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digital marketing manager Jobs in Karachi

digital marketing manager

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Emirates Talent Solution

Position Title: Digital Marketing ManagerIndustry: Property Development Location: Clifton, Karachi, Pakistan Employment Type: Full-TimeJob OverviewA well-established property development company in Clifton, Karachi is seeking an experienced and results-driven Digital Marketing Manager with a strong 360&deg; marketing background. The ideal candidate must be proficient in performance marketing, creative content development, SEO, and basic web management, combined with strong leadership and strategic planning capabilities.This role requires both strategic oversight and hands-on execution to drive brand visibility, digital growth, and high-quality lead generation across all digital platforms.Key Responsibilities<ul><li>Develop, execute, and optimize paid advertising campaigns across Google Ads, Facebook, Instagram, and LinkedIn.</li><li>Implement effective SEO strategies to improve search rankings and boost organic traffic.</li><li>Lead content planning, copywriting, and publishing across all digital channels.</li><li>Create visual designs and marketing assets using Adobe Creative Suite or Canva.</li><li>Edit promotional videos, reels, and short-form content for social media and property listings.</li><li>Manage and update the company website using WordPress, Elementor, HTML, and CSS.</li><li>Run and optimize PPC campaigns focused on lead generation and conversion improvement.</li><li>Monitor, analyze, and report campaign performance using Google Analytics, Meta Business Suite, and LinkedIn Campaign Manager.</li><li>Prepare detailed performance reports with actionable insights for continuous improvement.</li><li>Collaborate with internal teams and oversee junior marketing staff to ensure aligned and effective campaigns.</li></ul>Requirements<ul><li>Bachelor&rsquo;s degree in Marketing, Business Administration, IT, or a related field.</li><li>5&ndash;7 years of professional experience in digital marketing, preferably within real estate or property development.</li><li>Strong command of Google Ads, SEO, PPC, social media advertising, and performance analytics.</li><li>Proficiency in WordPress and front-end web tools including Elementor, HTML, and CSS.</li><li>Skilled in graphic design and video editing (Photoshop, Illustrator, Premiere Pro, etc.).</li><li>Excellent English communication skills&mdash;both verbal and written.</li><li>Proven leadership skills with experience managing digital campaigns and coordinating cross-functional teams.</li></ul>Job Type: Full-timePay: Rs150,000.00 - Rs200,000.00 per monthAbility to commute/relocate:<ul><li>Karachi: Reliably commute or planning to relocate before starting work (Required)</li></ul>Application Question(s):<ul><li>What is your current salary?</li><li>What is your expected salary?</li></ul>Experience:<ul><li>Digital Marketing Agency: 5 years (Required)</li></ul>Language:<ul><li>English (Required)</li></ul>Work Location: In person

Digital Marketing Manager

DM Clinical Research

<div>We are seeking a results-driven Performance Marketing Lead to lead the planning, execution, and optimization of our digital marketing efforts. The ideal candidate combines deep platform expertise with a data-driven mindset and a passion for continuous improvement.
DUTIES &amp; RESPONSIBILITIES<ul><li>
Own the strategy, execution, and performance of digital marketing campaigns across Google,</li><li>
Facebook/Meta, and other programmatic platforms.</li><li>
Lead the creation and optimization of high-converting landing pages and campaign experiences.</li><li>
Conduct comprehensive keyword research and oversee implementation of on-page SEO best practices.</li><li>
Monitor, analyze, and report on campaign performance using tools like Google Analytics and ad platform dashboards.</li><li>
Run ongoing A/B and multivariate tests on landing pages, ad creatives, and CTAs to maximize conversion rates.</li><li>
Collaborate with design, content, and product teams to ensure aligned messaging and optimized customer journeys.</li><li>
Maintain and improve SEO health through regular audits, technical fixes, and continuous content updates.</li><li>
Report on KPIs, channel performance, and ROI, providing actionable insights and growth opportunities to leadership</li><li>
Stay ahead of digital marketing trends and identify new growth channels and opportunities.</li></ul>
KNOWLEDGE &amp; EXPERIENCE
Education:<ul><li>
Bachelor&rsquo;s degree in Marketing, Business, or a related field. Master&rsquo;s preferred.</li></ul>
Experience:<ul><li>
Minimum 3&ndash;5 years of hands-on experience in performance marketing</li><li>
Proven experience leading performance marketing initiatives with a strong track record of driving results</li><li>
Deep expertise in Google Ads, Meta Ads Manager, and programmatic advertising platforms</li><li>
Proficiency with SEO tools (e.g., SEMrush, Ahrefs, Moz) and best practices</li><li>
Hands-on experience with CMS and landing page builders (e.g., WordPress)</li><li>
Solid understanding of UX principles</li><li>
Skilled in Google Analytics, Tag Manager, and Looker Studio (or similar analytics platforms)</li></ul>
Credentials:<ul><li>
N/A</li></ul>
Knowledge and Skills:<ul><li>
Excellent project management skills and ability to juggle multiple campaigns and priorities</li><li>
Data-driven, detail-oriented, and always optimizing for performance and efficiency</li><li>
Strategic thinking with a growth-focused mindset</li><li>
Strong analytical and problem-solving abilities</li><li>
Excellent communication and presentation skills</li><li>
Collaborative and team-oriented with cross-functional experience</li><li>
Adaptable and comfortable in a fast-paced, evolving environment</li></ul></div>

