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performance marketing specialist Jobs in Istanbul

performance marketing specialist

commercial strategy&planning mng. Jobs in Istanbul

commercial strategy&planning mng.

trade marketing manager

L'Oréal

<div>
 The world leader in beauty, present in 150 countries on five continents! Our 37 international brands include L&rsquo;Or&eacute;al Paris, Kiehl&rsquo;s, Vichy, Giorgio Armani Beauty, Garnier, Yves Saint Laurent Beaut&eacute;, Ralph Lauren, Maybelline New York, K&eacute;rastase, Biotherm, Lanc&ocirc;me, NYX PMU, L&rsquo;Or&eacute;al Professionnel, Vichy, La Roche-Posay, Diesel, Cerave and many more
 <br/>
 <br/>
 For more than a century, L&rsquo;Or&eacute;al has devoted itself solely to one business: beauty. We strive to be the 1st
 <strong>
  beauty-tech
 </strong>
 company all around the world!
 <strong>
  Beauty
 </strong>
 is a powerful force that moves us. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity. Our ambition for the coming years is to
 <strong>
  create the beauty that moves the world!
  <br/>
  <br/>
 </strong>
 If you are ready to take charge of your career and join us on our quest for the next billion consumers, follow us to get the insider scoop on our business, culture, and tips on how to join us to shape the future of beauty. Join our
 <strong>
  Consumer Products Division!
  <br/>
  <br/>
 </strong>
 <strong>
  What You&rsquo;ll Do
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Creates and implements a Category Retail/ Online+Offline Vision based on Shopper insights, Retail/O+O environment and Division Strategy
  </li>
  <li>
   Analyze market data, competition and creates concrete actions plans with sales team
  </li>
  <li>
   Analyze market distribution data, finds out opportunities, prepares channel&amp; format specific actions plans
  </li>
  <li>
   Conduct shopper studies / researches for responsible categories.
  </li>
  <li>
   Overview of opportunities and risks per Key client/Category for CPD Assortment/Planogram presence, quantified in Sell out Value and Net Sales
  </li>
  <li>
   Integrates launches in Assortment Matrix as per MS projection and WD target
  </li>
  <li>
   Provide launch segment and distribution strategy &amp; planograms in all segments
  </li>
  <li>
   Provides assessment on portfolio efficiency &amp; guide delisting plan
  </li>
  <li>
   Creates Listing Selling story based on Trends, Shopper insights and Category Impact
  </li>
  <li>
   Translates the Brand/ Category growth vision into the Division Assortment and Distribution priorities
  </li>
  <li>
   Identifies Opportunities and risks for CPD growth in each category&rsquo;s retail landscape, leading the creation of the selling story to capture them
  </li>
  <li>
   Provides Product performance, Retail and shopper insights for the different processes launch timings, pricing decisions, promotional Planning
  </li>
  <li>
   Builds partnerships with Key Retailers to establish L&rsquo;Or&eacute;al as a thought leader in the trade, leading to the adoption of our Category Vision, facilitating the implementation of the Division Strategy
  </li>
  <li>
   Support Category Manager via analyzing customer / SKU based data for category management projects and makes proposals for category growth at customer
  </li>
  <li>
   Join category management related customer meetings with Category Manager
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Do You Have What It Takes
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   4 years university degree
  </li>
  <li>
   3 - 4 years of experiences in sales, marketing and trade marketing
  </li>
  <li>
   Excellent communication skills in English
  </li>
  <li>
   Advanced level of MS Office Applications
  </li>
  <li>
   B class driving license
  </li>
  <li>
   Good communication and negotiation skills
  </li>
  <li>
   Strong analytical problem solving skills
  </li>
  <li>
   Ambitious, confident and able to take initiative
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  What Could L&rsquo;or&eacute;al Offer You
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   The ultimate place to win and achieve your career dreams if you take initiative and push the boundaries while helping others shine along the way
  </li>
  <li>
   Work with some of the biggest brands and experts in the business, and the most passionate people
  </li>
  <li>
   A diverse environment
  </li>
  <li>
   Opportunity to be at the center of digital transformation
  </li>
  <li>
   World class training and development
   <br/>
   <br/>
  </li>
 </ul>
 #WEARELOREAL
 <br/>
 <br/>
 Take a closer look at our world here!
</div>


