assistant vice president – digital marketing Jobs in New York

assistant vice president – digital marketing

digital marketing content writer Jobs in New York

digital marketing content writer

director of growth marketing Jobs in New York

director of growth marketing

director, digital marketing Jobs in New York

director, digital marketing

senior digital marketing analyst Jobs in New York

senior digital marketing analyst

digital marketing director

Effective School Solutions

<div><p><b>Director of Demand Generation</b>
<br>
<b>Location:</b> Remote (U.S.)</p><br>
<p><b>
About Effective School Solutions</b></p>
<p>
Effective School Solutions (ESS) partners with K-12 districts to provide mental health solutions that support student success. We are seeking a Director of Demand Generation to design and lead a comprehensive demand generation strategy that builds awareness, nurtures interest, and drives pipeline growth with school district decision-makers.</p>
<p><b>
Position Summary</b></p>
<p>
The Director of Demand Generation will be responsible for developing, executing, and optimizing integrated campaigns that generate and accelerate pipeline. This leader will own strategy and execution across digital marketing, events/webinars, and nurture campaigns, while partnering closely with sales, product marketing, and content teams.</p>
<p>
This is both a <b>strategic and hands-on role</b> &mdash; balancing long-term planning with the day-to-day management of campaigns, performance data, and lead funnel health.</p>
<p><b>
Key Responsibilities</b></p>
<p><b>
Demand Generation Strategy &amp; Execution</b></p>
<ul>
<li>Develop and implement a comprehensive demand generation strategy aligned with ESS's revenue goals and sales pipeline targets.</li>
</ul><ul><li>Plan and execute multi-channel campaigns across digital (paid ads, email, SEO/SEM, social), events/webinars, and content syndication.</li>
</ul><ul><li>Build, execute, and continuously optimize nurture workflows to move leads from MQL  SQL.</li>
</ul><ul><li><b>Digital Marketing (Pipeline Growth)</b></li>
</ul><ul><li>Oversee paid media strategy (LinkedIn, Google Ads, retargeting) to expand reach and drive high-quality inbound leads.</li>
</ul><ul><li>Partner with SEO/SEM resources to improve web conversion rates and optimize campaign landing pages.</li>
</ul><ul><li>Drive structured A/B testing across channels to refine messaging, creative, and offers.</li>
</ul>
<p><b>Sales &amp; Marketing Alignment</b></p>
<ul>
<li>Collaborate with Sales leadership to ensure lead follow-up, campaign context, and effective outreach plays.</li>
</ul><ul><li>Provide ongoing reporting and insights to Sales on campaign performance, ROI, and pipeline contribution.</li>
</ul><ul><li>Partner with Product Marketing to align campaigns with key personas, messaging, and market trends.</li>
</ul>
<p><b>Analytics &amp; Optimization</b></p>
<ul>
<li>Own reporting for all demand generation campaigns in partnership with Marketing Operations.</li>
</ul><ul><li>Monitor performance against key metrics (MQLs, SQLs, pipeline contribution, ROI) and adjust strategies accordingly.</li>
</ul><ul><li>Leverage intent data, persona mapping, and account-based targeting to continuously refine segmentation and targeting.</li></ul><br>
<p></p>
<p><b>
Events, Webinars, and Conferences</b></p>
<ul>
<li>As part of the marketing team's events strategy, standardize event operations, including pre-event promotions and post-event follow-up sequences, with a focus on ROI measurement.</li>
</ul><ul><li>Lead demand generation strategy for events and webinars, including pre- and post-event engagement campaigns.</li>
</ul><ul><li>Partner with Sales team to ensure maximum pipeline impact from ESS's presence at industry conferences.</li></ul><br>
<p></p>
<p><b>
Qualifications</b></p>
<ul>
<li>7+ years of experience in demand generation, with proven success driving pipeline growth (experience in education, healthcare, or mission-driven organizations a plus).</li>
</ul><ul><li>Strong working knowledge of digital marketing channels, ABM, SEO/SEM, paid media, email marketing, and nurture campaigns.</li>
</ul><ul><li>Experience leveraging Salesforce CRM and marketing automation tools (HubSpot or Marketo).</li>
</ul><ul><li>Proven track record building campaigns that generate qualified leads and measurable pipeline.</li>
</ul><ul><li>Excellent collaboration and project management skills &mdash; ability to work cross-functionally across Sales, Content, Product, and Events.</li>
</ul><ul><li>Strong analytical mindset, with ability to interpret data and make optimization decisions.</li>
</ul><ul><li>Experience managing budgets and external vendors/partners.</li>
</ul><ul><li>Creative thinker with ability to translate strategy into compelling campaigns that resonate with school district leaders.</li>
</ul>
<p><b><i>The Salary Range for this position is $120K/yr - $150K/yr depending on experience.</i></b></p></div>

Director of Demand Generation (Remote)

