want to work in an inclusive, innovative environment where we encourage employees to collaborate, leverage their talents and actively shape the future of the company, then you will enjoy working here!
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 <strong>
  About The Role
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  <br/>
 </strong>
 We are looking for a Senior SEO Manager to support and implement our organic traffic initiatives for our marketplaces and brands. Reporting into the Head of Search, you will be joining a high-performing SEO team, working alongside experts in various marketing disciplines, such as paid media, email marketing, content &amp; social media, product marketing, trade &amp; B2B support, and more.
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 <strong>
  What You&rsquo;ll Do
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 </strong>
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   Support the Head of Search to execute the implementation of SEO strategies that drive organic growth and align with business objectives.
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   Identify opportunities through research and user behavior insights.
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   Prioritize and execute SEO initiatives, including onsite optimizations and offsite strategies, and contribute to developing and implementing our content strategy.
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   Explore and implement AI optimization strategies to enhance content, identify new opportunities, and scale SEO workflows.
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   Manage SEO-related projects, such as migrations and integrations of new web properties, ensuring alignment with SEO goals and coordination with teams like Content, Product, and Technology.
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   Execute and evaluate our SEO testing with SearchPilot to measure the impact and guide decision-making.
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   Conduct, review and implement solutions to improve crawlability, indexation, and site performance of Boats Group sites to improve our sites for users and search engines.
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   Perform in-depth traffic and conversion analysis across our markets and portals to identify opportunities to enhance performance.
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   Stay informed about changes in search engine algorithms and competitive landscapes, and share insights with colleagues and peers.
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   Collaborate with Product and Technology teams by providing key SEO insights and requirements, proposing improvements, and identifying growth opportunities.
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   Advocate for SEO best practices across the organization, educating and training teams, including Content, Product &amp; Technology, and other marketing teams.
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   Define and track SEO KPIs and report on progress to the Head of Search and other stakeholders.
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  What You Bring To The Team
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   Experience in marketplaces, ecommerce, travel or digital media environments.
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   5+ years of relevant/similar SEO experience (including managing several web properties at scale), preferably in scale-ups with intense internationalization/localization needs.
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   Excellent understanding of Google Search Console, Google Analytics, Semrush, Ahrefs, ScreamingFrog, Sistrix, and other relevant SEO tools.
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   Robust understanding of technical SEO (crawling, indexing, internal linking, rendering, JS crawlability and indexation, etc)
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   Results oriented and fact-based decision making skills.
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   Team player, proactive, motivated, determined, can-do attitude.
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   Willing to become a change agent and help us deliver our business ambitions.
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  </li>
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 <strong>
  What You'll Receive
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 </strong>
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   Hybrid Work Flexibility: Embrace a balanced work model with remote work on Mondays and Fridays and in-office collaboration from Tuesday to Thursday.
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   Generous Time Off: With a strong focus on work/life balance, we offer all employees paid time off starting on day one, multiple paid holidays throughout the year, your birthday off, and a winter break at the end of the year
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   Volunteering Time: Participate in our volunteer program with 4 paid days annually to contribute to your community.
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   Modern Office Perks: Our vibrant Miami office features cutting-edge amenities, such as an electric sit/stand desk, dual monitors, a gym, and a variety of snacks and beverages.
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   Comprehensive Benefits Package: Enjoy top-tier Medical, Dental, Vision, and Life insurance, along with a 401(k) plan featuring a 4% match.
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   Commuter Benefits: Park conveniently in our building&rsquo;s garage at no charge to you. For train commuters, we subsidize most, if not all, of your monthly pass expenses.
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   Professional Development: Take advantage of online training, live courses, and additional funds for courses, seminars, and certifications to enhance your skills.
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   Team-Centric Atmosphere: Be part of a close-knit team that prioritizes relationship-building and personal connections.
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 </ul>
</div>


