marketing manager

analyst

analyst, audience activation Jobs in New York

analyst, audience activation

business analyst

creative analyst

marketing analyst

Shake Shack

<div>
 <strong>
  Our secret to leading the way in hospitality? We put our people first!
  <br/>
  <br/>
 </strong>
 At Shake Shack, our mission is to Stand For Something Good in all that we do. From our teams to our neighborhoods, we're committed to always doing the right thing. As one of the fastest-growing hospitality brands, we're all about crafting unforgettable experiences for our guests. We offer endless learning opportunities and the chance to make a lasting impact on our business, restaurants, and communities. As a member of the #ShackFam, you&rsquo;ll have access to hands-on mentorship, training, and growth potential, all in a fun and inclusive environment.
 <br/>
 <br/>
 Join us and Be a Part of Something Good.
 <br/>
 <br/>
 <strong>
  Job Summary
  <br/>
  <br/>
 </strong>
 The Digital Marketing Analyst is responsible for capturing, analyzing, and visualizing digital media performance to support Shake Shack&rsquo;s marketing and business objectives. This role leads the development of dashboards and insights using tools like Google Analytics and Data Studio, while also managing the company&rsquo;s Marketing Mix Model. The Analyst collaborates with cross-functional teams and vendors to inform strategy, optimize marketing spend, and forecast performance outcomes. Strong technical skills, attention to data quality, and the ability to educate stakeholders on analytics solutions are essential for success in this role.
 <br/>
 <br/>
 <strong>
  Job Responsibilities And Duties
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Own the data orchestration, visualization, and analysis of Shake Shack&rsquo;s marketing and product efforts related to web, app, kiosk, and CRM
  </li>
  <li>
   Gathers and mines data from all relevant sources, including disparate data sources, which include Snowflake, Google Analytics, and external data sources
  </li>
  <li>
   Utilize third-party marketing mix model platform to report on historical marketing performance and forecast impact of suggested re-allocation strategies
  </li>
  <li>
   Partner with external agencies to steer analytics requirements and gather data where needed from marketing partners and external applications
  </li>
  <li>
   Serve as a key resource for understanding the customer journey as it relates to marketing/product and own segmentation of database to optimize marketing efforts
  </li>
  <li>
   Develops powerful and engaging data visualizations (data tables, charts and infographics) for senior management and stakeholders using Tableau and Google Data Studio, along with ad hoc requests using software/tools such as Excel
  </li>
  <li>
   Analyzes data identifying trends and patterns related to guest (CRM) segments, marketing performance, web/app analytics, and user experience
  </li>
  <li>
   Forecasts and/or predicts guest behavior based upon trends, research and analysis
  </li>
  <li>
   Performs data validation and quality assurance on stakeholder reporting
  </li>
  <li>
   Writes clear, succinct, and actionable analytical and informational reports for all levels of the organization
  </li>
  <li>
   Researches and responds to information requests from internal/external departments and management
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Knowledge, Skills, Abilities
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Proficiency in data analysis, interpretation and presentation using MS Office tools is essential
  </li>
  <li>
   Strong analytical skills and comfortable working with large data sets
  </li>
  <li>
   Critical thinking skills, writing skills, communication skills, consulting skills and ability to work within a team
  </li>
  <li>
   Ability to develop analytical frameworks and generate/communicate business insights
  </li>
  <li>
