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senior marketing manager

Salesforce

<div><p><i>To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.
</i></p><p></p><p>Job Category
</p>Marketing &amp; Communications
<p></p><p>Job Details
</p><p></p><p><b>About Salesforce
</b></p><p>Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn&rsquo;t a buzzword &mdash; it&rsquo;s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.
</p><p></p><p>Ready to level-up your career at the company leading workforce transformation in the agentic era? You&rsquo;re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.
</p><p></p><p>Salesforce is seeking a strategic, audience-centric Senior Manager to serve as a demand generation lead for our events portfolio. This role is responsible for shaping and orchestrating the end-to-end campaign strategy that connects priority audiences to Salesforce&rsquo;s most strategic event experiences, driving measurable impact across registrations, attendance, engagement, and pipeline.
</p><p></p><p>The Events Demand Generation team produces industry-defining campaigns that represent the ultimate expression of the Salesforce brand, innovation, and customer success. As a Senior Manager, you will operate as the demand generation leader&mdash;translating event objectives into integrated audience, segmentation, and channel strategies, and ensuring coordinated execution across paid, owned, earned, and partner channels.
</p><p></p><p>This role sits at the center of a highly cross-functional ecosystem, partnering closely with Experience Strategy, Product Marketing, Creative, Messaging, Media Lab, Lifecycle Marketing, Regional Marketing, Analytics, and executive stakeholders. You will ensure every campaign component works in concert to reach the right audiences, deliver meaningful engagement, and achieve pipeline and business impact goals.
</p><p></p><p>This is a strategic role requiring strong campaign ownership, audience and channel expertise, and the ability to align diverse teams around a shared demand generation strategy.
</p><p></p><h2 class="jobSectionHeader"><b>Responsibilities:
</b></h2><h2 class="jobSectionHeader"><b>Campaign Leadership &amp; Strategic Ownership
</b></h2><ul><li>Serve as the demand generation lead for priority Salesforce events, owning campaign strategy from audience definition through execution and performance.
</li><li>Translate event objectives into integrated, audience-first campaign strategies that drive registrations, attendance, engagement, and pipeline.
</li><li>Develop comprehensive campaign frameworks outlining audience segments, messaging alignment, channel roles, sequencing, and activation strategy.
</li><li>Ensure campaigns are executed cohesively across paid, owned, organic, and partner channels.
</li></ul><p></p><h2 class="jobSectionHeader"><b>Audience Strategy, Segmentation &amp; Targeting
</b></h2><ul><li>Define and evolve audience segmentation strategies using behavioral, firmographic, technographic, and engagement data.
</li><li>Identify priority audiences, whitespace opportunities, and high-value segments aligned to event and business objectives.
</li><li>Partner with analytics and data teams to continuously refine targeting, improve conversion rates, and optimize audience reach and efficiency.
</li><li>Ensure consistent audience strategy alignment across all campaign channels and touchpoints.
</li></ul><p></p><h2 class="jobSectionHeader"><b>Cross-Functional Campaign Orchestration
</b></h2><ul><li>Act as the central liaison across Experience Strategy, Creative, Messaging, Product Marketing, Media Lab, Lifecycle Marketing, and regional teams.
</li><li>Ensure campaign strategy is clearly translated into channel activation plans and creative execution.
</li><li>Partner with Experience Strategy to align audience strategy with event positioning, content, and attendee experience design.
</li><li>Collaborate with creative and messaging teams to ensure campaign assets resonate with priority audiences and align to campaign goals.
</li><li>Align channel owners across paid media, email, web, organic social, and partner channels to ensure coordinated campaign execution.
<br>
</li></ul><h2 class="jobSectionHeader"><b>Performance Ownership &amp; Optimization
</b></h2><ul><li>Own campaign performance across key metrics including registrations, attendance, engagement, and pipeline generation.
</li><li>Monitor campaign performance, identify trends and gaps, and proactively drive optimizations.
</li><li>Deliver performance reporting, insights, and strategic recommendations to stakeholders and leadership.
</li><li>Apply data-driven insights to continuously refine segmentation, targeting, channel mix, and campaign strategy.
</li></ul><p></p><h2 class="jobSectionHeader"><b>Stakeholder Leadership &amp; Executive Alignment
</b></h2><ul><li>Serve as the strategic point of contact for demand generation campaign strategy across internal stakeholders.
</li><li>Align senior stakeholders and cross-functional partners around campaign priorities, timelines, and goals.
</li><li>Present campaign strategy, performance, and recommendations to senior marketing leadership.
</li><li>Drive clarity, alignment, and accountability across complex, multi-channel campaign efforts.
</li></ul><p></p><h2 class="jobSectionHeader"><b>Campaign Innovation &amp; Best Practice Development
</b></h2><ul><li>Identify opportunities to improve campaign effectiveness through new approaches to targeting, segmentation, and channel orchestration.
</li><li>Contribute to the evolution of Salesforce&rsquo;s event demand generation frameworks, playbooks, and best practices.
</li>Stay current on evolving demand generation strategies, audience targeting capabilities, and marketing technologies.<br>
<li>
<br>
</li></ul><p><b>Minimum Qualifications
</b></p><ul><li>8+ years of experience in demand generation, integrated campaign strategy, or event marketing, preferably in B2B technology
</li><li>Proven experience owning and leading integrated marketing campaigns across multiple channels
</li><li>Strong expertise in audience segmentation, targeting strategy, and campaign orchestration
</li><li>Experience working cross-functionally with creative, messaging, channel owners, and senior stakeholders
</li><li>Strong analytical skills and experience using data to drive campaign optimization and strategy
</li><li>Excellent communication, leadership, and stakeholder management skills
</li><li>Strong project management and organizational capabilities
</li><li>Ability to operate effectively in fast-paced, highly cross-functional environments
</li></ul><p></p><h2 class="jobSectionHeader"><b>Preferred Qualifications
</b></h2><ul><li>Experience leading demand generation strategy for large companies and campaigns. Plus if for large-scale events, conferences, or tentpole campaigns
</li><li>Experience working in enterprise B2B technology marketing
</li><li>Familiarity with Salesforce audiences, products, and ecosystem
</li><li>Experience aligning campaign strategy to pipeline generation and business impact metrics
</li><li>Strong executive presence and experience presenting to senior stakeholders
</li><li>Experience working with marketing analytics, audience platforms, and marketing automation tools
</li></ul><p></p><p>Unleash Your Potential
</p><p>When you join Salesforce, you&rsquo;ll be limitless in all areas of your life. Our benefits and resources support you to find balance and <i>be your best </i>, and our AI agents accelerate your impact so you can <i>do your best </i>. Together, we&rsquo;ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future &mdash; but to redefine what&rsquo;s possible &mdash; for yourself, for AI, and the world.
</p><p></p><p>Accommodations
</p><p>If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form .
</p><p></p><p>Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates&rsquo; resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.
</p><p></p><p>Posting Statement
</p><p>Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that&rsquo;s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications &ndash; without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.
</p><p></p>In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.
<p></p>At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions.&amp;#xa;&amp;#xa;The typical base salary range for this position is $143,400 - $216,900 annually. &amp;#xa;&amp;#xa;The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.</div><p></p>

