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lifecycle marketing manager

Heat Free Hair

<div>At Heat Free Hair, we are hair experts who strive every day to make women look and feel even more beautiful while staying true to who they naturally are. We are a team of quality-obsessed, strategic thinkers driven by innovation and elevated experiences.
Named one of Fast Company&rsquo;s Top 5 Most Innovative Beauty Brands, we are redefining beauty standards through premium products that solve real pain points &mdash; while delivering the elevated service our customers deserve.
We&rsquo;re looking for a data-driven, hair-obsessed Lifecycle Marketing Manager to help strengthen and scale the customer journey across every touchpoint.
This role is ideal for a strong lifecycle executor who is ready to deepen their strategic ownership. You will lead execution across Email, SMS, Push, and Direct Mail &mdash; while growing into increased responsibility for retention strategy, LTV optimization, and performance insights over time.
Requirements for Success<ul><li>Deep understanding of Black women&rsquo;s hair, extensions, natural textures, and styling methods. You understand customer concerns at every stage of her hair journey and can speak to them clearly and persuasively.</li><li>Impeccable taste with a strong understanding of elevated, modern Black beauty aesthetics.</li><li>Extremely detail-oriented and highly organized. You execute reliably and don&rsquo;t let things slip.</li><li>Strong direct-response copywriter who understands how to drive measurable action &mdash; and can confidently write and edit in our brand voice so messaging resonates deeply with our core customer. You are comfortable refining agency and contractor copy to meet our tone and standards.</li><li>Strong content planning and research skills. You proactively study customer behavior, reviews, objections, trends, and performance data to inform campaign planning.</li><li>Strong SMS marketing foundation with hands-on experience executing campaigns and flows.</li><li>Familiarity with RFM segmentation, LTV metrics, and retention reporting &mdash; with a desire to deepen strategic expertise in these areas.</li><li>Data-comfortable. You can read performance reports, identify trends, and contribute to structured testing plans.</li><li>Experience working with subscriptions and retention marketing is a plus.</li><li>AI-curious and open to leveraging tools that improve efficiency and personalization.</li><li>Scrappy and hands-on. Willing to build campaigns, QA flows, edit creative, and execute within Klaviyo and SMS platforms.</li></ul> 
Requirements 
Responsibilities
Email Marketing<ul><li>Own the email content calendar and lifecycle campaign strategy</li><li>Develop weekly campaign briefs, messaging direction, segmentation strategy, and offer positioning</li><li>Lead lifecycle flow strategy (welcome, abandoned cart, post-purchase, winback, etc.) and identify opportunities for optimization</li><li>Create structured quarterly testing roadmap (subject lines, segmentation, timing, creative angles, offers)</li><li>Manage and direct our email design agency &mdash; ensuring clear briefs, strong creative direction, on-brand messaging, and timely execution</li><li>Review and edit agency copy to ensure it reflects our brand voice and resonates deeply with our core customer</li><li>Serve as verbal and strategic gatekeeper in collaboration with the Creative Director</li><li>Analyze performance data and provide structured insights and recommendations</li></ul>
SMS Marketing<ul><li>Own execution of SMS campaigns and flows</li><li>Support list growth and lead capture optimization</li><li>Contribute to ongoing testing and performance improvements</li><li>Align SMS messaging with email campaigns and overall lifecycle strategy</li><li>Help implement personalization and automation improvements</li></ul>
Push &amp; Direct Mail<ul><li>Manage push notification scheduling and alignment with campaigns</li><li>Support direct mail lifecycle initiatives to improve repeat purchase</li></ul>
Data, Reporting &amp; Retention Growth<ul><li>Monitor LTV and repeat purchase performance</li><li>Contribute to improving RFM segmentation over time</li><li>Analyze campaign performance and identify opportunities for optimization</li><li>Participate in weekly (transitioning to bi-weekly) lifecycle performance reviews</li><li>Gradually take on increased ownership of retention insights and strategy</li></ul>
What Success Looks Like<ul><li>Improved campaign execution and consistency</li><li>Stronger-performing lifecycle flows</li><li>Increased repeat purchase rate</li><li>Clear, structured testing plans</li><li>Growing confidence in retention reporting and strategic ownership</li></ul> 
Benefits 
 