Portage Point Partners

<div><div>At Portage Point Partners (Portage Point), you are not a cog in a legacy machine, you are shaping strategy, influencing outcomes and being rewarded for driving impact. Backed by New Mountain Capital, Portage Point is recognized for accelerated growth and is consistently featured in rankings from <i>Inc.5000</i>, <i>The Financial Times</i> and <i>Consulting Magazine</i>. This recognition is a testament to our focus on excellence, intensity and pace and ability to attract blue chip talent committed to delivering best-in-class outcomes. Our cross-functional platform spans the full business lifecycle and offers middle market clients integrated solutions across Transaction Advisory Services (TAS), Valuations (VAL), Transaction Execution Services (TES), Office of the CFO (OCFO), Performance Improvement (PI), Interim Management (IM), Investment Banking (IB) and Turnaround &amp; Restructuring Services (TRS).
</div><div>
</div><div>The Delivery Enablement (DE) team powers Portage Point&rsquo;s growth as a scalable, high-quality operational backbone. Including Marketing, Commercial Strategy, Talent Acquisition, Human Resources, Delivery Excellence, Accounting &amp; Finance and Data Analytics, the DE team drives excellence, efficiency and automation across every practice line.</div><div></div><div><br>
The Director, Digital Marketing role at Portage Point represents a unique opportunity to assume a wide range of responsibilities and make a significant impact. This Director is a foundational member of the Marketing team, responsible for shaping and advancing the long-term digital marketing and web development strategy that underpins the brand, growth objectives and digital ecosystem. The Director, Digital Marketing will report directly to the Head of Marketing and will manage Portage Point&rsquo;s website and marketing technology stack while developing and executing digital marketing strategies that drive scalable growth. This person will lead key marketing initiatives and closely collaborate with senior leaders across the firm. If you thrive in a high-performance culture and want to help build the future of a rapidly growing advisory platform, this is the right role for you.</div>
<h3 class="jobSectionHeader"><b>Responsibilities</b></h3><ul><li>
Oversee firm marketing technology stack (e.g., HubSpot, WordPress, Intapp), ensuring platforms are implemented, integrated, optimized and aligned with firmwide objectives</li><li>
Lead the strategy, development and execution of integrated digital marketing programs across SEO, SEM, paid media, social, email and web to drive measurable growth</li><li>
Ensure programs and campaigns are effectively targeted, tracked and measured</li><li>
Manage performance analytics using Google Analytics 4 (GA4), SEMrush and related tools and translate insights into actionable reporting for continuous optimization</li><li>
Direct the planning, design, development and ongoing enhancement of the Portage Point website, including UX / UI improvements, feature expansion, technical performance, SEO and AI optimization initiatives</li><li>
Ensure the website remains secure, responsive, accessible and technically sound through regular audits, testing, updates and cross-functional coordination with internal teams and external partners</li><li>
Guide front-end development efforts, maintain scalable documentation and manage third-party agencies to deliver a seamless, high-impact digital presence</li><li>
Identify, evaluate and deploy emerging technologies that strengthen digital marketing effectiveness and elevate the firm&rsquo;s overall digital experience</li><li>
Provide coaching and mentorship to junior team members</li><li>
Lead internal training and best practice sharing</li><li>
Support business development and client relationship efforts</li><li>
Support talent acquisition and firm-building initiatives</li><li>
Contribute to a high-performing, inclusive and values-driven culture</li></ul><h3 class="jobSectionHeader"><b>
Qualifications</b></h3><ul><li>
Bachelor&rsquo;s degree in Marketing, Computer Science, Web Development or a related field from a top undergraduate program
</li><li>Located in or willing to relocate to Chicago, Dallas, Los Angeles or New York</li><li>
Invested in a team-based culture, motivated to collaborate in office four days per week</li><li>
10 plus years of progressive experience in digital marketing and / or web development within B2B or professional services environments</li><li>
Demonstrated leadership capability, including managing and developing team members, providing mentorship and driving accountability against performance standards</li><li>
Deep professional experience in WordPress administration and development, with the ability to manage content, customize themes and secure a scalable platform</li><li>
Proficiency in front-end development languages and frameworks, including HTML, CSS and JavaScript</li><li>
Hands-on experience with MarTech platforms such as HubSpot and CRM integration</li><li>
Strong understanding of digital acquisition strategies including SEO / SEM, email and social marketing</li><li>
Advanced analytical and critical thinking skills, with the ability to translate quantitative insights into clear, actionable strategies</li><li>
Superior written and verbal communication skills, including executive-ready presentation and reporting skills</li><li>
Proven ability to thrive in lean, fast-moving teams</li><li>
High attention to detail, responsiveness and ownership mindset</li></ul><div>
In accordance with pay transparency laws in the City of New York and the State of California, Portage Point provides a good-faith cash compensation range for this position. This range represents the cash compensation (base plus bonus) that the firm reasonably expects to pay upon hire, based on good-faith and reasonable estimate at the time of posting. The final compensation within this range will depend on the candidate&rsquo;s qualifications, education, training, experience and location. In addition to cash compensation, Portage Point may offer comprehensive benefits and equity participation, which are not reflected in the pay range above.</div>
<p>
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.</p></div>