Events Marketing Demand Generation Senior Manager

Scorpion

<div><div><h3 class="jobSectionHeader"><b>About Us</b></h3>
<div>Scorpion is the leading provider of technology and services helping local businesses thrive. We do this by helping customers understand local market dynamics, make the most of their marketing, and deliver experiences their customers will love. We offer tools to know what's going on with marketing, competitors, and customers. We offer a unique blend of AI support and teams of real human people with local expertise committed to customer success. At Scorpion, we are ready to do whatever it takes to help our clients reach their goals. Our technology and personalized tools bring everything together to help local businesses easily understand their unique business, market, and customer needs. We put SEO, Reviews, Advertising, Email Marketing, Chat and Messaging, Social Media, Website, Lead Management, Appointment Scheduling, and more to work for local businesses. We're a technology-led service with a human touch.</div></div><h3 class="jobSectionHeader"><b>
About the Role</b></h3>
<p>
The Senior SEO Manager is a key contributor on Scorpion's Enterprise Optimization Team, responsible for driving measurable organic performance for a portfolio of franchise and multi-location clients. This role operates at the intersection of technical SEO, content strategy, and client communication&mdash;translating complex search data into clear, actionable recommendations that align with client business goals.</p>
<p>
As AI-driven search continues to reshape how visibility is measured and won, the Senior SEO Manager plays a critical role in staying ahead of industry shifts. This includes advising on AI search presence and brand authority alongside traditional ranking metrics. You will partner closely with Account Managers, the Optimization Team, and cross-functional partners in Content, Social, and Product to deliver cohesive SEO strategies that move the needle for clients.</p>
<p>
The ideal candidate brings a deep technical SEO foundation, strong client-facing communication skills, and the strategic instincts to balance short-term wins with long-term organic growth. You are comfortable owning complex accounts, mentoring teammates, and contributing to team-wide initiatives and processes.</p>
<p><b><i>
Scorpion Internal Title:</i></b><i> Senior Ranking Strategist, Enterprise</i></p>
<h3 class="jobSectionHeader"><b>
What Your Success Will Look Like</b></h3>
<ul><li><b>Client Strategy &amp; Account Management</b>
<ul><li>Develop and manage SEO strategies for a portfolio of franchise and multi-location clients, ensuring alignment with client business goals and measurable performance outcomes.</li>
<li>Serve as a senior point of contact for high-value accounts, providing strategic oversight and proactively identifying opportunities for growth and expansion.</li>
<li>Collaborate with Account Managers to communicate performance insights clearly and drive client satisfaction.</li>
</ul></li></ul><ul><li><b>Technical SEO Experience</b>
<ul><li>Lead comprehensive SEO audits covering site authority, technical health, organic performance, and content structure for both prospective and active clients.</li>
<li>Diagnose complex technical SEO issues, identify root causes impacting performance, and translate findings into clear, actionable recommendations.</li>
<li>Maintain proficiency across core SEO platforms and apply learnings to continuously improve processes and client outcomes.</li>
</ul></li></ul><ul><li><b>Team Collaboration &amp; Leadership</b>
<ul><li>Act as a senior resource within the Enterprise Optimization Team, providing mentorship and escalation support to Ranking Strategists.</li>
<li>Contribute to team-wide process improvements, scalable frameworks, and cross-functional initiatives with Content, Social, and Product partners.</li>
</ul></li></ul><ul><li><b>Optimization in the New AI Landscape</b>
<ul><li>Monitor and advise on clients' visibility in AI-driven search environments, leveraging available tools to track brand presence and off-platform signals.</li>
<li>Stay current on algorithm updates and AI search developments, bringing insights back to the team and client base.</li>
<li>Help educate Account Manager teams and clients on evolving search metrics and the growing role of AI in organic visibility.</li>
</ul></li></ul><h3 class="jobSectionHeader"><b>Who You Are And What You Bring</b><br>
</h3>
<ul><li><b>Education</b><br>
<ul><li>Bachelor's degree in Marketing, Communications, Business, or a related field &mdash; or equivalent experience.</li>