   Attention to detail, high aptitude for problem-solving and a natural interest in understanding and explaining consumer behavior/business
  </li>
  <li>
   Strong knowledge of best practices for dashboards and visualizations is required
  </li>
  <li>
   Ability to take complex data and visualize it into a business story
  </li>
  <li>
   Strong SQL development skills desired, writing complex queries and stored procedures with SQL
  </li>
  <li>
   Ability to identify/clarify campaign objectives and lead the development of KPIs that address these objectives
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Education Requirements
  <br/>
  <br/>
 </strong>
 <strong>
  Requirements - Education, Experience, Physical, and Competencies
  <br/>
  <br/>
 </strong>
 High School Diploma or Equivalent
 <br/>
 <br/>
 <strong>
  Bachelor's Degree - Preferred
  <br/>
  <br/>
 </strong>
 <strong>
  Education or Certificate Details
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   BS Graduate degree in Marketing, Statistics, Mathematics, or other quantitative fields preferred
  </li>
  <li>
   Experience working in a fast-paced, dynamic and agile development lifecycle desired 2+ years of expert-level experience with marketing analytics tools (e.g. Adobe Analytics, Google Analytics)
  </li>
  <li>
   2+ years of SQL experience preferred
  </li>
  <li>
   2+ years of Alteryx experience preferred
  </li>
  <li>
   Experience with the restaurant industry or a high growth organization is a plus
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Work Experience
  <br/>
  <br/>
 </strong>
 2-4 years
 <br/>
 <br/>
 <strong>
  Physical Requirements
  <br/>
  <br/>
 </strong>
 Basic keyboarding or other repetitive motions
 <br/>
 <br/>
 <strong>
  Benefits At Shake Shack
  <br/>
  <br/>
 </strong>
 A work environment where you can come as you are, share your ideas, have fun, and work collaboratively:
 <br/>
 <br/>
 <ul>
  <li>
   Weekly Pay and Performance bonuses
  </li>
  <li>
   Shake Shack Meal Discounts
  </li>
  <li>
   Exclusive corporate discounts for travel, electronics, wellness, leisure activities and more
  </li>
  <li>
   Medical, Dental, and Vision Insurance*
  </li>
  <li>
   Employer Paid Life and Disability Insurance*
  </li>
  <li>
   401k Plan with Company Match*
  </li>
  <li>
   Paid Time Off*
  </li>
  <li>
   Paid Parental Leave*
  </li>
  <li>
   Access to Employee Assistance Program on Day 1
  </li>
  <li>
   Pre-Tax Commuter and Parking Benefits
  </li>
  <li>
   Flexible Spending and Dependent Care Accounts*
  </li>
  <li>
   Development and Growth Opportunities
  </li>
  <li>
   Eligibility criteria applies
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 Pay Range - $88,843.75 - $116,656.25
 <br/>
 <br/>
 Click the "
 <strong>
  Apply
 </strong>
 " button above to apply for this opening.
 <br/>
 <br/>
 <strong>
  About Us
  <br/>
  <br/>
 </strong>
 Beginning as a hot dog cart in New York City&rsquo;s Madison Square Park, Shake Shack was created by Danny Meyer, Founder and CEO of Union Square Hospitality Group and best-selling author of Setting the Table. Shack Fans lined up daily, making the cart a resounding success, and donating all proceeds back to the park beautification efforts. A permanent stand was eventually built&hellip;and the rest is Shack history! With our roots in fine dining and giving back to the community, we are committed to high quality food served with a high level of hospitality. Our team members enjoy a positive work environment that is deeply committed to the philosophy that we "Stand for Something Good."
 <br/>
 <br/>
 <strong>
  Shake Shack is an Equal Opportunity Employer
  <br/>
  <br/>
 </strong>
 All qualified applicants will receive consideration for employment without regard to any protected characteristic, including race, color, ancestry, national origin, religion, creed, age, disability (mental and physical), sex, gender identity, sexual orientation, gender expression, medical condition, genetic information, marital, military and veteran status.
</div>


