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analyst - business generation

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business development representative

customer lifecycle marketing manager Jobs in Boston

customer lifecycle marketing manager

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director of product management

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external marketing specialist

demand generation marketing manager

Smartleaf

<div><p><b>Position Overview</b>:</p><p>
This is Smartleaf's primary campaign and demand generation role. The person in this seat owns the programs that generate pipeline: outbound and ABM campaigns, email nurture sequences, event and webinar promotion, and content distribution. They also serve as the day-to-day HubSpot administrator, ensuring the platform is well-configured, workflows are functioning, and contacts are clean and properly segmented.</p><p>
This role is for someone who understands the full buyer journey, can design programs that move prospects through it, and can execute those programs themselves inside HubSpot without heavy support. They will work alongside the writer (who supplies content) and in tight partnership with sales (who shares pipeline accountability).</p><p><b><br>
Company Overview</b>:
<br>
Smartleaf is an automated portfolio management rebalancing SaaS solution that makes it possible for wealth advisors to deliver highly personalized, tax-optimized portfolio management with unprecedented expertise, scale and efficiency.</p><p>
Our RIA subsidiary, Smartleaf Asset Management (SAM), leverages Smartleaf software to provide an outsourced service for the review, rebalancing and trading of personalized and tax-optimized portfolios.</p><p>
Our solution enables wealth advisors&mdash;Registered Investment Advisors (RIAs), bank trusts, and platforms serving them&mdash;to greatly improve the quality of their portfolio management and spend much less time doing it.</p><p>
Our system saves or defers more in taxes than most investors pay in wealth advisory fees. We make working with direct indexes as easy as working with ETFs. We are the first system to support automated tax-optimized portfolio management at the household level. We make multi-year tax-optimized transitions effortless. We enable a firm&rsquo;s entire book to be managed by one FTE. And more.</p><p>
We support an industry-wide shift away from the largely false promise of market-beating returns towards the more valuable and sustainable role of being each investor&rsquo;s &quot;lifetime financial coach.&quot; Our clients are ambitious firms that embrace this vision.</p><p>
Whether clients work with Smartleaf or SAM, they typically engage us to manage their entire book. Smartleaf software is currently used to generate customized, tax-optimized trades for roughly $85B in assets. SAM, launched in 2020, has $4.5B in AUM.</p><p><b><br>
Key Responsibilities:</b></p><p><b>
Campaign &amp; Demand Generation Responsibilities</b></p><ul><li><p>
Design and execute campaigns and ABM targeting Smartleaf&rsquo;s core market of RIAs, wealth managers, and enterprise wealth management firms</p></li><li><p>
Build and manage email nurture sequences in HubSpot across multiple buyer segments and funnel stages, from first touch through sales-ready</p></li><li><p>
Own event and webinar promotion end-to-end: pre-event campaigns, registration workflows, post-event follow-up sequences, and lead capture</p></li><li><p>
Develop and execute content distribution strategy across email, LinkedIn, and owned channels; partner with the writer to align content calendar to pipeline goals</p></li><li><p>
Build and manage a basic SEO content program in collaboration with the writer, identifying keyword opportunities and ensuring content is distributed for organic reach</p></li><li><p>
Run structured A/B tests on messaging, subject lines, CTAs, and audience segments; report results and iterate</p></li><li><p>
Partner tightly with sales on pipeline targets, lead handoff, MQL definitions, and regular pipeline reviews</p></li></ul><p></p><p><b>
Marketing Communication &amp; Lead Generation</b></p><ul><li><p>
Serve as primary HubSpot administrator: manage user access, contact properties, list segmentation, and platform hygiene</p></li><li><p>
Build and maintain HubSpot workflows, enrollment logic, and automation sequences that support campaign programs</p></li><li><p>
Own lead scoring model and lifecycle stage definitions in collaboration with sales</p></li><li><p>
Maintain contact database health: list hygiene, deduplication, opt-out compliance, and CAN-SPAM adherence</p></li><li><p>
Set up campaign tracking infrastructure including UTM parameters and campaign attribution in HubSpot</p></li><li><p>
Produce recurring HubSpot-based campaign performance reports and share with marketing and sales leadership</p></li></ul><p></p><p><b>
Ideal Candidate Profile</b></p><ul><li><p>
3-5 years in B2B marketing with hands-on experience in both campaign/demand gen execution and HubSpot administration. Experience in financial services, specifically wealth management is a plus!</p></li><li><p>
Proven track record building campaigns, ABM, or nurture programs that contributed measurably to pipeline</p></li><li><p>
HubSpot Marketing Hub certification preferred; direct experience building workflows, sequences, and lists required</p></li><li><p>
Experience with event and webinar promotion workflows including pre/post automation</p></li><li><p>
Comfortable working in a lean team &mdash; this role requires both strategic thinking and hands-on execution</p></li><li><p>
Background in fintech, wealth management tech, or B2B SaaS strongly preferred</p></li><li><p>
Sales-aligned mindset: has worked against shared pipeline targets and understands MQL-to-SQL handoff</p></li></ul><p><b><br>
Why Join Smartleaf?</b></p><ul><li><p>
Impact: Shape and scale the marketing strategy of a firm transforming wealth management.</p></li><li><p>
Compensation: $105,000-$135,000 per year + stock options.
</p></li><li><p>
Benefits: Health insurance with $0 deductible; market holidays + 20 days PTO.
</p></li><li><p>
Flexibility: Option for remote work.</p></li></ul><p><b><br>
Interview Process</b></p><ul><li><p>
Initial recruiter screen</p></li><li><p>
Hiring manager interview</p></li><li><p>
A cross-functional team member interview</p></li><li><p>
A short case study presentation with a committee</p></li></ul></div>