</ul> </li></ul><ul><li><b>Experience</b>
<ul><li>3+ years of experience in SEO, with a demonstrated track record in client-facing or agency roles managing complex or high-value accounts.</li>
<li>Proven ability to build SEO plans directly tied to client business objectives and measurable outcomes.</li>
<li>Familiarity with AI search tools and emerging approaches to visibility measurement.</li>
<li>Experience working with franchise, multi-location, or local service businesses preferred.</li>
<li>Experience with upselling and revenue growth strategies is a plus.</li>
</ul></li></ul><ul><li><b>Skills</b>
<ul><li>Ability to analyze complex SEO data from multiple sources, surface actionable insights, and communicate findings clearly to non-technical stakeholders.</li>
<li>Strong command of on-site and technical SEO, including site architecture, crawlability, indexation, metadata, schema, and content best practices.</li>
<li>Proficiency in GA4, Google Search Console, Ahrefs, SEMrush, Screaming Frog. Experience with additional platforms is a plus.</li>
<li>Comfortable operating in ambiguous, fast-changing environments&mdash;demonstrating resilience, adaptability, and proactive problem-solving.</li>
<li>Strong collaboration skills with experience working cross-functionally across teams (Account Management, Content, Product, etc.).</li>
</ul></li></ul><h3 class="jobSectionHeader"><b>Our Scorpion Values</b></h3>
<ul><li><b>Winning Mindset:</b> When our clients win, we win.</li>
<li><b>Genuine Care:</b> We only succeed when we are truly invested in our clients and each other.</li>
<li><b>Unmatched Results:</b> We deliver more than expected&ndash;and then some&ndash;driving the best results and impacting lives.</li>
<li><b>Constant Improvement:</b> We believe there is always a better way. We learn we ask &quot;What if?&quot; we build and then do it again.</li>
<li><b>Unbeatable Teamwork:</b> We come from different backgrounds but have the same vision. We only get there by doing it together, as a team.</li>
</ul><h3 class="jobSectionHeader"><b>Compensation</b></h3>
<p>
We acknowledge that states have passed legislation promoting pay transparency. As a national employer, Scorpion has made the decision to post our expected pay rate or pay range (as applicable) in all our job postings, regardless of geographic location.</p>
<ul>
<li>The base salary range is $75,000 (entry-level) - $90,000 (highly experienced), exclusive of fringe benefits. If you are hired at Scorpion, your final base salary compensation will be determined based on factors such as geographic location, skills, education, and/or experience. Additionally, we believe in the importance of pay equity and consider the internal equity of our current team members as a part of any final offer. Please keep in mind that the range mentioned above is the total salary range for the role. Hiring at the maximum of the range would not be typical in order to allow for future &amp; continued salary growth.</li>
<li>The compensation package may also include incentive compensation opportunities in the form of discretionary bonuses or commissions.</li>
</ul><div><div><h3 class="jobSectionHeader"><b>Our Benefits</b></h3>
<p>
We invest in our employees by offering them diverse benefits from best-in-class carriers. These benefits provide enough choice and flexibility to keep our employees and their families healthy and happy&mdash;today and tomorrow.</p>
<ul>
<li>100% employer-paid medical, dental, and vision insurance</li>
<li>Flexible paid time off, so you can rest, relax, and recharge away from work</li>
<li>Paid parental leave</li>
<li>Paid cell phone and service</li>
<li>Remote office allowance</li>
<li>Professional development and development courses</li>
<li>Regular manager check-ins to drive performance and career growth through Lattice</li>
</ul></div><div>Scorpion is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, or physical or mental disability. We believe in creating a dynamic work environment that values diversity and inclusion.</div>
<div></div>
<div>Reasonable Accommodations</div>
<div></div>
<div>Scorpion participates in the E-Verify program to confirm employment authorization of all newly hired employees. The E-Verify process is completed during new hire onboarding and completion of the Form I-9, Employment Eligibility Verification, at the start of employment. E-Verify is not used as a tool to pre-screen candidates. For more information on E-Verify, please visit www.uscis.gov.</div></div></div>

