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senior online marketing manager

Datadog

<div><p>The Datadog Global Events Team is hiring a Senior Event Marketing Manager to lead customer Summits across the EMEA region. This position will be based in New York and report to the Summit Series Group Manager based in the US. The ideal candidate has 6+ years of event operations and marketing experience and is comfortable managing multiple international events in a fast-paced, deadline-driven environment. International travel within EMEA is required and will be approximately 40% for this role.</p>
<p>
This lead planner position will own several Summits across EMEA, including key markets such as the UK, France, and Germany, and will play a critical role in growing the Summit series year over year in both established and emerging markets. We are looking for a candidate with strong project management skills who can lead cross-functional teams to successfully deliver high-impact events. Previous experience working within these regions is preferred.</p>
<p><i>
At Datadog, we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them.</i></p><br>
<p></p>
<h3 class="jobSectionHeader"><b>
What You'll Do:</b></h3>
<ul><li>Lead planning and execution of customer Summits across EMEA, managing logistics, vendors, timelines, and cross-functional collaboration</li>
<li>Develop and implement scalable project management templates and workflows to support regional event planning</li>
<li>Host weekly stakeholder meetings to ensure alignment across marketing, brand, events, comms, and other key teams</li>
<li>Own and maintain internal communication channels such as project pages, update decks, dashboards, and Confluence sites</li>
<li>Collaborate on integrated communication strategies including promotional emails, social media, and customer messaging</li>
<li>Analyze event performance and marketing campaign results to optimize future events</li>
</ul><h3 class="jobSectionHeader"><b>Who You Are:</b></h3>
<ul><li>Event marketer with 6&ndash;8 years of experience delivering international B2B programs (tech industry preferred)</li>
<li>Proven ability to lead cross-functional teams and deliver events in EMEA markets; prior experience in the UK, France, Germany, or broader EMEA region preferred</li>
<li>Strong vendor and agency management skills, with a track record of successful onsite execution</li>
<li>Organized, resourceful, and capable of managing multiple projects independently</li>
<li>Curious, results-oriented, and comfortable navigating a fast-paced, high-growth environment</li>
<li>Proactive problem solver with a willingness to take on a wide range of tasks</li>
</ul>
<p><i>Datadog values people from all walks of life. We understand not everyone will meet all the above qualifications on day one. That's okay. If you're passionate about technology and want to grow your skills, we encourage you to apply.</i></p><br>
<p></p>
<p><b>
Benefits and Growth:</b></p>
<ul>
<li>Generous and competitive benefits package</li>
<li>New hire stock equity (RSUs) and employee stock purchase plan</li>
<li>Continuous career development and pathing opportunities</li>
<li>Employee-focused best in class onboarding</li>
<li>Internal mentor and cross-departmental buddy program</li>
<li>Friendly and inclusive workplace culture</li>
</ul>
<p>Benefits and Growth listed above may vary based on the country of your employment and the nature of your employment with Datadog.</p>
<p>
#LI-Hybrid</p><p></p><div>
<p><b>
About Datadog:</b></p>
<p>
Datadog (NASDAQ: DDOG) is a global SaaS business, delivering a rare combination of growth and profitability. We are on a mission to break down silos and solve complexity in the cloud age by enabling digital transformation, cloud migration, and infrastructure monitoring of our customers' entire technology stacks. Built by engineers, for engineers, Datadog is used by organizations of all sizes across a wide range of industries. Together, we champion professional development, diversity of thought, innovation, and work excellence to empower continuous growth. Join the pack and become part of a collaborative, pragmatic, and thoughtful people-first community where we solve tough problems, take smart risks, and celebrate one another. Learn more about #DatadogLife on Instagram, LinkedIn, and Datadog Learning Center.
</p><p></p><p><b>Equal Opportunity at Datadog:</b></p>
<p>
Datadog is proud to offer equal employment opportunity to everyone regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, and other characteristics protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. Here are our Candidate Legal Notices for your reference.</p>
<p>
Datadog endeavors to make our Careers Page accessible to all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please complete this form. This form is for accommodation requests only and cannot be used to inquire about the status of applications.</p>
<p><b>
Privacy and AI Guidelines:</b></p>
<p>
Any information you submit to Datadog as part of your application will be processed in accordance with Datadog's Applicant and Candidate Privacy Notice. For information on our AI policy, please visit Interviewing at Datadog AI Guidelines.</p></div></div>