Performance Marketing Lead

Tjara.ca

PCMCI Group is looking for a high-impact Marketing Manager, Male candidate, who can own and drive performance marketing, brand growth, and digital strategy across multiple platforms. This role requires a balance of strategic thinking, hands-on execution, and data-driven decision making, with strong exposure to paid media, SEO, AI-powered marketing tools, and modern branding practices.We are based in DHA Phase 6 Karachi &amp; office timings are from 5pm to 2am, Monday to Friday.The ideal candidate is proactive, results-focused, and capable of managing marketing initiatives end-to-end.Key Responsibilities:Marketing Strategy &amp; Execution:<ul><li>Develop and execute integrated marketing strategies aligned with business objectives</li><li>Own marketing performance across paid, organic, and brand channels</li><li>Translate business goals into actionable marketing campaigns</li></ul>Performance &amp; Paid Media:<ul><li>Plan, launch, and optimize paid campaigns on:</li><li>Meta (Facebook &amp; Instagram)</li><li>Google Ads</li><li>LinkedIn Ads</li><li>TikTok Ads (where applicable)</li><li>Manage budgets, targeting, creatives, and funnels</li><li>Continuously optimize for ROI and conversions</li></ul>Branding &amp; Content Direction:<ul><li>Maintain brand positioning and consistency across all platforms</li><li>Oversee content strategy for websites, landing pages, and social media</li><li>Guide creative direction for ads, visuals, and messaging</li></ul>SEO &amp; Organic Growth:<ul><li>Lead SEO strategy (on-page, off-page, and technical fundamentals)</li><li>Improve website traffic, rankings, and conversion paths</li><li>Coordinate content optimization and keyword strategy</li></ul>AI, Tools &amp; Innovation:<ul><li>Leverage AI and automation tools for:</li><li>Ad copy and creative ideation</li><li>Content planning and optimization</li><li>Performance analysis and insights</li><li>Stay ahead of digital marketing tools, trends, and platform updates</li></ul>Analytics &amp; Reporting:<ul><li>Track KPIs, analyze campaign data, and generate clear performance reports</li><li>Provide insights and recommendations for continuous improvement</li></ul>Collaboration &amp; Ownership:<ul><li>Work closely with designers, developers, and other teams</li><li>Manage timelines, priorities, and deliverables independently</li><li>Take full ownership of marketing outcomes</li></ul>Required Qualifications:<ul><li>Bachelor&rsquo;s degree in Marketing, Business, Communications, or a related field</li><li>3- 4 years of relevant experience in digital and performance marketing</li><li>Hands-on expertise with paid ads platforms (Meta, Google, LinkedIn; TikTok is a plus)</li><li>Working knowledge of SEO fundamentals</li><li>Familiarity with analytics, reporting, and optimization</li><li>Understanding of branding and modern, AI-driven marketing</li><li>Ability to manage multiple campaigns with ownership and accountability</li></ul>Preferred (Nice to Have)<ul><li>Familiarity with CRM, funnels, or marketing automation</li><li>Experience in tech, consulting, or service-based industries</li></ul>Job Type: Full-timeApplication Question(s):<ul><li>Age</li><li>Current Salary</li><li>Expected Salary</li><li>Notice Period details</li><li>Willing to work in Night Shift?</li></ul>Work Location: In person

Digital Marketing Manager - 5pm to 2am - Karachi

Carpe Diem (Pakistan)

