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website optimization strategist

Xynotech

About the RoleWe are looking for an SEO &amp; Growth Specialist to drive digital growth for Xynotech, its group companies, and VendifAI. This role focuses on SEO, email marketing, and AI-driven content, with a strong emphasis on turning traffic into qualified leads and measurable business results.What You&rsquo;ll Be Doing<ul><li>Plan and execute email marketing campaigns and nurture flows end-to-end.</li><li>Manage technical SEO, on-page SEO, AEO, and GEO across all websites.</li><li>Optimize content for AI search engines and answer platforms, not just Google.</li><li>Create and refine marketing content using AI tools (ChatGPT, Claude, Gemini).</li><li>Track and report performance using GA4, Search Console, and Looker Studio, focusing on leads and conversions.</li><li>Work closely with the Marketing Manager to plan campaigns and hit growth targets.</li></ul>What We Look For<ul><li>3+ years of experience in SEO and email marketing.</li><li>Comfortable using AI tools in daily workflows.</li><li>Proven track record of driving leads and conversions.</li><li>Strong written English skills.</li><li>Self-driven and able to own growth outcomes.</li></ul>Nice to Have<ul><li>Experience with Mailchimp, HubSpot, or similar tools.</li><li>Basic knowledge of paid ads (Google Ads, Meta Ads).</li></ul>Work Location: Hybrid remote in Karachi

SEO & Growth Specialist

Max&Shawn

Job OverviewWe&rsquo;re hiring a Senior Upwork Business Development / Bidder who has a proven track record of success on Upwork&mdash;someone who lives and breathes high-value software deals and can confidently lead our international sales strategy.This is not a remote role. You&rsquo;ll be working on-site at our Karachi office in North Nazimabad, collaborating closely with our development and marketing teams to win high-ticket web and mobile app development projects.Key Responsibilities<ul><li>Craft winning proposals for web development, custom software, and mobile app projects.</li><li>Strategize bidding to attract high-value clients across the US, UK, UAE, and EU markets.</li><li>Manage and optimize our Upwork profile(s) to maintain Top Rated / Top Rated Plus / Expert-Vetted status.</li><li>Follow up, negotiate, and close deals valued at $5,000+ consistently.</li><li>Collaborate with technical teams to deliver proposals that are both technically sound and client-focused.</li><li>Keep up with Upwork algorithm changes, trends, and buyer behaviors.</li></ul>Must-Have Requirements<ul><li>Minimum 3 years of hands-on experience with Upwork bidding and strategy.</li><li>Proven track record of closing high-ticket deals ($5K-$30K+) in web &amp; app development.</li><li>Deep understanding of Upwork policies, categories, client engagement cycles, and sales funnels.</li><li>Fluent in spoken and written English with excellent communication and negotiation skills.</li><li>Results-driven mindset with analytical thinking and CRM knowledge.</li><li>Must be willing to work on-site in North Nazimabad, Karachi.</li></ul>Important NoteAll applicants must present verifiable proof of Upwork success, including past contracts, earnings, and communication samples. These will be thoroughly reviewed during the interview process.About UsWe are a fast-growing IT company delivering scalable and custom web, mobile, and SaaS solutions globally. Our projects span across fintech, healthtech, logistics, and e-commerce&mdash;backed by a creative and results-oriented team.How to ApplyIf you&rsquo;re a closer, a strategist, and a high-performer on Upwork&mdash;we want to meet you.Apply now with:<ul><li>Your resume</li><li>A portfolio of your Upwork success</li><li>A brief summary of your biggest closed deal on Upwork</li></ul>Job Type: Full-timePay: Rs70,000.00 - Rs90,000.00 per monthExperience:<ul><li>Website Developement : 3 years (Required)</li><li>Mobile App Development : 2 years (Required)</li><li>Upwork bidding: 2 years (Required)</li></ul>Location:<ul><li>Karachi (Required)</li></ul>Work Location: In person