Demand Generation Marketing Manager

Walker Sands

<div><p><b>We strongly encourage people of color, lesbian, gay, bisexual, transgender, queer and non-binary people, veterans, parents, and individuals with disabilities to apply. As an equal opportunity employer Walker Sands is committed to diversity, equity, and inclusion and welcomes everyone to our team.</b></p>
<p><b>
In your application, please feel free to note which pronouns you use (For example &ndash; she/her/hers, he/him/his, they/them/theirs, etc).</b></p>
<p><b>
If you need reasonable accommodation at any point in the application or interview process, please let us know.</b></p>
<p>
Walker Sands is looking for a <b>Senior Writer</b> to help shape and elevate how our clients show up as industry leaders.</p>
<p>
This is a senior, client-facing role for a writer who brings <b>strong editorial instincts, a sharp point of view and experience developing executive and brand thought leadership</b>. You'll work closely with content, PR and strategy teams to create B2B content that builds authority, drives visibility and supports broader marketing and communications goals.</p>
<p>
You'll play a central role in defining and delivering B2B content for high-impact thought leadership programs while also contributing to a wide range of content initiatives &mdash; partnering with clients and other teams to turn complex ideas into clear, compelling narratives that resonate with key audiences.</p>
<p><b>
What You'll Do</b></p>
<h4 class="jobSectionHeader"><b>
Drive Executive &amp; Brand Thought Leadership</b></h4>
<ul><li>Help evolve and execute Walker Sands' approach to executive and brand thought leadership across accounts</li>
<li>Position clients as credible, differentiated voices in their industries</li>
<li>Partner with PR, strategy and account teams to align thought leadership with media, speaking and brand opportunities</li>
<li>Identify timely topics and narratives that connect client expertise to industry trends and conversations</li>
</ul><h4 class="jobSectionHeader"><b>Create High-Impact B2B Content Across Formats</b></h4>
<ul><li>Write and edit a range of content, including thought leadership (bylines, LinkedIn posts, keynote materials, expert commentary) as well as blogs, ebooks, data reports, white papers, campaign assets and other marketing content</li>
<li>Contribute to integrated content programs that support brand awareness, engagement and demand generation goals</li>
<li>Collaborate directly with executives and subject matter experts to capture their voice and perspective, as well as with internal teams to develop content aligned to campaign objectives</li>
<li>Translate complex or technical ideas into clear, engaging and authoritative content</li>
<li>Ensure all content meets a high bar for quality, clarity and originality</li>
</ul><h4 class="jobSectionHeader"><b>Act as a B2B Content Leader</b></h4>
<ul><li>Serve as an internal expert on executive and brand thought leadership best practices</li>
<li>Guide teams on tone, messaging and content formats that resonate with media and target audiences</li>
<li>Contribute to the development of frameworks, examples and training that elevate thought leadership across the agency</li>
<li>Identify opportunities to expand thought leadership programs for existing clients and connect them to broader content and campaign initiatives</li>
</ul><h4 class="jobSectionHeader"><b>Support Client and Team Success</b></h4>
<ul><li>Present ideas and content to clients with confidence and clarity</li>
<li>Provide editorial direction and feedback to other writers and team members</li>
<li>Contribute to new business efforts through ideation and strategic input</li>
<li>Flex across content types and priorities, stepping in to support high-priority or complex assignments beyond thought leadership</li>