Senior Event Marketing Manager (EMEA Summits)

American Express

<div><p>At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. From delivering differentiated products to providing world-class customer service, we operate with a strong risk mindset, ensuring we continue to uphold our brand promise of trust, security, and service.</p><p>
As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career. Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.</p><p>
How will you make an impact in this role?</p><p>
The U.S. Consumer Marketing team (USCM) is part of the U.S. Consumer Services Group and is responsible for making membership essential by creating and delivering world class marketing for our differentiated products and services that drives demand and inspires engaged card members across the customer lifecycle</p><p></p><p><br>
The Senior Manager, Direct Marketing sits within the Prospect &amp; Key Platforms arm of the Prospect, Partner &amp; Customer Growth Team (i.e. the Performance Marketing arm of USCS) and will lead the end-to-end management of Lend &amp; Cobrand Direct Mail prospect acquisition marketing campaigns, as well as channel-level forecasting, reporting and innovation.</p><p><b>
Responsibilities include:</b></p><br>
<p></p><ul><li>
End-to-end channel management of Lend &amp; Cobrand Prospect Direct Mail campaigns &ndash; understanding and using the operational and performance levers to drive results at scale</li><li>
Lead the innovation arm to bring new initiatives to life, leading with creativity, agility and a solutions-oriented approach</li><li>
Oversee forecasting &amp; reporting to ensure channel investments are properly managed and key performance indicators are tracked</li><li>
Use data to analyze and assess channel and creative performance, identifying areas of optimization and opportunities for growth</li><li>
Develop marketing strategies to drive performance breakthroughs and deliver greater investment efficiency</li><li>
Build strong relationships across US Consumer Marketing (USCM) as well as key partner teams</li><li>
Deliver strong leadership to set direction, build followership and facilitate a culture that makes collaboration essential</li><li>
Lead a team of two Direct Reports</li></ul><p><b>
Minimum Qualifications</b></p><ul><li>
Enthusiastic and passionate marketer. Has a can-do attitude</li><li>
Deep knowledge of AXP consumer marketing and understanding of the end-to-end process to bring a campaign to life</li><li>
Strong strategic thinking/visioning. Ability to distill complex problems and identify a path towards success.</li><li>
Strong analytical and business acumen. Able to structure and process qualitative or quantitative data and draw meaningful insights</li><li>
Fantastic team and people leader; able to motivate and inspire a group as well as individuals</li><li>
Superlative project management skills. Demonstrated ability to work cross-functionally across teams.</li><li>
5+ Years Experience</li><li>
Consumer marketing experience a plus</li><li>
BA/BS/Advanced Degree preferred</li></ul>
<p>
Salary Range: $103,750.00 to $174,750.00 annually + bonus + benefits</p><p>
The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we&rsquo;ll consider your location, experience, and other job-related factors.</p><p>
We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:</p><ul><li>
Competitive base salaries</li><li>
Bonus incentives</li><li>
6% Company Match on retirement savings plan</li><li>
Free financial coaching and financial well-being support</li><li>
Comprehensive medical, dental, vision, life insurance, and disability benefits</li><li>
Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need</li><li>
20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy</li><li>
Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)</li><li>
Free and confidential counseling support through our Healthy Minds program</li><li>
Career development and training opportunities</li></ul><p>
For a full list of Team Amex benefits, visit our Colleague Benefits Site.</p><p>
American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. American Express will consider for employment all qualified applicants, including those with arrest or conviction records, in accordance with the requirements of applicable state and local laws, including, but not limited to, the California Fair Chance Act, the Los Angeles County Fair Chance Ordinance for Employers, and the City of Los Angeles&rsquo; Fair Chance Initiative for Hiring Ordinance. For positions covered by federal and/or state banking regulations, American Express will comply with such regulations as it relates to the consideration of applicants with criminal convictions.</p><p>
We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.</p><p>
US Job Seekers - Click to view the &ldquo;Know Your Rights&rdquo; poster. If the link does not work, you may access the poster by copying and pasting the following URL in a new browser window: https://www.eeoc.gov/poster</p><p>
Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for these positions.</p></div>

