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product marketing manager

MCG Talent

<div>
 <p>
  As a Product Marketing Manager, you will lead the positioning, go-to-market (GTM) strategy, and lifecycle marketing for our client's core products and services.
 </p>
 <p>
  <br/>
 </p>
 <p>
  You will act as the voice of the customer, collaborating across product, growth, and creative teams to develop compelling, data-driven campaigns that drive adoption, engagement, and loyalty. This role blends the strategic vision of a product leader with the creative flair of a storyteller.
 </p>
 <p>
  <br/>
 </p>
 <p>
  Ideal background is FS/Fintech/Crypto.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Responsibilities
  </strong>
 </p>
 <p>
  <strong>
   Strategy &amp; Positioning
  </strong>
 </p>
 <ul>
  <li>
   Develop and own the product marketing roadmap for assigned product lines
  </li>
  <li>
   Create clear, differentiated messaging and value propositions to stand out in competitive markets
  </li>
  <li>
   Define and refine target audiences, user personas, and customer journeys to inform marketing strategies
  </li>
 </ul>
 <p>
  <strong>
   Launch Execution
  </strong>
 </p>
 <ul>
  <li>
   Lead GTM strategies for new features, products, or services, coordinating with cross-functional teams including product, design, communications, and growth
  </li>
  <li>
   Produce engaging marketing assets for channels such as websites, email, social media, in-app content, and video
  </li>
  <li>
   Partner with PR, content, and community teams to amplify launches and maximize external impact
  </li>
 </ul>
 <p>
  <strong>
   Customer Insights &amp; Market Intelligence
  </strong>
 </p>
 <ul>
  <li>
   Conduct market research, competitive analysis, and user feedback studies to shape product and marketing strategies
  </li>
  <li>
   Perform customer interviews, surveys, and usability tests to uncover actionable insights
  </li>
  <li>
   Translate insights into recommendations for product improvements and messaging optimization
  </li>
 </ul>
 <p>
  <strong>
   Growth &amp; Retention
  </strong>
 </p>
 <ul>
  <li>
   Collaborate with lifecycle and growth teams to design campaigns that drive customer acquisition and retention
  </li>
  <li>
   Optimize onboarding processes and conversion funnels through data-driven experiments
  </li>
  <li>
   Identify opportunities to enhance user engagement through new features, promotions, or incentives
  </li>
 </ul>
 <p>
  <strong>
   Performance &amp; Reporting
  </strong>
 </p>
 <ul>
  <li>
   Establish key performance indicators (KPIs) to evaluate the success of marketing initiatives
  </li>
  <li>
   Monitor and report on campaign performance using analytics platforms (e.g., Google Analytics, Mixpanel, or similar)
  </li>
  <li>
   Iterate on strategies based on data insights and customer feedback to continuously improve outcomes
  </li>
 </ul>
 <p>
 </p>
</div>


Product Marketing Manager

Snap Inc.

