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crm manager

talabat

<div>
 talabat is part of the Delivery Hero Group, the world&rsquo;s pioneering local delivery platform, our mission is to deliver an amazing experience&mdash;fast, easy, and to your door. We operate in over 70+ countries worldwide. Headquartered in Berlin, Germany. Delivery Hero has been listed on the Frankfurt Stock Exchange since 2017 and is part of the MDAX stock market index.
 
 
 
 Job Description
 
 
 
 We are seeking a strategic and results-driven Manager Marketing CRM to join our organization in Dubai, United Arab Emirates. In this role, you will oversee the development and execution of comprehensive CRM marketing strategies that drive customer engagement, retention, and revenue growth. You will lead a team of marketing professionals, manage marketing technology platforms, and leverage data-driven insights to optimize customer experiences and campaign performance.
 
 
 <ul>
 <li>
 Develop and implement CRM marketing strategies aligned with organizational objectives and customer lifecycle goals
 </li>
 <li>
 Manage and optimize CRM platforms (Braze) to ensure effective customer data management and segmentation
 </li>
 <li>
 Lead, mentor, and supervise the marketing team, providing guidance on campaign execution, performance metrics, and professional development
 </li>
 <li>
 Design and execute multi-channel marketing campaigns including email marketing, marketing automation, and targeted customer communications
 </li>
 <li>
 Analyze customer data and marketing performance metrics to identify trends, opportunities, and areas for optimization
 </li>
 <li>
 Create and manage marketing budgets, ensuring efficient allocation of resources and strong return on investment
 </li>
 <li>
 Develop customer segmentation strategies and personalized marketing initiatives to enhance customer engagement and retention
 </li>
 <li>
 Collaborate with cross-functional teams including sales, customer service, and product to align CRM initiatives with broader business goals
 </li>
 <li>
 Conduct A/B testing and performance analysis to continuously improve campaign effectiveness and customer targeting
 </li>
 <li>
 Generate comprehensive reports and dashboards to communicate marketing performance, insights, and recommendations to senior leadership
 </li>
 <li>
 Stay current with industry trends, emerging marketing technologies, and best practices in CRM management
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 <ul>
 <li>
 Proven experience (5+ years) in CRM marketing management or similar marketing leadership role
 </li>
 <li>
 Advanced proficiency with CRM platforms such as Braze, Iterable, Customer.io, MoEngage, CleverTap
 </li>
 <li>
 Strong expertise in marketing automation, email marketing, and customer segmentation strategies
 </li>
 <li>
 Demonstrated experience with analytics tools including Google Analytics, Tableau, or similar platforms
 </li>
 <li>
 Solid understanding of customer journey mapping and lifecycle marketing principles
 </li>
 <li>
 Experience managing marketing budgets and demonstrating strong financial acumen
 </li>
 <li>
 Proven track record of leading and developing high-performing marketing teams
 </li>
 <li>
 Strong analytical and data interpretation skills with ability to translate insights into actionable strategies
 </li>
 <li>
 Excellent project management and organizational skills with ability to manage multiple initiatives simultaneously
 </li>
 <li>
 Proficiency in performance marketing and A/B testing methodologies
 </li>
 <li>
 Outstanding written and verbal communication skills with ability to present to executive stakeholders
 </li>
 <li>
 Experience with marketing technology stack integration and optimization
 </li>
 <li>
 Familiarity with Agile marketing methodologies is preferred
 </li>
 <li>
 Basic SQL or data query knowledge is a plus
 </li>
 <li>
 Strong problem-solving abilities and strategic thinking mindset
 </li>
 </ul>
</div>

Manager Marketing CRM

Food People

<div>
 
 
 LEADING INTERNATIONAL RESTAURANT OPERATOR
 
 
 
 
 LEADING THE DIGITAL STRATEGY WITHIN THE BUSINESS
 
 
 
 
 BASED IN UAE
 
 
 
 
 
 
 Food people are looking for an energetic and experienced Digital Marketing Manager to lead the digital operations for a global restaurant business. Based in Dubai, this role will drive the strategy and delivery across loyalty, CRM, e-commerce, and social media platforms. This is a key leadership role for someone who thrives in fast-paced environments, loves building digital ecosystems, and is passionate about customer engagement and innovation.
 
