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fmcg sales manager

Almarai - المراعي

<div>
 
 
 Area Sales Manager II (Ice cream) | Saudi Arabia, Riyadh
 
 
 
 
 
 
 
 
 The Company:
 
 
 
 
 
 
 
 
 
 Almarai is the world&rsquo;s largest vertically integrated dairy and the region&rsquo;s largest food and beverage manufacturing and distribution company. Headquartered in the Kingdom of Saudi Arabia, Almarai Company is ranked as the #1 FMCG Brand in the MENA region and is a market leader in all its categories across the GCC. Almarai currently employs over 40,000 employees servicing some 220,000 retail outlets across GCC, Egypt and Jordan and has reported net income of SAR 2.31 Billion on sales of SAR 20.97 Billion in 2024
 
 .&rdquo;
 
 . For more details, please visit our website &ndash;
 
 
 www.almarai.com.
 
 
 An aggressive expansion program together with acquisitions in new vertical markets have created an exciting opportunity to join a dynamic multinational team dedicated to furthering growth plans for the group.
 
 
 
 About the role:
 
 
 
 To direct control and effectively manage a van sales operation of sales areas in his assigned territory to achieve the budgeted volume &amp; margin of Almarai products by continuously monitoring and reviewing team performance
 
 
 
 
 
 
 Key Responsibilities:
 
 
 <ul>
 <li>
 Monitor Supervisors&rsquo; performance to achieve volume and margin targets.
 </li>
 <li>
 Deliver budgeted sales for Fresh, Foods, Juice, and UHT products.
 </li>
 <li>
 Ensure weekly distribution targets across all trade channels.
 </li>
 <li>
 Align product orders with market demand to reduce wastage.
 </li>
 <li>
 Enforce credit policy compliance to prevent financial loss.
 </li>
 <li>
 Maintain adherence to quality and safety standards.
 </li>
 <li>
 Identify training needs and provide development opportunities.
 </li>
 <li>
 Coach high-potential team members for career growth.
 </li>
 </ul>
 
 
 
 
 
 
 
 
 
 
 
 
 Requirements:
 
 
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in a relevant field.
 </li>
 <li>
 Minimum of 5 years of experience in
 
 Ice cream
 
 sales.
 </li>
 <li>
 2 years of experience in FMCG sales
 </li>
 <li>
 Proven experience in van sales.
 </li>
 <li>
 Fluency in English.
 </li>
 </ul>
 
 
 
 
 
 
 
 
 
 
 Almarai offers a competitive package, generous leave, medical coverage, discretionary bonus, training, and development etc.
 
 
 
 
 
 This is a great opportunity to join a successful and expanding global business, offering an excellent remuneration and benefits package.
 
</div>

Area Sales Manager II

Arla Foods KSA

<div>
 
 
 🔹 Job Purpose
 
 
 
 To lead and manage the van sales team to achieve daily and monthly sales targets, improve market coverage, develop sales representatives, ensure the execution of sales and trade marketing plans, and deliver excellent customer service in line with FMCG standards.
 
 
 
 
 
 
 🔹 Key Responsibilities
 
 
 
 
 1. Team Leadership &amp; Supervision
 
 
 <ul>
 <li>
 Supervise van sales representatives and ensure adherence to daily route plans.
 </li>
 <li>
 Train, coach, and support the team to improve performance and skills.
 </li>
 <li>
 Conduct regular field visits to evaluate performance and provide feedback.
 </li>
 <li>
 Hold periodic team meetings to review targets, challenges, and improvement plans.
 </li>
 <li>
 Ensure compliance with pricing policies, company procedures, and sales guidelines.
 </li>
 </ul>
 
 
 2. Sales Management &amp; Target Achievement
 
 
 <ul>
 <li>
 Ensure achievement of daily, weekly, and monthly sales targets.
 </li>
 <li>
 Analyze sales data to identify growth opportunities and gaps.
 </li>
 <li>
 Monitor product availability, distribution, and promotional execution.
 </li>
 <li>
 Increase route productivity and optimize market penetration.
 </li>
 <li>
 Identify potential customers and opportunities for route expansion.
 </li>
 </ul>
 