<li>Collaborate cross-functionally to ensure content aligns with broader campaign, communications and marketing goals</li>
</ul>
<p><b>What You'll Bring</b></p>
<ul>
<li>4+ years of experience in B2B writing, journalism, PR or content marketing, with a strong focus on thought leadership</li>
<li>Experience developing executive voice and positioning for senior leaders</li>
<li>A portfolio that includes bylines, opinion pieces, LinkedIn content, speeches or similar formats</li>
<li>Strong understanding of what makes content compelling, credible and relevant in media and professional channels</li>
<li>Excellent writing and editing skills, with a clear sense of structure, tone and narrative</li>
<li>Experience interviewing executives or subject matter experts and translating conversations into polished content</li>
<li>Confidence working directly with clients and presenting ideas</li>
<li>Agency, media or newsroom experience preferred</li>
<li>Curiosity about business, technology and industry trends</li>
<li>Familiarity with AI tools and emerging technologies preferred</li>
</ul><h3 class="jobSectionHeader"><b>Why This Role Matters</b></h3>
<p>
At Walker Sands, thought leadership is a critical way we help B2B clients build credibility, and it works best when integrated into a broader content ecosystem that drives awareness, engagement and demand.</p>
<p>
This role is an opportunity to shape how our clients' voices are defined and amplified &mdash; and to help raise the bar for what effective, modern thought leadership looks like across the agency.</p>
<h3 class="jobSectionHeader"><b>
Compensation + Benefits</b></h3>
<ul><li>We strive for salary range transparency in our hiring process. This is a major step towards not only complying with regulations where required, but also to make sure pay equity and DEI are top of mind during the hiring process. Base salary is only a part of the total rewards package - this role will also be eligible for a bonus based on company performance, as well as benefits. Below is the starting salary for this role:<br>
<b>Starting Salary:</b> 83,500 - 87,600 a year</li>
<li><ul><li>Placement on the salary scale will be determined by various factors, such as, but not limited to, relevant qualifications, certifications, experience, skills, seniority, geographic location, performance, education, business or organizational requirements and internal equity.</li>
<li>Starting salaries are not inclusive of a full range of compensation for this role and are instead meant to reflect the expected beginning salary for a new hire. Merit-based increases can be earned after time in role.</li>
</ul></li>
</ul><p><b>Total Rewards Package:</b></p>
<ul>
<li><b> Health Coverage:</b> Comprehensive medical, dental, and vision plans, plus mental health resources, pet insurance, fertility benefits, and more.</li>
<li><b> Retirement Savings:</b> Employer-matched 401(k) and access to financial planning services.</li>
<li><b> Flexible PTO:</b> Take time as needed for vacations, mental health, or personal days. Includes 8 paid holidays, half-day summer Fridays, and a week off between Christmas and New Year.</li>
<li><b> Hybrid Work:</b> Mix of in-office and remote work, with tools to stay connected across teams.</li>
<li><b> Milestone Sabbatical:</b> Celebrate five years with a two-week sabbatical and a $2,000 gift.</li>
<li><b> Family Support:</b> Generous paid leave for new parents and caregivers, plus policies for pregnancy loss, adoption challenges, and more.</li>
<li><b> Growth Opportunities:</b> Clear career paths, mentorship programs, and learning events to help you grow professionally.</li>
<li><b> Culture:</b> Our agency values our supportive, collaborative culture where we work hard to achieve the best outcomes for clients. Read more on our website here!</li>
</ul>
<p>#LI-Hybrid</p></div>