Skills and Experience<ul><li>Create, manage &amp; optimize paid &amp; organic campaigns across all digital channels.</li><li>Manage &amp; Optimize all paid marketing activities for all channels Including but not limited to Facebook/Instagram, Google, Instagram, YouTube, TikTok, Snapchat, Email, etc. ensuring strong ROAS and efficient CPA.</li><li>Optimize sales funnels where focus is on new customer acquisition &amp; customer retention.</li><li>Drive digital channels such as shopify apps, marketing automations to optimize performance &amp; ensure seamless customer experience.</li><li>Liason with marketing team,to ensure delivery and execution for campaigns.</li><li>Develop daily, weekly, and monthly reporting structures for marketing campaigns.</li><li>Work on a budget to reach maximum KPI keeping the CAC at the optimum level.</li><li>Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.</li><li>Suggest new digital channels that have the potential to increase new user numbers in an efficient way.</li><li>Optimize bidding at keywords, placement, device, geographic, demographic, and other levels.</li><li>Review and maintain Quality Score, impression share, and other metrics pertained important to paid marketing.</li></ul>Qualifications<ul><li>Bachelor's or Master&rsquo;s degree in Business Administration, or a related field.</li><li>Minimum 4-5 years experience in Software Development or Project Management.</li><li>Proven working experience in performance marketing with proven expertise and results.</li><li>Solid technical background with understanding and/or hands-on experience using analytical tools, ad platforms such as Facebook Ads Manager, Google Ads Manager, etc.</li><li>Excellent client-facing and internal communication skills.</li><li>Excellent written and verbal communication skills.</li><li>Certification in Facebook Ads or Google Ads is a major plus.</li></ul>Additional Information<ul><li>Job Type: Full Time</li><li>Shift Timings: 11 AM to 8 PM</li><li>Location: Remote</li><li>Salary Range: Market Competitive</li></ul>Job Type: Full-timeApplication Question(s):<ul><li>Current Salary?</li><li>Expected Salary?</li><li>Notice Period?</li><li>Age?</li></ul>Work Location: Remote

Fb Ads Expert

Procare Industries Pvt Ltd

Key responsibilitiesInfluencer Marketing<ul><li>Plan and execute influencer campaigns (micro, macro, and creator-led).</li><li>Identify, onboard, and manage influencers aligned with brand positioning.</li><li>Negotiate deliverables, timelines, and usage rights.</li><li>Track performance (reach, engagement, CTR, conversions).</li><li>Build long-term creator partnerships and ambassador programs.</li></ul>Paid Advertising (Performance Marketing)<ul><li>Plan, execute, and optimize Meta (Instagram/Facebook) and TikTok ads.</li><li>Run influencer-whitelisted ads and UGC-based performance creatives.</li><li>Manage budgets, A/B testing, and ROAS optimization.</li><li>Coordinate with designers for ad creatives and landing pages.</li></ul>Content &amp; Brand Strategy<ul><li>Develop digital content calendars aligned with product launches.</li><li>Ensure consistency in brand voice, visuals, and messaging.</li><li>Guide short-form video strategy (Reels, TikTok, Shorts).</li><li>Align organic + paid content for maximum impact.</li></ul>Analytics &amp; Reporting<ul><li>Track KPIs: reach, engagement, CAC, ROAS, conversions.</li><li>Analyze campaign data and consumer behavior insights.</li><li>Prepare weekly and monthly performance reports with clear action points.</li></ul>Cross-functional collaboration<ul><li>Work with sales, supply chain, and product teams to align campaigns.</li><li>Support product launches, promotions, and seasonal campaigns.</li><li>Coordinate with agencies and freelancers when required.</li></ul>Required skills &amp; qualifications<ul><li>2 years in digital marketing (FMCG or beauty preferred)</li><li>Strong experience with Influencer Marketing &amp; Performance Ads</li><li>Hands-on knowledge of Meta Ads Manager &amp; TikTok Ads</li><li>Understanding of UGC, creator economy, and short-form video</li><li>Data-driven mindset with strong analytical skills</li><li>Excellent communication and negotiation skills</li><li>Ability to work fast in a high-growth FMCG environment</li></ul>Job Type: Full-timePay: Rs60,000.00 - Rs100,000.00 per monthWork Location: In person

Digital Marketing Specialist

PromoGeneration

<div>
 This role is for someone who has actually managed paid advertising accounts, not just boosted posts or followed instructions.
 
