marketing executive

digital marketing executive Jobs in Karachi

digital marketing executive

business development manager Jobs in Karachi

business development manager

digital marketing manager Jobs in Karachi

digital marketing manager

performance marketer

internet marketing manager

TPS Water Technologies

Location: DHA Phase 6, Karachi, Pakistan Working Hours: Monday &ndash; Saturday | 10:30 AM &ndash; 6:30 PM Company: TPS Water TechnologiesTPS Water Technologies is looking for a results-driven Performance Marketing Manager to lead our paid digital marketing initiatives and generate measurable business growth. We are seeking someone who can build and scale high-performing campaigns, generate qualified B2B and B2C leads, and maximize return on advertising investment.Key Responsibilities<ul><li>Plan, launch, manage, and optimize paid advertising campaigns across Meta (Facebook &amp; Instagram), Google Ads, and LinkedIn Ads.</li><li>Generate high-quality leads for our water treatment, swimming pool, industrial, commercial, and residential solutions.</li><li>Optimize campaigns to improve ROI, ROAS, Cost per Lead (CPL), Cost per Acquisition (CPA), and overall conversion rates.</li><li>Develop and manage customer acquisition funnels, audience targeting, remarketing, and lead nurturing strategies.</li><li>Conduct A/B testing on creatives, ad copy, landing pages, and campaign strategies to maximize performance.</li><li>Monitor campaign analytics, prepare detailed performance reports, and recommend data-driven improvements.</li><li>Work closely with the creative, website, and sales teams to improve lead quality and conversion rates.</li><li>Stay updated with industry trends, new advertising features, and competitor strategies.</li></ul>Requirements &amp; Skills<ul><li>Minimum 4+ years of proven experience in Performance Marketing.</li><li>Experience working with reputable brands or leading digital marketing agencies.</li><li>Proven record of delivering measurable ROI, ROAS, qualified lead generation, and business growth.</li><li>Strong expertise in Meta Ads Manager, Google Ads, and LinkedIn Ads.</li><li>Hands-on experience with Google Analytics 4 (GA4), Google Tag Manager (GTM), Meta Pixel, Conversion API (CAPI), and conversion tracking.</li><li>Strong understanding of audience segmentation, marketing funnels, remarketing, and conversion rate optimization (CRO).</li><li>Experience managing substantial advertising budgets while maintaining profitable returns.</li><li>Excellent analytical, communication, and problem-solving skills.</li></ul>Why Join TPS Water Technologies?Join one of Pakistan's growing engineering and water technology companies, delivering innovative solutions across water treatment, industrial systems, swimming pools, irrigation, and environmental technologies. You'll play a key role in driving business growth through data-driven marketing and performance-focused strategies.Pay: Rs70,000.00 - Rs140,000.00 per monthWork Location: In person

Perfomance Marketing Manager

WPP Media

<div><div>About WPP Media

WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships &ndash; all united by our pioneering agentic marketing platform, WPP Open &ndash; we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.</div>

Manager Insights &amp; Analytics (Manager Media Research)

We are currently looking for a Manager Research to join us. In this role, you will be responsible for understanding the business needs of internal stakeholder, solve their problem by using data and also need to be highly analytical and able to translate data into business insights.

At WPP Media APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.

Reporting of the role

This role reports to: Director Knowledge &amp; Insights 
 
3 best things about the job: 
 
1. Good learning ground for energetic employee who wants to expand media 
 industry knowledge. 
2. Young and like-minded colleagues working with each other. 
3. Always learning innovative and interesting things in industries. 
 