Senior Writer, Content

Validity

<div><div><b>About the Role</b></div>
We're building out our Customer Lifecycle Marketing function and looking for a Customer Lifecycle Marketing Manager to design and execute programs that keep Validity's enterprise customers engaged, successful, and growing.<br>
<br>
This role is about driving active product use and surfacing cross-sell opportunities across our customer base -through campaigns, in-app messaging, and channel programs that work together as a cohesive post-sale journey. You'll own the strategy and execution of lifecycle programs end to end: knowing when and how to reach customers, which moments matter most, and how to use every available channel - including Pendo - to move them forward.<br>
<br>
You'll partner closely with our Email Marketing Manager to align in-app and email into connected nurture journeys, with Account Management and Customer Success to ensure programs are landing where they matter most, and with internal stakeholders like Product Marketing when product moments create the right opportunity for a customer campaign. This is a high-visibility role on a small, focused team - your work will directly shape how Validity's customers experience our products and our brand after the sale.<br>
<br>
We are currently hiring candidates who can work a hybrid office-based position (Tuesdays, Wednesdays, and Thursdays) in Validity's Boston (Financial District) office or Validity's Broomfield, CO office locations, or candidates who are available for a remote opportunity in one of the following states in the USA: CT, FL, GA, IL, IN, ME, NH, NJ, NC, OH, PA, RI, TX.<br>
<div><b>
Position Duties &amp; Responsibilities
</b></div>Customer Lifecycle Programs<ul><li>
Develop and execute lifecycle marketing programs for existing Validity customers that drive active use of our core products and create cross-sell opportunities</li><li>
Plan and launch campaigns across channels - email, in-app, paid ads, direct mail, events, and more - that move customers through adoption milestones and introduce them to solutions they don't yet use</li><li>
Identify and act on program-worthy moments throughout the year, including product releases, usage milestones, and seasonal opportunities, in coordination with internal stakeholders</li></ul>
In-App Messaging &amp; Pendo<ul><li>
Own Validity's Pendo strategy: designing and scaling in-app guides, onboarding flows, product announcements, and cross-sell prompts that meet customers at the right moment inside our products</li><li>
Use Pendo as an integrated channel alongside email and other programs: ensuring in-app messages reinforce campaign themes, product launches, and lifecycle moments rather than existing in isolation</li><li>
Leverage Pendo analytics to understand how customers are engaging with our products, identify gaps in adoption, and inform where campaigns or in-app interventions will have the most impact</li></ul>
Cross-Channel Journey Strategy<ul><li>
Partner with our Email Marketing Manager on the strategic approach to customer nurture: contributing to the design of new email programs and ensuring in-app and email work together, not in silos</li><li>
Think across the full post-sale journey and identify where different channels and moments should connect to create a seamless experience</li><li>
Bring channel insights and program performance back into the planning process, so the next campaign or nurture motion is smarter than the last</li></ul>
Customer Advocacy &amp; Expansion Signals<ul><li>
Manage our G2 review site strategy: building programs that encourage, collect, and activate customer feedback to improve loyalty and support new customer acquisition in partnership with Demand Gen</li><li>
Oversee UserGems programs for existing customers, partnering with Account Management to refine champion-tracking alerts and follow-up strategy that captures expansion signals early</li></ul>
Reporting &amp; Optimization<ul><li>
Own reporting on lifecycle programs across channels, tracking engagement, product adoption, and contribution to cross-sell pipeline</li><li>
Maintain a continuous improvement mindset: regularly reviewing what's working, what isn't, and bringing clear recommendations to the team</li></ul><div><b>
Required Experience, Skills, and Education</b></div><ul><li>
Proven experience running customer lifecycle or customer marketing programs in a B2B SaaS environment, with a focus on post-sale adoption and expansion</li><li>
Hands-on Pendo experience is required; experience building in-app programs and knowledge on how to use the platform strategically, not just tactically</li><li>
A campaign-first mindset: you know how to plan and execute multi-channel programs and can think through the full arc of a customer communication, from strategy to copy to results</li><li>
Solid email marketing fluency - you don't need to build it yourself, but you understand segmentation, nurture strategy, and how email fits into a broader lifecycle motion</li><li>
Comfortable with data: you pull your own reports, interpret results, and use insights to make decisions and recommendations</li><li>
Experience partnering cross-functionally with Account Management or Customer Success teams</li><li>
Familiarity with tools like UserGems, G2, Salesforce, or Pardot is a plus</li><li>
Strong written communication - you can write clear, on-brand messaging for campaigns, in-app guides, and email with minimal guidance</li></ul><br>
Salary range $95,000 - $105,000 plus benefits, bonus opportunities and stock options. Final salary may vary depending on skills, location, and/or experience.<p><b><br>
About Validity</b></p>
<p>For over 20 years, tens of thousands of organizations across the world have relied on Validity solutions to target, contact, engage, and retain customers &ndash; using trustworthy data as a key advantage. Validity&rsquo;s flagship products &ndash; Everest, DemandTools, BriteVerify, and GridBuddy Connect &ndash; are all highly rated, #1 solutions for sales and marketing professionals. These solutions deliver smarter email campaigns, more qualified leads, more productive sales, and ultimately faster growth.</p>
<p>Validity is a truly unique company - massive revenue growth, top-tier investors, 5-star product ratings, proven ability to acquire and integrate top tech companies and welcome them into the Validity family, a winning culture, and a work environment that fosters hard work, trust, and fun.</p>
<p>Headquartered in Boston, Validity has offices in Denver, London, Sao Paulo, and Sydney. For more information, connect with us on LinkedIn, Instagram, and Twitter.</p>
<p>_____________________________________________________________________________</p>
<p>Validity is proud to be an equal opportunity employer. We are committed to providing equal employment opportunities to all employees and applicants for employment regardless of actual or perceived race, color, ancestry, national origin, citizenship, religion or creed, age, physical or mental disability, medical condition, AIDs/HIV status, genetic information, military and veteran status, sex, parental status (including pregnancy and pregnancy-related conditions, childbirth, post childbirth, nursing mother, parent of a young child and parent of a foster child), gender (including gender identity and expression), sexual orientation, marital status (including registered domestic partner status), or any other characteristic protected by applicable federal, state, or local law.</p>
<p>_____________________________________________________________________________</p>
<p><b>Please review our Applicant Privacy Notice before submitting any information: </b><b>Applicant Privacy Notice</b></p><p>
</p><p>OMzJN0lGlA</p></div>

