digital marketing specialist Jobs in Karachi

digital marketing specialist

marketing specialist

performance marketing specialist Jobs in Karachi

performance marketing specialist

product operations specialist Jobs in Karachi

product operations specialist

sales specialist

product marketing specialist

LUSH Vape

About UsWe are a fast-growing technology and eCommerce solutions group building a suite of innovative digital products. Our ecosystem includes SaaS platforms, mobile applications, and high-performance websites used by thousands of customers. We&rsquo;re expanding our team and looking for the following:Location: Karachi, PakistanEmployment Type: Full-TimeStart Date: ImmediateWork Hours: 8 AM 4 PM Toronto, Canada time (Eastern Time Zone)Role OverviewWe are seeking a mid-level Performance Marketing Specialist with strong hands-on expertise in YouTube advertising, Google Ads, and SEO strategy/implementation. You will build, launch, and optimize campaigns while implementing SEO best practices across content and technical channels to drive measurable growth.Key ResponsibilitiesPaid Ads (Primary Focus &mdash; YouTube + Google Ads)<ul><li>Launch, manage, and optimize YouTube ad campaigns targeting intent-driven audiences</li></ul><ul><li>Build, refine, and scale Google search campaigns and keyword strategies</li></ul><ul><li>Create and iterate on ad scripts, thumbnails, hooks, and creative concepts</li></ul><ul><li>Execute A/B tests across audiences, creatives, and landing pages</li></ul><ul><li>Manage daily/weekly budgets and ensure positive ROAS</li></ul><ul><li>Implement tracking through Google Tag Manager and analytics tools</li></ul>SEO Strategy &amp; Implementation<ul><li>Perform keyword research and competitive analysis</li></ul><ul><li>Optimize on-page SEO (metadata, internal linking, schema)</li></ul><ul><li>Improve technical SEO (site speed, crawlability, indexing issues)</li></ul><ul><li>Track rankings, organic performance, and conversions via Search Console and advanced SEO tools</li></ul><ul><li>Coordinate with writers/designers for SEO-focused content initiatives</li></ul>Conversion Optimization<ul><li>Build and update conversion-focused landing pages using Webflow/Shopify/WordPress</li></ul><ul><li>Execute structured A/B testing to improve CTR, CVR, and funnel efficiency</li></ul><ul><li>Analyze user behavior using heatmaps and session recordingsAnalytics &amp; Reporting</li></ul><ul><li>Build dashboards/reports to track weekly KPIs</li></ul><ul><li>Monitor channel performance and suggest growth improvements</li></ul><ul><li>Present insights clearly to leadership and cross-functional teams</li></ul>Required Skills &amp; Experience<ul><li>5+ years of performance marketing or digital advertising experience</li></ul><ul><li>Proven experience managing YouTube campaigns</li></ul><ul><li>Strong knowledge of Google Ads and paid search strategy</li></ul><ul><li>Hands-on SEO experience (on-page, technical, keyword strategy)</li></ul><ul><li>Familiarity with data tools: Google Analytics, Search Console, GTM, Looker Studio</li></ul><ul><li>Ability to analyze data and draw actionable conclusions</li></ul><ul><li>Experience building or editing landing pages</li></ul>Bonus Skills<ul><li>Meta Ads, TikTok Ads, or LinkedIn Ads experience</li></ul><ul><li>Video editing skills for ad creative</li></ul><ul><li>Familiarity with SaaS or DTC eCommerce growth strategies</li></ul>Soft Skills<ul><li>Analytical and detail-oriented</li></ul><ul><li>Clear communicator and team collaborator</li></ul><ul><li>Organized with the ability to manage multiple campaigns independently</li></ul><ul><li>Solution-focused and proactive</li></ul>What We Offer* Competitive salary + performance-based bonuses.* Flexible work environment.* Opportunities for rapid growth inside a multi-brand tech ecosystem.* Creative autonomy and influence in product direction.* Access to leading tools, tech stacks, and innovation-driven projects.Job Type: Full-timeWork Location: In person