In this role, your goals will be: 
In three months:
<ul>
<li>Have an understanding of the requirements and portfolio of clients.</li>
<li>You will be working with data tools to provide strategic solutions.</li>
</ul>
In six months:
<ul>
<li>You will have an in-depth technical knowledge of data and analytics tools and models. It will help to add value in meeting business goals.</li>
<li>Good communication with internal stakeholders.</li>
</ul>
In 12 months:
<ul>
<li>You will have started working on core KPIs.</li>
<li>You will have started to build relationships with the key decision makers within the current pipeline.</li>
</ul>
What your day job looks like at WPP Media:
<ul>
<li>Manage and plan all reporting according to project goals. (client and regional reports).</li>
<li>Assess and report project status and risks to Research Director with recommended solutions and action plans.</li>
<li>Provide oversight and guidance to Research team members and keep a track on their KPIs.</li>
<li>Responsible for all data audits and processes are carried out smoothly.</li>
<li>Identify, analyse, and interpret media trends or patterns.</li>
<li>Ability to design and develop dashboards for client's reporting</li>
<li>Providing day-to-day solutions to internal/external stakeholders.</li>
<li>Accountable for assuring data accuracy.</li>
</ul>
What you'll bring:
<ul>
<li>Must be skillful in Microsoft Office (Excel, PowerPoint).</li>
<li>Analyze data and develop insightful results or &quot;story&quot; that addresses business objective in a clear and concise, visually appealing format.</li>
<li>Experience in handling consumer insights tools.</li>
<li>Proficient in using Kantar Ratings Software.</li>
<li>Demonstrated leadership abilities, especially with cross-disciplinary efforts.</li>
<li>Proven ability to take initiative, set priorities, meet deadlines, and manage multiple streams of work.</li>
<li>Excellent time management skills with the ability to multi-task in high pressure situations.</li>
</ul>
Minimum qualifications:
<ul>
<li>Candidate must possess at least a Bachelor/Master's degree in Business Administration, Statistics, Marketing or Finance.</li>
<li>Minimum 2-3 years of experience in media/marketing research and analytics.</li></ul> 


Life at WPP Media &amp; Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media &amp; WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, vision, and dental insurance, significant paid time off, employee wellbeing facilities, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. 
 
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

About Pakistan

WPP Media Pakistan is the leading global media investment management operation in Pakistan. We see major growth coming on Digital platforms with internet penetration growing to 162 million broadband users and 158 million 3G/4G subscribers. Social media platforms have also grown substantially in Pakistan where Facebook stands at 52 million subscribers and Tik Tok has replaced Instagram to become the most penetrated social platform. While the digitalization of the market is happening at a fast pace, it has also opened up opportunities for specializations like e-commerce, Digital Content, Video Planning solutions, Technology and Data &amp; Analytics in Pakistan.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted.

#LI-Promoted<div> 

Please read our Privacy Notice for more information on how we process the information you provide.</div></div>

Manager Media Research

Appicoders Inc.

Note: Must be capable of delivering minimum of 3,000 words daily, ensuring 100% original, non-AI content.Requirements:<ul><li>A keen sense of understanding basic to moderately complex project requirements</li><li>Must be capable of delivering a minimum of 3,000 words daily, ensuring 100% original, non-AI content.</li><li>Must have hands-on experience in Website Content Creation, Writing blog-posts, Articles, Digital Media Content, Press Releases</li><li>Minimum 1&ndash;2 years of relevant experience required</li><li>Diverse internet searching/researching skills</li><li>The ability to adopt different writing styles</li><li>A passion for reading, writing and learning</li><li>Interpret creative briefs to develop and produce creative concepts and creative writing</li><li>Write original copy and edit content for a range of marketing and communications material, including brochures, voice overs scripts emails, social media posts, etc.</li><li>Coordinate with team members to gather images, logos, research and content to use in various creative projects</li><li>Research and recommend creative new ideas.</li><li>Own retreat content creation and direction end to end.</li><li>Research subject matter, competitors, industry, and target audience.</li><li>Work with the marketing team to identify and understand high-level messaging and strategy.</li><li>Uses quantitative and qualitative data to create and improve on materials.</li><li>Initiate and research new stories to for both internal and external customers.</li><li>Communicate, inspire, and maintain project&rsquo;s story goals among all team-members.</li><li>Prioritize, meet deadlines and manage multiple tasks in a fast-paced, excellence-oriented agency environment.</li></ul>Timings: 11pm-8pm (Onsite)Location: Shahrah e Faisal, near to Karachi foods, KarachiWork Location: In person

Technical SEO Content Writer

<div>
 
 
 About WPP Media
 
 
 
 
 WPP is the trusted growth partner for the world&rsquo;s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships &ndash; all united by our pioneering agentic marketing platform, WPP Open &ndash; we help clients navigate change, capture opportunity, and deliver transformational growth.
 
