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social media marketing specialist

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social media strategist

<div>
 
 The Social Media &amp; Content Strategist owns the social media and content strategy for all QC+ brands across all verticals, including F&amp;B, retail, membership, art &amp; design, and strategic partnerships.
 
 
 This role defines content pillars, platform strategies, publishing frameworks, audience segmentation approaches, and performance optimization plans across the full portfolio. It is responsible for translating brand and business priorities &mdash; set by Brand Managers and senior leadership &mdash; into cohesive digital storytelling strategies that drive measurable growth, engagement, and demand.
 
 
 The Social Media &amp; Content Strategist works closely with Brand Managers to ensure social and content plans are aligned with brand positioning and campaign objectives. The role also partners with PR &amp; Communications to integrate earned media narratives into digital content, and with Digital &amp; Performance Marketing to align organic and paid strategies.
 
 
 Beyond strategy, this role is responsible for briefing content production teams, setting quality and platform standards, and ensuring that agency-produced content meets the same benchmarks as in-house work.
 
 
 
 
 
 
 This role owns:
 
 
 <ul>
 <li>
 Social media strategy and content direction across all QC+ brands
 </li>
 <li>
 Content pillar definition, platform strategy, and audience segmentation
 </li>
 <li>
 Content calendar development in partnership with Brand Managers
 </li>
 <li>
 Creative briefing for content production teams
 </li>
 <li>
 Campaign content strategy for major activations and seasonal moments
 </li>
 <li>
 Social media performance tracking, reporting, and optimization
 </li>
 <li>
 Content quality standards and governance across in-house and agency output
 </li>
 <li>
 Community management frameworks and tone of voice standards
 </li>
 </ul>
 
 The role works in close coordination with Brand Managers, Digital Marketing, PR &amp; Communications, and content production teams.
 
 
 
 
 
 
 Key Responsibilities
 
 
 
 
 
 
 
 1. Social Media &amp; Content Strategy
 
 
 <ul>
 <li>
 Develop and own the overall social media and content strategy aligned with organizational and brand objectives
 </li>
 <li>
 Define content pillars, platform-specific approaches, and audience segmentation strategies for each brand
 </li>
 <li>
 Maintain distinct brand identities across the portfolio while ensuring strategic coherence and cross-brand synergies
 </li>
 <li>
 Identify trends, cultural moments, and content opportunities that enhance visibility and relevance
 </li>
 <li>
 Lead experimentation across formats including reels, carousels, stories, short-form video, and emerging platform features
 </li>
 </ul>
 
 
 
 
 
 2. Content Planning &amp; Calendar Management
 
 
 <ul>
 <li>
 Build and manage structured content calendars across all brands and platforms, ensuring consistency and clarity of messaging
 </li>
 <li>
 Work closely with Brand Managers to translate brand priorities, campaign objectives, and business targets into content plans
 </li>
 <li>
 Align content calendars with PR &amp; Communications narratives, partnership activations, and seasonal moments
 </li>
 <li>
 Ensure content planning cycles are disciplined, with adequate lead time for production and approval
 </li>
 </ul>
 
 
 
 
 
 3. Campaign Content Strategy
 
 
 <ul>
 <li>
 Lead the social media and content strategy for major campaigns, including seasonal launches, chef collaborations, cultural programming, membership drives, and partnership activations
 </li>
 <li>
 Develop campaign-specific content frameworks covering messaging, format mix, platform deployment, and sequencing
 </li>
 <li>
 Collaborate with Brand Managers and PR &amp; Communications to ensure campaigns are amplified cohesively across organic, paid, and earned channels
 </li>
 <li>
 Conduct post-campaign content performance reviews with clear learnings and recommendations
 </li>
 </ul>
 
 
 
 
 
 4. Content Production Briefing &amp; Quality Standards
 
 
 <ul>
 <li>
 Translate content strategy into clear, actionable creative briefs for content production teams
 </li>
 <li>
 Set and enforce content quality standards, platform specifications, and brand consistency across all output
 </li>
 <li>
 Review and approve content before publication to ensure strategic alignment and production quality
 </li>
 <li>
 Ensure agency-produced social media content meets the same standards and frameworks as in-house content
 </li>
 </ul>
 
 This role defines the WHAT: themes, messaging, formats, and platform direction. Content production teams deliver the HOWL: shoots, edits, and design execution.
 