Performance Marketing Specialist

Softnology Systems (Pvt) Ltd

About the Role:We are looking for an experienced Performance Marketing Specialist to join our growing team. The ideal candidate will be responsible for planning, executing, and optimizing paid media campaigns across Google, Meta, and other digital platforms to drive measurable growth and ROI. This is an on-site evening shift role catering to international markets.&#11835;Key Responsibilities:<ul><li>Develop, manage, and optimize paid campaigns across Google Ads, Meta Ads, TikTok Ads, and other performance channels.</li></ul><ul><li>Conduct thorough keyword research, audience targeting, and budget allocation to achieve performance goals.</li></ul><ul><li>Analyze campaign performance daily and implement data-driven optimizations to maximize ROI.</li></ul><ul><li>Collaborate with design and content teams to create high-performing ad creatives and landing pages.</li></ul><ul><li>Manage remarketing and retargeting campaigns to enhance customer acquisition and retention.</li></ul><ul><li>Monitor analytics and track KPIs such as CTR, CPC, CPA, ROAS, and conversion rate.</li></ul><ul><li>Prepare detailed performance reports and share insights with the management team.</li></ul><ul><li>Stay updated with platform trends, algorithm changes, and best practices in performance marketing.</li></ul><ul><li>Ensure all campaigns align with brand guidelines and meet compliance requirements.</li></ul>&#11835;Requirements:<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or a related field.</li></ul><ul><li>Minimum 5 years of hands-on experience in performance marketing (Google, Meta, and other major ad platforms).</li></ul><ul><li>Proven track record of managing large-scale campaigns with measurable results.</li></ul><ul><li>Strong analytical skills with experience in Google Analytics, Data Studio, and tracking tools (GA4, Tag Manager, etc.).</li></ul><ul><li>Advanced understanding of campaign setup, audience segmentation, and bidding strategies.</li></ul><ul><li>Excellent communication and reporting skills.</li></ul><ul><li>Ability to work independently in a fast-paced, results-oriented environment.</li></ul><ul><li>Availability to work the evening shift (6 PM &ndash; 3 AM).</li></ul>&#11835;Preferred Skills:<ul><li>Experience with eCommerce or lead generation campaigns.</li></ul><ul><li>Knowledge of SEO fundamentals and conversion rate optimization (CRO).</li></ul><ul><li>Familiarity with email marketing and automation tools.</li></ul><ul><li>Certification in Google Ads or Meta Blueprint (preferred but not mandatory).</li></ul>&#11835;What We Offer:<ul><li>Competitive salary based on experience.</li></ul><ul><li>Growth opportunities in a dynamic, data-driven environment.</li></ul><ul><li>Collaborative team culture and supportive management.</li></ul><ul><li>Exposure to international campaigns and clients.</li></ul>&#11835;Location: Shahra e Faisal, KarachiOn-Site(Evening Shift: 6:00 PM &ndash; 3:00 AM)Experience Required: Minimum 5 YearsDepartment: Digital MarketingJob Type: Full-timePay: Rs60,000.00 - Rs200,000.00 per monthWork Location: In person

AIT Services

Key Responsibilities:<ul><li>Strategy and planning: Create and implement marketing plans, initiatives, and campaigns to meet business goals.</li><li>Market research: Conduct local, regional, and national market research to analyze trends, customer habits, and competitor activities.</li><li>Campaign management: Design, launch, and manage campaigns across digital and traditional channels, including social media, email, and advertising.</li><li>Content creation: Produce and distribute marketing materials, such as blog posts, website content, and promotional content.</li><li>Data analysis: Collect and analyze marketing data to evaluate campaign performance, measure key metrics (like lead generation and conversion rates), and report on results.</li><li>Collaboration: Work with other marketing and sales teams, as well as external partners, to ensure consistent messaging and successful campaign execution.</li><li>Brand maintenance: Ensure consistent brand representation across all platforms and channels.</li><li>Trend monitoring: Stay up-to-date with the latest industry trends, tools, and best practices in marketing.</li></ul>Skills &amp; Qualification:1. Good verbal and written communication in English.2. Good Interpersonal and Communication skills required.3. A degree in Marketing is preferable.4. Ability to work independently and in teams.Job Type: Full-timePay: Rs45,000.00 - Rs50,000.00 per monthEducation:<ul><li>Bachelor's (Preferred)</li></ul>Experience:<ul><li>Marketing: 1 year (Preferred)</li></ul>Work Location: In person

