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lead generation specialist

Simcoe IT

Job Title: Performance Marketing Specialist (Paid Lead Gen / US SMB Market)Role OverviewWe are looking for a data-driven, growth-oriented Performance Marketing Specialist to take full ownership of our paid lead generation campaigns. In this role, you will strategize, launch, optimize, and scale paid acquisition funnels across Meta, Google, and TikTok.Key ResponsibilitiesPaid Campaign Strategy &amp; ExecutionMulti-Channel Management: Plan, build, and optimize paid lead generation campaigns across Meta (Facebook/Instagram), Google Ads (Search, Performance Max, YouTube), and TikTok.Audience Targeting: Define and build precise audience segments, lookalikes, and custom retargeting pools tailored to the US consumer/business market.Budget Optimization: Allocate and shift ad spend dynamically based on performance metrics to maximize ROAS (Return on Ad Spend) and minimize CPL (Cost Per Lead).Funnel Architecture &amp; Lead NurturingLead Magnet Strategy: Collaborate on creating and deploying high-converting lead magnets (e.g., ebooks, templates, webinars, quizzes) that attract high-intent prospects.Post-Click Optimization: A/B test landing pages and lead forms to improve conversion rates (CR).Data, Tracking &amp; CRM ManagementFunnel Tracking: Set up and maintain robust conversion tracking (Meta Pixel, Google Tag Manager, Conversion API) to ensure clean attribution.CRM Integration: Manage the seamless flow of leads from ad platforms into our CRM, ensuring proper tagging, segmentation, and lead scoring.Reporting: Maintain weekly and monthly performance dashboards tracking core KPIs: Impressions, CTR, CPL, Lead-to-Opportunity conversion rate, and CAC (Customer Acquisition Cost).Required Experience &amp; QualificationsExperience: 1-3 years of hands-on performance marketing experience, with a strict focus on lead generation for small businesses (SMBs) in the US market.Platform Mastery: Proven, deep execution experience inside Meta Ads Manager, Google Ads Manager, and TikTok Ads Manager. (Be ready to share anonymized case studies or account structures).The Tech Stack:Ad Management &amp; Attribution: Google Tag Manager (GTM), Google Analytics 4 (GA4), and platform-native pixels.CRMs &amp; Automation: Hands-on experience with modern CRMs and automation tools like HubSpot, ActiveCampaign, GoHighLevel, or Salesforce, alongside Zapier for custom integrations.Funnel Literacy: Deep understanding of direct-response copywriting, consumer psychology, and how to structure an email nurturing sequence that actually converts.US Market Nuance: A strong grasp of US consumer behavior, cultural nuances, and timezone alignment for campaign scheduling.Core KPIs for This RoleCost Per Lead (CPL) (Quality-adjusted)Lead-to-Opportunity Conversion RateCustomer Acquisition Cost (CAC)Ad Spend Efficiency (ROAS / MER)Pay: From Rs80,000.00 per monthApplication Question(s):<ul><li>Do you have experience with Performance Marketing ?</li><li>Do you have experience with leads generations and in GHL?</li><li>Do you have experience of ads running in USA Marketing ?</li></ul>Work Location: In person