 
 
 
 
 
 5. Performance &amp; Optimization
 
 
 <ul>
 <li>
 Own social media performance tracking across all brands, monitoring engagement quality, audience growth, conversion signals, and content effectiveness
 </li>
 <li>
 Provide regular performance reporting to Brand Managers and senior leadership with clear insights and optimization recommendations
 </li>
 <li>
 Optimize content strategy, format mix, and posting cadence based on data and audience insights
 </li>
 <li>
 Work with the Digital Marketing Specialist to align organic content performance with paid media strategy
 </li>
 </ul>
 
 
 
 
 
 6. Community Management &amp; Governance
 
 
 <ul>
 <li>
 Define and maintain community management guidelines, response frameworks, and escalation protocols across all brand accounts
 </li>
 <li>
 Set tone of voice standards for community interaction, ensuring consistency with each brand&rsquo;s positioning
 </li>
 <li>
 Provide guidance to Marketing Specialists and agency teams on best practices for community engagement
 </li>
 <li>
 Monitor audience sentiment and surface insights that inform content and brand strategy
 </li>
 </ul>
 
 
 
 
 
 7. Agency Oversight (Social Media Content)
 
 
 <ul>
 <li>
 Set content frameworks, quality benchmarks, and brand standards that external agency partners must follow for social media content production &ndash; for accounts managed by external agencies
 </li>
 <li>
 Review agency-produced content plans and output to ensure alignment with brand positioning and platform strategy
 </li>
 <li>
 Provide structured feedback to agencies
 </li>
 <li>
 Collaborate with Brand Managers on agency performance reviews as they relate to social media and content quality
 </li>
 </ul>
 
 
 
 
 
 Qualifications
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Marketing, Communications, Media, or a related field
 </li>
 <li>
 8 to 10 years of experience in social media strategy and digital content development, with progressive responsibility
 </li>
 <li>
 Proven experience leading social media and content strategy across multi-brand or multi-channel portfolios
 </li>
 <li>
 Strong understanding of analytics tools, platform insights, and content performance measurement
 </li>
 <li>
 Experience briefing and directing content production teams, including video, design, and copywriting
 </li>
 <li>
 Experience setting standards for and overseeing agency-produced social media content
 </li>
 <li>
 Experience in hospitality, lifestyle, or cultural sectors is preferred
 </li>
 <li>
 GCC or Middle East experience is strongly preferred
 </li>
 <li>
 Strategic thinker with strong digital fluency and platform expertise
 </li>
 <li>
 Deep understanding of audience behavior, content trends, and platform dynamics across Instagram, TikTok, YouTube, LinkedIn, and emerging channels
 </li>
 <li>
 Ability to maintain distinct brand voices across a diverse portfolio while ensuring strategic coherence
 </li>
 <li>
 Analytical mindset with the ability to translate data into actionable content decisions
 </li>
 <li>
 Strong creative judgment &mdash; able to evaluate content quality and provide clear, constructive direction
 </li>
 <li>
 Confident communicator who can lead through influence, particularly when briefing production teams and setting standards for agency partners
 </li>
 <li>
 Highly organized and deadline-driven, with the ability to manage multiple brands and content streams simultaneously
 </li>
 <li>
 Comfortable operating in a fast-paced environment where priorities shift and adaptability is essential
 </li>
 </ul>
 