Senior Manager, Direct Marketing

Amazon.com

<div><h2 class="jobSectionHeader"><b>DESCRIPTION</b></h2><div><br>
Are you ready to transform how businesses connect with customers? At Amazon Ads, we're not just selling advertising, we're crafting full-funnel growth strategies that empower brands to reach their full potential. We believe that breakthrough advertising happens when deep understanding meets innovative technology. Our team is dedicated to developing innovative marketing solutions, providing actionable insights and opportunities for advertisers, and partnering with agencies and tech innovators to drive mutually beneficial growth.<br>
<br>
To accelerate the next phase of Amazon Ads development, we're committed to transforming the depth, scale, and ambition of our partnerships across a diverse landscape of agencies and tech innovators. Amazon Ads Partners play a crucial role in this ecosystem, helping brands achieve and exceed their desired outcomes through tech innovation and expert managed services. Our team builds partnerships across the advertising landscape to drive innovation and growth for all brands, including those that do not sell on Amazon.com.<br>
<br>
As part of the Partner Growth Marketing team, the Inbound GTM function will develop program strategies to connect with partners and to influence product development, alpha/beta lifecycles, and product roadmap decisions from the partner point of view. This highly integrated and influential role will translate partner insights and feedback into an actionable, data-backed business strategy to shape our marketing activity. As an early touch point with our partners, this role will be influential identifying recurring themes and trends from data captured to directly influence marketing and product strategy.
<br>
<br>
The ideal candidate combines strong strategic vision with tactical marketing planning ability. Relationship building, stakeholder management, strong communication skills, and program management will be key to success. You should have experience in partner marketing, technology partnerships, or related fields, with a particular understanding of creative technology solutions. A proven track record of developing successful GTM programs is essential.<br>
<br>
Key job responsibilities<br>
Key job responsibilities<br>
<ul><li>Design and development of key inbound partner mechanisms and programs. These could include, but are not limited to round tables, feedback sessions, and kick-off gatherings.</li><li>Collaborate with cross-functional teams to ensure successful integration of inbound marketing activity for all priority partners.</li><li>Capture and synthesize partner feedback around product features and usability for delivery throughout the Marketing organization, inclusive of PMM and Product teams, to inform roadmap and product decisions.
</li><li>Build and own repeatable mechanisms for information capture and dissemination.
</li><li>Measure and report on partnership success metrics, providing insights to optimize programs and demonstrate impact.</li></ul></div><h2 class="jobSectionHeader"><b><br>
BASIC QUALIFICATIONS</b></h2><ul><li>Experience using data and metrics to drive improvements</li><li>6+ years of professional non-internship marketing experience</li><li>7+ years of developing and managing acquisition marketing or channel programs experience</li><li>Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)</li><li>Experience communicating results to senior leadership</li><li>Experience building, executing and scaling cross-functional marketing programs</li><li>Experience developing and executing campaigns across a multitude of timezones and languages</li></ul><h2 class="jobSectionHeader"><b>
PREFERRED QUALIFICATIONS</b></h2><ul><li>Experience driving direction and alignment with large cross-functional teams and agency partners</li><li>Experience designing and executing joint marketing plans with strategic alliance partners with global footprint</li></ul><br>
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.<br>
<br>
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you&rsquo;re applying in isn&rsquo;t listed, please contact your Recruiting Partner.<p><br>
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life &amp; AD&amp;D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.</p><br>
USA, NY, New York - 130,000.00 - 185,000.00 USD annually<br>
USA, WA, Seattle - 118,200.00 - 160,000.00 USD annually</div><p></p>

