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digital marketing specialist Jobs in Abu Dhabi

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Respect real estate

Company DescriptionRespect is a prominent real estate company founded by two experienced engineers with over a decade of expertise in the real estate markets of Abu Dhabi, Dubai, and Ras Al Khaimah. The company has earned a strong reputation for its professionalism, customer-centric approach, and focus on delivering high-quality services. Known for its commitment to excellence, Respect has become a trusted choice for clients seeking reliable and effective real estate solutions. The company is recognized for its dedication to understanding market demands and exceeding client expectations.Role DescriptionThis is a full-time, on-site role for a Meta Ads Specialist located in Abu Dhabi. The Meta Ads Specialist will develop, implement, and optimize advertising campaigns on Meta platforms to achieve marketing objectives. Responsibilities include designing and managing campaigns, monitoring ad performance, analyzing data to optimize results, and staying updated on platform advancements. The individual will collaborate with marketing teams to align campaigns with business goals and ensure a strategic approach to lead generation and engagement.Qualifications<ul><li>Proficiency in Meta Ads Manager, campaign setup, targeting, and optimization</li><li>Experience in digital marketing strategies and social media ad management</li><li>Strong analytical and data interpretation skills for campaign performance tracking</li><li>Content creation skills, including crafting engaging ad copies and visuals</li><li>Familiarity with A/B testing and performance-based marketing</li><li>Excellent communication and collaboration skills to work within a team</li><li>Problem-solving skills and the ability to adapt to a dynamic environment</li><li>Bachelor's degree in Marketing, Business, or a related field is preferred</li></ul>Job Type: Full-time

Meta Ads Specialist

Alsultan International Real Estate LLC

About the RoleWe are seeking a highly skilled Digital Marketing &amp; Social Media Specialist with strong experience in real estate advertising across Meta Ads, Google Ads, SEO, and property portals such as Bayut &amp; Property Finder.The ideal candidate will be responsible for generating high-quality leads, managing online campaigns, and driving strong digital presence for our Abu Dhabi projects.Key Responsibilities1. Social Media ManagementPlan, create, and manage daily content across Instagram, TikTok, Facebook, and LinkedIn.Produce high-quality videos, reels, stories, and creatives for ongoing campaigns.Monitor engagement, respond to leads and comments, and optimize community growth.Manage influencers/creators when needed.2. Meta Advertising (Facebook &amp; Instagram Ads)Build and optimize advanced real estate lead generation campaigns.Create custom audiences, lookalikes, and retargeting strategies.Manage advertising budget and improve CPL (Cost per Lead) and conversion rate.3. Google Ads &amp; SEORun Google Search, Display, Performance Max, and YouTube campaigns.Perform keyword research and optimize landing pages for better conversions.Implement SEO strategies for ranking projects and company website.Track analytics using Google Analytics, Search Console, and GTM.4. Real Estate Portals (Bayut &amp; Property Finder)Upload listings with correct data, pricing, and high-quality content.Improve listing ranking through SEO, TruCheck, and daily optimization.Monitor leads performance and adjust advertising plans accordingly.5. Reporting &amp; AnalyticsGenerate weekly and monthly performance reports.Track KPIs: cost per lead, lead quality, conversion rate, ROAS, organic traffic.Provide recommendations to management for better campaign performance.RequirementsMinimum 2&ndash;4 years experience in real estate digital marketing (UAE experience preferred).Strong knowledge of Meta Ads, Google Ads, SEO, and property portals.Experience with Bayut, Property Finder, Dubizzle, and CRM systems.Strong understanding of Abu Dhabi real estate market trends is a plus.Creative mindset with ability to produce good visuals and video content.Excellent English communication (Arabic is an added advantage).Preferred SkillsCanva / Photoshop / Premiere or CapCutCRM: Salesforce, HubSpot, or real estate CRMsStrong analytical and reporting skillsAbility to work independently and meet deadlinesCompensation &amp; BenefitsCompetitive salary based on experienceTraining and growth opportunitiesVisa, medical insurance, paid leaveJob Type: Contract Contract length: 24 months