 
</div>

Social Media Content Strategist

Black pearl

<div><div><h3 class="jobSectionHeader">Job Information</h3>
<ul><div>Date Opened
<div>04/15/2026
</div></div><div>Job Type
<div>Full time
</div></div><div>Industry
<div>Hospitality
</div></div><div>City
<div>Doha
</div></div><div>Country
<div>Qatar
</div></div><div>Zip/Postal Code
<div>00000
</div></div><div>Number of Positions
<div>1
</div></div></ul></div><div><h3 class="jobSectionHeader">Job Description</h3>
<div>Our client is a dynamic cultural and commercial ecosystem that transforms heritage into vibrant, revenue-driving experiences. Operating across hospitality, retail, membership, and strategic partnerships, the organization uses social media as its primary engine for audience connection and brand visibility. We are seeking a strategic lead to own the digital presence and content storytelling for this diverse brand portfolio. 
The Social Media &amp; Content Strategist defines the &quot;What&quot; of the brand&rsquo;s digital identity, setting the themes, messaging, and platform direction. This role translates business priorities into high-performing content strategies that drive measurable growth and demand across all verticals, including F&amp;B and Art &amp; Design. You will act as a central pillar, coordinating between Brand Managers, PR, and production teams to ensure a coherent yet distinctive presence for every brand in the portfolio. 
Key Responsibilities 
<ul><li>
 Strategic Architecture: Architect and own the comprehensive social media and content strategy, ensuring platform-specific approaches are aligned with organizational growth objectives. 
</li><li>
 Portfolio Coherence: Maintain distinct brand identities for various verticals (F&amp;B, Retail, Membership) while ensuring strategic synergies across the entire digital ecosystem. 
</li><li>
 Content Lifecycle Management: Manage the end-to-end content planning cycle, from defining content pillars to overseeing structured publishing calendars and platform experimentation. 
</li><li>
 Creative Direction: Translate high-level business priorities into actionable creative briefs for production teams, defining the &quot;What&quot; (themes and messaging) while guiding the &quot;How&quot; (execution). 
</li><li>
 Performance Engineering: Direct social media performance tracking, utilizing data to optimize engagement quality, audience growth, and conversion signals. 
</li><li>
 Operational Governance: Establish and enforce content quality standards, community management frameworks, and tone of voice protocols across both in-house and agency teams.</li></ul><div></div><h3 class="jobSectionHeader"> 
Requirements</h3><ul><li> Education: Bachelor&rsquo;s degree in Marketing, Communications, or Media.</li><li> 
 Experience: 8&ndash;10 years in social media strategy, ideally within the hospitality, lifestyle, or cultural sectors.</li><li> 
 Expertise: Deep fluency in Instagram, TikTok, YouTube, and LinkedIn, with a proven ability to translate analytics into actionable decisions.</li><li> 
 Soft Skills: Strong creative judgment, organized, and capable of leading through influence in a fast-paced environment.</li><li> 
 Regional Knowledge: GCC or Middle East experience is strongly preferred.</li></ul><div> 
Work Location:</div> 
Qatar 
To view other vacancies we have, please check our website (www.blackpearlconsult.com) and follow us on our social media accounts - LinkedIn / Instagram 
Follow the Black Pearl channel on WhatsApp. 
Disclaimer: Black Pearl will never ask for money or any form of charge our candidates just to process or consider their application for any of our available vacancies. If you happen to receive such a request from any members of our staff or other individuals claiming to be part of Black Pearl, please do call our office at +9712 622 55 03 or drop us a message on our website - www.blackpearlconsult.com.</div></div></div>

Social Media & Content Strategist

Prego Italian Restaurant 

We are looking for a social media specialist to develop and implement social media strategies, creates engaging content (text, images, video), manages online communities by responding to comments and messages, analyzes performance metrics to generate reports, and runs paid campaigns to increase brand awareness and engagement.They are responsible for maintaining brand consistency across platforms like X, Instagram, and TikTok, and must stay up-to-date with the latest trends and platform changes. Key responsibilities<ul><li>Strategy and planning: Develop, implement, and manage social media strategies aligned with marketing goals. Create and maintain content calendars.</li><li>Content creation: Produce a variety of creative content, including writing copy, designing graphics, and editing videos for platforms like Instagram, Facebook, and TikTok.</li><li>Community management: Monitor social media accounts, respond to comments, messages, and mentions, and engage with followers.</li><li>Campaign management: Plan and execute social media campaigns, including paid advertising to boost reach and engagement.</li><li>Analytics and reporting: Track and analyze key performance metrics, generate reports on campaign performance, and use data to optimize future strategies.</li><li>Collaboration: Work with other departments, such as marketing and design, to ensure brand consistency across all communications. Manage relationships with influencers and brand ambassadors.</li><li>Trend monitoring: Stay informed about the latest social media trends, tools, and platform updates.</li></ul>Required skills and qualifications<ul><li>Experience: Proven experience in social media marketing and a history of using social media to build brand awareness.</li><li>Technical skills: Proficiency with social media management and analytics tools (e.g., Google Analytics), and skills in content creation, copywriting, and editing. Knowledge of SEO is also beneficial.</li><li>Soft skills: Excellent communication, writing, and presentation skills are crucial. Creativity, organizational skills, and the ability to work both independently and as part of a team are also important.</li><li>Education: A bachelor's degree in marketing, communications, business, or a related field is often required.</li></ul>Job Type: Full-timeWork Location: In person