Senior SEO Manager

Idea Financial

<p>At Idea Financial, we&rsquo;re passionate about helping small businesses thrive. Based in Miami&rsquo;s booming Waterford Business District, we&rsquo;re a direct lender that has provided nearly $1 billion in financing to business owners nationwide. Our mission is simple: empower entrepreneurs with fast, flexible funding solutions so they can grow with confidence.</p><p>Our marketing team plays a key role in elevating our brand, supporting sales, and keeping our customers informed and engaged.</p><p><b>About the Role</b></p><p>Idea Financial is seeking a detail-oriented, analytical, and resourceful Marketing Analyst to join our growing team. You&rsquo;ll work closely with the Senior Marketing Manager to support digital marketing performance, campaign tracking, and reporting across all channels.</p><p>This role sits at the core of our marketing operations &mdash; blending technical know-how with strategic insight. You&rsquo;ll be responsible for helping optimize campaigns, manage platform integrations, and translate marketing data into actionable insights that drive smarter decisions.</p><p>If you&rsquo;re someone who loves to analyze data, improve processes, and see the story behind the numbers, this position is for you.</p><p><b>Key Responsibilities</b></p><ul><li>Support marketing campaign tracking and optimization across Google Ads, Meta, and LinkedIn.</li><li>Maintain UTM tracking links, website tags, and conversion events through Google Tag Manager.</li><li>Manage Salesforce Account Engagement (Pardot) setup, segmentation, and reporting.</li><li>Assist in data hygiene and campaign attribution across marketing and sales platforms.</li><li>Analyze and report on lead generation performance, spend efficiency, and ROAS weekly, monthly, and quarterly.</li><li>Build and maintain marketing dashboards and performance summaries for leadership.</li><li>Support SEO, metadata updates, and technical enhancements on the company website.</li><li>Evaluate vendors, tools, and automation opportunities to improve efficiency.</li><li>Conduct competitor and market research to support new campaign strategies.</li><li>Collaborate with internal teams to ensure data accuracy, campaign alignment, and lead quality.</li></ul><p><b>Qualifications</b></p><ul><li>Bachelor&rsquo;s degree in Marketing, Business, Data Analytics, or a related field.</li><li>3&ndash;5 years of experience in marketing analytics, operations, or digital campaign management.</li><li>Proficiency in Google Ads (Search &amp; Display Certified) and Google Analytics 4 (GA4).</li><li>Experience working with Salesforce or Pardot preferred.</li><li>Basic understanding of HTML, CSS, or JavaScript (for troubleshooting tracking or tags).</li><li>Advanced Excel or Google Sheets skills; familiarity with Looker Studio or Tableau is a plus.</li><li>Strong analytical, organizational, and problem-solving abilities.</li><li>Curious, proactive, and detail-oriented with a passion for marketing performance and optimization.</li></ul><p>You&rsquo;re curious about what drives results &mdash; and you&rsquo;re eager to help build the systems that make marketing smarter. You&rsquo;ll join a small, fast-moving team where your insights will directly shape strategy and outcomes.</p><p>You&rsquo;ll be empowered to own projects, collaborate across departments, and grow your technical and analytical expertise in a data-driven environment.</p><p><b>Compensation &amp; Benefits</b></p><ul><li>Salary will commensurate with experience.</li><li>401(k) with company matching</li><li>Health, dental, vision, and life insurance</li><li>Paid time off and holidays</li></ul><p><b>Schedule</b><br/>Monday to Friday<br/>9:00 AM - 5:00 PM EST<br/>In-person at our Miami headquarters (Waterford Business District)</p><p>Job Type: Full-time</p><p>Pay: $55,000.00 - $75,000.00 per year</p><p>Benefits:</p><ul><li>401(k)</li><li>401(k) matching</li><li>Dental insurance</li><li>Gym membership</li><li>Health insurance</li><li>Life insurance</li><li>Paid parental leave</li><li>Paid time off</li><li>Referral program</li><li>Vision insurance</li></ul><p>Location:</p><ul><li>Miami, FL 33126 (Required)</li></ul><p>Work Location: In person</p>

Marketing Analyst

Norwegian Cruise Line Holdings Ltd.