Performance Marketer

INSPIRE BUILDERS GENERAL CONTRACTING COMPANY

Job SummaryWe are seeking a proactive and results-driven Lead Generation Specialist to join our Business Development team. The ideal candidate will be responsible for identifying, qualifying, and generating high-quality sales leads within the Fleet Management, GPS Tracking, Telematics, and Vehicle Tracking industry.The successful candidate should have excellent research, communication, and prospecting skills with the ability to build a strong sales pipeline through various lead generation channels. Previous experience in the UAE market is highly preferred and will be considered a strong advantage.Key ResponsibilitiesLead Generation &amp; Prospecting<ul><li>Identify and generate qualified B2B leads through online research, databases, LinkedIn, referrals, and outbound prospecting.</li><li>Build and maintain a pipeline of potential clients within the fleet management, transportation, logistics, construction, and corporate sectors.</li><li>Research target companies and identify key decision-makers.</li><li>Conduct cold calls, email outreach, and LinkedIn prospecting to generate new business opportunities.</li><li>Qualify leads based on business requirements and sales criteria before handing them over to the Sales team.</li></ul>Market Research<ul><li>Research market trends, competitors, and industry developments.</li><li>Identify new business opportunities and emerging market segments.</li><li>Maintain an updated database of prospects and customer information.</li><li>Analyze lead generation performance and recommend improvements.</li></ul>CRM &amp; Reporting<ul><li>Maintain accurate records of leads, communications, and follow-ups in the CRM system.</li><li>Track lead conversion rates and sales pipeline performance.</li><li>Prepare weekly and monthly lead generation reports.</li><li>Ensure all customer information is accurate and up to date.</li></ul>Collaboration<ul><li>Work closely with the Sales and Marketing teams to develop targeted lead generation campaigns.</li><li>Coordinate with Business Development Managers to ensure timely follow-up on qualified leads.</li><li>Support marketing initiatives, exhibitions, and networking events when required.</li></ul>RequirementsEducation<ul><li>Bachelor's degree in Business Administration, Marketing, Sales, or a related field.</li></ul>Experience<ul><li>2&ndash;4 years of experience in Lead Generation, Business Development, Inside Sales, or Sales Prospecting.</li><li>Experience in the Fleet Management, GPS Tracking, Vehicle Tracking, Telematics, IoT, Automotive, or Logistics industry is highly preferred.</li><li>UAE market experience will be considered a strong advantage.</li></ul>Required Skills<ul><li>B2B Lead Generation</li><li>Cold Calling &amp; Email Outreach</li><li>LinkedIn Sales Navigator</li><li>CRM Management</li><li>Market Research</li><li>Sales Prospecting</li><li>Lead Qualification</li><li>Microsoft Excel &amp; Microsoft Office</li><li>Excellent verbal and written communication skills</li><li>Strong negotiation and interpersonal skills</li><li>Time management and organizational skills</li></ul>Preferred Qualifications<ul><li>Experience working with UAE-based clients and businesses.</li><li>Familiarity with Fleet Management and GPS Tracking solutions.</li><li>Knowledge of CRM platforms such as HubSpot, Zoho CRM, Salesforce, or similar.</li><li>Understanding of the UAE transportation, logistics, and fleet management market.</li><li>Existing network within the UAE corporate sector is an advantage.</li></ul>Key Performance Indicators (KPIs)<ul><li>Number of qualified leads generated each month.</li><li>Lead-to-opportunity conversion rate.</li><li>Sales pipeline growth.</li><li>Number of appointments scheduled for the sales team.</li><li>CRM data accuracy and completeness.</li><li>Achievement of monthly lead generation targets.</li><li>Contribution to overall business development objectives.</li></ul>Pay: Rs70,000.00 - Rs75,000.00 per monthWork Location: In person

Inside Sales & Lead Generation Executive (Female)

VoIPMEN Pvt Ltd

LEAD GENERATOR Onsite in Islamabad*JOB TIME: 7:00 PM TO 4:00 AMKey Responsibilities:Prospecting &amp; Research:Identify and research target accounts, decision-makers, and key markets using industryDatabases, social media, and digital platforms.Outreach Campaigns:Develop and execute multi-channel outreach campaigns including cold calling,personalized email marketing, and LinkedIn engagement.Lead Qualification:Evaluate prospects based on predefined criteria (budget, authority, need, and timeline)to ensure they are sales ready.CRM Management:Maintain accurate and up-to-date records of all prospect interactions, lead statuses,and campaign metrics in systems.Pipeline Management:Nurture early-stage leads and schedule initial meetings, consultations, or productdemos for senior sales executives.Experience Required:1 to 2 years specifically lead generationBenefits:Opportunity to Work with a US based Telecom CompanySupportive Team environmentCareer growth and Professional development OpportunitiesFree Meal Inhouse FacilityCompany Outing and Annual dinnerPaid Annual, Sick and Casul LeavesAnnual BonusesPay: Rs40,000.00 - Rs50,000.00 per monthWork Location: In person