Compensation &amp; Benefits
This role offers a base salary of $100,000&ndash;$110,000, commensurate with experience.
In addition, this position is eligible for a performance-based bonus tied to retention and lifecycle growth goals, with an on-target bonus range of 5&ndash;15% of base salary.
Performance metrics may include:<ul><li>LTV growth</li><li>Repeat purchase rate</li><li>RFM improvement</li><li>Lifecycle revenue contribution</li><li>Execution of structured testing initiatives</li></ul>
In addition to competitive compensation and performance bonus eligibility, we offer a generous PTO policy, health and dental insurance, and a product stipend so you can experience and represent the brand firsthand.</div>

Lifecycle Marketing Manager

Amazon Web Services

<div><h2 class="jobSectionHeader">DESCRIPTION</h2><div>
AWS Marketing is seeking a talented Lifecycle Marketing Manager to join our Customer Experience (CX) team within the Integrated Demand Center (IDC). In this technical role, you will lead the implementation of customer journeys in Adobe Experience Platform (AEP) while supporting the strategic design of customer-centric marketing experiences. You'll play a critical role in translating journey frameworks into technical reality, orchestrating data-driven, personalized experiences that help AWS customers adopt and grow with our services. 
 
Key job responsibilities 
Technical Implementation &amp; Operations (Primary Focus) 
<ul><li>Lead end-to-end technical implementation of customer journeys in Adobe Experience Platform (AEP)</li><li>Build and configure journey orchestration workflows, segmentation logic, and personalization rules</li><li>Execute technical implementations based on journey frameworks and requirements from Digital Strategists</li><li>Implement shared foundations approach to enable scalable, reusable journey components</li><li>Ensure data integrity and proper integration across marketing technology stack</li><li>Monitor journey performance, troubleshoot technical issues, and optimize based on progression metrics</li><li>Partner with Technical Architecture &amp; Analytics (TAA) teams on data requirements and implementation</li></ul>
Journey Strategy &amp; Framework Support 
<ul><li>Assist Digital Strategists in developing customer journey frameworks across awareness, consideration, conversion, and loyalty stages</li><li>Provide technical feasibility and best practice input during journey design workshops and planning sessions</li><li>Contribute to journey strategy discussions with insights from platform capabilities and implementation experience</li><li>Support the development of next best action and next best content recommendation strategies</li><li>Collaborate on defining technical requirements and success metrics for Integrated Development Programs (IDPs)</li></ul>
Cross-Functional Collaboration 
<ul><li>Partner with CX team on customer journey progression metrics and reporting</li><li>Work closely with Channel (email, web, social, etc.) teams and Marketing Platform Operations (MPO) on campaign execution</li><li>Coordinate with marketing technology teams and sales demand generation teams to ensure seamless customer experiences</li><li>Collaborate with Customer Insights Leads to incorporate Voice of the Customer insights into technical implementations</li><li>Present technical implementations and results to stakeholders</li></ul></div><h2 class="jobSectionHeader"> 
BASIC QUALIFICATIONS</h2><ul><li>5+ years of professional non-internship marketing experience</li><li>Experience in a marketing focused role including customer lifecycle marketing, segmentation reporting, customer funnel analysis, and top-line sales performance</li><li>Experience working in a fast-paced and highly cross-functional organization</li><li>Experience that includes strong analytical skills, attention to detail, and effective communication abilities</li><li>Hands-on experience with marketing automation platforms and customer journey orchestration tools</li></ul><h2 class="jobSectionHeader">
PREFERRED QUALIFICATIONS</h2><ul><li>Experience in multi-territory campaign management</li><li>Experience in digital marketing and content production timelines and process</li><li>Technical aptitude with ability to configure and troubleshoot marketing technology platforms</li></ul> 
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. 
 
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you&rsquo;re applying in isn&rsquo;t listed, please contact your Recruiting Partner. 
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life &amp; AD&amp;D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits. 
USA, NY, New York - 86,700.00 - 151,700.00 USD annually 
USA, WA, Seattle - 82,700.00 - 137,900.00 USD annually</div>

