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manager product marketing

Warner Bros. Discovery

<div>Welcome to Warner Bros. Discovery&hellip; the stuff dreams are made of.
Who We Are&hellip;
When we say, &ldquo;the stuff dreams are made of,&rdquo; we&rsquo;re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD&rsquo;s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what&rsquo;s next&hellip;
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
We are the now and the next. The power behind the people building the future. We are born from the spirit of innovation. We are created from the idea that people around the world want more, need more, deserve more. We are the home of the global digital revolution. We are CNN.
To see what it&rsquo;s like to work at CNN, follow @WBDLife on Instagram and X!
We are CNN. THE WORLD'S MOST ESSENTIAL AND ENGAGING SOURCE OF DIGITAL NEWS. We are in the midst of rapid transformation and need our next generation of innovators, makers, and dreamers who will lead and drive our growth. We aim to make the world a better, more connected place. 
Your New Role&hellip; 
CNN is looking for a Manager of Product Marketing to support strategy and execution of customer acquisition across web, app, and CTV platforms for our Digital Products &amp; Services division within the Growth Product Marketing team. This role will report to the Director of Product Marketing and be responsible for facilitating go-to-market campaigns that drive subscriptions, translating brand fundamentals into product contexts, optimizing campaign performance, maximizing return on spend, and ensuring that acquisition efforts align with broader company goals. The Manager will work with the Director and VP to align on strategic goals, develop internal processes, and define our product positioning and target audience understanding. 
Your Role Accountabilities&hellip;<ul><li> GTM Strategy: Develop and execute GTM strategies across paid and owned channels, with a focus on lead generation and top-of-funnel tactics to drive acquisition. Partner closely with WBD Media team to develop and execute strategies and set up campaigns.</li><li> Positioning and Messaging: Translate brand fundamentals to a product context, inspiring creative asset development with creative briefs that are grounded in actionable research insights.</li><li> Owned Channel Growth: Lead acquisition through owned channels, with a focus on email as a conversion surface. Partner with campaign ops, data, and creative teams to test, optimize, and scale campaigns that increase subscription starts, improve conversion rates, and maximize demand already in the ecosystem.</li><li> End-to-end Channel Management and Expansion: Ensure existing channels meet subscription goals and identify growth opportunities in new channels and emerging platforms.</li><li> Campaign Optimization: Lead day-to-day management and optimization of live campaigns, focusing on improving CPA metrics and engagement rates.</li><li> Cross-functional Collaboration: Partner closely with Creative, Brand, Product, and other teams to align initiatives with product roadmaps, while providing guidance on campaign best practices, identifying risks, and outlining opportunities.</li><li> Data-Driven Decision Making: Continuously analyze campaign performance data, leveraging A/B testing, segmentation, and attribution models to refine strategies. Define success metrics and build clear test plans.</li><li> Strategic Planning: Support larger Product Marketing team in setting vision, goals, and KPIs throughout the year.</li></ul> 
Qualifications &amp; Experience&hellip;<ul><li> 5+ years of experience in digital marketing, growth marketing, or product marketing, preferably in a B2C subscription-based business.</li><li> Strong track record in performance marketing, including paid media management and funnel optimization.</li><li> Deep, hands-on digital product marketing knowledge for web, app, and CTV environments.</li><li> Experience with marketing automation platforms, CRM tools, and strong understanding of A/B testing and cohort analysis.</li><li> Data-driven approach with experience in customer journey analysis, attribution modeling, and acquisition funnel optimization.</li><li> Strong project management and cross-functional collaboration skills.</li><li> Excellent communication skills and experience reporting to leadership on results and initiatives.</li><li> Strategic thinking ability, balancing long-term vision with short-term execution.</li><li> Experience in a news environment is a plus
</li><li> Experience in marketing streaming products is a plus</li></ul> 
How We Get Things Done&hellip;
This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.
Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.
If you&rsquo;re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.
In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery&rsquo;s total compensation package for employees. Pay Range: $86,240.00 - $160,160.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.</div>

Manager, Product Marketing

Stripe

<div>
 
 About Stripe
 
 
 
 Stripe is a financial infrastructure platform for businesses. Millions of companies - from the world&rsquo;s largest enterprises to the most ambitious startups - use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career.
 