Upwork Business Development Lead

ITSolution24x7

Red Feather Solutions (RFS) is seeking a results-driven and analytical SEO Executive to join our team. The ideal candidate should have hands-on experience in on-page, off-page, and technical SEO, with a strong understanding of search engine algorithms and performance optimization strategies.The candidate must be capable of independently managing SEO campaigns, improving keyword rankings, and driving organic traffic growth.Key Responsibilities<ul><li>Conduct keyword research and competitor analysis to identify growth opportunities.</li><li>Implement on-page SEO strategies including meta tags, content optimization, internal linking, and technical improvements.</li><li>Execute off-page SEO activities such as high-quality link building and outreach.</li><li>Monitor website performance using tools like Google Analytics, Google Search Console, and other SEO tools.</li><li>Perform regular technical SEO audits and recommend improvements.</li><li>Optimize website structure, speed, and mobile responsiveness for better rankings.</li><li>Track rankings, traffic, and conversions, and prepare performance reports.</li><li>Collaborate with content writers, developers, and designers to implement SEO best practices.</li><li>Stay updated with the latest SEO trends, algorithm updates, and industry changes.</li></ul>Required Skills &amp; Qualifications<ul><li>2&ndash;4 years of hands-on experience in SEO.</li><li>Strong understanding of on-page, off-page, and technical SEO.</li><li>Experience with SEO tools (e.g., Ahrefs, SEMrush, Moz, Screaming Frog, etc.).</li><li>Solid knowledge of Google Analytics and Google Search Console.</li><li>Understanding of keyword research, backlink strategies, and content optimization.</li><li>Basic knowledge of HTML and website structure (preferred).</li><li>Strong analytical and reporting skills.</li><li>Ability to work independently and meet deadlines.</li></ul>Why Join Red Feather Tech?<ul><li>Competitive salary package</li><li>Growth-oriented and innovative work environment</li><li>Performance-based bonuses</li><li>Paid time off</li><li>Team-building activities and company events</li></ul>Location: Gulshan Block 10-A, Karachi Shift Timings: 1:00 PM &ndash; 10:00 PM Job Type: Full-time (On-site)Job Type: Full-timePay: Rs50,000.00 - Rs100,000.00 per monthApplication Question(s):<ul><li>What&rsquo;s your earliest possible joining date</li><li>What is your current and expected salary</li><li>Which SEO tools are you most experienced with?</li><li>How many years of hands-on experience do you have in SEO?</li><li>Our office is located at Gulshan Block 10-A, are you available to work in shift timings 1 pm till 10 pm</li><li>Do you have experience working on RSP campaigns?</li></ul>Education:<ul><li>Bachelor's (Required)</li></ul>Work Location: In person