 
 3. Market Development &amp; Customer Relations
 
 
 <ul>
 <li>
 Build strong relationships with key customers and decision-makers.
 </li>
 <li>
 Resolve customer issues and coordinate solutions with internal teams.
 </li>
 <li>
 Improve product visibility and negotiate better display spaces when possible.
 </li>
 <li>
 Ensure implementation of trade agreements and in-store standards.
 </li>
 </ul>
 
 
 4. Van Operations &amp; Stock Control
 
 
 <ul>
 <li>
 Review daily van stock levels and ensure proper product rotation (FIFO).
 </li>
 <li>
 Validate daily stock reconciliation and cash collections submitted by reps.
 </li>
 <li>
 Monitor adherence to return policies, damaged goods handling, and expiry controls.
 </li>
 <li>
 Ensure proper usage of handheld selling systems (HHT) and train the team on system updates.
 </li>
 </ul>
 
 
 5. Reporting &amp; Performance Tracking
 
 
 <ul>
 <li>
 Prepare daily, weekly, and monthly sales and operations reports.
 </li>
 <li>
 Identify performance issues and define corrective action plans.
 </li>
 <li>
 Present KPIs and operational updates to management.
 </li>
 <li>
 Report competitor activities, pricing trends, and market shifts.
 </li>
 </ul>
 
 
 
 
 
 🔹 Job Requirements
 
 
 
 
 Mandatory Requirements
 
 
 <ul>
 <li>
 2&ndash;4 years of experience in van sales or FMCG sales; at least 1 year in a supervisory role.
 </li>
 <li>
 Strong leadership and team management skills.
 </li>
 <li>
 Deep knowledge of FMCG market dynamics and route-to-market systems.
 </li>
 <li>
 Strong analytical skills with the ability to interpret sales data.
 </li>
 <li>
 Valid driver&rsquo;s license suitable for van operations.
 </li>
 <li>
 Ability to work under pressure and handle market challenges.
 </li>
 <li>
 Excellent communication, negotiation, and problem-solving skills.
 </li>
 <li>
 Proficiency in using handheld sales systems (HHT), Excel, and KPI reporting.
 </li>
 </ul>
 
 
 Preferred Skills
 
 
 <ul>
 <li>
 Previous experience managing RTM sales teams.
 </li>
 <li>
 Strong customer relationship-building skills.
 </li>
 <li>
 Ability to motivate teams and manage performance effectively.
 </li>
 <li>
 Experience in route development and optimization.
 </li>
 </ul>
 
 
</div>

Van Sales Supervisor

HRI UAE

Key Responsibilities:<ul><li>Develop and execute a sales strategy to drive growth across the assigned territory in Riyadh</li><li>Identify, open, and onboard new B2B accounts, including coffee shops, roasteries, caf&eacute; chains, and HoReCa distributors</li><li>Manage and grow relationships with key customers to ensure long-term partnerships and repeat business</li><li>Promote and sell products such as beverages, syrups, RTD products, caf&eacute; supplies, and related FMCG items</li><li>Own full responsibility for territory performance, including revenue growth and market penetration</li><li>Lead pricing negotiations, contract discussions, and deal closures with measurable results</li><li>Monitor competitor activity, pricing trends, and market dynamics within the KSA F&amp;B sector</li><li>Understand procurement cycles and purchasing behavior of customers in the Saudi market</li><li>Achieve monthly sales targets and KPIs, providing accurate sales forecasts and performance reports</li><li>Collaborate with internal teams to ensure smooth order fulfillment, customer satisfaction, and account support.</li></ul>Requirements:<ul><li>5&ndash;8 years of proven B2B sales experience within F&amp;B / FMCG, with strong exposure to beverages, syrups, RTD products, or caf&eacute; supplies</li><li>Mandatory Riyadh-based experience with an established network across coffee shops, roasteries, caf&eacute; chains, and HoReCa distributors</li><li>Demonstrated ability to open new accounts and manage key customers, driving measurable revenue growth</li><li>Strong understanding of KSA market dynamics, including pricing, procurement cycles, and competitive landscape</li><li>Excellent negotiation and closing skills with a consistent record of meeting or exceeding sales KPIs</li><li>English required; Arabic preferred, with strong communication and reporting capabilities</li></ul>License/Certification:<ul><li>Driving License (Preferred)</li></ul>Job Type: Full-timePay: ﷼7,500.00 - ﷼8,000.00 per month

B2B Sales Manager (F&B / Beverage Manufacturing - KSA)

The Coca-Cola Bottling Company of Saudi Arabia

<div>
 
 
 Role Purpose:
 
 To drive sales operations in the On-Premise (HORECA) channel, achieving sales targets and enhancing brand presence, thereby contributing to the growth and profitability of CCBCSA.
 