Social Media Specialist

Click Solutions

Social Media Designer / PhotographerWe are seeking a creative and versatile Social Media Designer / Photographer to join our team. This role is ideal for someone passionate about visual storytelling, with a strong eye for design and the ability to create compelling content that drives engagement across digital platforms.Key Responsibilities<ul><li>Capture and edit high-quality photos and short-form videos for social media platforms.</li><li>Design visually engaging content including posts, stories, reels, and advertisements.</li><li>Ensure all visuals align with brand identity and marketing strategies.</li><li>Collaborate with the marketing team to plan and execute content calendars.</li><li>Stay up to date with social media trends, platform updates, and design best practices.</li><li>Optimize content for different platforms, focusing on mobile-first formats.</li><li>Manage and organize digital assets (photos, videos, templates).</li><li>Assist in creative direction for photoshoots, campaigns, and collaborations.</li></ul>Qualifications<ul><li>Minimum 1 year experience in photography and graphic design (portfolio required).</li><li>Proficiency in Adobe Creative Suite (Photoshop, Illustrator, Lightroom; video editing tools are a plus).</li><li>Strong understanding of social media platforms such as Instagram, TikTok, and LinkedIn.</li><li>Knowledge of composition, lighting, and editing techniques.</li><li>Ability to manage multiple projects and meet deadlines.</li><li>Familiarity with tools like Canva, CapCut, or similar platforms.</li><li>Background in marketing, branding, or digital content creation.</li><li>Full proficiency in Arabic and English</li><li>Valid QID with authorization to work in Qatar.</li></ul>Send your CV to: recruitment@clicksolutionsglobal.comWhatsApp: +974 77002404Job Type: Full-timeLocation: QatarPay: QAR2,500.00 - QAR3,000.00 per monthWork Location: In person

Social Media Designer/ Photographer

AFG College with UoA

Social Media Marketing Specialist- Laduree Paris/Prime Qatar-Job Overview The Social Media Marketing Specialist develops and executes social media strategies to enhance brand visibility, drives engagement, and increases sales across platforms like Instagram, TikTok, and Facebook, while maintaining a luxury, sophisticated brand voice.Key Responsibilities&middot; Content Creation &amp; Management: Plan, curate, and produce high-quality content, including reels, stories, and photography, ensuring it aligns with Ladur&eacute;e&rsquo;s luxurious, aesthetic, and elegant branding.&middot; Strategy Development: Develop monthly content calendars and long-term social media strategies focused on increasing followership, catering revenue, and brand awareness.&middot; Community Engagement: Actively manage social media accounts, responding to comments and direct messages in a timely manner, maintaining high-end customer service standards.&middot; Paid Social Campaigns: Plan, execute, and monitor paid advertising campaigns (Meta Ads Manager, TikTok Ads) to optimize ROI and reach new audiences.&middot; Influencer Relations: Collaborate with local Qatari influencers and lifestyle personalities for brand activations and product launches.&middot; Analytics &amp; Reporting: Track, analyze, and report on key performance metrics (reach, engagement, conversion) using tools like Meta Business Suite and Google Analytics to optimize performance.&middot; Trends &amp; Monitoring: Stay updated on social media trends, F&amp;B industry developments in Qatar, and competitor activities.Required Skills and Qualifications&middot; Experience: 2&ndash;4 years of experience in social media management, preferably within the F&amp;B, luxury, or hospitality sectors.&middot; Creativity: Strong visual storytelling skills, with experience in photography, videography, and editing (e.g., CapCut, Adobe Creative Suite).&middot; Tools: Proficiency in Hootsuite, Meta Business Suite, Canva, and analytical tools.&middot; Personality: Creative, detail-oriented, and able to work independently in a fast-paced environment.Job Type: Full-timePay: QAR5,000.00 - QAR6,000.00 per monthWork Location: In person