 
 WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
 
 
 For more information, visit wppmedia.com.
 
 
 
 
 About WPP Media
 
 
 
 
 WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
 
 
 WPP Media is WPP&rsquo;s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
 
 
 At WPP Media, we believe in the power of our culture and our people. It&rsquo;s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP &amp; WPP Media&rsquo;s shared core values:
 
 
 <ul>
 <li>
 Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
 </li>
 <li>
 Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
 </li>
 <li>
 Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
 
 
 </li>
 </ul>
 
 Reporting of the role
 
 
 
 This role reports to Business Manager
 
 
 
 
 3 Best Things About The Job:
 
 
 
 
 <ul>
 <li>
 A competitive yet fun environment that combines the best of being excellent media planners of creative media thinking and at the same time being part of the largest media company in the world
 </li>
 <li>
 Opportunity to learn and create leading work, working alongside specialist departments, who are evolving experts in the field
 </li>
 <li>
 Be an expert hybrid planner in both traditional and digital mediums
 
 
 </li>
 </ul>
 
 
 In Three Months:
 
 
 
 
 
 In this role, your goals will be:
 
 
 
 <ul>
 <li>
 Been up to speed with cutting edge proprietary planning tools as well as being able to extract and analyze important data; validating our recommendations
 </li>
 <li>
 You would have a pulse of the business category &amp; knowledge of competitive frame
 </li>
 <li>
 Worked on moderate scaled live campaigns
 </li>
 <li>
 Have initiated contact with key media partners and understood the baseline of their offerings particularly digital and traditional
 </li>
 <li>
 Connected with internal specialist &amp; external stakeholders&rsquo; units to integrate solutions
 
 
 </li>
 </ul>
 
 
 In Six Months:
 
 
 
 
 <ul>
 <li>
 Been able to comprehend and apply our proprietary planning framework model in key campaigns
 </li>
 <li>
 You would have landed live; larger scaled campaigns
 </li>
 <li>
 You will have started to build relationships with the key decision makers within the current client portfolio
 </li>
 <li>
 Master a flawless media execution process, working alongside various stakeholders
 
 
 </li>
 </ul>
 
 
 In 12 Months:
 
 
 
 
 <ul>
 <li>
 Develop a strong category acumen - from a media and business point of view
 </li>
 <li>
 Identify a pipeline of commercially viable solutions to support our client&rsquo;s goals
 </li>
 <li>
 Create and execute a pipeline of exciting business building ideas which could potentially be industry award winning
 
 
 </li>
 </ul>
 
 
 What Your Day Job Looks Like At Mindshare:
 
 
 
 
 <ul>
 <li>
 Work closely with Media Planner to develop and maintain media plans
 </li>
 <li>
 Prepare and update purchase orders within the execution framework
 </li>
 <li>
 Manage Tracking of Client and Competition.
 </li>
 <li>
 Facilitate timely and accurate campaign launches including troubleshooting and resolving any issues with media/account teams and media vendors
 </li>
 <li>
 Analyze data to provide client with recommendations for optimizations.
 </li>
 <li>
 Maintain relationships with media suppliers and internal teams
 </li>
 <li>
 Prepare and update media flowcharts for Media Planner&rsquo;s assistance.
 </li>
 <li>
 Take ownership over client reporting responsibilities, incorporating a variety of resources, from media companies and third-party resources
 </li>
 <li>
 Monitor client billing; resolve any related issues
 </li>
 <li>
 Ensure all media projects proceed according to plan and on deadline
 </li>
 <li>
 Participate in media-planning strategy meetings with team members and help develop new ideas for client media plans.
 </li>
 <li>
 Maintain a record of basic deliverables i.e. Droppages, premium positions etc.
 </li>
 <li>
 To acquire knowledge on demographic profiles and analyze the changing habits of the likes and dislikes of the targeted customers.
 </li>
 <li>
 Steward&rsquo;s media buys in market to assure continuity and campaign delivery.
 </li>
 <li>
 Create and maintain detailed/accurate files for each client for whom you are responsible.
 </li>
 <li>
 Demonstrates highly organized campaign/timeline management, with strong attention to detail.
 
