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digital marketing manager Jobs in Karachi

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performance marketing specialist Jobs in Karachi

performance marketing specialist

performance marketing manager

SIAR Digital

Key Responsibilities:-<ul><li>Develop, execute, and optimize ad campaigns for clients on Meta (Facebook, Instagram) and Google Ads platforms.</li><li>Collaborate with internal teams to understand client goals, target audiences, and performance KPIs.</li><li>Conduct A/B testing, audience targeting, and performance analysis to ensure client satisfaction.</li><li>Design custom ad strategies that align with each client&rsquo;s unique objectives and growth plans.</li><li>Provide detailed performance reports to clients, offering actionable insights for continuous improvement.</li><li>Lead and mentor a team of digital marketing specialists, ensuring high-quality delivery of client campaigns.</li><li>Guide team members in adopting best practices for campaign setup, optimization, and performance analysis.</li><li>Promote a culture of collaboration, learning, and growth within the team.</li><li>Serve as the main point of contact for project managers, translating client requirements into actionable strategies.</li><li>Proactively identify opportunities to enhance client strategies and propose new approaches for better performance.</li><li>Internal and external stakeholder management.</li></ul>Requirements:- <ul><li>3-5 years of hands-on experience managing ecommerce or retail client campaigns on Meta and Google Ads platforms.</li><li>Strong track record of delivering ROI-positive campaigns for diverse clients across industries.</li><li>1+ years of experience leading a team or managing marketing projects with direct client involvement</li><li>Expert-level knowledge of Meta Business Manager and Google Ads, including campaign creation, bidding strategies, and audience targeting.</li><li>Proficiency in analyzing and reporting key metrics such as CTR, CPA, and ROAS.</li><li>Familiarity with tools like Google Analytics and Tag Manager for tracking and optimization.</li></ul>Location: DHA Phase 1.Job Type: Full-timeWork Location: In person

Performance Marketing Manager

Disrupt.com (formerly Gaditek)

<div>
 
 
 
 Overview of the role:
 
 
 
 
 You will take full ownership of building B2B performance marketing from 0 to 1, partnering directly with venture founders to achieve product-market fit and drive the first point of scale. The ideal candidate will have deep expertise in B2B lead generation, a proven track record of launching products from scratch, and the ability to work autonomously in building GTM strategies that deliver results.
 
 
 
 
 
 
 
 Expectations from the role:
 
 
 
 <ul>
 <li>
 Act as the embedded growth lead for B2B ventures, taking full P&amp;L responsibility for customer acquisition and revenue growth
 </li>
 <li>
 Define and implement end-to-end B2B growth strategies for ventures from 0 &rarr; 1, including positioning, ICP definition, and channel selection
 </li>
 <li>
 Build comprehensive GTM playbooks covering customer segmentation, messaging frameworks, pricing strategy, channel mix, and funnel design
 </li>
 <li>
 Design, launch, and optimize paid marketing campaigns across B2B channels including LinkedIn Ads, Google Ads, industry-specific platforms, and ABM tools
 </li>
 <li>
 Own the entire B2B marketing funnel from awareness through conversion, establishing KPIs and tracking mechanisms from day one
 </li>
 <li>
 Conduct hands-on execution of full-stack B2B marketing including content marketing, SEO, partnerships, events, and performance marketing
 </li>
 <li>
 Design and run growth experiments (landing pages, messaging tests, channel tests, conversion optimization) to validate hypotheses
 </li>
 <li>
 Develop and monitor CAC/LTV models, unit economics, and budget allocation frameworks for sustainable growth
 </li>
 <li>
 Collaborate with product, sales, and ops teams to ensure seamless lead handoff and conversion optimization
 </li>
 <li>
 Build and manage relationships with external agencies, freelancers, and vendors to scale execution
 </li>
 <li>
 Establish reporting dashboards and provide regular updates to venture founders and studio leadership
 </li>
 <li>
 Conduct market research, competitive analysis, and customer discovery to inform strategy
 </li>
 </ul>
 