Social Media Marketing Specialist

Prime Group

Social Media Marketing Specialist Job Overview The Social Media Marketing Specialist develops and executes social media strategies to enhance brand visibility, drives engagement, and increases sales across platforms like Instagram, TikTok, and Facebook, while maintaining a luxury, sophisticated brand voice.Key Responsibilities&middot; Content Creation &amp; Management: Plan, curate, and produce high-quality content, including reels, stories, and photography, ensuring it aligns with Ladur&eacute;e&rsquo;s luxurious, aesthetic, and elegant branding.&middot; Strategy Development: Develop monthly content calendars and long-term social media strategies focused on increasing followership, catering revenue, and brand awareness.&middot; Community Engagement: Actively manage social media accounts, responding to comments and direct messages in a timely manner, maintaining high-end customer service standards.&middot; Paid Social Campaigns: Plan, execute, and monitor paid advertising campaigns (Meta Ads Manager, TikTok Ads) to optimize ROI and reach new audiences.&middot; Influencer Relations: Collaborate with local Qatari influencers and lifestyle personalities for brand activations and product launches.&middot; Analytics &amp; Reporting: Track, analyze, and report on key performance metrics (reach, engagement, conversion) using tools like Meta Business Suite and Google Analytics to optimize performance.&middot; Trends &amp; Monitoring: Stay updated on social media trends, F&amp;B industry developments in Qatar, and competitor activities.Required Skills and Qualifications&middot; Experience: 2&ndash;4 years of experience in social media management, preferably within the F&amp;B, luxury, or hospitality sectors.&middot; Creativity: Strong visual storytelling skills, with experience in photography, videography, and editing (e.g., CapCut, Adobe Creative Suite).&middot; Tools: Proficiency in Hootsuite, Meta Business Suite, Canva, and analytical tools.&middot; Personality: Creative, detail-oriented, and able to work independently in a fast-paced environment.Job Type: Full-timePay: QAR5,000.00 - QAR6,000.00 per monthWork Location: In person

Arizona Dermaceuticals & Aesthetics

Job Title: Social Media ManagerJoin a Growing Global Skincare BrandArizona Dermaceuticals &amp; Aesthetics is expanding its digital presence and looking for a creative, data-driven Social Media Manager to lead our online growth. If you&rsquo;re passionate about skincare, beauty trends, and building engaging content that converts, this role offers the chance to make a real impact in a fast-growing international brand.You&rsquo;ll have the opportunity to shape our voice across platforms, collaborate with a dynamic team, and grow your career in the thriving beauty and aesthetics industry.What You&rsquo;ll Do<ul><li>Plan, create, and manage content across platforms (Instagram, Facebook, TikTok, LinkedIn)</li><li>Develop and execute social media strategies to increase brand awareness and engagement</li><li>Monitor trends in skincare, beauty, and digital marketing</li><li>Manage content calendars and posting schedules</li><li>Engage with followers, respond to messages, and build community relationships</li><li>Analyze performance metrics and optimize campaigns based on data insights</li><li>Collaborate with marketing, design, and product teams</li><li>Run paid social media campaigns and track ROI</li></ul>What We&rsquo;re Looking For<ul><li>2+ years of experience as a Social Media Manager, Digital Marketing Specialist, or similar role</li><li>Strong understanding of major social media platforms and trends</li><li>Experience with content creation (graphics, captions, short-form video)</li><li>Familiarity with tools like Meta Business Suite, Hootsuite, or similar</li><li>Basic knowledge of SEO, analytics, and paid advertising</li><li>Excellent communication and organizational skills</li><li>Interest or experience in skincare, beauty, or wellness industry is a plus</li></ul>Salary &amp; Benefits<ul><li>Salary: QAR 12,000 &ndash; QAR 18,000 per month (depending on experience)</li><li>Performance-based bonuses</li><li>Career growth and advancement opportunities</li><li>Supportive and collaborative team environment</li></ul>About the CompanyArizona Dermaceuticals &amp; Aesthetics is a modern skincare and wellness company focused on delivering high-quality dermaceutical products and aesthetic solutions. With a growing international presence, we combine science-backed skincare with innovative beauty technologies to help clients achieve healthy, radiant skin.Why Work With Us<ul><li>Be part of a fast-growing global skincare brand</li><li>Work in a creative, trend-driven environment</li><li>Opportunities to grow into senior marketing roles</li><li>Make a visible impact on brand growth and strategy</li></ul>Apply NowIf you&rsquo;re ready to take ownership of a brand&rsquo;s digital voice and grow your career in the beauty industry, we&rsquo;d love to hear from you. Apply today and join Arizona Dermaceuticals &amp; Aesthetics.Pay: QAR12,000.00 - QAR18,000.00 per monthWork Location: In person

Social Media Manager

Explore 232+ Social media strategist in Doha this May. Find roles across top companies and apply now to boost your career.

232 social media strategist jobs In Doha

Social Media Content Strategist

Social Media & Content Strategist

Social Media Specialist

Social Media Designer/ Photographer

Social Media Marketing Specialist

Social Media Marketing Specialist

Social Media Manager