<div>
 Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company&rsquo;s three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles.
 <br/>
 <br/>
 The Product Marketing team uses creativity, market research, and insights to optimize and inspire roadmaps for products across Snap Inc. This team of Product Marketers works in a highly collaborative environment to deliver go-to-market efforts and strategies to demonstrate the role that Snapchat plays in the lives of our community and helps businesses grow.
 <br/>
 <br/>
 We&rsquo;re looking for a Product Marketing Manager to lead Go To market strategies for Snapchat&rsquo;s brand marketing solutions with a focus on our creator offering
 <br/>
 <br/>
 What you&rsquo;ll do:
 <br/>
 <br/>
 <ul>
  <li>
   Partner closely with our Product Management &amp; Sales teams to launch advertising products and grow their adoption in the EMEA region
  </li>
  <li>
   Represent product teams in the markets by setting goals, managing product launches and implementing activations in order to drive adoption. Collaborate with technical and operations teams to monitor product performance.
  </li>
  <li>
   Be a recognized Upper funnel marketing expert and develop go-to market strategies and plans, including product positioning, narrative, internal communications, and marketing activation strategies
  </li>
  <li>
   Use your market knowledge and analytical mindset to properly inform the roadmap through the collection and systematic extraction of key themes coming in from marketers and advertisers who use the platform.
  </li>
  <li>
   Drive successful cross functional alignment on go to market strategy &amp; planning and track success metrics accordingly
  </li>
  <li>
   Inspire and educate both internal and external teams on Snapchat&rsquo;s Brand solutions for advertisers
  </li>
  <li>
   Build frameworks and processes to structure conversations, create &amp; socialize marketing initiatives, and drive alignment across teams and leadership
   <br/>
   <br/>
  </li>
 </ul>
 Knowledge, Skills &amp; Abilities:
 <br/>
 <br/>
 <ul>
  <li>
   Deep knowledge of the video digital ads competitive landscape, especially for brands looking to increase awareness and consideration.
  </li>
  <li>
   Deep knowledge of the creator economy and opportunities for brands to partner with creators on social media platforms
  </li>
  <li>
   Understanding of marketers needs for brand building in verticals like CPG, Tech, Retail and Entertainment
  </li>
  <li>
   Ability to transform complex and nuanced concepts into simple actionable tasks
  </li>
  <li>
   Excellent verbal and written communication skills, with high attention to detail
  </li>
  <li>
   Strong analytical skills and problem solving skills; ability to identify new opportunities and improve overall product marketing strategy
  </li>
  <li>
   Strong project management skills with the ability to prioritize and execute go-to-market plans
  </li>
  <li>
   A team player who can successfully work cross-functionally with various stakeholder groups, both within Snapchat and across partner organizations, with minimal guidance
  </li>
  <li>
   Strong public speaking skills and comfortable presenting to large groups
  </li>
  <li>
   Ability to lead market research to identify new opportunities through qualitative and quantitative analysis, constantly assess the capabilities and value proposition of our ad products via market trends, advertiser feedback and competitive benchmarking.
   <br/>
   <br/>
  </li>
 </ul>
 Minimum Qualifications:
 <br/>
 <br/>
 <ul>
  <li>
   BS/BA degree or equivalent years of experience
  </li>
  <li>
   4+ years of experience in product marketing/product strategy or other relevant digital marketing/sales work
   <br/>
   <br/>
  </li>
 </ul>
 Preferred Qualifications:
 <br/>
 <br/>
 <ul>
  <li>
   Experience in product marketing, product management, strategy at a technology or advertising technology company
  </li>
  <li>
   Solid track record in launching products &amp; driving global adoption
  </li>
  <li>
   At ease with data analytics tools, such as Looker &amp; Excel, and working with Data Science or Data Engineering teams
  </li>
  <li>
   Well versed with Social media ads manager platforms, and digital advertising measurement tools
   <br/>
   <br/>
  </li>
 </ul>
 If you have a disability or special need that requires accommodation, please don&rsquo;t be shy and provide us some information.
 <br/>
 <br/>
 "Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a &ldquo;default together&rdquo; approach and expect our team members to work in an office 4+ days per week.
 <br/>
 <br/>
 At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets.
 <br/>
 <br/>
 Our Benefits: Snap Inc. is its own community, so we&rsquo;ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap&rsquo;s long-term success!
</div>