 
 
 
 
 
 Qualifications and Requirements:
 
 
 
 <ul>
 <li>
 5-7 years of experience in B2B performance marketing, growth marketing, or demand generation, with proven experience launching products from 0 to 1
 </li>
 <li>
 Track record of building and scaling B2B marketing engines in SaaS, tech, or startup environments
 </li>
 <li>
 Deep understanding of B2B buyer journeys, enterprise sales cycles, and lead qualification frameworks
 </li>
 <li>
 Extensive hands-on experience with B2B marketing platforms including LinkedIn Ads, Google Ads, marketing automation (HubSpot, Marketo), and ABM tools
 </li>
 <li>
 Experience working directly with founders or in venture building/studio environments is highly preferred
 </li>
 <li>
 Bachelor's degree in marketing, business, or a related field; MBA is a plus
 </li>
 </ul>
 
 
</div>

Senior Performance Marketing Manager

Wavelink Digital

<ul><li>Research: Analyzing audience demographics, market trends, and competitor activities to identify opportunities for effective media placements</li><li>Planning: Creating and implementing media plans that align with the company's goals</li><li>Buying: Negotiating with advertisers to secure the best rates and buying ad space on digital platforms</li><li>Monitoring: Tracking and analyzing campaign performance to ensure maximum ROI</li><li>Optimizing: Making changes to campaigns to improve performance</li><li>Reporting: Providing regular reports and analysis of campaign performance</li><li>Budgeting: Managing and maintaining the budget for media campaigns</li><li>Relationships: Managing relationships with media sales companies and clients</li><li>Collaboration: Working with creative, production, and analytics teams</li><li>Staying current: Keeping up to date with industry changes and new technologies</li></ul>Digital media buyers work across a variety of media platforms, including:social media, search engines, websites, mobile apps, television, radio, magazines, and billboards. Digital media buyers should have:<ul><li>A bachelor's degree in marketing, advertising, media studies, communications, or a related field</li><li>Previous working experience as a digital media buyer or a similar media position</li><li>In-depth knowledge of various marketing strategies and processes</li></ul>Job Type: Full-timePay: From Rs80,000.00 per monthApplication Question(s):<ul><li>Ability to commute to Korangi daily basis?</li></ul>Experience:<ul><li>Media Buying: 2 years (Required)</li></ul>Location:<ul><li>Karachi (Required)</li></ul>Work Location: In person

Digital Auxilius

<div>
 
 Position Title:
 
 Performance Marketer
 
 
 
 Location:
 
 Onsite &ndash; Karachi
 
 
 
 Job Type:
 
 Full-Time
 
 
 
 Work Schedule:
 
 Monday to Friday (40 hours/week)
 
 
 
 About the Role:
 
 
 
 Digital Auxilius is seeking a
 
 Performance Marketer
 
 with proven expertise in running and scaling paid advertising campaigns. This role is highly performance-driven, requiring deep knowledge of platforms like Facebook Ads, Google Ads, LinkedIn Ads, and X (Twitter). The ideal candidate will combine analytical thinking with creative strategy to maximize ROI, generate leads, and achieve measurable business outcomes.
 
 
 Candidates with experience in
 
 conversion optimization, retargeting campaigns, reporting dashboards, and marketing automation
 
 will be highly preferred.
 
 
 
 Key Responsibilities:
 
 
 