 
 
 About The Team
 
 
 
 Sitting within the Product Marketing organization at Stripe, our Audience Product Marketing team is a champion for our key customer segments and industries. We focus on 1) deeply understanding our users, the markets in which they operate, and our core product value propositions and 2) driving pipeline and growth that help us expand our global user base and hit ambitious revenue targets.
 
 
 We are looking for an exceptional product marketer for our Velocity segment, which is a massive and fast-growing segment encompassing mid-market and SMB businesses. You will be a key player in shaping how we win this segment, with a heavy focus on scalable demand generation, industry marketing, and partner motions. You will excel at identifying new market opportunities, developing playbooks that scale, and aligning cross-functional teams to accelerate growth.
 
 
 What you&rsquo;ll do
 
 
 As a Key Owner Of Our GTM Strategy For The Velocity Segment, You&rsquo;ll Need To Quickly Build a Deep Understanding Of Stripe&rsquo;s Products, Buyer Personas, And Differentiation. You Will
 
 
 <ul>
 <li>
 Be the expert on our Velocity (mid-market and SMB) users. Identify new growth opportunities using customer insights, sales data, and market trends, and translate this into actionable and repeatable GTM strategies and product roadmap recommendations.
 </li>
 <li>
 Partner closely with the regional demand gen, field, and partner marketing functions to design, execute, and optimize a scaled marketing engine focused on our tech-forward ICP in target industry verticals. Build compelling content and programming that bring Velocity users to Stripe, and then optimize and scale these programs.
 </li>
 <li>
 Use data and insights from Sales and SD teams to identify opportunities to improve our sold funnel. Create compelling, value-based customer-facing messaging, assets, and sales plays that differentiate Stripe and help our sales teams win.
 </li>
 <li>
 Develop and own the program roadmaps and KPIs to ensure accountability and measure impact.
 
 
 
 </li>
 </ul>
 
 Minimum Requirements
 
 
 
 <ul>
 <li>
 11+ years of product marketing experience, preferably in B2B tech.
 </li>
 <li>
 Deep understanding of the demand generation function, from top-of-funnel campaigns to field events and partner-led programs. Results-orientation.
 </li>
 <li>
 A builder mentality with a strong bias to action. You are comfortable with ambiguity, know how to experiment, and adapt at pace.
 </li>
 <li>
 Excellent communication and presentation abilities, with a proven track record of distilling complex strategies into clear, compelling narratives for executive and external audiences.
 </li>
 <li>
 Exceptional cross-functional leadership and ability to influence across all levels and functions, from senior leadership to project teams.
 </li>
 <li>
 High comfort toggling between strategy and execution&mdash;big picture to fine detail.
 </li>
 <li>
 Proven ability to partner with Sales to build a high-velocity sales motion.
 </li>
 <li>
 Optimistic about the future and relentless in advancing your goals.
 
 
 
 </li>
 </ul>
 
 Preferred Qualifications
 
 
 
 <ul>
 <li>
 Strong problem-solving and analytical ability, with a track record of a &ldquo;test &amp; learn&rdquo; mindset.
 </li>
 <li>
 A tendency to seek and value alternate views and an ability to earn stakeholder confidence quickly.
 </li>
 <li>
 Power user (and builder) of AI-powered tooling.
 </li>
 <li>
 Experience designing and scaling programs across multiple geographies.
 
 
 
 </li>
 </ul>
 Hybrid work at Stripe
 
 
 This role is available either in an office or a remote location (35+ miles or 56+ km from a Stripe office).
 
 
 In-office expectations
 
 
 Office-assigned Stripes spend at least 50% of the time in a given month in their local office or with users. This hits a balance between bringing people together for in-person collaboration and learning from each other, while supporting flexibility about how to do this in a way that makes sense for individuals and their teams.
 
 
 Working remotely at Stripe
 
 
 A remote location is defined as being 35 miles (56 kilometers) or more from one of our offices. While you would be welcome to come into the office for team/business meetings, on-sites, meet-ups, and events, our expectation is you would regularly work from home rather than a Stripe office. Stripe does not cover the cost of relocating to a remote location. We encourage you to apply for roles that match the location where you currently live or plan to live.
 
