marketing manager

advertising manager

associate director media, search Jobs in New York

associate director media, search

associate director, paid media (programmatic) Jobs in New York

associate director, paid media (programmatic)

content and social media manager Jobs in New York

content and social media manager

paid media manager

MUSEUM OF ICE CREAM

<div>
 <strong>
  About Us
  <br/>
  <br/>
 </strong>
 Museum of Ice Cream is an inclusive &amp; immersive brand, designed to captivate your sweetest fantasy and sugar-filled daydreams online and IRL. At Museum of Ice Cream, we invite you to believe in the magic of creativity, to remind you that inclusive spaces do exist, and to show you that childlike wonder is worth savoring. In our world, ice cream is the agent of change and the vehicle to ignite the creative spirit that lives in all of us. Fueled by the power of imagination, MOIC is a universe of possibilities with tons of room for you to explore.
 <br/>
 <br/>
 The Flavor Profile
 <br/>
 <br/>
 We are seeking an exceptionally proactive and performance-minded Advertising Manager to drive customer acquisition and revenue growth through hands-on campaign execution. This is a critical role for an individual who thrives on fast decision-making, direct campaign control, and a relentless focus on ROI. You will be responsible for end-to-end management of our paid channels, from developing initial strategy and Out-of-Home (OOH) plans to optimizing the final conversion path in collaboration with our UI/UX teams. If you prefer active campaign management over passively waiting for algorithms, this is the role for you.
 <br/>
 <br/>
 <strong>
  Responsibilities
  <br/>
  <br/>
 </strong>
 Performance Campaign Management &amp; Execution
 <br/>
 <br/>
 <ul>
  <li>
   Own the execution and optimization of all paid digital campaigns across key platforms, including Google Ads (Search, Display, YouTube) and Meta (Facebook, Instagram).
  </li>
  <li>
   Maintain a deep, hands-on working knowledge of platform dashboards, campaign setup best practices, targeting, bidding, and budget allocation to ensure maximum efficiency.
  </li>
  <li>
   Emphasize active campaign management, making swift, data-driven decisions on budget shifts, creative rotations, and targeting adjustments without relying solely on algorithmic optimization.
   <br/>
   <br/>
  </li>
 </ul>
 Creative Testing and Content Evaluation
 <br/>
 <br/>
 <ul>
  <li>
   Design and implement rigorous creative testing methodologies (ad copy, images, video) across all platforms to continually improve click-through and conversion rates.
   <br/>
   <br/>
  </li>
 </ul>
 Full-Funnel Optimization and Collaboration
 <br/>
 <br/>
 <ul>
  <li>
   Partner closely with the UI/UX and Web Development teams to evaluate the entire purchase journey, ensuring a seamless and high-converting experience from initial ad click through to final conversion.
  </li>
  <li>
   Analyze landing page performance and provide data-backed recommendations for optimization, ensuring alignment between ad messaging and on-site experience.
   <br/>
   <br/>
  </li>
 </ul>
 Strategy, Planning, and Agency Oversight
 <br/>
 <br/>
 <ul>
  <li>
   Develop comprehensive media strategies that integrate digital efforts with upper-funnel initiatives, including the development and management of Out-of-Home (OOH) media plans.
  </li>
  <li>
   Serve as the primary liaison for the external paid media agency, overseeing their execution, ensuring adherence to budget, and holding them accountable for performance targets and strategic direction.
  </li>
  <li>
   Manage and track large-scale paid media budgets, ensuring optimal spend across all channels to meet business goals.
   <br/>
   <br/>
  </li>
 </ul>
 Marketing Performance Reporting
 <br/>
 <br/>
 <ul>
  <li>
   Monitor and analyze the performance of marketing channels and campaigns, providing clear, regular reports on efficiency and impact against goals.
  </li>
  <li>
   Collaborate with sales and marketing teams to ensure data accuracy and clear reporting on marketing's contribution to pipeline and revenue.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Requirements
  <br/>
  <br/>
 </strong>
 Must Haves
 <br/>
 <br/>
 <ul>
  <li>
   5+ years of direct, hands-on experience managing and optimizing paid media campaigns with significant budgets.
  </li>
  <li>
   Expert-level proficiency in Google Ads and Meta Ads Manager, including campaign setup, bidding strategies, and dashboard navigation.
  </li>
  <li>
   Proven commitment to a performance-minded approach, with a measurable track record of improving ROI and key metrics.
  </li>
  <li>
   Demonstrated experience in managing a paid media agency or multiple agency relationships.
  </li>
  <li>
   Experience collaborating with UI/UX, Product, or Web Teams to improve the customer journey.
  </li>
  <li>
   Practical experience in the development and execution of Out-of-Home (OOH) media plans.
  </li>
  <li>
   Strong analytical skills with proficiency in Google Analytics/Adobe Analytics and conversion tracking technologies.
  </li>
  <li>
   Bachelor&rsquo;s degree in Marketing, Business, or a related quantitative field.
   <br/>
   <br/>
  </li>
 </ul>
 Nice to Haves
 <br/>
 <br/>
 <ul>
  <li>
   Experience with other paid channels (e.g., TikTok, LinkedIn, Pinterest).
  </li>
  <li>
   Experience in an e-commerce environment.
  </li>
  <li>
   Familiarity with marketing attribution tools.
   <br/>
   <br/>
  </li>
 </ul>
 The salary range for this role is $100,000- $130,000 USD dependent on experience, as well as an annual bonus and options.
 <br/>
 <br/>
 <strong>
  Benefits
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   401(k)
  </li>
  <li>
   Dental insurance
  </li>
  <li>
   Health insurance
  </li>
  <li>
   Paid time off
  </li>
  <li>
   Vision insurance
  </li>
  <li>
   Ability to advance within the organization
   <br/>
   <br/>
  </li>
 </ul>
 Museum of Ice Cream is an equal opportunity employer and we value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability, or any other protected class.
</div>


