business development manager Jobs in Egypt

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marketing manager

Visa

<div>
 
 Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid.
 
 
 
 
 At Visa, you'll have the opportunity to create impact at scale &mdash; tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world. Join Visa and do work that matters &mdash; to you, to your community, and to the world.
 
 
 
 
 Progress starts with you.
 
 
 
 
 
 
 Job Description
 
 
 
 
 This role is responsible for managing and delivering premium brand marketing initiatives for Visa targeting high net worth, affluent, and mass affluent consumers across the NALP region. The role contributes to regional brand strategy execution by translating global and regional premium brand direction into locally relevant campaigns, partnerships, and experiences that support Visa growth objectives.
 
 
 
 
 The role operates with defined autonomy, exercises independent judgment within established frameworks, and collaborates closely with regional stakeholders to deliver measurable business outcomes.
 
 
 
 
 Key Responsibilities:
 
 
 
 <ul>
 <li>
 Manage the execution of premium marketing initiatives targeting high net worth, affluent, and mass affluent consumer segments including high income households, frequent travelers, and luxury retail shoppers
 </li>
 <li>
 Support the evolution of Visa brand positioning toward an aspirational lifestyle brand by delivering high quality, premium focused campaigns and experiences
 </li>
 <li>
 Identify, develop, and manage strategic partnerships with luxury hospitality, prestige retail, and lifestyle platforms in alignment with regional brand priorities
 </li>
 <li>
 Plan and deliver integrated marketing campaigns across digital, social, content, and experiential channels including luxury events and lounges
 </li>
 <li>
 Track performance against defined key performance indicators including brand awareness, brand preference, premium product adoption, and partner effectiveness
 </li>
 <li>
 Work closely with regional marketing, product, digital, analytics, and communications teams to ensure alignment with global and regional premium brand frameworks
 </li>
 <li>
 Manage assigned marketing budgets and agency partners to ensure effective delivery and return on investment
 </li>
 <li>
 Monitor consumer, travel, and luxury market trends within NALP and apply insights to campaign planning and optimization
 </li>
 </ul>
 
 Scope and Decision Making:
 
 
 
 <ul>
 <li>
 Operates within established regional and global brand strategies and guidelines
 </li>
 <li>
 Makes day to day decisions related to campaign execution, partner activation, and budget allocation within approved plans
 </li>
 <li>
 Influences stakeholders across functions through data driven insights and strong collaboration
 </li>
 <li>
 No direct people management responsibility, but may lead project based teams and agency partners
 </li>
 </ul>
 
 Key Performance Indicators:
 
 
 
 <ul>
 <li>
 Improvement in brand awareness and brand preference among affluent and high net worth consumers
 </li>
 <li>
 Contribution to growth in premium card product adoption and usage
 </li>
 <li>
 Return on investment from premium marketing campaigns and partnerships
 </li>
 <li>
 Successful delivery of agreed premium activations and partner collaborations
 </li>
 </ul>
 
 Key Stakeholders:
 
 
 
 
 Internal:
 
 
 
 <ul>
 <li>
 Brand Director NALP
 </li>
 <li>
 Regional Marketing
 </li>
 <li>
 Product and Digital
 </li>
 <li>
 Communications
 </li>
 <li>
 Analytics
 </li>
 </ul>
 
 External:
 
 
 
 <ul>
 <li>
 Luxury brand partners
 </li>
 <li>
 Prestige retail partners
 </li>
 <li>
 Hospitality partners
 </li>
 <li>
 Marketing agencies
 </li>
 <li>
 Media partners
 </li>
 </ul>
 
 Market Specific Requirements:
 
 
 
 <ul>
 <li>
 Based in Egypt with ability to travel within the NALP region as required
 </li>
 <li>
 Strong understanding of local affluent consumer behavior and premium lifestyle trends
 </li>
 <li>
 Experience driving proposition and communication on Affluent Brands in Telecom, FMCG, Tech, etc
 </li>
 </ul>
 
 This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.
 