 
 
 
 
 
 KEY RESPONSIBILITIES
 
 
 
 
 
 <ul>
 <li>
 Develop and lead digital strategy across global markets, ensuring brand consistency and measurable impact across all touchpoints. Own and optimise the performance of digital platforms, including website UX, media buying, and social media campaigns.
 </li>
 <li>
 Lead the ongoing development, enhancement, and optimisation of the brand&rsquo;s app as a key channel for customer engagement and loyalty.
 </li>
 <li>
 Partner with global teams to roll out initiatives effectively across different regions.
 </li>
 <li>
 Lead loyalty and CRM efforts with a deep focus on data-driven engagement and retention strategies.
 </li>
 <li>
 Balance strategic leadership with hands-on involvement, rolling up your sleeves when needed to get things done.
 </li>
 <li>
 Act as the digital brand guardian, ensuring alignment between digital performance, business goals, and customer experience.
 </li>
 <li>
 Manage agency partnerships or in-house digital functions, depending on delivery needs.
 </li>
 <li>
 Drive digital performance reporting and analytics, delivering clear ROI across all digital channels.
 </li>
 </ul>
 
 
 
 
 
 KEY INGREDIENTS
 
 
 
 
 
 <ul>
 <li>
 Proven experience in a digital leadership role within or supporting the restaurant, hospitality, or consumer-facing industry.
 </li>
 <li>
 Strong background in loyalty, CRM, e-commerce, and social media with a performance mindset.
 </li>
 <li>
 Experience working either in digital agencies managing brand clients, or within brands having managed agency partnerships.
 </li>
 <li>
 Ability to drive web optimisation, digital programming, and digital strategy end-to-end.
 </li>
 <li>
 A doer and thinker, you lead teams but are equally comfortable getting hands-on.
 </li>
 <li>
 Excellent communication and stakeholder management skills.
 </li>
 <li>
 Strength in digital strategy, loyalty, and CRM is essential.
 </li>
 </ul>
 
 
 
 
 
 Please note, only candidates with relevant experience will be contacted to discuss the position in more detail.
 
 
 