Category Development Executive, Make-up, Consumer Products

Colgate-Palmolive

<div>
 No Relocation Assistance Offered
 <br/>
 <br/>
 Job Number #167190 - Istanbul, Turkey, Turkey
 <br/>
 <br/>
 <strong>
  Who We Are
  <br/>
  <br/>
 </strong>
 Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!
 <br/>
 <br/>
 Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values&mdash;Caring, Inclusive, and Courageous&mdash;we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.
 <br/>
 <br/>
 <strong>
  Job Summary:
  <br/>
  <br/>
 </strong>
 The Customer Development Manager/Ecommerce is responsible for delivering net sales, volume and market share targets for our customers through driving growth within categories. Responsibilities also cover establishing long term mutually helpful relationships with customers and optimally using resources within a certain budget.
 <br/>
 <br/>
 <strong>
  Job Responsibilities:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Translate customer development strategies into specific operational objectives (e.g., pricing, distribution, plan o gram execution, volume, profitability, and market share) and other key performance indicators. Performance metrics include trade investment, margin, forecast accuracy, account inventory levels, on shelf availability, and promotional performance.
  </li>
  <li>
   Ensure &ldquo;winning on the ground&rdquo; is a top priority for the team, and that 5P tactics and demand marketing initiatives are performed with excellence at the point of sales
  </li>
  <li>
   Influence customers to grow sales, improve service and identify efficiencies by applying new techniques, tools and information systems.
  </li>
  <li>
   Work with Retail Marketing team to leverage trade spending and develop effective promotional and in store programs that drive consumption off the shelf. Ensure efficient and effective use of promotional material and equipment.
  </li>
  <li>
   Conduct detailed analyses of trends and gain customer and CP agreement for a business plan that balances the needs of the customer and Colgate.
  </li>
  <li>
   Performs other duties as assigned
  </li>
  <li>
   Complies with all policies and standards
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Required Qualifications:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Bachelor's Degree Preferably with a business administration, economics and social sciences bachelor degree.
  </li>
  <li>
   Minimum 5 years Customer and category management experience; preferably within a multinational FMCG company in Ecommerce and similar channel
  </li>
  <li>
   P&amp;L Literacy
  </li>
  <li>
   Negotiation Skills
  </li>
  <li>
   Proficient in English
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Our Commitment to Inclusion
  <br/>
  <br/>
 </strong>
 Our journey begins with our people&mdash;developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.
 <br/>
 <br/>
 <strong>
  Equal Opportunity Employer
  <br/>
  <br/>
 </strong>
 Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.
 <br/>
 <br/>
 Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.
 <br/>
 <br/>
</div>