Senior Marketing Manager, Inbound GTM, Partner, Amazon Ads

Google

<div><p>This role may also be located in our Playa Vista, CA campus.</p><p>
Applicants in San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act.</p><p>
Applicants in the County of Los Angeles: Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.</p><br>
Note: By applying to this position you will have an opportunity to share your preferred working location from the following: <b>Los Angeles, CA, USA; New York, NY, USA; Portland, OR, USA; San Francisco, CA, USA</b>.<h3 class="jobSectionHeader"><b>
Minimum qualifications:</b></h3><ul>
<li>Bachelor's degree or equivalent practical experience.</li>
<li>9 years of experience in consumer-facing social media marketing.</li>
<li>Experience creating and managing brand marketing campaigns.</li>
<li>Experience working cross-functionally with various stakeholders and teams.</li>
<li>Experience across traditional social media channels and newer social media entrants.</li></ul><br>
<h3 class="jobSectionHeader"><b>
Preferred qualifications:</b></h3><ul>
<li>Experience driving bold consumer-facing social marketing programs and earned conversation.</li>
<li>Experience with social media content publishing and reporting tools.</li>
<li>Experience managing social channels, community engagement, influencer programs, and paid social media.</li>
<li>Knowledge of how to use and implement social listening at the strategy and operational level.</li>
</ul><div><h2 class="jobSectionHeader"><b>About the job</b></h2><p>
Brand Studio is focused on building the Google brand. By combining user insights, thinking, beautiful design, and storytelling, our team creates a wide range of work that drives Google&rsquo;s reputation for being helpful to people, businesses, and communities. Our work also aims to build advocacy and trust in the brand. To achieve that, we are a multidisciplinary team of marketers, strategists, insights specialists, creatives, producers, and engineers who work together to create exceptional marketing.</p><p>
Social Marketers establish the foundation for integrating social into all Google user touchpoints from advertising campaigns to event marketing to community engagement in a clear and consistent way. In this role, you will collaborate cross-functionally with brand marketing leads to help align earned awareness marketing with the brand and business roadmap. You will use data-driven analysis and insights to improve campaign effectiveness and value to the business, as well as exemplary social solutions across Google&rsquo;s key marketing initiatives. You will partner with and report to the head of the integrated social marketing team and be responsible for social strategy and execution of the company&rsquo;s brand campaigns, including major sports partnerships and specific cultural fandoms (e.g., gaming). You will develop and drive unique approaches to content, channels, community, and creators that drive conversation. You will work with area specialists and agencies to help see our goals through as part of a larger brand marketing cross-functional team.</p>
The US base salary range for this full-time position is $171,000-$248,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.<div></div><div><br>
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.</div></div><div><h2 class="jobSectionHeader"><b>
Responsibilities</b></h2><ul>
<li>Develop and manage social marketing strategies for campaigns and cultural moments.<br>
</li>
<li>Bring together experts in channel, community, content, creative, and brand marketing to build comprehensive social marketing activations.</li>
<li>Represent social marketing within a larger brand marketing team.</li>
<li>Own social go-to-market for campaigns and activations.</li>
<li>Partner with the campaign measurement team and optimize future activations based on performance.</li>
</ul></div>Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.</div>