Lead Generator

2tentech

We're Hiring: Business Development Executive, Sales Department Company: DialogXAbout DialogX DialogX is a technology platform helping US based businesses automate customer interactions through custom software, SaaS products, and web based solutions. We serve industries including Healthcare, Wellness, Insurance, Real Estate, Home Services, and Professional Services, including AgentZap (agentzap.ai), one of our flagship SaaS products in the US. We're growing fast and need driven Business Development Executives to help fuel that growth.The Role You'll be the first point of contact for prospective clients, generating and qualifying new business opportunities for our sales pipeline. You'll research and reach out to target businesses, spark interest in our solutions, and set up qualified meetings for our closing team. This role is highly incentive driven, so strong performers have significant upside beyond base salary.Role Details<ul><li>Department: Sales</li><li>Position: Business Development Executive</li><li>Location: On site</li><li>Shift: 6 PM to 3 AM PKT (aligned to US working hours)</li><li>Weekly Off: Sunday</li></ul>What You Will Do<ul><li>Identify and research prospective clients across our core industries</li><li>Conduct outbound outreach via calls, emails, and LinkedIn to generate new business opportunities</li><li>Qualify leads by understanding their business needs and challenges</li><li>Book qualified meetings and demos for the sales/closing team</li><li>Maintain accurate and up to date records in the CRM</li><li>Follow up consistently with prospects to keep the pipeline moving</li><li>Consistently meet and exceed monthly lead generation and meeting targets</li><li>Work closely with the sales team to ensure smooth handoffs</li></ul>What We're Looking For<ul><li>Strong verbal and written English communication skills</li><li>Confident, persuasive, and comfortable with outbound prospecting and cold outreach</li><li>Self motivated with a strong work ethic and target driven mindset</li><li>Comfortable working evening shift aligned to US hours</li><li>Available to join immediately</li></ul>Nice to Have<ul><li>Prior experience in business development, lead generation, or inside sales</li><li>Experience with CRM tools</li><li>Familiarity with healthcare, insurance, real estate, home services, or professional services industries</li></ul>Training and Development Product knowledge, industry knowledge, and sales training are provided, covering our software and SaaS solutions, target industries, and outreach process, so you can ramp up quickly and perform with confidence.Compensation<ul><li>Gross Salary: PKR 60,000 to 80,000/month base</li><li>Highly attractive incentive and bonus structure based on performance (details shared during interview)</li><li>Strong advancement opportunities into senior sales roles</li></ul>How to Apply Apply through Indeed, or email your resume with a short cover note to careers@dialogx.io or hr@dialogx.io, subject line &quot;Business Development Executive Application.&quot;Job Type: Full-timeLanguage:<ul><li>English (Required)</li></ul>Work Location: Office 12, Ahmed Center I-8/Markaz Islamabad. In person.Pay: Rs60,000.00 - Rs80,000.00 per monthWork Location: In person

Business Development Executive

MLI Technologies Canada Ltd.

