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Recruitics

<div>Head of Growth Marketing

Jobstream&trade; &middot; Career Creator Network&trade; 
 
Reports to: Katie Fortunato, Co-Founder &amp; President
Direct Reports: Creator Community &amp; Growth Manager 
Position Type: Full-time (temp-to-perm), or 3-month contract to FTE
 
Compensation: $120k-$170k + bonus
 
Location: US-based, remote. Open to US travel as needed, estimate about quarterly 
About Jobstream&trade;

Jobstream&trade; is defining a new category at the intersection of the creator economy and talent discovery. We are the first Career Creator network, enabling creators to earn income by helping their audiences discover real jobs. Everything runs through the Career Creator Network&trade;, our community of career creators growing together. 
Backed by 25+ years of human capital infrastructure through Hire Innovations, we operate with startup speed and enterprise support. You will report into the Co-Founder and President and be considered part of the founding team. This next year is about going to market, and you will be at the center of it.

We build for the visual world. We show instead of tell. We protect what is human in the job search. And the brand can never fail. 
Role Overview

The Head of Growth Marketing owns two sides of the same flywheel: the creator network and the enterprise brand campaigns it powers. Client delivery and fulfillment succeed end to end when creators are thriving, engaged, and earning. That flywheel is yours. 
On one side, you own the growth engine: the profile of the brand, creator acquisition across every persona, and the health of the community everything depends on. On the other, you make sure that engine delivers. The team owns campaign execution; you hold them accountable to it, ensuring the community and growth systems work as one flywheel so that when a client campaign needs the network, the network is ready. 
You bring proven growth playbooks from ecommerce and digital businesses and apply them to a new category-defining creator platform. Creator monetization runs on these mechanics: conversion funnels, performance data, retention loops, and brand partnerships that renew because they work. 
This is a doer's role first and a leader's role second. Our philosophy is simple: we build the systems ourselves, then hire for what we can't do. You architect the playbook and you run it, hands on, and direct and grow the growth marketing function. Your first direct report is the Creator Community &amp; Growth Manager, a creator-native operator who serves as the day-to-day, peer-level face of the community. You set the strategy, priorities, and standard; they bring the lived growth by community credibility. Together you cover the full picture. The leadership path here is earned through building. Stage one: you do the work and build the systems. Stage two: you document the playbooks and delegate what is repeatable. Stage three: you own the full growth function, with a team you shaped across creator acquisition and campaign delivery, and scope that expands as the systems you built prove out. You are creating the standard of excellence from the onset, and the function grows around it. 
What You Own

1. Team Leadership
<ul>
<li>Manage the Creator Community &amp; Growth Manager, social media, content functions aligned towards the same: weekly priorities, clear goals, accountability, coaching, and development</li>
<li>Lead as a player-coach: build the systems and run the work alongside your team, then delegate what is documented and repeatable</li>
<li>Build the operating rhythm for the growth team: briefs, reviews, reporting, and a documented playbook that scales as the team grows</li>
<li>Hire and onboard future team members or vendors across creator acquisition and campaign delivery as the function expands</li>
<li>Grow into full ownership of the growth function: as the systems you build prove out, your scope, decision rights, and team expand with them</li></ul> 


2. Brand Profile &amp; Visibility
<ul>
<li>Grow the public profile of Jobstream&trade; and the Career Creator Network&trade; across every channel and every brand moment</li>
<li>Lead brand storytelling built for the visual world: social first, video first, show over tell, designed to attract an elite group of career creators</li>
<li>Own brand standards across all touchpoints, holding every asset, campaign, and activation to the highest bar</li>
<li>Drive IRL brand activations end to end, and convert every moment into pipeline and community growth</li></ul> 


3. Client Delivery Accountability (The Flywheel)
<ul>
<li>You will partner with client delivery team, hold the team accountable to client campaign delivery: clear owners, timelines, standards, and visibility into every campaign in flight</li>
<li>Ensure the community and growth systems feed delivery, so the right creators are activated, ready, and matched when a client campaign needs them</li>
<li>Ensure how we connect opportunity to creators is a best in class and standardized experience, ie creators are briefed and supported so every deliverable lands brand-safe and on-strategy</li>
<li>Connect delivery outcomes back into growth: campaign results become the proof that attracts the next creators and the next clients, a loop that is designed to flourish</li>
<li>Partner with the Recruitics Group B2B marketing team, who lead brand-direct marketing motions, so the creator side and the demand side grow in lockstep</li></ul> 


4. Career Creator Network&trade; Growth
<ul>
<li>Manage and grow the Career Creator Network&trade;, activating and building our owned network of career creators</li>
<li>Own creator growth strategy across all creator personas, from acquisition through activation and retention</li>
<li>Scout and acquire high-potential creators across TikTok, Instagram, YouTube, and LinkedIn that align with Jobstream's niche and our clients' needs</li>
<li>Pitch the Jobstream&trade; value proposition clearly, handling objections around commission structures and technical setup</li>
<li>Run top-of-funnel brands and channels, including Creator Industry HQ and the newsletter engine, as always-on acquisition layers into Jobstream&trade;</li></ul> 


5. Creator Success, Engagement &amp; Retention
<ul>
<li>Own the creator lifecycle from onboarding through long-term retention, building the systems yourself and running them day to day alongside the Creator Community &amp; Growth Manager</li>
<li>Ensure new creators reach their first earning milestone fast, with white-glove support for high-value accounts</li>
<li>Use creator performance data to identify at-risk creators and breakout potential, and direct early intervention on both</li>
<li>Oversee the rituals, programming, and touchpoints (including WorkStream, our recurring co-working sessions) that make the Career Creator Network&trade; a place creators choose to stay</li>
<li>Set the community health metrics that matter and hold the team accountable to them</li></ul> 


6. Content Engine &amp; Product Advocacy
<ul>
<li>Run a social and video first content operation: pillars, cadence, channel ownership, and creative standards</li>
<li>Treat creator-shared job content as a growth lever within the content strategy</li>
<li>Contribute to the product roadmap by relaying and sharing user/creator community or market signals and feedback for CreatorpreneurOS&trade;, the operating system that powers creator growth and success and connects creators to our clients and brands</li>
<li>Act as the voice of both creators and employer clients internally, feeding structured insights back to the product team</li></ul> 


What Does Success Look Like?