Senior Social Campaign Manager, Brand Studio

PepsiCo

<div>Overview:
<div>At PepsiCo, you&rsquo;ll discover a place where our mission is to create smiles around the</div><div>
world. With a portfolio of more than 500 beloved brands including, Gatorade, Lay&rsquo;s</div><div>
and Quaker, our work touches millions of people every day.</div><div>
</div><div>
At the heart of the company is a team of thinkers, creators, and problem-solvers who</div><div>
collaborate to innovate and turn ideas into action. Driven by innovation and a focus</div><div>
on creating joyful moments through food and drinks, our decisions are guided by</div><div>
consumer centricity, creating opportunities for our associates to do meaningful work</div><div>
and make a lasting impact in the communities we serve.</div><div>
</div><div>
Whatever your role, you&rsquo;ll be part of a global community that values your ideas and</div><div>
empowers you to make an impact, on your career and on the world around you.</div><div><br>
PepsiCo is a global leader in food and beverages, operating in over 200 countries with a portfolio that includes 22 iconic billion-dollar brands. Our vision is to be the global leader in beverages by Winning with Purpose, embedding sustainability and innovation into everything we do.</div><div><br>
You&rsquo;ll be a central force in shaping culture, strengthening relationships, and ensuring the PepsiCo Creative Studio delivers high-quality, on-time, and on-budget work for PepsiCo&rsquo;s iconic beverage brands, including Pepsi, Mountain Dew, Gatorade and many others.</div>
Responsibilities:
<div>
We&rsquo;re looking for a Senior Manager, Organic Social Strategy within the Pepsico Creative Studio to define and lead how PepsiCo&rsquo;s brands show up across the organic social ecosystem. This role is responsible for architecting social systems that connect content, creators, culture, and distribution into a cohesive, high-impact engine for relevance and growth.</div><div><br>
</div><div><b>Social Ecosystem &amp; Content Strategy:</b></div><ul><li>
Lead development of holistic organic social strategies across priority brands, grounded in ecosystem thinking, integrating owned content, creator partnerships, cultural presence, and amplification pathways.</li><li>
Develop audience-first social strategies that map priority communities, cultural spaces, platform behaviors, and distribution dynamics to distinct brand roles and objectives, with clear articulation of distinct consumer cohorts and behavioral clusters that shape how content is received and shared at the individual level.</li><li>
Ensure organic social functions as both a relevance driver and a performance feeder to paid and amplified programs</li><li>
Champion volume-with-purpose models where output supports algorithm learning, audience refinement, and performance compounding, recognizing that platforms optimize to individuals and communities rather than broad audiences.</li><li>
Provide strategic direction for creator, talent, and influencer integration to extend brand credibility and relevance within niche and aspirational communities.</li></ul><div><b>
Capability Building, Collaboration &amp; Leadership:</b></div><ul><li>
Serve as a senior subject matter authority on platform dynamics, algorithm behavior, content formats, and cultural trends, including fluency in distribution mechanics, format prioritization shifts, and evolving creative structures that influence reach and engagement.</li><li>
Act as a mentor and day-to-day leader for junior social strategists, providing guidance, feedback, and best practice support to elevate the team&rsquo;s work.
</li><li>Partner with social listening, analytics, creative, and brand teams to ensure alignment across all social initiatives, proactively translating behavioral and cultural signals into strategic refinements and emerging content opportunities.</li><li>
Present strategies, content plans, and performance results to internal stakeholders and brand teams.</li></ul><div><b>
Measurement &amp; Optimization:</b></div><ul><li>
