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Hashtag Media

****Please read the requirements carefully before applying****Job Title: Performance Marketing Specialist Job Type: Hybrid, Full-Time Location: Gulberg Greens, Islamabad Days: Monday to SaturdayJob Description:We are seeking a performance-driven Performance Marketing Specialist to manage, optimize, and scale our paid advertising campaigns across platforms such as Google, Facebook, Instagram, LinkedIn, and Twitter. The ideal candidate must have a proven track record of driving sales and lead generation through ad campaigns specifically for Website Designing, SEO, and Social Media Marketing services. This role requires a blend of analytical thinking and creative flair, with the goal of driving qualified traffic, generating leads, and maximizing ROI through strategic ad placements and audience targeting.You'll be responsible for end-to-end campaign management&mdash;from planning and execution to tracking and reporting&mdash;while continuously testing and optimizing for better results.Key Responsibilities:<ul><li>Plan, create, and manage high-performing paid ad campaigns across Google Ads, Meta (Facebook &amp; Instagram), LinkedIn, and other relevant platforms.</li><li>Develop and execute campaigns aimed at generating leads and driving conversions for Website Designing, SEO, and Social Media Marketing services.</li><li>Conduct detailed audience segmentation, keyword research, and competitor analysis to guide campaign strategy.</li><li>Write compelling ad copy and work with design teams to develop scroll-stopping creatives and video ads tailored to each platform and objective.</li><li>Collaborate with the website design team for the creation and optimization of landing pages aligned with campaign goals.</li><li>Set up, monitor, and optimize conversion tracking using tools like GA4, Google Tag Manager, Facebook Pixel, and other event tracking solutions.</li><li>Run A/B tests on creatives, landing pages, audience segments, and bidding strategies to improve conversion rates and lower acquisition costs.</li><li>Analyze campaign performance data across key metrics such as CTR, CPC, CPA, CPM, ROAS, and conversion rate to ensure consistent ROI.</li><li>Manage and allocate ad budgets effectively, making data-driven decisions to scale top-performing campaigns and cut underperforming ones.</li><li>Prepare detailed performance reports with actionable insights and recommendations for future improvements.</li><li>Stay up-to-date with the latest advertising policies, platform changes, trends, and tools to ensure compliance and maintain campaign efficiency.</li><li>Collaborate with internal marketing and sales teams to align ad strategies with broader business goals and customer journeys.</li></ul>Requirements:<ul><li>Minimum 1 year of hands-on experience running paid campaigns that generated leads and sales for Website Designing, SEO, and Social Media Marketing services.</li><li>Strong understanding of ad targeting, bidding strategies, campaign structures, and performance marketing principles.</li><li>Share proven results and statistics from past campaigns in these service areas during the hiring process.</li><li>Proficient in tools such as Google Ads, Meta Ads Manager, GA4, Google Tag Manager, LinkedIn Campaign Manager, etc.</li><li>Analytical mindset with the ability to translate data into campaign decisions and actionable strategies.</li><li>Ability to manage multiple campaigns simultaneously while meeting deadlines and performance targets.</li><li>Up-to-date with the latest digital marketing trends, algorithm changes, and advertising best practices.</li><li>Certifications like Google Ads, Meta Blueprint, or other relevant credentials are a strong plus.</li></ul>Interested candidates: Please share your resume, portfolio showcasing successful ad campaigns, screenshots of Ads Manager with key performance metrics, and relevant sales or performance reports demonstrating ROI impact at career@hashtagmedia.aeJob Type: Full-timePay: From Rs60,000.00 per monthAbility to commute/relocate:<ul><li>Islamabad: Reliably commute or planning to relocate before starting work (Preferred)</li></ul>Location:<ul><li>Islamabad (Preferred)</li></ul>Work Location: In person