Lifecycle Marketing Manager - Digital Strategy, Customer Experience - AWS Integrated Demand Center

aescape

<div><h2 class="jobSectionHeader">***This is a hybrid role, based out of our NYC HQ***</h2>
Aescape is a New York&ndash;based technology company redefining modern recovery and proactive wellness. Through AI-powered robotics, Aescape delivers personalized recovery experiences that adapt in real time to each individual. The platform brings a new level of personalization and accessibility to modern wellness environments&mdash;helping people move better, recover faster, and feel their best, each and every day. Aescape is backed by Valor Equity Partners, BroadLight Capital, and Mecha Ventures. 
We're hiring a Marketing Lead to own the consumer marketing engine, including storytelling, social, lifecycle CRM, and integrated campaign execution. The Marketing Lead is responsible for how Aescape shows up to consumers &mdash; how we tell our story, engage customers across the lifecycle, and drive bookings and repeat usage across the network. They'll oversee the systems that power demand and engagement, including content development, social and creator storytelling, lifecycle marketing (Braze), and cross-channel campaigns .
This is a highly cross-functional role for a strategic operator who can translate brand and growth strategy into consistent, high-quality execution. They'll work closely with Growth, Sales, Customer Success, Product, Data, and external partners to bring Aescape&rsquo;s brand and demand engine to life.
<h2 class="jobSectionHeader">What You&rsquo;ll Do</h2><ul><li>
Lead Aescape&rsquo;s storytelling and content strategy across social, lifecycle, and owned channels</li><li>
Manage Aescape's social presence, creator partnerships, and UGC programs</li><li>
Develop content that brings the Aescape brand and recovery story to life through customer and partner experiences</li><li>
Own lifecycle marketing strategy across email, SMS, and in-app messaging (Braze)</li><li>
Build and optimize customer journeys that drive onboarding, repeat bookings, and retention</li><li>
Launch lifecycle campaigns including onboarding, rebooking, seasonal, and peformance-driven communications</li><li>
Own the content and creative pipelines across paid, owned, and social channels</li><li>
Translate brand and growth strategy into creative briefs, campaigns concepts, and content programs.</li><li>
Manage external creative partners, including designers, creators, and content agencies</li><li>
Plan and execute integrated marketing campaigns across lifecycle, social, paid media, and owned channels</li><li>
Coordinate launches, promotions, and seasonal campaigns across the marketing ecosystem</li><li>
Act as the central program manager for campaigns, ensuring alignment across Growth, Sales, Customer Success, Product and external partners.</li><li>
Partner with Growth and Data to measure campaign and lifecycle performance and identify optimization opportunities</li><li>
Support the VP of Growth in translating brand and demand strategy into executable marketing programs.
</li></ul><h2 class="jobSectionHeader">What You&rsquo;ll Bring</h2><ul><li>
5+ years of experience in marketing, growth, lifecycle, or consumer marketing roles.</li><li>
Proven experience owning CRM / lifecycle platforms (Braze strongly preferred).</li><li>
Experience building integrated marketing campaigns across channels.</li><li>
Strong creative instincts paired with performance orientation.</li><li>
Experience managing agencies, creators, or external vendors.</li><li>
Track record of building scalable marketing programs in high-growth environments.</li><li>
Exceptional communication and stakeholder management skills.</li><li>
Comfortable owning complex initiatives from strategy execution optimization.</li><li>
Fluent in modern lifecycle marketing and CRM platforms.</li></ul><h2 class="jobSectionHeader">
What&rsquo;s In It For You</h2><ul><li>
Join a trailblazing tech company anticipated to transform the massage industry</li><li>
The chance to make a difference with a product that empowers healthier and happier living</li><li>
Team culture driven by passion, ambition, empowerment, inclusion, curiosity, and fun!</li><li>
We&rsquo;ll grow together &ndash; your personal and professional growth are equally important</li><li>
An environment that empowers individuals, emboldens teams, and rewards achievement</li><li>
Complimentary massages in our NY HQ and our Partner locations!</li><li>
Medical, vision, and dental insurance covered by us</li><li>
401k with 4% company match</li><li>
Flexible paid time off and a generous parental leave policy.</li><li>
Working late? Dinner is on us.</li><li>
Competitive salary + bonus. The salary range for the role is $125,000&ndash;$150,000.</li></ul><h2 class="jobSectionHeader"> 
Begin Your Aescape Career Journey
</h2>At Aescape, we're on a mission to redefine self-care for a better world, and we're seeking trailblazers to join us on this journey. We're inspired by individuals who are passionate, driven, and eager to learn. We value diverse perspectives and resourceful, determined individuals who are committed to making a difference. At Aescape, we empower people to reach their full potential, just as our product empowers better living. If you're ready to innovate, create, and make a meaningful impact, we want you on our team.YOUR JOURNEY. YOUR AESCAPE.</div>

Marketing Lead (Content & Lifecycle)

