associate manager, performance marketing (partnerships)

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assistant social media manager - beauty

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associate manager, performance marketing (partnerships) Jobs in New York

digital marketing manager nextgen label

Warner Music Group

<div>
 At Warner Music Group, we&rsquo;re a global collective of music makers and music lovers, tech innovators and inspired entrepreneurs, game-changing creatives and passionate team members. Here, we turn dreams into stardom and audiences into fans. We are guided by three core values that underpin everything we do across all our diverse businesses:
 
 
 <ul>
 <li>
 Curiosity: We do our best work when we&rsquo;re immersing ourselves in culture and breaking through barriers. Curiosity is the driving force behind creativity and ingenuity. It fuels innovation, and innovation is the key to our future.
 </li>
 <li>
 Collaboration: Making music and bringing it to the world is all about the power of originality amplified by teamwork. A great idea, like a great song, travels globally. We ignite passions and build connections across our diverse community of artists, songwriters, partners, and fans.
 </li>
 <li>
 Commitment: We pursue excellence for our team and our talent. Everything in music starts with a leap into the unknown, and we&rsquo;re committed to keeping the faith, acting with integrity, and delivering on our promises.
 
 
 </li>
 </ul>
 WMG is home to a wide range of artists, musicians, and songwriters that fuel our success. That is why we are committed to creating a work environment that actively values, appreciates, and respects everyone. We encourage applications from people with a wide variety of backgrounds and experiences.
 
 
 Consider a career at WMG and get the best of both worlds &ndash; an innovative global music company that retains the creative spirit of a nimble independent.
 
 
 
 Your role:
 
 
 
 Our team is focused on hyper-efficient operations and rapid scaling. We are seeking a scrappy, self-starting Digital Marketing Manager (DMM) who is not just an expert in digital activation but also a tech-forward thinker obsessed with automation and efficiency. This role is a hybrid of strategy, execution, and content creation, with a mandate to minimize administrative overhead through innovative technological solutions.
 
 
 
 Here you&rsquo;ll get to:
 
 
 
 <ul>
 <li>
 Campaign Strategy &amp; Activation: Develop, execute, and manage innovative digital marketing campaigns across all key platforms (e.g., Meta, TikTok, Google, DSPs) to drive streams, views, and artist engagement.
 </li>
 <li>
 Performance Marketing: Manage and optimize paid media budgets end-to-end, utilizing data analytics to maximize ROI and lower acquisition costs for each release.
 </li>
 <li>
 Rapid Asset Creation: Act as an in-house creative resource. Quickly generate compelling digital assets, cut-downs, and adaptations from base content specifically optimized for various platform ad units and organic posts.
 </li>
 <li>
 Creator Economy Management: Identify, onboard, and manage influencer/creator campaigns, ensuring authentic integration and measurable results.
 </li>
 <li>
 Automation &amp; Efficiency Driver: Crucially, identify and implement tools and scripts (e.g., Zapier integrations, simple Python scripts, advanced platform features) to automate repetitive administrative tasks related to reporting, asset trafficking, budget tracking, and campaign setup, freeing up time for strategic work.
 </li>
 <li>
 Reporting &amp; Analytics: Provide succinct, actionable performance reports, translating complex data into clear insights for the label head.
 
 
 </li>
 </ul>
 
 About you:
 
 
 
 <ul>
 <li>
 3+ years of experience in digital marketing, preferably within the music, entertainment, or fast-paced startup space.
 </li>
 <li>
 Proven ability to run successful paid media campaigns and manage significant budgets.
 </li>
 <li>
 Proficiency in a creative suite (e.g., Adobe Rush, Premiere, CapCut, or similar mobile/desktop tools) for rapid content editing and resizing.
 </li>
 <li>
 Demonstrated experience or strong interest in using no-code/low-code tools or scripting for process automation.
 </li>
 <li>
 Deep understanding of the current creator economy and platform-specific content trends (e.g., TikTok, Instagram Reels, YouTube Shorts).
 </li>
 <li>
 A self-motivated, "get-it-done" attitude with a high degree of ownership and curiosity.
 