 
 
 
 
 
 Accountabilities
 
 
 <ul>
 <li>
 Execute sales plans tailored for the On-Premise (HORECA) channel to meet and exceed sales targets.
 </li>
 <li>
 Establish and strengthen relationships with key stakeholders in the HORECA sector, including hotels, restaurants, and cafes.
 </li>
 <li>
 Monitor and analyze market trends, competitor activities, and customer needs to identify growth opportunities.
 </li>
 <li>
 Lead, coach, and motivate the sales team, ensuring they are equipped with the necessary skills and knowledge to achieve their targets.
 </li>
 <li>
 Conduct regular work-withs (WWs) with Pre-Sellers to train and develop the team and to ensure sales execution standards.
 </li>
 <li>
 Conduct regular sales performance reviews and prepare detailed reports on sales metrics and market insights.
 </li>
 <li>
 Ensure compliance with company policies and regulatory requirements in all sales activities.
 </li>
 <li>
 Collaborate with the CDE team to ensure timely maintenance of CDEs to ensure uninterrupted service to On-Premise customers.
 </li>
 </ul>
 
 
 
 
 
 Qualification &amp; Experience
 
 
 <ul>
 <li>
 Bachelor's degree in business administration, Marketing, or a related field.
 </li>
 <li>
 7 years of experience in sales, preferably in the FMCG sector with a focus on F&amp;B/HORECA.
 </li>
 <li>
 Proven track record of achieving sales targets and driving growth in a competitive market.
 </li>
 <li>
 Strong leadership and team management skills.
 </li>
 <li>
 Excellent communication, negotiation, and interpersonal skills.
 </li>
 <li>
 Analytical mindset with the ability to interpret sales data and market trends.
 </li>
 <li>
 Proficiency in Microsoft Office and CRM software.
 </li>
 <li>
 Fluency in English and Arabic is a must.
 </li>
 </ul>
</div>