Product Marketing Manager- Dubai

Apple

<div>As a member of our Product Marketing group, you&rsquo;ll represent the customer throughout a product&rsquo;s journey from concept through development and launch. You&rsquo;ll develop and apply insights to help infuse innovative features into our product-development process. Together with our team, you&rsquo;ll work to craft groundbreaking ideas into tangible products that excite the world. At Apple, we combine product management/development and product marketing responsibilities into a single, cross functional Product Management role that collaborates with design, engineering, finance, legal, marketing communications, public relations, market research, sales and support for maximum impact across the organization. The Product Marketing Manager will own and drive the product centric marketing strategy for their respective product line of business. A critical function of this role is to be the spokesperson for their product in market. The Product Marketing Manager is part of a team of product experts who champion products within their respective markets and seek innovative ways to keep our products at the heart of the customer conversation.
<br>
<br>
<b>Description</b><br>
<br>
Position Apple Intelligence, Siri and other Apple AI/ML technologies in the competitive landscape and craft compelling messaging to encourage developer and customer adoption. Launch and drive Momentum for new technologies, operating systems including iOS, iPadOS, macOS, watchOS and visionOS, and features in conjunction with marketing communications, corporate communications, events, and developer relations teams. Serve as an ambassador for Apple tools and technologies through press briefings and customer visits. Research and synthesize technology trends, competitive trends, and user feedback to identify new product and technology opportunities. Drive and execute a growth strategy to delight users and drive engagement with Apple Intelligence features. Contribute to the annual Marketing plan, outlining opportunity and actions that lead growth and category leadership. Be the liaison between Market and worldwide for all local business needs and feature requirements. Influence the software feature roadmap, making clear recommendations that improve customer experience. Become a visible and vocal member of the international Product Marketing team
<br>
<br>
<b>Minimum Qualifications</b><br>
<ul><li>
7+ years experience having led multiple product development cycles from concept to launch
</li><li>Bachelor&rsquo;s degree or equivalent industry experience
</li><li>Proficiency in English
</li><li>Ability to travel across the region and globally, up to 30% of the time
</li></ul><br>
<b>Preferred Qualifications</b><br>
<ul><li>
Strong understanding of the intelligent voice assistant and AI/ML technology domains
</li><li>Strong ability to lead through influence, debate and storytelling
</li><li>Ability to simplify, communicate effectively and align stakeholders against a complex, dynamic market context
</li><li>Experience and ability to synthesize technologies into product communication for broad audience including customers, media, analysts, and leading industry specialists
</li><li>Press and media experience with success as a product spokesperson on a national or global level
</li><li>Leverages knowledge of business drivers, strategies and tactics play out in the market to guide action
</li><li>Builds partnerships and works collaboratively with others to meet shared objectives
</li><li>Best-in-class oral and written communication skills
</li><li>A self-starter who is dedicated and demonstrates creative and critical thinking abilities
</li>Strong attention to detail<br>
<li>
</li></ul><br>
<br>
Submit Resume</div>

Product Marketing Manager, Platforms - CEMEA

Google

<div><h3 class="jobSectionHeader"><b>Minimum qualifications:</b></h3><ul>
<li>Bachelor's degree or equivalent practical experience.</li>
<li>Experience in marketing, brand management, strategy consulting, marketing agency, or a related field through full time roles, internships, projects, or academic classes.
</li><li>Ability to communicate in Arabic and English fluently to work with stakeholders.</li></ul><br>
<h3 class="jobSectionHeader"><b>
Preferred qualifications:</b></h3><ul>
<li>Knowlede of and passion for Google's products, technology, and leadership in the Artificial Intelligence (AI) space.</li>
<li>Demonstrated global mindset and ability to think across disciplines, industries, cultures, and scenarios.</li>
<li>Excellent program management and communication skills with an interest in marketing, brand management, strategy consulting, agency, AI, technology, or related fields.</li>
<li>Demonstrated analytical success, with capacity for developing and understanding strategy.</li>
<li>Comfort with ambiguity and agility.</li>
</ul><div><h2 class="jobSectionHeader"><b>About the job</b></h2><p>
Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.</p>
<p>
As an APMM (Associate Product Marketing Manager), you will be part of a two year, cohort based, development program. During your time in the program, you will work on priority marketing projects in your organization to develop a breadth of marketing skills, join a strong community of peers and alumni, and be supported by dedicated mentors and senior leaders. In addition to your core work, you are expected to complete learning and development milestones, attend APMM programming, and actively contribute to the APMM community.
</p><p>You will be assigned projects within the Marketing organization supporting their business goals and you&rsquo;ll make direct contributions under the scope of a larger project, with general guidance. For example, you may help bring the voice of the user into the product development process and/or develop the go-to-market plans for driving awareness and adoption for new products and features among target segments. You may drive growth marketing and optimization, contribute to Google&rsquo;s brand strategy, generate user insights, and/or manage campaigns and programming.</p></div><div><h2 class="jobSectionHeader"><b>
Responsibilities</b></h2><ul>
<li>Assist in defining and executing go-to-market strategies and campaigns for new product or feature launches and measure efficacy against key KPIs.</li>
<li>Assist in developing programs aimed at acquiring customers (including business strategies, messaging, collateral, events), increasing our engagement with them, and measuring the efficacy of such programs.</li>
<li>Support the team in evaluating product and feature improvements to better meet user needs, product readiness for launch, and communicate new developments to users.</li>
<li>Assist in developing client and executive narratives and presentations, case studies, and content designed to accelerate the business momentum to better engage Google's customers and agency partners.</li>
<li>Assist in executing marketing related tasks within the scope of a larger product or project, under guidance from the manager.</li>
</ul></div>Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.</div>