 
 </li>
 </ul>
 
 We&rsquo;d love it if you also had:
 
 
 
 <ul>
 <li>
 An interest in music.
 
 
 </li>
 </ul>
 As the home to 10K Projects, Asylum, Atlantic Music Group, East West, FFRR, Fueled by Ramen, Nonesuch, Parlophone, Rhino, Roadrunner, Sire, Warner Records, Warner Classics, and several other of the world&rsquo;s premier recording labels, Warner Music Group champions emerging artists and global superstars alike. And our renowned publishing company, Warner Chappell Music, represents genre-spanning songwriters and producers through a catalog of more than one million copyrights worldwide. Warner Music Group is also home to ADA, which supports the independent community, as well as artist services division WMX. In addition, WMG counts film and television storytelling powerhouse Warner Music Entertainment among its many brands.
 
 
 Together, we are
 
 Warner Music Group: Independent Minds. Major Sound.
 
 
 
 
 Love this job and want to apply?
 
 
 
 Click the &ldquo;Apply&rdquo; link at the top of the page, or apply directly with your LinkedIn. Applying with LinkedIn will import all of the information you put in your profile, but will still allow you to upload a resume and cover letter.
 
 
 Don&rsquo;t be discouraged if you don&rsquo;t hear from us right away. We&rsquo;re taking our time to review all resumes, and to find the best people for WMG.
 
 
 Thanks for your interest in working for WMG. We love it here, and think you will, too.
 
 
 This position requires a minimum of 4 days per week in the office. We value in-office collaboration, which is essential for talent development and strong working relationships. Salary Range: $150,000 to $160,000 Annually Salary ranges are included for job postings where required by law. The actual base pay is dependent upon many factors, such as work experience and business needs. The pay range is subject to change at any time dependent on a variety of internal and external factors.
 
 
 
 Warner Music Group is an Equal Opportunity Employer.
 
 
 
 Links to relevant documents:
 
 
 2026 Benefits At A Glance final.pdf
 
 
 EVerify Participation Poster.pdf
 
 
 Right To Work .pdf
 
 
</div>

Digital Marketing Manager, NextGen Label

SBH Fashion

<div>
 
 Overview
 
 
 
 The Account Executive is responsible for managing client relationships and all sales and market development activities as they relate to a particular group of customers. This effort includes formulating and implementing a sales and marketing plan to identify customers, product categories, and products that fit the brands vision. Responsible for generating maximum sales and gross margin from selling those products to those designated customers through the execution of the sales and marketing plan and committing to achieving the brand&rsquo;s goals.
 
 
 The Account Executive reports to the CEO - US &amp; Europe.
 
 
 
 SPECIFIC TASKS And RESPONSIBILITIES
 
 
 
 <ul>
 <li>
 Develops, implements and delivers an annual marketing plan to attract / identify new customers / accounts to help propel growth and revenue goals that fit with the brand&rsquo;s customer alliance criteria, and the identification of design and development requirements.
 </li>
 <li>
 Responsible for being aware of market trends and movements at the store, the customer, and overall retail levels.
 </li>
 <li>
 Have expertise in developing sales strategies for unique products and seasonal financial plans to annually add new accounts with consideration given to their needs and resources; annually drop under-performing accounts.
 </li>
 <li>
 Collaborates with Design to develop new product ideas/concepts to fill white space on the development and implementation of a seasonal design strategy for key accounts, based on the accounts design and development requirements, trends in the marketplace and resources.
 </li>
 <li>
 To grow the business year over year, to be able to deliver on key financial metrics, sets annual and monthly sales, and profitability targets by customers, and is fiscally responsible for meeting these objectives.
 </li>
 <li>
 Is responsible for all expenses related to a particular group of customers and is fiscally responsible for identifying and implementing expense reduction and cost-saving procedures wherever possible.
 </li>
 <li>
 Collaborates and partners with Senior Management, Product Managers and China Merchandisers in their efforts to manage all customer-specific development and to maintain a high level of customer service. When necessary, the Account Executive is responsible to collaborate with the Product Managers and China Merchandisers to resolve customer-specific pre-production and production issues, based on compliance and quality control.
 </li>
 <li>
 Sets the parameters for all customer-specific pricing, and approves all pricing quoted by the Product Manager and/or China Merchandiser to the customer based on adhering to the sales and marketing plans in place.
 </li>
 <li>
 Through his/her actions, set an example for other employees of professionalism, honest and fair business practices, and teamwork.
 