Sales Supervisor On Premise

PepsiCo

<div>Overview:
<div>
We Are PepsiCo</div><div> 
PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $79 billion in net revenue in 2021, driven by a complementary beverage and convenient foods portfolio that includes LAY&rsquo;S &reg;️, DORITOS &reg;️, CHEETOS &reg;️, GATORADE &reg;️, PEPSI &reg;️, QUAKER &reg;️ and more. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1 billion each in estimated annual retail sales.</div><div> 
Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+). pep+ is our strategic end-to-end transformation that puts sustainability and human capital at the center of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people.</div><div> 
Our employees drive our culture. No two days are the same; we are dynamic and full of passionate teams that embrace new ideas through our collaborative spirit. At PepsiCo, we know that our company can only succeed when our associates and the society we serve flourishes. We are committed to fostering a diverse workforce by creating a collaborative, equitable and inclusive space where everyone, regardless of what we look like, where we come from or who we love, has a voice. At PepsiCo we create a Space to be y( )u.</div><div> 
&ldquo;We are an equal opportunity employer and comply with the with the global human rights policies and equality laws in the countries we operate in, we value diversity at our company; it is an essential part of our success. We do not discriminate on the basis of age, pregnancy or marital/civil partnerships, religion or belief, gender, disability and we are Mowaamah -GOLD certified in Saudi.&rdquo;</div><div> 
Learn more about our culture and life at PepsiCo: https://stories.pepsicojobs.com/</div><div></div><ul><li> 
Ensure all sales targets both short term and long term for the area/location are met.
</li><li>Supervise SSFL DC/Stockiest various routes through route visits targets and ensure that each sales representative compliance with the SSFL execution standards as well as the proper way of achieving the targets.</li><li>Leading and developing sales team.</li><li>Leading sales productivity.</li><li>Achieve and exceed sales fundamentals and volume targets by implementing company plans.</li><li>Update database to measure area&rsquo;s performance against key business objectives. Use this data to analyse the business and develop future action plans.
</li><li>Work on volume forecasting for his areas and channels.
</li><li>Work with Stockiest to improve customer service and execution efficiency.
</li><li>Supervise field sales teams for location in accordance with sales plans to achieve/exceed objectives in terms of execution, gross and net revenues, market share and people development targets.</li></ul> 
Responsibilities:
<ul><li>Organize, control and motivate sales representatives to achieve sales targets within the agreed targets by applying SSFL sales standards.</li><li>
Conduct and compliance with FLSMP; work-with and Route Control weekly, 1:1 sessions and formal weekly meetings.</li><li>
Ensure HH Integrity by examine reports and taking actions.</li><li>
Regular market visits to monitor changes in the market situation and legislative requirements and communicate these fluctuations on the proper timing to the Regional/Sales manager for decision making.</li><li>
Ensure the company&rsquo;s product promotional plans are understood and implemented in the right time &amp; at the right place across all routes.</li><li>
Conduct all the administrative transactions for the location (Stock, Returnable Cases, daily sales invoicing cycle etc.)</li><li>
Organize, control and motivate team to achieve sales targets within the agreed profit margins.</li><li>
Select, train, develop and follow-up sales personnel to the standards (FLSMP) necessary to meet the current and long term needs of the department.</li><li>
Ensure all RSR&rsquo;s compliance with OOR (Ownership on Route) by regular follow-up and on job coaching.</li><li>
Field Performance Management by (Adaptation of Optimized Routes, Managing POP materials, Stand Planning,</li><li>
Preparing RSR turnover follow up reports, Applying Code of Conduct, RSRs' PepsiCo values awareness).</li><li>
Develop strong relationship with stockiest and Key wholesale and OT customers within the location, this will include coordinating with the stockiest on all call coverage &amp; customer service standards.</li><li>
Ensure the company&rsquo;s product development &amp; promotional plans are understood and implemented at all levels to give the optimum level of impact.</li><li>
Expanding distribution within the area as per AOP business plan.</li><li>
Ensure proper execution for all new product initiatives.</li><li>
Ensure proper execution of all merchandising and operational priorities.</li><li>
Key Field Sales KPI's to include: reaching distribution targets (depth and breadth - capture additional points of sale); Upgrading execution on primary placements both in quantitative approach (space fair share) and qualitative approach (location + appearance); Upgrading execution on secondary placements - double the number of secondary placements per point of sale; implementing price and promotions strategies.</li><li>
Supervise administrative &amp; control agenda within the field to include: maintaining control over the main KPIs - ensure the Execution of KPI's per Store; insure effective monitoring and processes are in place in all levels of the organisation, providing recommendations for and insure timely implementation; create, implement and insure compliance with accounting, inventory, and control procedures; resolve service &amp; supply issues with affected parties; design and report the results/activities of the sales force to Regional/Sales manager.</li><li>
Report competitive activities to the Regional/Sales Manager as and when it happens.</li><li>
Compliance with SSFL Control Agenda &amp; Control Responsibilities.</li></ul>
Qualifications:
<ul><li>3-6 years of sales field experience in FMCG</li><li>
Very Good English and Arabic language skills</li><li>
No travel restrictions</li><li>
Strong computer skills (Word, excel, PowerPoint, outlook crucial)</li><li>
Results Driven (results based on specific efficiency and productivity KPIs within predefined time frames)</li><li>
Customer Focus (Service to sales concept)</li><li>
Thinking Skills (Trend, data, events analysis to draw sound conclusions)</li><li>
Developing and Supporting The Team (Actively improves others&rsquo; skills, cooperate effectively, diplomatic</li><li>
conflict handler)</li><li>
Persuasive Communication (Clear, fluent concise communication, gaining agreement and commitment)</li><li>
Integrity (Mutual trust, consistent with company ethics and values)</li><li>
BA degree &amp; Computer Literacy (Windows applications)</li></ul></div>

Marketplace/Retail Sr Coord

Confidential

<div>
 
 🔹 We&rsquo;re Hiring: Key Account / Unit Manager &ndash; FMCG Sector
 
 
 📍 Saudi Arabia
 
 
 🕘 Full-time | 🛍&nbsp;Modern Trade&nbsp;
 
 
 
 
 
 
 Are you a strategic sales leader in the FMCG industry?
 
 
 
 
 We&rsquo;re looking for someone to manage major modern trade accounts like Panda, Danube, and Tamimi &mdash; while leading a high-performance team and driving strong retail execution.
 