Digital Marketing & Lead Generation Specialist – Real Estate

Sustainable Homes Real Estate

Key Responsibilities1. Media Buying &amp; Campaign Management (50%)Strategy &amp; Execution: Plan, launch, and optimize paid campaigns across Meta (Facebook/Instagram), Google Ads (Search/Display/Youtube), TikTok, and Snapchat.Lead Generation: Focus heavily on generating high-quality leads for our off-plan and secondary market listings with a focus on maximizing ROAS (Return on Ad Spend) and minimizing CPL (Cost Per Lead).Audience Targeting: Utilize advanced retargeting strategies, lookalike audiences, and customer lists to reach investors and homebuyers.A/B Testing: Continuously test ad creatives, headlines, and landing pages to identify winning formulas.Reporting: Analyze campaign performance weekly and present actionable insights to the management team.2. Content Creation &amp; Creative Strategy (50%)Ad Creatives: Design high-converting visuals and edit video ads specifically for paid social (Reels, Stories, Feeds).Property Showcases: Visit properties to shoot walkthroughs, agent pieces-to-camera, and lifestyle content using mobile (iPhone 14/15 Pro) or professional camera setups.Editing: Edit fast-paced, engaging real estate videos using tools like CapCut, Premiere Pro, or After Effects.Copywriting: Write compelling ad copy, scripts for video ads, and engaging captions that drive action.Key Responsibilities1. Google Ads Mastery (40%)Search Campaigns: Build and manage high-intent Search campaigns targeting keywords related to UAE off-plan projects, luxury real estate, and specific developer launches (e.g., Aldar, Binghatti).Keyword Strategy: Conduct deep keyword research, manage negative keyword lists, and optimize Quality Scores to lower CPC.YouTube &amp; Display: Run retargeting campaigns using Google Display Network and YouTube bumpers to stay top-of-mind for users who visited our website.Conversion Tracking: Set up and troubleshoot Google Tag Manager (GTM) and Google Analytics 4 (GA4) to ensure every lead is tracked accurately.2. Meta Ads (Facebook &amp; Instagram) (40%)Lead Generation Forms: Master the use of on-platform Lead Forms vs. landing page conversions to find the right balance of volume and quality.Audience Segmentation: Build advanced custom audiences (Customer Lists, Video Viewers, Website Visitors) and Lookalikes for precise targeting.Campaign Architecture: Structure campaigns for distinct objectives: Brand Awareness (Reach) vs. Direct Lead Gen (Conversions).Job Type: Full-time