 
 Pay and benefits
 
 
 The annual US base salary range for this role is $174,200 - $261,200. For sales roles, the range provided is the role&rsquo;s On Target Earnings ("OTE") range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role. This salary range may be inclusive of several career levels at Stripe and will be narrowed during the interview process based on a number of factors, including the candidate&rsquo;s experience, qualifications, and location. Applicants interested in this role and who are not located in the US may request the annual salary range for their location during the interview process.
 
 
 Additional benefits for this role may include: equity, company bonus or sales commissions/bonuses; 401(k) plan; medical, dental, and vision benefits; and wellness stipends.
 
 
 Hybrid work at Stripe
 
 
 This role is available either in an office or a remote location (35+ miles or 56+ km from a Stripe office).
 
 
 In-office expectations
 
 
 Office-assigned Stripes spend at least 50% of the time in a given month in their local office or with users. This hits a balance between bringing people together for in-person collaboration and learning from each other, while supporting flexibility about how to do this in a way that makes sense for individuals and their teams.
 
 
 Working remotely at Stripe
 
 
 A remote location is defined as being 35 miles (56 kilometers) or more from one of our offices. While you would be welcome to come into the office for team/business meetings, on-sites, meet-ups, and events, our expectation is you would regularly work from home rather than a Stripe office. Stripe does not cover the cost of relocating to a remote location. We encourage you to apply for roles that match the location where you currently live or plan to live.
</div>

Product Marketing, Velocity (Mid-market & SMB) Segment

SBH Fashion

<div>
 Job Title: Email Marketing Manager (Email, SMS &amp; Loyalty)
 
 
 
 Role Overview
 
 
 
 The Email Marketing Manager will own the execution and optimization of our email, SMS, and loyalty programs with a sharp focus on fashion merchandising, customer lifecycle strategy, and revenue growth. This role sits at the intersection of brand storytelling, data, and performance&mdash;translating product drops, seasonal moments, and customer insights into highly effective retention campaigns.
 
 
 Reporting to the Director of Growth Marketing, this role will be responsible for day-to-day campaign execution, automated lifecycle flows, loyalty initiatives, and performance reporting, while partnering closely with Merchandising, Creative, eCommerce, and Customer Service.
 
 
 
 Key Responsibilities
 
 
 
 
 Email &amp; SMS Execution
 
 
 
 <ul>
 <li>
 Own the end-to-end execution of email and SMS campaigns, including calendars, segmentation, QA, and deployment
 </li>
 <li>
 Build, manage, and optimize lifecycle automations (welcome, abandoned browse/cart, post-purchase, win-back, VIP)
 </li>
 <li>
 Ensure messaging aligns with brand voice, seasonal priorities, and fashion merchandising strategies
 </li>
 <li>
 Optimize send cadence, frequency, and content mix to balance revenue performance with brand experience
 
 
 </li>
 </ul>
 
 Loyalty Program Management
 
 
 
 <ul>
 <li>
 Execute and optimize the loyalty program across tiers, rewards, perks, and experiential benefits
 </li>
 <li>
 Partner with Growth and eCommerce to align loyalty mechanics with customer lifetime value goals
 </li>
 <li>
 Support VIP and high-value customer engagement strategies across email, SMS, and loyalty touchpoints
 
 
 </li>
 </ul>
 
 Fashion Merchandising &amp; Cross-Functional Collaboration
 
 
 
 <ul>
 <li>
 Translate product drops, collections, and key fashion moments into compelling retention storytelling
 </li>
 <li>
 Partner with Merchandising and Creative to merchandise emails and SMS for conversion (product order, imagery, copy hierarchy)
 </li>
 <li>
 Align retention efforts with paid media, on-site promotions, and broader marketing campaigns
 
 
 </li>
 </ul>
 
 Analytics &amp; Optimization
 
 
 
 <ul>
 <li>
 Report on core retention KPIs including revenue contribution, repeat purchase rate, CLTV, Email/SMS ROI, AOV, and engagement metrics
 </li>
 <li>
 Continuously A/B test subject lines, content, product placement, timing, and offers
 </li>
 <li>
 Use performance insights and customer behavior to inform ongoing optimization and strategy
 
 
 </li>
 </ul>
 
 Operational Excellence
 
 
 