 
 
 
 
 
 Qualifications
 
 
 
 
 Basic Qualifications:
 
 
 Five to eight years of marketing experience within premium brands, luxury retail, or prestige lifestyle sectors
 
 
 Demonstrated experience managing premium portfolios and driving brand desirability among high value consumer segments
 
 
 Strong strategic and commercial mindset with experience delivering integrated marketing campaigns across digital and physical channels and managing budgets
 
 
 Strong stakeholder and partner management capabilities with experience working with luxury brands or prestige lifestyle ecosystems preferred
 
 
 Data driven approach with ability to define key performance indicators, analyze consumer segments, track affluent consumer behavior, and optimize marketing investment
 
 
 Strong communication skills with fluency in English and Arabic required and French considered an advantage
 
 
 Ability to operate effectively in a dynamic regional environment while managing complexity and delivering measurable results
 
 
 
 
 Core Skills and Experience:
 
 
 Five to eight years of marketing experience with exposure to premium brands, luxury retail, or prestige lifestyle sectors
 
 
 Demonstrated experience executing premium or high value consumer marketing initiatives
 
 
 Strong understanding of integrated marketing delivery across digital, content, and experiential channels
 
 
 Experience managing agencies, budgets, and external partners
 
 
 Analytical mindset with ability to track performance metrics and optimize marketing investment
 
 
 Strong communication skills with fluency in English required and Arabic preferred
 
 
 Ability to work effectively in a regional, matrixed environment
 
 
 
 
 
 
 Additional Information
 
 
 
 
 Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.
 
 
 
</div>

Marketing manager

<div>Company Description 
Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid.
At Visa, you'll have the opportunity to create impact at scale &mdash; tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world. Join Visa and do work that matters &mdash; to you, to your community, and to the world.
Progress starts with you. 
Job Description 
This role is responsible for managing and delivering premium brand marketing initiatives for Visa targeting high net worth, affluent, and mass affluent consumers across the NALP region. The role contributes to regional brand strategy execution by translating global and regional premium brand direction into locally relevant campaigns, partnerships, and experiences that support Visa growth objectives.
The role operates with defined autonomy, exercises independent judgment within established frameworks, and collaborates closely with regional stakeholders to deliver measurable business outcomes.
Key Responsibilities:<ul><li>
Manage the execution of premium marketing initiatives targeting high net worth, affluent, and mass affluent consumer segments including high income households, frequent travelers, and luxury retail shoppers</li><li>
Support the evolution of Visa brand positioning toward an aspirational lifestyle brand by delivering high quality, premium focused campaigns and experiences</li><li>
Identify, develop, and manage strategic partnerships with luxury hospitality, prestige retail, and lifestyle platforms in alignment with regional brand priorities</li><li>
Plan and deliver integrated marketing campaigns across digital, social, content, and experiential channels including luxury events and lounges</li><li>
Track performance against defined key performance indicators including brand awareness, brand preference, premium product adoption, and partner effectiveness</li><li>
Work closely with regional marketing, product, digital, analytics, and communications teams to ensure alignment with global and regional premium brand frameworks</li><li>
Manage assigned marketing budgets and agency partners to ensure effective delivery and return on investment</li><li>
Monitor consumer, travel, and luxury market trends within NALP and apply insights to campaign planning and optimization</li></ul>
Scope and Decision Making:<ul><li>
Operates within established regional and global brand strategies and guidelines</li><li>
Makes day to day decisions related to campaign execution, partner activation, and budget allocation within approved plans</li><li>
Influences stakeholders across functions through data driven insights and strong collaboration</li><li>
No direct people management responsibility, but may lead project based teams and agency partners</li></ul>
Key Performance Indicators:<ul><li>
Improvement in brand awareness and brand preference among affluent and high net worth consumers</li><li>
Contribution to growth in premium card product adoption and usage</li><li>
Return on investment from premium marketing campaigns and partnerships</li><li>
Successful delivery of agreed premium activations and partner collaborations</li></ul>
Key Stakeholders:
Internal:<ul><li>
Brand Director NALP</li><li>
Regional Marketing</li><li>
Product and Digital</li><li>
Communications</li><li>
Analytics</li></ul>
External:<ul><li>
Luxury brand partners</li><li>
Prestige retail partners</li><li>
Hospitality partners</li><li>
Marketing agencies</li><li>
Media partners</li></ul>
Market Specific Requirements:<ul><li>
Based in Egypt with ability to travel within the NALP region as required</li><li>
Strong understanding of local affluent consumer behavior and premium lifestyle trends</li><li>
Experience driving proposition and communication on Affluent Brands in Telecom, FMCG, Tech, etc</li></ul>
This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager. 
Qualifications 
Basic Qualifications: 
Five to eight years of marketing experience within premium brands, luxury retail, or prestige lifestyle sectors 
Demonstrated experience managing premium portfolios and driving brand desirability among high value consumer segments 
Strong strategic and commercial mindset with experience delivering integrated marketing campaigns across digital and physical channels and managing budgets 
Strong stakeholder and partner management capabilities with experience working with luxury brands or prestige lifestyle ecosystems preferred 
Data driven approach with ability to define key performance indicators, analyze consumer segments, track affluent consumer behavior, and optimize marketing investment 
Strong communication skills with fluency in English and Arabic required and French considered an advantage 
Ability to operate effectively in a dynamic regional environment while managing complexity and delivering measurable results 
 