Customer Development Manager-Ecommerce

Mondelēz International

<div>
 <strong>
  Job Description
  <br/>
  <br/>
 </strong>
 <strong>
  Are You Ready to Make It Happen at Mondel&emacr;z International?
  <br/>
  <br/>
 </strong>
 <strong>
  Join our Mission to Lead the Future of Snacking. Make It with Pride.
  <br/>
  <br/>
 </strong>
 Managing merchandising team to fulfill execution of activities in both National and Regional Key account stores.
 <br/>
 <br/>
 <strong>
  How You Will Contribute
  <br/>
  <br/>
 </strong>
 You will:
 <br/>
 <br/>
 <ul>
  <li>
   Manage and control the merchandising budget (Daily Operations &amp; G&amp;O).
  </li>
  <li>
   Oversee merchandising agencies and ensure close alignment and execution.
  </li>
  <li>
   Take ownership of daily category-related responsibilities.
  </li>
  <li>
   Set and track SPV Perfect Store targets; conduct mid-year and year-end performance evaluations.
  </li>
  <li>
   Provide on-the-job coaching and orientation for new SPVs.
  </li>
  <li>
   Organize classroom and field trainings when required.
  </li>
  <li>
   Ensure availability of uniforms and in-store tools (e.g. PS booklets, bundling materials) for the team.
  </li>
  <li>
   Coordinate with category and trade marketing teams to deliver and execute display/POP materials in the field.
  </li>
  <li>
   Track and manage inventory of display and POP materials.
  </li>
  <li>
   Manage warehousing operations and liaise with third-party logistics providers.
  </li>
  <li>
   Guide the team to act in line with the annual activity calendar.
  </li>
  <li>
   Plan and execute merchandising display contests.
  </li>
  <li>
   Ensure accuracy of Trax data collected by the merchandising team.
  </li>
  <li>
   Lead all merchandising-related operations for religious holidays (e.g. Eid).
  </li>
  <li>
   Manage seasonal recruitment processes for temporary merchandising staff.
  </li>
  <li>
   Organize training for G&amp;O merchandisers before Eid periods.
  </li>
  <li>
   Conduct in-store audits during the pre-Eid period.
  </li>
  <li>
   Ensure seamless coordination of the merchandising team during peak periods to support business needs.
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  What You Will Bring
  <br/>
  <br/>
 </strong>
 A desire to drive your future and accelerate your career and the following experience and knowledge:
 <br/>
 <br/>
 <ul>
  <li>
   Deals with merchandising agencies
  </li>
  <li>
   Deals with store managers
  </li>
  <li>
   Deals with warehousing company for display/POP
  </li>
  <li>
   Works in collaboration with category planning teams, NKA &amp; RKA sales teams, sales operations, procurement dept.
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  More About This Role
  <br/>
  <br/>
 </strong>
 <strong>
  What you need to know about this position:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Min. 5 years of experience in a team manager role in FMCG sector.
  </li>
  <li>
   Holding a bachelor&rsquo;s degree (B.A.),
  </li>
  <li>
   B Class driving license,
  </li>
  <li>
   No military obligation for male candidates,
  </li>
  <li>
   Having a good knowledge of MS Office programs (Excel, Word, PowerPoint, Outlook),
  </li>
  <li>
   Having a good knowledge of Field Sales,
  </li>
  <li>
   No travel restriction,
  </li>
  <li>
   Having good knowledge about category dynamics,
  </li>
  <li>
   Having a good presentation and management abilities,
  </li>
  <li>
   Analytical thinking ability with data analyzes and interpretation,
  </li>
  <li>
   Proactive team player and decision maker,
  </li>
  <li>
   Excellent communication and organization skills,
  </li>
  <li>
   Strong analytical and business problem solving skills,
  </li>
  <li>
   Good understating of sales processes,
  </li>
  <li>
   Ability to establish relationships with the trade, with internal and external clients.
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  What extra ingredients you will bring:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Holding a master's degree qualification or equivalent certification,
  </li>
  <li>
   Fluent in English (both verbally and written).
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Education / Certifications:
  <br/>
  <br/>
 </strong>
 <strong>
  Job specific requirements:
  <br/>
  <br/>
 </strong>
 <strong>
  Travel requirements:
  <br/>
  <br/>
 </strong>
 <strong>
  Work schedule:
  <br/>
  <br/>
 </strong>
 <strong>
  Relocation Support Available?
  <br/>
  <br/>
 </strong>
 No Relocation support available
 <br/>
 <br/>
 <strong>
  Business Unit Summary
  <br/>
  <br/>
 </strong>
 We value our talented employees, and whenever possible strive to help one of our associates grow professionally before recruiting new talent to our open positions. If you think the open position you see is right for you, we encourage you to apply!
 <br/>
 <br/>
 <em>
  Our people make all the difference in our succes
  <br/>
  <br/>
 </em>
 Mondel&emacr;z International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
 <br/>
 <br/>
 <strong>
  Excited to grow your career?
  <br/>
  <br/>
 </strong>
 We value our talented employees, and whenever possible strive to help one of our associates grow professionally before recruiting new talent to our open positions. If you think the open position you see is right for you, we encourage you to apply!
 <br/>
 <br/>
 <strong>
  IF YOU REQUIRE SUPPORT TO COMPLETE YOUR APPLICATION OR DURING THE INTERVIEW PROCESS, PLEASE CONTACT THE RECRUITER
  <br/>
  <br/>
 </strong>
 <strong>
  Job Type
  <br/>
  <br/>
 </strong>
 Regular
 <br/>
 <br/>
 Category Planning &amp; Activation
 <br/>
 <br/>
 Sales
</div>