Director, Digital Marketing

Condé Nast

<div>Allure is the beauty expert, an insiders&rsquo; guide to a woman&rsquo;s total image, with a print audience of 5.3 million and an average monthly online audience of 13 million. Allure is the world&rsquo;s most trusted voice in beauty. With vibrant imagery, rigorous reporting, and powerful storytelling, Allure is a vital guide to the trends, people, innovations, procedures, and products that matter most in makeup, skin, hair, and wellness. Allure celebrates inclusivity and drives the cultural conversation around representation, helping to expand the way society sees beauty&mdash;and the way we see ourselves.<div></div><div>
Job Description</div><div></div><div>
Location:</div>
New York, NY<div></div><div>
Director of Audience Development and Analytics, Allure &amp; SELF</div><div>
The Director of Audience Development and Analytics, Allure &amp; SELF will serve as a strategic connector across all teams at Cond&eacute; Nast by advocating for audience priorities and ensuring alignment with Allure and SELF&rsquo;s KPIs. The ideal candidate is a subject matter expert in SEO and AIO, newsletter, community engagement, content analytics, social strategy and other audience initiatives; while using data-driven insights to inform and guide strategy across key distribution channels.</div><div></div><div>
This role blends high-level strategic thinking with hands-on execution. Responsibilities include everything from developing and optimizing social and search strategies to managing partnerships, overseeing email campaigns, reporting on performance, and driving commerce growth &amp; subscriptions. The ideal candidate should be comfortable applying testing frameworks, analyzing internal and external insights and using competitive research to inform strategy; all while upholding the brands&rsquo; voice, tone, and editorial standards.</div><div></div><div>
A deep passion for and understanding of Allure&rsquo;s and SELF&rsquo;s core topics is essential, as is the ability to operate at the intersection of editorial, audience development, project and product management, and consumer marketing. The successful candidate will be both analytical and creative with a keen ability to translate data into actionable strategies that drive audience growth and brand impact.</div><div></div><div>
The Director of Audience Development and Analytics, Allure &amp; SELF is a people manager position that reports to the Editor in Chief and partners closely with senior leadership across both brands, including our Executive Editors, Commerce Director, Director of Social and Sr. Director, Creative Dev &amp; Programming.</div><div></div><div><br>
Primary Responsibilities:</div><ul><li><div>
Drive audience development initiatives across Allure and SELF with a focus on newsletters, partnerships, SEO, AIO, and other organic distribution channels including social.</div></li><li><div>
Serve as the primary liaison for all audience development priorities maintaining open lines of communication across editorial, product, technology, commerce, commercial and marketing teams. Clearly advocate for audience growth and engagement goals company-wide.</div></li><li><div>
Partner with editors to ensure content is optimized for all major distribution channels (including search, social, and newsletters) and collaborate with product and technology teams to enhance performance at key traffic-driving moments.</div></li><li><div>
Available to provide insights and content recommendations during key editorial moments throughout the year with a holistic view of Allure&rsquo;s and SELF&rsquo;s coverage to best optimize for traffic and engagement.</div></li><li><div>
Develop and manage an ongoing testing strategy across audience funnels, including paid marketing and audience data acquisition strategies.</div></li><li><div>
Lead organic promotion strategies for major Allure tentpole events such as Best of Beauty, Best of Beauty Live and Readers&rsquo; Choice Awards ensuring cohesive and timely execution across platforms.</div></li><li><div>
Partner with editorial leadership to evolve the newsletter portfolio from concept development to performance testing. Run A/B tests to refine content, layout, and delivery for maximum reach and engagement.</div></li><li><div>
Closely collaborate with the commerce team to ensure content is strategically distributed across relevant platforms, aligned with editorial and business goals.</div></li><li><div>
Monitor and report on performance metrics.</div></li><li><div>
Identify emerging opportunities for audience engagement that align with editorial vision. Propose and implement creative strategies to fill gaps and extend the brands&rsquo; reach.</div></li><li><div>
Conduct regular analysis of competitors and audience behavior to surface trends, inform future strategy, and uncover growth opportunities across channels.</div></li><li><div>
Make recommendations for and execute paid social and search initiatives when necessary</div></li><li><div>
Maintain close relationships with partners like Meta, TikTok, Google, and Pinterest, as well as building new relationships to facilitate audience sharing and growth</div></li><li><div>
Additional duties as required by manager</div></li></ul><div></div><div>
Desired Skills &amp; Qualifications:</div><ul><li><div>
8-10 + years of digital marketing or audience development experience with a major brand, publisher, digital advertising or marketing agency with a thorough understanding of online business models and strategies.</div></li><li><div>
Proven ability in growing a brand and audiences across multiple platforms</div></li><li><div>
Experience working with an editorial team and editorial calendar, and an understanding of content strategy including a good sense and understanding of the brand&rsquo;s core values.</div></li><li><div>
Hands-on experience managing digital audience acquisition programs</div></li><li><div>
Ability to clearly articulate and present initiatives to creative and technical teams alike</div></li><li><div>
Entrepreneurial, digitally savvy, creative and experimental in the approach to problem solving, with exceptional analytical and critical thinking skills</div></li><li><div>
Positive team player and an enthusiastic work ethic</div></li><li><div>
Experience with SocialFlow, Sailthru, Parsley, Google Analytics and Dash Hudson is an advantage</div></li></ul><div></div><div>
The expected base salary range for this position is from $140,000 - $160,000. Salary offers are based on a wide range of factors including but not limited to relevant skills, training, experience, and education.</div><div></div><div>
What happens next?</div><div>
If you are interested in this opportunity, please apply below, and we will review your application as soon as possible. You can update your resume or upload a cover letter at any time by accessing your candidate profile.</div><div></div><div><i>
Cond&eacute; Nast is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, familial status and other legally protected characteristics.</i></div></div>