 <ul>
 <li>
 Plan, execute, and optimize paid marketing campaigns across Facebook, Google, LinkedIn, and Twitter
 </li>
 <li>
 Develop strategies to maximize ROI, reduce CAC, and increase lead generation
 </li>
 <li>
 Monitor and analyze campaign KPIs (CTR, CPC, CPA, ROAS, conversion rate, etc.)
 </li>
 <li>
 Conduct A/B testing on creatives, audiences, and landing pages for performance improvement
 </li>
 <li>
 Work closely with content and design teams to align ads with brand messaging
 </li>
 <li>
 Implement retargeting strategies to nurture leads and improve funnel efficiency
 </li>
 <li>
 Stay updated on industry trends, platform updates, and competitor activities
 </li>
 <li>
 Manage budget allocation and bid strategies to ensure cost efficiency
 </li>
 <li>
 Support email marketing and automation campaigns to drive nurturing and retention
 </li>
 <li>
 Create and maintain detailed performance reports (weekly, monthly, quarterly)
 </li>
 <li>
 Build dashboards and automated reporting systems using tools like Google Data Studio, Looker, Power BI, or Excel
 </li>
 <li>
 Present actionable insights and recommendations to management and stakeholders
 
 
 </li>
 </ul>
 
 Requirements:
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Marketing, Business, or related field
 </li>
 <li>
 3&ndash;5 years of hands-on experience in performance marketing and paid campaign management
 </li>
 <li>
 Proven track record of scaling campaigns with measurable ROI improvements
 </li>
 <li>
 Expertise in tools like Google Analytics, Meta Ads Manager, LinkedIn Campaign Manager, and other tracking platforms
 </li>
 <li>
 Strong knowledge of conversion tracking, pixels, attribution models, and reporting dashboards
 </li>
 <li>
 Analytical mindset with the ability to translate data into actionable insights
 </li>
 <li>
 Self-starter with strong project management and coordination skills
 
 
 </li>
 </ul>
 
 Bonus Skills:
 
 
 
 <ul>
 <li>
 Experience with marketing automation tools (HubSpot, Mailchimp, Brevo, etc.)
 </li>
 <li>
 Knowledge of SEO/SEM basics to complement paid marketing efforts
 </li>
 <li>
 Familiarity with influencer and affiliate marketing strategies
 
 
 </li>
 </ul>
 
 Perks &amp; Benefits:
 
 
 
 <ul>
 <li>
 Market-competitive salary
 </li>
 <li>
 In-house lunch provided
 </li>
 <li>
 Project bonuses &amp; portfolio-enhancing opportunities
 </li>
 <li>
 Performance-based incentives &amp; Employee of the Month bonus
 </li>
 <li>
 Fuel allowance
 </li>
 <li>
 Comprehensive medical insurance for self, spouse, and children
 </li>
 <li>
 Employee Old Age Benefit Institution (EOBI) coverage
 </li>
 <li>
 5-day work week
 
 
 </li>
 </ul>
 Powered by JazzHR
 
 
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</div>

Performance Marketer (Evening Shift)

Progziel Technologies

Social Media Marketing Manager (Client-Facing Role)Location: On-site (as required)Experience Required: 3&ndash;5 YearsAvailability: Full-timeAbout the RoleWe are seeking a results-driven Social Media Marketing Manager who excels in client communication, performance reporting, and campaign execution. The ideal candidate must be confident in handling client calls, presenting marketing strategies, and delivering clear performance audits. This role requires hands-on experience managing Google Ads, social media campaigns, and coordinating with SEO teams to ensure consistent growth and measurable ROI.&#11835;Key Responsibilities&#10004; Client Communication &amp; Management<ul><li>Confidently speak with clients over Zoom/Google Meet calls</li><li>Present campaign insights, performance metrics, and growth strategies</li><li>Understand client objectives and translate them into actionable plans</li></ul>&#10004; Campaign &amp; Ads Management<ul><li>Set up, run, and optimize Google Ads (Search, Display, Performance Max)</li><li>Manage paid campaigns on Facebook, Instagram, LinkedIn, and YouTube</li><li>Track KPIs such as CPC, CTR, ROAS, conversions, and cost-per-acquisition</li></ul>&#10004; Reporting &amp; Audits<ul><li>Prepare weekly and monthly performance reports</li><li>Conduct marketing audits with actionable recommendations</li><li>Use tools such as Google Analytics, Search Console, SEMrush, and Ads Manager</li></ul>&#10004; SEO Coordination<ul><li>Work closely with in-house/outsource SEO experts</li><li>Track rankings, on-page tasks, off-page efforts, and technical execution</li><li>Ensure consistent keyword growth and website optimization strategy</li></ul>&#10004; Daily Operations<ul><li>Manage content schedules, ad assets, and creative briefs</li><li>Monitor live campaigns and make improvements to maximize ROI</li><li>Identify new opportunities in funnels, targeting, and messaging</li></ul>&#11835;Required Skills &amp; ExperienceExcellent English communication skills (verbal + written)Proven experience managing live PPC campaigns and social media adsFamiliar with SEO processes and able to manage SEO specialistsStrong analytical mindset with experience in Google Analytics / GA4Ability to prepare professional audit reports and data-driven insightsMust be proactive, organized, and performance-oriented&#11835;Bonus Skills (Nice to Have)Experience with CRM &amp; marketing automation toolsAbility to script briefs for designers and copywritersUnderstanding of funnels, retargeting, and lead generation strategies&#11835;Salary / EngagementCompetitive salary based on experienceFull-time ongoing role with growth opportunitiesJob Type: Full-timeWork Location: In person