LangChain

<div><h2 class="jobSectionHeader">About LangChain</h2>
At LangChain, our mission is to make intelligent agents ubiquitous. We provide the agent engineering platform and open source frameworks developers need to ship reliable agents fast.
Our open source frameworks, LangChain and LangGraph, see over 90+ million downloads per month and help developers build agents with speed and granular control. LangSmith offers observability, evaluation, and deployment for rapid iteration, enabling teams to transform LLM systems into dependable production experiences.
LangChain is trusted by millions of developers worldwide and powers AI teams at companies like Replit, Clay, Cloudflare, Harvey, Rippling, Vanta, Workday, and more.<h2 class="jobSectionHeader">
About the role:</h2>
We&rsquo;re looking for a Marketing Operations Manager to help scale the systems and data infrastructure behind our GTM engine.
This role owns supporting marketing in annual planning, managing the tech stack, attribution, data pipelines, reporting, automation, and campaign operations that enable the marketing and sales teams to operate effectively. You&rsquo;ll work closely with Marketing, Sales, RevOps, and Data to ensure our GTM organization runs on clean data and reliable systems.
This is a highly cross-functional role ideal for someone who enjoys building systems, solving data problems, and turning complex funnels into actionable insights.<h2 class="jobSectionHeader">
What you will do:</h2>
Strategy &amp; Planning<ul><li>
Partner with GTM leadership to define how marketing performance is measured across the funnel</li><li>
Help develop the metrics framework for marketing impact, including pipeline generation, opportunity influence, and deal acceleration, etc.</li><li>
Support annual planning and forecasting by providing data-driven insights into channel performance and pipeline contribution</li><li>
Translate business questions from leadership into analytical frameworks and measurable KPIs</li></ul>
Campaign Operations<ul><li>
Support the execution of marketing programs across events, webinars, lifecycle, paid media, and field marketing</li><li>
Manage campaign setup, tracking, and attribution across systems including HubSpot, Salesforce, Bizzabo, Goldcast, Paid Ads, etc.</li><li>
Ensure campaigns are properly structured to capture performance data across the full funnel</li><li>
Maintain campaign taxonomy and naming conventions to ensure clean reporting</li><li>
Partner with the marketing team to ensure campaigns are properly instrumented and measurable</li></ul>
Data, Analytics &amp; Attribution<ul><li>
Build and maintain dashboards that measure marketing performance across the funnel</li><li>
Develop and improve attribution models that measure how marketing influences pipeline and revenue</li><li>
Analyze campaign performance, pipeline creation, and conversion metrics to identify opportunities for improvement</li><li>
Partner with the data team to maintain marketing datasets and reporting infrastructure</li><li>
Help leadership understand the drivers of pipeline growth through clear reporting and insights</li></ul>
Tooling &amp; Automation<ul><li>
Own the entire martech stack including HubSpot, Salesforce, Segment, among others.</li><li>
Maintain integrations between marketing, sales, and product data systems</li><li>
Improve lead routing, lifecycle management, and data enrichment processes</li><li>
Identify opportunities to automate manual workflows across marketing and sales operations</li><li>
Evaluate and implement new tools that improve the efficiency of the GTM organization</li></ul>
How to be successful in this role:<ul><li>
5+ years in Marketing Operations</li><li>
Experience supporting annual planning, pipeline forecasting, and performance analysis to inform GTM strategy</li><li>
Deep expertise with HubSpot and Salesforce</li><li>
Strong SQL skills and experience working with modern data stacks (BigQuery, dbt, Reverse ETL, etc.)</li><li>
Familiarity with web data and event tracking tools (Segment, Google Tag Manager, server-side tracking, etc.)</li><li>
Proficiency using AI tools and LLM-powered workflows to improve productivity and automate GTM operations</li><li>
Experience operating in a warehouse-first analytics environment, where the data warehouse serves as the source of truth for marketing and revenue reporting</li><li>
Ability to build dashboards and reporting in BI tools (Looker, Tableau, Hex, etc.)</li><li>
Experience with automation and integration platforms (Zapier, n8n, Workato, Make)</li><li>
Experience owning and scaling a marketing technology stack, including vendor evaluation, system optimization, and identifying tool redundancies</li><li>
Deep understanding of B2B SaaS funnels and gtm metrics</li><li>
Ability to diagnose and improve complex marketing and GTM systems</li><li>
Comfortable collaborating cross-functionally with marketing, sales, data, and engineering teams</li></ul>
Compensation &amp; Benefits<ul><li>
Compensation: We offer competitive compensation that includes base salary, meaningful equity, and benefits such as health and dental coverage, flexible vacation, a 401(k) plan, and life insurance. Actual compensation will vary based on role, level, and location. For team members in the EU and UK, we provide locally competitive benefits aligned with regional norms and regulations.</li><li>
Annual salary range: $160,000- $240,000.00</li></ul></div>