 <ul>
 <li>
 Maintain clean audience segmentation based on behavior, lifecycle stage, spend, and engagement
 </li>
 <li>
 Ensure deliverability best practices and platform health
 </li>
 <li>
 Support process improvements and documentation to scale retention efforts efficiently
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 <ul>
 <li>
 4&ndash;6+ years of experience in retention or lifecycle marketing, preferably within fashion or luxury retail
 </li>
 <li>
 Deep hands-on experience with email and SMS platforms (e.g., Klaviyo, Attentive, Postmark, Braze)
 </li>
 <li>
 Strong fashion merchandising sensibility with the ability to curate product stories that convert
 </li>
 <li>
 Data-driven mindset with comfort analyzing performance and presenting insights clearly
 </li>
 <li>
 Highly organized, detail-oriented, and able to manage multiple campaigns in a fast-paced environment
 </li>
 <li>
 Strong cross-functional communication skills and collaborative approach
 
 
 </li>
 </ul>
 Salary $100,000
 
 
</div>

Email Marketing Manager (Email, SMS & Loyalty)

Bloomsbury Publishing

<div>Description:

Reporting to the Sr. Product Marketing Manager, the Assistant Marketing Manager will be a creative self-starter excited by the idea of working in digital publishing and building a brand within the K-12 education market. This role presents the opportunity to be part of a highly entrepreneurial and inspired environment that is collaborative, fast paced, and always looking toward what is next in publishing.
Responsibilities
Be strategic! Contribute to the execution of the marketing plan for Bloomsbury Digital Resources with ownership of a suite of databases within the portfolio. Help support the expansion of the brand in the K-12 and higher education markets. Help drive usage and awareness within schools, libraries, and two- and four-year colleges.
Be creative! Participate in the development and implementation of the global integrated marketing activity for assigned products including but not limited to:<ul><li>
E-mail</li><li>
Social Media</li><li>
Advertising</li><li>
Event strategy/conference marketing</li><li>
Partnerships</li><li>
Digital Marketing</li></ul>
Develop marketing materials and plans for the library and academic conferences we attend throughout the year. Work with the Global Conference Manager to ensure digital resources are represented at all appropriate conferences. Attend major conferences, approximately 4 per year.
Be a Team Player! Work in close association with the global marketing and sales departments to further establish and enhance the brand and that of our products. Act as a group point of contact for the sales teams and help with lead generation for the sales team for product launches and sales campaigns.
Be a Great Communicator! Liaise with other departments, especially Sales, Product Management, Product Development, and Editorial, ensuring open and effective communication.
Requirements:
<ul><li> Bachelor's degree</li><li>
2+ years of professional marketing experience</li><li>
A self-starter with a proven ability to work independently, meet deadlines, and prioritize workload.</li><li>
An entrepreneurial spirit and the imagination to conceive plans and promotions that excite and engage educators and the students they serve.</li><li>
A confident, creative, collaborative person with excellent communication, organizational, and interpersonal skills, a can-do attitude, and the ability to identify and capitalize on new opportunities.</li><li>
A flexible team player who is always prepared to participate in a new project and build relationships with colleagues around the globe.</li><li>
Intermediate to advanced experience creating email templates and scheduling and deploying campaigns through Mailchimp or similar email platforms.</li><li>
Intermediate to advanced experience creating and posting social media content.</li><li>
Intermediate graphic design experience using Canva or similar design programs.</li><li>
Knowledge and experience with Salesforce or other CRM databases is a plus.</li><li>
Knowledge and experience with WordPress is a plus.</li><li>
Interest in education, history, arts and humanities is a plus.</li></ul>
Location:
Candidates must be located within the NY tri-state area who can work a hybrid schedule from our NYC office. This role is not remote.
Salary:
NY: $55,000, ($30.22)
Equal Opportunity Employment
Bloomsbury Publishing USA is committed to a merit-based, equal-opportunity workplace. We hire, retain, and promote employees based on individual qualifications, skills, and performance, without regard to race, color, religion, sex, national origin, age, disability, genetic information, or any other characteristic protected by law.
Our company fosters an inclusive environment where all employees are treated fairly and have the opportunity to succeed based on their abilities and contributions. We remain dedicated to upholding the highest standards of professionalism and fairness in all aspects of employment.
Benefits<ul><li>
Medical insurance</li><li>
Vision insurance</li><li>
Dental insurance</li><li>
401(k)</li><li>
Paid parental leave</li><li>
Hybrid Work Schedule</li></ul>
About Bloomsbury Digital Resources
Bloomsbury Digital Resources is committed to serving a global community of students, scholars, instructors, and librarians by providing creative online research and learning environments that deliver excellence and originality. Whether it be primary documents, critical texts, historical archives, or the latest in video and audio resources, we are committed to enhancing the research experience with innovative, engaging, and dynamic digital resources of the highest quality. Bloomsbury offers a very collegial working environment, with a dedicated and enthusiastic team committed to excellence and innovation.</div>