 
 </li>
 </ul>
 
 Required Skills
 
 
 
 <ul>
 <li>
 Strong understanding of retail environment, stay abreast of emerging trends; monitor changing landscape of retail and adjust strategies accordingly
 </li>
 <li>
 Enthusiastic individual and an excellent communicator, ability to recognize and to establish and maintain effective working relationships
 </li>
 <li>
 Product knowledge in knit items
 </li>
 <li>
 Self-motivated, strong social, communication, and presentation (verbal and written) skills
 </li>
 <li>
 Ability to initiate new business development in non-traditional channels
 </li>
 <li>
 Detail&ndash;oriented individual who exemplifies professionalism, and an ability to manage multiple tasks at any given moment, strong time-management, multi-tasking, people management, motivation skills and negotiation skills
 </li>
 <li>
 Expertise in the technical aspects of many of the product categories and products of the brand&rsquo;s markets to successfully execute strategies that drive business
 </li>
 <li>
 Strategic thinker with strong mathematical, forecasting, and negotiation skills with a valuable track record in strategic planning, sales, account management and business development
 </li>
 <li>
 Good understanding of the oversees manufacturing process
 </li>
 <li>
 Strong computer skills &ndash; use of the Internet as a research tool
 </li>
 <li>
 Ability to travel as needed
 </li>
 <li>
 Honesty and fairness in all dealings with people, both internal (co-workers) and external (customers and suppliers) to the brand
 
 
 </li>
 </ul>
 
 Experience Requirement
 
 
 
 <ul>
 <li>
 Completed Bachelor's Degree in Business Management, Fashion Merchandising, or related field
 </li>
 <li>
 Minimum of 10 years&rsquo; experience in the marketing discipline, preferred
 </li>
 <li>
 Experience in Private Label sales
 </li>
 <li>
 Some retail background helpful
 
 
 </li>
 </ul>
 Salary $100,000-$150,000 BOE + commission
 
 
</div>

Account Executive /Business Developer

Ralph Lauren

<div>Ref#: W173904 
 
Department: Retail 
 
City: New York 
 
State/Province: New York 
 
Location: United States 
 
Pay Range: $18 - $26 per hour; actual pay is dependent on experience and geographic location 
 
Company Description
<div>Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company's brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, among others, constitute one of the world's most widely recognized families of consumer brands.
 
 
At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all. We foster a culture of inclusion through: Talent, Education &amp; Communication, Employee Groups and Celebration. 
</div> 
 
Position Overview
<div>The Sales Assistant plays a critical role assisting the Executive Sales Professional by engaging with clients and sales processes to deliver a seamless and memorable shopping experience to our customers. Sales Assistants play a critical role in driving business productivity to help the Executive Sales Professional reach their sales goal, through efficient and effective sales support.</div> 