Marketing Operations Manager

Sotheby's

<div>
 
 About Sotheby's
 
 
 
 Established in 1744, Sotheby&rsquo;s is the world&rsquo;s premier destination for art and luxury. Sotheby&rsquo;s promotes access to and ownership of exceptional art and luxury objects through auctions and buy-now channels including private sales, e-commerce and retail. Our trusted global marketplace is supported by an industry-leading technology platform and a network of specialists spanning 40 countries and 70 categories which include Contemporary Art, Modern and Impressionist Art, Old Masters, Chinese Works of Art, Jewelry, Watches, Wine and Spirits, and Design, as well as collectible cars and real estate. Sotheby&rsquo;s believes in the transformative power of art and culture and is committed to making our industries more inclusive, sustainable and collaborative.
 
 
 
 THE ROLE
 
 
 
 This role exists to uncover insights from customer and transactional data that drive acquisition, engagement, and retention across Sotheby&rsquo;s global audience. The successful candidate will transform data into clear, compelling narratives that inform marketing strategy and deepen client relationships.
 
 
 The
 
 CRM Analyst
 
 will be the go-to partner for customer insight and analytics within the Growth Marketing team. You will own a diverse set of analyses and dashboards across email, CRM, CDP, and customer journey data &mdash; helping shape personalization, segmentation, and lifecycle marketing initiatives.
 
 
 You&rsquo;ll use your technical expertise in
 
 SQL, Snowflake, Tableau, Segment CDP, and Adobe Analytics
 
 to connect raw data to meaningful marketing outcomes. This includes measuring campaign performance, designing A/B tests, building segmentation frameworks, and visualizing trends to guide strategic decisions.
 
 
 
 Responsibilities
 
 
 
 <ul>
 <li>
 Partner with CRM and Marketing teams to analyze customer engagement and lifecycle performance, uncovering insights that drive personalization and retention.
 </li>
 <li>
 Design and interpret A/B and multivariate tests to optimize campaign effectiveness (content, frequency, targeting, and timing).
 </li>
 <li>
 Build and maintain Tableau dashboards that visualize KPIs, campaign performance, and customer journey trends across channels.
 </li>
 <li>
 Collaborate with Data and Engineering teams to ensure Segment CDP, Snowflake, and Adobe Analytics data are reliable and actionable for marketing use.
 </li>
 <li>
 Develop advanced segmentation and audience strategies based on behavior, demographics, and transactional data.
 </li>
 <li>
 Communicate insights and recommendations to senior leadership through compelling storytelling and visualization &mdash; connecting data to marketing impact.
 </li>
 <li>
 Support the development of CRM and email health models to track deliverability, engagement, and conversion performance.
 </li>
 <li>
 Partner cross-functionally with Product, Business Operations, and Finance to measure marketing&rsquo;s contribution to customer growth and revenue.
 </li>
 <li>
 Proactively identify trends and opportunities to improve campaign performance and customer retention.
 </li>
 <li>
 Ensure data accuracy and maintain consistent definitions of KPIs across teams.
 </li>
 <li>
 Build strong relationships across departments, translating complex analytical findings into clear business recommendations.
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Business, Marketing, Statistics, or a related field, and 4+ years of experience in CRM, marketing analytics, or customer insights.
 </li>
 <li>
 Hands-on expertise in SQL (Snowflake), Tableau, and Excel; comfortable working with large and complex datasets.
 </li>
 <li>
 Experience with Adobe Analytics and Segment CDP (or similar marketing data platforms).
 </li>
 <li>
 Deep understanding of email marketing, customer segmentation, personalization, and lifecycle optimization.
 </li>
 <li>
 Strong grasp of A/B testing design, incrementality measurement, and marketing attribution approaches.
 </li>
 <li>
 Excellent communication and storytelling skills &mdash; ability to translate data into insight for both marketing and executive audiences.
 </li>
 <li>
 Skilled at data visualization and presentation (PowerPoint proficiency preferred).
 </li>
 <li>
 Ability to thrive in a fast-paced, agile environment with shifting priorities.
 </li>
 <li>
 Strong sense of ownership, organization, and accountability across multiple concurrent projects.
 </li>
 <li>
 Familiarity with Marketing Mix Models or predictive modeling frameworks is a plus.
 </li>
 <li>
 Experience with enterprise analytics tools such as Adobe Analytics or Google Analytics.
 </li>
 <li>
 Ability to work onsite 2 days per week (Tue/Thu).
 </li>
 <li>
 Sponsorship not available for this role.
 