Core Skills and Experience: 
Five to eight years of marketing experience with exposure to premium brands, luxury retail, or prestige lifestyle sectors 
Demonstrated experience executing premium or high value consumer marketing initiatives 
Strong understanding of integrated marketing delivery across digital, content, and experiential channels 
Experience managing agencies, budgets, and external partners 
Analytical mindset with ability to track performance metrics and optimize marketing investment 
Strong communication skills with fluency in English required and Arabic preferred 
Ability to work effectively in a regional, matrixed environment 
Additional Information 
Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.</div>

Ethics HR

Job Responsibilities:<ul><li>Brand Strategy &amp; Positioning: Define and continuously refine the company Lead&rsquo;s brand positioning; ensure consistency across all communication channels; safeguard brand identity and messaging.</li><li>Market Intelligence &amp; Competitive Reading: Conduct structured market analysis; monitor industry trends, competitors, client sectors, and emerging opportunities; provide strategic insights to leadership.</li><li>Visibility &amp; Thought Leadership: Develop visibility strategies including events, partnerships, content marketing, and leadership positioning initiatives; ensure strong presence within target corporate segments.</li><li>Digital Marketing Governance: Lead all digital marketing components including website management, SEO, social media strategy, email marketing, paid campaigns, and performance optimization.</li><li>Content Strategy &amp; Messaging: Oversee development of high-quality content aligned with brand positioning; ensure messaging consistency across proposals, campaigns, and external communication.</li><li>Lead Generation &amp; Campaign Management: Design and execute marketing campaigns that generate qualified leads aligned with commercial objectives; monitor campaign ROI.</li><li>Marketing Analytics &amp; Reporting Systems: Develop structured dashboards covering brand metrics, digital performance, lead conversion rates, engagement metrics, and campaign effectiveness.</li><li>Cross-Functional Alignment: Coordinate closely with Sales to align campaigns with growth priorities; support commercial initiatives with strategic marketing input.</li><li>Budget Governance: Manage marketing budget allocation; ensure cost-effectiveness and measurable return on marketing investments.</li><li>Strong Brand Positioning: Clear differentiation of the company's Lead within the market with consistent brand identity.</li><li>Increased Market Visibility: Measurable growth in brand reach, engagement, and industry presence.</li><li>Qualified Lead Generation: Steady pipeline of marketing-generated leads aligned with target sectors.</li><li>Data-Driven Marketing Governance: Structured reporting dashboards providing visibility on campaign ROI, digital metrics, and brand performance.</li><li>Enhanced Digital Presence: Optimized website and digital channels with strong engagement and conversion rates.</li><li>Strategic Market Insights: Regular market intelligence reports supporting commercial and strategic decisions.</li><li>Marketing-Sales Alignment: Effective collaboration resulting in higher conversion from marketing initiatives to revenue opportunities.</li></ul>Job Requirements:<ul><li>Bachelor&rsquo;s/Master&rsquo;s degree in Marketing or related field from a reputable university.</li><li>5-7 years of experience (preferably some in a managerial role).</li><li>Proven success in developing marketing plans and campaigns.</li><li>Excellent written and verbal communication skills.</li><li>Metrics-driven marketing mind with an eye for creativity.</li><li>Experience with marketing automation and CRM tools.</li><li>Budget-management skills and proficiency.</li><li>Analytical skills to forecast and identify trends and challenges.</li><li>Familiarity with the latest trends, technologies and methodologies in graphic design, web design, etc.</li><li>Experience/exposure in Egypt + GCC markets.</li><li>Experience building positioning for premium/high-ticket services.</li></ul>Job Type: Full-time

