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manager, product management

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marketing manager - retail

go to market manager

Product Marketing Manager, Devices Go-To-Market

HUMAN Security

<div>HUMAN is looking for a capable and driven Product Marketing Manager with 2&ndash;4 years of experience to drive go-to-market execution and help shape the positioning of our application protection products. As digital commerce increasingly faces threats from humans, bots, and agentic AI, this role offers a unique opportunity to shape how the world&rsquo;s most valuable applications stay secure, trusted, and fraud-free. 
The ideal candidate will serve as a strategic bridge between product, marketing, sales, and our target market, translating complex technical features into clear, compelling narratives that resonate with both technical decision-makers and business stakeholders. This role combines strategic thinking with hands-on execution, requiring someone who can both develop high-level market positioning and create detailed campaign assets.
As a key member of our product marketing team, you&rsquo;ll have the opportunity to:<ul><li>
Develop messaging and positioning that resonates with security and fraud personas</li><li>
Support product launches, feature releases, and multichannel marketing campaigns with impactful messaging and value-based content</li><li>
Partner with product management to align on roadmap priorities based on customer needs and market dynamics</li><li>
Equip sales and customer teams with enablement training and resources</li><li>
Engage analysts, thought leaders, and enterprise security buyers to shape perception and influence the market</li><li>
This role offers significant visibility, impact, and growth potential. You&rsquo;ll be on the frontlines of protecting digital commerce from evolving threats while helping enterprises make faster, smarter decisions across login, account activity, and transactions.</li></ul>
Responsibilities:<ul><li>
Develop and execute comprehensive marketing strategies to promote our suite of application protection products</li><li>
Drive product positioning, messaging, and competitive differentiation in the market</li><li>
Lead market research to identify trends, customer needs, and competitive dynamics within the cybersecurity industry</li><li>
Partner with product management, sales, and marketing teams to align product development with market demands and opportunities</li><li>
Analyze marketing campaign performance and optimize strategies using data-driven insights to drive effective results</li><li>
Act as a subject matter expert on application protection, providing insights and thought leadership through various channels</li><li>
Provide sales enablement materials and training</li><li>
Create high-impact marketing content, including case studies, whitepapers, blog posts, webinars, and sales collateral</li><li>
Develop and maintain sales enablement resources, including battle cards, pitch decks, and solution briefs, to support effective sales and marketing strategies</li><li>
Lead product launches and feature release strategies, and communication</li><li>
Design and deliver training programs for sales and customer success teams</li><li>
Provide messaging frameworks, core content strategy, web content, and campaign briefs to support revenue, field, partner, and customer marketing teams</li><li>
Collaborate on integrated marketing campaigns</li><li>
Provide regular feedback on the product roadmap and feature prioritization</li><li>
Support for beta programs and early adopter initiatives</li><li>
Support for high-value customer opportunities</li></ul>
Requirements:<ul><li>
2&ndash;4 years of product marketing experience, ideally in B2B cybersecurity, SaaS, or adjacent enterprise technology</li><li>
Proven track record of successful product launches and go-to-market strategies</li><li>
Outstanding written and verbal communication skills</li><li>
Strong analytical capabilities and data-driven decision-making</li><li>
Excellent project management and organizational skills</li><li>
Demonstrated ability to influence stakeholders and collaborate across functions</li><li>
Self-driven with the ability to work independently while contributing to team goals</li></ul>
Desired Skills:<ul><li>
Experience with new-to-market products</li><li>
Direct experience marketing to large enterprises to mid-market companies</li><li>
Deep understanding of application protection and the cybersecurity ecosystem</li><li>
Proficiency with marketing automation tools and CRM systems</li><li>
Experience with analytics platforms and visualization tools</li><li>
Demonstrated ability to manage multiple projects and prioritize tasks in a fast-paced environment</li><li>
Public speaking and presentation experience</li></ul>
About HUMAN Security
HUMAN was founded in a Brooklyn sci-fi bookstore with a hacker mindset and the lofty mission of making the internet safer by putting humans first. Today, our Human Defense Platform safeguards enterprises from sophisticated bots, fraud, and account abuse, verifying the humanity of more than 20 trillion interactions per week for the world&rsquo;s biggest brands and internet platforms.
HUMAN is an equal opportunity workplace dedicated to protecting the internet's integrity for everyone. We believe in putting people first, embracing diversity of thought from our global teams, and welcoming all individuals to share their unique experiences as we fight cybercrime together. We support our Humans with a comprehensive total rewards package for personal and professional development, including well-being and learning stipends, flexible work options, and dedicated time off. While our HQ is in NYC, we have teams worldwide.
HUMAN is growing fast, and there&rsquo;s never been a more meaningful time to join us. If you thrive on solving complex problems and want to help shape the future of cybersecurity, join us as we build a safer, more human internet.
If you are an individual with a disability or special need that requires accommodation, please contact us directly.
Compensation Range: $90K - $140K</div>