Field Execution Executive, Ankara

NielsenIQ

<div><b>Company Description</b><p><br>
NIQ GFK is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. We provide consumer packaged goods manufacturers/fast-moving consumer goods, Tech &amp; Durables manufacturers and retailers with accurate, actionable information and insights and a complete picture of the complex and changing marketplace that companies need to innovate and grow. Our approach marries proprietary data with other data sources to help clients around the world understand what&rsquo;s happening now, what&rsquo;s happening next, and how to best act on this knowledge. We like to be in the middle of the action. That&rsquo;s why you can find us at work in over 90 countries, covering more than 90% of the world&rsquo;s population. For more information, visit www.niq.com.</p><b><br>
Job Description</b><p><b><br>
RESPONSIBILITIES:</b></p><ul><li>
Knowledge of the FMCG and Retail industry, understanding how trade and business needs are changing</li><li>
Build and maintain a close business relationship with a group of assigned FMCG clients which will involve contract negotiations with the aim of expanding cooperation to new services</li><li>
Being responsible for managing relationships with assigned clients resulting in achieved revenue target and client satisfaction, increase client engagement and selling Retail Measurement services and NielsenIQ solutions</li><li>
Identifying manufacturers business needs and finding the best fitting NielsenIQ solutions &ndash; cooperation with other internal departments</li><li>
Owning the business plans: financial target, proposal submission, securing revenue on hand, building pipeline and tracking the financial performance of the clients</li><li>
Being responsible in financial tracking, forecasting, revenue recognition, cash collection processes together with finance team. Managing internal pre and post sales activities</li><li>
Takes accountability for business planning and implementation. Tracks the financial performance of clients.</li><li>
Understanding of NielsenIQ portfolio and interconnectedness of different solutions</li><li>
Use NielsenIQ tools and methodologies to build answers to clients&rsquo; business questions</li><li>
Close cooperation with client success team for resolution and clarification of client queries, preparing recommendations and providing solutions to the client needs</li></ul><p><b>
QUALIFICATIONS</b></p><ul><li>
Min. 5 years of experience in FMCG Retail and/or Trade Marketing</li><li>
Has proficient knowledge of NielsenIQ data set</li><li>
Excellent presentation skills</li><li>
Good organizational and interpersonal skills</li><li>
Ability to bring added value in teamwork</li><li>
Awareness of the clients&rsquo; needs</li><li>
Strong business acumen and financial knowledge</li><li>
Fluency in English and Turkish</li><li>
Excellent command of Microsoft Office applications</li><li>
Curious about the data and competent to see the big picture and generate insight by incorporating multiple data resources/sets such as NielsenIQ data analysis, consumer studies, macroeconomy and FMCG environment knowledge</li><li>
Eager to be a constant learner in an ever-changing FMCG environment</li></ul><p><b>
What we can offer</b></p><ul><li>
Work in an international, multicultural environment</li><li>
Hybrid &amp; flexible working module</li><li>
Access to learning platforms, mentorship programmes, and educational support to keep developing your skills</li><li>
Peer-to-peer recognition program to enable feedback sharing and reward your achievements</li><li>
Life and health insurance</li><li>
Additional paid days off</li><li>
Monthly lunch ticket</li></ul><p>
#LI-SG1</p><b><br>
Additional Information</b><div></div><p><b><br>
Our Benefits</b></p><ul><li>
Flexible working environment</li><li>
Volunteer time off</li><li>
LinkedIn Learning</li><li>
Employee-Assistance-Program (EAP)</li></ul>
<p><b>
About NIQ</b></p><p>
NIQ is the world&rsquo;s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights&mdash;delivered with advanced analytics through state-of-the-art platforms&mdash;NIQ delivers the Full View&trade;. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world&rsquo;s population.</p><p>
For more information, visit NIQ.com</p><p>
Want to keep up with our latest updates?</p><p>
Follow us on: LinkedIn | Instagram | Twitter | Facebook</p>
<p><b>
Our commitment to Diversity, Equity, and Inclusion</b></p><p>
NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion</p></div>