Build the Marketing Function of an AI Company from the Ground UpSolexes (Private) Limited is an innovation-driven technology company dedicated to developing intelligent software products and digital solutions that solve real-world business challenges. Our focus spans Artificial Intelligence, enterprise software, digital transformation, and emerging technologies, serving customers across international markets while contributing to Pakistan&rsquo;s growing innovation ecosystem.As we prepare for the commercial growth of our products and expand our international presence, we are seeking our first full-time Marketing &amp; Growth Lead to establish and lead our marketing function.This is not a traditional marketing role.It is an opportunity to become part of the founding leadership team of a technology startup and build the company&rsquo;s marketing capability from the ground up. You will work directly with the CEO to shape the company&rsquo;s brand, marketing strategy, product positioning, and growth initiatives while laying the foundation for a future in-house marketing department.If you are looking to simply manage social media accounts, performing SEO or execute isolated marketing campaigns, this role is unlikely to be the right fit.If, however, you are passionate about building marketing functions, creating strategy, leading execution, and contributing to the long-term success of an ambitious AI company, we would be delighted to hear from you.About the RoleReporting directly to the Chief Executive Officer, you will be responsible for developing and executing Solexes&rsquo; corporate marketing strategy across branding, product marketing, digital marketing, content strategy, communications, partnerships, events, and lead generation.Initially, you will work independently while collaborating with a support team of interns, specialist freelancers, and external service providers where appropriate. As the company grows, you will be expected to recruit, mentor, and lead Solexes&rsquo; internal marketing team.This position offers exceptional exposure to executive decision-making and provides an opportunity to influence the company&rsquo;s long-term commercial growth strategy.Key ResponsibilitiesStrategic Marketing&middot; Develop and execute Solexes&rsquo; corporate marketing strategy aligned with business objectives.&middot; Prepare annual, quarterly, and campaign-specific marketing plans.&middot; Develop marketing KPIs and executive dashboards.&middot; Establish scalable marketing processes, governance, and reporting frameworks.Brand Development&middot; Build and strengthen the Solexes corporate brand.&middot; Develop messaging frameworks and brand positioning.&middot; Ensure consistency across all customer touchpoints.&middot; Maintain and evolve the company&rsquo;s visual identity and brand standards.Product Marketing&middot; Develop go-to-market strategies for Solexes&rsquo; products and services.&middot; Translate complex technical capabilities into clear customer value propositions.&middot; Plan, develop and execute product launch campaigns.&middot; Support customer education and product adoption initiatives.Content &amp; Communications&middot; Develop and manage the editorial calendar.&middot; Produce and oversee high-quality thought leadership content.&middot; Coordinate blogs, newsletters, white papers, presentations, videos, and case studies.&middot; Work closely with technical teams to transform complex concepts into engaging business content.Digital Marketing&middot; Manage the company&rsquo;s digital marketing initiatives across LinkedIn, website, SEO, AI search optimisation, email marketing, marketing automation, and performance analytics.&middot; Continuously monitor campaign performance and proactively recommend improvements based on measurable outcomes.Community &amp; Partnership Development&middot; Develop relationships with universities, technology communities, industry associations, innovation centres, strategic partners, and ecosystem stakeholders.&middot; Coordinate participation in conferences, exhibitions, networking events, and industry forums.Demand Generation&middot; Develop and execute lead generation campaigns.&middot; Design customer acquisition journeys and marketing funnels.&middot; Support business development through qualified marketing opportunities and strategic campaigns.Marketing Operations&middot; Establish marketing processes, documentation, templates, dashboards, and reporting standards.&middot; Manage external agencies, creative partners, and specialist consultants where required.&middot; Need based marketing services to customers&middot; Build a scalable marketing function capable of supporting the company&rsquo;s long-term growth.What Success Looks LikeWithin the first six months, you will have:&middot; Established a structured marketing operating model.&middot; Developed a repeatable content and communications engine.&middot; Strengthened the Solexes corporate brand and executive visibility.&middot; Introduced measurable marketing dashboards and reporting.&middot; Implemented scalable lead generation processes.&middot; Expanded Solexes&rsquo; presence across strategic industry and academic communities.&middot; Developed and executed marketing campaign for ready to deliver products&middot; Created the foundation for a high-performing in-house marketing team.Qualifications&middot; Bachelor&rsquo;s or Master&rsquo;s degree in Marketing, Business Administration, Communications, Digital Marketing, or a related discipline.&middot; Minimum 5 years of progressively responsible marketing experience, with at least 3 years gained within a reputable marketing, branding, digital marketing, or advertising agency.&middot; Demonstrated experience managing integrated marketing campaigns for multiple clients across diverse industries.&middot; Excellent written and verbal communication skills in English.&middot; Strong presentation, stakeholder management, and project management capabilities.Preferred ExperienceWe are particularly interested in candidates who have developed their professional marketing expertise within a reputable marketing, branding, digital marketing, or advertising agency, where they have gained exposure to strategic planning, campaign execution, client servicing, performance measurement, and multidisciplinary collaboration.This position is intended for marketing professionals with demonstrated strategic marketing experience. Candidates whose primary experience is limited to social media management, influencer marketing, graphic design, or content creation without broader marketing responsibilities are unlikely to be a suitable fit for this role.Why Join Solexes?Joining Solexes at this stage offers a rare opportunity to become the founding marketing leader of a rapidly growing AI and technology company. You will work directly with the executive leadership team, contribute to strategic business decisions, and play a pivotal role in shaping the company&rsquo;s future direction.Unlike traditional corporate marketing roles, this position provides significant ownership, autonomy, and the opportunity to build a marketing function from its inception. As the company expands internationally, you will have the opportunity to recruit and lead your own team while helping establish one of Pakistan&rsquo;s emerging technology brands.How to ApplyInterested applicants should submit:&middot; Updated Curriculum Vitae (CV)&middot; Cover Letter explaining their interest in the role&middot; LinkedIn Profile&middot; A brief summary (maximum two pages) describing two or three marketing campaigns or initiatives personally led by the applicant. For each example, applicants should describe the business objective, their specific role, the strategy adopted, measurable outcomes achieved, lessons learned, and the tools or methodologies used. Where available, supporting metrics such as lead generation, website traffic growth, SEO improvements, campaign performance, customer acquisition, or return on marketing investment should be included.Applications should be sent to contact@solexes.com or through indeed with the subject line:Application &ndash; Marketing &amp; Growth LeadPay: Up to Rs150,000.00 per monthApplication Question(s):<ul><li>Do you have 5 plus years of relevent experience</li></ul>Location:<ul><li>Islamabad E-11 (Preferred)</li></ul>Work Location: In person