 
 </li>
 </ul>
 The proposed base salary for this position ranges from $130,000-$150,000. In addition to base salary successful candidates are eligible to receive a discretionary bonus, as well as a competitive benefits package. Salary offers are based on a wide range of factors including relevant skills, training, experience, education, and, where applicable, licensure or certifications obtained. Market and organizational factors are also considered.
 
 
 To view our
 
 Candidate Privacy Notice
 
 for the US, please
 
 click here
 
 
 .
 
 
 
 To view our
 
 Candidate Privacy Notice
 
 for the UK, Hong Kong, France and Switzerland, please
 
 click here
 
 
 .
 
 
 
 
 
 The Company is an equal opportunity employer and considers all applicants for employment without regard to race (including, without limitation, traits historically associated with race, such as natural hair, hair texture, and protective and treated or untreated hairstyles), color, creed, religion, sex, sexual orientation, marital or civil partnership/union status, national origin, age, disability, pregnancy, genetic predisposition, genetic information, reproductive health decision, sexual orientation, gender identity or expression, alienage or citizenship status, domestic violence victim status, military or veteran status, or any other characteristic protected by federal, state/province or local law. The Company complies with applicable state and local laws prohibiting discrimination in employment in every jurisdiction in which it operates.
 
 
</div>

CRM Data Analyst

Fenergo

<div>
 
 About Us
 
 
 
 Fenergo is a high-growth global SaaS company driving digital transformation for some of the world's largest and most complex organisations. While we're known for our leadership in Client Lifecycle Management (CLM) solutions for financial institutions, our technology now powers a broad range of regulated industries looking to fight financial crime, ensure compliance, streamline onboarding and customer experiences.
 
 
 With over 700 team members across 11 international offices, Fenergo offers the agility of a tech scale-up combined with the reach of a global enterprise. You're also getting in on the ground floor of the next phase in our growth journey, as part of a &euro;100 million expansion across Research, Development and Innovation backed by Enterprise Ireland we're creating 300 new jobs in our Dublin HQ and a further 200 globally.
 
 
 We've earned industry recognition too, we're the #1 CLM provider in the RiskTech100&trade; and a Deloitte Best Managed Company. We stay ahead of the curve through innovation and customer impact. Led by our Founder and CEO Marc Murphy, our team thrives on solving real-world challenges with smart, scalable, AI driven technology&mdash;making this an exciting time to join Fenergo and help create a safer world and shape the future of digital transformation in financial services.
 
 
 What does this role entail?
 
 
 The Demand Marketing Manager will be responsible for creating funnel and pipeline for the US and Canada region. With responsibility over specific segments, the manager will help plan, organize and execute online and offline marketing initiatives, campaigns and events in collaboration with BDR, Sales, Global Marketing and Product Marketing teams. You will assist in the creation and execution of marketing plans that deliver tangible results and ensure alignment with regional sales goals.
 
 
 We are looking for a digital native marketer that is looking to stretch into event management.
 
 
 
 Requirements
 
 
 
 
 Duties and Responsibilities:
 
 
 
 
 AMER Marketing Plans:
 
 
 
 <ul>
 <li>
 Support the development and execution of marketing plans that align with the America region's goals across segments and motions, ensuring demand generation that can convert into opportunities.
 </li>
 <li>
 Coordinate various tactics to stimulate demand in key areas, e.g., Account-Based Marketing for priority accounts and demand generation tactics for other accounts.
 </li>
 <li>
 Create Qualified leads in our ICP that can convert into funnel and pipeline.
 </li>
 <li>
 Monitor and track progress through the marketing funnel for the Americas region, ensuring lead quality and quantity, and assist in accelerating opportunities when needed.
 </li>
 <li>
 Work closely with the local sales team to ensure all Qualified Leads are progressing through the funnel effectively.
 </li>
 <li>
 Collaborate on ABX campaigns to engage prospects and scale existing accounts.
 </li>
 <li>
 Track and report campaign results, maintaining a scorecard and sharing outcomes with key stakeholders (Marketing, Product Marketing, Sales, BDR teams).
 </li>
 <li>
 Ensure all outcomes-focused events and marketing campaigns are delivered on time and within budget, with proper reporting on effectiveness.
 