Digital Marketing Analyst

Horizon Media

<div>
 <strong>
  Job Description
  <br/>
  <br/>
 </strong>
 Who We Are
 <br/>
 <br/>
 <strong>
  Horizon Media
 </strong>
 , founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms, headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service. Renowned for its incredible culture, Horizon is consistently recognized to all the prestigious annual Best Places to Work lists published by Fortune, AdAge, Crain&rsquo;s New York Business, and Los Angeles Business Journal. Together we are building a place of belonging.
 <br/>
 <br/>
 At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe, and empowered. We value YOU and believe that your authentic voice and unique perspective allow us to create a more rewarding culture and experience together.
 <br/>
 <br/>
 Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them, and give them every opportunity to grow.
 <br/>
 <br/>
 <strong>
  Job Summary
  <br/>
  <br/>
 </strong>
 Horizon Media&rsquo;s Junior Analyst is a 6-month long, full time, hands-on position in which a Jr. Analyst is trained in PPC (Pay Per Click). Junior Analysts will receive training in tools, concepts, best practices, and more. Critical components of the training will include:
 <br/>
 <br/>
 <ul>
  <li>
   Identifying and developing keywords to capitalize on search marketing trends
  </li>
  <li>
   Advanced bid optimizations
  </li>
  <li>
   Performance analysis
  </li>
  <li>
   Testing and measurement methodology
   <br/>
   <br/>
  </li>
 </ul>
 Participants will have the opportunity to be promoted into Analyst level employees after the 6-month period, contingent upon their performance in the role (
 <em>
  note that this is not a guarantee
 </em>
 ).
 <br/>
 <br/>
 What You&rsquo;ll Do
 <br/>
 <br/>
 Over six months, fellows will be trained and brought up to speed in the below areas:
 <br/>
 <br/>
 <ul>
  <li>
   (20%) Campaign launches
  </li>
  <li>
   Keyword research and development
  </li>
  <li>
   Ad copy creation and landing page mapping
  </li>
  <li>
   Campaign builds
  </li>
  <li>
   (20%) Analysis
  </li>
  <li>
   Understand media math and metric relationship to develop daily performance analysis and optimization recommendation to internal teams
  </li>
  <li>
   Assist in generating weekly, bi-weekly, monthly, and quarterly performance insights for clients
  </li>
  <li>
   (20%) Ongoing optimization
  </li>
  <li>
   Bid and budget optimization
  </li>
  <li>
   Negative keyword build and implementation
  </li>
  <li>
   Ad and landing page refresh
  </li>
  <li>
   Billing updates and Insertion Order (IO) adjustments
  </li>
  <li>
   (20%) Use of standard PPC platforms and tools like Google Ads, Microsoft Ads, Search Ads 360, Kenshoo, SEM Rush, and others
  </li>
  <li>
   (20%) In addition to above, providing consistent and effective support to Supervisor such as generating meeting notes, creating internal/external meetings, and others
   <br/>
   <br/>
  </li>
 </ul>
 Who You Are
 <br/>
 <br/>
 <ul>
  <li>
   Have general knowledge or interest in PPC and/or SEO
  </li>
  <li>
   An analytical thinker with interest and capabilities to work with large data sets and numbers
  </li>
  <li>
   Have strong ability to digest information and follow managerial guidance
  </li>
  <li>
   An independent worker with strong time management and organization skills
  </li>
  <li>
   A strong team player, willing to roll up your sleeves and collaborate on day-to-day &amp; ad hoc tasks
  </li>
  <li>
   Nimble and flexible with the ability to succeed in a fast-paced environment
  </li>
  <li>
   Able to deal with multifaceted projects and manage details with a commitment to follow-through and minimizing mistakes
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Preferred Skills &amp; Experience
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   To be eligible for the Junior Analyst role, candidates must be ready to work full time, 40 hours per week
  </li>
  <li>
   Basic level of MS Excel and PowerPoint knowledge
  </li>
  <li>
   Interest in, and general knowledge of, PPC or SEO
  </li>
  <li>
   A marketing degree is a &ldquo;nice to have,&rdquo; but not required
  </li>
  <li>
   General interest in the media/advertising industry is preferred
  </li>
  <li>
   Google / Microsoft Ads or other SEM related certification is not required but preferred
   <br/>
   <br/>
  </li>
 </ul>
 Certificates, Licenses, and Registrations
 <br/>
 <br/>
 No requirements
 <br/>
 <br/>
 Physical Activity and Work Environment
 <br/>
 <br/>
 No requirements
 <br/>
 <br/>
 #HMI
 <br/>
 <br/>
 <em>
  The statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties, and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.
  <br/>
  <br/>
 </em>
 <em>
  Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
  <br/>
  <br/>
 </em>
 <strong>
  Salary Range
  <br/>
  <br/>
 </strong>
 $40,000.00 - $50,000.00
 <br/>
 <br/>
 <em>
  A successful applicant&rsquo;s actual base salary may vary based on factors such as individual&rsquo;s skill sets, experience, training, education, licensure/certifications, and qualifications for the role.
 </em>
 <em>
  As an organization, we take an aptitude and competency-based hiring approach.
 </em>
 <em>
  We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.
  <br/>
  <br/>
 </em>
</div>


Junior Analyst, Search Engine Marketing

Horizon Media, Inc.