Senior SEO Manager

1000HEADS

<div><p>The 1000heads Relationships team is a proud, powerful collective of social media obsessives and experts in managing influencer and creator relationships.</p><p>
As a Freelance Senior Relationship Manager, you will play a key role in leading influencer strategy and relationship management across tech and telecom. You will collaborate closely with cross-functional teams including Accounts, Strategy, Creative, and Insights to deliver high-impact, social-first campaigns.</p><p>
This role requires a strong background in influencer marketing, creator partnerships, and campaign execution, with the ability to manage relationships at scale while ensuring cultural relevance and authenticity.</p><p>
We are looking for someone who is bilingual in Spanish and English and brings experience working with Latinx creators and communities, with a deep understanding of cultural nuances, trends, and opportunities within these audiences.</p><b><br>
Requirements</b><br>
<ul><li>
Must be based in and able to work hybrid (2 days/week) from one of our U.S. offices: Chicago, New York, Los Angeles, or Miami</li><li>
3&ndash;5 years of agency or influencer marketing experience</li><li>
Bilingual in English and Spanish (required)</li><li>
Proven experience working with Latinx creators, communities, or culturally relevant campaigns strongly preferred</li><li>
Strong understanding of the influencer and creator landscape across platforms (Instagram, TikTok, YouTube, etc.)</li><li>
Experience managing end-to-end influencer campaigns and production workflows</li><li>
Excellent communication, organization, and stakeholder management skills</li><li>
Strong attention to detail with the ability to manage multiple projects simultaneously</li><li>
Comfortable working in a fast-paced, evolving environment</li><li>
Proactive, solutions-oriented mindset with strong problem-solving skills</li><li>
Proficiency in Microsoft Office (Word, Excel, PowerPoint)</li></ul><p>
RESPONSIBILITIES</p><p>
Influencer &amp; Creator Relationship Management</p><ul><li>
Build and maintain strong, authentic relationships with influencers and creators across platforms</li><li>
Establish trust and foster long-term partnerships through consistent communication and engagement</li><li>
Identify and vet new creators, with a strong focus on Latinx and Spanish-speaking talent</li><li>
Maintain an active understanding of creator trends, especially within Latinx communities and culture</li></ul><p>
Strategy &amp; Campaign Execution</p><ul><li>
Lead influencer strategy across campaigns, including profiling, creator selection, and engagement approach</li><li>
Oversee briefing, content development, and approvals to ensure alignment with client objectives</li><li>
Ensure all campaigns meet high standards for quality, authenticity, and cultural relevance</li><li>
Collaborate with internal teams to develop innovative, insight-driven campaign ideas</li></ul><p>
Production, Events &amp; Activations</p><ul><li>
Oversee end-to-end execution of influencer campaigns, including content production, timelines, and deliverables</li><li>
Lead event and activation planning, including creator participation, logistics, and on-site execution where required</li><li>
Ensure all deliverables are completed on time, on brief, and to a high standard</li></ul><p>
Compliance, Budget &amp; Operations</p><ul><li>
Ensure all influencer activity is compliant with FTC guidelines and brand requirements</li><li>
Track budgets, manage invoices, and oversee creator contracts and legal agreements</li><li>
Maintain accurate reporting, including performance tracking and campaign analysis</li><li>
Ensure all third-party costs are approved and managed within budget</li></ul><p>
Client &amp; Internal Collaboration</p><ul><li>
Build strong relationships with internal teams and support client communications as needed</li><li>
Contribute to presentations, reports, and campaign recaps</li><li>
Manage multiple projects simultaneously and adapt quickly in a fast-paced environment</li></ul><br>
<b>
Benefits</b><p><br>
Compensation</p><p>
$7,000-$8,500 per month</p></div>