Assistant Marketing Manager

TikTok

Global Operations
 
Product Marketing Manager - TikTok Operations
 
Location
 :
 
New York
 
Employment Type
 :
 
Regular
 
Job Code
 :
 
A233788
 
Responsibilities
 
About the team: 
Creators are the heart and soul of TikTok. The Creator team's mission is to facilitate our Creator community's growth and development, drive high quality content production and increase creator engagement and product adoption through scaled content and education programs. This team will also create scalable initiatives to build, celebrate, and recognize our diverse and inclusive communities around the world.
 
<ul>
<li>We are looking for a Marketing Campaigns Manager to own end-to-end execution of product marketing campaigns that drive awareness/perception, adoption, and usage of products and key value propositions among professional creators.</li>
<li>This is a highly executional, operator-led role focused on turning product priorities into high-quality paid campaigns that run on and off platform (eg TikTok, YouTube, Reddit). You will partner closely with agencies, cross-functional teams, PMs, and the Global Creator Marketing team to deliver campaigns that are grounded in product performance, creator insights, and measurable outcomes.</li>
<li>The role reports into a regional/domestic lead, with close collaboration with the Global Creator Marketing team.</li>
</ul>
Responsibilities: 
<ul>
<li>Own product marketing campaigns end to end: Plan and execute paid marketing campaigns tied to creator product awareness, perception, and adoption across on- and off-platform channels</li>
<li>Drive scale and performance: Use paid campaigns to deliver both top-of-funnel outcomes (awareness, perception) and lower-funnel outcomes (product adoption, usage).</li>
<li>Lead creative and agency execution: Write briefs, review scripts and creative, and manage agencies while staying hands-on throughout execution and optimization.</li>
<li>Optimize based on results: Monitor performance against core metrics and adjust messaging, creative, and targeting based on learnings.</li>
<li>Coordinate and document: Partner with Product, Comms, and Creator Marketing Teams to align priorities, and document learnings to inform future campaigns and global best practices.</li>
</ul>
What This Role Is / Is Not
 
This role is: 
<ul>
<li>Deeply executional and performance-oriented</li>
<li>Focused on creator product marketing, creator perception, and product adoption</li>
<li>Hands-on with agencies and creative development</li>
</ul>
This role is not: 
<ul>
<li>A pure brand marketing role</li>
<li>A media buying role</li>
<li>A purely strategic or high-level marketing planning role</li>
</ul>
Qualifications
 
Minimum Qualifications: 
<ul>
<li>5+ years of experience in product marketing, performance marketing, or paid campaign execution</li>
<li>Proven experience running paid campaigns for products (tech, platforms, tools, or creator products)</li>
<li>Strong understanding of creator-style, product-led creative (not traditional brand ads)</li>
<li>Experience managing agencies and external partners</li>
<li>Strong project management, organization, and cross-functional coordination skills</li>
<li>Comfort working with data, metrics, and performance insights to inform decisions</li>
</ul>
Preferred Qualifications: 
<ul>
<li>Experience in the creator economy, media, entertainment, or platforms</li>
<li>Experience working across multiple markets or regions</li>
<li>Familiarity with lifecycle or lower-funnel marketing tied to product adoption</li>
</ul>
Job Information
 
【For Pay Transparency】Compensation Description (Annually)
 
The base salary range for this position in the selected city is $99200 - $248400 annually.
 
​
 
Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.
 
​
 
Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).
 