Advertising Manager

NBCUniversal

<div><b>Company Description</b><p><br>
NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations &amp; Experiences. NBCUniversal is a subsidiary of Comcast Corporation.</p><p>
Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.</p><p>
Comcast NBCUniversal has announced its intent to create a new publicly traded company ('Versant') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.</p><b><br>
Job Description</b><p><br>
As a Manager of Performance Marketing Planning, you will serve as a key strategy steward within the Performance Marketing team, partnering with Performance channel teams and Title, Sports and Brand stakeholders to develop media plans designed to achieve key business objectives. Partnering with the Senior Director of Planning, you will plan holistic campaigns across paid Performance media channels, leveraging a suite of tools/models to define the optimal channel mix, audience strategy, and optimization approach, working closely with channel teams and partners in Media Analytics to bring the media strategy to life.</p><p>
This new role will be a critical piece of a newly in-house team, ensuring that we can media plan and execute with speed and efficiency.</p><p><b>
Responsibilities could include, but are not limited to:</b></p><ul><li>
Being accountable to the budget for all performance media dollars, working with the Senior Director of Planning and channel teams to optimize based on primary KPIs.</li><li>
Work with Finance team to coordinate budget management, planning, and actualization.</li><li>
Reviewing in-flight performance from MTA and long term performance in MMM, ensuring teams are optimizing to target KPIs and proposing strategy pivots based on performance.</li><li>
Executing the development of cross-channel media plans across Paid Social, Programmatic (Display, Video, CTV/OTT, Affiliate), and Paid Search inclusive of media mix, budget allocation/pacing, and audience architecture.</li><li>
Participating in our culture of innovation through curiosity and giving input into testing frameworks, in partnership with channel teams and Media Analytics.</li><li>
Partnering with cross-functional teams to provide regular reporting to the business on a weekly, monthly, quarterly, or yearly basis.</li></ul><br>
<b>
Qualifications</b><br>
<ul><li>
4+ years of experience working in paid media advertising comprising of media activation, multi-channel experience (search, social, programmatic).</li><li>
Experience developing, optimizing, analyzing and reporting on paid media campaigns across performance objectives.</li><li>
Experience working with analytics teams on granular performance tracking and reporting.</li><li>
Knowledge of testing methodologies and design principles. Experience developing hypotheses and assisting in test development/execution.</li><li>
Excellent oral, written, and interpersonal skills, with the ability to identify and respond to situations quickly</li><li>
Effective time management and project management skills</li><li>
Experience working in Excel &ndash; knowing your way around Pivot tables is a must</li><li>
Bachelor&rsquo;s degree in marketing, Communications, or related field</li></ul><p><b>
Preferred Characteristics</b></p><ul><li>
Media agency or in-house agency experience.</li><li>
Experience using MTA and MMM as a source of truth for media success.</li><li>
While this role is not hands-on keys, past hands on keys experience within Social, Programmatic, or Search is preferred.</li></ul><p><b>
Additional Requirements</b></p><ul><li><b>
Hybrid</b>: This position has been designated as hybrid, which currently requires contributing from the office a minimum of three days per week. Beginning January 5, 2026, hybrid employees will be required to work from the office a minimum of four days per week. The Company reserves the right to change in-office requirements at any time.</li><li>
This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range: $100,000 - $125,000 <i>(bonus and long-term incentive eligible)</i></li></ul><br>
<b>
Additional Information</b><p><br>
As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.</p><p>
If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to AccessibilitySupport@nbcuni.com.</p></div>