Associate Product Marketing Manager (Arabic, English)

<div>
 <strong>
  Minimum qualifications:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Bachelor's degree or equivalent practical experience.
  </li>
  <li>
   Experience in marketing, brand management, strategy consulting, marketing agency, or a related field through full time roles, internships, projects, or academic classes.
  </li>
  <li>
   Ability to communicate in Arabic and English fluently to work with stakeholders.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Preferred qualifications:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Knowlede of and passion for Google's products, technology, and leadership in the Artificial Intelligence (AI) space.
  </li>
  <li>
   Demonstrated global mindset and ability to think across disciplines, industries, cultures, and scenarios.
  </li>
  <li>
   Excellent program management and communication skills with an interest in marketing, brand management, strategy consulting, agency, AI, technology, or related fields.
  </li>
  <li>
   Demonstrated analytical success, with capacity for developing and understanding strategy.
  </li>
  <li>
   Comfort with ambiguity and agility.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  About The Job
  <br/>
  <br/>
 </strong>
 Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.
 <br/>
 <br/>
 As an APMM (Associate Product Marketing Manager), you will be part of a two year, cohort based, development program. During your time in the program, you will work on priority marketing projects in your organization to develop a breadth of marketing skills, join a strong community of peers and alumni, and be supported by dedicated mentors and senior leaders. In addition to your core work, you are expected to complete learning and development milestones, attend APMM programming, and actively contribute to the APMM community.
 <br/>
 <br/>
 You will be assigned projects within the Marketing organization supporting their business goals and you&rsquo;ll make direct contributions under the scope of a larger project, with general guidance. For example, you may help bring the voice of the user into the product development process and/or develop the go-to-market plans for driving awareness and adoption for new products and features among target segments. You may drive growth marketing and optimization, contribute to Google&rsquo;s brand strategy, generate user insights, and/or manage campaigns and programming.
 <br/>
 <br/>
 <strong>
  Responsibilities
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Assist in defining and executing go-to-market strategies and campaigns for new product or feature launches and measure efficacy against key KPIs.
  </li>
  <li>
   Assist in developing programs aimed at acquiring customers (including business strategies, messaging, collateral, events), increasing our engagement with them, and measuring the efficacy of such programs.
  </li>
  <li>
   Support the team in evaluating product and feature improvements to better meet user needs, product readiness for launch, and communicate new developments to users.
  </li>
  <li>
   Assist in developing client and executive narratives and presentations, case studies, and content designed to accelerate the business momentum to better engage Google's customers and agency partners.
  </li>
  <li>
   Assist in executing marketing related tasks within the scope of a larger product or project, under guidance from the manager.
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form .
</div>