Customer Lifecycle Marketing Manager

HireTalent - Staffing & Recruiting Firm

<div>
 <p>
  <strong>
   Market Research Analyst
  </strong>
 </p>
 <p>
  📍 Boston, MA (Hybrid &ndash; 2 days remote)
 </p>
 <p>
  Our Client is looking for a
  <strong>
   Market Research Analyst
  </strong>
  who thrives at the intersection of customer insight, product marketing, and data-driven storytelling. This role is ideal for someone who enjoys turning complex technical concepts into compelling messaging and helping shape go-to-market strategy for innovative technology solutions.
 </p>
 <p>
  What You&rsquo;ll Do
 </p>
 <ul>
  <li>
   Research target customers (IT Solution Providers) to understand preferences, challenges, and buying behavior
  </li>
  <li>
   Build customer personas and map end-to-end customer journeys
  </li>
  <li>
   Develop messaging for Uninterruptible Power Supply (UPS) products and portfolio offerings
  </li>
  <li>
   Identify gaps in competitor positioning and craft clear value propositions
  </li>
  <li>
   Support product launches including strategy, timelines, and execution planning
  </li>
  <li>
   Create and manage launch effectiveness surveys and analyze results
  </li>
  <li>
   Develop marketing and sales enablement kits using modern AI marketing tools
  </li>
  <li>
   Assist in localized marketing campaigns and regional storytelling initiatives
  </li>
  <li>
   Support creation of A+, E+, and rich media content for global e-commerce syndication
  </li>
  <li>
   Draft video storyboards and collaborate with creative agencies on promotional content
  </li>
  <li>
   Help shape digital journeys including landing pages and product selection experiences
  </li>
  <li>
   Create marketing content for AI Data Center White Space and DCIM solutions
  </li>
 </ul>
 <p>
  What You Bring
 </p>
 <ul>
  <li>
   Bachelor&rsquo;s degree in Marketing, Communications, Media Studies, or related field
  </li>
  <li>
   4+ years of experience in B2B and B2C marketing or related roles
  </li>
  <li>
   Experience translating technical product information into compelling marketing content
  </li>
  <li>
   Strong background in product launches and lifecycle marketing
  </li>
  <li>
   Familiarity with UX/UI and customer journey tools (Figma, wireframing, prototyping, A/B testing, user surveys)
  </li>
  <li>
   Experience with marketing and analytics tools such as Tableau, Looker Studio, ContentSquare, Aprimo, or similar
  </li>
  <li>
   Proficiency with Adobe Creative Cloud (Photoshop, InDesign, Premiere Pro)
  </li>
  <li>
   Experience using AI content tools such as Canva, Copilot, Anyword, or similar
  </li>
  <li>
   Strong collaboration skills across cross-functional and global teams
  </li>
 </ul>
 <p>
  Why This Role Stands Out
 </p>
 <ul>
  <li>
   High-visibility role supporting global product launches
  </li>
  <li>
   Blend of research, strategy, and creative execution
  </li>
  <li>
   Opportunity to shape messaging for next-generation data center solutions
  </li>
  <li>
   Work with modern AI marketing tools and digital experiences
  </li>
 </ul>
 <p>
  If you enjoy transforming customer insights into impactful marketing and want to influence how innovative technology solutions go to market, we&rsquo;d love to connect.
 </p>
</div>