Manager, Performance Marketing Planning

Salesforce

<div><p><i>To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.
</i></p><p></p><p>Job Category
</p>Marketing &amp; Communications
<p></p><p>Job Details
</p><p></p><p><b>About Salesforce
</b></p><p>Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn&rsquo;t a buzzword &mdash; it&rsquo;s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.
</p><p></p><p>Ready to level-up your career at the company leading workforce transformation in the agentic era? You&rsquo;re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.
</p><p></p><p>Salesforce is seeking a highly motivated Event Marketing Campaign Marketer to support in-person and virtual campaigns, who is passionate about paid media and digital marketing, including live event / VOD motions across social platforms and native tools. The Events Demand Generation team produces industry-leading marketing campaigns for our in-person and virtual experiences that are the ultimate expression of the Salesforce brand, culture, and core values. The team continually innovates across all marketing channels to connect the right customers and prospects to the right events, helping continue to position Salesforce as the global leader in CRM and AI.
</p><p></p><p>As a Manager, Event Campaign Marketing, you will partner across marketing, creative, and agency teams to drive full-funnel campaign strategy and execution for our strategic in-person events and Salesforce+ virtual experiences. While this role includes channel stewardship for paid media, it extends far beyond&mdash;you&rsquo;ll support integrated campaign development, creative and messaging alignment, cross-channel orchestration, and the end-to-end delivery of pipeline-driving marketing programs.
</p><p></p><p>You must possess excellent communication skills, acute attention to detail, unshakable nerves, and an unrestrained desire to help shape the next evolution of Salesforce&rsquo;s signature global events.
</p><p></p><h2 class="jobSectionHeader"><b>Responsibilities: What impact will the candidate make?
</b></h2><ul><li><b>Own and support end-to-end campaign execution </b>across in-person events, Salesforce&#8314; live/VOD programs, email, and paid/organic digital channels.
</li><li><b>Serve as a channel expert for paid media </b>, including social, search, and digital partnerships&mdash;while ensuring media motions are fully integrated with email, web, content, and broader demand generation plans.
</li><li><b>Drive cross-functional campaign development </b>, partnering with demand generation marketers, the Events marketing ecosystem, Media Lab, creative, performance analytics, and global teams.
</li><li><b>Liaise with internal Media Lab and agency / vendor partners </b>to brief, build, pitch, implement, and optimize paid media as part of larger multi-channel event campaigns in partnership with Salesforce&rsquo;s Media Lab.
</li><li><b>Translate event objectives </b>into audience-first targeting and segmentation strategies across channels, ensuring nuances are reflected in both paid and non-paid campaign activation.
</li><li><b>Support email and nurture strategy </b>with audience insights, flighting recommendations, and channel coordination to ensure cohesive audience journeys.
</li><li><b>Analyze audience and performance data </b>to refine cross-channel strategy and identify opportunities to scale, diversify, or pivot.
</li><li><b>Partner across Salesforce teams deploying paid media </b>to evaluate synergies and ensure alignment with broader brand and demand programs.
</li><li><b>Craft clear and compelling briefs </b>and collaborate with writing/messaging partners to develop assets for paid media, email, and Salesforce&#8314; promotional placements.
</li><li><b>Drive creative optimization feedback loops </b>with internal teams (demand gen, creative, messaging) and agency partners.
</li><li><b>Support creation and maintenance of campaign assets </b>, including pitch decks, program narratives, retros, and internal reporting.
</li><li><b>Support performance reporting across channels </b>, including data extrapolation and recommended next-step actions based on insights.
</li><li><b>Stay current on digital, social, video, and event marketing trends </b>to help Salesforce events innovate and maintain a market-leading presence.
</li></ul><p></p><h2 class="jobSectionHeader"><b>Minimum Qualifications: What is absolutely necessary?
</b></h2><ul><li>5&ndash;8 years of professional experience in demand generation, campaign marketing, or digital/performance marketing, preferably in the B2B industry
</li><li>Ability to think both strategically and tactically&mdash;seeing the big picture while diving deep into campaign details that drive impact
</li><li>Clear, concise communication skills and strong expectation management with cross-functional partners
</li><li>Exceptional project and time management skills&mdash;highly organized, detail-oriented, and accountable
</li><li>Experience supporting multiple initiatives simultaneously in a fast-paced environment with tight deadlines
</li><li>Strong interpersonal skills with the ability to collaborate across seniority levels, vendor partners, and cross-functional teams
</li><li>A collaborative mindset and willingness to roll up your sleeves
</li><li>Ability to work a flexible schedule and travel 0&ndash;10%
</li></ul><p></p><h2 class="jobSectionHeader"><b>Preferred Qualifications: What would be helpful?
</b></h2><ul><li>Experience in marketing at a technology company
</li><li>Strong deck-building and writing skills
</li><li>Experience with project management and campaign orchestration
</li><li>Familiarity with multi-channel marketing across social, paid media, OOH, influencer, email, and more
</li>Experience with live event or virtual event marketing (Salesforce&#8314; experience a plus)<br>
<li>
</li></ul><p></p><br>
<p>Unleash Your Potential
</p><p>When you join Salesforce, you&rsquo;ll be limitless in all areas of your life. Our benefits and resources support you to find balance and <i>be your best </i>, and our AI agents accelerate your impact so you can <i>do your best </i>. Together, we&rsquo;ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future &mdash; but to redefine what&rsquo;s possible &mdash; for yourself, for AI, and the world.
</p><p></p><p>Accommodations
</p><p>If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form .
</p><p></p><p>Posting Statement
</p><p>Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that&rsquo;s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications &ndash; without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.
</p><p></p>In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.
<p></p>At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions.&amp;#xa;&amp;#xa;The typical base salary range for this position is $115,600 - $174,900 annually. In select cities within the San Francisco and New York City metropolitan area, the base salary range for this role is $138,800 - $190,900 annually.&amp;#xa;&amp;#xa;The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.</div><p></p>