Ultimately, revenue lift driven by flawless campaign delivery, creator growth, and employer relationships that expand. 
<ul>
<li>
Client Delivery: The team ensures we have the right creator pipeline in the growth acquisition plan and activation/engagement plans to deliver campaigns on time and on brief, with client satisfaction and renewals as proof the flywheel works</li>
<li>Fulfillment Capacity: A creator network that meets and exceeds the expectations of the brand-direct offering</li>
<li>New Creator Sign-ups: Monthly and quarterly volume of new verified creators</li>
<li>Activation Rate: The % of onboarded creators who complete their first earning milestone on Jobstream&trade;, trending up month over month</li>
<li>Retention Rate: A strong base of active creators maintained over a 6-month rolling window</li>
<li>Community Engagement: WorkStream attendance, participation rates, and creator-to-creator referrals</li>
<li>Team Performance: A direct report operating with clear priorities, measurable weekly goals, and visible growth</li>
<li>Brand Visibility: Reach, share of voice, and the quality of creators and clients the brand attracts</li>
<li>Brand Safety: Zero incidents, known for being the most secure, trusted, quality, business done the right way and for good brand, continuing the inherited legacy of the Hire Innovations portfolio as a market-leader defining new talent categories</li></ul> 


What We're Looking For
<ul>
<li>A growth leader who has built and scaled ecommerce and digital businesses, and now brings those playbooks to the creator economy</li>
<li>B2B experience with enterprise clients: you are comfortable and understand present, pitch, and build trust with senior stakeholders, and you know how to grow an account after the first win</li>
<li>A doer above all: you build the system, ship the work yourself, and hire only for what you genuinely can't do</li>
<li>A people leader who develops talent: you set direction, coach, and hold a high standard while giving your team room to own their craft</li>
<li>Familiarity and thoughtful about creating brand persona, and exceptional taste and a high standard for brand perception and visual identity. You know what good delivery looks like and how to hold a team accountable to it</li>
<li>Deep understanding of digital marketing mechanics: conversion funnels, performance data, social algorithms, and how audiences turn into revenue</li>
<li>A visual-world native who leads with social and video and builds content people actually want to watch</li>
<li>Exceptionally detail-oriented and organized, with strong writing skills and channel-specific voice adaptation</li>
<li>Proficiency with CRM tools, email automation, and social listening tools</li>
<li>A data-aware storyteller with strong instincts, and a self-starter who builds the playbook while playing the game</li>
<li>Mission-driven: you believe impact and business go hand in hand</li></ul> 


Why Join Jobstream&trade;
<ul>
<li>Ground-floor ownership at the fastest-growing Career Creator platform</li>
<li>An inherited pipeline of enterprise clients, so your work drives revenue from week one</li>
<li>A team from day one, with a clear path to building the growth function at scale</li>
<li>Creative freedom with real strategic influence</li>
<li>Backed by a well-established technology company with 25+ years in human capital innovation</li>
<li>Health benefits, flexibility, and real upward mobility</li></ul></div>

