digital marketing manager Jobs in Islamabad

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performance marketing specialist

About UsOur mission is to make high-quality healthcare supplies more accessible and affordable. Serving customers across North America. We are looking for passionate people to join our team and help us make a real impact in the healthcare industry.Minimum qualifications<ul><li>Bachelor&rsquo;s degree in Marketing, Business, Analytics, or a related field</li><li>2&ndash;3 years of hands-on experience managing paid marketing campaigns with a focus on Google Ads and Meta Ads Manager</li><li>Proven ability to build, launch, and optimize campaigns from scratch, including keyword research, audience segmentation, and A/B testing</li><li>Strong experience using Google Analytics (GA4) and native platform tracking (Pixels/Conversion API) to measure and report on ROAS, and conversion rates</li><li>Familiarity with Bing (Microsoft Advertising) and at least one major Email Service Provider (ESP) like Klaviyo, Mailchimp, or HubSpot for lifecycle marketing</li></ul>Preferred qualifications<ul><li>Strong ability to synthesize complex data into clear, actionable executive summaries and next-step recommendations</li><li>Expertise in implementing, optimizing and scaling digital advertising campaigns</li><li>Ability to translate business KPIs into multi-channel media plans, managing budgets effectively across Google, Meta, and Bing</li><li>Experience optimizing and troubleshooting ad campaigns</li><li>Ability to demonstrate a data-driven approach when proposing solutions, providing actionable insights to customers</li></ul>About the jobAs a Marketing specialist, you will work on a specific project critical to BeHope&rsquo;s needs with opportunities to switch teams and projects as you and our fast-paced business grow and evolve. We need our team members to be versatile, display leadership qualities and be enthusiastic to take on new problems. As a key member of a small and versatile team, you design, test, deploy and scale marketing solutionsResponsibilities<ul><li>Design, develop, test, deploy, maintain, and improve campaigns</li><li>Manage project priorities, deadlines, and deliverables</li><li>Take on tasks as requested following through to completion despite roadblocks or distractions</li></ul>Job Type: Full-timeApplication Question(s):<ul><li>Are you comfortable working between 2 P.M - 11 P.M? </li><li>What was your CGPA upon graduation? </li><li>How many years of performance marketing do you have? i.e working with Google ads, FB ads </li></ul>Work Location: In personApplication Deadline: 23/03/2026

Performance Marketing Specialist

DeWebWiz

The Senior Performance Marketing Specialist will be responsible for the strategic planning, execution, optimisation, and scaling of paid advertising campaigns across Google Ads and Meta Ads ecosystems.This role requires a commercially minded individual with a deep understanding of eCommerce performance metrics, full-funnel strategy, attribution modelling, and budget efficiency.The successful candidate must demonstrate a proven track record of scaling online revenue while maintaining strong return on ad spend (ROAS) and cost control.Key Responsibilities1. Paid Media Strategy &amp; Execution<ul><li>Develop and implement comprehensive paid media strategies across:</li><li>Google Ads (Search, Shopping, Performance Max, Display, YouTube)</li><li>Meta Ads (Facebook &amp; Instagram)</li><li>Build structured full-funnel acquisition frameworks (Prospecting, Retargeting, Loyalty)</li><li>Align paid media initiatives with overall commercial and revenue targets</li><li>Conduct competitor analysis and market research</li></ul>2. Campaign Optimisation &amp; Scaling<ul><li>Monitor and optimise KPIs including:</li><li>ROAS</li><li>CPA</li><li>CAC</li><li>CTR</li><li>Conversion Rate</li><li>Execute structured A/B testing frameworks (creative, audience, copy, landing pages)</li><li>Identify scaling opportunities while maintaining profitability thresholds</li><li>Improve audience segmentation and advanced retargeting strategies</li></ul>3. Data, Tracking &amp; Attribution<ul><li>Ensure accurate tracking implementation including:</li><li>Google Tag Manager</li><li>GA4</li><li>Meta Pixel</li><li>Conversion API (CAPI)</li><li>Oversee Google Merchant Center feed optimisation</li><li>Analyse attribution models and identify data discrepancies</li><li>Produce structured weekly and monthly performance reports with strategic insights</li></ul>4. Budget &amp; Forecast Management<ul><li>Manage and allocate advertising budgets effectively</li><li>Forecast revenue and acquisition targets</li><li>Maintain disciplined cost control and margin protection</li><li>Recommend strategic budget reallocations based on performance data</li></ul>5. Creative &amp; CRO Collaboration<ul><li>Provide performance-driven creative direction to content teams</li><li>Guide development of:</li><li>Static and video ads</li><li>Product-focused creatives</li><li>UGC-style campaigns</li><li>Collaborate on landing page optimisation and conversion rate improvement initiatives</li></ul>Job Type: Full-timePay: From Rs60,000.00 per monthWork Location: In person