​
 
The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
 
​
 
For Los Angeles County (unincorporated) Candidates: 
​
 
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:
 
​
 
1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
 
​
 
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
 
​
 
3. Exercising sound judgment.
 
​
 
About TikTok
 
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
 
​
 
Why Join Us
 
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
 
​
 
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
 
​
 
​
 
Diversity & Inclusion
 
​
 
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
 
​
 
TikTok Accommodation
 
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at
 
https://tinyurl.com/RA-request

Product Marketing Manager - TikTok Operations

DoorLoop

<div>About DoorLoop
DoorLoop is property management software built for operators who take growth seriously. With offices in Miami, New York City, and Tel Aviv, we help property managers move faster, scale smarter, and operate with confidence.
We are entering our next phase of growth: moving upmarket and strengthening our New Logo ARR growth engine. This requires a Principal Product Marketing Manager who can connect market insight to product strategy and revenue outcomes.
The Mission
We are hiring a Principal Product Marketing Manager, Core Platform to own the New Logo ARR growth engine for the core platform.
This role is not feature-focused. It is revenue-focused.
You will define and continuously refine:<ul><li>
The Ideal Customer Profile (ICP)</li><li>
The monetization strategy for the core platform</li><li>
The roadmap narrative required to win that ICP</li><li>
The positioning that enables Sales to close larger, more complex deals</li></ul>
You will be the strategic connective tissue between Market Product Pricing Sales.
This role requires strong strategic influence across U.S. and Israel-based teams and direct partnership with Product, Engineering, Sales, and Demand Gen. 
What You Will Own
1. New Logo ARR Growth Engine (Primary Accountability)<ul><li>
Define and refine the ICP by segment (door count, operational complexity, buyer sophistication).</li><li>
Align positioning and roadmap story to attract and convert the target ICP.</li><li>
Influence roadmap prioritization based on monetization potential and competitive landscape.</li><li>
Drive clear differentiation for mid-market and upmarket segments.</li></ul>
Success in this role is measured by:<ul><li>
Improved new logo conversion in target segments</li><li>
Larger average contract value</li><li>
Shorter sales cycles in defined ICP segments</li><li>
Improved win rates against named competitors</li></ul>
2. ICP &amp; Market Intelligence Leadership<ul><li>
Lead ongoing market analysis, segmentation refinement, and buyer research.</li><li>
Own win/loss analysis and convert insights into actionable strategy.</li><li>
Develop deep understanding of economic buyers, technical buyers, and end users.</li><li>
Teach the ICP internally so Sales, Product, and Marketing operate from a shared understanding.</li></ul>
This role requires the ability to translate customer nuance into product and GTM clarity.
3. Roadmap Influence &amp; Monetization Strategy<ul><li>
Partner with Product to shape roadmap sequencing based on revenue opportunity.</li><li>
Articulate the &ldquo;why&rdquo; behind roadmap investments through a monetization lens.</li><li>
Ensure roadmap themes ladder to clear, market-facing value narratives.</li><li>
Guide packaging and entitlement decisions to align with buyer expectations.</li></ul>
This is not roadmap reporting. This is roadmap influence.
4. Pricing &amp; Packaging Strategy<ul><li>
Apply good-better-best packaging logic.</li><li>
Understand gating mechanics (hard vs soft gates).</li><li>
Align feature bundling to segment willingness to pay.</li><li>
Partner cross-functionally on packaging evolution as DoorLoop moves upmarket.</li></ul>
5. Platform-Level GTM Leadership<ul><li>
Own positioning and messaging architecture across segments.</li><li>
Lead major platform launches.</li><li>
Drive mid-market and upmarket sales enablement.</li><li>
Raise the bar on product marketing excellence across teams.</li></ul> 
Requirements:
 
<ul><li>8&ndash;12+ years of Product Marketing experience in B2B SaaS.</li><li>
Demonstrated ownership of revenue growth outcomes, not just launches.</li><li>
Experience defining or refining an ICP.</li><li>
Experience influencing product roadmap decisions.</li><li>
Experience with pricing and packaging strategy.</li><li>
Strong understanding of good-better-best models and monetization frameworks.</li><li>
Proven ability to synthesize market research into executive-level recommendations.</li><li>
Experience supporting mid-market or upmarket sales motions.</li><li>
Exceptional written and verbal communication skills.</li></ul>
Bonus:<ul><li>
Experience in vertical SaaS.</li><li>
Experience leading customer research programs.</li><li>
Experience moving a company upmarket.</li></ul> 
Benefits:
 