Head of Growth Marketing

Hearst Networks EMEA

<div>Work Locations: With the exception of some select roles that have in-office requirements, A+E Global Media operates on a flexible model that allows for remote, hybrid or full time in office work (in certain locales).
Office locations include New York City, Los Angeles, Chicago, and Stamford, CT.
Our list of eligible states in which employees may work remotely includes: California, Connecticut, Florida, Georgia, Illinois, Indiana, Maryland, Massachusetts, Michigan, Minnesota, Nevada, New Hampshire, New Jersey, New York, North Carolina, Oregon, South Carolina, South Dakota, Texas, West Virginia, Wisconsin, and Wyoming.<h1 class="jobSectionHeader"> 
Division Story</h1>
The Marketing division is an in-house, full-service B2C/B2B brand and marketing team of talented, curious, and purpose-driven members with diverse skill sets and backgrounds. We work on interesting and varied projects across multiple disciplines. As an employee of A+E Global Media, you&rsquo;ll be part of a global media and entertainment company that values diversity, representation, flexibility, and kindness. Our commitment to fostering an exceptional workplace has been recognized through multiple accolades: Forbes named us one of America&rsquo;s Best Midsize Employers. Newsweek included us in their lists of America&rsquo;s Most Loved Workplaces for 2021 and 2022, and America&rsquo;s Greatest Workplaces for Diversity in 2023. Inc. recognized A+E Global Media as one of the Best Workplaces of 2025.<h1 class="jobSectionHeader">
Job Description</h1>
ROLE: Director, Marketing Campaign and Account Management
The Director, Marketing Campaign and Account Management serves as the strategic account lead for assigned business areas and the senior relationship lead between AEGM Marketing and key internal business partners. This role ensures stakeholder priorities are clearly understood, appropriately prioritized, and translated into marketing strategies, actionable briefs, coordinated execution plans, and measurable business impact.
Working closely with Operations, Brand, Growth Marketing, Creative, Programming &amp; Scheduling, Ad Sales, Distribution, GCS, Legal, and business leadership, the Director ensures partners receive proactive, strategic, and well-coordinated marketing support that advances business priorities. This role owns stakeholder relationships and business-facing account strategy &mdash; meaning the translation of partner goals, priorities, and needs into timelines, levels of support, sequencing, and success measures. This role owns internal &amp; external stakeholder relationships, alignment to brand and internal business priorities, intake and prioritization conversations, translation of campaign and business needs into campaign timelines &amp; support, and partner satisfaction.
RESPONSIBILITIES: Director, Marketing Campaign and Account Management
Brand &amp; Business Marketing Alignment / Senior Stakeholder Management<ul><li>
Serve as a marketing relationship lead for AEGM brands, internal business line priorities, and priority projects.</li><li>
Build trusted relationships with senior leaders and internal stakeholders, positioning Marketing as a proactive strategic partner that reduces friction and helps advance business outcomes.</li><li>
Develop a strong understanding of stakeholder goals, audience needs, revenue drivers, timelines, risks, decision-making dynamics, and expectations of Marketing.</li><li>
Translate brand, campaign, and business priorities into clear marketing needs, support recommendations, briefs, success measures, and aligned next steps.</li><li>
Lead strategic intake and prioritization discussions to clarify objectives, surface tradeoffs, and align Marketing resources to the highest-value opportunities.</li><li>
Identify opportunities for Marketing to create greater business impact through audience development, merchandising, lifecycle, paid, earned, and cross-platform support.</li><li>
Partner with Operations and Project Management to ensure approved priorities are routed into the appropriate workflows, timelines, and delivery paths.</li></ul>
Intake, Prioritization &amp; Business Planning<ul><li>
Lead intake and prioritization conversations for supported business areas, ensuring requests are clearly defined, strategically assessed, and aligned to business impact, available resources, timing, and marketing priorities.</li><li>
Ensure stakeholder needs are translated into clear briefs, scopes, success measures, decision points, and recommended paths forward for cross-functional marketing teams.</li><li>
Partner with Operations to ensure intake, prioritization, workflow, and reporting processes are consistent, scalable, and visible across teams.</li><li>
Use post-campaign recaps, stakeholder feedback, and recurring request patterns to identify trends, opportunities, pain points, and process improvements.</li><li>
Manage expectation-setting with stakeholders, including tradeoffs, dependencies, risks, and recommended approaches when resources, priorities, or timelines are constrained.</li></ul>
Marketing Planning &amp; Cross-Functional Alignment<ul><li>
Lead the development of business-facing marketing plans that connect brand, campaign, and internal business priorities to the appropriate marketing channels, resources, and support teams.</li><li>
Coordinate with Growth Marketing, Brand, Digital, Product, Analytics, Finance, Creative, Operations, and other teams to ensure plans are strategically aligned, actionable, and appropriately supported.</li><li>
Guide stakeholders and cross-functional teams through key planning moments, including brief development, stakeholder reviews, launch readiness discussions, post-launch recaps, and optimization opportunities.</li><li>
Ensure stakeholder-facing deliverables, recommendations, and updates are clear, timely, and connected to the business objective.</li><li>
Maintain alignment between business priorities and Marketing&rsquo;s ability to support them, escalating tradeoffs, risks, or resource constraints as needed.</li></ul>
Business Insights, Communication &amp; Performance Narratives<ul><li>
Create clear brand, campaign, and business priority narratives, executive updates, recaps, and recommendations that connect marketing activity to stakeholder needs, audience opportunities, business priorities, and next steps.</li><li>
Partner with Analytics, Finance, Growth Marketing, and Operations to surface relevant performance indicators, stakeholder trends, risks, and opportunity areas.</li><li>
Use data, stakeholder feedback, and market context to identify patterns across brands, campaigns, and business areas that can inform stronger planning, prioritization, and resource discussions.</li><li>
Maintain visibility into stakeholder satisfaction, upcoming needs, recurring pain points, and emerging business opportunities.</li></ul>
Team Leadership, Service Standards &amp; Stakeholder Onboarding<ul><li>
Lead and develop account management talent, fostering a culture of strategic thinking, accountability, proactive communication, inclusion, and business partnership.</li><li>
Define service standards, communication expectations, escalation paths, and account management best practices that create a consistent stakeholder experience.</li><li>
Partner with Operations to onboard new stakeholders, team members, or business areas into Marketing&rsquo;s ways of working, including how requests are submitted, prioritized, briefed, tracked, and reviewed.</li><li>
Stay current on media, entertainment, streaming, digital marketing, stakeholder management, and marketing planning best practices, translating relevant insights into practical improvements for AEGM.</li></ul>
REQUIREMENTS: Director, Marketing Campaign and Account Management
<ul><li>7-10 years of experience in account management, partnership marketing, client services, integrated marketing, marketing strategy, media / entertainment, streaming, digital marketing, or a related function.</li><li>
Knowledge of media, entertainment, streaming, FAST, AVOD, SVOD, DTO, DTC, digital publishing, or multiplatform distribution businesses preferred.</li><li>
2 or more years of People management experience, with a track record of developing talent, setting service standards, and building an inclusive, accountable, high-performing team culture.</li><li>
Proven ability to partner across Marketing, Operations, Brand, Digital, Product, Analytics, Finance, Creative, Technology, and business leadership teams.</li><li>
Excellent communication and presentation skills, with the ability to develop executive-ready narratives, recommendations, status updates, and performance recaps.</li><li>
Strong understanding of integrated marketing functions, which may include growth marketing, lifecycle, paid media, brand, digital, creative, partnership marketing, audience development, or content merchandising.</li><li>
Experience leading intake, brief development, account planning, stakeholder communications, launch readiness, recaps, and ongoing account health management.</li><li>
Strong strategic judgment and business orientation, with the ability to identify opportunities, clarify trade-offs, prioritize work, and connect marketing activity to business outcomes.</li><li>
Demonstrated experience managing senior stakeholder relationships, translating business needs into marketing plans, and aligning cross-functional teams around shared priorities.</li></ul><h1 class="jobSectionHeader">
Compensation</h1>
Annual Pay Range: $136,752 - $160,000
Annual Incentive Target: 17.50% 
The annual/hourly pay range displayed serves as a good faith estimate of the
minimum and maximum base pay range for this role. Compensation for the role will
be based on a number of different factors such as a candidate&rsquo;s qualifications, skills,
competencies, location, and experience. A+E offers a competitive total compensation
package, which includes healthcare coverage, 401k matching, and a range of other benefits. Learn more at www.aegm.com/careers. 
A+E Global Media proudly provides equal employment opportunity for all employees and job applicants, and makes employment decisions consistent with this principle. The company&rsquo;s employment actions and decisions &ndash; including recruitment, hiring, training, promotion, demotion, compensation, transfer, layoff, and termination &ndash; are made without regard to an employee&rsquo;s race, color, religion, creed, age, national origin, ancestry, sex (which includes pregnancy, childbirth, breastfeeding, and related medical conditions), gender, sexual orientation, gender identity, gender expression, marital status, alienage or citizenship status, physical and/or mental disability, medical condition, family and medical leave status, genetic information, military or veteran status, or any other characteristic protected by applicable law.
 
A+E Global Media is a joint venture of the Hearst Corporation and The Walt Disney Company.
 
We are proud to be an Affirmative Action/Equal Opportunity Employer/Disabled/Veterans.</div>

Director, Marketing Campaign and Account Management

Sony Music Entertainment

<div></div><div><div>Marketing</div><div></div><div>
New York</div></div>
 <div><h2 class="jobSectionHeader">About The Orchard:</h2>
<div>
The Orchard is a leading global music distributor and Artist &amp; Label services company operating in 50+ markets worldwide. The Orchard empowers creators and businesses to grow and adapt in the dynamic global music industry. We specialize in being artist focused, blending industry expertise and technology, leveraging data to drive success, and providing streamlined digital and physical distribution solutions. The Orchard&rsquo;s comprehensive artist &amp; label services offerings include marketing, sync licensing, premium video services, transparent data analysis, advertising, rights management, radio promotion, D2C, and more.</div>

The Orchard focuses on providing a comfortable, social, and engaging environment to encourage productivity and creativity.