Marketing Manager

Parkville

<div>
 
 
 &ldquo;Parkville is committed to diversity, equity, and inclusion, and all employees are expected to support these values in all aspects of their work&rdquo;
 
 
 
 
 
 
 
 
 
 
 
 Responsibilities:
 
 
 
 
 
 
 <ul>
 <li>
 Develop and execute trade marketing strategies that drive sales growth and brand visibility across channels (Distributors, Pharmacies, and Cosmo stores).
 </li>
 <li>
 Optimize channel performance, building strong relationships with channel partners.
 </li>
 <li>
 Set targets/performance plans and objective standards for subordinates.
 </li>
 <li>
 Analyze channel performance and identify opportunities for growth and efficiency.
 </li>
 <li>
 Develop channel-specific strategies that align with overall marketing objectives.
 </li>
 <li>
 Design, implement, and manage effective loyalty programs to engage customers and drive repeat purchases.
 </li>
 <li>
 Track program performance and make adjustments to maximize engagement and ROI.
 </li>
 <li>
 Develop communication strategies to promote loyalty programs and encourage participation.
 </li>
 <li>
 Analyze program performance and make data-driven improvements to enhance customer retention.
 </li>
 <li>
 Manage, follow up, and analyze the commercial POS team in Cosmo stores.
 </li>
 <li>
 Work with sales and distribution teams to maintain effective point-of-sale (POS) materials and displays.
 </li>
 <li>
 Responsible for organizing and executing training in Commercial channels.
 </li>
 </ul>
 
 
 
 
 
 
 Education :
 
 
 
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s Degree from a reputable university (Preferred in one of the following areas: Business Administration, Marketing, or a related field)
 </li>
 </ul>
 
 
 
 
 Experience
 
 <ul>
 <li>
 From 6 to 8 years of experience in trade marketing, preferably in the pharmaceutical or cosmeceutical industry.
 </li>
 <li>
 1-2 years in the same role / Position.
 </li>
 </ul>
 
 
</div>

Trade Marketing Manager

Mövenpick

<div>Company Description 
The Mövenpick Hotel Cairo-Media City is located in the vibrant 6th of October City, offering easy access to Cairo's attractions and just a short distance from Cairo International Airport. The hotel is in close proximity to iconic landmarks like the Great Pyramids of Giza and Sphinx, Dream Park, and a 27-hole golf course. The hotel's unique location alongside Media Production City studios provides guests with a blend of fantasy and tradition, creating a memorable experience. 
 