Performance Marketing Specialist

AK CONSULTANTS Pvt Ltd

Job Title: Digital Marketing SpecialistCompany: eduapply.comLocation: Islamabad (On-site)Job Type: Full-timeSalary: 60k - 80k______________About eduapply.com:Eduapply.com is a growing edtech platform that simplifies the global university application process for students and recruitment partners. With a presence across multiple countries, we&rsquo;re committed to helping students find the best educational opportunities worldwide. To support our rapid growth, we&rsquo;re hiring a Digital Marketing Specialist to join our in-house marketing team.______________Job Summary:As a Digital Marketing Specialist at eduapply.com, you will play a key role in driving online visibility, engagement, and lead generation. You&rsquo;ll be responsible for planning, executing, and optimizing digital marketing campaigns across various platforms, while collaborating closely with our design, content, and admissions teams.______________Key Responsibilities:<ul><li>Plan, manage, and optimize performance marketing campaigns (Google Ads, Meta Ads, etc.)</li><li>Develop and implement SEO strategies to boost organic visibility and traffic</li><li>Manage social media content and engagement across platforms (Facebook, Instagram, LinkedIn)</li><li>Track and report on campaign performance using Google Analytics, GA4, and other tools</li><li>Create and manage email marketing campaigns and automation workflows</li><li>Collaborate with the creative team for compelling ad and content visuals</li><li>Monitor industry trends and propose innovative marketing ideas for lead generation</li></ul>______________Requirements:<ul><li>Bachelor&rsquo;s degree in Marketing, Communications, Business, or a related field</li><li>2+ years of hands-on experience in digital marketing</li><li>Strong knowledge of Google Ads, Facebook/Meta Ads Manager, and SEO best practices</li><li>Familiarity with tools like Google Analytics, GA4, Search Console, SEMrush or Ahrefs</li><li>Excellent communication skills and attention to detail</li><li>Experience with email marketing platforms like Mailchimp or Zoho Campaigns</li></ul>______________Nice to Have:<ul><li>Experience in the education or edtech industry</li><li>Basic knowledge of WordPress or other CMS</li><li>Ability to edit visuals using Canva or Adobe tools</li><li>Understanding of student recruitment funnels and lead nurturing</li></ul>Job Type: Full-timePay: Rs60,000.00 - Rs80,000.00 per monthWork Location: In person

Digital Marketing Specialist

Makaan Solutions Pvt. Ltd

Job SummaryMakaan Solutions is seeking an experienced and results-driven Lead Generation Specialist to manage and optimize paid campaigns on Google Ads and Facebook Ads. The ideal candidate must have a strong background in the real estate industry and a proven track record of running successful lead generation campaigns that convert.Key Responsibilities:<ul><li>Plan and execute paid lead generation campaigns via Google Search, Display, and YouTube, as well as Meta platforms (Facebook &amp; Instagram).</li><li>Generate high-quality real estate leads within target CPL (Cost Per Lead) benchmarks.</li><li>Analyze campaign performance, prepare reports, and optimize targeting, bidding, and creatives.</li><li>Work with internal teams to align ad content, creatives, and landing pages with marketing goals.</li><li>Implement tracking pixels, conversion tags, and performance monitoring tools (Facebook Pixel, GTM, Google Analytics).</li><li>Ensure real-time coordination with sales teams for lead follow-up and conversion.</li></ul>Qualifications:<ul><li>Bachelor's degree in Marketing, Business, or related field.</li><li>2+ years of experience in lead generation within the real estate industry.</li><li>Proficiency with Meta Ads Manager, Google Ads, and associated tracking tools.</li><li>Experience in running campaigns for local and overseas real estate audiences.</li><li>Strong understanding of sales funnels, retargeting, and performance marketing.</li></ul>Preferred Skills:<ul><li>Google Ads and Meta Blueprint certifications (optional but preferred).</li><li>Familiarity with CRM systems, WhatsApp Business API, and automation tools.</li><li>Analytical mindset with attention to data and KPIs.</li></ul>What We Offer:<ul><li>Competitive salary with monthly bonuses based on lead performance.</li><li>Opportunity to grow within a fast-paced real estate marketing team.</li><li>Exposure to high-budget, data-driven campaigns and innovative strategies.</li></ul>How to Apply:Please submit your updated resume and any relevant portfolio (campaign samples or ad screenshots) via Indeed or directly to:careers@makaansolutions.com Subject: Lead Generation Specialist &ndash; IndeedJob Type: Full-timePay: Rs75,000.00 - Rs150,000.00 per monthWork Location: In person