SEO Executive

Inqline

Senior SEO &amp; AI Search Growth Manager (B2B SaaS, SEO, GEO, AEO, Organic Acquisition &amp; Product Marketing)About the RoleWe are seeking a highly experienced Senior SEO &amp; AI Search Growth Manager to own and scale our organic growth strategy across traditional search engines and emerging AI-powered discovery platforms.The ideal candidate has 5+ years of hands-on experience improving search rankings, organic traffic, qualified leads, and revenue through technical SEO, content strategy, programmatic SEO, product marketing, conversion optimization, and authority development.This role combines the technical depth of a senior SEO specialist with the commercial mindset of a growth and product marketing leader. You will be responsible for transforming search demand, buyer intent, competitive insights, and product capabilities into an integrated organic growth system that supports awareness, acquisition, conversion, and revenue.The preferred candidate will have experience working with B2B SaaS, AI, technology, Promoting and Marketing Software Products and Application. Experience in SaaS Product Marketing (SEO,AEO,GEO,SMM), Content Generation, and AI-assisted marketing workflows is highly valuable.The profile requires experience across technical SEO, programmatic content, SaaS product digital marketing on multiple channels/platforms, partnerships, community building, performance marketing, and AI-driven demand generation, including growth driven technology and SaaS-focused companies.Key ResponsibilitiesSEO Strategy &amp; Organic Growth<ul><li>Own and execute the company's end-to-end organic growth strategy.</li><li>Develop scalable SEO roadmaps aligned with company growth objectives.</li><li>Increase qualified organic traffic, product signups, demo requests, and marketing-qualified leads (MQLs).</li><li>Build SEO initiatives that contribute directly to sales pipeline and revenue.</li><li>Identify new growth opportunities through keyword research, customer insights, and competitor analysis.</li><li>Establish quarterly SEO goals, KPIs, forecasts, and growth plans.</li><li>Collaborate with executive leadership on strategic growth initiatives.</li></ul>Technical SEO<ul><li>Perform comprehensive technical SEO audits and prioritize implementation.</li><li>Improve website architecture, crawlability, indexation, rendering, canonicalization, and internal linking.</li><li>Optimize Core Web Vitals, page speed, mobile usability, and website performance.</li><li>Implement structured data using SoftwareApplication, Organization, FAQ, Article, Breadcrumb, and other relevant schema types.</li><li>Monitor website health using Google Search Console, Screaming Frog, GA4, and Ahrefs.</li><li>Work closely with Engineering to ensure SEO best practices are implemented during product and website releases.</li><li>Continuously identify and resolve technical issues affecting search visibility.</li></ul>Keyword Research &amp; Competitive Intelligence<ul><li>Conduct comprehensive keyword research across awareness, consideration, and decision stages.</li><li>Identify high-intent commercial keywords that drive qualified traffic.</li><li>Analyze competitors' keyword strategies, content, backlinks, and search visibility.</li><li>Build keyword clusters, topical maps, and SEO roadmaps.</li><li>Discover content gaps and opportunities to outperform competitors. And produce Content accordingly.</li><li>Monitor search trends, algorithm updates, and customer search behavior.</li></ul>Content Strategy &amp; Product-Led SEO<ul><li>Develop SEO-driven content strategies aligned with customer pain points and buyer intent.</li><li>Build topic clusters that establish long-term topical authority.</li><li>Create SEO Strategies and Content for:</li><li>Feature Pages</li><li>Solution Pages</li><li>Industry Pages</li><li>Integration Pages</li><li>Comparison Pages</li><li>Alternative Pages</li><li>Use Case Pages</li><li>Landing Pages</li><li>Documentation</li><li>Knowledge Base</li><li>Blog Content</li><li>Optimize existing website content and create new content for rankings, engagement, and conversions.</li><li>Produce detailed SEO briefs and Content for the SaaS Product.</li><li>Ensure all content aligns with product positioning and business objectives.</li></ul>Programmatic SEO<ul><li>Identify scalable SEO opportunities using programmatic landing pages.</li><li>Build SEO frameworks for:</li><li>Industry Pages</li><li>Feature Pages</li><li>Integrations</li><li>Use Cases</li><li>Competitor Comparisons</li><li>Location Pages (where applicable)</li><li>Collaborate with Product and Engineering teams to develop technically sound page templates.</li><li>Ensure programmatic content delivers real value while avoiding duplicate or thin content.</li><li>Measure performance and continuously optimize templates.</li></ul>AI Search Optimization (GEO, AEO &amp; LLM SEO)<ul><li>Develop strategies to improve visibility across AI-powered search platforms including ChatGPT, Google AI Overviews, Gemini, Claude, and Perplexity.</li><li>Conduct AI Search Visibility Audits.</li><li>Implement:</li><li>Generative Engine Optimization (GEO)</li><li>Answer Engine Optimization (AEO)</li><li>Large Language Model (LLM) SEO</li><li>Semantic SEO</li><li>Entity SEO</li><li>Knowledge Graph Optimization</li><li>Optimize content for featured answers, conversational queries, comparison searches, and problem-based questions.</li><li>Improve entity recognition through structured data and authority development.</li><li>Build topical authority that increases the likelihood of being referenced by AI systems.</li><li>Stay current with emerging AI search technologies and algorithm changes.</li></ul>Authority Building &amp; Digital PR<ul><li>Develop and execute ethical, white-hat link-building campaigns.</li><li>Build relationships with industry publications, partners, influencers, and technology communities.</li><li>Execute guest posting, digital PR, resource link building, and outreach campaigns.</li><li>Analyze competitor backlink profiles and Implement/identify strategic opportunities.