<div><div>Job Description</div><div><div><div>
Who We Are</div></div><div><div>
Horizon Media, founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms, headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service. Renowned for its incredible culture, Horizon is consistently recognized to all the prestigious annual Best Places to Work lists published by Fortune, AdAge, Crain&rsquo;s New York Business, and Los Angeles Business Journal. Together we are building a place of belonging.<br>
<br>
At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe, and empowered. We value YOU and believe that your authentic voice and unique perspective allow us to create a more rewarding culture and experience together.</div></div><div></div><div><div><br>
Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them, and give them every opportunity to grow.</div></div><div><div><br>
<br>
Job Summary</div></div><div><div>
Horizon Media&rsquo;s Junior Analyst is a 6-month long, full time, hands-on position in which a Jr. Analyst is trained in PPC (Pay Per Click). Junior Analysts will receive training in tools, concepts, best practices, and more. Critical components of the training will include:</div></div><div><ul><li><div>
Identifying and developing keywords to capitalize on search marketing trends</div></li></ul></div><div><ul><li><div>
Advanced bid optimizations</div></li></ul></div><div><ul><li><div>
Performance analysis</div></li></ul></div><div><ul><li><div>
Testing and measurement methodology</div></li></ul></div><div></div><div><div><br>
Participants will have the opportunity to be promoted into Analyst level employees after the 6-month period, contingent upon their performance in the role (<i>note that this is not a guarantee</i>).</div></div><div></div><div><div><br>
What You&rsquo;ll Do<br>
Over six months, fellows will be trained and brought up to speed in the below areas:</div></div><div><ul><li><div>
(20%) Campaign launches</div></li></ul></div><div><ul><li><div>
Keyword research and development</div></li></ul></div></div><div><div><ul><li><div>
Ad copy creation and landing page mapping</div></li></ul></div><div><ul><li><div>
Campaign builds</div></li></ul></div><div><ul><li><div>
(20%) Analysis</div></li></ul></div><div><ul><li><div>
Understand media math and metric relationship to develop daily performance analysis and optimization recommendation to internal teams</div></li></ul></div><div><ul><li><div>
Assist in generating weekly, bi-weekly, monthly, and quarterly performance insights for clients</div></li></ul></div><div><ul><li><div>
(20%) Ongoing optimization</div></li></ul></div><div><ul><li><div>
Bid and budget optimization</div></li></ul></div><div><ul><li><div>
Negative keyword build and implementation</div></li></ul></div><div><ul><li><div>
Ad and landing page refresh</div></li></ul></div><div><ul><li><div>
Billing updates and Insertion Order (IO) adjustments</div></li></ul></div><div><ul><li><div>
(20%) Use of standard PPC platforms and tools like Google Ads, Microsoft Ads, Search Ads 360, Kenshoo, SEM Rush, and others</div></li></ul></div><div><ul><li><div>
(20%) In addition to above, providing consistent and effective support to Supervisor such as generating meeting notes, creating internal/external meetings, and others</div></li></ul></div><div><div>
Who You Are</div></div><div><ul><li><div>
Have general knowledge or interest in PPC and/or SEO</div></li></ul></div><div><ul><li><div>
An analytical thinker with interest and capabilities to work with large data sets and numbers</div></li></ul></div><div><ul><li><div>
Have strong ability to digest information and follow managerial guidance</div></li></ul></div><div><ul><li><div>
An independent worker with strong time management and organization skills</div></li></ul></div><div><ul><li><div>
A strong team player, willing to roll up your sleeves and collaborate on day-to-day &amp; ad hoc tasks</div></li></ul></div><div><ul><li><div>
Nimble and flexible with the ability to succeed in a fast-paced environment</div></li></ul></div><div><ul><li><div>
Able to deal with multifaceted projects and manage details with a commitment to follow-through and minimizing mistakes</div></li></ul></div></div><div><div><div><br>
Preferred Skills &amp; Experience</div></div><div><ul><li><div>
To be eligible for the Junior Analyst role, candidates must be ready to work full time, 40 hours per week</div></li></ul></div><div><ul><li><div>
Basic level of MS Excel and PowerPoint knowledge</div></li></ul></div><div><ul><li><div>
Interest in, and general knowledge of, PPC or SEO</div></li></ul></div><div><ul><li><div>
A marketing degree is a &ldquo;nice to have,&rdquo; but not required</div></li></ul></div><div><ul><li><div>
General interest in the media/advertising industry is preferred</div></li></ul></div><div><ul><li><div>
Google / Microsoft Ads or other SEM related certification is not required but preferred</div></li></ul></div><div></div><div><div><br>
Certificates, Licenses, and Registrations</div></div><div><div>
No requirements</div></div><div></div><div><div><br>
<br>
Physical Activity and Work Environment</div></div><div><div>
No requirements</div></div><div></div><div><div><br>
#LI-KK1</div><div>
#LI-HYBRID</div><div>
#HMI</div></div></div><div></div><div><div><i><br>
The statements</i><i> </i><i>herein</i><i> </i><i>are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties</i><i>,</i><i> </i><i>and skills</i><i> </i><i>required of</i><i> </i><i>personnel so classified. Furthermore, they do not</i><i> </i><i>establish</i><i> </i><i>a contract for employment and are subject to change at the discretion of the employer.</i></div></div><div></div><div><i>
Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.</i></div><div></div><div>
Salary Range</div>
$40,000.00 - $50,000.00<div></div><div><i>
A successful applicant&rsquo;s actual base salary may vary based on factors such as individual&rsquo;s skill sets, experience, training, education,</i><i> licensure/certifications,</i><i> and qualifications for the role. </i><i>As an organization, we take an aptitude and competency-based hiring approach.</i><i> </i><i>We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.</i></div></div>