Partner with analytics and social listening teams to convert behavioral, cultural, and platform signals into strategic refinements, identifying real-time shifts in cohort behavior and engagement patterns.</li><li>
Lead structured test-and-learn programs across formats, cadence, creators, and cultural participation models.</li><li>
Establish feedback loops where performance insights directly inform content systems, creator strategies, and channel roles.</li><li>
Monitor platform-level changes in format weighting, engagement signals, and discovery mechanics to ensure strategies evolve alongside algorithmic shifts.</li></ul><div><b>
Compensation and Benefits:</b></div><ul><li>
The expected compensation range for this position is between $123,500 - $206,750.<br>
</li><li>
Location, confirmed job-related skills, experience, and education will be considered in setting actual starting salary. Your recruiter can share more about the specific salary range during the hiring process.<br>
</li><li>
Bonus based on performance and eligibility target payout is 15% of annual salary paid out annually.<br>
</li><li>
Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement.<br>
</li><li>
In addition to salary, PepsiCo offers a comprehensive benefits package to support our employees and their families, subject to elections and eligibility: Medical, Dental, Vision, Disability, Health, and Dependent Care Reimbursement Accounts, Employee Assistance Program (EAP), Insurance (Accident, Group Legal, Life), Defined Contribution Retirement Plan.<br>
</li></ul>
Qualifications:
<ul><li>Bachelor&rsquo;s degree required.</li><li>
7-10 years of social media strategy experience within a creative agency or social media-focused role.</li><li>
Deep understanding of social media platforms, trends, and best practices, with experience crafting and executing platform-specific strategies, including demonstrated knowledge of how algorithms distribute content and how creative format impacts performance.
</li><li>Track record of growing reach/engagement of organic social accounts by implementing social strategy</li><li>
Strong ability to analyze audience behavior and turn insights into actionable, cohort-informed social strategies.
</li><li>Exceptional organizational and project management skills, with the ability to manage multiple campaigns and stakeholders simultaneously.
</li><li>Creative thinker with a passion for innovation and a strong eye for culturally relevant content.
</li><li>Proven ability to collaborate across teams, present ideas effectively, and foster strong relationships with cross-functional partners.</li><li>
Experience with social analytics tools and the ability to translate data into actionable insights.</li></ul><div><b>
The Ideal Candidate</b></div><div><br>
You are a strategic builder. You think in systems, not just posts, and you&rsquo;re energized by shaping how brands show up across culture, creators, and platforms at scale.
<br>
You understand how platform algorithms distribute content to individuals and communities, and you design content systems that align cultural relevance with distribution fluency.
<br>
You bring a clear point of view, translate insight into action, and know how to lead others while still staying close to the thinking. You balance rigor with creativity, and you&rsquo;re motivated by building models that last.</div>
&gt;:
<div>
Our Company will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Fair Credit Reporting Act, and all other applicable laws, including but not limited to, San Francisco Police Code Sections 4901-4919, commonly referred to as the San Francisco Fair Chance Ordinance; and Chapter XVII, Article 9 of the Los Angeles Municipal Code, commonly referred to as the Fair Chance Initiative for Hiring Ordinance.</div><div></div><div><br>
All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.</div><div></div><div><br>
PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity / Age</div><div></div><div><br>
If you'd like more information about your EEO rights as an applicant under the law, please download the available EEO is the Law &amp; EEO is the Law Supplement documents. View PepsiCo EEO Policy.</div><div></div><div><br>
Please view our Pay Transparency Statement</div></div>