Lead Generation Specialist

****Please read the requirements carefully before applying****Job Title: PPC Expert / Digital Marketing Specialist Job Type: Hybrid, Full-Time Location: Gulberg Greens, Islamabad Days: Monday to SaturdayJob Description:We are seeking a performance-driven PPC Expert / Digital Marketing Specialist to manage, optimize, and scale our paid advertising campaigns across platforms such as Google, Facebook, Instagram, LinkedIn, and Twitter. The ideal candidate must have a proven track record of driving sales and lead generation through ad campaigns specifically for Website Designing, SEO, and Social Media Marketing services. This role requires a blend of analytical thinking and creative flair, with the goal of driving qualified traffic, generating leads, and maximizing ROI through strategic ad placements and audience targeting.You'll be responsible for end-to-end campaign management&mdash;from planning and execution to tracking and reporting&mdash;while continuously testing and optimizing for better results.Key Responsibilities:<ul><li>Plan, create, and manage high-performing paid ad campaigns across Google Ads, Meta (Facebook &amp; Instagram), LinkedIn, and other relevant platforms.</li><li>Develop and execute campaigns aimed at generating leads and driving conversions for Website Designing, SEO, and Social Media Marketing services.</li><li>Conduct detailed audience segmentation, keyword research, and competitor analysis to guide campaign strategy.</li><li>Write compelling ad copy and work with design teams to develop scroll-stopping creatives and video ads tailored to each platform and objective.</li><li>Collaborate with the website design team for the creation and optimization of landing pages aligned with campaign goals.</li><li>Set up, monitor, and optimize conversion tracking using tools like GA4, Google Tag Manager, Facebook Pixel, and other event tracking solutions.</li><li>Run A/B tests on creatives, landing pages, audience segments, and bidding strategies to improve conversion rates and lower acquisition costs.</li><li>Analyze campaign performance data across key metrics such as CTR, CPC, CPA, CPM, ROAS, and conversion rate to ensure consistent ROI.</li><li>Manage and allocate ad budgets effectively, making data-driven decisions to scale top-performing campaigns and cut underperforming ones.</li><li>Prepare detailed performance reports with actionable insights and recommendations for future improvements.</li><li>Stay up-to-date with the latest advertising policies, platform changes, trends, and tools to ensure compliance and maintain campaign efficiency.</li><li>Collaborate with internal marketing and sales teams to align ad strategies with broader business goals and customer journeys.</li></ul>Requirements:<ul><li>Minimum 1 year of hands-on experience running paid campaigns that generated leads and sales for Website Designing, SEO, and Social Media Marketing services.</li><li>Strong understanding of ad targeting, bidding strategies, campaign structures, and performance marketing principles.</li><li>Share proven results and statistics from past campaigns in these service areas during the hiring process.</li><li>Proficient in tools such as Google Ads, Meta Ads Manager, GA4, Google Tag Manager, LinkedIn Campaign Manager, etc.</li><li>Analytical mindset with the ability to translate data into campaign decisions and actionable strategies.</li><li>Ability to manage multiple campaigns simultaneously while meeting deadlines and performance targets.</li><li>Up-to-date with the latest digital marketing trends, algorithm changes, and advertising best practices.</li><li>Certifications like Google Ads, Meta Blueprint, or other relevant credentials are a strong plus.</li></ul>Note: This is a hybrid role, primarily remote, with six working days a week. However, the employee is required to attend the office as needed or when requested by the management.Interested candidates: Please share your resume, portfolio showcasing successful ad campaigns, screenshots of Ads Manager with key performance metrics, and relevant sales or performance reports demonstrating ROI impact at career@hashtagmedia.aeJob Type: Full-timePay: From Rs50,000.00 per monthAbility to commute/relocate:<ul><li>Islamabad: Reliably commute or planning to relocate before starting work (Preferred)</li></ul>Work Location: In person

PPC Expert / Digital Marketing Specialist

Spark Pro

Join Our TeamWe're Hiring a Digital Marketing Expert (Lead Generation Specialist)Are you a results-driven digital marketer with a passion for creating high-performing campaigns that generate quality leads? SparkPro Technologies is seeking a skilled Digital Marketing Expert to take our online presence and lead generation efforts to the next level!Position: Digital Marketing Expert &ndash; Lead Generation Specialist Location: Islamabad Job Type: Full-time Salary: Competitive + Performance-based IncentivesKey Responsibilities:<ul><li>Plan, create, and manage Meta (Facebook/Instagram) Ads, Google Ads (Search, Display, Performance Max), and other digital campaigns.</li><li>Optimize campaigns to maximize ROI and generate qualified leads consistently.</li><li>Conduct audience research and A/B testing to improve targeting and ad performance.</li><li>Monitor, analyze, and report on campaign performance using analytics tools.</li><li>Collaborate with the sales team to ensure leads are aligned with business goals.</li><li>Stay updated with the latest trends and algorithm updates in digital advertising.</li><li>Manage ad budgets effectively to deliver maximum results.</li></ul>Requirements:<ul><li>Proven experience (2+ years preferred) in running lead generation campaigns on Meta, Google, and other platforms.</li><li>Strong understanding of performance marketing, CPC/CPA bidding strategies, and conversion optimization.</li><li>Familiarity with tools such as Google Analytics, Meta Business Suite, Google Tag Manager, and CRM integrations.</li><li>Excellent analytical skills with the ability to interpret data and make data-driven decisions.</li><li>Creative mindset to craft compelling ad copy, visuals, and funnels.</li><li>Ability to work independently and meet KPIs in a fast-paced environment.</li><li>Experience with telemarketing/call center lead funnels is a plus.</li></ul>Why SparkPro Technologies?<ul><li>Competitive salary with performance-based incentives.</li><li>Opportunity to lead and scale paid marketing efforts for a growing tech company.</li><li>A collaborative and innovative work environment.</li><li>Professional growth and continuous learning opportunities.</li></ul>Ready to drive measurable growth with your skills? Send your resume, portfolio, and a brief cover letter to hr@sparkprotechnologies.com today!SparkPro Technologies is an equal-opportunity employer. We celebrate diversity and are committed to building an inclusive and high-performing team.Be the engine behind our growth &mdash; join SparkPro Technologies!Job Type: Full-timePay: From Rs60,000.00 per monthLanguage:<ul><li>English fluency (Preferred)</li></ul>Work Location: In person

Digital Marketing Expert -Meta- Google

Jazz

<div>
 
 
 Grade Level:
 
 &nbsp;1
 
 
 
 Location:
 
 &nbsp;Islamabad
 
 
 
 Last date to apply
 
 : 17th Sept, 2025
 
 
 &nbsp;
 
 
 
 What is &lsquo;Specialist Performance Marketing'?
 