Critical Mass

<div>
 As a Creative Analyst, your curiosity never ends. You bring in 2+ years of experience with a demonstrated expertise in the following areas: reporting, data visualization, tracking and measurement, testing and evaluation, taxonomy, and data governance. You have experience optimizing digital marketing efforts by systematically using data-driven insights, enjoy collaborating with others, and excel at translating findings into clear, actionable and executable insights.
 <br/>
 <br/>
 <strong>
  You Will
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Ensure that the analyses, reports, dashboards, and other deliverables fulfill client needs.
  </li>
  <li>
   Shape analytics content and provide your point of view on methodology and technology.
  </li>
  <li>
   Contribute to the ideation, development and execution of measurement strategies and frameworks.
  </li>
  <li>
   Manage and lead dashboard, visualization, and reporting efforts: from developing executive-audience summaries and scorecards through user and site administration.
  </li>
  <li>
   Work closely with the Data Engineering team to ensure that data are trafficked and surfaced as expected to power dashboards and regular reporting and deliverables.
  </li>
  <li>
   Keep abreast of product updates, best practices, and proactively follow up with required changes in our implementation and appropriate communications.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  You Have
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   2+ years' experience in Digital Analytics implementation.
  </li>
  <li>
   B.A./B.S. degree in a quantitative or technical field, including but not limited to: economics, mathematics, business, finance, social sciences, computer science, or information architecture. M.A./M.S. degree preferred.
  </li>
  <li>
   Advanced Microsoft Excel and Microsoft Office skills, with strong verbal and written communication skills, considerable experience presenting directly to clients.
  </li>
  <li>
   Expertise in design thinking and creating custom data visualizations, data experiences, and dashboards using modern tools like Tableau, PowerBI, and Datorama.
  </li>
  <li>
   Expertise in data analysis and storytelling.
  </li>
  <li>
   Ability to lead the design process from ideation to polished design, using sketches, wireframes, UX scenarios and mockups to present ideas.
  </li>
  <li>
   Experience designing and presenting reporting deliverables to cross-functional audiences.
  </li>
  <li>
   Expertise in SQL or similar interpretive syntax (e.g., Tableau's VizQL or Power BI's DAX).
  </li>
  <li>
   Strong data literacy and ability to provide scalable solutions for handling large data volumes, complex and Interactive reporting.
  </li>
  <li>
   Strong critical thinking skills: you&rsquo;re willing to ask questions and go the extra mile to understand processes and the why behind the work and not just the how.
  </li>
  <li>
   Expertise in digital media measurement.
  </li>
  <li>
   Experience utilizing paid media platforms (Google, DV360, Meta, TikTok, Pinterest, YouTube, LinkedIn, etc.)
   <br/>
   <br/>
  </li>
 </ul>
 We continually review ranges to address skills, experience and markets. Base salaries are determined during our interview process, by assessing a number of factors that include, but aren&rsquo;t limited to, a candidate&rsquo;s experience and skills relative to the scope and responsibilities of the position. For current CM employees, tenure will also be a consideration.
 <br/>
 <br/>
 Salary Range
 <br/>
 <br/>
 $65,000&mdash;$75,000 USD
 <br/>
 <br/>
 <em>
  Critical Mass is an equal opportunity employer.
  <br/>
  <br/>
 </em>
 <em>
  The Critical Mass Talent Acquisition team will only communicate from email addresses that use the URLs criticalmass.com, omc.com and us.greenhouse-mail.io.
 </em>
 <em>
  We will not use apps such as Facebook Messenger, WhatsApp, or Google Hangouts for communicating with you.
 </em>
 <em>
  We will never ask you to send us money, technology, or anything else to work for our company. If you believe you are the victim of a scam, please review your local government consumer protections guidance and reach out to them directly.
  <br/>
  <br/>
 </em>
 <em>
  If U.S. based: https://www.consumer.ftc.gov/articles/job-scams#avoid
  <br/>
  <br/>
  If Canada based: https://www.canada.ca/en/services/finance/consumer-affairs.html
  <br/>
  <br/>
  If U.K. based: https://www.gov.uk/consumer-protection-rights
  <br/>
  <br/>
  If Costa Rica based: https://www.consumo.go.cr/educacion_consumidor/consejos_practicos.aspx
 </em>
</div>


Creative Analyst

DRUM Associates

<div>
 <p>
  <strong>
   Business Process Automation Analyst
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <p>
  Our client, a leading Media &amp; Entertainment organization, is seeking a Business Process Automation Analyst to support their enterprise-wide AI and automation initiatives. This is a strategic, highly visible role focused on identifying, evaluating, and prioritizing AI and automation use cases across multiple business units. This is not an implementation or hands-on engineering role. Instead, you will partner with stakeholders across technical and business teams to understand their needs, gather detailed requirements, and recommend the right processes, platforms, and tools.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Responsibilities:
  </strong>
 </p>
 <ul>
  <li>
   Conduct deep requirement gathering sessions with stakeholders across cloud, SaaS, marketing, and internal application teams.
  </li>
  <li>
   Evaluate existing and incoming AI/automation use cases to determine priority, feasibility, and business value.
  </li>
  <li>
   Document needs, timelines, and key decision points in a structured format.
  </li>
  <li>
   Develop clear recommendations on tools, platforms, and processes.
  </li>
  <li>
   Understand APIs and modern technology environments at a functional level.
  </li>
  <li>
   Partner closely with internal leads who manage platforms such as Boomi.
  </li>
  <li>
   Work independently while maintaining strong cross-functional communication.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Qualifications:
  </strong>
 </p>
 <ul>
  <li>
   4&ndash;8+ years in a Business Analyst, Technical Analyst, or Product Analyst role.
  </li>
  <li>
   Strong experience with requirement gathering, stakeholder interviews, and process documentation.
  </li>
  <li>
   Background working with technical teams (cloud, SaaS, platform teams) and marketing/communications groups.
  </li>
  <li>
   High-level understanding of APIs and modern cloud/SaaS ecosystems.
  </li>
  <li>
   Experience supporting AI, automation, digital transformation, or emerging tech initiatives is highly beneficial.
  </li>
  <li>
   Exceptional communication skills and the ability to simplify complex topics for business stakeholders.
  </li>
  <li>
   Comfortable working with ambiguity and building structure where none exists.
  </li>
  <li>
   Ability to work across multiple groups without being a deep specialist in one domain.
  </li>
 </ul>
 <p>
 </p>
</div>