Organic Social Strategy Senior Manager

ALICE + OLIVIA

<div>
 <strong>
  POSITION SUMMARY:
  <br/>
  <br/>
 </strong>
 The Performance Team at alice + olivia is seeking a collaborative and results-driven leader to drive growth in traffic and customer acquisition while contributing to team success. The Digital Marketing Manager will strategically manage and optimize digital marketing efforts across multiple platforms, focusing on key metrics such as cost per acquisition (CPA), return on investment (ROI), and customer lifetime value (CLTV). Working closely with the senior director, performance marketing &amp; with cross-functional teams, this role will drive revenue growth. As a strong team player, you'll help shape and execute the digital marketing strategy across key channels, including paid search, paid social, and affiliate marketing, ensuring collective success in meeting growth objectives.
 <br/>
 <br/>
 <strong>
  KEY RESPONSIBILITIES:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Revenue and Demand Generation:
  </li>
  <li>
   Drive acquisition channel performance to meet new customer and sales revenue targets within established CPA, ROI, and CLTV constraints.
  </li>
  <li>
   Develop strategies to maximize the customer funnel by increasing conversion rates and reducing churn, ensuring revenue growth.
  </li>
  <li>
   Drive traffic and demand generation through a combination of paid media, organic strategies, and emerging channels such as AI powered optimization tools.
  </li>
  <li>
   Leverage AI and predictive analytics to identify growth opportunities, improve audience targeting, and increase marketing efficiency
  </li>
  <li>
   Focus on scaling demand while improving marketing efficiency through CAC and improving marketing-driven revenue metrics.
  </li>
  <li>
   Channel and Campaign Optimization:
  </li>
  <li>
   Oversee direct response programs, including Paid Search, Paid Social, and Affiliate marketing, while evaluating and exploring other emerging media in partnership with agencies.
  </li>
  <li>
   Manage and optimize the performance of key channels (Search, Social and Affiliates) by constantly analyzing costs per acquired customer (CAC), ROAS, and increasing engagement rates.
  </li>
  <li>
   Utilize AI-driven platform capabilities (e.g., smart bidding, automation, audience modeling, creative testing) to improve channel performance.
  </li>
  <li>
   Agency Management
  </li>
  <li>
   Effectively motivate, empower, and direct agencies and in-house talent to make the most informed and effective decisions in media management
  </li>
  <li>
   Lead, create and manage effective reporting needs to best inform team on daily, weekly and monthly channel performance
  </li>
  <li>
   Budget Management
  </li>
  <li>
   Work with the Senior Director of Performance Marketing to manage monthly channel budgets, forecasts, and performance planning.
  </li>
  <li>
   Manage forecasting and reporting for key digital marketing financial metrics, developing data-driven business recommendations based on analysis.
  </li>
  <li>
   Cross functional Collaboration &amp; Strategy
  </li>
  <li>
   Partner with cross-functional teams to execute core business objectives, including Brand Marketing, CRM/Analytics, Creative Team, social media, PR, Ecommerce, and Merchandising.
  </li>
  <li>
   Work with creative teams to report on recent performance, ideas on new concepts, and submit creative requests.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  QUALIFICATIONS:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   5+ years of progressive experience in online marketing (contemporary women&rsquo;s fashion category is a plus)
  </li>
  <li>
   In-depth experience with key acquisition channels and understanding of how cross-channel synergies drive revenue.
  </li>
  <li>
   Experience managing and forecasting budgets and performance across marketing channels, with a focus on driving revenue.
  </li>
  <li>
   Demonstrated ability to work with external agencies and manage day-to-day interactions.
  </li>
  <li>
   A data-driven and analytical mindset with a strong foundation in making evidence-based decisions.
  </li>
  <li>
   Excellent collaboration, communication, and relationship-building skills.
  </li>
  <li>
   Ability to adjust priorities and perform efficiently in a fast-paced environment.
   <br/>
   <br/>
  </li>
 </ul>
 $90,000-110,000 base salary (This range represents the low and high end of the anticipated base salary range for this NYC - based position. The base salary will depend on numerous factors such as: experience and qualifications for the role, experience level, skillset, and balancing internal equity relative to other AO employees.)
</div>