</li><li>Focus on earning high-authority editorial backlinks that improve domain authority and search visibility.</li><li>Digital Marketing, SMM, LinkedIn Optimization for Lead Strategy and Product Growth</li><li>Avoid manipulative or black-hat link-building practices.</li></ul>Product Marketing &amp; Demand Generation<ul><li>Partner with Product, Technical, Sales, and Customer Success teams to align SEO with business objectives.</li><li>Support product launches with SEO-focused landing pages and content strategies.</li><li>Translate product capabilities into customer-centric messaging.</li><li>Produce content that drives product awareness, demo requests, and free trial signups.</li><li>Build comparison, integration, and industry-specific pages that support the buyer journey.</li><li>Collaborate with Product Marketing to strengthen positioning and messaging across digital organic channels.</li><li>Work across multiple digital marketing channels including LinkedIn growth, YouTube marketing, Facebook Ads, podcast marketing, community engagement, and strategic networking to build brand visibility, qualified pipeline, and high-value business relationships.</li></ul>Analytics &amp; Performance<ul><li>Measure SEO success beyond rankings by tracking:</li><li>Organic Traffic</li><li>Marketing Qualified Leads (MQLs)</li><li>Sales Qualified Leads (SQLs)</li><li>Demo Requests</li><li>Free Trial Signups</li><li>Organic Pipeline</li><li>Revenue Attribution</li><li>Build dashboards using Google Analytics 4, Looker Studio, Google Search Console, and Ahrefs.</li><li>Analyze user behavior and conversion funnels.</li><li>Conduct ongoing SEO experiments to improve traffic quality and conversion rates.</li><li>Deliver clear, actionable reports to leadership with insights and recommendations.</li></ul>Cross-Functional Collaboration<ul><li>Work closely with Product, Engineering, Design, Sales, Customer Success, and Marketing teams.</li><li>Translate SEO requirements into clear technical specifications for developers.</li><li>Produce and Review deliverables and maintain consistent quality standards.</li><li>Establish scalable workflows, documentation, and SEO best practices across the organization.</li></ul>Required Qualifications<ul><li>5+ years of hands-on experience in SEO, Organic Growth, and Digital Marketing.</li><li>Proven success growing organic traffic, qualified leads, and revenue for B2B SaaS or Web Applications.</li><li>Strong expertise in Technical SEO, On-Page SEO, Keyword Research, Content Strategy and Creation, and Internal Linking.</li><li>Deep understanding of search intent, customer journeys, and conversion funnels.</li><li>Experience developing SEO strategies for competitive industries.</li><li>Hands-on experience with structured data, schema markup, and technical website optimization.</li><li>Experience creating scalable content strategies and topic clusters.</li><li>Working knowledge of GEO, AEO, LLM SEO, semantic SEO, entity optimization, and AI-powered search.</li><li>Experience building and implementing content strategies across awareness, consideration, and decision stages.</li><li>Familiarity with Programmatic SEO and automation workflows.</li><li>Strong analytical mindset with experience measuring SEO impact on business outcomes.</li><li>Excellent communication, stakeholder management, and project management skills.</li><li>Ability to work independently in a fast-paced, cross-functional environment.</li></ul>Preferred Qualifications<ul><li>Experience with B2B SaaS, AI, Technology, Cloud, Web Application or Enterprise Software.</li><li>Experience optimizing websites for AI-powered search platforms.</li><li>Knowledge of GEO, AEO, LLM SEO, Entity SEO, and Semantic SEO.</li><li>Experience supporting Product Marketing and Go-to-Market initiatives.</li><li>Experience with developer-focused products or technical documentation.</li></ul>Tools &amp; Platforms<ul><li>Google Analytics 4 (GA4)</li><li>Google Search Console</li><li>Ahrefs</li><li>SEMrush</li><li>Screaming Frog</li><li>Moz</li><li>GTmetrix</li><li>Looker Studio</li><li>Google Tag Manager</li><li>BuzzStream</li><li>Pitchbox</li><li>Hunter.io</li><li>Grammarly</li><li>ChatGPT</li><li>Claude</li><li>Gemini</li><li>Perplexity</li><li>AI-assisted SEO and content optimization tools</li></ul>Key Performance Indicators (KPIs)Success in this role will be measured by:<ul><li>Growth in qualified organic traffic.</li><li>Increase in high-intent keyword rankings.</li><li>Growth in Marketing Qualified Leads (MQLs).</li><li>Increase in demo requests and free trial signups.</li><li>Growth in sales pipeline influenced by organic search.</li><li>Improvement in conversion rates from organic traffic.</li><li>Expansion of topical authority and non-branded search visibility.</li><li>Increased visibility in AI-generated search results.</li><li>Improvement in Core Web Vitals and technical SEO health.</li><li>Growth in high-quality referring domains and digital authority.</li></ul>Why Join Us?This is an opportunity to shape the organic growth strategy of a fast-growing B2B SaaS company at the intersection of traditional SEO and AI-powered search.We are looking for someone who combines strategic thinking with hands-on execution. This person should be able to conduct a technical audit, develop and implement a content strategy, review schema, analyze competitors, collaborate with developers, support a product launch, manage an outreach campaign, and explain the commercial impact of the work to leadership.The right candidate will focus not only on rankings and traffic, but also on qualified acquisition, conversion, pipeline, and long-term business growth across multiple platforms. They will use AI to improve speed and efficiency without sacrificing originality, accuracy, compliance, or human judgment.Education:<ul><li>Bachelor's (Required)</li></ul>Experience:<ul><li>B2B SaaS, AI, technology: 5 years (Required)</li><li>SEO: 5 years (Required)</li></ul>Language:<ul><li>English (Required)</li></ul>Work Location: In person