Account Development Manager

BNP Paribas

<div><p>We are looking for a committed and motivated employee for Assistant Relationship Manager/Relationship Manager position within Financial Institutions (FI) Department in TEB.</p><p>
The ideal candidate should have below qualifications:</p><ul><div>
University degree (minimum Bachelor&rsquo;s degree)</div><div>
4-8 years of job experience within Banking / Financial, preferable Financial Institutions background</div><div>
Linguistic skills are a must &ndash; perfect command of English language both written and oral</div><div>
Understanding of macroeconomics and banking industry, regional and international market dynamics, specifically trade finance, and treasury products</div></ul><p>
Required Strong Skills:</p><ul><div>
Strong analytical skills. Able to analyse transactions and reach balanced judgements</div><div>
Ability to build and leverage relationships while achieving the goals and objectives of the organization and department</div><div>
Profound communication, marketing and presentation skills</div><div>
Documentation and reporting skills (advanced Excel and PowerPoint skills)</div><div>
Excellent team player with problem solving skills</div><div>
Responsible, committed and self-motivated</div><div>
Confident, outspoken demeanour; ability to build relationship with different cultures</div><div>
The ability to adapt to required strategies and support the delivery of the business objectives</div></ul><p><b>
JOB DESCRIPTION :</b></p><ul><div>
Responsible for establishing or maintaining ongoing relationships with Financial Institutions (FIs).</div><div>
Assist and guide other business units functions to extend support to all banking relationships.</div><div>
Ensure compliance with all AML/KYC Compliance based requirements relating to the portfolio.</div><div>
Obtain credit limits for trade finance and treasury business to support liquidity and trading operations of the Bank.</div><div>
Manage documentation negotiations with FIs including trade agreements, risk participations, structured funding, syndicated loan facilities and treasury agreements.</div><div>
Developing business strategies on FIs and promoting business opportunities in trade finance, global markets and structured funding.</div><div>
Develop the portfolio by prospecting potential Financial Institutions in the market.</div><div>
Traveling to assigned countries and setting up virtual / onsite meetings to fulfil department goals and drafting of call reports.</div><div>
Monitor, consistently, the latest developments relating to the counterparties in the geographical portfolio.</div></ul></div>