Essential Duties &amp; Responsibilities
<div><ul><li>Supports client correspondence, appointment booking, order follow up, including package shipping &amp; returns/exchanges.</li>
<li>Provides assistance with alteration, order placement, and order follow up requests, ensuring that relevant paperwork, digital tracking and orders are thoroughly completed.</li>
<li>Supports in-store client service, hospitality and thoughtful, personalized curated experiences in partnership with store leadership.</li>
<li>Supports the Executive Sales Professional as needed to ring client transactions, both in sales and returns.</li>
<li>Facilitates product needs from other stores to support in-store appointments or consignments for the assigned Executive Sales Professional.</li>
<li>Supports personalized outreach to clients that are lapsed and beyond lapsed to re-engage them with Executive Sales Professional and the brand.</li>
<li>Supports product pulls, fitting room setup &amp; recovery, floor presentation standards and seamless selling floor operations by embodying a &ldquo;one team focused on the customer&rdquo; mindset.</li>
<li>Establishes processes and best practices for organizing client engagement and follow up for the Executive Sales Professional around key product arrivals, selling &amp; brand events, promotional periods, marketing activations and important client lifestyle events &amp; milestones.</li>
<li>Actively participate in brand and product knowledge training, selling and service training, and client engagement coaching to bolster productivity and results for the Executive Sales Professional.</li>
<li>Ensures all client information is captured in the concierge app.</li>
<li>Handles sensitive and confidential with utmost discretion and adheres to company policies and ethical standards as outlined in the employee handbook.</li></ul> 
</div> 
 
Experience, Skills, and Knowledge
<div><ul><li>Past retail selling experience preferred.</li>
<li>Interest in and appreciation for luxury and best-in-class service</li>
<li>Strong communication and interpersonal skills</li>
<li>Proactive thinker who takes initiative.</li>
<li>Excellent interpersonal skills with the ability to build and maintain strong working relationships.</li>
<li>Computer skills: Word, Excel, PowerPoint, Outlook, SharePoint</li>
<li>Ability to maneuver around the sales floor, stock/dressing room, cashwrap and office; work around/with chemicals, lift up to 30 lbs. and climb moderately utilizing a ladder as trained under RL Health &amp; Safety guidelines</li>
<li>Ability to operate the register, stand, move and walk for multiple hours</li></ul></div></div>

Sales Assistant

MACH9

Job Summary We are seeking a dynamic and results-driven Paid Digital Media Strategist to lead our performance marketing initiatives across multiple digital channels. In this role, you will craft and execute innovative media buying strategies that maximize ROI, enhance brand visibility, and drive targeted traffic to our digital platforms. Your expertise in paid advertising platforms, data analysis, and campaign optimization will be vital in scaling our digital presence and achieving measurable business growth. Join us to leverage your skills in a fast-paced environment where creativity meets data-driven decision making!Duties<ul><li>Develop comprehensive media plans that align with marketing objectives, focusing on performance marketing channels such as Google Ads, Facebook Advertising, Twitter Ads, Bing Ads, and affiliate networks.</li><li>Manage end-to-end PPC (Pay-Per-Click) campaigns, including keyword research, ad creation, bidding strategies, and budget allocation to ensure optimal performance.</li><li>Conduct detailed web analytics using tools like Google Analytics and Google Tag Manager to monitor campaign effectiveness, user behavior, and conversion metrics.</li><li>Implement conversion rate optimization techniques by analyzing data trends and adjusting campaigns to improve ROI and reduce cost-per-acquisition.</li><li>Oversee media buying activities across various platforms, ensuring strategic placement and audience targeting to maximize reach and engagement.</li><li>Collaborate with cross-functional teams to integrate SEM (Search Engine Marketing) strategies with SEO efforts for holistic digital marketing campaigns.</li><li>Stay current with industry trends and emerging tools such as SEO tools, Google AdWords updates, DoubleClick platform features, and new social media advertising options to continually refine strategies.</li></ul>Qualifications<ul><li>Proven experience in performance marketing with a strong understanding of digital advertising platforms including Google Ads, Facebook Advertising, Twitter Ads, Bing Ads, and affiliate marketing networks.</li><li>Expertise in PPC campaign management from keyword research through ad copywriting to bid management across multiple channels.</li><li>Proficiency with web analytics tools such as Google Analytics and Google Tag Manager for tracking campaign performance and user engagement.</li><li>Solid knowledge of SEO principles, SEM strategies, media planning, media buying techniques, and conversion optimization practices.</li><li>Familiarity with budgeting processes for digital campaigns to ensure efficient allocation of resources while meeting KPIs.</li><li>Experience working within e-commerce environments or online retail settings is a plus.</li><li>Strong analytical skills combined with the ability to interpret data into actionable insights for continuous improvement.</li><li>Excellent communication skills to coordinate with creative teams, vendors, and stakeholders effectively. Join us as a Paid Digital Media Strategist to harness your passion for digital marketing innovation! Your expertise will help shape impactful campaigns that elevate our brand presence while delivering measurable results. If you thrive in a fast-paced environment where your strategic thinking makes a real difference&mdash;this is the opportunity for you!</li></ul>Other Information:Contract to Full Time with Benefits within 90 Days.Hybrid - 3 Days a Week in NYC Office (M, T, TR)/ 2 Days from Home (W,F)Pay: $35.00 - $40.00 per hourExpected hours: 38 per weekApplication Question(s):<ul><li>Work with DSP's before?</li></ul>Work Location: Hybrid remote in New York, NY 10001