We are seeking an experienced and innovative Associate Director of Audience Development to join our New York-based Marketing Strategy &amp; Audience Development team. This role will lead the day-to-day strategy and hands-on execution of first-party fan data acquisition campaigns (email &amp; SMS), with a particular focus on building high-intent email and SMS audiences that can be converted into e-commerce merchandise buyers &amp; beyond.

Reporting to the Vice President, Audience Development, this role combines strategic thinking, hands-on campaign execution and data-driven performance optimization. You&rsquo;ll leverage proprietary technology, paid and organic marketing channels, live events and third-party audience tools to deliver measurable growth for artists and label partners across multiple genres and career stages.

Please note: This is a hands-on role that will occasionally require evening or weekend work to support priority releases &amp; live events.
<h2 class="jobSectionHeader">
What you'll do:</h2>
<ul><li>Office- first role, in office 4 days a week.</li>
</ul><h3 class="jobSectionHeader">First-Party Data Acquisition Strategy</h3>
<ul><li>Partnering closely with our Marketing Strategists, you&rsquo;ll lead the day-to-day development and execution of strategies that grow artists&rsquo; first-party fan audiences across email &amp; SMS.</li>
<li>Use data to identify the right value exchange for each audience, including exclusive content, early merchandise access, contests, ticket presales, live-event activations and other fan experiences.</li>
<li>Develop scalable acquisition frameworks &amp; benchmarks that can be adapted across artists, genres, &amp; campaign types.</li>
<li>Partner closely with the Associate Director, Fan Engagement &amp; CRM to ensure newly acquired fans enter CRM lifecycle journeys and receive a cohesive experience from initial sign-up through conversion and retention.</li>
</ul><h3 class="jobSectionHeader">Campaign Execution &amp; Optimization</h3>
<ul><li>Support our Marketing Strategists by owning the end-to-end execution of fan acquisition campaigns, including campaign planning, audience strategy, platform setup, landing pages, sign-up flows, testing, launch and performance reporting.</li>
<li>Collaborate with Marketing Strategy &amp; Global Paid Media teams to develop and optimize impactful paid lead-generation campaigns across Meta, TikTok and other relevant platforms.</li>
<li>Establish testing frameworks and best practices across landing pages, forms, incentives, messaging and acquisition channels to improve both the volume and quality of acquired fans.</li>
</ul><h3 class="jobSectionHeader">E-Commerce &amp; Revenue Growth</h3>
<ul><li>Partner with D2C, CRM and Marketing Strategy teams to connect your acquisition campaigns to downstream product discovery, sales conversion and repeat-purchase opportunities.</li>
<li>Use transactional and behavioral data to identify the channels, campaigns and fan segments most likely to generate merchandise revenue.</li>
<li>Collaborate with the Associate Director, Fan Engagement &amp; CRM to build clear handoff strategies that move newly acquired fans into personalized welcome, nurture and conversion journeys.</li>
<li>Collaborate with the Associate Director, Fan Engagement &amp; CRM and Global Paid Media to evaluate acquisition performance beyond initial sign-up volume, using metrics such as cost per acquired fan, subscriber quality, engagement, first-purchase conversion, revenue per acquired fan and return on investment.</li>
</ul><h3 class="jobSectionHeader">Audience Insights, Measurement &amp; Reporting</h3>
<ul><li>Develop reporting frameworks that connect fan acquisition activity to downstream engagement, streaming, ticketing and e-commerce outcomes.</li>
<li>Define campaign KPIs and benchmarks across acquisition channels, markets, artists and campaign types.</li>
<li>Analyze fan behavior to identify high-value audience segments, acquisition sources and conversion patterns.</li>
<li>Translate performance data into clear, actionable recommendations for internal teams, artists and label partners.</li>
<li>Build case studies and best-practice guidance that can help scale successful acquisition strategies across the organization.</li>
</ul><h3 class="jobSectionHeader">Tools, Technology &amp; Innovation</h3>
<ul><li>Oversee the strategic use of proprietary and third-party audience acquisition tools, landing-page platforms and CRM integrations.</li>
<li>Identify opportunities to improve fan sign-up experiences, progressive data collection, audience segmentation, consent management and data enrichment.</li>
<li>Partner with Product, Design &amp; Engineering teams to help guide the development of tools and features that improve first-party data acquisition and measurement.</li>
<li>Collaborate with Marketing Strategy, Relationship Management, Fan Engagement &amp; CRM, Privacy and Product, Design &amp; Engineering teams to ensure acquisition campaigns comply with global privacy and consent requirements.</li>
<li>Support the Vice President, Audience Development in evaluating and testing new fan acquisition technologies, platforms and partners.</li>
<li>Monitor emerging audience-development trends within music and across industries such as gaming, sports, television, film and retail.</li>
</ul><h3 class="jobSectionHeader">Cross-Functional Collaboration &amp; Education</h3>
<ul><li>Partner with Relationship Management, Global Paid Media &amp; Growth Strategy, Brand Marketing, Fan Engagement &amp; CRM, D2C e-commerce and Marketing Strategy teams to integrate first-party data acquisition into artist campaigns.</li>
<li>Serve as an audience-development thought leader internally and as a trusted advisor to artist and label partners, providing best-practice guidance and data-driven recommendations.</li>
<li>Educate internal teams and clients on the role first-party fan data can play in driving long-term audience ownership and commercial growth.</li>
<li>Support the Vice President, Audience Development in educating marketers across global markets on acquisition strategies appropriate to their local audiences, platforms, cultures and privacy requirements.</li>
<li>Help establish repeatable processes that make audience acquisition a consistent component of priority artist and release campaigns.</li>
</ul><h2 class="jobSectionHeader">Who you are:</h2>
<ul><li>5+ years of audience development, digital marketing, fan acquisition, growth marketing or related experience within music, entertainment or another consumer-focused industry, including e-commerce experience.</li>
<li>Proven track record of growing first-party email and SMS audiences and connecting that growth to measurable business outcomes.</li>
<li>Hands-on experience developing and executing lead-generation campaigns across paid, organic, artist-owned and partner channels.</li>
<li>Experience with audience and marketing platforms such as Klaviyo, Laylo, Salesforce, Braze or similar tools, as well as e-commerce platforms like Shopify.</li>
<li>Understanding of conversion funnels, landing-page optimization, audience targeting, A/B testing and customer acquisition economics.</li>
<li>Deep understanding of first-party data strategy, including value exchange, audience segmentation, consent management and data privacy best practices such as GDPR and CCPA.</li>
<li>Strong analytical skills, with experience using dashboards and KPI reporting to evaluate acquisition quality and downstream conversion.</li>
<li>Excellent communicator and collaborator who can advise multiple stakeholders and translate complex audience strategies into clear, actionable plans.</li>
<li>Comfortable balancing strategic planning with detailed, hands-on campaign execution.</li>
<li>Passionate about music, fan behavior, e-commerce and the use of technology to build lasting artist-fan relationships.</li>
<li>Intrinsically motivated to find new and exciting ways to identify and acquire music fans, with a curious mindset and a strong desire to test, learn and scale successful approaches.</li>
<li>Comfortable working flexible hours when needed to support our partners, live events and high-priority releases.</li>
</ul><h2 class="jobSectionHeader">What we give you:</h2>
<ul><li>You join an inclusive, collaborative and global community where you have the opportunity to channel your passion every day</li>
<li>A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best</li>
<li>An attractive and comprehensive benefits package including medical, dental, vision, life &amp; disability coverage, and 401K + employer matching</li>
<li>Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition, and student loans</li>
<li>Investment in your professional growth and development enabling you to thrive in our vibrant community.</li>
<li>The space to accelerate progress, positively disrupt, and create what happens next</li>
<li>Time off for a winter recess</li>
</ul>
<div>The Orchard is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law.</div><div><div><div>
The anticipated annual base salary does not include any other compensation components or other benefits that an individual may be eligible for. The actual base salary offered depends on a variety of factors, which may include as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job.</div><div>
New York Pay Range</div><div>
$85,000&mdash;$100,000 USD</div></div></div></div>