Strategic Events Demand Generation Manager

JPMorganChase

<div><b>JOB DESCRIPTION</b><p><br>
Join our dynamic SEO Services Team and make a direct impact on how we deliver digital excellence. Your work will streamline processes and empower teams to deliver faster, smarter results.</p><p>
As a Search Engine Optimization (SEO) Manager on the Paid Media team, you&rsquo;ll be the central hub for managing and prioritizing requests across Technical SEO, Automation, and Authoring. You&rsquo;ll ensure every request is captured, assigned, and tracked, driving efficiency and clarity for multiple business lines. Your role is vital to optimizing our content production and supporting strategic growth.</p><p><b>
Job responsibilities</b></p><ul><li>
Receive, review, and log incoming requests for audits, tooling, and authoring.</li><li>
Assess request completeness and clarify requirements with stakeholders.</li><li>
Assign requests to appropriate teams based on scope and priority.</li><li>
Track progress and provide status updates to stakeholders and leadership.</li><li>
Maintain documentation and intake records in Confluence and other platforms.</li><li>
Identify bottlenecks and recommend process improvements.</li><li>
Collaborate with segment leads to balance workload and resources.</li><li>
Generate regular reports on intake volume, allocation, turnaround times, and outcomes.</li><li>
Analyze intake trends to forecast resource needs and inform hiring decisions.</li><li>
Proactively redistribute requests during peak periods or overloads.</li><li>
Facilitate communication between requestors and internal teams for timely updates.</li></ul><p><b>
Required qualifications, capabilities, and skills</b></p><ul><li>
Experience managing workflows and task assignments in multi-team environments.</li><li>
Strong written and verbal communication skills for stakeholder management.</li><li>
Ability to design, document, and optimize intake and workflow processes.</li><li>
Working understanding of digital marketing, SEO, automation, and web authoring.</li><li>
Hands-on experience with Workfront, Confluence, Jira, and Microsoft Teams.</li><li>
Excellent organizational skills and attention to detail.</li><li>
Ability to manage multiple requests simultaneously.</li><li>
Quick issue assessment, conflict resolution, and escalation skills.</li><li>
Understanding of Adobe Experience Manager (AEM) authoring processes.</li><li>
Experience driving adoption of new tools or processes.</li></ul><p>
</p><p><b>Preferred qualifications, capabilities and skills</b></p><ul><li>
Bachelors degree in Marketing or related field preferred</li><li>
Exposure to Agile or Scrum practices and prior SEO/web development experience.</li></ul><p>
</p><b>ABOUT US</b><p><br>
Chase is a leading financial services firm, helping nearly half of America&rsquo;s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
</p><p></p><p>We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
</p><p></p><p>We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants&rsquo; and employees&rsquo; religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.</p><p></p><p>
Equal Opportunity Employer/Disability/Veterans</p><br>
<br>
<br>
<b>ABOUT THE TEAM</b><br>
<div>
Our Consumer &amp; Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We&rsquo;re proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions &ndash; all while ranking first in customer satisfaction.</div><div><br>
<br>
</div><div>Marketing &amp; Communications teams shape the firm&rsquo;s brand and protect and grow the firm&rsquo;s excellent reputation across the world. They deepen relationships with customers through shared passions with a best in class portfolio of partnerships including Madison Square Garden, The Chase Center &amp; the US Open. Through the use of data and analytics, they create and deliver marketing campaigns or servicing messages through Chase.com, the mobile app, and paid media channels based on what is best for the customer.</div></div>