Digital Media Specialist

Purple PR

&lt;Overview&gt; Ignite your passion for digital storytelling and brand engagement as a Social Media Manager! In this dynamic role, you will craft compelling content, develop innovative social media strategies, and elevate brand presence across multiple platforms. Your energetic approach will inspire audiences, foster meaningful relationships, and drive measurable growth. Join us to shape vibrant online communities and make a lasting impact through creative digital marketing initiatives!&lt;Responsibilities&gt;<ul><li>Develop and execute comprehensive social media marketing strategies to enhance brand visibility and engagement across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok.</li><li>Create, curate, and manage engaging content including graphics, videos, blog posts, and photography using tools like Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite.</li><li>Monitor social listening channels to gather insights on audience sentiment, industry trends, and competitor activity; leverage this data to refine campaigns.</li><li>Manage social media accounts with tools like Hootsuite and Buffer to schedule posts, analyze performance metrics via Google Analytics and Web analytics tools, and optimize content delivery.</li><li>Implement Facebook Advertising campaigns to target specific audiences, increase reach, and boost conversions aligned with marketing goals.</li><li>Engage actively with followers by responding to comments, messages, and reviews to foster strong relationships and enhance brand loyalty.</li><li>Collaborate with public relations teams to ensure consistent branding messages across all channels and coordinate outreach efforts for maximum impact.</li></ul>&lt;Requirements&gt;<ul><li>Proven experience in social media management with a strong portfolio demonstrating successful campaigns.</li><li>Proficiency in graphic design software such as Adobe Photoshop and Adobe Illustrator; experience with video editing is a plus.</li><li>Deep understanding of social media marketing strategies including content creation, branding, SEO (Search Engine Optimization), keyword research, and digital marketing best practices.</li><li>Familiarity with social listening tools and web analytics platforms to track performance metrics and derive actionable insights.</li><li>Ability to craft compelling narratives that resonate with diverse audiences while maintaining brand voice consistency.</li><li>Strong relationship management skills with the ability to collaborate effectively across teams including marketing, PR, creative design, and e-commerce departments.</li><li>Excellent proofreading skills ensuring all content is polished, accurate, and aligned with brand standards. Join us in shaping vibrant online communities through energetic storytelling! This paid position offers an exciting opportunity to develop your skills in social media management while making a tangible impact on our brand&rsquo;s digital presence. Bring your creativity, strategic mindset, and passion for digital marketing to our innovative team!</li></ul>Job Type: Full-timePay: $50,530.66 - $60,854.13 per yearBenefits:<ul><li>401(k)</li><li>Employee assistance program</li><li>Flexible schedule</li><li>Health insurance</li><li>Relocation assistance</li></ul>Work Location: In person

Social Media Manager

Amazon Web Services

<div><h2 class="jobSectionHeader">DESCRIPTION</h2><div>
The AWS Search team is seeking a Marketing Manager to support the in-house global paid search program. 
 
The Paid Search Manager is passionate about delivering results by applying Paid Search best practices to campaign execution, leverages data analysis to identify opportunities to improve campaign performance, simplifies existing processes, and innovates to drive long-term results. In this role, you will work closely with a group of search experts to drive the acquisition of new customers, promote the adoption of new services, generate leads, and create unique, customer-centric experiences through search. 
 