Senior SEO & AI Search Growth Manager

Strugbits (PVT.) LTD

Are you passionate about building visually appealing, high-performing websites on Wix? We're looking for a Wix Developer who can create responsive, user-friendly websites while ensuring great performance and functionality. Requirements:<ul><li>Minimum 1-2 years of experience with Wix website development.</li><li>Strong hands-on experience with Wix Editor and Wix Studio.</li><li>Good understanding of responsive design and website optimization.</li><li>Ability to customize websites using Velo by Wix (JavaScript) is a plus.</li><li>Basic understanding of SEO best practices for Wix websites.</li><li>Strong attention to detail and problem-solving skills.</li><li>Ability to work independently and meet project deadlines.</li></ul>Job Details:<ul><li>Location: Gulshan-e-Iqbal, Block 13A, Karachi (On-site)</li><li>Working Hours: 12:00 PM &ndash; 9:00 PM</li><li>Working Days: Monday &ndash; Friday</li></ul>Work Location: In person

WIX Developer

Sispn Technology

Job description:Job Details: Job Title: SEO ExecutiveCompany: SISPN TechnologyShift: 10:00 PM to 07:00 AMJob Type: Full Time (On-site)Location: Karachi, PakistanAbout SISPN Technology:SISPN Technology is a leading digital services company based in Karachi, Pakistan, specializing in web development, mobile applications, digital marketing, graphic design, and more. We are seeking a dedicated and experienced SEO Executive to join our team and drive our clients' online visibility and success through effective search engine optimization strategies.Position Overview:As an SEO Specialist at SISPN Technology, you will be responsible for optimizing websites, improving their search engine rankings, and implementing SEO best practices to enhance online visibility and organic traffic for our clients. You will collaborate closely with our digital marketing and development teams to deliver outstanding results.Key Responsibilities:Keyword Research: Conduct thorough keyword research to identify target keywords and phrases that will drive organic traffic.On-Page Optimization: Optimize website content, meta tags, headings, and other on-page elements for improved search engine rankings.Off-Page Optimization: Develop and execute off-page SEO strategies, including link building, to increase the authority and credibility of client websites.Technical SEO: Identify and address technical issues that may affect website performance and search engine rankings, such as site speed, mobile-friendliness, and indexing.SEO Audits: Perform regular SEO audits to identify areas for improvement and implement corrective actions.Content Strategy: Collaborate with content creators to develop and optimize SEO-friendly content that aligns with client objectives.Competitor Analysis: Monitor and analyze competitor websites and SEO strategies to identify opportunities and stay ahead of industry trends.Reporting: Generate and present regular SEO performance reports to clients, highlighting key metrics and recommendations for improvement.Qualifications:Proven experience as an SEO Specialist with a strong track record of improving organic search rankings and traffic.Proficiency in SEO tools and analytics platforms (e.g., Google Analytics, Google Search Console, SEMrush, Moz, etc.).Solid understanding of search engine algorithms and ranking factors.Excellent written and verbal communication skills in English.Detail-oriented with strong analytical and problem-solving skills.Ability to work effectively in a collaborative team environment.Up-to-date knowledge of industry trends and best practices.Pay: Rs100,000.00 - Rs150,000.00 per monthApplication Question(s):<ul><li>Current/Last salary</li><li>Expected Salary</li><li>Notice period (if any)</li></ul>Experience:<ul><li>SEO: 3 years (Preferred)</li></ul>Work Location: In person