Eaton

<div><p>Join Eaton and be a part of our commitment to providing impactful, energy-efficient solutions that shape a sustainable future. At Eaton, we make what matters work, and we're dedicated to fostering a workplace where ethics, inclusion, diversity, and our people are at the forefront.</p><p></p><p><br>
We are seeking a dynamic and innovative <b>Global Cybersecurity Services Product Marketing Manager </b>to join our team. In this role, you will define, launch, and measure the success of our OT Cybersecurity Services offerings on a global scale. You will collaborate closely with regional product managers, sales teams, and the Product Cybersecurity Center of Excellence (COE) to drive both organic and inorganic growth through strategic partnerships. This role reports to the Director of Product Cybersecurity COE. Applicants must reside within 50 miles/80 kilometers of an Eaton facility in UAE.</p><div><div><div><h2 class="jobSectionHeader"><b>
What you&rsquo;ll do:</b></h2>
</div><div><ul><li>Define the value proposition of OT cybersecurity offerings and identify ideal buyer profiles across diverse global markets.</li><li>
Develop and execute go-to-market strategies in collaboration with regional marketing, commercial, and operational leadership teams worldwide.</li><li>
Target and grow the install base for OT cybersecurity offerings globally, managing the lifecycle of industrial products to maximize value.</li><li>
Establish and drive standard metrics for service offerings, developing and socializing KPIs to support global growth.</li><li>
Own and define the global strategic growth plan, working with regions to refine their strategic plans, including profitability.</li><li>
Manage external technology and commercial partnerships to drive growth on an international scale.</li><li>
Identify new growth areas and develop strategic partnerships with service providers, technology providers, and engineering/consulting firms globally.</li><li>
Collaborate with the Customer Success team to drive lifecycle services attachment across different regions.</li><li>
Coordinate global cybersecurity program reviews with regional stakeholders, covering growth and operational aspects.</li><li>
Integrate cybersecurity offerings into segment digital solutions across various markets.</li><li>
Provide sales enablement through training, pre-sales tools, and pricing tools for all OT cybersecurity offerings globally.</li><li>
Create and deliver sales enablement materials and training tailored to different regions.</li><li>
Serve as a brand ambassador for Eaton Cybersecurity Services on a global stage.</li><li>
Monitor macro policy and regulation changes worldwide, working closely with the codes and standards team to understand their impact on offerings.</li></ul></div></div><div><div><h2 class="jobSectionHeader"><b>
Qualifications:</b></h2>
</div><div><ul><li>Bachelor&rsquo;s degree, or equivalent, in computer science, engineering, or business administration from an accredited institution.</li><li>
Master&rsquo;s degree in business administration preferred.</li></ul></div></div><div><div><h2 class="jobSectionHeader"><b>
Skills:</b></h2>
</div><div><ul><li>Strong experience in OT cybersecurity consulting, business development and/or marketing.</li><li>
Experience in marketing communications support and/or organizing and driving channel programs.</li><li>
Commercial leadership experience (sales, business development, product management).</li><li>
Strong strategic thinking, analytical, and leadership skills.</li><li>
Deep understanding of aftermarket and professional services strategy and integration with digital services.</li><li>
Ability to view product and offering strategy from a lifecycle perspective, emphasizing revenue capture and value creation.</li><li>
Excellent messaging and storytelling skills, capable of translating technical concepts to a wide audience using real-world examples, visuals, and analogies.</li><li>
Basic understanding of legal, sales, marketing, and other commercial topics related to ICS/OT cybersecurity.</li><li>
Proven organizational skills and proficiency in Microsoft Office applications (Word, Excel, PowerPoint, Outlook).</li><li>
Demonstrated creativity and drive for results.</li></ul></div></div><div><div><h2 class="jobSectionHeader"><b>
What We Offer You:</b></h2>
</div><div><ul><li>Being part of a company that has been in business for more than 100 years, is well known in the industry, and has a major impact on the energy industry</li><li>
Annual mentoring program, Eaton University, a reward, and recognition system</li><li>
Ongoing Learning and Career Development Opportunities in a global company. Build your career and apply internally for our open positions worldwide</li><li>
Strong, agile and diverse team locally and globally</li><li>
Strong processes and state-of-the-art systems and tools</li><li>
Detailed induction support and well-structured onboarding</li><li>
Balance your work and life with a hybrid worktime model</li></ul><p>
#LI-YH1
</p></div></div></div><p>We are committed to ensuring equal employment opportunities for job applicants and employees. Our recruitment processes use balanced selection criteria and avoid unlawful discrimination against applicants on the basis of their age, colour, disability, marital status, national origin, gender, gender identity, genetic information, race or racial origin, religion, sexual orientation or any other status protected or required by law.</p></div>