Our ideal candidate has experience building, maintaining, and managing Paid Search campaigns, leveraging data and insights to improve performance metrics like conversion rate, quality score and impression share, running ad copy and landing page tests, and working in conjunction with other paid media channels to drive conversions. 
 
AWS Marketing leads the charge in cloud innovation, inspiring and empowering customers and partners to unlock their cloud potential. We shape AWS's industry perception through compelling narratives that demonstrate our leadership in AI and transformative solutions, while driving customer growth across our vast service portfolio. Our team delivers personalized, connected experiences that foster AWS adoption across diverse industries, continuously adapting our strategy to stay ahead in our digital-first world. Join our forward-thinking team to shape the future of cloud computing, contributing to strategic initiatives that respond to evolving technology, industry, and customer requirements. You'll collaborate globally to translate complex technology into clear, valuable solutions, creating impactful programs that drive AWS's growth in an inclusive, collaborative environment where diverse perspectives and bold thinking thrive. 
 
Key job responsibilities 
<ul><li>Contribute to the day-to-day management of Paid Search campaigns through tactical execution and account maintenance.</li><li>Uphold a high bar for account health and executional excellence by maintaining existing operational mechanisms and identifying opportunities to build new ones.</li><li>Work within a group of search experts to drive acquisition, adoption, lead generation, and create unique customer experiences.</li><li>Contribute to campaign-level testing strategies for ad copy and landing page experiences that improve the customer experience.</li><li>Seek to answer business questions and inform decisions by diving deep into data to surface insights and make recommendations to optimize and improve performance.</li><li>Analyze campaign performance metrics, identify trends, and provide data-driven insights and recommendations to stakeholders.</li><li>Challenge the status quo and push for the best customer experience.</li><li>Insist on the highest standards and prioritize long-term results over short-term gains.</li><li>Have a backbone, question assumptions, and strive for continuous improvement in campaigns and customer experiences</li></ul> 
About the team 
AWS Search Marketing is focused on delivering a great search experience for AWS customers and prospective customers. We manage SEO, AEO (Answer Engine Optimization) and SEM across search engines like Google, Bing and others. The team sits within the Integrated Demand Center (IDC) and support its objective to build and deliver a unified customer experience that is consistent and fast globally.</div><h2 class="jobSectionHeader">
BASIC QUALIFICATIONS</h2><ul><li>4+ years of professional non-internship marketing experience</li><li>Experience using data and metrics to drive improvements</li><li>Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)</li><li>Experience building and optimizing multiple, simultaneous marketing campaigns</li><li>Experience managing or working within cross-functional marketing and creative teams</li></ul><h2 class="jobSectionHeader">
PREFERRED QUALIFICATIONS</h2><ul><li>Experience in multi-territory campaign management</li><li>Experience in digital marketing and content production timelines and process</li><li>Experience across affiliate marketing, PPC, SEM and social media advertising</li><li>Experience delivering paid media campaigns spanning TV, print ads and digital/social channels</li></ul> 
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. 
 
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you&rsquo;re applying in isn&rsquo;t listed, please contact your Recruiting Partner. 
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life &amp; AD&amp;D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits. 
USA, NY, New York - 86,700.00 - 151,700.00 USD annually</div>