Product Marketing Manager -- Application Protection

Atlassian

<div>Overview:

Working at Atlassian
Atlassians can choose where they work &ndash; whether in an office, from home, or a combination of the two. That way, Atlassians have more control over supporting their family, personal goals, and other priorities. We can hire people in any country where we have a legal entity. Interviews and onboarding are conducted virtually, a part of being a distributed-first company.
Teamwork Collection (TWC) is a suite of connected Atlassian apps and platform experiences that include Jira, Confluence, Loom, and Rovo. The collection makes it easy for organizations to connect projects to goals, plan and track work, and unleash knowledge so that all teams can collaborate more effectively across their organization.
As a Principal Product Marketing Manager, you will partner closely with product and sales leaders to develop roadmap and execute go-to-market strategies that showcase the combined value of Jira, Confluence, Loom, Rovo, and the Atlassian platform in a single solution. Your deep understanding of building bundled solutions and enterprise business challenges will enable you to craft compelling messages, produce engaging content, and deliver comprehensive marketing campaigns that speak to an expansive customer base.
Responsibilities:

In this role, you will drive:<ul><li>
Messaging and Positioning: Develop differentiated, value-based positioning and messaging that clearly articulates the needs of executive audiences and how Teamwork Collection works with the broader Atlassian ecosystem to meet their needs. Tailor value propositions, adapt based on customer and market feedback, and ensure that this messaging is consistent across channels (ads, web, events, AR, etc.) and integrated deeply throughout the Atlassian portfolio.</li><li>
Go-to-Market Strategy: Craft and execute go-to-market strategies aimed at engaging and driving interest among enterprise audiences for Teamwork Collection. This includes identifying new market opportunities, contributing to the definition of editions tiers, pricing &amp; packaging, and creating tailored marketing initiatives to reach the knowledge worker audience.</li><li>
Market, Competitive, and User Research: Contribute to analyst and press engagements and continuously monitor the market, competitors, and customer feedback to identify trends and opportunities. Conduct user research to gain insights into customer needs, preferences, and behaviors. Use these learnings to inform marketing strategies and improve the cross-product experience.</li><li>
Customer Advocacy: Partner with customer marketing to identify and elevate key executive customers as references, champions, and storytellers. Use their stories to build credibility in-market and gather qualitative insights for messaging refinement.</li><li>
Activation Strategy: Define clear horizontal use cases that solve big customer problems, and work with Solutions and Adoption teams to implement a program that enhances the activation experience for our biggest accounts, ensuring a smooth transition from sales to active usage.</li><li>
PMM Craft and Mentorship: Serve as a role model for product marketing excellence, mentoring junior PMMs and contributing to the evolution of best practices across the team.</li></ul>
Qualifications:

Your background:<ul><li>
Experience: 8+ years in product marketing, with a strong focus on collaboration products and enterprise audiences. At least 1 year of previous experience with bundled solutions preferred.</li><li>
Influence: Cross-functional aptitude with the ability to build relationships with senior stakeholders across Sales, Marketing, and Product to deliver on a shared vision and execute on goals</li><li>
Communication Skills: Strong storyteller with exceptional written and verbal communication skills and the ability to craft compelling narratives for new audiences.</li><li>
Content Development: Proven track record of creating content, including demos, presentations, and webinars that drive interest and engagement.</li><li>
Market Analysis: Experience with market analysis and competitive research in the project management or team collaboration space.</li></ul>
Compensation
At Atlassian, we strive to design equitable, explainable, and competitive compensation programs. To support this goal, the baseline of our range is higher than that of the typical market range, but in turn we expect to hire most candidates near this baseline. Base pay within the range is ultimately determined by a candidate's skills, expertise, or experience. In the United States, we have three geographic pay zones. For this role, our current base pay ranges for new hires in each zone are:
Zone A: $175,500 - $229,125
Zone B: $158,400 - $206,800
Zone C: $145,800 - $190,350
This role may also be eligible for benefits, bonuses, commissions, and equity.
Please visit go.atlassian.com/payzones for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.
Benefits &amp; Perks
Atlassian offers a wide range of perks and benefits designed to support you, your family and to help you engage with your local community. Our offerings include health and wellbeing resources, paid volunteer days, and so much more. To learn more, visit go.atlassian.com/perksandbenefits.
About Atlassian
At Atlassian, we're motivated by a common goal: to unleash the potential of every team. Our software products help teams all over the planet and our solutions are designed for all types of work. Team collaboration through our tools makes what may be impossible alone, possible together.
We believe that the unique contributions of all Atlassians create our success. To ensure that our products and culture continue to incorporate everyone's perspectives and experience, we never discriminate based on race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. All your information will be kept confidential according to EEO guidelines.
To provide you the best experience, we can support with accommodations or adjustments at any stage of the recruitment process. Simply inform our Recruitment team during your conversation with them.
To learn more about our culture and hiring process, visit go.atlassian.com/crh.</div>