Business Process Automation Analyst

FanDuel

<div>
 <strong>
  THE POSITION
  <br/>
  <br/>
 </strong>
 Our roster has an opening with your name on it
 <br/>
 <br/>
 FanDuel is looking for a Generosity Strategy Senior Analyst to drive long-term strategy on key lifecycle and promotional investment decisions. You will play a key role on the Customer Growth team; driving innovation across the organization and collaborating with multiple departments including but not limited to Promotions, Lifecycle, Go To Market, Analytics, Commercial, Data Science, Product, and MarTech. This is an exciting opportunity to help elevate revenue-driving marketing initiatives at a premier gaming company.
 <br/>
 <br/>
 <strong>
  THE GAME PLAN
  <br/>
  <br/>
 </strong>
 Everyone on our team has a part to play
 <br/>
 <br/>
 <ul>
  <li>
   Partner with Generosity Strategy leadership by challenging and exploring how, when and why we deliver generosity to our customers
  </li>
  <li>
   Be a subject matter expert on our promotional strategy and how it impacts customer behavior
  </li>
  <li>
   Rigorously experiment with new generosity mechanics/experiences and optimize them to create a more personalized experience for customers
  </li>
  <li>
   Drive cross-functional programs of work from strategy formation through to day-to-day implementation
  </li>
  <li>
   Develop new strategic frameworks including state-level investment strategy, cohort allocation, and customer level allocation, collaborating with performance, insights, and campaigns teams
  </li>
  <li>
   Unlock opportunities by collaborating on new tooling strategy, infrastructure and data-led projects
  </li>
  <li>
   Champion step-changes in personalizing journeys at scale by working with technical and creative stakeholders
  </li>
  <li>
   Approach projects effectively by collecting and defining work requirements and maintaining a continuous feedback loop amongst stakeholders
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  THE STATS
  <br/>
  <br/>
 </strong>
 What we're looking for in our next teammate
 <br/>
 <br/>
 <ul>
  <li>
   Bachelor&rsquo;s Degree preferred
  </li>
  <li>
   3+ years of experience in a strategy, analytics, or commercial role; previous marketing experience is highly preferred
  </li>
  <li>
   Strong analytical skills and proven ability to develop and deploy structured project work
  </li>
  <li>
   Professional expertise with SQL and Excel is required, data visualization a plus
  </li>
  <li>
   Ability to use Tableau, Python, or R is preferred, but not required
  </li>
  <li>
   Demonstrated experience in cross-functional teams, with strong project management skills
  </li>
  <li>
   Sharp and strategic thinker, able to challenge ideas and thoughts
  </li>
  <li>
   Experience working with marketing campaigns and teams in applying strategy to customer facing propositions
  </li>
  <li>
   Has a positive attitude and loves opportunities to collaborate with others
  </li>
  <li>
   Strong organizational skills and effective as a project manager
  </li>
  <li>
   An avid sports and gaming fan, who ideally has used FanDuel or competitive products
  </li>
  <li>
   Willing to work nontraditional hours as needed due to seasonal sporting calendars
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 Don&rsquo;t check all the boxes? That&rsquo;s okay! We encourage you to still apply if you feel like you possess an adjacent skillet and are interested in learning more about this position.
 <br/>
 <br/>
 <strong>
  About Fanduel
  <br/>
  <br/>
 </strong>
 FanDuel Group is the premier mobile gaming company in the United States and Canada. FanDuel Group consists of a portfolio of leading brands across mobile wagering including: America&rsquo;s #1 Sportsbook, FanDuel Sportsbook; its leading iGaming platform, FanDuel Casino; the industry&rsquo;s unquestioned leader in horse racing and advance-deposit wagering, FanDuel Racing; and its daily fantasy sports product.
 <br/>
 <br/>
 In addition, FanDuel Group operates FanDuel TV, its broadly distributed linear cable television network and FanDuel TV+, its leading direct-to-consumer OTT platform. FanDuel Group has a presence across all 50 states, Canada, and Puerto Rico.
 <br/>
 <br/>
 The company is based in New York with US offices in Los Angeles, Atlanta, and Jersey City, as well as global offices in Canada and Scotland. The company&rsquo;s affiliates have offices worldwide, including in Ireland, Portugal, Romania, and Australia.
 <br/>
 <br/>
 FanDuel Group is a subsidiary of Flutter Entertainment, the world's largest sports betting and gaming operator with a portfolio of globally recognized brands and traded on the New York Stock Exchange (NYSE: FLUT).
 <br/>
 <br/>
 <strong>
  Player Benefits
  <br/>
  <br/>
 </strong>
 We treat our team right
 <br/>
 <br/>
 We offer amazing benefits above and beyond the basics. We have an array of health plans to choose from (some as low as $0 per paycheck) that include programs for fertility and family planning, mental health support, and fitness benefits. We offer generous paid time off (PTO &amp; sick leave), annual bonus and long-term incentive opportunities (based on performance), 401k with up to a 5% match, commuter benefits, pet insurance, and more - check out all our benefits here:
 <strong>
  FanDuel Total Rewards
 </strong>
 . *Benefits differ across location, role, and level.
 <br/>
 <br/>
 FanDuel is an equal opportunities employer and we believe, as one of our principles states, &ldquo;We are One Team!&rdquo;. As such, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, or any other characteristic protected by state, local or federal law. We believe FanDuel is strongest and best able to compete if all employees feel valued, respected, and included.
 <br/>
 <br/>
 FanDuel is committed to providing reasonable accommodations for qualified individuals with disabilities. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please email Benefits@fanduel.com.
 <br/>
 <br/>
 <strong>
  <em>
   The applicable salary range for this position is $94,000 - $117,500 USD, which is dependent on a variety of factors including relevant experience, location, business needs and market demand. This role may offer the following benefits: medical, vision, and dental insurance; life insurance; disability insurance; a 401(k) matching program; among other employee benefits. This role may also be eligible for short-term or long-term incentive compensation, including, but not limited to, cash bonuses and stock program participation. This role includes paid personal time off and 14 paid company holidays. FanDuel offers paid sick time in accordance with all applicable state and federal laws.
   <br/>
   <br/>
  </em>
 </strong>
 <strong>
  <em>
   It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
   <br/>
   <br/>
  </em>
 </strong>
</div>