Associate Director, Audience Development - The Orchard

Sony Music Global Job Board

<div><h2 class="jobSectionHeader">About The Orchard:</h2>

The Orchard is a leading global music distributor and Artist &amp; Label services company operating in 50+ markets worldwide. The Orchard empowers creators and businesses to grow and adapt in the dynamic global music industry. We specialize in being artist focused, blending industry expertise and technology, leveraging data to drive success, and providing streamlined digital and physical distribution solutions. The Orchard's comprehensive artist &amp; label services offerings include marketing, sync licensing, premium video services, transparent data analysis, advertising, rights management, radio promotion, D2C, and more.

The Orchard focuses on providing a comfortable, social, and engaging environment to encourage productivity and creativity.

We are seeking an experienced and innovative Associate Director of Audience Development to join our New York-based Marketing Strategy &amp; Audience Development team. This role will lead the day-to-day strategy and hands-on execution of first-party fan data acquisition campaigns (email &amp; SMS), with a particular focus on building high-intent email and SMS audiences that can be converted into e-commerce merchandise buyers &amp; beyond.

Reporting to the Vice President, Audience Development, this role combines strategic thinking, hands-on campaign execution and data-driven performance optimization. You'll leverage proprietary technology, paid and organic marketing channels, live events and third-party audience tools to deliver measurable growth for artists and label partners across multiple genres and career stages.