Financial Institutions Assistant Manager/ Manager

Pernod Ricard

<div><div><b>Pernod Ricard is Conviviality</b></div><p></p><div><div><div><div><p><b>
We are</b><b> </b><i>Cr&eacute;ateurs de convivialit&eacute;</i><b>.</b><b> </b>Conviviality is what makes us <b>unique</b>.</p><p>
It's a key part of our culture as a Company and is something that people can truly understand and experience once they join Pernod Ricard. When working on our refreshed EVP, we wanted to make sure to capture this essence and incorporate it into our storytelling going forward, to proclaim it: <b>&ldquo;Conviviality, it&rsquo;s our thing.&rdquo;</b></p></div></div></div></div><p></p><p><b>
Position: Off Trade Area Manager, Black Sea</b></p><p><b>
Location: Samsun</b></p><p><b>
Department: Sales</b></p><p><b>
Reports To: Regional Sales Manager (Anatolia)</b></p><div></div><p><b>
Direct Reports</b></p><ul><li><b>
Sales Supervisors:</b> 4</li></ul><p></p><p><b>
Organizational Rationale</b></p><p>
This role ensures Pernod Ricard T&uuml;rkiye&rsquo;s commercial excellence in the Off Trade channel across the Black Sea region, a market with growing importance for distribution and retail visibility. It provides leadership in managing distributor partnerships, retail coverage, and investment discipline, ensuring sustainable sales growth and consistent brand presence.</p><p></p><p><b>
OBJECTIVE</b></p><p>
To lead Pernod Ricard T&uuml;rkiye&rsquo;s Off Trade field sales operations in the Black Sea region, ensuring achievement of sales and distribution targets, building strong distributor and retailer partnerships, and developing a high-performing sales team that consistently delivers commercial excellence.</p><p></p><p><b>
MAIN RESPONSIBILITIES</b></p><p></p><p><b>
Field Execution &amp; Commercial Deployment</b></p><ul><li>
Implement Off Trade strategies across the Black Sea region in alignment with national sales priorities.</li><li>
Ensure achievement of primary and secondary sales targets.</li><li>
Increase distribution width and depth across retail and wholesale accounts.</li><li>
Drive merchandising and in-store promotional activities in cooperation with Trade Marketing.</li></ul><p><b>
Team Management &amp; Development</b></p><ul><li>
Lead, coach, and develop Sales Supervisors and their respective teams.</li><li>
Set clear performance objectives, monitor progress, and provide feedback.</li><li>
Foster a culture of accountability, collaboration, and continuous improvement.</li></ul><p><b>
Distributor Management</b></p><ul><li>
Manage distributor relationships, including stock levels, credit limits, and outlet coverage.</li><li>
Strengthen relationships with key retail partners to maximize availability and visibility.</li><li>
Support joint business planning with distributors and retailers.</li></ul><p><b>
Insights &amp; Reporting</b></p><ul><li>
Provide structured feedback on sales performance, market dynamics, and competitor activity.</li><li>
Deliver regional insights to inform national planning and S&amp;OP processes.</li><li>
Track ROI on trade investments and adjust plans based on performance.</li></ul><p></p><p><b>
REQUIREMENTS</b></p><ul><li><b>
Education: </b>4 Years&rsquo; University degree</li><li><b>
Experience:</b><ul><li>
Minimum 8-10 years of commercial experience, in FMCG or beverage industry</li><li>
Minimum 3&ndash;5 years of people management experience in sales, field team leadership, or key account management roles.</li></ul></li><li><b>
Professional Skills:</b><ul><li>
Strong understanding of <b>Offtrade channel dynamics</b> and key commercial drivers</li><li>
Proven leadership capabilities in managing <b>field sales teams</b> and driving execution excellence</li><li>
Ability to <b>translate commercial strategies into regional action plans</b> with measurable outcomes</li><li>
Solid planning, organizational, and <b>analytical skills</b> to monitor and improve performance</li><li>
Effective communicator with strong collaboration and stakeholder management abilities</li></ul></li><li><b>
Managerial &amp; Leadership Skills:</b><ul><li>
Demonstrated ability to lead and develop high-performing sales teams.</li><li>