Freelance Senior Relationship Manager

Hyatt

<div><div><p>Summary</p><div><p><b>
The Opportunity</b></p><p>
Hyatt Hotels Corporation seeks an experienced and strategic Senior Manager, Global Brand Strategy &amp; Marketing, to join our Global Brand Strategy team supporting the Classics Portfolio. In this role, you will collaborate closely with global brand leadership, cross-functional partners, and hotel teams to help shape, evolve, and bring our brands to life across the guest journey.</p><p>
This position sits at the intersection of brand strategy and brand marketing&mdash;playing a critical role in defining brand positioning, guiding how brands come to life through guest experience, and driving impactful marketing that builds awareness, strengthens loyalty, and delivers commercial results.</p><p>
You will be part of a highly collaborative, insights-led team focused on elevating brand clarity, consistency, and execution across a global portfolio. This role offers the opportunity to influence how our brands are defined, experienced, and activated around the world.</p><p></p><p><b><br>
Who We Are</b><br>
<br>
At Hyatt, we believe in the power of belonging and creating a culture of care, where our colleagues become family. Since 1957, our colleagues and our guests have been at the heart of our business and helped Hyatt become one of the best, and fastest growing hospitality brands in the world. Our transformative growth and the addition of new hotels, brands and business lines can open the door for exciting career and growth opportunities to our colleagues.</p><p>
As we continue to grow, we never lose sight of what&rsquo;s most important: People. We turn trips into journeys, encounters into experiences and jobs into careers.</p><p></p><p><b><br>
Why Now?</b><br>
<br>
This is an exciting time to be at Hyatt. We are growing rapidly and are looking for passionate changemakers to be a part of our journey. The hospitality industry is resilient and continues to offer dynamic opportunities for upward mobility, and Hyatt is no exception.</p><p></p><p><b><br>
How We Care for Our People</b></p><p><br>
What sets us apart is our purpose&mdash;to care for people so they can be their best. Every business decision is made through the lens of our purpose, and it informs how we have and will continue to support each other as members of the Hyatt family. Our care for our colleagues is the key to our success. We&rsquo;re proud to have earned a place on Fortune&rsquo;s prestigious <i>100 Best Companies to Work For&reg;</i> list for the last ten years. This recognition is a testament to the tremendous way our Hyatt family continues to come together to care for one another, our commitment to a culture of inclusivity, empathy and respect, and making sure everyone feels like they belong.</p><p>
We&rsquo;re proud to offer exceptional corporate benefits which include:</p><ul><li> Annual allotment of free hotel stays at Hyatt hotels globally</li><li> Flexible work schedule</li><li> Work-life benefits including wellbeing initiatives such as a complimentary Headspace subscription, and a discount at the on-site fitness center</li><li> A global family assistance policy with paid time off following the birth or adoption of a child as well as financial assistance for adoption</li><li> Paid Time Off, Medical, Dental, Vision, 401K with company match</li></ul><p></p><p><b><br>
Who You Are</b><br>
<br>
As our ideal candidate, you understand the power and purpose of our culture of care, and embody our core values of Empathy, Inclusion, Integrity, Experimentation, Respect and Wellbeing. You enjoy working with others, are results driven and are looking for a variety of opportunities to develop personally and professionally.</p><p></p><p><b><br>
The Role</b><br>
<br>
Responsibilities include, but are not limited to:</p><p><b>
Brand Strategy &amp; Experience</b></p><ul><li> Support the development and evolution of brand positioning, value propositions, and brand frameworks across the Classics portfolio</li><li> Translate brand strategy into clear, actionable guidance that informs the guest experience, programming, and on-property execution</li><li> Partner cross-functionally to ensure brand consistency across key touchpoints, including the guest journey, design direction, and brand standards</li><li> Contribute to the development of brand tools, frameworks, and resources that enable hotels to deliver on the brand promise</li><li> Leverage insights, competitive analysis, and performance data to inform brand strategy and identify opportunities for growth and differentiation</li><li> Support the execution of key brand priorities, ensuring alignment across strategy, experience, and marketing initiatives</li></ul><p><b>
Brand Marketing</b></p><ul><li> Lead and support the development of integrated marketing strategies that drive brand awareness, preference, and commercial impact</li><li> Collaborate with internal and external partners to bring brand campaigns, content, and storytelling to life across channels</li><li> Guide the development of brand messaging and content that reflects each brand&rsquo;s positioning and resonates with target audiences</li><li> Partner closely with World of Hyatt and broader commercial teams to ensure Classics brands are strategically represented across loyalty marketing, promotions, and member communications&mdash;maximizing visibility, driving engagement, and strengthening each brand&rsquo;s role within the broader Hyatt ecosystem</li><li> Partner with digital, social, and content teams to ensure cohesive and compelling brand expression across all platforms</li><li> Support campaign planning, execution, and performance tracking, using insights to optimize future marketing efforts</li><li> Contribute to the development of brand marketing toolkits and guidance for hotel teams to enable strong, on-brand local execution</li></ul><p><b>
Cross-Functional Leadership &amp; Ways of Working</b></p><ul><li>
Collaborate closely with teams across Brand Experience, Commercial, Digital, Operations, and Development</li><li>
Manage and prioritize multiple projects, ensuring alignment with brand priorities and timelines</li><li>
Contribute to a high-performing, collaborative team culture grounded in insights, creativity, and strategic thinking</li></ul></div></div><div><p>
Qualifications</p><div><p><b>
Experience Required:</b></p><ul><li> 6+ years of experience in brand strategy, brand management, marketing, or related fields</li><li> Experience developing and evolving brand positioning and translating strategy into execution</li><li> Strong background in brand marketing, including campaign development, content, and storytelling</li><li> Demonstrated ability to work cross-functionally and influence stakeholders across a matrixed organization</li><li> Experience leveraging data and insights to inform strategy and decision-making</li></ul><p><b>
Experience Preferred:</b></p><ul><li> Experience in hospitality, travel, lifestyle, or luxury brands</li><li> Bachelor&rsquo;s degree in Marketing, Business, Hospitality, or a related field</li><li> Experience supporting brand experience, guest journey, or on-property execution initiatives</li><li> Experience working on global brands or multi-brand portfolios</li><li> Experience leveraging AI tools (e.g., ChatGPT, Copilot, Gemini) to enhance productivity, streamline workflows, and support content development</li></ul><p>
The position responsibilities outlined above are in no way to be construed as all encompassing. Other duties, responsibilities, and qualifications may be required and/or assigned as necessary.</p><p></p><p><b><br>
We welcome you:</b></p><p>
Research shows that individuals tend to apply to jobs, only if they meet all the listed job qualifications. Unsure if you check every box, but feeling inspired to enhance your career? Apply. We&rsquo;d love to consider your unique experiences and how you could make Hyatt even better.</p><p><i>
We value our relationships with recruitment partners and require that agencies contact us first before submitting any candidates. Hyatt will not be responsible for any fees and obligations associated with unsolicited submissions unless a formal agreement is in place.</i></p><p>
The salary range for this position is $100,000 -135,000. This position is also eligible to earn an annual bonus.</p><p></p><p><i><br>
The final pay rate/salary offered to the successful candidate will depend on experience, skill level and other qualifications for the role, as well as the location of the performance of work. Pay for the successful candidate will meet local requirements, including the local minimum wage rate.</i></p></div></div></div>