 
 </li>
 </ul>
 
 
 What You&rsquo;ll Bring:
 
 
 
 
 <ul>
 <li>
 Curious and willing to learn with passion to leverage opportunities from challengers to leading brands
 </li>
 <li>
 Strong analytical skills
 </li>
 <li>
 Excellent personal/organizational management
 </li>
 <li>
 Good interpersonal &amp; social relations
 </li>
 <li>
 Experience in handling marketing campaigns in mainstream media
 </li>
 <li>
 Strong understanding of the cultural and consumer trends that are changing the media landscape
 
 
 </li>
 </ul>
 
 
 Minimum Qualifications:
 
 
 
 
 <ul>
 <li>
 Minimum 1 year in media/digital/marketing experience
 </li>
 <li>
 Fresh graduates are also encouraged to apply
 </li>
 <li>
 BBA/MBA in Marketing or Media Sciences from a reputable university.
 </li>
 <li>
 Digital media experience is an added advantage
 
 
 </li>
 </ul>
 
 
 Life At WPP Media &amp; Benefits
 
 
 
 
 Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we&rsquo;re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media &amp; WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, vision, and dental insurance, significant paid time off, employee wellbeing facilities, and employee mental health awareness days.
 
 
 WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
 
 
 We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we&rsquo;ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
 
 
 
 
 About Pakistan
 
 
 
 
 WPP Media Pakistan is the leading global media investment management operation in Pakistan. We see major growth coming on Digital platforms with internet penetration growing to 162 million broadband users and 158 million 3G/4G subscribers. Social media platforms have also grown substantially in Pakistan where Facebook stands at 52 million subscribers and Tik Tok has replaced Instagram to become the most penetrated social platform. While the digitalization of the market is happening at a fast pace, it has also opened up opportunities for specializations like e-commerce, Digital Content, Video Planning solutions, Technology and Data &amp; Analytics in Pakistan.
 
 
 Please read our Privacy Notice (
 
 https://www.wppmedia.com/pages/privacy-policy)
 
 for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted.
 
 
 Please read our Privacy Notice for more information on how we process the information you provide.
 