Please note: This is a hands-on role that will occasionally require evening or weekend work to support priority releases &amp; live events.
<h2 class="jobSectionHeader">
What you'll do:</h2>
<ul><li>Office- first role, in office 4 days a week.</li>
</ul><h3 class="jobSectionHeader">First-Party Data Acquisition Strategy</h3>
<ul><li>Partnering closely with our Marketing Strategists, you'll lead the day-to-day development and execution of strategies that grow artists' first-party fan audiences across email &amp; SMS.</li>
<li>Use data to identify the right value exchange for each audience, including exclusive content, early merchandise access, contests, ticket presales, live-event activations and other fan experiences.</li>
<li>Develop scalable acquisition frameworks &amp; benchmarks that can be adapted across artists, genres, &amp; campaign types.</li>
<li>Partner closely with the Associate Director, Fan Engagement &amp; CRM to ensure newly acquired fans enter CRM lifecycle journeys and receive a cohesive experience from initial sign-up through conversion and retention.</li>
</ul><h3 class="jobSectionHeader">Campaign Execution &amp; Optimization</h3>
<ul><li>Support our Marketing Strategists by owning the end-to-end execution of fan acquisition campaigns, including campaign planning, audience strategy, platform setup, landing pages, sign-up flows, testing, launch and performance reporting.</li>
<li>Collaborate with Marketing Strategy &amp; Global Paid Media teams to develop and optimize impactful paid lead-generation campaigns across Meta, TikTok and other relevant platforms.</li>
<li>Establish testing frameworks and best practices across landing pages, forms, incentives, messaging and acquisition channels to improve both the volume and quality of acquired fans.</li>
</ul><h3 class="jobSectionHeader">E-Commerce &amp; Revenue Growth</h3>
<ul><li>Partner with D2C, CRM and Marketing Strategy teams to connect your acquisition campaigns to downstream product discovery, sales conversion and repeat-purchase opportunities.</li>
<li>Use transactional and behavioral data to identify the channels, campaigns and fan segments most likely to generate merchandise revenue.</li>
<li>Collaborate with the Associate Director, Fan Engagement &amp; CRM to build clear handoff strategies that move newly acquired fans into personalized welcome, nurture and conversion journeys.</li>
<li>Collaborate with the Associate Director, Fan Engagement &amp; CRM and Global Paid Media to evaluate acquisition performance beyond initial sign-up volume, using metrics such as cost per acquired fan, subscriber quality, engagement, first-purchase conversion, revenue per acquired fan and return on investment.</li>
</ul><h3 class="jobSectionHeader">Audience Insights, Measurement &amp; Reporting</h3>
<ul><li>Develop reporting frameworks that connect fan acquisition activity to downstream engagement, streaming, ticketing and e-commerce outcomes.</li>
<li>Define campaign KPIs and benchmarks across acquisition channels, markets, artists and campaign types.</li>
<li>Analyze fan behavior to identify high-value audience segments, acquisition sources and conversion patterns.</li>
<li>Translate performance data into clear, actionable recommendations for internal teams, artists and label partners.</li>
<li>Build case studies and best-practice guidance that can help scale successful acquisition strategies across the organization.</li>
</ul><h3 class="jobSectionHeader">Tools, Technology &amp; Innovation</h3>
<ul><li>Oversee the strategic use of proprietary and third-party audience acquisition tools, landing-page platforms and CRM integrations.</li>
<li>Identify opportunities to improve fan sign-up experiences, progressive data collection, audience segmentation, consent management and data enrichment.</li>
<li>Partner with Product, Design &amp; Engineering teams to help guide the development of tools and features that improve first-party data acquisition and measurement.</li>
<li>Collaborate with Marketing Strategy, Relationship Management, Fan Engagement &amp; CRM, Privacy and Product, Design &amp; Engineering teams to ensure acquisition campaigns comply with global privacy and consent requirements.</li>
<li>Support the Vice President, Audience Development in evaluating and testing new fan acquisition technologies, platforms and partners.</li>
<li>Monitor emerging audience-development trends within music and across industries such as gaming, sports, television, film and retail.</li>
</ul><h3 class="jobSectionHeader">Cross-Functional Collaboration &amp; Education</h3>
<ul><li>Partner with Relationship Management, Global Paid Media &amp; Growth Strategy, Brand Marketing, Fan Engagement &amp; CRM, D2C e-commerce and Marketing Strategy teams to integrate first-party data acquisition into artist campaigns.</li>
<li>Serve as an audience-development thought leader internally and as a trusted advisor to artist and label partners, providing best-practice guidance and data-driven recommendations.</li>
<li>Educate internal teams and clients on the role first-party fan data can play in driving long-term audience ownership and commercial growth.</li>
<li>Support the Vice President, Audience Development in educating marketers across global markets on acquisition strategies appropriate to their local audiences, platforms, cultures and privacy requirements.</li>
<li>Help establish repeatable processes that make audience acquisition a consistent component of priority artist and release campaigns.</li>
</ul><h2 class="jobSectionHeader">Who you are:</h2>
<ul><li>5+ years of audience development, digital marketing, fan acquisition, growth marketing or related experience within music, entertainment or another consumer-focused industry, including e-commerce experience.</li>
<li>Proven track record of growing first-party email and SMS audiences and connecting that growth to measurable business outcomes.</li>
<li>Hands-on experience developing and executing lead-generation campaigns across paid, organic, artist-owned and partner channels.</li>
<li>Experience with audience and marketing platforms such as Klaviyo, Laylo, Salesforce, Braze or similar tools, as well as e-commerce platforms like Shopify.</li>
<li>Understanding of conversion funnels, landing-page optimization, audience targeting, A/B testing and customer acquisition economics.</li>
<li>Deep understanding of first-party data strategy, including value exchange, audience segmentation, consent management and data privacy best practices such as GDPR and CCPA.</li>
<li>Strong analytical skills, with experience using dashboards and KPI reporting to evaluate acquisition quality and downstream conversion.</li>
<li>Excellent communicator and collaborator who can advise multiple stakeholders and translate complex audience strategies into clear, actionable plans.</li>
<li>Comfortable balancing strategic planning with detailed, hands-on campaign execution.</li>
<li>Passionate about music, fan behavior, e-commerce and the use of technology to build lasting artist-fan relationships.</li>
<li>Intrinsically motivated to find new and exciting ways to identify and acquire music fans, with a curious mindset and a strong desire to test, learn and scale successful approaches.</li>
<li>Comfortable working flexible hours when needed to support our partners, live events and high-priority releases.</li>
</ul><h2 class="jobSectionHeader">What we give you:</h2>
<ul><li>You join an inclusive, collaborative and global community where you have the opportunity to channel your passion every day</li>
<li>A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best</li>
<li>An attractive and comprehensive benefits package including medical, dental, vision, life &amp; disability coverage, and 401K + employer matching</li>
<li>Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition, and student loans</li>
<li>Investment in your professional growth and development enabling you to thrive in our vibrant community.</li>
<li>The space to accelerate progress, positively disrupt, and create what happens next</li>
<li>Time off for a winter recess</li>
</ul>
The Orchard is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law.</div>

Accor

<div>Company Description 
Where Culture, Care, and Art de Vivre Meet
At Sofitel New York, luxury is more than a standard&mdash;it&rsquo;s a feeling.
Sofitel New York is looking for a self-motivated, up and coming hospitality professional to join our dynamic sales and marketing team as a Marketing Coordinator. The Marketing Coordinator will support the Director of Sales and Marketing and Marketing Managers with all aspects related to the marketing process.
The ideal candidate is detail-oriented, proactive, and able to manage multiple priorities in a fast-paced luxury hospitality environment.
What is in it for you:<ul><li>
Employee Discount Travel Program</li><li>
Employee Assistance Program (EAP)</li><li>
Extended healthcare plan coverage</li><li>
Opportunity to develop your talent and grow with the Company</li><li>
Ability to make a difference through our Corporate Social Responsibility activities</li></ul> 

Job Description 
Sofitel New York is looking for a self-motivated, up and coming hospitality professional to join our dynamic sales and marketing team as a Marketing Coordinator. The Marketing Coordinator will support the Director of Sales and Marketing and Marketing Manager with all aspects related to the marketing process by being on property. This not a remote or hybrid position.
What is in it for you:<ul><li>
Employee benefit card offering discounted rates in Accor worldwide</li><li>
Learning programs through our Academies and the opportunity to earn qualifications while you work</li><li>
Opportunity to develop your talent and grow within your property and across the world! Exposure to all ACCOR Hotels Worldwide, enabling you for limitless growth.</li><li>
Ability to make a difference in the local community through our Corporate Social Responsibility activities.</li><li>
Hourly Rate: $29.00 - 31.00</li></ul>
What you will be doing:
The Marketing Coordinator is responsible for assisting the Marketing Manager. Working as the primary liaison between the hotel and our group partners and planners, you will communicate professionally and respond via phone and emails in timely manner. Preparing VIP amenities, managing booking links, reservation changes and ensuring on time payment are key aspects of this position, along with greeting clients on site and ensuring overall success of their experience, along with the Sales Manager, is paramount. This position may also include supporting the Director of Sales and Marketing with general office administration, light marketing projects, vendor management, and preparation of purchase orders, corporate office requests and community partner communication, along with light support of the business travel team.
Creative &amp; Graphic Assets Development<ul><li>
Support the design, production, and execution of both digital and printed marketing collateral, including:<ul><li>
In-house brand materials, collateral, and property signage</li><li>
Video signage and property displays</li><li>
Promotional posters and flyers</li><li>
Food &amp; beverage menus</li><li>
Visual assets for special activations and property events</li></ul></li></ul>
Brand Standards Oversight: Ensure all printed and digital materials, guest communications, and property signage adhere strictly to brand guidelines and visual standards.
Social Media &amp; Content Coordination<ul><li>
Assist the external social media agency with content creation ideas, editorial planning, and prompt review of draft posts to ensure alignment with brand standards.</li><li>
Photo &amp; Video Shoots Logistics: Assist with on-site coordination for photoshoots and video productions across property outlets and rooms.</li></ul>
Influencer &amp; Partnership Management<ul><li>
Coordinate influencer stays managing itineraries, stays, and on-property logistics to maximize brand exposure.</li></ul>
Web &amp; Digital Platforms Maintenance<ul><li>
Assist with regular updates and content management across brand and group web platforms, ensuring information, offers, and visual assets are accurate and up to date.</li></ul> 