SENIOR MANAGER, GLOBAL BRAND STRATEGY & MARKETING

PepsiCo

<div>Overview:
<p>
At PepsiCo, you&rsquo;ll discover a place where our mission is to create smiles around the</p><p>
world. With a portfolio of more than 500 beloved brands including, Gatorade, Lay&rsquo;s</p><p>
and Quaker, our work touches millions of people every day.</p><p></p><p><br>
At the heart of the company is a team of thinkers, creators, and problem-solvers who</p><p>
collaborate to innovate and turn ideas into action. Driven by innovation and a focus</p><p>
on creating joyful moments through food and drinks, our decisions are guided by</p><p>
consumer centricity, creating opportunities for our associates to do meaningful work</p><p>
and make a lasting impact in the communities we serve.</p><p></p><p><br>
Whatever your role, you&rsquo;ll be part of a global community that values your ideas and empowers you to make an impact, on your career and on the world around you.</p><p></p><p><br>
The Gatorade AI &amp; Digital Capabilities team is seeking a results-oriented, strategic, and creative Associate Marketing Manager to help drive digital execution, owned platform evolution, and growth across the Gatorade portfolio.</p><p><br>
This role supports mid- to long-term business priorities while owning day-to-day execution across Gatorade.com, CRM, and key seasonal moments. The position blends strategic thinking with hands-on leadership, cross-functional coordination, and disciplined execution as Gatorade evolves its owned platforms to support AI-mediated discovery and commerce journeys.</p>
Responsibilities:
<p>
Strategy &amp; Portfolio Support</p><ul><li>
Support the development and execution of mid- and long-term strategies aligned to Gatorade&rsquo;s master brand strategy and revenue objectives.</li><li>
Partner with brand teams to ensure a cohesive business narrative, connecting longer-term priorities with near-term initiatives and execution.</li><li>
Monitor competitive activity, consumer behavior, and digital trends to inform platform priorities and business decision-making.</li></ul><p>
Owned Platform Evolution &amp; GEO Support</p><ul><li>
Support the day-to-day evolution of Gatorade&rsquo;s owned digital platforms in service of the brand&rsquo;s Generative Engine Optimization (GEO) strategy.</li><li>
Help operationalize AI-driven content, taxonomy, and site updates to ensure Gatorade is accurately represented and discoverable across AI-mediated consumer journeys.</li><li>
Partner with SEO, analytics, and platform teams to translate GEO learnings into practical on-site updates and executional improvements.</li><li>
Assist in tracking performance signals related to AI discoverability, search visibility, and content effectiveness across owned platforms.</li><li>
Contribute to testing and learning agendas that help evolve Gatorade.com as AI search and recommendation behaviors continue to change.</li></ul><p>
Gatorade.com Strategy &amp; Digital Operations</p><ul><li>
Own the Gatorade.com calendar, ensuring alignment across brands, campaigns, and seasonal priorities.</li><li>
Lead the weekly cross-functional Gatorade.com calendar meeting, driving clarity, accountability, and on-time execution.</li><li>
Oversee the creation and deployment of Gatorade.com assets, ensuring all imagery, tiles, and content are accurate, approved, and delivered on schedule.</li><li>
Own and maintain Gatorade.com FAQs, ensuring content is accurate, consumer-friendly, and consistently up to date.</li><li>
Serve as the Gatorade.com email brand lead, partnering with CRM and brand teams to deliver cohesive, on-brand messaging.</li><li>
Execute against the aligned email calendar, ensuring timely deployment and strong coordination across stakeholders.</li><li>
Actively participate in weekly CRM meetings, representing brand and site priorities.</li></ul><p>
What Success Looks Like</p><ul><li>
Strong, reliable day-to-day execution across Gatorade.com and CRM</li><li>
Clear progress in evolving owned platforms to support Gatorade&rsquo;s GEO and AI discoverability goals</li><li>
Seamless cross-functional collaboration across Digital, Brand, CRM, Analytics, and Platform teams</li><li>
Consistently high-quality, on-time delivery of assets across seasonal moments and always-on marketing</li><li>
A well-managed Gatorade.com that reflects brand priorities and adapts to emerging AI-driven discovery behaviors</li></ul><div>
Compensation and Benefits:</div><ul><li>
The expected compensation range for this position is between $93,500 - $156,450.<br>
</li><li>
Location, confirmed job-related skills, experience, and education will be considered in setting actual starting salary. Your recruiter can share more about the specific salary range during the hiring process.<br>
</li><li>
Bonus based on performance and eligibility target payout is 10% of annual salary paid out annually.<br>
</li><li>
Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement.<br>
</li><li>
In addition to salary, PepsiCo offers a comprehensive benefits package to support our employees and their families, subject to elections and eligibility: Medical, Dental, Vision, Disability, Health, and Dependent Care Reimbursement Accounts, Employee Assistance Program (EAP), Insurance (Accident, Group Legal, Life), Defined Contribution Retirement Plan.</li></ul><br>
<div></div>
Qualifications:
<ul><li>Bachelor&rsquo;s degree (required) in Marketing, Business, or a related field</li><li>
3&ndash;5 years of experience in digital marketing, brand marketing, or owned platform execution</li><li>
Experience supporting brand websites, CRM/email programs, or content platforms in a cross-functional environment</li><li>
Strong organizational and project-management skills with a proven ability to deliver on time</li><li>
Ability to translate strategy and insights into clear, executional actions</li><li>
Detail-oriented, reliable, and execution-focused</li><li>
Interest in AI-driven discovery, search, and evolving digital behaviors</li></ul>
&gt;:
<p>
Our Company will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Fair Credit Reporting Act, and all other applicable laws, including but not limited to, San Francisco Police Code Sections 4901-4919, commonly referred to as the San Francisco Fair Chance Ordinance; and Chapter XVII, Article 9 of the Los Angeles Municipal Code, commonly referred to as the Fair Chance Initiative for Hiring Ordinance.</p><p>
All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.</p><p>
PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity / Age</p><p>
If you'd like more information about your EEO rights as an applicant under the law, please download the available EEO is the Law &amp; EEO is the Law Supplement documents. View PepsiCo EEO Policy.</p><p>
Please view our Pay Transparency Statement</p></div>