Marketing Specialist

HRCONSOL

HRCONSOL IS HIRING!Position: Category Development Specialist (Cosmetic &amp; Skincare) Location: Karachi &ndash; On-site Industry: Leading E-commerce CompanyAre you passionate about beauty, skincare, and building winning product categories? Join our client&rsquo;s fast-growing e-commerce team and help shape the future of cosmetic and skincare brands globally.Key Responsibilities<ul><li>Research global beauty and skincare trends, emerging ingredients, and competitor products</li><li>Collaborate with suppliers for new product development, formulations, and packaging enhancements</li><li>Analyze customer insights, reviews, and data to refine product strategy</li><li>Assist in creating listings, branding elements, and launch content across e-commerce platforms</li><li>Track product performance, identify gaps, and propose improvement or new-product opportunities</li><li>Ensure product compliance, quality, and market readiness</li></ul>Requirements<ul><li>Bachelor&rsquo;s/Master&rsquo;s in Marketing, Business, Cosmetic Science, or related discipline</li><li>2&ndash;5 years of experience in beauty, skincare, cosmetics, or FMCG category development</li><li>Strong understanding of product development lifecycle and consumer behavior</li><li>Ability to track trends and translate them into market-ready beauty offerings</li><li>Familiarity with Amazon and e-commerce product development processes</li></ul>CompensationSalary: PKR 100,000 &ndash; 300,000 + additional benefitsHow to Apply Send your CV to: jobs@hrconsol.com Subject Line: Category Development Specialist &ndash; Cosmetics &amp; SkincareJob Type: Full-timePay: Rs100,000.00 - Rs300,000.00 per monthWork Location: In person

Category Development Specialist (Cosmetic & Skincare)

1. Assist in Marketing initiatives of the company by devising novel marketing strategies for our US based insurance services industry.1.a: Raise awareness about the company products and services by creating effective marketing strategies for the US market.1.b: We deal in commercial and personal lines insurance services like Small Business Owners , Homeowners, Motor vehicle insurance etc.2. First-hand experience of 1-2 years in marketing in a similar capacity.3. Result driven approach towards company productivity.4. A degree in Marketing is preferable however students studying marketing are also encouraged to apply.5. Decent know-how industry marketing practices, SEO, digital marketing and social media content creation.6. Females are encouraged to apply.Requirements:1. Fluency in verbal and written communication in English.2. Good Interpersonal and Communication skills.3. Ability to work independently and in teams.Job Type: Full-timePay: Rs45,000.00 - Rs50,000.00 per monthEducation:<ul><li>Bachelor's (Preferred)</li></ul>Experience:<ul><li>Marketing: 1 year (Preferred)</li></ul>Work Location: In person

Philip Morris International

<div>Be a part of a revolutionary change 
At PMI, we&rsquo;ve chosen to do something incredible. We&rsquo;re totally transforming our business and building our future on one clear purpose &ndash; to deliver a smoke-free future. 
With huge change, comes huge opportunity. So, wherever you join us, you&rsquo;ll enjoy the freedom to dream up and deliver better, brighter solutions and the space to move your career forward in endlessly different directions. 
We are looking for Trade Marketing Specialists in (Karachi, Lahore &amp; Islamabad). In this role, you will support the C&amp;V Manager in executing trade activation initiatives across all retail and trade channels. Responsible for asset deployment, merchandising deployment, and ensuring smooth execution of commercial objectives. 
Your &lsquo;day to day&rsquo;<ul><li><h3 class="jobSectionHeader">
Asset Deployment</h3><ul><li>Plan and coordinate the deployment of trade assets (e.g., display units, POS materials, signage) across retail and trade channels.</li><li>Ensure timely installation and maintenance of assets in line with brand guidelines.</li><li>Track asset inventory and manage replenishment cycles.</li><li>Liaise with vendors and agencies for asset logistics and quality assurance.</li></ul><h3 class="jobSectionHeader">
Merchandising Deployment</h3><ul><li>Develop and execute merchandising plans to maximize product visibility and sales conversion.</li><li>Coordinate with sales teams and agencies for in-store execution.</li><li>Monitor compliance with merchandising standards and report deviations.</li><li>Analyze merchandising effectiveness and recommend improvements.</li></ul><h3 class="jobSectionHeader">
Planning</h3><ul><li>Support in tracking KPIs for trade activation initiatives.</li><li>Assist in budget monitoring and resource planning.</li><li>Coordinate city-wise deployment plans including headcount, and stock alignment (TPOSM and PPOSM).</li></ul><h3 class="jobSectionHeader">
Deployment &amp; Execution</h3><ul><li>Coordinate with agencies on execution plans and KPIs.</li><li>Monitor city-wise and CR/TA/MR-wise targets and report progress.</li><li>Ensure availability of stock, uniforms, and devices for trade activities.</li></ul><h3 class="jobSectionHeader">
Reporting, Evaluation &amp; Analysis</h3><ul><li>Manage daily reporting on digital portals.</li><li>Support data integration with global systems (if any).</li><li>Assist in preparing monthly performance reports for ours and Sales teams.</li></ul><h3 class="jobSectionHeader">
Internal Stakeholder Management</h3><ul><li>Coordinate with Sales teams for rollout execution.</li><li>Support alignment with Zonal Sales and CCD teams for trade activities.</li></ul><h3 class="jobSectionHeader">
External Stakeholder Management</h3><ul><li>Liaise with agencies for deployment and reporting.</li><li>Ensure uniform quality and city-wise distribution.</li><li>Support spot/area/city identification and coordination with agencies</li></ul></li></ul> 
Who we&rsquo;re looking for<ul><li>
Preferably master&rsquo;s degree or bachelor&rsquo;s degree in business administration, Marketing, or related fiel</li><li> 
3&ndash;5 years of experience in consumer engagement, brand activations, or marketing (FMCG experience is a plus</li><li> 
Strong presentation and communication skill</li><li> 
Data analysis and reporting skill</li><li> 
Experience with CRM tools or digital engagement platforms is an advantag</li><li> 
Ability to work effectively in cross-functional teams</li></ul> 
What we offer
Our success depends on our talented employees who come to work here every single day with a sense of purpose and an appetite for progress. Join PMI and you too can: 
<ul><li>
Seize the freedom to define your future and ours. We&rsquo;ll empower you to take risks, experiment and explore.</li><li>
Be part of an inclusive, diverse culture, where everyone&rsquo;s contribution is respected; collaborate with some of the world&rsquo;s best people and feel like you belong.</li><li>
Pursue your ambitions and develop your skills with a global business &ndash; our staggering size and scale provides endless opportunities to progress.</li><li>
Take pride in delivering our promise to society: to deliver a smoke-free future.</li></ul></div>