Qualifications 
Candidate must possess a minimum of one year of hotel experience, with luxury hotel background preferred in primary market. Experience with Microsoft Outlook and Excel required and additional experience in Delphi, Opera and Cvent preferred. The ideal candidate will have a passion for customer service, demonstrates an outgoing, spirited personality with exceptional written and verbal communication skills and a desire to meet and exceed expectations. Candidate must be organized and demonstrate team player attitude in assisting with additional projects or requests as needed.
Some schedule flexibility will be requested at high demand times, however this is a Monday &ndash; Friday position.
Front desk experience preferred.
Second language desirable. 
Additional Information 
Our Culture / Be ALL you are with ALL your Heart
At Accor, we are committed to diversity. Each individual, each personality, and each experience has its place to grow and make us grow collectively. Everything we do, we do with heart. We are creators of emotions, professionals of the human experience, open to others and the world around us.<ul><li>
Our culture is inclusive. We value the richness of the 120 nationalities, the different backgrounds, the different stories that make up our company.</li><li>
We care for the world around us: our teams, our guests, our establishments, our environment are at the heart of our concerns. Our mission is human, essential: to bring cultures together, to open windows on the world, to provide unforgettable experiences, day after day.</li><li>
All our heartists are talents in the making, they are the future of our group and our hotels. Helping them grow professionally and develop personally according to their wishes and ambitions is our priority.</li><li>
Together, we imagine your future. Our group is large, with many opportunities, and the experiences are infinite.</li><li>
We dare to question the status quo. We challenge ourselves to always do better. We take risks, we dream the impossible and make it possible.</li><li>
Hospitality is teamwork, and we are stronger together. We believe in caring, we respect our differences and value all voices. We work as a team, saying what we do and doing what we say.</li></ul>
The hotel is unable to assist candidates in obtaining work authorization documents.
Visa Requirements: Must be legally eligible to work in the United States.</div>

Marketing Coordinator

Fox Corporation

<div>OVERVIEW OF THE COMPANY
Fox Corporation
Under the FOX banner, we produce and distribute content through some of the world&rsquo;s leading and most valued brands, including: FOX News Media, FOX Sports, FOX Entertainment, FOX Television Stations and Tubi Media Group. We empower a diverse range of creators to imagine and develop culturally significant content, while building an organization that thrives on creative ideas, operational expertise and strategic thinking.<h2 class="jobSectionHeader">
JOB DESCRIPTION</h2>
FOX has an exciting opportunity for a Senior Director, Ad Sales Brand Marketing, FOX News Media. In this role, the Senior Director will lead the overarching Trade Marketing strategy&mdash;driving powerhouse go-to-market narratives, marketplace positioning, and demand generation efforts across FOX News Media (FOX News, FOX Business, FOX Weather and more) and within the broader FOX Advertising Portfolio.
This leader will develop and execute integrated B2B marketing strategies that elevate FOX News Media&rsquo;s presence in the advertising marketplace, strengthen agency and client engagement, and drive revenue growth across linear, digital, streaming, and emerging media platforms. The role serves as a key connector across Sales, Research, Partnerships, Programming, Consumer Marketing, and Corporate Communications to ensure cohesive storytelling and a best-in-class marketplace presence.
The Senior Director, Ad Sales Brand Marketing will report to the VP of Ad Sales Brand Marketing and manage a Senior Manager.
A SNAPSHOT OF YOUR RESPONSIBILITES<ul><li>
Go-To-Market Strategy &amp; Messaging:
<ul><li>Utilize strong storytelling skills to lead development of breakthrough sales narratives and premium marketing materials that bring FOX News Media's unique value proposition to life for prospective advertisers (overseeing high-impact sales presentations, trade website, media kits, sizzle reels, client mailers, and major trade media campaigns)</li><li>
Develop integrated go-to-market frameworks for programming launches, acquisitions, product initiatives, and tentpoles aligned to revenue priorities. Expertise within digital and emerging media space is a plus</li><li>
Partner cross-functionally with Sales, Research, Partnerships, Programming, Consumer Marketing, Comms, and Design to translate data-driven insights into compelling positioning and proposals and bring FOX News Media messaging to market</li><li>
Work closely with Research to transform syndicated/custom data into distinct sales stories</li><li>
Act as a strategic liaison across Sales, Programming, Research, and Executive Leadership to oversee and apply the FOX Advertising portfolio brand positioning and a visual identity system, ensuring consistency across all internal and externally facing materials</li><li>
Implement best practices to structure, manage, and maintain an organized library of cloud-based sales materials</li></ul></li></ul><ul><li>
Trade Marketing &amp; Client Experience:<ul><li>
Direct an annual trade marketing calendar aligned with enterprise priorities, executing high-impact campaigns across owned, earned, and paid B2B channels to drive year-round marketplace visibility and demand generation</li><li>
Develop and direct the core messaging for trade marketing campaigns across owned, earned, and paid B2B channels&mdash;including trade media, digital marketing and industry platforms&mdash;ensuring every touchpoint reinforces our premium positioning</li><li>
Conceptualize immersive and differentiated experiences that strengthen relationships and position FOX News Media as a premium, innovative brand while partnering with the Events team to bring positioning to life</li><li>
Lead strategic planning of tentpole trade events, industry conferences, and Ad Sales experiences; own the messaging architecture, stakeholder alignment, and visual branding</li><li>
Oversee the trade marketing digital footprint, including the website, email marketing programs, and content management, while establishing a regular reporting cadence to track performance</li><li>
Partner with internal stakeholders to identify high-value thought-leadership opportunities and strategically align moments where news and business talent can organically represent the brand in the marketplace</li></ul></li></ul><ul><li>
Leadership &amp; Team Development<ul><li>
Serve as a senior lead for sales enablement and trade marketing, actively prioritizing projects that move the needle on revenue</li><li>
Directly lead, manage, and empower a high-performing Senior Manager, fostering a culture of creativity, growth, and accountability</li><li>
Collaborate with the VP and HR to design tailored professional development and internal training plans for your team</li></ul></li></ul>
WHAT YOU WILL NEED<ul><li>
Experience at an agency, media company, or sales organization, with a proven history of owning creative and presentation development</li><li>
Experience in television, digital, new media, events and project management, paired with a genuine interest in the news, business, and lifestyle categories</li><li>
A sophisticated understanding of the modern digital TV ecosystem, streaming strategies, programmatic, and OTT/CTV platforms a plus</li><li>
Experience with syndicated/custom research tools (Nielsen, Comscore, etc.) and a unique ability to transform numbers into an undeniable, distinct sales story</li><li>
Polished presentation skills and exceptional, concise writing and proofreading abilities</li><li>
Deep knowledge of media buying, planning functions, and modern ad formats&mdash;programming, talent, and media relations workflow familiarity a plus</li><li>
Advanced proficiency with Microsoft Office, hands-on experience using current AI tools to optimize workflow, and a willingness to travel and jump into action on weekends when short-notice opportunities arise</li></ul>
NICE TO HAVE<ul><li>
Bachelor&rsquo;s degree</li><li>
An exceptional team player with sharp organizational and problem-solving skills, unshakeable attention to detail, and a talent for balancing multiple high-stakes projects simultaneously</li><li>
Carry a professional, confident demeanor that lets you command the room with high-level executives, backed by the strong interpersonal skills required to motivate teams and influence clients</li></ul>
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.
Pursuant to state and local pay disclosure requirements, the pay rate/range for this role, with final offer amount dependent on education, skills, experience, and location is $143,000.00-167,000.00 annually. This role is also eligible for an annual discretionary bonus, various benefits, including medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents. Benefits for Union represented employees will be in accordance with the applicable collective bargaining agreement.
View more detail about FOX Benefits.</div>