 
 </li>
 </ul>
 
 Event Co-Ordination:
 
 
 
 <ul>
 <li>
 Manage a calendar of events and roundtables that nourish different segments - banking, asset management, asset servicing etc.
 </li>
 <li>
 Coordinate and manage all regional events, webinars, and roundtables for the Americas region, working closely with the Global Events team to support relevant global events.
 </li>
 <li>
 Ensure an outcomes-focused approach to events by setting out aims and goals for each event and striving to achieve those goals and aims.
 </li>
 <li>
 Assist in evaluating third-party events according to company criteria and define success metrics for each.
 </li>
 <li>
 Provide logistical support for trade shows and events, including preparation of event plans detailing investment and KPIs.
 </li>
 <li>
 Assist in creating post-event evaluation reports to measure success and ROI.
 
 
 </li>
 </ul>
 
 Desired Experience
 
 
 
 <ul>
 <li>
 Degree in Marketing, Communications, or relevant business area.
 </li>
 <li>
 4+ years of Marketing experience.
 </li>
 <li>
 Fluency in English.
 </li>
 <li>
 Proven proficiency in working with Marketo, Salesforce, Demandbase, On24 (or equivalents).
 
 
 </li>
 </ul>
 
 Nice to have
 
 
 
 <ul>
 <li>
 Experience working at a hypergrowth technology business
 </li>
 <li>
 Exposure to working with financial service clients
 
 
 </li>
 </ul>
 Salary range $90,000-$125,000 PA + performance related incentives
 
 
 
 Benefits
 
 
 
 
 Our promise to you
 
 
 
 We are striving to become global leaders across financial crime we operate in and as part of that we are a high-performing highly collaborative team that works cross-functionally to accommodate our client's needs.
 
 
 <ul>
 <li>
 Collaboration: Working together to achieve our best
 </li>
 <li>
 Outcomes: Drive Success in every engagement
 </li>
 <li>
 Respect: A collective feeling of inclusion and belonging
 </li>
 <li>
 Excellence: Continuously raising the bar
 
 
 </li>
 </ul>
 
 What's in it for you?
 
 
 
 <ul>
 <li>
 Comprehensive Medical, Dental, and Vision coverage provided through Cigna
 </li>
 <li>
 Access to Cobra Coverage
 </li>
 <li>
 Employee Assistance Programme available via Cigna
 </li>
 <li>
 401k retirement savings plan
 </li>
 <li>
 Life, Accident, and Disability Cover offered through Cigna
 </li>
 <li>
 Participation in a Savings and Transformation Scheme
 </li>
 <li>
 Opportunity to earn an annual company bonus based on performance
 </li>
 <li>
 Generous 20 days of Paid Time Off (PTO) annually
 </li>
 <li>
 3 company closure days for designated holidays
 </li>
 <li>
 Access to extensive training programs, including both classroom and online options through 'Fenergo University'
 </li>
 <li>
 Implementation of a Buddy system for all new starters to provide guidance and support
 </li>
 <li>
 Opportunity to work on a cutting-edge Fintech product, utilizing the latest tools and technologies
 </li>
 <li>
 Defined training and role tracking to monitor and support your career development and progress
 </li>
 <li>
 Enjoy complimentary lunches provided in the office
 </li>
 <li>
 Work From Home set-up allowance to support a comfortable and efficient remote working environment
 
 
 </li>
 </ul>
 
 Diversity, Equality, and Inclusivity
 
 
 
 Fenergo is an equal opportunity employer. We are committed to creating a diverse and inclusive workplace, where all employees are valued, respected, and can reach their full potential. We do not discriminate based on race, colour, religion, sex, national origin, age, disability, or any other characteristic protected by applicable law. Our hiring decisions are based solely on qualifications, merit, and business needs. We believe that a diverse workforce enriches our company culture, fosters innovation, and contributes to our overall success. We strive to provide a fair and supportive environment for all employees, promoting equal opportunities for career development and advancement. We encourage all qualified individuals to apply for employment opportunities and join our team in contributing to a collaborative and inclusive work environment.
</div>

Field Marketing Manager (Americas)