Builds a performance-driven culture and encourages best practice sharing.</li><li>
Strong stakeholder management and cross-functional collaboration skills.</li></ul></li><li><b>
Competencies:</b><ul><li>
Strategic &amp; Commercial Thinking</li><li>
People Leadership</li><li>
Distributor &amp; Customer Orientation</li><li>
Execution Excellence</li><li>
Agility &amp; Accountability</li><li>
Stakeholder Management</li></ul></li><li><b>
Languages: </b>Turkish (native), English (professional fluency).</li><li><b>
Mobility: </b>Willingness to travel extensively within the region and occasionally nationwide.</li></ul><p></p><p><b>
Key Justifications:</b></p><p></p><ul><li><b>
Team Development &amp; Capability Building</b></li></ul><p>
Leads and develops Sales Supervisors in the region, fostering coaching, operational clarity, and preparing future leaders within the commercial organization &amp; provides dedicated leadership for Off Trade operations in the Black Sea, ensuring disciplined execution, consistent standards, and alignment with national sales strategies.</p><ul><li><b>
Distributor &amp; Retailer Management</b></li></ul><p>
Strengthens execution quality through structured distributor partnerships and improved collaboration with key retail accounts, ensuring visibility, availability, and commercial discipline.</p><ul><li><b>
Performance &amp; Investment Optimization</b></li></ul><p>
Ensures ROI-driven trade spending and disciplined performance monitoring, delivering profitable growth and premium brand presence across the Off Trade channel.</p><ul><li><b>
Cross-functional Collaboration</b></li></ul><p>
Acts as the regional liaison with central functions (Marketing, Trade Marketing, Supply Chain, Finance), enhancing the speed and effectiveness of commercial execution in the Black Sea region.</p><p></p><p><b>
Summary</b></p><p></p><p>
The <b>Off Trade Area Manager (Black Sea) </b>role is established to:</p><ul><li>
Lead regional Off Trade sales execution, ensuring sustainable growth and premium brand visibility.</li><li>
Build strong distributor and retailer partnerships, driving performance across key accounts.</li><li>
Develop and manage a high-performing team with a culture of accountability and agility.</li><li>
Provide regional leadership aligned with national Off Trade strategies and cross-functional collaboration</li></ul><p></p><p><b>
Why Join Us?</b></p><p></p><p>
At Pernod Ricard T&uuml;rkiye, we foster a culture of responsibility, entrepreneurship, and mutual trust. Join a global company that promotes diversity, empowers its teams, and inspires progress&mdash;while making a meaningful impact in the communities we serve.</p><p></p><p><b>
Where Conviviality is at work?</b></p><p></p><p><b>
Collective Spirit:</b><b> </b>Conviviality is in our DNA and connects us beyond borders. The more diverse we are, the better we are at shaping the future of our industry. At our table, we have fun and bring a performance mindset to our work. We feel proud to continue the legacy of our group and iconic brands.</p><p></p><p><b>
Craft Your Path:</b><b> </b>Our people enjoy coming together and transforming obstacles into opportunities. Everyone is empowered to do their best work and we nurture an enthusiasm for innovation and growth. Here, you will own your career and have access to unique opportunities to craft the path you want to take.</p><p></p><p><b>
Cultivate The Future:</b> We&rsquo;re a business with a soul. We care deeply about each other, our communities and our planet. We cherish the land where our products are grown and are committed to bringing good times from a good place. Being responsible in a safe and sustainable way is at the core of everything we do.</p><p></p><p><b>
Building a Workplace of Inclusion</b></p><p>
In line with the Group&rsquo;s core values, all recruitment processes are guided by the PR Leadership Attributes and the technical skills required for the role, ensuring fairness and eliminating any potential bias in candidate evaluation.</p><p></p><p><b>
Job Posting End Date:</b></p><p></p><p><b>
Target Hire Date</b><b>:</b></p>
2025-09-30<p></p><p><b>
Target End Date</b>:</p></div>