Social Media Marketing Manager (Client-Facing Role)

Meri Sehat Pvt Limited

Job Description: <ul><li>Plan, execute, and optimize performance marketing campaigns across platforms (Facebook, Google, TikTok, etc.).</li><li>Manage budgets, track KPIs, and ensure maximum ROI on advertising spend.</li><li>Conduct A/B testing to improve campaign effectiveness.</li><li>Analyze data to identify trends, insights, and opportunities for growth.</li><li>Collaborate with content, design, and product teams to build high-performing funnels.</li><li>Prepare weekly and monthly performance reports.</li></ul>Requirements:<ul><li>Proven experience in performance or digital marketing.</li><li>Strong understanding of ad platforms, analytics, and tracking tools.</li><li>Hands-on experience with Google Ads, Meta Ads Manager, and SEO/SEM strategies.</li><li>Ability to work with large datasets and translate numbers into actionable insights.</li><li>Strong communication, analytical thinking, and time-management skills.</li></ul>Job Type: Full-timeWork Location: In person

Performance Marketing Specialist

HR First Pvt Ltd

Responsibilities:<ul><li>Plan and execute performance marketing campaigns across major digital platforms</li></ul><ul><li>Optimize campaigns for ROI, conversions, and cost efficiency</li></ul><ul><li>Monitor and analyze daily metrics (CPC, CPM, CTR, CPA, ROAS)</li></ul><ul><li>Manage monthly budgets and ensure efficient utilization</li></ul><ul><li>Conduct A/B testing, audience segmentation, and creative testing</li></ul><ul><li>Collaborate with creative, content, and analytics teams to enhance outcomes</li></ul><ul><li>Prepare performance reports with insights and clear recommendations</li></ul><ul><li>Ensure compliance with platform policies and maintain account security</li></ul>Requirements:<ul><li>Bachelor&rsquo;s degree in Marketing, Business, Digital Media, or related field</li></ul><ul><li>3&ndash;5 years of proven experience in performance/digital marketing</li></ul><ul><li>Strong command of Meta Ads Manager, Google Ads, Google Analytics, TikTok Ads</li></ul><ul><li>Solid understanding of paid media best practices &amp; policy compliance</li></ul><ul><li>Excellent analytical, communication, and collaboration skills</li></ul><ul><li>Must not be engaged in any external business or freelance activity</li></ul>Job Type: Full-timeWork Location: In person

Explore 1675+ Performance marketing manager in Karachi this December. Find roles across top companies and apply now to boost your career.

1675 performance marketing manager jobs IN Karachi

Performance Marketing Manager

Senior Performance Marketing Manager

Performance Marketing Manager

Performance Marketer (Evening Shift)

Social Media Marketing Manager (Client-Facing Role)

Performance Marketing Specialist

Performance Marketing Specialist