Market Research Analyst

Klaviyo

<div><div><p><i>At Klaviyo, we value the unique backgrounds, experiences and perspectives each Klaviyo (we call ourselves Klaviyos) brings to our workplace each and every day. We believe everyone deserves a fair shot at success and appreciate the experiences each person brings beyond the traditional job requirements. If you're a close but not exact match with the description, we hope you'll still consider applying. Want to learn more about life at Klaviyo? Visit </i><i>klaviyo.com/careers</i><i> to see how we empower creators to own their own destiny.</i></p></div><p>
Are you a demand gen marketer with a keen eye for data and analytics? A storyteller who seeks to know their audiences and build compelling programs that drive action? We're looking for an Integrated Marketing Lead who understands the unique combination of precise audience segmentation, relevant messaging, strategic media planning, experimental design and overall customer journey, while rooted in driving ROI and scalable outcomes. In this role, you'll work with Product Marketing, Content, Creative, Lifecycle, Web, and Field teams to help Klaviyo realize our vision for K:Service, our AI‑first customer service platform that connects Customer Hub, Customer Agent, and Helpdesk so brands can turn every support interaction into a revenue and loyalty moment&mdash;not just a resolved ticket. You will report directly to the Sr. Director of Integrated Marketing.</p><br>
<p></p>
<p><b>
How You'll Make a Difference:</b></p>
<ul>
<li>Ideate, design, and execute the K:Service marketing customer journey across all channels</li>
<li>Collaborate with Product Marketing and Service GTM teams to position K:Service for both marketing and service buyers, ensuring campaigns speak to CX metrics (deflection, resolution rate, CSAT) as well as pipeline, revenue, and retention.</li>
<li>Lead the campaign strategy and planning inclusive of high reach channels and performance focused digital channels</li>
<li>Optimize audience-specific messaging and positioning with Product Marketing teams to create engagement at each stage of the funnel for net new leads</li>
<li>Refine end-to-end customer journey by partnering with content and creative teams to optimize existing content and ideate/build new content to keep leads engaged</li>
<li>Collaborate and work cross-functionally to align campaign strategies and goals across the organization including Brand, Lifecycle, Product Marketing, Content Marketing, Product-Led Growth, Web, and SEO.</li>
<li>Define and build measurement plan with Analytics team ensuring understanding of K:Service success drivers and growth levers by country, audience, channel and tactic</li>
<li>Gather and analyze campaign performance, including reporting learnings of key findings and best practices</li>
<li>Understand industry landscape, tech capabilities and competitive approach to recommend content, creative assets, CTAs, landing page experience to increase and scale new customers</li>
<li>Develop and establish success criteria to help inform resource planning, campaign flighting and overall prioritization across multiple stakeholders</li>
<li>Performs other related duties as assigned.</li></ul><br>
<p></p>
<p><b>
Who You Are:</b></p>
<ul>
<li>8+ years of experience in combination of channel, performance, lifecycle, demand gen, revenue, and integrated campaign marketing</li>
<li>Proven expertise building end-to-end customer journeys and relevant campaigns to drive leads through the funnel</li>
<li>Foundational knowledge of performance marketing success metrics and ability to report KPIs to executive leadership teams</li>
<li>Advanced analytics experience with ability to manage complex data sets across site analytics and attribution models, Google Analytics and Salesforce preferred</li>
<li>Accountable and goal-oriented, with strong ownership of results and execution quality</li>
<li>Excellent communicator who can align stakeholders, ask the right questions, and drive clarity across teams</li>
<li>Highly organized, able to manage multiple campaigns, partners, and timelines simultaneously</li>
<li>Comfortable in a fast paced, agile and high growth environment with ability to navigate gray areas by developing new processes and streamline workflows</li></ul><br>
<p></p>
<p>
We use Covey as part of our hiring and / or promotional process. For jobs or candidates in NYC, certain features may qualify it as an AEDT. As part of the evaluation process we provide Covey with job requirements and candidate submitted applications. We began using Covey Scout for Inbound on April 3, 2025.</p>
<p>
Please see the independent bias audit report covering our use of Covey here</p>
<p>
#IndeedGTM</p><div><p><b>
Get to Know Klaviyo</b></p>
<p>
We're Klaviyo (pronounced clay-vee-oh). We empower creators to own their destiny by making first-party data accessible and actionable like never before. We see limitless potential for the technology we're developing to nurture personalized experiences in ecommerce and beyond. To reach our goals, we need our own crew of remarkable creators&mdash;ambitious and collaborative teammates who stay focused on our north star: delighting our customers. If you're ready to do the best work of your career, where you'll be welcomed as your whole self from day one and supported with generous benefits, we hope you'll join us.</p>
<p><i>
AI fluency at Klaviyo includes responsible use of AI (including privacy, security, bias awareness, and human-in-the-loop). We provide accommodations as needed.</i></p>
<p><i>
By participating in Klaviyo's interview process, you acknowledge that you have read, understood, and will adhere to our </i><i>Guidelines for using AI in the Klaviyo interview Process</i><i>. For more information about how we process your personal data, see our </i><i>Job Applicant Privacy Notice</i><i>.</i></p><br>
<p><i>
Klaviyo is committed to a policy of equal opportunity and non-discrimination. We do not discriminate on the basis of race, ethnicity, citizenship, national origin, color, religion or religious creed, age, sex (including pregnancy), gender identity, sexual orientation, physical or mental disability, veteran or active military status, marital status, criminal record, genetics, retaliation, sexual harassment or any other characteristic protected by applicable law.</i></p>
<div>
<div><div><div><div><div><div><div><div><div><div><div><i>IMPORTANT NOTICE: Our company takes the security and privacy of job applicants very seriously. We will never ask for payment, bank details, or personal financial information as part of the application process. All our legitimate job postings can be found on our official career site. Please be cautious of job offers that come from non-company email addresses (@klaviyo.com), instant messaging platforms, or unsolicited calls.</i></div>
<div></div>
<div><b>By clicking &quot;Submit Application&quot; you consent to Klaviyo processing your Personal Data in accordance with our Job Applicant Privacy Notice. If you do not wish for Klaviyo to process your Personal Data, please do not submit an application.</b><b><i> </i></b><i>You can find our Job Applicant Privacy Notice </i><i>here</i><i> and </i><i>here</i><i> (FR).</i></div></div></div></div></div></div></div></div></div></div></div></div></div></div><div></div>