Director of Audience Development and Analytics, Allure & SELF

American Express

<div><p>At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career.</p><p></p><p>
Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.<br>
<br>
As a part of the Enterprise Digital Center of Excellence (CoE), you will be responsible for developing world class digital products, capabilities and marketing programs that support our global markets and help drive business growth.</p><p></p><p>
The <b>Director of Enterprise Agentic Search</b> will lead the enterprise-wide strategy to evolve and future-proof American Express&rsquo;s approach to Search across marketing and servicing ecosystems. This role will define how the enterprise adapts to the rapidly shifting Search landscape, including the rise of AI-driven and agentic experiences, ensuring Amex remains at the forefront of discoverability, performance, and customer engagement.<br>
<br>
The ideal candidate will bring a deep understanding of the modern search environment &mdash; spanning Answer Engine Optimization (AEO), SEO, and Paid Search &mdash; and will orchestrate the tools, governance, and partnerships required to thrive in this new era. This individual will serve as the connective tissue across global markets, business units, and external partners (including Google, OpenAI, Perplexity, and others) to develop scalable, compliant, and future-ready search solutions.</p><p></p><p><b>
Key Responsibilities</b></p><p></p><ul><li><p>
Develop and deliver the enterprise-level Search strategy, ensuring Amex is positioned to succeed across evolving AI, agentic, and traditional search ecosystems.</p></li><p></p><li><p>
Lead a multi-workstream, enterprise-driven approach to Search that spans Technical AEO, Content Evolution, Governance &amp; Best Practices, and Organizational Tooling/Processes/Training.</p></li><p></p><li><p>
Partner with Marketing, Product, Technology, Data Science, and Servicing teams to drive a cohesive approach to both marketing and servicing search applications.</p></li><p></p><li><p>
Stay ahead of emerging trends in search, including AI-driven discovery, conversational search, and generative answer engines. Translate external market shifts into internal opportunities and roadmaps.</p></li><p></p><li><p>
Establish relationships with global search and AI ecosystem partners (Google, OpenAI, Perplexity, etc.) to assess opportunities, negotiate engagements, and ensure enterprise readiness.</p></li><p></p><li><p>
Establish frameworks for governance, data stewardship, and ethical AI usage in search optimization and paid channels, in partnership with GCO and Data Governance teams.</p></li><p></p><li><p>
Oversee the identification, evaluation, and deployment of search enablement tools, analytics, and platforms that empower global teams.</p></li><p></p><li><p>
Deliver enterprise-level insights and progress reporting to senior leadership.</p></li><p></p><li><p>
Represent Amex externally in forums, conferences, and partner discussions to establish the company as a leader in the next generation of enterprise search.</p></li></ul><p></p><p><b>
Qualifications</b></p><p></p><ul><li><p>
7+ years of experience in Search (SEO/SEM) or Digital Marketing,</p></li><p></p><li><p>
AI/Tech-Driven Search Strategy experience preferred</p></li><p></p><li><p>
Strong grasp of search ecosystem transformation, including AI-driven search, conversational agents, and multimodal discovery platforms.</p></li><p></p><li><p>
Proven success in program management across complex, multi-stakeholder environments.</p></li><p></p><li><p>
Experience managing vendor and partner relationships with global technology platforms (e.g., Google, Microsoft, OpenAI).</p></li><p></p><li><p>
Ability to translate technical and emerging search capabilities into business impact and enterprise readiness.</p></li><p></p><li><p>
Exceptional collaboration and influencing skills across marketing, technology, and analytics organizations.</p></li><p></p><li><p>
Demonstrated ability to drive governance frameworks and best-practice adoption across diverse markets and business lines.</p></li><p></p><li><p>
Strong analytical, problem-solving, and communication skills.</p></li><p></p><li><p>
Passion for innovation and the evolving intersection of AI, search, and customer experience.</p></li></ul><p></p><p><b>
Why This Role Matters</b></p><p></p><p>
This is a critical enterprise leadership role at the frontier of Search transformation. The Director, Enterprise Agentic Search, will help American Express define how customers discover and interact with the brand in an AI-first world&mdash;driving meaningful business impact while setting the global standard for responsible, effective, and future-ready Search excellence.</p><br>
<p></p>
<p>
Salary Range: $123,000.00 to $215,250.00 annually + bonus + equity (if applicable) + benefits</p><p>
The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we&rsquo;ll consider your location, experience, and other job-related factors.</p><p>
We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:</p><ul><li>
Competitive base salaries</li><li>
Bonus incentives</li><li>
6% Company Match on retirement savings plan</li><li>
Free financial coaching and financial well-being support</li><li>
Comprehensive medical, dental, vision, life insurance, and disability benefits</li><li>
Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need</li><li>
20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy</li><li>
Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)</li><li>
Free and confidential counseling support through our Healthy Minds program</li><li>
Career development and training opportunities</li></ul><p>
For a full list of Team Amex benefits, visit our Colleague Benefits Site.</p><p>
American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. American Express will consider for employment all qualified applicants, including those with arrest or conviction records, in accordance with the requirements of applicable state and local laws, including, but not limited to, the California Fair Chance Act, the Los Angeles County Fair Chance Ordinance for Employers, and the City of Los Angeles&rsquo; Fair Chance Initiative for Hiring Ordinance. For positions covered by federal and/or state banking regulations, American Express will comply with such regulations as it relates to the consideration of applicants with criminal convictions.</p><p>
We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.</p><p>
US Job Seekers - Click to view the &ldquo;Know Your Rights&rdquo; poster. If the link does not work, you may access the poster by copying and pasting the following URL in a new browser window: https://www.eeoc.gov/poster<br>
<br>
Employment eligibility to work with American Express in the United States is required as the company will not pursue visa sponsorship for these positions.</p></div>