 
Job Description 
<ul><li>
Develop and implement the hotel&rsquo;s annual digital marketing strategy and budget, covering all relevant channels.</li><li>
Collaborate with key stakeholders (Sales, Revenue Management, PR, F&amp;B, and Corporate Marketing) to contribute to the overall commercial strategy.</li><li>
Design and execute comprehensive quarterly and yearly e-commerce plans for both direct and third-party platforms.</li><li>
Manage all digital marketing efforts including SEO/SEA, paid media, social media, CRM/email campaigns, display advertising, programmatic buying, influencer partnerships, and Metasearch.</li><li>
Monitor and report on performance across digital channels, analyzing key KPIs and ROI to inform decision-making.</li><li>
Oversee content production and ensure brand-consistent presence across key social media platforms relevant to target markets.</li><li>
Lead CRM strategy and manage third-party email marketing tools in coordination with hotel departments and in line with corporate guidelines.</li><li>
Support revenue optimization by monitoring rate parity and pricing integrity across all online distribution channels.</li><li>
Support awareness and engagement of Accor&rsquo;s loyalty program (ALL &ndash; Accor Live Limitless) through digital campaigns, guest communications, and targeted messaging across appropriate channels.</li><li>
Ensure optimal visibility, content accuracy, and conversion performance across OTA platforms.</li><li>
Manage and enhance the hotel's online reputation across review sites and social platforms.</li><li>
Conduct competitive benchmarking and market analysis to maintain digital leadership within the hotel&rsquo;s comp set.</li><li>
Identify digital trends and insights, adapting strategies to improve performance and customer engagement.</li><li>
Build and maintain strong partnerships with digital agencies and external vendors.</li><li>
Stay up to date with emerging digital technologies and recommend their adoption where appropriate.</li></ul> 

Qualifications 
<ul><li>
Minimum 5 years of experience in digital marketing/e-commerce, preferably within the hospitality or retail sectors.</li><li>
Bachelor&rsquo;s degree in Marketing, Communications, Hospitality Management, or a related field.</li><li>
Fluent in English (written and spoken); additional language(s) a plus.</li><li>
Strong expertise in digital marketing strategies, tools, analytics, and platforms.</li><li>
Proficiency in content marketing, CRM, paid advertising, and social media management.</li><li>
Excellent communication, presentation, and relationship-building skills.</li><li>
Data-driven, analytical mindset with a passion for innovation and continuous improvement.</li><li>
Energetic, proactive, and results-oriented with the ability to work independently and cross-functionally.</li></ul></div>

Digital Marketing Manager

Canonical

<div>
 Canonical is a leading provider of open source software and operating systems to the global enterprise and technology markets. Our platform, Ubuntu, is very widely used in breakthrough enterprise initiatives such as public cloud, data science, AI, engineering innovation, and IoT. Our customers include the world's leading public cloud and silicon providers, and industry leaders in many sectors. The company is a pioneer of global distributed collaboration, with 1200+ colleagues in 75+ countries and very few office-based roles. Teams meet two to four times yearly in person, in interesting locations around the world, to align on strategy and execution.
 
 
 The company is founder-led, profitable, and growing.
 
 
 
 Regional Marketing Manager - EMEA
 
 
 
 Canonical is looking for a regional marketing manager who will be responsible for developing long-term marketing strategy and executing campaigns for EMEA across a diverse range of products and industries to support our growth strategy. This is a hands-on, multi-disciplinary and dynamic position, requiring close collaboration with the regional sales teams, the partner teams, product teams, and other marketing functions.
 
 
 The ideal candidate is passionate about technology, technology marketing and the use of technology in marketing. They prefer to work in an environment that emphasises ownership of campaigns, collaboration, learning, curiosity and a drive to continually improve oneself / the team / the organisation. They love to problem solve, get hands-on, experiment, measure and use automation to make daily life easier.
 
 
 This role reports to the EMEA and Americas regional marketing team manager.
 
 
 
 Location:
 
 
 This role will be based remotely in the EMEA region.
 
 
 
 
 What your day will look like
 
 
 
 <ul>
 <li>
 Develop and execute go-to-market strategy for certain industries within the EMEA region
 </li>
 <li>
 Set relevant KPIs for lead generation, demand generation and brand awareness campaigns; monitor and improve them on a regular basis
 </li>
 <li>
 Build organic and paid campaigns from scratch including crafting strong copy, and creating visual assets for emails, social media and paid ads in line with canonical's brand
 </li>
 <li>
 Own webinars and regional offline events at all stages from planning to execution including holistic pre- and post-event/webinar strategies, webinar set up, streaming
 </li>
 <li>
 Work with the CRM Team to attract, convert, engage and communicate with new and existing audiences
 </li>
 <li>
 Be fully responsible for the regional budget planning and execution constantly monitoring and adjusting it accordingly
 </li>
 <li>
 Collaborate extensively with regional Sales teams to get their insights and implement them to the regional marketing strategy
 
 
 </li>
 </ul>
 We expect members of the Canonical marketing team to be excellent communicators who are at ease working with a complex mix of engineers, product managers, sales representatives and executives.
 