Trade Marketing Specialist

XPO9TIAL

Job Title: Amazon Account Specialist Company: Xpo9tial LLP Location: Gulshan-e-Jamal, Karachi Job Type: Full-Time (On-Site) Shift: 11:00 AM &ndash; 8:00 PM (Monday to Saturday)About the RoleXpo9tial LLP is a fast-growing Amazon marketing agency working with international Private Label brands. We are seeking an Amazon Account Specialist to handle day-to-day account management, optimize listings, oversee operations, and support brand growth on Amazon.Key Responsibilities<ul><li>Manage daily operations of Amazon Private Label accounts.</li><li>Perform product &amp; competitor research using Helium10, Jungle Scout, Data Dive, etc.</li><li>Create, update, and optimize product listings (SEO, keywords, A+ content, backend terms).</li><li>Monitor account health, performance metrics, and resolve Seller Central issues.</li><li>Assist in product launches, promotional planning, and ranking strategies.</li><li>Coordinate with PPC, design, and content teams to ensure brand consistency.</li><li>Handle FBA shipment creation, case filings, and inventory coordination.</li><li>Track KPIs including ACOS, TACOS, sessions, conversions, and sales trends.</li><li>Prepare weekly performance and progress reports.</li></ul>Requirements<ul><li>Minimum 2 years of experience managing Amazon Private Label accounts (mandatory).</li><li>Strong understanding of Seller Central (FBA, listings, variations, case logs, inventory).</li><li>Proficiency with Helium10, Data Dive, Jungle Scout, Keepa, or similar tools.</li><li>Knowledge of PL workflow including sourcing, listing optimization, and launch processes.</li><li>Excellent communication skills with strong analytical abilities.</li><li>Ability to multitask in a fast-paced, detail-oriented environment.</li></ul>What We Offer<ul><li>Competitive salary based on experience.</li><li>Opportunity to work with established international Private Label brands.</li><li>A supportive, growth-oriented work culture.</li><li>Exposure to advanced Amazon tools and operational strategies.</li></ul>How to ApplySend your resume and be a part of Xpo9tial Growth Team! Or also send your resume to: talent@xpo9tial.com Subject Line: Amazon Account SpecialistJob Type: Full-timeWork Location: In person

Amazon Account Specialist

Explore 1249+ Product marketing specialist in Karachi this November. Find roles across top companies and apply now to boost your career.

1249 product marketing specialist jobs IN Karachi

Performance Marketing Specialist

Performance Marketing Specialist

Marketing Specialist

Category Development Specialist (Cosmetic & Skincare)

Marketing Specialist

Trade Marketing Specialist

Amazon Account Specialist