SEO Manager-Senior Associate

Spring Health

<div><div><h2 class="jobSectionHeader"><b>Our mission: to eliminate every barrier to mental health.</b></h2><br>
<p>
At Spring Health, we're on a mission to revolutionize mental healthcare by removing every barrier that prevents people from getting the help they need, when they need it. Our clinically validated technology,<b> </b><b>Precision Mental Healthcare</b>, empowers us to deliver the right care at the right time&mdash;whether it's therapy, coaching, medication, or beyond&mdash;tailored to each individual's needs.</p>
<p>
We proudly partner with over 450 companies, from startups to multinational Fortune 500 corporations, as a leading provider of mental health service, providing care for 10 million people. Our clients include brands you use and know like Microsoft, Target, and Delta Airlines, all of whom trust us to deliver best-in-class outcomes for their employees globally. With our innovative platform, we've been able to generate a <b>net positive ROI</b> for employers and we are the only company in our category to earn <b>external validation</b> of net savings for customers.</p>
<p>
We have raised capital from prominent investors including Generation Investment, Kinnevik, Tiger Global, Northzone, RRE Ventures, and many more. Thanks to their partnership and our latest Series E Funding, our current valuation has reached $3.3 billion. We're just getting started&mdash;join us on our journey to make mental healthcare accessible to everyone, everywhere.</p></div><p>
As our Performance Marketing Manager, you'll drive strategy, execution, and measurement of performance marketing initiatives across paid media, SEO/SEM, and digital channels &mdash; all in service of driving member growth. You'll collaborate cross-functionally with product, design, and analytics partners to execute efficient, high-impact campaigns that increase member enrollment and engagement.</p>
<p>
This role is full-time, based in New York and hybrid. The role reports to the Head of Member Growth.</p>
<p>
What You'll Do:</p>
<ul>
<li>Execute and optimize performance marketing campaigns across paid search, social, SEO/SEM, and other digital channels.</li>
<li>Monitor and report on key performance metrics, budgets, and pacing to ensure efficient use of spend.</li>
<li>Implement changes to campaigns based on real-time performance data and testing insights.</li>
<li>Support A/B and multivariate testing to improve creative, targeting, bidding strategies, and landing page performance.</li>
<li>Collaborate with cross-functional partners (e.g., design, analytics, product) to ensure campaign alignment with growth objectives and measurement frameworks.</li>
<li>Maintain up-to-date knowledge of performance marketing tools, platforms, and best practices, especially within healthtech and regulated industries.</li>
<li>Assist in preparing campaign reports and insights for internal stakeholders.</li>
</ul>
<p><b>What success looks like:</b></p>
<ul>
<li>Drives member growth efficiently and effectively, improving unit economics as budgets grow</li>
<li>Demonstrates continuous performance improvement through a high velocity of A/B and multivariate tests with clear learnings applied</li>
<li>Delivers timely, actionable insights through accurate forecasting and comprehensive performance reports</li>
<li>Builds strong cross-functional partnerships with customer and strategic partnership stakeholders</li>
<li>Identifies and implements at new tactics or tools that boost campaign performance</li>
</ul>
<p><b>What you'll bring:</b></p>
<ul>
<li>5+ years of performance marketing experience driving growth across paid search / SEO / SEM / digital</li>
<li>Strong analytical chops; you're comfortable digging into data and surfacing actionable insights.</li>
<li>Strong understanding of behavioral and personalized marketing tactics.</li>
<li>Strong communication and collaboration skills, with experience working cross-functionally.</li>
<li>Creative and resourceful, with a strong bias for action and testing.</li>
<li>A genuine passion for mental health and a respect for the people behind the metrics.</li>
</ul>
<p><i>The target base salary range for this position is </i><b><i>$97,680 - $122,100</i></b><i> and is part of a competitive total rewards package including stock options and benefits. Individual pay may vary from the target range and is determined by a number of factors including experience, location, internal pay equity, and other relevant business considerations. We review all employee pay and compensation programs annually using </i><b><i>Radford Global Compensation Database</i></b><b><i> </i></b><i>at minimum to ensure competitive and fair pay.</i></p>
<h3 class="jobSectionHeader"><b>
Benefits provided by Spring Health:</b></h3>
<p><b>
Note</b>: We have even more benefits than listed here and below, your recruiter will provide more in-depth information as you continue in the interview process. Benefits are subject to individual plan requirements and eligibility criteria.<br>
<br>
</p><ul><li>Health, Dental, Vision benefits start on your first day at Spring. You and your dependents also receive access to <b>One Medical</b><b> </b>accounts HSA and FSA plans are also available, with Spring contributing up to $1K for HSAs, depending on your plan type.</li>
<li>Employer sponsored 401(k) match of up to 2% for retirement planning</li>
<li>A yearly allotment of no cost visits to the Spring Health network of therapists, coaches, and medication management providers for you and your dependents.</li>
<li>We offer competitive paid time off policies including vacation, sick leave and company holidays.</li>
<li>At 6 months tenure with Spring, we offer parental leave of 18 weeks for birthing parents and 16 weeks for non-birthing parents.</li>
<li>Access to <b>Noom</b><b>, </b>a weight management program&mdash;based in psychology, that's tailored to your unique needs and goals.</li>
<li>Access to fertility care support through <b>Carrot</b>, in addition to $4,000 reimbursement for related fertility expenses.</li>
<li>Access to<b> </b><b>Wellhub</b>, which connects employees to the best options for fitness, mindfulness, nutrition, and sleep in one subscription</li>
<li>Access to <b>BrightHorizons</b>, which provides sponsored child care, back-up care, and elder care</li>
<li>Up to $1,000 Professional Development Reimbursement a year.</li>
<li>$200 per year donation matching to support your favorite causes.</li>
</ul><div><p><b>
Not sure if you meet every requirement?</b> Research shows that women and people from historically underrepresented communities often hesitate to apply for roles unless they meet every qualification compared to other similarly-qualified candidates. At Spring Health, we are committed to fostering a workplace where everyone feels valued, empowered, and supported to Thrive. If this role excites you, we encourage you to apply.</p>
<p><b>
Ready to do the most impactful work of your life? Learn more about our values, what it's like to work here, and how hypergrowth meets impact at Spring Health:</b><b> </b><b>Our Values</b></p>
<p><b><i>
Our privacy policy: </i></b><b><i>https://springhealth.com/privacy-policy/</i></b></p>
<p><i>
Spring Health is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex, marital status, ancestry, disability, genetic information, veteran status, gender identity or expression, sexual orientation, pregnancy, or other applicable legally protected characteristic. We also consider qualified applicants regardless of criminal histories, consistent with applicable legal requirements. Spring Health is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans. If you have a disability or special need that requires accommodation, please let us know.</i></p></div></div>