<ul><li>Unlimited paid time off: take unlimited personal, sick, and vacation days.</li><li>
401(k): plan for retirement with 4% matching and instant vesting.</li><li>
Medical, dental, and vision insurance: we offer full medical coverage for employees through United Healthcare and full dental and vision coverage through Guardian, with 25% coverage for dependents across all plans.</li><li>
Life insurance: $100,000 policy fully covered by DoorLoop.</li><li>
Disability insurance: short- and long-term disability insurance fully covered by DoorLoop.</li><li>
Paid parental leave: paid maternity and paternity leave for birth and adoption.</li><li>
Best-in-class equipment: Get a company laptop and all the top-tier tools to set you up for success.</li></ul> 
Compensation Range: 
 
The salary range for this position is $175,000-$200,000 annually. Actual compensation will vary based on a candidate's qualifications, experience, and other relevant factors. 
How we use AI: 
 
We may use AI tools to help review resumes and applications, with human oversight at all times. Please review our privacy policy.</div>

Principal Product Marketing Manager, Core Platform

Polaroid International BV

<div>About us: iconic brand, tiny company 
Polaroid was founded in 1937 by one of the most seminal innovators of the 20th century, Edwin Land. His motto was, &quot;don't undertake a project unless it is manifestly important and nearly impossible.&quot; In 2008, Polaroid shuttered its last factory, but diehard fans came together as The Impossible Project to save the instant film. Over 10 years later, that startup acquired what was left of Polaroid, and today we're again a small group of people passionate about empowering creators to change the world in the name of Polaroid.
Job Summary:
We&rsquo;re looking for a Retail Marketing Coordinator to help bring Polaroid to life across our US retail partners.
You&rsquo;ll support the execution of retail and trade marketing initiatives &mdash; making sure our products show up correctly and consistently online and in-store. You&rsquo;ll work closely with the Sr. Retail Marketing Manager and help execute established strategies, product launches, trainings, and retail activations.
This is a hands-on execution role, ideal for someone early in their marketing career who is detail-oriented, proactive, and eager to learn how retail marketing works at a global brand.
Key Responsibilities:<ul><li>
Manage SKU setup and ongoing maintenance across retailer platforms, ensuring product data accuracy and compliance.</li><li>
Execute and quality check PDP updates including imagery, copy, specifications, and A+ content coordination across key retailers.</li><li>
Conduct regular retail content audits and drive improvements to content scores across platforms such as Amazon, Target, Best Buy, and Walmart.</li><li>
Monitor customer reviews and support review syndication, identifying and flagging inaccuracies or issues.</li><li>
Support communication with distributors and retail partners, coordinating updates, follow-ups, and retailer inquiries.</li><li>
Coordinate asset distribution and ensure partners have access to current, approved marketing materials.</li><li>
Assist with onboarding and training coordination for new retail accounts, ensuring requirements are executed accurately and on time.</li><li>
Support product training initiatives and maintain simple e-learning materials for retail partners.</li><li>
Assist in the coordination and ongoing support of the Polaroid Ambassador program.</li><li>
Support trade shows, retail events, and brand activations, including logistics, materials, shipments, and post-event recaps.</li><li>
Maintain retail calendars, trackers, and execution timelines while supporting reporting pulls and recap deck preparation.</li><li>
Document product launch execution and keep internal tools and documentation organized and up to date.</li></ul>
Key Qualifications:
<ul><li>2&ndash;3 years of experience in retail marketing, ecommerce, account management, or similar</li><li>
Strong attention to detail and organizational skills</li><li>
Ability to manage multiple projects in a fast-paced environment</li><li>
Clear written and verbal communication</li><li>
Interest in retail, ecommerce, and consumer brands</li><li>
Occasional domestic travel required.</li></ul>
Nice to have<ul><li>
Experience with retailer platforms or PDP management</li><li>
Experience supporting trainings, events, or launches</li></ul>
Find out more about our applicant privacy policy here: https://www.polaroid.com/legal/careers-job-applicant-privacy-policy</div>

Retail Marketing Coordinator

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