Principal Product Marketing Manager, Teamwork Collection

Yardi Systems

<div>***Candidates may be located by any U.S. Yardi office ***
About the Role:
Real estate runs on Yardi, and your work helps clients and prospects move faster. At the intersection of product and marketing, you connect product strategy to revenue outcomes. You define buyer personas and problems, create distinctive positioning and turn complex product stories into narratives that drive engagement and sales. You own the launch calendar and orchestrate integrated campaigns with product, demand generation and field teams. You build proof through case studies, demos and clear storytelling that earns trust. You equip sales with crisp messaging, competitive guidance and training that elevates every conversation. You champion the voice of the customer and bring it into product, marketing, and sales decisions. Your work drives awareness, adoption, and retention across the customer life cycle. If you love combining data, creativity, and storytelling to bring products to life &mdash; we&rsquo;d love to have you on the team.
What You&rsquo;ll Do:
<ul><li>Define target audiences, craft compelling product positioning, and ensure consistent messaging across all marketing channels.
</li><li>Plan and execute go-to-market strategies, launches, and campaigns that drive adoption and client engagement.
</li><li>Collaborate with product, sales, and creative teams to develop impactful collateral, sales tools, and training materials.
</li><li>Analyze campaign performance, client feedback, and market trends to optimize marketing strategies and messaging.
</li></ul>Who You Are:
<ul><li>Bachelor's degree in marketing, business, communications, or related field
</li><li>Three years of experience in marketing, communications, or product marketing
</li><li>Prior experience in a business-to-business (B2B) marketing organization
</li><li>Proficiency in Microsoft Office applications, including Outlook, Word, Excel, PowerPoint, and SharePoint
</li><li>Knowledge of product launch planning, campaign development, and sales enablement practices
</li><li>Writing and storytelling skills to translate product information into clear, compelling messages
</li><li>Verbal and written communication skills
</li><li>Proofreading and editing skills
</li><li>Strong attention to detail and high accuracy
</li><li>Project management skills and ability to manage multiple priorities
</li><li>Strong research and analytical skills
</li><li>Understanding of client needs and ability to translate feedback into marketing strategy
</li><li>Excellent organizational skills
</li><li>Solid interpersonal and relationship management skills
</li><li>Ability to work independently and collaboratively
</li><li>Initiative and accountability in managing deliverables and timelines
</li><li>Analytical mindset with the ability to define and track KPIs
</li></ul>Ideal to Have:
<ul><li>Experience in specified product/market/industry
</li><li>Enterprise software and real estate industry experience
</li><li>Experience hosting webinars or speaking at client-facing events
</li><li>Familiarity with marketing automation platforms
</li><li>Experience with design tools including Adobe Suite and Figma
</li><li>Proficiency with marketing tools such as project management, CRM, or website CMS platform
</li></ul>Real Estate runs on Yardi. About Us:
Yardi pioneers the property tech industry by seamlessly blending 40 years of tradition with forward-thinking innovation. We&rsquo;ve created a team of over 10,000 employees in over 40 locations around the globe dedicated to making great real estate software products.
Discover the Yardi Difference:
Yardi is more than just a software company &ndash; we are dedicated to creating a positive impact in our communities. Annually, Yardi extends philanthropic support to organizations chosen by our employees. Our team has contributed to over 350 nonprofits globally, demonstrating our commitment to various causes and communities.
Our award-winning culture, consistently recognized by Glassdoor's prestigious &quot;Best Place to Work&quot;, fosters support, collaboration, and growth. We prioritize your well-being with comprehensive benefits, including 100% paid employee medical premiums, company profit-sharing plan, and flexible work arrangements.
Annual Salary Range: $102,400 - $115,200
All submissions for open positions should be received through Yardi&rsquo;s applicant portal, accessed from Yardi&rsquo;s corporate website.
EOE/Race/Gender/Disability/Vets<ul><li> 
</li></ul>#LI-Hybrid</div>
 <div><div>LOCATION</div>
<div>New York, NY</div>
BUSINESS UNIT
<div>Residential</div>
DEPARTMENT
<div>Marketing</div>
EMPLOYMENT TYPE
<div>Employee- Full Time</div></div>