Member Growth Performance Marketing Manager

BlackRock

<div><div><div>Location:</div>
<div><div><b>New York, New York</b></div>
</div></div><div><div>Additional Locations:</div>
<div><div><div><b>Princeton</b><b>NJ</b><b>
</b></div></div></div></div><div><div>Team:</div>
<div><b>Corporate Marketing</b></div>
</div><div>Job Requisition #: <b>R258109</b></div>
<div>Date posted: <b>Dec. 10, 2025</b></div></div><p></p>
<br><div><h2 class="jobSectionHeader"><b>Job description</b></h2>
<div><p><b>About this role</b></p><p><b>
The Team:</b></p><p>
The Global Marketing &amp; Digital Wealth organization at BlackRock is a forward-looking, globally connected team at the center of the firm&rsquo;s most high-impact priorities. We are architects of growth, working across functions and markets to unlock opportunities and accelerate outcomes for the business. In collaboration with both internal and external partners, we design the conditions for success&mdash;delivering next-generation campaigns, brand platforms, communications, training, and client experiences. Our work is powered by world-class centers of excellence spanning content strategy, research &amp; analytics, and digital platforms &amp; experiences.</p><p>
The Global Paid Media &amp; SEO team drives firmwide paid media and search strategy &amp; execution, amplifying BlackRock&rsquo;s priority messages at scale
</p><p>We partner with business &amp; regional marketers to modernize our approach, drive greater efficiency, deliver more effective outcomes and create competitive advantage.</p><p><b>
Role and Impact:</b></p><p><b><i>
</i></b>The AMRS Search Regional Lead will drive SEO and GEO strategy across the Americas, supporting business lines such as iShares, US Advisor Center, and the US Institutions business. This role is central to evolving BlackRock&rsquo;s search approach&mdash;from traditional SEO to integrated, AI-powered discovery, ensuring visibility across all digital touchpoints. As search evolves from keyword-driven discovery to AI-powered answers, this role is pivotal in future-proofing BlackRock&rsquo;s organic strategy. The AMRS Search Lead will help scale a globally integrated search program that unifies paid media, SEO, and AI visibility&mdash;driving commercial impact and discoverability across every channel.</p><p><b>
Responsibilities:</b></p><ul><li><p>
Oversee Conductor access, platform hygiene, and training, and help manage relationships with Conductor and SEO agency (Gain)</p></li></ul><ul><li><p>
Act as SEO/GEO practitioner to make changes to website architecture, content, internal linking and other factors to improve organic visibility for priority topics</p></li></ul><ul><li><p>
Perform ongoing keyword research, optimization and tracking</p></li></ul><ul><li><p>
Monitor KPIs regularly to understand SEO/GEO strategy performance</p></li></ul><ul><li><p>
Active monitoring and sharing of industry news, SEO trends and innovative new tools</p></li></ul><ul><li><p>
Self-manage execution of activities against deadlines across multiple work-streams</p></li></ul><ul><li><p>
Perform competitive research to identify content gaps and technical strategies to improve client performance</p></li></ul><p></p><p><b>
Core Skills:
 </b></p><ul><li><p>Strong grasp of technical SEO, content strategy, and performance metrics</p></li></ul><ul><li><p>
Proficiency in Conductor, Adobe Analytics, and Google Search Console</p></li></ul><ul><li><p>
Experience with LLMs and AI-powered search; familiarity with GEO and global content governance</p></li></ul><ul><li><p>
Excellent communication and stakeholder management skills</p></li></ul><ul><li><p>
Ability to collaborate across Marketing, Media, Social, Editorial, Product, and Development teams</p></li></ul><ul><li><p>
Analytical mindset with experience in reporting and measurement frameworks</p></li></ul><ul><li><p>
Project management and vendor relationship skills</p></li></ul><p><b>
Qualifications:</b></p><ul><li><p><b><i>
</i></b>3&ndash;5 years of SEO experience, ideally in financial services</p></li></ul><ul><li><p>
Proficiency in Conductor, Adobe Analytics, and Google Search Console, Screaming Frog, Ahrefs, SEMrush</p></li></ul><ul><li><p>
Experience with LLMs and AI-powered search</p></li></ul><ul><li><p>
Excellent communication and stakeholder management skills</p></li></ul><ul><li><p>
Must have strong analytical and problem solving skills</p></li></ul><ul><li><p>