 
</div>

Assistant Media Planner

MarketCube.io

Reports to: Chief Operating Officer (COO)About the RoleMarket Cube is looking for an experienced Marketing Manager &ndash; Performance Marketing to lead the marketing strategy and execution across our growing portfolio of products. This is a hands-on role for someone who enjoys managing paid campaigns, analysing performance data, and driving measurable business growth.You will take ownership of our digital marketing efforts, optimise customer acquisition, and help shape our marketing strategy across multiple brands.Key Responsibilities<ul><li>Plan, launch, manage and optimise paid advertising campaigns across Meta, Google Ads and LinkedIn.</li><li>Continuously test creatives, audiences and campaign strategies to improve performance and scale successful campaigns.</li><li>Own and report on key performance metrics including Customer Acquisition Cost (CAC), Return on Ad Spend (ROAS) and Cost per Lead (CPL).</li><li>Manage and allocate marketing budgets across multiple products based on performance and business priorities.</li><li>Drive demand generation through content marketing, SEO, email marketing and lead nurturing campaigns.</li><li>Work closely with designers and copywriters to develop high-performing ad creatives, landing pages and marketing content.</li><li>Implement and maintain accurate tracking, attribution, conversion events, UTMs and analytics.</li><li>Adapt marketing priorities across different products as business needs evolve.</li><li>Produce regular performance reports with actionable recommendations.</li></ul>Essential Requirements<ul><li>Minimum 4 years' experience in digital marketing, including at least 3 years of hands-on paid advertising management.</li><li>Proven experience managing advertising accounts and budgets directly (not solely through agencies).</li><li>Strong working knowledge of Meta Ads Manager and Google Ads.</li><li>Experience with Google Analytics 4 (GA4), conversion tracking, pixels and event implementation.</li><li>Strong analytical skills with the ability to interpret campaign data and make data-driven decisions.</li><li>Experience planning, executing and analysing A/B tests to improve campaign performance.</li><li>Confident creating reports and presenting marketing insights and recommendations.</li><li>Excellent written and spoken English.</li><li>Experience marketing multiple products or brands simultaneously.</li></ul>Desirable Skills<ul><li>B2B SaaS or software marketing experience.</li><li>LinkedIn Ads campaign management.</li><li>SEO and content marketing.</li><li>Experience using HubSpot or similar CRM platforms.</li><li>E-commerce or marketplace marketing experience.</li><li>Basic design skills using Canva or Figma.</li></ul>What We Offer<ul><li>Opportunity to make a significant impact in a fast-growing business.</li><li>Ownership of marketing strategy across multiple products.</li><li>Collaborative and supportive team environment.</li><li>Career growth and development opportunities.</li></ul>How to ApplyPlease submit:<ul><li>Your CV.</li><li>One example of a marketing campaign you personally managed, including:</li><li>The campaign objective.</li><li>The budget you managed.</li><li>The marketing channels used.</li><li>The results achieved.</li></ul>Please send your application to Ali.haider@marketcube.io.Applications submitted without a campaign example will not be considered.Job Type: Full-timeExperience:<ul><li>META, TikTok, Pinterest: 4 years (Required)</li></ul>Work Location: Hybrid remote in Karachi

Marketing Manager – Performance Marketing

Gulf Trading

Account Manager &ndash; Digital, ATL &amp; BTLCompany: Gulf Trading Corporation (GTC)Location: KarachiJob Type: Full-timeExperience Required: 3&ndash;4 yearsPreferred Candidate: FemaleAbout GTCGulf Trading Corporation (GTC) is a leading distribution and brand management company representing multiple international brands across the fragrance, personal care, and beauty categories. As our brand portfolio continues to grow, we are looking for a proactive and experienced Account Manager to support and manage marketing campaigns across Digital, ATL, and BTL platforms.Job SummaryWe are looking for a mid-level Account Manager with 3&ndash;4 years of relevant experience in brand management, account management, marketing, advertising, or campaign execution.The ideal candidate should have hands-on experience in campaign planning, digital marketing, ATL media, BTL activations, retail branding, content coordination, and on-ground execution. The candidate will be responsible for managing multiple brand campaigns, coordinating with internal teams and external partners, and ensuring that all deliverables are completed on time and according to brand standards.Key ResponsibilitiesPlan and manage marketing campaigns for assigned brands across Digital, ATL, and BTL platforms.Support the development of 360-degree marketing plans, including social media, influencer campaigns, outdoor media, retail branding, mall activations, events, trade marketing, and promotional campaigns.Prepare campaign briefs, content calendars, creative directions, activation plans, launch plans, and execution timelines.Coordinate with creative, content, digital, media buying, sales, retail, and operations teams.Manage ATL activities, including billboards, outdoor branding, radio, cinema, print, and other traditional media.Manage BTL activities, including mall activations, store branding, POSM, kiosks, sampling, events, and consumer engagement activities.Oversee digital campaigns, including social media content, paid advertising, influencer collaborations, and online brand visibility.Coordinate with vendors, agencies, influencers, production teams, media partners, malls, and retail partners.Ensure all brand communication is aligned with the brand&rsquo;s positioning, visual identity, target audience, and campaign objectives.Monitor campaign performance and prepare reports with recommendations for future improvements.Conduct market visits, retail checks, competitor analysis, and consumer trend reviews.Manage campaign timelines, budgets, deliverables, and execution quality.Ensure consistent brand visibility across retail stores, modern trade, digital platforms, events, and other consumer touchpoints.RequirementsMinimum 3&ndash;4 years of relevant experience in account management, brand management, marketing, advertising, or campaign management.Hands-on experience managing Digital, ATL, and BTL campaigns.Understanding of 360-degree campaign planning and execution.Experience managing multiple brands, campaigns, vendors, and external partners.Strong understanding of social media, influencer marketing, outdoor media, retail branding, activations, and events.Good communication, presentation, negotiation, and coordination skills.Ability to manage projects independently while working closely with senior management and internal teams.Strong creative understanding with the ability to prepare clear briefs and evaluate creative concepts.Must be organized, responsible, deadline-driven, and detail-oriented.Experience with FMCG, beauty, fragrance, personal care, lifestyle, or retail brands will be preferred.Female candidates will be preferred.Send your resume at nashia@gulftradingcorporation.comPay: Rs70,000.00 - Rs100,000.00 per monthWork Location: In person