Product Marketing Manager

Rippling

<div>You will be based in our SF or NYC office and will be required to be in office 3x/week.<h2 class="jobSectionHeader"> 
About Rippling</h2>
Rippling gives businesses one place to run HR, IT, and Finance. It brings together all of the workforce systems that are normally scattered across a company, like payroll, expenses, benefits, and computers. For the first time ever, you can manage and automate every part of the employee lifecycle in a single system. 
Take onboarding, for example. With Rippling, you can hire a new employee anywhere in the world and set up their payroll, corporate card, computer, benefits, and even third-party apps like Slack and Microsoft 365&mdash;all within 90 seconds. 
Based in San Francisco, CA, Rippling has raised $1.4B+ from the world&rsquo;s top investors&mdash;including Kleiner Perkins, Founders Fund, Sequoia, Greenoaks, and Bedrock&mdash;and was named one of America's best startup employers by Forbes. 
We prioritize candidate safety. Please be aware that all official communication will only be sent from @Rippling.com addresses.<h2 class="jobSectionHeader"> 
About the role</h2> 
Scaling to $1B ARR and beyond requires building a go-to-market engine that drives growth across dozens of product SKUs, sales segments, buyer personas, and countries. That&rsquo;s where you come in. 
Rippling&rsquo;s growth engine isn&rsquo;t just driven by new customers&mdash;it&rsquo;s powered by helping our existing customers realize the full value of our unified platform. As a Senior Product Marketing Manager, you&rsquo;ll be the connective tissue between Marketing and Account Management, helping our customer teams identify, shape, and deliver compelling cross-sell and retention conversations. You&rsquo;ll translate customer and sales insights into crisp messaging, decks, and playbooks that help Account Managers tell a cohesive, multi-product story. You&rsquo;ll proactively spot opportunities for expansion and ensure the field is equipped with the right tools and narratives to act on them. 
You&rsquo;ll build and scale the &ldquo;plays&rdquo; that help AMs succeed at every stage of the customer lifecycle&mdash;from renewal and expansion motions to executive briefings and multi-product storytelling. You&rsquo;ll ensure our value delivery is consistent, current, and compelling so that every lifecycle moment and conversation turn into meaningful business impact. 
This role is highly cross-functional. You will work closely with Rippling&rsquo;s Product organization, our Sales teams, and the rest of our Marketing machine. We&rsquo;d love to talk to you if you are a compelling storyteller, obsess about customers, and love rolling up your sleeves to get into the weeds.<h2 class="jobSectionHeader"> 
What you will do</h2><ul><li>
Partner across Sales and Marketing and to identify, define, and launch cross-sell plays tied to customer signals and product adoption insights.</li><li>
Create and continuously update a library of value-delivery assets (decks, talk tracks, renewal materials, 1 pagers, etc.) that account managers can deploy across various lifecycle plays.</li><li>
Build and refine multi-product storytelling frameworks that demonstrate the power of Rippling&rsquo;s unified platform.</li><li>
Ensure AMs are equipped to deliver value in every meeting through training, enablement sessions, and playbooks.</li><li>
Maintain a fast feedback loop between field teams and Marketing to identify new opportunities, gaps, and content needs.</li><li>
Track the performance of plays and assets, using data to iterate on what drives engagement and expansion pipeline.</li></ul><h2 class="jobSectionHeader">
What you will need</h2><ul><li>
3+ years of experience in product marketing, solutions marketing, or a related GTM role in B2B SaaS.</li><li>
Proven ability to translate customer insights and signals into compelling narratives and sales plays.</li><li>
Strong storytelling and presentation skills&mdash;you can craft content that resonates with executives and practitioners alike and can tell a story without resorting to jargon.</li><li>
Excellent project management and cross-functional collaboration; comfortable orchestrating input from multiple teams.</li><li>
You pride yourself in making the impossible possible. You are resourceful, a quick-learner, have a bias towards action, and get energy juggling multiple priorities in a fast-paced environment.</li></ul><ul><li>
You are results-oriented and evidence-driven. You say the truth even when it's inconvenient and admit what you don't know.</li><li>
A creative spark. While analytical chops are critical to your success, we also pride ourselves on being able to think outside the box.</li><li>
You sweat the details - small and big, alike.</li></ul><h2 class="jobSectionHeader">
Additional Information</h2>
Rippling is an equal opportunity employer. We are committed to building a diverse and inclusive workforce and do not discriminate based on race, religion, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, age, sexual orientation, veteran or military status, or any other legally protected characteristics, Rippling is committed to providing reasonable accommodations for candidates with disabilities who need assistance during the hiring process. To request a reasonable accommodation, please email accomodations@rippling.com 
Rippling highly values having employees working in-office to foster a collaborative work environment and company culture. For office-based employees (employees who live within a defined radius of a Rippling office), Rippling considers working in the office, at least three days a week under current policy, to be an essential function of the employee's role. 
This role will receive a competitive salary + benefits + equity. The salary for US-based employees will be aligned with one of the ranges below based on location; see which tier applies to your location here. 
A variety of factors are considered when determining someone&rsquo;s compensation&ndash;including a candidate&rsquo;s professional background, experience, and location. Final offer amounts may vary from the amounts listed below. 
The pay range for this role is: 
123,000 - 205,000 USD per year(US Tier 1)</div>

Senior Product Marketing Manager, HR (Hybrid based in SF or NY)

Head of Growth

Netflix

<div>
 Netflix is one of the world's leading entertainment services, with over 300 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.
 