Ads Expert Google & Meta

Jacked Nutrition

Digital Marketing Specialist (Meta Ads, Google Ads &amp; SEO)Company: Jacked Nutrition Location: Pakistan (On-site) Industry: Health, Fitness &amp; Sports NutritionJob OverviewJacked Nutrition is looking for a data-driven Digital Marketing Specialist who can manage and scale our online marketing efforts through Meta Ads, Google Ads, and SEO. The ideal candidate understands performance marketing, conversion optimization, and search visibility, and can translate marketing strategy into measurable growth.This role requires someone who can plan, launch, optimize, and scale campaigns while constantly analyzing data to improve performance.Key ResponsibilitiesPaid Advertising (Meta &amp; Google Ads)<ul><li>Plan, launch, and manage Meta Ads (Facebook &amp; Instagram) campaigns</li><li>Manage Google Ads campaigns including Search, Display, Shopping, and Performance Max</li><li>Conduct A/B testing on ad creatives, headlines, audiences, and landing pages</li><li>Monitor and optimize CPC, CTR, ROAS, CAC, and conversions</li><li>Build and manage custom audiences, lookalike audiences, and retargeting campaigns</li><li>Coordinate with the creative team to develop high-performing ad creatives</li></ul>SEO (Search Engine Optimization)<ul><li>Conduct keyword research and competitor analysis</li><li>Optimize website pages for on-page SEO (titles, meta descriptions, internal linking)</li><li>Implement technical SEO improvements to enhance search performance</li><li>Monitor and improve organic traffic and search rankings</li><li>Create SEO strategies to improve product and category page visibility</li></ul>Analytics &amp; Performance Tracking<ul><li>Analyze marketing data using Google Analytics, Meta Ads Manager, and Search Console</li><li>Track campaign performance and provide weekly/monthly reports</li><li>Identify opportunities to improve conversion rates and customer acquisition</li></ul>Requirements<ul><li>Proven experience in Meta Ads and Google Ads management</li><li>Strong knowledge of SEO principles and tools</li><li>Experience with Google Analytics, Google Search Console, and keyword research tools</li><li>Ability to analyze campaign performance and optimize based on data</li><li>Understanding of e-commerce marketing strategies</li><li>Strong communication and reporting skills</li></ul>Preferred Skills<ul><li>Experience in Shopify or e-commerce marketing</li><li>Understanding of conversion rate optimization (CRO)</li><li>Experience in performance marketing for consumer brands</li><li>Knowledge of retargeting funnels and customer journey mapping</li></ul>What We Offer<ul><li>Opportunity to work with one of Pakistan&rsquo;s leading sports nutrition brands</li><li>Fast-paced, growth-oriented environment</li><li>Opportunity to scale large digital marketing campaigns</li><li>Competitive salary based on experience</li></ul>Pay: Rs150,000.00 - Rs250,000.00 per monthWork Location: In person

Google Ads. Meta Ads and SEO expert .

Webtronix

Job Description: Webtronix is looking for an experienced Digital Marketing Expert with 3&ndash;5 years of hands-on experience managing paid advertising campaigns. The ideal candidate must have strong expertise in Google Ads, as well as experience with Meta Platforms (Facebook &amp; Instagram Ads) and TikTok Ads.The candidate should also have technical expertise in Google Tag Manager, conversion tracking, and campaign performance optimization.Responsibilities:<ul><li>Plan, manage, and optimize paid campaigns on Google Ads, Meta Platforms, and TikTok.</li><li>Manage different campaign types including Search, Display, Performance Max, Shopping, and YouTube campaigns.</li><li>Implement tracking using Google Tag Manager, pixels, and event tracking.</li><li>Monitor campaign performance and optimize for conversions, CPA, and ROI.</li><li>Conduct keyword research, audience targeting, and competitor analysis.</li><li>Perform campaign optimization and reporting.</li><li>Collaborate with internal teams to improve landing pages and marketing funnels.</li></ul>Required Skills:<ul><li>Strong experience with Google Ads (Primary requirement)</li><li>Experience managing Meta Platforms Ads and TikTok Ads</li><li>Hands-on expertise in Google Tag Manager</li><li>Experience setting up conversion tracking, pixels, and event tracking</li><li>Knowledge of Conversion Rate Optimization (CRO)</li><li>Strong analytical and reporting skills</li></ul>Location: Gulberg Greens Job Type: Full-time (Onsite) Experience: 3&ndash;5 YearsJob Type: Full-timePay: Rs70,000.00 - Rs150,000.00 per monthEducation:<ul><li>Bachelor's (Required)</li></ul>Location:<ul><li>Islamabad (Required)</li></ul>Work Location: In person

Digital Marketing Expert (3–5 Years Experience)

NCRI PAKISTAN PVT. LTD.