Marketing Specialist

Total Techno

Location: Abu Dhabi Company: Advertising &amp; Marketing AgencyJob Title:Digital Marketing SpecialistJob Summary:We are looking for a highly skilled Digital Marketing Specialist with strong hands-on experience in paid advertising and performance marketing. This role is for professionals only &mdash; not entry-level. The ideal candidate must be able to plan, execute, optimize, and scale paid campaigns independently.Key Responsibilities:<ul><li>Plan, manage, and optimize paid advertising campaigns on:</li><li>Google Ads (Search, Display, YouTube)</li><li>Meta Ads (Facebook &amp; Instagram)</li><li>TikTok Ads, Snapchat Ads (experience is a strong plus)</li><li>Develop performance-driven strategies focused on leads, conversions, and ROI</li><li>Conduct keyword research, audience targeting, A/B testing, and funnel optimization</li><li>Manage budgets, bids, and campaign scaling</li><li>Track performance using Google Analytics, Meta Pixel, Tag Manager, and conversion tracking</li><li>Prepare detailed performance reports with insights and recommendations</li><li>Manage and optimize SEO &amp; Search Engine visibility</li><li>Coordinate with content, design, and sales teams to ensure campaign alignment</li><li>Stay updated with the latest digital marketing trends and ad platform changes</li></ul>Job Requirements (Strict):<ul><li>Minimum 4&ndash;5 years of proven experience in Digital Marketing &amp; Paid Advertising</li><li>Expert level in:</li><li>Google Ads</li><li>Meta Ads (Facebook &amp; Instagram)</li><li>Strong understanding of:</li><li>Conversion tracking &amp; analytics</li><li>SEO &amp; Search Engine Marketing (SEM)</li><li>Marketing funnels &amp; lead generation strategies</li><li>Ability to manage multiple campaigns and budgets simultaneously</li><li>Strong analytical mindset and decision-making skills</li><li>Fluent in English (Arabic is a strong advantage)</li><li>Experience working with agencies or multiple clients is highly preferred</li></ul>Nice to Have (Plus):<ul><li>Experience with TikTok &amp; Snapchat Ads</li><li>Website &amp; landing page optimization experience</li><li>Basic knowledge of CRO (Conversion Rate Optimization)</li><li>Experience in healthcare, real estate, or service-based industries</li></ul>Working Hours:<ul><li>Monday &ndash; Friday: 8:30 AM &ndash; 5:30 PM</li><li>Saturday: 8:30 AM &ndash; 4:00 PM</li><li>Sunday: OFF</li></ul>Salary &amp; Benefits:<ul><li>Competitive salary based on experience</li><li>Performance-based bonuses</li><li>Professional agency environment</li><li>Long-term growth opportunity</li></ul>Job Type: Full-timePay: AED4,000.00 - AED12,000.00 per month

Digital Marketing Specialist (Performance & Paid Ads Expert)

Flowerlab

Job SummaryWe are seeking a creative and results-driven Marketing Specialist to develop, execute, and optimize marketing campaigns across various channels. The ideal candidate will have strong digital marketing skills, a strategic mindset, and the ability to translate brand goals into effective marketing initiatives.Key Responsibilities<ul><li>Plan and execute marketing campaigns across social media, email, website, and offline channels.</li><li>Manage social media accounts, create content calendars, and produce engaging posts and stories.</li><li>Monitor campaign performance, generate reports, and analyze metrics to improve ROI.</li><li>Assist in brand development, product launches, and seasonal promotional strategies.</li><li>Coordinate with the sales team to align marketing initiatives with business goals.</li><li>Conduct market research to identify trends, competitor activities, and customer preferences.</li><li>Manage paid advertising campaigns (Google Ads, Meta Ads, etc.) when required.</li><li>Work with designers, photographers, and other vendors to produce high-quality marketing materials.</li><li>Ensure consistency in brand messaging and visual identity across all platforms.</li></ul>Requirements<ul><li>Bachelor&rsquo;s degree in Marketing, Communications, or related field (preferred).</li><li>Proven experience in digital marketing or social media management.</li><li>Strong understanding of current marketing tools, trends, and analytics.</li><li>Proficiency with social media platforms, Meta Business Suite, and Google Workspace.</li><li>Basic knowledge of graphic design tools (Canva, Adobe Suite is a plus).</li><li>Excellent communication, creativity, and project management skills.</li><li>Ability to work under pressure and handle multiple campaigns simultaneously.</li></ul>How to ApplySend your updated CV/portfolio to +971 50 788 8512 with the subject line: Application &ndash; Marketing Specialist.Job Types: Full-time, PermanentPay: AED3,000.00 - AED4,000.00 per month