<div>
 <p>
  <strong>
   JOB SUMMARY
  </strong>
 </p>
 <p>
  The Manager of SEO Strategy is responsible for developing, implementing, and scaling a best-in-class organic search strategy for a leading global travel brand. This role will drive organic visibility across traditional search engines and emerging AI-driven discovery platforms. The manager will lead technical SEO, content optimization, and site architecture improvements to maximize organic traffic, rankings, and discoverability across multiple languages and global site versions.
 </p>
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 </p>
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  <strong>
   POSITION RESPONSIBILITIES
  </strong>
 </p>
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   Develop and lead a comprehensive SEO strategy, including technical SEO, content optimization, and structured data implementation.
  </li>
  <li>
   Conduct regular technical SEO audits, identifying and resolving site health issues such as crawl errors, page speed, duplicate content, and schema markup.
  </li>
  <li>
   Manage site architecture, sitemaps, robots.txt, redirects, and canonicalization to ensure optimal indexing and crawlability.
  </li>
  <li>
   Partner with content and UX teams to create and optimize landing pages based on keyword research, competitive analysis, and user intent.
  </li>
  <li>
   Guide internal teams on SEO best practices across all digital content (web, blog, social, video).
  </li>
  <li>
   Oversee multilingual SEO strategies to support international markets.
  </li>
  <li>
   Monitor and manage brand inclusion in AI-driven search tools such as ChatGPT, Google's AI Overviews, Bing Copilot, and similar platforms.
  </li>
  <li>
   Establish KPIs and reporting for visibility, accuracy, and referral traffic from AI-driven search results.
  </li>
  <li>
   Develop strategies to optimize brand representation within AI responses and voice search platforms.
  </li>
  <li>
   Partner with analytics teams to define and track key SEO performance metrics.
  </li>
  <li>
   Provide executive reporting on organic visibility, AI search inclusion, keyword rankings, traffic performance, and ROI impact.
  </li>
  <li>
   Supervise SEO specialist and external agency partners to execute tactical SEO initiatives.
  </li>
  <li>
   Collaborate cross-functionally with brand, product, design, technology, and analytics teams to integrate SEO requirements.
  </li>
  <li>
   Act as an internal evangelist for SEO and AI search discoverability, influencing leadership on emerging opportunities.
  </li>
  <li>
   Stay current with industry trends, Google algorithm updates, AI search developments, and best practices.
  </li>
  <li>
   Test and evaluate new SEO tools, platforms, and approaches to ensure the brand maintains a competitive edge.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   QUALIFICATIONS
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   DEGREE TYPE:
  </strong>
  Bachelor's Degree
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   FIELD(S) OF STUDY:
  </strong>
  Marketing, Digital Media, Web Development, Computer Science, or related field; or equivalent experience.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   EXPERIENCE
  </strong>
 </p>
 <ul>
  <li>
   Minimum 5 years of experience in SEO-focused role in e-commerce environment. Travel/hospitality industry or travel agency experience preferred.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   COMPETENCIES &amp; SKILLS
  </strong>
 </p>
 <ul>
  <li>
   Knowledge of the tourism field/travel/cruise industry.
  </li>
  <li>
   Sound knowledge of marketing fundamentals and solid decision-making skills to evaluate and decide on-site content placement and product merchandising opportunities
  </li>
  <li>
   Strong verbal and written communication skills to write clear and concise web content.
  </li>
  <li>
   Interpersonal and business skills to interact with all levels of team members effectively.
  </li>
  <li>
   Highly detail oriented with organizational and time management skills to manage multiple projects simultaneously and to shift priorities according to business needs.
  </li>
  <li>
   Ability to work effectively in a team environment.
  </li>
  <li>
   Ability to persuade and convince others.
  </li>
  <li>
   Ability to handle multiple assignments under great pressure and with little margin of error.
  </li>
 </ul>
</div>


Manager SEO

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