SEO Specialist

NexCurve Technologies

Location: DHA KarachiJob Type: Full-Time (Onsite)Working Hours: 8:00 PM &ndash; 5:00 AM (Night Shift)Experience Required: 3+ YearsAbout the RoleWe are looking for a talented **Web Developer** with strong frontend and backend development skills who can build modern, high-performance websites and web applications. The ideal candidate should have hands-on experience developing custom websites using **HTML, CSS, JavaScript**, and modern frameworks such as **React.js** and **Next.js**, along with expertise in leading CMS platforms including **WordPress, Shopify, and Webflow**.You will work on a variety of projects ranging from fully custom-coded websites and web applications to CMS-based business websites and eCommerce stores. Experience with animations using **GSAP**, API integrations, and website optimization is highly valued.Key Responsibilities* Develop responsive, high-performance websites using HTML5, CSS3, JavaScript, and modern frontend practices.* Build custom web applications using React.js and Next.js.* Create interactive user experiences and animations using GSAP.* Develop, customize, and maintain websites on WordPress, Shopify, and Webflow.* Build custom themes, components, and functionality for CMS platforms where required.* Develop and maintain WooCommerce and Shopify eCommerce stores, including payment gateways, shipping, checkout, and product management.* Integrate third-party APIs, CRM systems, marketing tools, and external services.* Manage backend functionality, databases, and server-side development using PHP and MySQL when required.* Optimize websites for speed, SEO, accessibility, security, and cross-browser compatibility.* Troubleshoot technical issues, bugs, and performance bottlenecks.* Manage website deployments, hosting environments, staging workflows, backups, and migrations.* Collaborate with designers, marketers, and project managers to deliver high-quality digital experiences.* Follow modern development standards, version control, and best practices.Required Skills &amp; Qualifications* 3+ years of professional web development experience.* Strong proficiency in HTML5, CSS3, JavaScript (ES6+), and responsive web development.* Experience with React.js and Next.js.* Experience creating animations using GSAP.* Strong knowledge of WordPress development, including custom themes, plugins, and WooCommerce.* Experience working with Shopify, including theme customization, app integrations, and store management.* Experience developing websites using Webflow, including CMS collections and responsive layouts.* Good understanding of PHP, MySQL, REST APIs, and third-party integrations.* Experience with Git and version control.* Familiarity with hosting environments, cPanel, deployment workflows, and server management.* Knowledge of website performance optimization, caching, security, and SEO best practices.* Strong problem-solving skills with the ability to work independently and manage multiple projects.Preferred Qualifications* Experience with Shopify Liquid templating language.* Experience building custom APIs or working with headless CMS architectures.* Knowledge of Node.js or other backend technologies.* Familiarity with TypeScript.* Experience with Figma-to-code workflows.* Experience working in an agency or multi-client environment.* Understanding of CI/CD workflows and modern deployment practices.Why Join Us?* Opportunity to work on diverse web development projects across multiple industries.* Exposure to modern web technologies and frameworks.* Collaborative and growth-focused work environment.Pay: Rs75,000.00 - Rs90,000.00 per monthWork Location: In person

Web developer I Mid-Senior level I 3+ Years Experience I Onsite I Karachi

Explore 83+ Website optimization strategist in Karachi this August. Find roles across top companies and apply now to boost your career.