Director - Enterprise Agentic Search

Guidehouse

<div><p>Job Family:</p>
Marketing Management<p><br>
Travel Required:</p>
Up to 10%<p><br>
Clearance Required:</p>
None<p>
Growth Marketing Director, Financial Services</p><p>
What You Will Do:</p><p>
Guidehouse is currently seeking an accomplished and highly motivated marketing leader with a digital-first mindset for our Financial Services (FS) sector. This leader will have the opportunity to develop and set the direction for financial services marketing programs aligned to the corporate and consulting practice&rsquo;s strategic goals and revenue plans.</p><p>
Reporting to the CMO and working closely with key stakeholders and executives across the FS sector, you will be responsible for developing, executing and reporting on marketing strategies, distinctive content initiatives and multi-channel campaigns to drive awareness and lead-gen activities for the FS sector. To preform your role, you will collaborate with internal teams, colleagues and agency partners to develop, coordinate, execute and track go-to-market initiatives which target key audiences, address industry issues and themes, promote Guidehouse services and expertise, and leverage data-based metrics to deliver impact to the pipeline. You will be expected to utilize the tools, systems and processes as outlined by the Marketing Department to preform your role, including the use of AI agents and platforms to improve the quality of your work and speed to market.<br>
<br>
With a deep understanding of the FS sector, you must have proven expertise leading marketing campaigns in commercial finance, banking and capital markets, fintech, financial crimes and risk, and be knowledgeable in the public sector agencies and which reflect the importance of public/private partnerships in a global economy.</p><p>
We are looking for a leader who is results driven and proactive, innovative yet strategic, collaborative and curious about the changes impacting the FS market globally. You must be driven by a desire to drive growth and deliver impactful work through creative problem-solving with a strong business acumen, excellent executive communications skills and professionalism that reflects the values of Guidehouse and the Marketing Department.<br>
<br>
Your Key Responsibilities<br>
<br>
In this role, you are responsible for developing comprehensive marketing strategies for end-to-end demand generation programs including drip/nurture digital campaigns, account based targeted campaigns, regional and geofencing campaigns, email programs, content syndication, events, multi-channel program management, and campaign performance tracking and reporting. You must thrive in a fast-paced business environment with a growth-focused culture while collaborating with FS segment and sales enablement leaders to drive measurable impact through integrated marketing programs across both the commercial and public sectors.</p><p>
How You Will Make A Difference</p><p>
Responsibilities:</p><ul><li>
Develop the strategic go-to-market campaign plan and execute that plan to drive demand and pipeline growth within target FS priority markets and peak accounts</li><li>
Demonstrate a strong understanding of the FS sales process and pipeline funnel to drive audience engagement and growth</li><li>
Develop and execute LinkedIn-focused campaigns to promote the expertise of FS and the Guidehouse brand, and attract and nurture existing and new opportunities to support growth</li><li>
Leverage campaign data and testing to closely monitor performance and conversion rates for optimizing a campaign at each stage of the funnel</li><li>
Be proficient in leveraging marketing automation and lead management systems to streamline, automate and measure all FS marketing programs and workflows</li></ul><ul><li>
Work collaboratively with content strategy team to develop high impact assets (including content and insights that rise above the &lsquo;status quo&rdquo; narrative) and optimize SEO/SEM, ABM, social and PPC strategies to stimulate engagement and support growth and elevate the brand</li></ul><ul><li>
Team with internal creative designers and external agencies to inform the development of successful, targeted, relevant and compelling digital ads and campaign assets</li></ul><ul><li>
Comply with Marketing department tools and processes, procedures and policies to ensure consistent marketing program execution and brand alignment</li></ul><ul><li>
Collaborate with other service lines and sectors to build integrated campaigns as needed</li><li>
Proven ability to manage and execute multiple complex programs and foster strong relationships across peers and leadership</li><li>
Excellent communication and organizational skills with an ability to shape processes and guidelines where needed to ensure efficient and effective program execution</li><li>
Measure, analyze and report on campaign performance to leadership</li></ul><ul><li>
Lead a team of one or more direct reports in an environment that fosters growth and builds future leaders</li></ul><ul><li>
Proactively engage appropriate FS sub-market teams to help complete program deliverables on budget and on time. This would include internal and external communications, website, video, thought leadership, branding, digital marketing, and more</li><li>
Manage the FS sector marketing budget in accordance with the Marketing department processes and as outlined by Guidehouse corporate procurement, branding, compliance and IT policies</li><li>
Reflect and steward the Guidehouse brand, mission, vision and values as a leader.</li></ul><p>
What You Will Need:</p><ul><li>
Minimum bachelor&rsquo;s degree in marketing or related field</li><li>
Twelve (12) + years of experience in marketing driving proven growth in previous roles through strategic, targeted, multi-channel marketing programs, social activation and distinctive, differentiating content initiatives</li><li>