 
 Read more about the marketing team
 
 
 
 What we are looking for in you
 
 
 
 <ul>
 <li>
 Experience in B2B marketing for enterprise IT products, SaaS experience
 </li>
 <li>
 Experience working with the EMEA market
 </li>
 <li>
 Excellent academic results, with Bachelor's or equivalent in Business, Marketing, or STEM
 </li>
 <li>
 Excellent verbal, written, presentation skills in English
 </li>
 <li>
 Hands-on mindset and ability to test various marketing assumptions attributing to scaling the most efficient ways of achieving positive marketing results
 </li>
 <li>
 Growth mindset - enthusiasm for challenges and work ethic with a 'can do' attitude
 </li>
 <li>
 Objectivity and openness to others' views while continuously building a positive team spirit
 </li>
 <li>
 Proven ability to prioritise and meet deadlines without sacrificing quality
 
 
 </li>
 </ul>
 
 What we offer you
 
 
 
 Your base pay will depend on various factors including your geographical location, level of experience, knowledge and skills. In addition to the benefits above, certain roles are also eligible for additional benefits and rewards including annual bonuses and sales incentives based on revenue or utilisation. Our compensation philosophy is to ensure equity right across our global workforce.
 
 
 In addition to a competitive base pay, we provide all team members with additional benefits, which reflect our values and ideals. Please note that additional benefits may apply depending on the work location and, for more information on these, please ask your Talent Partner.
 
 
 <ul>
 <li>
 Fully remote working environment - we've been working remotely since 2004!
 </li>
 <li>
 Personal learning and development budget of 2,000USD per annum
 </li>
 <li>
 Annual compensation review
 </li>
 <li>
 Recognition rewards
 </li>
 <li>
 Annual holiday leave
 </li>
 <li>
 Parental Leave
 </li>
 <li>
 Employee Assistance Programme
 </li>
 <li>
 Opportunity to travel to new locations to meet colleagues at 'sprints'
 </li>
 <li>
 Priority Pass for travel and travel upgrades for long haul company events
 
 
 </li>
 </ul>
 
 About Canonical
 
 
 
 Canonical is a pioneering tech firm that is at the forefront of the global move to open source. As the company that publishes Ubuntu, one of the most important open source projects and the platform for AI, IoT and the cloud, we are changing the world on a daily basis. We recruit on a global basis and set a very high standard for people joining the company. We expect excellence - in order to succeed, we need to be the best at what we do.
 
 
 Canonical has been a remote-first company since its inception in 2004. Work at Canonical is a step into the future, and will challenge you to think differently, work smarter, learn new skills, and raise your game. Canonical provides a unique window into the world of 21st-century digital business.
 
 
 
 Canonical is an equal opportunity employer
 
 
 
 We are proud to foster a workplace free from discrimination. Diversity of experience, perspectives, and background create a better work environment and better products. Whatever your identity, we will give your application fair consideration.
 