Associate Marketing Manager, AI & Digital Transformation

Bisnow

<div>
 Our SelectLeaders client is looking for a National Operations Specialist (NOS) to join our team to provide on-site leadership and strategic direction across our portfolio of properties. The National Operations Specialist will be on-site at our properties in the event of a staff vacancy or additional training needs and will help accomplish the daily operations and sales and marketing plans for the property. A background in Student Housing, property management, or marketing and leasing is imperative to the success of this position.
 <br/>
 <br/>
 You will report to the Director, Training &amp; Support.
 <br/>
 <br/>
 This position is remote with 75% travel.
 <br/>
 <br/>
 The salary range is $65K to $75K, plus an annual bonus.
 <br/>
 <br/>
 <strong>
  Responsibilities
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Provide interim on-site leadership and strategic direction alongside Regional Managers during staffing transitions, ensuring operational continuity and performance stability
  </li>
  <li>
   Lead, coach, and develop site teams including Property Managers, Assistant Managers, Leasing &amp; Marketing Managers, Maintenance, and Community Assistants
  </li>
  <li>
   Oversee full property operations including leasing performance, marketing execution, financial management, and resident experience to increase occupancy and revenue goals
  </li>
  <li>
   Step into Property Manager responsibilities when needed, assisting with resident move-out, property turn, and move-in cycles
  </li>
  <li>
   Analyze budgets and monthly financial statements to identify variances, accruals, and reclasses while maintaining fiscal accountability
  </li>
  <li>
   Partner with revenue strategy by advising on pricing, concessions, and leasing tactics based on traffic, velocity, and conversion trends
  </li>
  <li>
   Facilitate resident mediation and conflict resolution to maintain positive community culture and retention
  </li>
  <li>
   Gain exposure to diverse operational models by traveling across 30+ markets nationwide, expanding business perspective and leadership experience
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Qualifications
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Bachelor's degree preferred or comparable experience in the student housing space
  </li>
  <li>
   3+ years' experience as a Property Manager or equivalent role
  </li>
  <li>
   Knowledge of the market competition, local businesses, and university
  </li>
  <li>
   Excellent planning to manage a team
  </li>
  <li>
   Communication with residents, team members, and senior management
  </li>
  <li>
   Driven individual
  </li>
  <li>
   True team player eager to help build the business
  </li>
  <li>
   Eagerness to provide the best resident experience
  </li>
  <li>
   Excellent project management
  </li>
  <li>
   Exceptional customer service and resident relations
  </li>
  <li>
   Desire to travel up to 75%
  </li>
  <li>
   Live within 1 hour of a major airport
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
 <br/>
 <br/>
 <ul>
  <li>
   Health (PPO or HSA), dental, and vision
  </li>
  <li>
   Flexible PTO
  </li>
  <li>
   13 paid holidays
  </li>
  <li>
   401K - 100% match up to 5%
  </li>
  <li>
   Annual review and bonus program
  </li>
  <li>
   Paid parental leave
  </li>
 </ul>
</div>