 
 
 This position is responsible for monitoring, analyzing, and optimizing multi-channel digital campaigns to drive performance and ROI. It involves creating detailed reports, building real-time dashboards, and conducting A/B testing to improve targeting, creatives, and bidding strategies. The role requires close collaboration with cross-functional teams to align insights with business goals while ensuring accurate data tracking, budget adherence, and competitive benchmarking.
 
 
 &nbsp;
 
 
 
 What does &lsquo;Specialist Performance Marketing' do?
 
 
 
 <ul>
 <li>
 &nbsp;Monitor and analyze the performance of digital campaigns across various channels, including Google Ads, Facebook, Instagram, TikTok, and others.
 </li>
 <li>
 Create detailed reports on campaign performance metrics such as CPI, CPA, ROAS, LTV, and user engagement.
 </li>
 <li>
 Provide insights and recommendations to optimize campaigns based on data, identifying areas of improvement and growth opportunities.
 </li>
 <li>
 Develop and maintain real-time reporting dashboards using tools like Google Data Studio, Tableau, or Power BI to track key performance indicators.
 </li>
 <li>
 Ensure accurate data collection and integration from various platforms, including Google Analytics, Firebase, Adjust, AppsFlyer, and other relevant tools.
 </li>
 <li>
 Conduct regular A/B tests and experiments to evaluate the effectiveness of different creatives, targeting strategies, and bidding models.
 </li>
 <li>
 Analyze user acquisition funnels, optimize conversion rates, and identify the most cost-effective channels for acquiring high-quality users.
 </li>
 <li>
 Track and report on daily and monthly campaign spending to ensure adherence to budget limits.
 </li>
 <li>
 Work with the media finance team to reconcile spend and ROI, providing detailed reports on campaign efficiency and cost-effectiveness.
 </li>
 <li>
 Collaborate with the product, brand, and analytics teams to align reporting efforts with business goals.
 </li>
 <li>
 Present data-driven insights and campaign performance updates to stakeholders, making complex data understandable for non-technical team members.
 </li>
 <li>
 Stay updated with the latest trends in digital marketing and app growth, using historical data to forecast future performance and recommend strategic adjustments.
 </li>
 <li>
 Conduct competitive analysis to benchmark performance against industry standards
 </li>
 </ul>
 
 &nbsp;
 
 
 Jazz is an equal opportunity employer. We celebrate, support, and thrive on diversity and are committed to creating an inclusive environment for all employees.
 
 
 &nbsp;
 
 
 
 
 Requirements
 
 
 
 
 &middot;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Bachelor's in Marketing/Business - foundational marketing and business strategy knowledge
 
 
 &middot;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Specialized degrees: Google Ads &amp; Meta Ads Certifications, GA4 proficiency, attribution model understanding.
 
 
 &middot;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 1-3 years of paid campaign management experience with proven results.
 
 Useful: CRM, marketing automation exposure, telco or subscription business familiarity.
 
 
 
 
 Benefits
 
 
 
 
 
 Why Join Jazz?
 
 
 
 As one of the leading employers in the country, Jazz epitomizes the philosophy that each Jazz employee is passionately living a better every day inspired and enabled by visionary leadership, a unique professional culture, a flourishing lifestyle, and continuous learning and development.
 
 
 Our core values include qualities essential for a positive organizational culture - truthfully guiding entrepreneurial and innovative mindsets, harnessing professional and interpersonal collaboration, and fostering across-the-board customer-obsession.
 
 
 As one of the largest private sector organizations in Pakistan, our objective is to continue to change the lives of our 75 million customers for the better. This is an opportunity for someone who wants to be part of something transformative, someone who can play a critical role in driving our success. Together, we can empower millions more with the tools necessary to progress in an increasingly digital economy.
 
</div>

Specialist Performance Marketing

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744 performance marketing specialist jobs IN Islamabad

Performance Marketing Specialist

Digital Marketing Specialist

Digital Marketing Specialist

Lead Generation Specialist

PPC Expert / Digital Marketing Specialist

Digital Marketing Expert -Meta- Google

Specialist Performance Marketing