Generosity Strategy & Insights Senior Analyst

National Research Group

<div>About NRG:
<p>
NRG is a leading global insights and strategy firm at the confluence of content, culture, and technology. We stay ahead of what&rsquo;s next, providing fresh insights to spark new ideas. We&rsquo;re a trusted partner to our clients, working behind the scenes to bring imagination, depth, and clarity to their biggest challenges&mdash;in entertainment, technology, lifestyle, sports, and gaming. Together, we create with confidence.</p><p></p><p><br>
We&rsquo;re proud of our company&rsquo;s values &ndash; these values guide us as we navigate sunny days, gray skies and everything in between:</p><ul><li>
Do what you love. With conviction.</li><li>
Where discovery lives. And impact drives.</li><li>
Celebrate difference. Cultivate belonging.</li><li>
Big thinking. Collectively inspired.</li><li>
Embrace the journey. Be human.</li></ul>
The Opportunity:
<div>
We&rsquo;re looking for a seasoned Senior Analyst to join our team, partnering with some of the most influential streaming and creator platforms in the industry. In this role, you&rsquo;ll dedicate the majority of your time supporting one flagship client which is shaping how people create, share and experience content. You&rsquo;ll also have the opportunity to work across additional entertainment accounts as project needs arise.</div><div></div><div><br>
You&rsquo;ll work across both quantitative and qualitative methodologies- designing surveys, crafting discussion guides, analyzing data, and transforming findings into compelling, actionable stories that drive high level strategic brand and marketing strategy.</div><div></div><div><br>
If you&rsquo;re naturally curious, energized by the rapidly evolving streaming and creator ecosystem, and motivated by the challenge of turning insights into impact, this role places you at the intersection of research, strategy, and storytelling.</div>
Your Impact:
<ul><li>Support all phases of quantitative and qualitative research projects, including questionnaire and discussion guide development, data analysis and storytelling.
</li><li>Help drive quality control processes at each step of the research lifecycle, from checking survey programming logic, questionnaire proofing, number checking and proofing reports and presentations for accuracy.
</li><li>Partner with internal and external operations teams (programming, fieldwork, facilities, moderators, data processing) to drive projects forward on stringent timelines.</li><li>
Assist with translating data into clear, actionable insights and recommendations through visual, creative and story-driven reports.</li><li>
Bring autonomy and strategic problem-solving to daily work, proactively crafting client responses, diagnosing challenges, and generating thoughtful, solution-driven recommendations.</li><li>
Demonstrate agility in a fast-moving environment, quickly adjusting approach and priorities as clients shift direction or new needs emerge.</li></ul>
Who We're Looking For:
<ul><li><b>Your degree(s)</b> &ndash; You have a B.A./B.S. degree in areas such as Social Sciences, Psychology, Business, Marketing, Market Research, Statistics, Economics or a related field. Additional degrees are welcome!</li><li><b>
Prior Experience </b>&ndash; 1+ years of experience in market research or consumer insights.</li><li><b>
Writing and Storytelling </b>&ndash; You know how to connect the dots and turn complex research findings into clear, compelling narratives. You&rsquo;re not just reporting what the data says &ndash; you&rsquo;re explaining what it means and why it matters. Whether you are writing a report, building a presentation, or presenting to a client, you bring insights to life in a way that captures attention and drives decisions.
</li><li><b>Curiosity and Critical Thinking </b>&ndash; You are genuinely interested in seeking information on the &ldquo;whys,&rdquo; always digging for more information to understand what makes consumers tick. Whether it&rsquo;s understanding why one marketing message is more effective than another or what consumers think we could be using AI for in the future, you can always find something interesting to sink your teeth into. Simply put, you love to learn.</li><li><b>
Problem Solver </b>&ndash; You are a natural problem solver. When something doesn&rsquo;t go as planned, your first instinct is to look for a solution, rather than viewing it as a roadblock. You&rsquo;re always on the lookout for new ways to accomplish tasks and have the ability to address issues using creative and collaborative tactics.</li><li><b>
Data Driven </b>&ndash; You&rsquo;re comfortable working with data to identify trends and insights, including both structured (i.e. data and hard numbers) and unstructured (i.e. interviews and qualitative) data. Experience visualizing data with tools such as Excel, PowerPoint, Google Docs and Slides is preferred.</li><li><b>