NCRi Pakistan is looking for a results-driven Lead Gen Specialist who can drive high-quality B2B leads through Meta &amp; Google campaigns and advanced prospecting tools like Apollo.io.Key Responsibilities:<ul><li>Plan, launch, and optimize social media lead generation campaigns, primarily on Meta (Facebook) and Instagram Ads.</li><li>Manage and optimize Google Ads campaigns for lead generation and brand visibility.</li><li>Build and manage targeted prospect lists using Apollo.io, Bombora, HubSpot, or other data tools.</li><li>Identify ideal customer profiles based on company services and target markets.</li><li>Launch and manage cold email and LinkedIn outreach campaigns.</li><li>Qualify inbound and outbound leads based on interest and fit.</li><li>Book qualified meetings directly on the sales team&rsquo;s calendar.</li><li>Maintain accurate records of leads, responses, and meetings in CRM or Google Sheets.</li><li>A/B test messaging, ad creatives, and campaign strategies to improve reply and conversion rates.</li><li>Ensure compliance with data privacy and outreach best practices.</li><li>Coordinate daily with sales to hand off qualified leads.</li></ul>Requirements:<ul><li>2&ndash;3 years of hands-on experience in B2B lead generation</li><li>Proven experience running Meta Ads &amp; Google Ads campaigns</li><li>Strong working knowledge of Apollo.io</li><li>Understanding of lead qualification and sales funnels</li><li>Data-driven mindset with strong analytical skills</li></ul>Job Type: Full-timeWork Location: In person

Lead Gen Specialist

Tangent Technologies Pvt Ltd

Job description We are looking for a results-oriented Digital Marketing Specialist with strong ownership and execution skills. The ideal candidate should have hands-on experience in SEO, Zoho Campaigns, content creation, and social media marketing.Key Responsibilities<ul><li>Execute and optimize SEO strategies</li><li>Manage Zoho Campaigns (email marketing &amp; automation)</li><li>Plan and create engaging content</li><li>Grow and manage social media platforms</li><li>Track performance metrics and improve campaign results</li></ul>Requirements<ul><li>5+ years of digital marketing experience</li><li>Strong understanding of SEO and analytics tools</li><li>Experience with Zoho Campaigns or similar platforms</li><li>Self-driven, organized, and strong in follow-ups</li><li>Result-focused mindset</li></ul>Job Type: Full-timeApplication Question(s):<ul><li>what is your current salary package </li><li>what is your expected salary package </li><li>Do you have 5 years of experience as digital marketing specialist </li><li>Our office is located in I 9/3 are you willing for onsite job </li></ul>Work Location: In person

Digital Marketing Specialist

Cabcall Outsource

Job Title: Digital Marketing Specialist Location: On-site, Soan Gardens Experience: 2&ndash;2.5 years Working Hours: 10 AM to 6 PM Job Type: Full time Education: Bachelor&rsquo;s degree in Marketing or equivalent digital marketing certificationJob Overview: We are looking for a result driven Digital Marketing Specialist with hands on experience in the UK market to manage and optimize service campaigns across Google Ads and Meta Ads. The ideal candidate is highly analytical, proficient in AI-driven ad tools, automation, and comfortable managing multiple social media platforms. Experience in the UK services industry is a strong plus.Key Responsibilities:<ul><li>Plan, execute, and optimize Google Ads and Meta Ads campaigns.</li><li>Track, measure, and analyze campaign performance using GA4 and Google Tag Manager.</li><li>Manage social media accounts including Facebook, Instagram, LinkedIn, and other relevant platforms.</li><li>Leverage AI tools and marketing automation to enhance campaign efficiency and performance.</li><li>Develop strategies for audience targeting, retargeting, and lead generation for service-based campaigns.</li><li>Collaborate with the team to align marketing strategies with business objectives.</li><li>Monitor industry trends, competitors, and emerging tools to maintain a competitive edge.</li></ul>Required Skills &amp; Qualifications:<ul><li>2&ndash;2.5 years of digital marketing experience with a focus on the UK market.</li><li>Proven expertise in Google Ads, Meta Ads, Google Tag Manager, and GA4.</li><li>Strong understanding of social media marketing across Instagram, Facebook, LinkedIn, and other platforms.</li><li>Experience with AI and digital marketing tools such as Jasper.ai, Copy.ai, AdEspresso, HubSpot, Hootsuite, Buffer, SEMrush, Canva, and Zapier.</li><li>Familiarity with marketing automation and workflow optimization.</li><li>Bachelor&rsquo;s degree or a recognized digital marketing certification.</li><li>Strong analytical skills with the ability to interpret data and make data-driven decisions.</li></ul>Preferred:<ul><li>Experience in the UK services industry.</li><li>Hands-on experience with advanced marketing tools and campaign automation.</li></ul>Job Types: Full-time, Contract Contract length: 11 monthsWork Location: In person

Explore 577+ Performance marketing specialist in Islamabad this March. Find roles across top companies and apply now to boost your career.

577 performance marketing specialist jobs In Islamabad

Performance Marketing Specialist

Ads Expert Google & Meta

Google Ads. Meta Ads and SEO expert .

Digital Marketing Expert (3–5 Years Experience)

Lead Gen Specialist

Digital Marketing Specialist

Digital Marketing Specialist