Trans Emirates Property L.L.C

Job descriptionJob Title: WordPress Developer &amp; SEO Specialist (Real Estate Experience)Location: Abu DhabiJob Type: Full-timeOverview:We are seeking a talented and detail-oriented WordPress Developer and SEO Specialist with proven experience in the real estate industry. The ideal candidate will be responsible for developing and maintaining WordPress websites, optimizing them for search engines, and driving organic traffic to generate leads for real estate listings and services.Key Responsibilities:WordPress Development:<ul><li>Build, customize, and maintain a WordPress website for real estate company listings.</li><li>Implement and configure real estate plugins such as IDX/MLS integrations.</li><li>Ensure websites are responsive, fast, and user-friendly.</li><li>Manage themes, templates, and plugins efficiently.</li><li>Troubleshoot and resolve website issues, bugs, and performance bottlenecks.</li><li>Create landing pages optimized for conversions and lead generation.</li></ul>SEO (Search Engine Optimization):<ul><li>Conduct keyword research and competitor analysis to identify opportunities.</li><li>Optimize on-page elements: titles, meta tags, headings, alt text, and content structure.</li><li>Develop and implement link-building strategies.</li><li>Monitor site performance using tools like Google Analytics, Search Console, SEMrush, etc.</li><li>Analyze SEO performance and prepare regular reports with actionable insights.</li><li>Stay updated with the latest SEO trends, algorithm updates, and best practices.</li></ul>Real Estate Industry Focus:<ul><li>Understand the unique SEO and content strategies for real estate (location-based SEO, listing pages, neighborhood guides).</li><li>Work with real estate agents or marketing teams to improve visibility of listings and services.</li><li>Create or manage property listing pages that are optimized for both search engines and user experience.</li></ul>Qualifications:<ul><li>Proven experience as a WordPress Developer and SEO Specialist.</li><li>Minimum 2&ndash;3 years working in or with the real estate industry.</li><li>Proficient in HTML, CSS, PHP, JavaScript, and WordPress CMS.</li><li>Strong understanding of real estate marketing trends and platforms (e.g., IDX Broker, MLS).</li><li>Experience with SEO tools (e.g., Ahrefs, SEMrush, Yoast, Screaming Frog).</li><li>Basic graphic design or content creation skills are a plus.</li></ul>Soft Skills:<ul><li>Strong attention to detail and a passion for clean, efficient code.</li><li>Excellent communication and time management skills.</li><li>Ability to work independently and in collaboration with sales/marketing teams.</li></ul>Preferred:<ul><li>Experience with local SEO and schema markup for real estate.</li><li>Familiarity with Google Ads, Facebook Ads, or other PPC platforms.</li></ul>Job Type: Full-timePay: AED4,000.00 - AED5,000.00 per monthWork Location: In person

WordPress Developer

DOCTOR ATIQUR RAHMAN POLYCLINIC

Full job descriptionWe are looking for a Female Part time Marketing Specialist FOR A MEDICAL CENTER IN NEW SHAHAMA to lead and execute high-impact digital campaigns. This position combines strategic marketing with hands-on content creation and video editing to drive measurable growth across multiple channels.Responsibilities<ul><li>Content &amp; Video Production</li><li>Create, edit, and optimize engaging videos using Adobe Creative Cloud tools: Photoshop, After Effects, Premiere Pro, and DaVinci Resolve.</li><li>Digital Advertising &amp; Campaign Management</li><li>Plan, launch, and manage paid campaigns on Google Ads/AdSense (required), LinkedIn, Meta/Facebook, and TikTok.</li><li>Monitor performance, conduct A/B tests, and adjust budgets to maximize ROI.</li><li>Social Media Strategy</li><li>Develop content calendars and grow brand presence across LinkedIn, Instagram, Facebook, and TikTok.</li><li>Track trends and competitor activity to inform creative direction.</li><li>Analytics &amp; Reporting</li><li>Provide detailed performance reports and insights for continuous improvement.</li></ul>Job Type: Part-timePay: AED1000.00 - AED3,000.00 per monthExpected hours: 4 &ndash;hrs per dayJob Type: Part-timePay: AED1,000.00 - AED3,000.00 per monthExpected hours: 24 per week

Social Media Specialist

Explore 178+ Meta ads specialist in Abu Dhabi this January. Find roles across top companies and apply now to boost your career.

178 meta ads specialist jobs IN Abu Dhabi

Meta Ads Specialist

Digital Marketing & Lead Generation Specialist – Real Estate

Marketing Specialist

Digital Marketing Specialist (Performance & Paid Ads Expert)

Marketing Specialist

WordPress Developer

Social Media Specialist