Self-starter </b>&ndash; Internally-motivated who continuously strives to get things done well, regardless of challenges encountered. You are proactive and always keep an eye on the next step.</li><li><b>
Clear and Proactive Communicator </b>&ndash; You have excellent verbal communication skills and are able to communicate clearly and succinctly. You&rsquo;re comfortable asking questions and sharing your point of view.</li><li><b>
Hawk-eyed attention to detail</b> &ndash; You notice when font sizes change unexpectedly or a proper noun isn&rsquo;t capitalized. Errors don&rsquo;t get past you and you are always focused on ensuring high levels of quality control and reporting.</li><li><b>
Expert multitasker </b>&ndash; Successfully manages time and multiple competing priorities to ensure deadlines are always met. Staying organized is a must for managing projects!</li><li><b>
Great Team Member </b>&ndash; Team player who works collaboratively and harmoniously within a team and across teams. You are comfortable forming connections with colleagues remotely whether that be jumping on a quick video meeting, picking up the phone for a call or chatting with them through IMs. You welcome feedback because you have a zest for learning and growing. You will roll up your sleeves to help get the job done and no task is beneath you.</li><li><b>
Passion &ndash; </b>A passion or desire for streaming and creator landscape. You enjoy or are excited by the prospect of staying up to date on industry trends and developments.</li><li><b>
Data analysis techniques and software</b> &ndash; Familiarity with any of the following data analysis techniques would be awesome: statistical significance testing, correlation analysis, multivariate analysis techniques (such as cluster/segmentation analysis) and conjoint and discrete choice analysis. Experience with statistical packages, like SPSS or Q, are a plus.</li></ul>
Position Type:
<div>
This is a full-time, exempt position that operates on East Coast business hours to ensure strong support for clients in that time zone.</div>
What We Offer:
<div>
We embrace the current era of work and what it means to be a best-in-class employer. We understand the flexibility that is required to recruit and retain incredible talent, whether it&rsquo;s empowering you to do your best work from the comfort of your home or supporting you if you need to take a mental health day for self-care and rest. Below is a unique blend of benefits tailored to meeting the ever-changing professional landscape.
</div><ul><li>Flexible/Remote work with optional usage of our great offices in New York</li><li>
Unlimited PTO, volunteer days and a generous number of recharge days including a full office closure during the week of Christmas and New Year&rsquo;s
</li><li>Medical, Dental, and Vision Insurance Plans
</li><li>401K with company match</li><li>
Generous paid Parental Leave</li><li>
Regular performance evaluations with opportunities for promotions and merit increases
</li><li>Educational and training reimbursement plan and other training and professional development opportunities</li><li>
Employee perks program (includes discounts on travel, hotels, cars, fitness, movie tickets and more)</li><li>
Resources available for mental health, inclusive care and family building</li><li>
NRGratitude &ndash; our company-wide employee recognition program</li><li>
Regular team/company events and activities including annual summer and holiday parties</li><li>
Pet friendly headquarters and pet insurance options
</li></ul>Our Commitment:
<div>
Diversity, equity, and inclusion is at the center of all our practices to ensure that NRG is a place where people from all identities and backgrounds can thrive. NRG is committed to recruiting and retaining diverse talent by supporting their growth through learning programs, internal mobility, affinity group participation and leadership development. Our differences make us a stronger workforce and enhance our creativity and innovation. We are proud to be an inclusive workplace for all and are committed to equal employment opportunity regardless of race, color, religion, sex, age, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law.
</div>Compensation:
<div>
In order to comply with equal pay and salary transparency laws in various locations, we believe the target range of compensation in all locations within the United States for this role is $69,000-78,000. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and location.</div></div>

Market Research Senior Analyst, Major Video/Social Platform

Explore 334+ Marketing analyst in New York this December. Find roles across top companies and apply now to boost your career.

334 marketing analyst jobs IN New York

Digital Marketing Analyst

Junior Analyst, Search Engine Marketing

Junior Analyst, Search Engine Marketing

Creative Analyst

Business Process Automation Analyst

Generosity Strategy & Insights Senior Analyst

Market Research Senior Analyst, Major Video/Social Platform