Account Manager – Digital, ATL & BTL

Human Capital HR Solutions

Human Capital HR Solutions is hiring on behalf of one of its prestigious clients in the Digital Marketing &amp; Advertising industry.Position: Head of Outreach (Email, SMS &amp; Paid Media)Industry: Digital Marketing &amp; AdvertisingLocation: Karachi (Remote-first with US working hours; eventual transition to in-house)Experience Required: 10&ndash;15 yearsQualification:<ul><li>Bachelor&rsquo;s degree in Marketing, Business Administration, Communications, or a related field.</li><li>Relevant certifications in Google Ads, Meta Blueprint, or Digital Marketing will be an added advantage.</li></ul>Role OverviewWe are seeking an experienced and results-driven professional to lead the entire Outreach function, covering Email Marketing, SMS Marketing, and Paid Media. This is an individual contributor role where the selected candidate will independently manage strategy, execution, client communication, reporting, quality assurance, and delivery across multiple international client accounts.Key Responsibilities<ul><li>Develop and execute end-to-end email marketing strategies through Klaviyo, including campaigns, automation flows, segmentation, and deliverability.</li><li>Manage SMS marketing initiatives using Attentive, including campaigns, list growth, compliance, and customer engagement.</li><li>Lead paid media campaigns across Meta Ads, Google Ads (Search, Display, and Performance Max), and LinkedIn Ads.</li><li>Build and optimize full-funnel outreach strategies that integrate paid acquisition with email and SMS retention programs.</li><li>Handle client onboarding, strategy discussions, reporting, and performance reviews independently.</li><li>Monitor key performance indicators, including ROAS, CPA, CPL, revenue attribution, deliverability, and opt-out rates.</li><li>Manage campaign budgets and optimize spending across multiple channels.</li><li>Ensure high-quality execution while managing multiple international accounts simultaneously.</li></ul>Required Skills<ul><li>Expert-level hands-on experience with Klaviyo and Attentive.</li><li>Strong command of Meta Ads Manager, Google Ads, and LinkedIn Campaign Manager.</li><li>Proven experience managing outreach and performance marketing campaigns for international, preferably US-based, clients.</li><li>Deep understanding of deliverability, segmentation, attribution modeling, compliance, and A/B testing frameworks.</li><li>Excellent client communication, presentation, and stakeholder management skills.</li><li>Ability to work independently and align with core US business hours.</li></ul>Preferred Skills<ul><li>Experience with TikTok Ads and other emerging social media platforms.</li><li>Exposure to additional email and SMS platforms such as Postscript and SMSBump.</li><li>Shopify and Shopify Plus integration experience.</li><li>Google Ads and Meta Blueprint certifications.</li><li>Previous agency experience and expertise in building multi-channel outreach functions.</li></ul>Interested candidates may share their updated resumes at: careers1.hc@gmail.comPlease mention &ldquo;Head of Outreach&rdquo; in the subject line while applying.Work Location: In person

Head of Outreach (Email, SMS & Paid Media)

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