Integrated Marketing Lead - K:Service

BRUKER

<div>Overview:
<div>
Bruker is enabling scientists to make breakthrough discoveries and develop new applications that improve the quality of human life. Bruker&rsquo;s high-performance scientific instruments and high-value analytical and diagnostic solutions enable scientists to explore life and materials at molecular, cellular and microscopic levels. In close cooperation with our customers, Bruker is enabling innovation, improved productivity and customer success in life science molecular research, in applied and pharma applications, in microscopy and nano analysis, and in industrial applications, as well as in cell biology, preclinical imaging, clinical phenomics and proteomics research and clinical microbiology.</div><div></div><div><br>
Today, worldwide more than +11000 employees are working on this permanent challenge at over 90 locations on all continents. Bruker continues to build upon its extensive range of products and solutions, its broad base of installed systems and a strong reputation among its customers. Being one of the world's leading analytical instrumentation companies, Bruker is strongly committed to further fully meeting its customers&rsquo; needs as well as continuing to develop state-of-the-art technologies and innovative solutions for today's analytical questions.</div><div></div><div><br>
Bruker Daltonics is seeking a Regional Sales Manager based in the Northeast. In this role, the Regional Sales Manager will lead a dedicated sales team and work closely with product specialists and application experts to maximize Life Sciences sales opportunities across the assigned U.S. Northeast region.</div><br>
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Responsibilities:<div></div><div><div><br>
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Lead, mentor, and develop a regional sales team, including setting clear targets and performance goals for four Field Sales Representatives.</li><li>
Develop and execute regional strategies to meet or exceed sales volume objectives.</li><li>
Ensure an efficient end‑to‑end sales process&mdash;from lead generation and funnel management to demos, closing, and instrument placement&mdash;leveraging Product Specialists, Applications, and Service resources appropriately.</li><li>
Support and coach field representatives in managing their territories, identifying and closing opportunities, prioritizing key accounts, and communicating market insights to Marketing, Sales, Service, Applications, and Logistics.</li><li>
Conduct regular joint field travel with representatives to assess progress, provide guidance, and strengthen customer engagement.</li><li>
Organize regional sales meetings, recurring team calls, and territory‑specific events (e.g., sales roadshows with Marketing support).</li><li>
Maintain ongoing communication with senior management, including detailed monthly activity reports, accurate sales forecasts (current quarter, 3&ndash;6‑month outlook, and rolling 1‑year unit forecast), NOB metrics, competitive intelligence, and won/lost analysis.</li><li>
Manage regional resource needs, including Product Specialist support and demo instrument allocation.</li><li>
Drive local‑level sales strategies to expand customer awareness, maximize sales opportunities, and enhance customer satisfaction to support referrals.</li></ul><br>
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Qualifications:
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Exceptional oral and written communication skills, with the ability to engage effectively across diverse internal and external audiences.</li><li>
Strong interpersonal skills and a proven ability to collaborate in a cross‑functional, team‑oriented environment.</li><li>
Excellent presentation, planning, and organizational abilities, with a high level of attention to detail.</li><li>
Demonstrated ability to prioritize and make sound decisions in a fast‑paced, rapidly evolving commercial environment.</li><li>
Highly self‑motivated, proactive, and able to work both independently and collaboratively toward shared business goals.</li><li>
Ability and willingness to travel as required to support regional team needs, customer engagements, and business objectives.</li><li>
Valid driver&rsquo;s license required.</li></ul><div>
At Bruker, the base salary is part of our total compensation. The estimated base salary range for this full-time position is between 109,500.00 and 175,000.00 and provides an opportunity to progress as you grow and develop within a role. The base salary for the role will depend on several job-related factors, including, but not limited to, education, training, experience, the geographic location of the successful candidate, skills, competencies, job-related knowledge, and travel requirements for this position. Full-time employees may also be eligible for a performance-related incentive in addition to a full range of benefits, including 401(k) with company match, an employee stock purchase plan, medical and dental plans, life insurance, short-term and long-term disability insurance, employee assistance program and paid time off including vacation, sick time and holidays, and more.</div><div></div><div><br>
Bruker is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, and other protected characteristics.</div><div></div><div><br>
Certain positions at Bruker require compliance with export control laws and as a result, all interviewed candidates for all positions will be screened pre-interview to determine their eligibility in light of export control restrictions.</div></div></div><div></div>