Sr. Director, News Brand Marketing

NBCUniversal

<div>Company Description 
NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, DreamWorks Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations &amp; Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood. NBCUniversal is a subsidiary of Comcast Corporation. Visit www.nbcuniversal.com for more information.
Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world. 
Job Description 
ABOUT GLOBAL TV DISTRIBUTION
NBCUniversal Global TV Distribution (GTVD) is responsible for the sales and distribution of NBCUniversal product to all forms of television and streaming platforms in over 200 territories across the globe. This includes a rich library of more than 6,000 feature films and 170,000 television episodes, including current and classic titles, non-scripted programming, sports, news, animation, long-form and short-form programming, and locally produced content from around the world. 
ROLE OVERVIEW
The Director of Audience Development will define and lead the strategy to grow audiences and maximize revenue across NBCUniversal&rsquo;s portfolio of wholly owned social and digital channels on YouTube, Facebook, Snapchat, and TikTok. This is a highly commercial role, requiring a strong entrepreneurial mindset and a proactive approach to identifying new revenue opportunities, optimizing content performance, and scaling audience growth across platforms. A core focus of the role will be the management and expansion of a portfolio of conflict-driven daytime talk shows (including Jerry Springer, Maury, Steve Wilkos, and Karamo), leveraging deep content libraries to drive engagement, monetization, and long-term audience growth across platforms. This role is accountable for delivering annual revenue targets set by GTVD, ensuring the portfolio is optimized for monetization, platform performance, and audience scale. 
RESPONSIBILITIES<ul><li>
Overarching responsibility for the programming of YouTube, Facebook, Snapchat and TikTok channels across the portfolio of conflict-driven daytime talk shows.</li><li>
Lead a team of Associate Content Producers to deliver on Ad-Supported Video on Demand (AVOD) team commercial goals, and lay a framework of management best practice for lead managers to follow.</li><li>
Explore ways to expand and develop the portfolio of internally run channels to increase ultimate revenue share.</li><li>
Report insights to and create presentation decks for internal and external stakeholders.</li><li>
Collaborate with sales teams to assist in the pitching of direct ad-sales campaigns.</li><li>
Produce best practice and training guides for new starters.</li><li>
Set a high standard for ongoing optimization of titles, descriptions, and keywords maximizing SEO potential.</li><li>
Macro analysis of AVOD data, including YouTube analytics and other data sources.</li><li>
Ensure channels adhere to YouTube best practice, NBCU company policy and quality/brand requirements.</li><li>
Remain consistently up to date with YouTube and other platform developments, trends and training.</li></ul> 
Qualifications 
DESIRED CHARACTERISTICS<ul><li>
Bachelor&rsquo;s degree or higher in digital marketing, marketing, media or other related fields.</li><li>
At least ten years&rsquo; YouTube channel management experience, together with YouTube certification.</li><li>
Strong leadership skills, with at least three years&rsquo; experience managing a team of three or more employees.</li><li>
Demonstrable passion for the online video space, particularly successful YouTube brands, channels and creators.</li><li>
Expertise in social media optimization tactics and growing online communities.</li><li>
In-depth knowledge of YouTube Content ID.</li><li>
Experience of working within YouTube content owners and Facebook business managers.</li><li>
Experience of managing internal and external stakeholders within a matrixed environment.</li><li>
Strong writing and presentation skills.</li><li>
Ability to process large data sets across a number of platforms, particularly YouTube analytics and Power BI.</li><li>
Proficiency with efficiency platforms such as Airtable, as well as the suite of Microsoft Office products.</li><li>
A strong knowledge of and familiarity with the world&rsquo;s biggest social video platforms.</li></ul> 
Additional Requirements:
Hybrid: This position currently has a hybrid schedule, which requires contributing from the office a minimum of four days per week. The Company reserves the right to change in-office requirements at any time.
This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website.
Salary range: $130,000 - $160,000 (bonus eligible) 
Additional Information 
As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to AccessibilitySupport@nbcuni.com.</div>

Director, Audience Development

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