Must be able to make decisions in a fast-paced environment</p></li></ul><ul><li><p>
Exposure to optimizing websites including elements like: metadata, on-page copy is a plus</p></li></ul><ul><li><p>
Experience with any of the following is a plus: Screaming frog, SEM rush, Ahrefs, Google analytics, Google search console</p></li></ul>
For New York, NY Only the salary range for this position is USD$100,000.00 - USD$130,000.00 . Additionally, employees are eligible for an annual discretionary bonus, and benefits including healthcare, leave benefits, and retirement benefits. BlackRock operates a pay-for-performance compensation philosophy and your total compensation may vary based on role, location, and firm, department and individual performance.<br>
<br>
For Princeton, NJ Only the salary range for this position is USD$90,000.00 - USD$120,000.00 . Additionally, employees are eligible for an annual discretionary bonus, and benefits including healthcare, leave benefits, and retirement benefits. BlackRock operates a pay-for-performance compensation philosophy and your total compensation may vary based on role, location, and firm, department and individual performance.
<p><b>
Our benefits</b><br>
<br>
To help you stay energized, engaged and inspired, we offer a wide range of benefits including a strong retirement plan, tuition reimbursement, comprehensive healthcare, support for working parents and Flexible Time Off (FTO) so you can relax, recharge and be there for the people you care about.</p><p><b>
Our hybrid work model</b></p><p>
BlackRock&rsquo;s hybrid work model is designed to enable a culture of collaboration and apprenticeship that enriches the experience of our employees, while supporting flexibility for all. Employees are currently required to work at least 4 days in the office per week, with the flexibility to work from home 1 day a week. Some business groups may require more time in the office due to their roles and responsibilities. We remain focused on increasing the impactful moments that arise when we work together in person &ndash; aligned with our commitment to performance and innovation. As a new joiner, you can count on this hybrid model to accelerate your learning and onboarding experience here at BlackRock.</p><p><b>
About BlackRock</b></p><p>
At BlackRock, we are all connected by one mission: to help more and more people experience financial well-being. Our clients, and the people they serve, are saving for retirement, paying for their children&rsquo;s educations, buying homes and starting businesses. Their investments also help to strengthen the global economy: support businesses small and large; finance infrastructure projects that connect and power cities; and facilitate innovations that drive progress.</p><p>
This mission would not be possible without our smartest investment &ndash; the one we make in our employees. It&rsquo;s why we&rsquo;re dedicated to creating an environment where our colleagues feel welcomed, valued and supported with networks, benefits and development opportunities to help them thrive.</p><p>
For additional information on BlackRock, please visit @blackrock | Twitter: @blackrock | LinkedIn: www.linkedin.com/company/blackrock</p><p></p><p>
BlackRock is proud to be an equal opportunity workplace. We are committed to equal employment opportunity to all applicants and existing employees, and we evaluate qualified applicants without regard to race, creed, color, national origin, sex (including pregnancy and gender identity/expression), sexual orientation, age, ancestry, physical or mental disability, marital status, political affiliation, religion, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law. <b>View the </b><b>EEOC&rsquo;s Know Your Rights poster and its supplement</b><b> and the </b><b>pay transparency statement</b><b>.</b></p><p></p><p>
BlackRock is committed to full inclusion of all qualified individuals and to providing reasonable accommodations or job modifications for individuals with disabilities. If reasonable accommodation/adjustments are needed throughout the employment process, please email Disability.Assistance@blackrock.com. All requests are treated in line with our <b>privacy policy</b>.</p>
BlackRock will consider for employment qualified applicants with arrest or conviction records in a manner consistent with the requirements of the law, including any applicable fair chance law.</div>
<div><div><b>Job Requisition #</b>
<br>
R258109</div></div></div><p></p>