 
 The Advertising team is charged with building a new, best-in-class Ads organization to establish Netflix as the premiere platform for advertiser partners, and to drive advertising revenue. We are seeking a selfless, curious, and passionate individual contributor Manager to join our Ads Finance &amp; Strategy (F&amp;S) team. In this role you will partner cross-functionally across the organization to understand our target customer base, help develop our value proposition to be compelling to our customers, and find opportunities to grow this new business for Netflix over the long-term. You will work closely with a highly cross-functional, global team, and contribute to one of the most impactful transitions Netflix has made in a decade.
 
 
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Data Modeling &amp; Analysis:
 </li>
 <ul>
 <li>
 Build models to estimate the ads revenue potential of new content and growth initiatives (Live, podcast, etc), including commercial and sponsorship packaging and pricing
 </li>
 <li>
 Gather inputs internally via subject matter experts and externally via market research to build the assumptions for commercial strategy and to substantiate valuation
 </li>
 </ul>
 <li>
 Strategic Analysis &amp; Planning:
 </li>
 <ul>
 <li>
 Proactively develop a clear ads perspective on monetization strategy for new initiatives
 </li>
 <li>
 Support our Product team in sizing and prioritizing different capabilities for ads monetization
 </li>
 <li>
 Support the overall revenue forecasting of mature initiatives (Live), which will include building and maintaining our assumptions across our long term slate. Serve as the global lead by coordinating with regional teams for input
 </li>
 <li>
 Conduct post-mortems on Live events that have launched to refine our approach and assumptions on Live valuations going forward
 </li>
 </ul>
 <li>
 Cross-Functional Collaboration &amp; Communication:
 </li>
 <ul>
 <li>
 Collaborate with cross-functional partners across Content, Ads (Market Activation, Sale leaders), and Product to model ads revenue
 </li>
 <li>
 Support the go-to-market planning once deals have been greenlit, partnering with additional teams in Ads (Measurement, Business Operations, Marketing Planning &amp; Operations, Revenue &amp; Yield Analytics)
 </li>
 <li>
 Support the expansion of our strategy in ex-US markets, collaborating with our regional Finance &amp; Strategy counterparts to share guiding principles and best practices
 </li>
 <li>
 Prepare and deliver clear, concise analysis &amp; presentations for stakeholders in various forums
 </li>
 </ul>
 <li>
 Project Management &amp; Execution:
 </li>
 <ul>
 <li>
 Ability to work under tight timelines
 </li>
 <li>
 A strong attention to detail, with the ability to discern when to use an 80/20 approach
 
 </li>
 </ul>
 </ul>
 
 What We&rsquo;re Looking For
 
 
 
 <ul>
 <li>
 6+ years of experience in management consulting, go-to-market strategy, investment banking, or similar analytical roles. Knowledge of advertising and/or content licensing is highly preferred.
 </li>
 <li>
 Extensive experience in quantitative and qualitative analysis. Strong data modeling skills. Proficiency in data manipulation and visualization tools (Excel, Google Sheets, etc.) with the ability to clearly communicate key findings to senior stakeholders.
 </li>
 <li>
 Strong project management, planning, and organizational skills. Ability to work independently and thrive in a fast-paced, always changing environment.
 </li>
 <li>
 Strong written and verbal communication skills, with the ability to convey complex information clearly and concisely and distill a high volume of information into key insights. Ability to prepare and deliver impactful presentations.
 </li>
 <li>
 A good fit with our culture of excellence and curiosity, with proactive attitude and strong ability to build cross-functional relationships.
 
 
 </li>
 </ul>
 Our compensation structure consists solely of an annual salary; we do not have bonuses. You choose each year how much of your compensation you want in salary versus stock options. To determine your personal top of market compensation, we rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. The range for this role is $160,000 - $470,000.
 
 
 Netflix provides comprehensive benefits, including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits. We also offer paid leave of absence programs. Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off. Full-time salaried employees are immediately entitled to flexible time off. See more detail about our Benefits here.
 
 
 Inclusion is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.
 
 
 We are an equal-opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.
</div>

Manager, F&S, Ads

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