 
 
 
 
 
 
 Responsibilities:
 
 
 
 
 &bull; Lead key account operations and a dedicated sales team
 
 
 
 
 &bull; Develop and execute business plans for modern trade clients
 
 
 
 
 &bull; Manage sales performance, forecasting, and collections
 
 
 
 
 &bull; Ensure stock availability and in-store visibility
 
 
 
 
 &bull; Collaborate with logistics and supply chain teams
 
 
 
 
 &bull; Analyze sales data and take corrective action
 
 
 
 
 &bull; Maintain strong customer relationships and conduct regular reviews
 
 
 
 
 Requirements:
 
 
 
 
 &bull; Bachelor&rsquo;s degree in business, Marketing, or similar
 
 
 
 
 &bull; 5+ years of experience in FMCG (Modern Trade focus)
 
 
 
 
 &bull; Experience handling Panda, Danube, Tamimi or similar chains
 
 
 
 
 &bull; Fluent in English
 
 
 
 
 &bull; Strong leadership, analytical &amp; negotiation skills
 
 
 
 
 &bull; Proficient in Excel, Microsoft Office
 
 
 
 
 
 
 
 Why Join Us?
 
 
 
 
 ✔️ Manage top retail accounts
 
 
 
 
 ✔️ Grow in a high-impact FMCG sales role
 
 
 
 
 ✔️ Join a supportive and performance-driven team
 
 
</div>

Unit Sales Manager (FMCG)

<div>
 
 
 Assistant Trade Marketing Manager II | Saudi Arabia, Riyadh
 
 
 
 
 
 
 
 
 The Company:
 
 
 
 
 
 
 
 
 
 Almarai is the world&rsquo;s largest vertically integrated dairy and the region&rsquo;s largest food and beverage manufacturing and distribution company. Headquartered in the Kingdom of Saudi Arabia, Almarai Company is ranked as the #1 FMCG Brand in the MENA region and is a market leader in all its categories across the GCC. Almarai currently employs over 40,000 employees servicing some 220,000 retail outlets across GCC, Egypt and Jordan and has reported net income of SAR 2.31 Billion on sales of SAR 20.97 Billion in 2024
 
 .&rdquo;
 
 . For more details, please visit our website &ndash;
 
 
 www.almarai.com.
 
 
 An aggressive expansion program together with acquisitions in new vertical markets have created an exciting opportunity to join a dynamic multinational team dedicated to furthering growth plans for the group.
 
 
 
 About the role:
 
 
 
 Assist Trade Marketing Manager in managing and coordinating the National Promotion Plan, National Key Accounts Promotions, National Key Accounts Multi-brand In-store Activation and Display, POSM Projects and Implementation, External and Internal In-store Sampling Activities, Sponsorships and Events, NPD Listings, Competitor Promotion Intelligence Reports for different Business Units throughout KSA &amp; GULF
 
 
 
 
 
 
 Key Responsibilities:
 
 
 <ul>
 <li>
 Consolidate promotion plans for KSA &amp; Gulf regions.
 </li>
 <li>
 Ensure effective communication and planning for National Key Account promotions.
 </li>
 <li>
 Implement in-store branding and displays for key accounts.
 </li>
 <li>
 Develop and manage annual POSM plans with sales and CPD teams.
 </li>
 <li>
 Oversee external agencies for in-store sampling activities.
 </li>
 <li>
 Support sponsorships and customer events.
 </li>
 <li>
 Coordinate NPD listing between Marketing and Sales.
 </li>
 <li>
 Track and report on competitor promotions and NPD activities.
 </li>
 </ul>
 
 
 
 
 
 
 
 
 
 
 
 
 Requirements:
 
 
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in marketing or a related filed
 </li>
 <li>
 4&ndash;6 years of experience in Trade Marketing within the FMCG industry
 </li>
 <li>
 Proven track record of working with accounts (directly or indirectly)
 </li>
 <li>
 Experience managing in-market display installations
 </li>
 <li>
 Strong collaboration skills with external agencies
 </li>
 <li>
 Proficiency in Excel and dashboard reporting
 </li>
 </ul>
 
 
 
 
 Almarai offers a competitive package, generous leave, medical coverage, discretionary bonus, training, and development etc.
 
 
 
 
 
 This is a great opportunity to join a successful and expanding global business, offering an excellent remuneration and benefits package.
 
</div>

Assistant Trade Marketing Manager II

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