Associate, Global Marketing & Digital Wealth Digital Marketing Team, AMRS SEO/GEO Lead

Zappos Family of Companies

<div><div><div><div><div><div><div>Job ID: 3139157 | Zappos.com LLC</div></div><div><div><p><b>
</b></p></div></div></div></div></div></div><p></p><div><div><div><div><div><p>Description</p><div>
Amazon Digital Marketing, across Zappos and Shopbop, is looking for a Sr. Manager, Integrated Marketing to build out our full funnel marketing program. This role will report into the Head of Digital Media, supporting in oversight of performance and brand media campaigns and partnering across Creative, Brand Marketing, and Ecomm to ensure alignment across both organizations. This role will partner with the Sr. Planner in decisions across performance and brand marketing budgets, and ensure agency partners are executing against our business strategies. The successful candidate will have a strong sense of broader brand and performance marketing trends, strong data analyzing capabilities, and able to foster strong relationships in a fast paced environment.<br>
<br>
Key job responsibilities<br>
<ul><li>Oversee brand and performance marketing strategies across both Zappos and Shopbop organizations</li><li>Support Head of Digital Media in writing and building presentations for executive leadership across both orgs</li><li>Partner with Creative, Brand, and Ecomm teams to align on consumer messaging and paid targeting of desired personas</li><li>Partner with CRM and Lifecycle teams in building out paid media retention marketing strategies</li><li>Partner with Sr. Planner in onboarding new MMM tools across both business</li><li>Lead organization of paid media strategies for new initiatives and performance recaps across both orgs</li><li>Lead the legal and business components in onboarding net new partners and testing out
</li><li>Build out recap of net new campaigns and tests we have launched to share in weekly business reviews for broader visibility and alignment
</li><li>Support in monthly, quarterly, ad hoc and annual doc writing for key initiatives and recaps on business progress</li></ul></div></div><div><p><br>
Basic Qualifications</p><ul><li>6+ years of professional non-internship marketing experience</li><li>7+ years of developing and managing acquisition marketing or channel programs experience</li><li>Experience using data and metrics to drive improvements</li><li>Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)</li><li>Experience building, executing and scaling cross-functional marketing programs</li><li>Experience developing and executing campaigns across a multitude of timezones and languages</li><li>Bachelor's Degree</li></ul></div><div><p>
Preferred Qualifications</p><ul><li>Experience driving direction and alignment with large cross-functional teams and agency partners</li><li>Experience designing and executing joint marketing plans with strategic alliance partners with global footprint</li></ul><br>
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.<br>
<br>
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you&rsquo;re applying in isn&rsquo;t listed, please contact your Recruiting Partner.<br>
<br>
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $106,400/year in our lowest geographic market up to $185,000/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.</div></div></div><div><div><div><div><p>
Job details</p></div><ul><div><p><div>
USA, NY, New York</div></p></div><div><p><div>
Marketing</div></p></div></ul></div><div><div><div><div><p>
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Sr Manager, Integrated Marketing, Shopbop & Zappos

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