Regional Sales Manager, Northeast

BOARD International

<div>At Board, we power financial and operational planning solutions for the world&rsquo;s best brands. Thousands of enterprises use our technology to optimize resources, drive growth, and ensure profitability. With advanced analytics and forecasting, plus AI-driven insights, customers transform complex, real-time data into actionable intelligence.<br>
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What&rsquo;s been key to our success? Our people&mdash;we value everyone&rsquo;s unique perspective and energy they bring to the organization. We collaborate openly across teams and borders. We embrace a growth mindset to get results. And we celebrate shared success as goals and milestones are achieved.<br>
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Ready to join a team where innovation meets collaboration? If you're driven by bold ideas and a customer-centric mentality, your next adventure starts here!<br>
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We are looking for a <b>Senior Product Marketer, Office of Finance</b> to lead positioning, messaging, and go-to-market strategy for Board&rsquo;s finance solutions across the CFO organization.<br>
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This role sits at the intersection of finance, technology, and storytelling, translating complex capabilities (including AI-driven insights) into compelling narratives that resonate with CFOs, FP&amp;A leaders, and finance transformation stakeholders.<br>
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You will play a critical role in shaping how Board competes and wins in the Office of Finance market: driving pipeline, enabling Sales, and strengthening our category leadership.<br>
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<b>Key Responsibilities</b><br>
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<b>Marketing Strategy and Positioning</b><ul><li>
Develop deep understanding of the Office of Finance buying groups, market trends, and competitive landscape</li><li>
Define clear, differentiated messaging and positioning, highlighting AI-driven finance use cases and business outcomes</li><li>
Translate product capabilities into compelling narratives for external audiences</li></ul><b>
Go-to-Market Strategy (GTM) and Execution</b><ul><li>
Own and execute GTM strategies across key segments and use cases</li><li>
Partner cross-functionally to deliver integrated campaigns, ABM programs, and sales plays that drive and progress pipeline</li><li>
Ensure consistent messaging across the comprehensive buyer journey</li></ul><b>
Content, Thought Leadership and AI Enablement</b><ul><li>
Create high-impact content (thought leadership, customer stories, videos, executive presentations) to support marketing and sales</li><li>
Leverage AI to scale content creation and improve quality and speed</li><li>
Position Board as a trusted advisor in finance transformation</li></ul><b>
Sales and Partner Enablement</b><ul><li>
Equip Sales and Partner teams with effective enablement assets (presentations, toolkits)</li><li>
Support client-facing engagements, including keynote presentations and demos</li><li>
Enable teams to clearly articulate value, differentiation, and ROI</li></ul><b>
Customer Insights</b><ul><li>
Act as the voice of the customer through interviews, win/loss analysis to shape GTM strategy</li><li>
Partner with Customer marketing on compelling customer case studies and proof points</li><li>
Feed market insights back into product strategy and roadmap</li></ul><b>
Performance and Optimization</b><ul><li>
Analyze marketing and pipeline performance to create actionable insights and improve outcomes</li><li>
Continuously optimize messaging, campaign briefs, and enablement based on data</li></ul><b>
Cross-Functional Collaboration</b><ul><li>
Be the driving force for solution launches using a consistent, best-practice approach driving alignment for cross- functional collaboration to enable routes and create demand.</li><li>
Partner with Solutions, Sales, Marketing, Product and Enablement to drive aligned, high-impact GTM execution</li></ul><br>
 <b>Required Skills &amp; Qualifications</b><ul><li>
6+ years of experience in B2B Product Marketing, preferably in SaaS or enterprise software</li><li>
Proven track record of developing and executing GTM strategies that drive pipeline and revenue growth</li><li>
Strong expertise in messaging, positioning, and storytelling, particularly for complex solutions</li><li>
Experience supporting enterprise sales cycles and engaging with key stakeholders</li><li>
Demonstrate ability to leverage AI tools and workflows to improve productivity and output quality</li><li>
Excellent written, verbal, and presentation skills, with the ability to influence executive audiences</li><li>
Highly proactive, self-driven, and comfortable managing multiple priorities in a fast-paced environment</li><li>
Strong collaboration and stakeholder management skills across global teams</li></ul><br>
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Preferred Qualifications</b><ul><li>
Experience in Office of Finance, FP&amp;A, EPM, or financial software solutions</li><li>
Familiarity with finance transformation trends and CFO priorities</li><li>
Experience with ABM strategies and enterprise buying groups</li><li>
Ability to communicate technical concepts (e.g., AI, analytics) in business terms</li></ul><br>
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Location &amp; Working Model</b><br>
Flexible: Hybrid or Remote<br>
Reports to: VP of Product Marketing<br>
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<b>Our commitment to Diversity and Inclusion</b><br>
Join a company that believes in the added value of diversity, inclusion, and belonging. We foster a working environment in which all people are respected and valued, for all aspects which make them unique. We hire you for who you are, and we want you to bring your true self to work every day!<p><b>
Board International is an equal opportunity employer and is committed to a diverse and inclusive workforce.</b></p>
<p><i>Your personal data will be stored for as long as it is necessary to process the job applications that you submitted and for the provision of the service that you requested. Your personal data may also be processed for the fulfillment of the obligations provided for by law. Your data will in any case be deleted without unjustified delay once the aforementioned legal obligations have been fulfilled. Your personal data are collected and used by Board International SA and/or its subsidiaries that are located in the EU or outside on the basis of the appropriate safeguards provided by the European Regulation 2016/679. At any time you may request to access, to correct and/or delete your personal data used by Board International SA or by its subsidiaries for recruiting purposes.</i></p>
<p>For further question, please refer to our Privacy Policy at https://www.board.com/en/privacy-policy</p><p>
</p><p>ESNE36TTA1</p></div>

Senior Product Marketer, Office of Finance

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