Demonstrated knowledge and proven experiences of marketing professional services and FS-related consulting services to commercial clients and public sector agencies</li><li>
Strong business acumen with critical and analytical thinking skills</li><li>
Excellent written and verbal communications skills (including presentations) with strength in listening, collaborating, interpretation and influencing skills</li><li>
Able to articulate complex subject matter in a straightforward, concise and easily digestible manner to broad audiences</li><li>
Adept at creating impactful go-to-market initiatives to commercialize the FS expertise and services of Guidehouse</li><li>
Create measurable value and impact by providing exceptional service and support to be a trusted guide, marketing professional, firm leader, and Guidehouse brand steward</li><li>
Ability to manage fast-paced, complex projects which build valued and respectful relationships at all levels, internally and externally</li><li>
Demonstrated knowledge in digital marketing campaign automation platforms (i.e. Eloqua, Google analytics, Sitecore) to target, benchmark and track campaign ROI</li><li>
Self-starter, results-oriented, team player and ability to work autonomously in dynamic work environment within a high-growth organization disrupting the market</li><li>
Ability to lead a team and collaborate within a distributed marketing and leadership organization that is geographically dispersed</li><li>
Poised, professional, collaborative and confident service-focused marketing leader with ability to interact with various levels of leadership to gain respect and trust</li></ul><p>
What We Offer You</p><ul><li>
Be a transformative leader in a collaborative culture and business model that is focused on helping our clients with some of their most complex issues locally and globally.</li><li>
Co-build a new and disruptive global professional services firm guided by inspiring leaders, diversity and record-setting growth.</li><li>
Chart your own path to success with the tools, innovations, training and flexibility so you can make an impact as a driver of growth.</li></ul><p><br>
What Would Be Nice To Have:</p><ul><li>
Professional Services and Consulting experience in Marketing.</li><li>
Proven marketing leader with demonstrated strategic initiatives which drive growth.</li><li>
A passion for or experience in thought leadership strategy and content diversification.</li><li>
Global brand marketing, communications and media planning experience.</li></ul>
The annual salary range for this position is $162,000.00-$270,000.00. Compensation decisions depend on a wide range of factors, including but not limited to skill sets, experience and training, security clearances, licensure and certifications, and other business and organizational needs.<p><br>
What We Offer:</p><p>
Guidehouse offers a comprehensive, total rewards package that includes competitive compensation and a flexible benefits package that reflects our commitment to creating a diverse and supportive workplace.</p><p>
Benefits include:</p><ul><li><p>
Medical, Rx, Dental &amp; Vision Insurance</p></li><li><p>
Personal and Family Sick Time &amp; Company Paid Holidays</p></li><li><p>
Position may be eligible for a discretionary variable incentive bonus</p></li><li><p>
Parental Leave and Adoption Assistance</p></li><li><p>
401(k) Retirement Plan</p></li><li><p>
Basic Life &amp; Supplemental Life</p></li><li><p>
Health Savings Account, Dental/Vision &amp; Dependent Care Flexible Spending Accounts</p></li><li><p>
Short-Term &amp; Long-Term Disability</p></li><li><p>
Student Loan PayDown</p></li><li><p>
Tuition Reimbursement, Personal Development &amp; Learning Opportunities</p></li><li><p>
Skills Development &amp; Certifications</p></li><li><p>
Employee Referral Program</p></li><li><p>
Corporate Sponsored Events &amp; Community Outreach</p></li><li><p>
Emergency Back-Up Childcare Program</p></li><li><p>
Mobility Stipend</p></li></ul><p>
About Guidehouse</p><p>
Guidehouse is an Equal Opportunity Employer&ndash;Protected Veterans, Individuals with Disabilities or any other basis protected by law, ordinance, or regulation.</p><p>
Guidehouse will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of applicable law or ordinance including the Fair Chance Ordinance of Los Angeles and San Francisco.</p><p>
If you have visited our website for information about employment opportunities, or to apply for a position, and you require an accommodation, please contact Guidehouse Recruiting at 1-571-633-1711 or via email at RecruitingAccommodation@guidehouse.com. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodation.</p><p>
All communication regarding recruitment for a Guidehouse position will be sent from Guidehouse email domains including @guidehouse.com or guidehouse@myworkday.com. Correspondence received by an applicant from any other domain should be considered unauthorized and will not be honored by Guidehouse. Note that Guidehouse will never charge a fee or require a money transfer at any stage of the recruitment process and does not collect fees from educational institutions for participation in a recruitment event. Never provide your banking information to a third party purporting to need that information to proceed in the hiring process.</p><p>
If any person or organization demands money related to a job opportunity with Guidehouse, please report the matter to Guidehouse&rsquo;s Ethics Hotline. If you want to check the validity of correspondence you have received, please contact recruiting@guidehouse.com. Guidehouse is not responsible for losses incurred (monetary or otherwise) from an applicant&rsquo;s dealings with unauthorized third parties.</p><p>
Guidehouse does not accept unsolicited resumes through or from search firms or staffing agencies. All unsolicited resumes will be considered the property of Guidehouse and Guidehouse will not be obligated to pay a placement fee.</p></div>