Off Trade Area Manager, Black Sea

Operations OO

<div></div><div><div><b>If you&rsquo;ve worn a pair of glasses, we&rsquo;ve already met.</b></div><div><br>
We are a global leader in the design, manufacture, and distribution of ophthalmic lenses, frames, and sunglasses. We offer our industry stakeholders in over <b>150 countries</b> access to a global platform of high-quality vision care products (such as the Essilor brand, with Varilux, Crizal, Eyezen, Stellest and Transitions), iconic brands that consumers love (such as Ray-Ban, Oakley, Persol, Oliver Peoples, Vogue Eyewear and Costa), as well as a network that offers consumers high-quality vision care and best-in-class shopping experiences (such as Sunglass Hut, LensCrafters, Salmoiraghi &amp; Vigan&ograve; and the GrandVision network), and leading e-commerce platforms.</div><br>
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Join our global community of over <b>190,000</b> <b>dedicated</b> <b>employees</b> around the world in driving the transformation of the eyewear and eyecare industry.</div><br>
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Discover more by following us on LinkedIn!</div><br>
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Your #FutureInSight with EssilorLuxottica</b></div><br>
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Are you willing to pioneer new frontiers, foster inclusivity and collaboration, embrace agility, ignite passion, and make a positive impact on the world? Join us in redefining the boundaries of what&rsquo;s possible.</div><br>
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Your role</b></div>
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This role will report to Brand Marketing Manager Lenses and will be a key support to drive the lenses category and to implement the marketing strategies for the market. Moreover, the position will be business focused and hence will work closely with many key stakeholders from business/sales to supply chain/operations teams.</div><br>
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Main responsibilities:</b></div><br>
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<li>Responsible of Essilor brands with the main objective to drive growth &amp; value.</li>
<li>Together with Brand Marketing Manager Lenses, executes the lens category &amp; portfolio strategy and sets overall brand targets while working on positioning, distribution, and pricing strategy for the brands in her/his responsibility.</li>
<li>Implements the local strategy and marketing plans for country following both Global/META guidelines while advocating and supporting market needs.</li>
<li>Marketing strategy &amp; plan includes mainly B2C or B2B trade marketing, activations, promotions, events, buying days/fairs &amp; training. Media &amp; website management will be a minimal part of the scope within the framework of the Turkish legislation related to medical devices.</li>
<li>Responsible for the analysis &amp; monitoring of lens brand performances to support the definition of the local strategy &amp; action plan (incl. corrective actions in case of gaps).</li>
<li>Responsible from pricing strategy and all related projects on pricing of the brands she/he manages.</li>
<li>Makes monthly/yearly unit forecasts together with sales, finance, and supply chain teams.</li>
<li>Prepares weekly/monthly performance reviews.</li>
<li>Develops &amp; implements the go-to market plan of new technology and product launches in the market.</li>
<li>Together with the Brand Marketing Manager, s/he manages &amp; proactively proposes solutions to develop and enhance the marketing processes.</li>
<li>Prepares the marketing budget by lens brand (trade, media, training) aligned with company targets. During the year, s/he supervises and follows up the marketing budget allocated and monitors the successive updating and revision phases.</li>
<li>Gives support and strategic guidance from a brand perspective to the commercial &amp; medical reps team by giving and taking frequent feedback especially from the field teams.</li>
<li>Regular competitor analysis.</li>
<li>Dedicated to Lenses &amp; Instruments Category. On Lenses, you will be focused mainly on the &ldquo;red&rdquo; network, Nikon, Kodak and local brands including cross network brands like Stellest and Transitions.</li>
<li>Support the Brand Marketing Manager in Lens category vision and strategize action plans.</li>
<li>Implement with your direct reports the marketing action plan.</li>
<li>Be business centric and be able to work closely with the many stakeholders, with a focus on sales teams.</li></ul><br>
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Main requirements:</b></div><br>
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<li>University degree in Life Sciences, Engineering, Business Administration, Marketing</li>
<li>At least 5 years experience in marketing in Medical Devices, Dermo-cosmetics, Pharma or EyeCare sectors (ex:Contact Lens Business )</li>
<li>Fluent English,</li>
<li>Excellent interpersonal and communication skills,</li>
<li>Analytical,</li>
<li>Proficiency in MS office applications,</li></ul><br>
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Languages:</b></div><br>
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Turkish/English</div><br>
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Recruiting process</b></div><br>
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If you are selected , you will be contacted by the HR Department to guide you through the specific steps for your application.</div><br>
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#LI-LM1</div><br>
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Our Diversity, Equity and Inclusion commitment<br>
</b></div><div></div><div>We are committed to creating an inclusive environment for all employees. We celebrate diversity and provide equal opportunities to all, regardless of race, gender, ethnicity, religion, disability, sexual orientation, or any other characteristic that makes us unique.</div></div>

Brand Manager Turkey -Lenses

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