Global Cybersecurity Services Product Marketing Manager

Ghassan Aboud Group

<div>
 <p>
  <strong>
   Senior Brand Manager &ndash; Passenger segment
  </strong>
 </p>
 <p>
  Founded in 1994, Ghassan Aboud Group has grown to become one of the largest conglomerates in the Middle East region, with a global business footprint spanning multiple industries and countries and a focus on &lsquo;building a better future together.
 </p>
 <p>
  Our diversified portfolio includes sectors such as Automotive, Retail, Healthcare, Hospitality, and Logistics. We are currently seeking a
  <strong>
   Senior Brand Manager &ndash; Passenger Vehicles
  </strong>
  to join our
  <strong>
   Automotive Dealership
  </strong>
  division in Dubai.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   JOB PURPOSE:
  </strong>
 </p>
 <p>
  To lead the strategic development, positioning, and commercial performance of the Passenger Vehicles portfolio by aligning brand strategy with evolving consumer needs, lifestyle trends, and retail dynamics. This role is responsible for translating customer insights into product and marketing strategies, working closely with OEM partners to ensure brand distinction and relevance in a competitive market. The Brand Manager will also collaborate with the shared services marketing team to develop impactful sales tools and campaigns, while owning the overall profitability and growth of the passenger vehicle brands under their stewardship.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   KEY RESPONSIBILITIES:
  </strong>
 </p>
 <p>
  <strong>
   OEM Relationship Management:
  </strong>
 </p>
 <p>
  Act as the primary brand and marketing liaison for each passenger vehicle OEM.
 </p>
 <p>
  Ensure each OEM receives tailored brand support, visibility, and strategic alignment.
 </p>
 <p>
  Co-develop product narratives, launch plans, and brand campaigns in partnership with OEMs.
 </p>
 <p>
  <strong>
   Product Marketing &amp; Go-to-Market:
  </strong>
 </p>
 <p>
  Lead go-to-market strategies for new model launches and refreshes.
 </p>
 <p>
  Define and communicate compelling value propositions for each vehicle line.
 </p>
 <p>
  Align product messaging with customer aspirations and lifestyle positioning.
 </p>
 <p>
  <strong>
   Sales Enablement &amp; Shared Services Collaboration:
  </strong>
 </p>
 <p>
  Work closely with the central Marketing Manager (shared services) to develop sales tools, digital assets, and showroom materials aligned with OEM branding.
 </p>
 <p>
  Support retail and field sales teams with training content, competitive insights, and customer-facing materials.
 </p>
 <p>
  Monitor campaign effectiveness and adapt based on performance and feedback.
 </p>
 <p>
  <strong>
   Brand Experience &amp; Retail Engagement:
  </strong>
 </p>
 <p>
  Ensure consistent and premium brand experiences across all customer touchpoints, including digital, showroom, and events.
 </p>
 <p>
  Collaborate with retail teams to enhance customer engagement and conversion.
 </p>
 <p>
  Drive brand loyalty and advocacy through targeted programs and activations.
 </p>
 <p>
  <strong>
   Portfolio Profitability:
  </strong>
 </p>
 <p>
  Own the commercial performance of the passenger vehicle portfolio, including revenue, margin, and product mix.
 </p>
 <p>
  Collaborate with finance, pricing, and commercial teams to optimize profitability.
 </p>
 <p>
  Recommend pricing strategies, promotional plans, and volume targets.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   REQUIRED EXPERIENCE &amp; QUALIFICATIONS:
  </strong>
 </p>
 <p>
  Bachelor&rsquo;s degree in marketing, Business Administration, Automotive Management, or a related field.
 </p>
 <p>
  8&ndash;15 years of experience in brand management, product marketing, or automotive retail strategy.
 </p>
 <p>
  Must have experience in Passenger Vehicles portfolio segment
 </p>
 <p>
  Strong understanding of consumer behavior, lifestyle branding, and retail marketing.
 </p>
 <p>
  Proven experience working with OEMs and managing multi-brand portfolios.
 </p>
 <p>
  Ability to translate technical product features into emotionally resonant customer messaging.
 </p>
 <p>
  Excellent communication, stakeholder management, and cross-functional leadership skills.
 </p>
 <p>
  Fluent in English.
 </p>
 <p>
  Applicants are requested to share their most recent resume
 </p>
 <p>
  <em>
   We thank all applicants for their interest. However, only those qualified individuals who closely meet the qualifications of the position will be contacted. The details of the position are only a summary; other duties may be assigned as necessary
  </em>
  .
 </p>
</div>


Senior Brand Manager

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