Growth Marketing Director, Financial Services

Harry Winston

<div>
 <p>
  <strong>
   <em>
    <u>
     Job Summary
    </u>
   </em>
  </strong>
 </p>
 <p>
  The Digital Designer is responsible for developing and executing digital design concepts that support Harry Winston&rsquo;s global marketing initiatives. Working closely with the Manager, Digital Design, and the Director, Creative Services, this role contributes to all stages of the creative Process from concept development through final delivery to produce high-quality, brand aligned digital assets. The Digital Designer ensures that all work reflects Harry Winston&rsquo;s visual identity and meets the highest standards of creativity and consistency.
 </p>
 <p>
  <br/>
 </p>
 <p>
  The ideal candidate demonstrates strong creative and technical skills, exceptional attention to detail, and the ability to manage multiple projects in a fast-paced environment. This position also supports photoshoot planning and post-production, collaborating closely with internal creative, motion, and production teams to ensure assets meet Harry Winston&rsquo;s creative and technical brand standards for global distribution.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   <em>
    <u>
     Key Duties, Responsibilities and Accountabilities
    </u>
   </em>
  </strong>
 </p>
 <ul>
  <li>
   Collaborate with the Manager of Digital Design and the Director of Creative Services to translate marketing objectives into 360&deg; digital creative executions.
  </li>
  <li>
   Design, manage, and deliver digital assets for global marketing use, ensuring consistency and precision across all platforms.
  </li>
  <li>
   Develop creative concepts and layouts for a range of digital projects, including campaign imagery, web content, newsletters, and social media initiatives.
  </li>
  <li>
   Manage and maintain website assets to ensure alignment with brand standards and seasonal storytelling.
  </li>
  <li>
   Support photoshoot planning and post-production, including image selection retouching direction, cropping, and final file preparation.
  </li>
  <li>
   Coordinate with internal print, motion, and production teams to ensure accurate execution and timely delivery of creative assets across all channels.
  </li>
  <li>
   Monitor digital asset performance post-launch, providing creative insights and recommendations for optimization.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   <em>
    <u>
     Job Qualifications
    </u>
   </em>
  </strong>
 </p>
 <p>
  <strong>
   Required:
  </strong>
 </p>
 <ul>
  <li>
   Bachelor&rsquo;s degree in Graphic Design, Visual Communications, or a related field.
  </li>
  <li>
   5+ years of professional digital design experience in a similar industry (luxury/retail).
  </li>
  <li>
   Experience working on global marketing campaigns and managing asset delivery across regions.
  </li>
  <li>
   Proficiency in Adobe Creative Suite (Photoshop, InDesign, Illustrator).
  </li>
  <li>
   Strong working knowledge of Figma, digital asset management, and responsive design best practices.
  </li>
  <li>
   Deep understanding of UX/UI principles and cross-platform digital experiences.
  </li>
  <li>
   Exceptional attention to detail, organization, and time management.
  </li>
  <li>
   Proven ability to deliver high-quality design work under tight deadlines and manage multiple concurrent projects.
  </li>
  <li>
   Strong portfolio demonstrating refined, luxury-brand design sensibilities and successful campaigns from concept through execution.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Preferred:
  </strong>
 </p>
 <ul>
  <li>
   Photoshoot experience, including creative collaboration and post-production management.
  </li>
  <li>
   Basic knowledge of AI image creation tools and an eagerness to expand AI design capabilities.
  </li>
  <li>
   Familiarity with print production processes.
  </li>
  <li>
   Experience with Adobe After Effects or Figma animation for motion design applications.
  </li>
 </ul>
</div>