National Operations Specialist

WILSON SPORTING GOODS

<div>Overview:
<div>
At Wilson, we are here to empower every human to live like an athlete. Passion. Creativity. Integrity. Teamwork. Ambition. Innovation. These are the qualities that have made Wilson Sporting Goods Co. the number one sports equipment brand in the world. We come together to win, grow, and celebrate. We all play for Team Wilson. We all have a role to play within our organization and are working towards the same goal. One team, one dream.</div><div></div><div><br>
We believe that being an athlete isn&rsquo;t something you do, it&rsquo;s who you are. It&rsquo;s a universal code of conduct, a way of seeing the world and how you show up every day. We seek out diverse voices and welcome all perspectives. Our team is composed of individuals with unique backgrounds, points of view and experiences. These perspectives create a rich and diverse culture in which we learn from one another through empathy and inclusion.</div><div></div><div><br>
Evolving the sports world and being the best partner for players, athletes, and our community is no small task. We are continually looking to add enthusiastic, ambitious, team-first individuals who desire to make a difference &mdash;and who love to help others win. Together, we will create a better world through sport. Join us.</div><br>
<div></div>
What You'll Do:
<div><b>
 </b>We are currently seeking a <b>Graphic Designer </b>to join our Team Sports creative team. As the Team Sports Graphic Designer, you will work under the direction of the Senior Designer, providing design and creative solutions for marketing campaigns across basketball, football, volleyball and soccer. This includes partnerships with the NFL, NBA, WNBA, Cailtin Clark, NCAA, and the AVP. We are looking for someone who works well in a fast paced, dynamic, and creative environment. This individual will analyze briefs, collaborate on creative executions, and develop and present design solutions for some of our most highly visible campaigns.</div><div></div><div><br>
Specific responsibilities include, but are not limited to:</div><ul><li>
Partners with Senior Designer, marketing teams, and internal designers to develop campaigns and creative executions from concept to production.</li><li>
Concepts around high-level campaign strategy and builds visual centers for 360 teams and agencies to execute on.
</li><li>Designs across mediums including digital, social, D2C, marketing sell-in, activations/events, POP, packaging, and other specialty projects as assigned by the Senior Designer and Project Manager.</li><li>
Works with internal and external photographers on campaign and product photoshoots including shoots with Wilson Advisory Staff.
</li><li>Collaborates with copywriters on strategy, details, background, layouts and client direction for various projects.</li><li>
Responsible for the collection and transfer of files for all types of projects with foreign and domestic venders to sample and produce.</li><li>
Coordinates with Production Staff to define specifications for quoting and bidding of various projects within defined design perimeters of project to ensure quality and proper execution.</li><li>
Provides marketing with cost estimates on a project-by-project basis regarding outside costs involved.</li><li>
Responsible for the ongoing implementation of Macintosh computers as a design and production tool to achieve great creative and cost saving company goals. Learns software updates and enhancements.</li><li>
Works with the project manager to maintain job status and time manage multi projects at one time.
</li><li>Other duties as assigned.</li></ul><br>
<div></div>
What We're Looking For :
<div>
This role requires an Associate&rsquo;s Degree in Graphics or a related area; a Bachelor&rsquo;s Degree is preferred. We are looking for a candidate with a minimum of 2 years of in-house or agency graphic design experience and a solid portfolio of previous work.</div><div></div><div><br>
Other qualifications include:</div><ul><li>
Examples of campaign level strategy work and design build out.
</li><li>Excellent working knowledge of Mac computers and adobe software. Adobe Photoshop, Illustrator, InDesign, Figma and associated design software
</li><li>Needs a basic working knowledge of photography, and lighting
</li><li>Knowledge in Microsoft Word, Excel, PowerPoint.</li><li>
Basic understanding of print production.</li><li>
Solid attention to detail with strong organization and project management skills.</li><li>
Strong communication skills to effectively present information, respond to questions and work with the cross-functional teams.</li><li>
Proven ability to work under pressure, prioritize and meet multiple deadlines.</li><li>
Motion and video design abilities preferred.</li><li>
Photography and video knowledge preferred.</li><li>
Experiential design experience with brand retail or event activations preferred.</li></ul><div></div><div><b><br>
What We&rsquo;ll Provide</b></div><div></div><div><br>
A reasonable estimate of the <b>pay range is $65,000 - $75,000 per year</b> at the time of this posting. Within the range, individual pay is determined by factors such as job-related skills, relevant experience, education, and/or training. Please note that the range details reflect the base pay only and does not include our competitive bonus program.</div><div></div><div><br>
Located in the vibrant, sports-centric city of Chicago, Wilson Sporting Goods Co. global headquarters sits along the lakefront with first-class access to a burgeoning creative, innovative, energetic and active professional community. We offer an open, collaborative, high tech work environment with best-in-class amenities and perks, including:</div><div><br>
</div><ul><li>Medical, dental and vision
</li><li>Pre-tax transit discounts</li><li>
401(k) with company match</li><li>
Life insurance</li><li>
Paid maternity/paternity leave</li><li>
Professional development opportunities</li><li>
Volunteering programs</li><li>
Team building outings</li><li>
Discounts on Wilson and Amer Sports products</li><li>
On-site health club</li><li>
Summer hours</li><li>
Company-sponsored sports leagues/teams</li><li>
Fun, active company outings around major sports events</li></ul><div></div><div><br>
Wilson Sporting Goods Co. is an equal opportunity employer. Qualified applicants will be considered without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity, gender expression, protected veteran status, disability, or any other legally protected characteristics.</div></div>

Graphic Designer, Team Sports

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