SoHo Experiential

<div>We&rsquo;re looking for a strategic and hands-on Marketing Manager to lead our agency&rsquo;s marketing efforts across from thought leadership content to social media. This role sits at the intersection of brand, growth, and future-thinking, responsible for shaping how the agency shows up in the market and ensuring our voice is consistent, relevant, and differentiated. 
You&rsquo;ll own our content ecosystem end-to-end, from concept to execution, helping position our leaders and clients as industry authorities while driving awareness and inbound interest. 
This role will report to the Director of Strategic Growth and will be on the Growth team. 
Responsibilities:
New Business Support<ul><li> Partner closely with the Growth team to support the new business pipeline</li><li> Develop tailored pre-call and pre-meeting reports for prospective clients</li><li> Conduct competitive audits and category research to inform strategy and positioning</li><li> Maintain SoHo&rsquo;s CRM system, including managing inbound leads within HubSpot and assigning lifecycle stages and track engagement</li><li> Use predictive analytics and AI email agents to monitor signals for purchasing intent, identify warm prospects and align outreach accordingly</li><li> Write, design, and execute cold-outreach email automations tied to lead behavior</li><li> Manage delegated projects via Monday</li></ul> 
Thought Leader Marketer<ul><li> Develop and manage the agency&rsquo;s annual thought leadership calendar
</li><li> Shape marketing narratives around trends, insights, and proprietary research
</li><li> Collaborate with leadership to translate POVs into publishable content (copy and images) via SoHo&rsquo;s weekly:</li></ul>
o Email newsletter (published via HubSpot)
o Blog article (published on Squarespace)<ul><li> Collaborate with the team on the launch of major reports (e.g., trend or industry studies)</li><li> Develop landing pages, downloads, and nurture funnels tied to thought leadership</li><li> Identify and submit to industry awards aligned to SoHo&rsquo;s programs</li></ul> 
Social Media Strategy &amp; Execution<ul><li> Own and execute organic social media strategy across LinkedIn, Reddit, and Instagram</li><li> Advise on social storytelling strategy informed by trends and platform evolution</li><li> Write, design and publish all social content (carousels, short-form video, and campaign visuals) on behalf of the agency
</li><li> Schedule and publish all SoHo social content via HubSpot</li><li> Identify high-value SoHo-created event moments for future content, reels, and research use</li><li> Track performance and optimize social content based on engagement metrics via HubSpot analytics</li><li> Develop paid social campaigns on LinkedIn to support report launches, events, and growth initiatives
</li><li> Monitor engagement on all social posts</li></ul> 
Website &amp; Case Study Management<ul><li> Manage website content within Squarespace, including publishing Insights articles and research reports.</li><li> Collaborate with Client Services and Creative to develop case studies, ensuring a clear narrative, strong visual hierarchy, brand consistency</li><li> Tailor our SEO strategy to best reflect what people are looking for based on search intent signals</li><li> Work with Client Services to develop shot lists and content capture priorities aligned with marketing and case study needs</li></ul> 
Videography &amp; Photography Management<ul><li> Collaborate with Client Services to procure photo and video capture at applicable SoHo activations and events</li><li> Organize event assets for use across teams</li></ul> 
What You Bring to the Table:
<ul><li> 4+ years in marketing, ideally within an agency or B2B environment</li><li> Strong writing and editorial skills for developing thought leader content</li><li> Experience with developing and launching social media content</li><li> Experience working within a website builder</li><li> Experience working within a CRM to manage/track leads and deploy newsletters</li><li> Familiarity with LinkedIn as a professional content platform</li><li> Ability to manage multiple initiatives simultaneously</li><li> Strategic thinker who can also execute</li></ul>
Technology - must know how to work within the following marketing &amp; technology platforms:<ul><li> HubSpot</li><li> Native platform analytics for LinkedIn and Instagram</li><li> Canva/Adobe Express</li><li> Squarespace</li><li> Monday</li><li> Google Slides</li><li> PowerPoint</li><li> Keynote</li></ul> 
What We Offer:*<ul><li> Competitive compensation.</li><li> Comprehensive benefits including medical, vision, dental, and wellness programs.</li><li> Generous PTO, including vacation, holidays, and wellness days.</li><li> Professional growth opportunities in a dynamic, creative environment.</li><li> A collaborative, inclusive workplace that values people as much as the work we create.</li></ul><ul><li> 
Certain employee benefits are only applicable to full-time employees.</li></ul> 
SoHo Experiential is an equal opportunity employer and does not discriminate based on race, color, gender, religion, age, sexual orientation, national or ethnic origin, disability, marital status, veteran status, or any other occupationally irrelevant criteria.</div>

Marketing & Insights Manager (NYC Preferred)

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