Digital Designer, Creative Services

Marli New York

<div>
 <p>
  Job Title: Digital Graphic Designer
 </p>
 <p>
  Department: Creative
 </p>
 <p>
  Salary: $80K - $100K/yearly
  <em>
   (based on experience)
  </em>
 </p>
 <p>
  Reporting to: Art Director
 </p>
 <p>
  <br/>
 </p>
 <p>
  <u>
   POSITION INFORMATION
  </u>
 </p>
 <p>
  MARLI New York is seeking a highly organized Digital Graphic Designer to join our team supporting our Creative Department and cross-functional teams. The position will craft sophisticated brand communications for global digital platforms and owned and paid channels, and requires exemplary design, typography, and motion skills with acute attention to detail.
 </p>
 <p>
  <br/>
 </p>
 <p>
  Digital Graphic Designer Responsibilities:
 </p>
 <ul>
  <li>
   Translate creative concepts with elevated design for digital platforms including but not limited
  </li>
  <li>
   to social media, email marketing, ecomm, boutique and OOH video content, and CRM communications.
  </li>
  <li>
   Partner with AD to ensure that designs align with creative direction and meet business and
  </li>
  <li>
   marketing goals.
  </li>
  <li>
   Develop and implement innovative digitally native content that is brand-aligned while informed by current market trends that successfully engage our audience.
  </li>
  <li>
   Design and manage multiple projects concurrently, ensure that milestones are met, and assets are
  </li>
  <li>
   delivered on time.
  </li>
  <li>
   Accurately prepare assets and deliver files for deployment.
  </li>
  <li>
   Partner with regional marketing teams, agencies and external partners to ensure that creative is developed to the correct specifications.
  </li>
  <li>
   Partner with internal and external cross functional teams&mdash;marketing, merchandising, operations, agencies, post-production&mdash;to ensure that projects remain on track and meet brand standards.
  </li>
  <li>
   Communicate and present to senior management, internal and external partners layouts and creative concepts.
  </li>
  <li>
   Develop design templates and libraries to improve design workflow efficiency.
  </li>
  <li>
   Assist in the development and organization of the creative assets library.
  </li>
  <li>
   Creative research and development staying on the pulse of trends in luxury retail space, design, and culture.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  Digital Graphic Designer Requirements:
 </p>
 <ul>
  <li>
   4 to 8 years experience as a graphic designer with a strong emphasis on digital design, preferably in luxury or fashion retail space as part of an in-house creative team or agency
  </li>
  <li>
   Bachelor&rsquo;s degree in graphic design or related field
  </li>
  <li>
   Mastery of Adobe Creative Suite especially AfterEffects, Photoshop, and Illustrator
  </li>
  <li>
   Proficiency in Figma
  </li>
  <li>
   Exceptional graphic design and typography skills, adept at seamlessly integrating form, color, composition, and imagery into work demonstrated with a strong portfolio of digital projects
  </li>
  <li>
   Understanding of marketing, production, website design, corporate identity, advertising, social media and multimedia design
  </li>
  <li>
   Comfortable handling light photo and video editing
  </li>
  <li>
   Motion graphics/animation skills a strong plus
  </li>
  <li>
   Effective time management skills with the ability to work with autonomy and meet deadlines
  </li>
  <li>
   Curious eye who incorporates passion about art, design, typography, photography and fashion into design
  </li>
  <li>
   Proactive self-starter and process-oriented thinker who anticipates and thinks through project challenges
  </li>
  <li>
   Enthusiastic and effective collaborator with a strong work ethic
  </li>
  <li>
   Strong communication skills, adept at both giving and receiving constructive criticism
  </li>
 </ul>
 <p>
 </p>
</div>


Digital Graphic Designer

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