Digital Marketing Manager

Great American Media

<div>
 <p>
  Great American Media is home to the
  <strong>
   family-friendly
  </strong>
  and
  <strong>
   faith driven
  </strong>
  portfolio of brands Great American Family, Great American Faith &amp; Living, and Great American Pure Flix. We are committed to providing an uncompromised, uplifting environment that celebrates Faith, Family, and Country for the entire family. We are dedicated to our audience, and we believe that strong brands and high-quality programming create an unparalleled fan experience across the Great American Media portfolio.
 </p>
 <p>
  <br/>
 </p>
 <p>
  We are seeking a growth-centric, excellence-focused
  <strong>
   Brand &amp; Marketing Partnerships Manager
  </strong>
  to join our team.
  <strong>
   Ideal candidates will be able to work a hybrid schedule at our New York City office or Texas Headquarters in Arlington (typically onsite Tues/Wed/Thurs and remote Mon/Fri).
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Job Purpose
  </strong>
 </p>
 <p>
  The Brand &amp; Marketing Partnerships Manager oversees and executes brand campaigns with external partners to enhance brand visibility and increase revenue. This role involves direct collaboration with partner stakeholders to ensure the successful delivery of partnership assets and marketing programs. The specialist will serve as the primary point of contact for assigned partner relationships and will contribute to larger partnership accounts, ensuring alignment and flawless execution of campaigns and promotions. The position requires tracking performance metrics and providing insights for future activities, along with supporting various marketing functions and events.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Duties and Responsibilities
  </strong>
 </p>
 <ul>
  <li>
   Create and update marketing materials to assist sales teams across the organization, including Ad Sales and Distribution.
  </li>
  <li>
   Assist partners in planning, execution, and follow up with contracted Media Buys.
  </li>
  <li>
   Develop, maintain, and execute innovative marketing campaigns with partners to drive brand awareness, engagement and revenue growth.
  </li>
  <li>
   Collaborate with various departments, such as Creative and Product, to ensure alignment with company objectives and deliver a seamless execution.
  </li>
  <li>
   Oversee high-profile brand partnerships and cultivate long-term relationships with key external partners.
  </li>
  <li>
   Identify and engage with new brand partners to further expand brand presence and opportunities for collaboration.
  </li>
  <li>
   Ensure all partnerships are aligned with Great American Media&rsquo;s brand strategy and messaging, maintaining consistency across all marketing channels.
  </li>
  <li>
   Oversee the execution of strategic brand initiatives such as fan events, podcasts, partnership campaigns, etc.
  </li>
  <li>
   Lead contact and logistics coordinator for special events/conferences as determined by the leadership team.
  </li>
  <li>
   Analyze the effectiveness of partnership initiatives and campaigns, providing regular performance reports and actionable insights to senior leadership.
  </li>
  <li>
   Maintain strategic business presentations for corporate partnerships and investors.
  </li>
  <li>
   Monitor the current marketplace, ratings, and advertising trends to make informed decisions on a day-to-day basis.
  </li>
  <li>
   Assist with strategic initiates like podcasts and Pure Flix Premium.
  </li>
  <li>
   Other responsibilities and projects as assigned by the executive leadership team.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Qualifications
  </strong>
 </p>
 <ul>
  <li>
   Bachelor's degree or equivalent work experience.
  </li>
  <li>
   Strong sales and affiliate management background.
  </li>
  <li>
   2 years&rsquo; experience executing marketing campaigns and tactical project plan deliverables.
  </li>
  <li>
   2 years&rsquo; experience in Affiliate / Performance Marketing with a focus on high-volume, high-touch affiliate relationships and direct response campaigns (CPA, CPL).
  </li>
  <li>
   An acute understanding of core online advertising revenue models required (CPM, CPC, CPA).
  </li>
  <li>
   Knowledge of online performance marketing.
  </li>
  <li>
   Knowledge of publisher business models as it relates to the media industry.
  </li>
  <li>
   Familiarity with program management concepts, practices, and procedures.
  </li>
  <li>
   Excellent interpersonal and verbal communication skills, as well as the ability to articulate clearly and effectively over the phone, through email, and in writing.
  </li>
  <li>
   Excellent organizational skills and the ability to juggle multiple responsibilities.
  </li>
  <li>
   Adept at prioritization of tasks and workload.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Working Conditions
  </strong>
 </p>
 <p>
  This position is in an office environment and will require some travel. The hybrid schedule typically consists of being onsite Tuesday/Wednesday/Thursday and remote Monday/Friday.
 </p>
 <p>
  <br/>
 </p>
 <p>
  Depending on the candidate&rsquo;s location, we may consider a fully remote position.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Physical Requirements
  </strong>
 </p>
 <p>
  To meet the essential requirements of this position, you must be able to:
 </p>
 <p>
  <br/>
 </p>
 <ul>
  <li>
   Sit for long periods of time; more than 30 minutes
  </li>
  <li>
   Stand for long periods of time; more than 30 minutes
  </li>
  <li>
   Type and complete other meticulous tasks
  </li>
  <li>
   Bend and reach
  </li>
  <li>
   Lift up to 15 pounds at a time
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Direct Reports
  </strong>
 </p>
 <p>
  None at this time.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Compensation, Benefits and Application Process
  </strong>
 </p>
 <p>
  Competitive base salary commensurate with experience. We offer a comprehensive benefits package including:
 </p>
 <p>
  <br/>
 </p>
 <ul>
  <li>
   401(k) retirement plan with employer match
  </li>
  <li>
   Employer paid medical, dental and vision insurance
  </li>
  <li>
   Employer paid STD and LTD
  </li>
  <li>
   Employer paid life insurance and AD&amp;D plus voluntary supplemental options
  </li>
  <li>
   Pet Insurance
  </li>
  <li>
   Comprehensive paid time off &ndash; vacation, sick leave and holidays
  </li>
 </ul>
 <p>
 </p>
</div>


Brand & Marketing Partnerships Manager

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