Marketing Manager, Paid Search, AWS Search Marketing

Syneos Health Commercial Solutions

<div>Description
Description
Syneos Health is seeking a senior-level Digital and Social Media Strategist for our Digital and Social Strategy (DSS) team. This team member will lead strategic direction across multiple client accounts, oversee the execution of complex digital and social media engagement strategies, and play a key role in driving agency growth and thought leadership.
Responsibilities 
<ul><li>
Serve as the senior digital and social lead across multiple healthcare and pharmaceutical accounts, architecting integrated communications ecosystems that span research and insights, positioning, channel strategy, content planning, deployment, paid amplification, and performance measurement.</li><li> 
Translate complex business objectives into forward-looking digital strategies, clearly articulating how social and digital investments drive brand growth, stakeholder engagement, and measurable business outcomes.</li><li> 
Provide executive-level counsel grounded in market intelligence, audience analytics, competitive landscape insights, and historical performance data to inform strategic decision-making and investment prioritization.</li><li> 
Identify whitespace opportunities within accounts and proactively drive organic growth through expanded digital capabilities, innovation pilots, scaled omnichannel programming, and emerging technology integration.</li><li> 
Play a visible leadership role in new business development by shaping digital strategy narratives, leading pitch workstreams, contributing to win strategy, and strengthening the agency&rsquo;s positioning as a digital-first healthcare partner.</li><li> 
Partner with account leadership to identify, scope, price, and sell incremental digital initiatives, contributing directly to revenue expansion and account growth.</li><li> 
Anticipate and interpret evolving digital, social, platform, and healthcare industry trends, ensuring clients and internal teams remain ahead of innovation curves and regulatory considerations.</li><li> 
Lead cross-functional teams across strategy, creative, paid media, analytics, and account disciplines to deliver cohesive, high-impact digital programs.</li><li> 
Mentor and develop team members, elevating strategic rigor, fostering collaboration, and building scalable digital expertise across the organization.</li><li> 
Ensure strong cross-agency integration and alignment with enterprise-wide digital strategy standards, best practices, and innovation initiatives.</li><li> 
Oversee development of integrated content strategies and editorial roadmaps, ensuring alignment with brand voice, audience needs, regulatory requirements, and performance objectives.</li><li> 
Architect and oversee paid social strategies across relevant platforms, optimizing channel mix, targeting, and budget allocation to maximize ROI.</li><li> 
Leverage cultural, social, and healthcare-specific trends to deliver timely, relevant opportunities that enhance brand engagement and credibility.</li><li> 
Translate complex analytics and engagement data into executive-ready insights and actionable recommendations that drive continuous optimization and measurable business impact.</li><li> 
Contribute to the evolution of the Digital &amp; Social Strategy Practice by improving frameworks, processes, operational efficiencies, and innovation adoption.</li><li> 
Lead and facilitate strategic brainstorms and innovation sessions, ensuring social intelligence and performance insights inform broader brand and communications strategy.</li></ul>
Requirements<ul><li>
10+ years of experience (including healthcare/pharma experience) as a senior leader in a similar practice, group, or function</li><li>
Knowledge of and experience with the rules and regulations that govern pharma marketing</li><li>
Strong ability to deliver persuasive, evidence-based counsel that wins over C-suite executives who have limited time</li><li>
Comfort working in cross-functional teams and interacting with different people on a daily basis (including clients)</li><li>
Maintain and keep abreast of current and emerging digital and social media technology + platforms, particularly the implications in the healthcare industry</li><li>
An energetic team player with a collaborative spirit and the ability to influence and unify the direct team, peers, and interact effectively as a strategic partner with senior agency management</li><li>
Experience developing content calendars and assets, with knowledge of individual social platforms and their requirements (Facebook, Instagram, LinkedIn, X)</li><li>
Experience in website development process and/or project management a plus</li><li>
Experience implementing and managing paid social media campaigns a plus</li><li>
Strong attention to detail</li><li>
Excellent written communication skills</li><li>
Experience with MS Office suite</li><li>
Experience with social platform promotion and metrics tools (Google Analytics, Facebook Insights, Facebook Ads Manager, LinkedIn analytics, LinkedIn Campaign Manager, X Insights, X Ads, etc.)</li> 
Experience with generative AI tools is a plus but not a requirement. 
<li>
 
The annual base salary for this position ranges from $150K to $170K. The base salary range represents the anticipated low and high of the Syneos Health range for this position. Actual salary will vary based on various factors such as the candidate's qualifications, skills, competencies, and proficiency for the role. In addition, some positions may include eligibility to earn commissions/bonus based on company and / or individual performance.</li></ul></div>

VP Digital and Social Media Strategist

Explore 146+ Digital marketing manager nextgen label in New York this February. Find roles across top companies and apply now to boost your career.