 
 Requisition ID: 602
 
 
</div>

Regional Marketing Manager - EMEA

MC Ledger

<div>Company Description 
Are you ready to join a dynamic team that's transforming the way small businesses manage their finances? At mazeed, we're not just offering a service; we're providing a lifeline to micro and small-sized enterprises. Our multi-faceted platform is the key to helping these businesses keep their financial records in check, issuing invoices promptly, and making informed decisions. We're the trusted extension of their team, their Finance &amp; Accounting Department.
Our core values of Integrity, People Growth, Customer Centric, Global Mindset, Innovation, and Adaptability are the foundation upon which we've built our success. We're not just looking for someone who can fill a role, but someone who can align with these values, adding their unique perspective to our team. 
Job Description 
The Performance &amp; Growth Marketing Manager will lead mazeed&rsquo;s marketing growth engine across the full customer lifecycle, from acquisition to activation, retention, and revenue expansion. This role combines strategic performance marketing with growth initiatives focused on user adoption, engagement, and lifetime value (LTV). 
Responsibilities:<ul><li>
Strategy &amp; Leadership</li><li>
Develop and execute a holistic growth and performance marketing strategy covering acquisition, activation, retention, and re-engagement.</li><li>
Own key growth metrics, including CAC, LTV, retention rate, activation rate, and active users.</li><li>
Work closely with the Content, Design, and Product teams to ensure alignment between marketing activities and business priorities.</li><li>
Lead, mentor, and develop the performance and growth marketing team.</li><li>
Acquisition &amp; Funnel Optimization</li><li>
Plan and manage digital campaigns across all paid channels (Google, Meta, LinkedIn, YouTube, etc.) to drive high-quality leads and sign-ups.</li><li>
Collaborate with the Sales and Product teams to ensure smooth handover and conversion tracking across the funnel.</li><li>
Continuously test and optimize creatives, targeting, landing pages, and conversion flows to maximize ROI.</li><li>
Growth &amp; Retention</li><li>
Build and manage user activation and engagement campaigns through email, in-app messages, and marketing automation.</li><li>
Partner with Customer Success and Product to identify user drop-off points and launch retention experiments.</li><li>
Launch cross-sell, upsell, and referral initiatives to increase user lifetime value (LTV).</li><li>
Data, Analytics &amp; Experimentation</li><li>
Own marketing dashboards and performance reports; monitor and analyze KPIs weekly and monthly.</li><li>
Design and execute A/B tests to validate hypotheses and drive continuous improvement.</li><li>
Leverage analytics tools (Google Analytics, HubSpot, etc.) to uncover insights and inform growth strategies.</li><li>
Cross-Functional Collaboration</li><li>
Collaborate with the Design and Content teams on messaging, storytelling, and creative optimization.</li><li>
Work with Partnerships and Communications to support co-marketing initiatives that boost reach and engagement.</li><li>
Align with Finance and Management on budgeting, forecasting, and ROI reporting.</li></ul> 
Qualifications 
To be a successful candidate for this role and a start Performance Marketing &amp; Growth Manager, we will look for: 
<ul><li>5+ years of experience in performance or growth marketing, preferably within SaaS, fintech, or B2B tech in GCC.</li><li>
Proven experience managing paid campaigns across Google Ads, Meta, LinkedIn, X, and Snapchat, and other digital platforms.</li><li>
Strong command of HubSpot, Google Analytics, Meta Business Suite is a must</li><li>
Hands-on experience with marketing automation and engagement tools like WebEngage, MoEngage, or similar.</li><li>
Solid understanding of tracking, attribution, and conversion optimization.</li><li>
Data-driven mindset with strong analytical and A/B testing skills.</li><li>
Excellent communication and collaboration skills &mdash; comfortable working with cross-functional teams (Content, Design, Product, Sales).</li><li>
Up-to-date with the latest trends and best practices in performance and growth marketing.</li></ul> 
Additional Information 
If you're excited to embark on this journey with us, to be part of an innovative team that's changing the game for small businesses, we encourage you to apply. At mazeed, we don't just hire employees; we welcome team members who share our values and vision. Join us in making a real impact on the financial well-being of small enterprises while advancing your own career. Your success is our success, and together, we'll reach new heights in the world of finance and accounting.
Join our mazeed Family and enjoy a comprehensive benefits package that includes competitive compensation, comprehensive health coverage, professional development opportunities, work-life balance initiatives, an inclusive company culture, and performance bonuses and incentives. We prioritize the well-being and growth of our employees and strive to create a supportive and rewarding work environment.</div>

Performance and Growth Marketing Manager

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Regional Marketing Manager - EMEA

Performance and Growth Marketing Manager