 
 
 What You Will Be Doing
 
 
 
 <ul>
 <li>
 Planning, launching, and managing paid ad campaigns on Meta and Google
 </li>
 <li>
 Handling campaigns end to end, from setup to optimization and scaling
 </li>
 <li>
 Managing Meta Pixel, Google Tag Manager, and conversion tracking
 </li>
 <li>
 Monitoring performance daily and making data-driven optimizations
 </li>
 <li>
 Testing creatives, audiences, and messaging across platforms
 </li>
 <li>
 Managing multiple ad accounts and campaigns at the same time
 </li>
 <li>
 Working closely with internal teams to align paid ads with overall messaging, positioning, and funnel strategy
 </li>
 <li>
 Translating performance data and audience insights into clear direction for creatives and copy
 </li>
 <li>
 Taking ownership of performance and outcomes
 
 
 
 </li>
 </ul>
 
 What We Are Looking For
 
 
 
 <ul>
 <li>
 Two or more years of hands-on experience with Meta and Google Ads
 </li>
 <li>
 Experience working with both B2B and B2C campaigns
 </li>
 <li>
 Strong understanding of tracking, attribution, and performance data
 </li>
 <li>
 Comfortable managing campaigns independently without constant oversight
 </li>
 <li>
 Tech savvy and confident with ad platforms, dashboards, and analytics
 </li>
 <li>
 Able to multitask and prioritize across multiple campaigns
 </li>
 <li>
 Clear written communication and reporting skills
 </li>
 <li>
 Results-focused mindset
 
 
 
 </li>
 </ul>
 
 Role expectations
 
 
 
 <ul>
 <li>
 This is a part-time role initially, with the potential to expand based on performance
 </li>
 <li>
 This is an in-house position. Agencies and outsourcing firms should not apply
 </li>
 <li>
 This is a performance-driven role
 </li>
 <li>
 You will oversee campaigns from start to finish
 </li>
 <li>
 Working hours will follow Eastern Standard Time
 
 
 
 </li>
 </ul>
 
 Important
 
 
 
 Please apply only if you meet the requirements outlined above. This is not a learning or training role.
 
 
 
 
 Campaign performance, account structure, and past results will be reviewed in detail during the second interview, so candidates should be prepared to discuss their work.
 
 
</div>

Paid Ads Specialist I (Meta and Google)

PROMOGEN

<div>This role is for someone who has actually managed paid advertising accounts, not just boosted posts or followed instructions.
What you will be doing<ul><li>
Planning, launching, and managing paid ad campaigns on Meta and Google</li><li>
Handling campaigns end to end, from setup to optimization and scaling</li><li>
Managing Meta Pixel, Google Tag Manager, and conversion tracking</li><li>
Monitoring performance daily and making data-driven optimizations</li><li>
Testing creatives, audiences, and messaging across platforms</li><li>
Managing multiple ad accounts and campaigns at the same time</li><li>
Working closely with internal teams to align paid ads with overall messaging, positioning, and funnel strategy</li><li>
Translating performance data and audience insights into clear direction for creatives and copy</li><li>
Taking ownership of performance and outcomes</li></ul>
What we are looking for<ul><li>
Two or more years of hands-on experience with Meta and Google Ads</li><li>
Experience working with both B2B and B2C campaigns</li><li>
Strong understanding of tracking, attribution, and performance data</li><li>
Comfortable managing campaigns independently without constant oversight</li><li>
Tech savvy and confident with ad platforms, dashboards, and analytics</li><li>
Able to multitask and prioritize across multiple campaigns</li><li>
Clear written communication and reporting skills</li><li>
Results-focused mindset</li></ul>
Role expectations<ul><li>
This is a part-time role initially, with the potential to expand based on performance</li><li>
This is an in-house position. Agencies and outsourcing firms should not apply</li><li>
This is a performance-driven role</li><li>
You will oversee campaigns from start to finish</li><li>
Working hours will follow Eastern Standard Time</li></ul>
Important
Please apply only if you meet the requirements outlined above. This is not a learning or training role.
Campaign performance, account structure, and past results will be reviewed in detail during the second interview, so candidates should be prepared to discuss their work.</div>

Explore 1537+ Performance marketing manager in Karachi this January. Find roles across top companies and apply now to boost your career.

1537 performance marketing manager jobs IN Karachi

Digital Marketing Manager

Performance Marketing Lead

Digital Marketing Manager - 5pm to 2am - Karachi

Fb Ads Expert

Digital Marketing Specialist

Paid Ads Specialist I (Meta and Google)

Paid Ads Specialist I (Meta and Google)