Marketing & Growth Lead

Rexen Consultancy

We're looking for a results-driven Google &amp; Meta Ads Specialist to join our growing marketing team. If you have hands-on experience managing high-performing paid campaigns across Google and Meta platforms, along with a solid understanding of SEO and lead generation strategies, we'd love to hear from you!Role Overview You will be responsible for planning, executing, and optimizing Google Ads and Meta Ads campaigns to generate high-quality leads and maximize ROI. You'll also contribute to SEO initiatives to improve organic visibility and work closely with the creative team to develop high-converting marketing campaigns.Key Responsibilities<ul><li>Plan, launch, and optimize Google Ads (Search, Display, Performance Max, YouTube) and Meta Ads (Facebook &amp; Instagram) campaigns</li><li>Monitor campaign performance, analyze KPIs, and continuously improve ROI and lead quality</li><li>Conduct keyword research, audience targeting, A/B testing, and conversion optimization</li><li>Implement and manage conversion tracking using Google Tag Manager, Google Analytics 4, and Meta Pixel</li><li>Develop and execute on-page and off-page SEO strategies to improve search rankings and organic traffic</li><li>Perform keyword research, technical SEO audits, and competitor analysis</li><li>Collaborate with the design and content teams to create high-performing ad creatives and landing pages</li><li>Prepare weekly and monthly performance reports with actionable insights</li><li>Stay updated with the latest digital marketing trends, platform updates, and best practices</li></ul>Requirements<ul><li>Bachelor's degree in Marketing, Business, or a related field</li><li>2&ndash;3 years of hands-on experience managing Google Ads and Meta Ads campaigns</li><li>Strong understanding of SEO principles, keyword research, and website optimization</li><li>Experience with Google Analytics 4, Google Tag Manager, Google Search Console, and Meta Business Suite</li><li>Knowledge of conversion tracking, remarketing, and lead generation strategies</li><li>Excellent analytical, communication, and problem-solving skills</li><li>Google Ads and Meta certifications are a plus</li><li>A proactive mindset with a strong focus on achieving measurable results</li></ul>Application Question(s):<ul><li>Are you currently living in Islamabad/Rawalpindi?</li><li>Are you fluent in English?</li></ul>Work Location: In person

Google & Meta Ads Specialist

Value Engineering

Job Title: Head of Marketing &ndash; BuildIntelLocation: Rawalpindi, Pakistan Experience: 12+ Years Department: Marketing Employment Type: Full-TimeJob SummaryBuildIntel is an AI-powered SaaS platform transforming the pre-construction industry. We are seeking an experienced Head of Marketing to lead our marketing strategy and drive business growth across the US and Canadian markets. The ideal candidate will have a proven track record in B2B SaaS marketing, demand generation, product positioning, and building high-performing marketing teams.Key Responsibilities<ul><li>Develop and execute the Go-to-Market (GTM) strategy for BuildIntel across North America.</li><li>Lead demand generation initiatives to increase qualified leads, pipeline, and revenue.</li><li>Define product positioning, messaging, pricing, and launch strategies.</li><li>Oversee digital marketing, including SEO, SEM, content marketing, email campaigns, social media, webinars, and paid advertising.</li><li>Build BuildIntel's brand presence within the Construction Technology (ConTech) and AI SaaS industry.</li><li>Collaborate with Product, Sales, Customer Success, and Leadership teams to align marketing initiatives with business goals.</li><li>Build strategic partnerships with industry associations, technology partners, and influencers.</li><li>Monitor marketing performance, analyze campaign results, and optimize ROI through data-driven decisions.</li><li>Lead, mentor, and develop the marketing team while fostering a culture of innovation and accountability.</li><li>Manage the marketing budget, KPIs, and overall departmental performance.</li></ul>Qualifications &amp; Experience<ul><li>Bachelor's degree in Marketing, Business Administration, Communications, or a related field. An MBA is preferred.</li><li>Minimum 12 years of marketing experience, including 5+ years in a senior leadership role.</li><li>Proven success in launching and scaling B2B SaaS products in the US and Canadian markets.</li><li>Strong expertise in Go-to-Market strategy, demand generation, product marketing, digital marketing, and brand management.</li><li>Experience with CRM and marketing automation platforms such as HubSpot, Salesforce, or similar tools.</li><li>Excellent leadership, communication, stakeholder management, and analytical skills.</li></ul>Core Competencies<ul><li>B2B SaaS Marketing</li><li>Go-to-Market (GTM) Strategy</li><li>Demand Generation</li><li>Product Marketing</li><li>Brand Strategy</li><li>Digital Marketing</li><li>Team Leadership</li><li>Marketing Analytics</li><li>Customer Acquisition</li><li>Cross-Functional Collaboration</li></ul>Pay: Rs250,000.00 - Rs350,000.00 per monthWork Location: In person

Head of Marketing

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