 
</div>

Digital Marketing Manager - Restaurants

Sephora

<div><div><div><div><h3 class="jobSectionHeader">Position
</h3>Merchant - Skin Care
</div><div><h3 class="jobSectionHeader">Profile
</h3>At Sephora, beauty is about feeling seen, valued, and empowered, individually and collectivly. It is connecting deeply with others, celebrating diversity and inclusivity, unlocking your potential and making a difference every day. Together, we belong to something beautiful. 
POSITION PURPOSE:
<ul><li>The Category Merchant will be working on maximizing the sales and growth of the Skincare category while being fully responsible for the permanent and non-permanent merchandising in all stores of Sephora ME.
</li>She/he will ensure that the products appear at the point of sale at the appropriate time and correct quantities bearing in mind Sephora&rsquo;s overall retail and category strategies. 
<li>
</li></ul>KEY RESPONSIBILITIES:
Assortment Management and Merchandizing
<ul><li>Plan and manage product lifecycle, and prepare sales and stock plans under supervision of Category manager
</li><li>Ensure proper stock levels in stores and online for display and sales for animations and thematic
</li><li>Secure planograms of allocated brands and ensure full merchandizing visibility
</li><li>Implement and maintain regional assortment on SKU level and manage allocated catalogue of brands&rsquo; portfolio.
</li><li>Maintain skincare calendar including launches, expansion and opening of new doors, and discontinuation strategies
</li><li>Prepare sales forecast on SKU level by country in alignment with brand budget. Propose the most relevant product mix.
</li><li>Monitor stock based on forecasts and flag overstock situations to management, particularly monitoring slow sellers and suggest action plan
</li><li>Analyze every aspect of the brand performance (bestselling points&hellip;) and ensure that they reach their full potential.
</li><li>Conduct quarterly brand assortment analysis and propose action plan on optimization of sku&rsquo;s and merchandising
</li><li>Initiate and follow up on the regulation and compliance of all new sku&rsquo;s
</li><li>Plan activations, launches, animations, and marketing activities with brand partners and internal teams.
</li><li>Develop and manage training support with brands and education department.
</li></ul>Brand Management
<ul><li>Responsible for overseeing the entire lifecycle of skincare brands within allocated portfolio
</li><li>Build relationships with partners and organizational stakeholders
</li><li>Develop and execute comprehensive brand strategies aligned with company objectives and market opportunities
</li><li>Communicate with Brands regularly to ensure projects are developed and delivered on time
</li><li>Identify all viable sales opportunities
</li><li>Report on progress to the upper management
</li><li>Develop engaging sales presentations backed by relevant data and case studies
</li>Work with marketing and customer service teams to ensure all client issues get resolved efficiently 
<li>
</li></ul>Omnichannel and Marketing
<ul><li>Collaborate closely with cross-functional teams
</li><li>Coordinate with relevant teams on brand activation for Ecom visibility, content, and instore animations. Attend the weekly meeting to set M+1 priorities
</li><li>Securing optimized brand assets for activations
</li><li>Secure samples and gift quantities for ecommerce activations (GWP, PWP&hellip;)
</li><li>Select brand participation for PR events 3 times a year as per Sephora guidelines (gifting, stand&hellip;)
</li><li>Coordinate with PR on annual seeding and PR plans with brand partners
</li><li>Ensure timely implementation of digital campaigns
</li><li>Secure samples and gifts quantities for CRM activations and ensure timely implementation
</li><li>Define products to be highlighted in CRM emailers, in line with category priorities
</li><li>Coordinate and align with social team on calendar priorities and activations such as competitions, gifts, etc.
</li>Attend and participate in weekly omni and marketing meetings 
<li>
</li></ul>Ecommerce
<ul><li>Define Ecommerce related assortment for Skincare category and ensure assortment&rsquo;s update communication to all stakeholders
</li><li>Ensure balanced e-store representation of brand and SKU launches
</li><li>Liaise with Ecommerce team for marketing support (assets, activations&hellip;) and ensure its timely delivery from third parties
</li><li>Provide regular and timely updates on the digital activations and opportunities that occur on a monthly and repeated basis.
</li>Secure online exclusivities and pre-launches from brand and ensure successful implementation. 
<li>
</li></ul>Communication &amp; Reporting
<ul><li>Prepares monthly category and brand performance KPI&rsquo;s defined by management
</li><li>Tracks monthly brand budgets by country and by store
</li><li>Regular meetings and communication with brands to align on brand performance and build constructive and transparent communication.
</li>Ensure correct budget tracking and timely reinvoicing 
<li>
</li></ul>Strategy
<ul><li>Lead the development and execution of CRM strategy and function, including data gathering and quality, database understanding, targeting, marketing deployment and loyalty program enhancement and management.
</li><li>Evolve and optimize email, direct mail, SMS and touchpoint strategy to maximize customer loyalty and drive retention
</li><li>Evolve loyalty program to be a powerful loyalty driver that is consistent with the vision of the brand
</li><li>Drive strategic decision making through effective communication at a senior management level
</li><li>Support cross functional initiatives by serving as a thought leader across the company, providing consultation and best practices for CRM and customer engagement.
</li><li>Define key priorities for implementation and technologies needed and build data supported Business cases for strategic solutions
</li><li>Lead strategy roadmap and end-to-end execution of lifecycle campaigns to increase conversion and success against KPIs by leveraging channels
</li>Establish strong relationship with Products, Data science, Design, and other counterparts, collaborate on prioritization for roadmap and resolve dependencies 
<li>
</li></ul>Customer Insights
<ul><li>Set KPIs targets and assess the impact of CRM project short and long term
</li><li>Conduct market research in partnership with the central team to better understand new consumer expectations and rework the loyalty promise accordingly
</li><li>Prioritize and scope analysis request from cross functional teams (Marketing, retail, e-commerce) to ensure the right level of support is provided in a timely way (store cannibalization, retention of B&amp;M customers online during lockdown&hellip;)
</li><li>Establish analytics and reporting structure to educate other leaders about customers and CRM tactics
</li>Drive analysis of customer value and behavior data to produce actionable insights to embed onto life cycle campaigns that drive business strategies and value 
<li>
</li></ul>Loyalty Program
<ul><li>Define and manage the SBP marketing plan / calendar including all activations and brand priorities in partnership with omnichannel and category teams ensuring smooth coordination with external and internal teams.
</li><li>Manage all aspects of marketing, media planning and PR related to the Loyalty program as well as the execution of the related direct marketing campaigns (target, offer&hellip;)
</li><li>Interpret campaign performance data and turn them into actionable business insights and communication guidelines
</li><li>Build story telling for the brands using reports to show the profitability of participating/ contributing to the loyalty program gifts
</li><li>Partner with Category Managers teams to lead the negotiation with brand suppliers on gifting and offers that will be used for the program
</li><li>Monitor closely on all the plans implementation, schedule and activities for all markets and offers to guarantee the consistency and right the image of SBP in all materials.
</li><li>Develop Beauty Pass members experience that money can&rsquo;t buy and leverage on personalization to create unique customer journey to pamper our best members and grow their engagement.
</li>Build the brand love for the loyalty program by building a strong promise and communicating loudly about the perks. 
<li>
</li></ul>Team Structure &amp; Talent Management
<ul><li>Recommend appropriate organizational, budgetary and resource changes as needed.
</li>Develop key structures and workflows that contribute to the success of the CRM team and coordination with local and cross functional teams. 
<li>
</li></ul>SKILLS AND QUALITIFCATIONS
<ul><li>Minimum 3-4 years&rsquo; experience
</li><li>Strong analytical skills with the ability to interpret data and make data-driven decisions
</li><li>Proven experience in Brand Management
</li><li>Excellent communication, presentation, and interpersonal skills
</li><li>Ability to manage multiple projects simultaneously and meet deadlines
</li>Ability to work effectively both autonomously and as part of a team. 
<li>
</li></ul>Here, you will find:
<ul><li>Community, in which authenticity is embraced, and the strength of our differences fuels our collective spirit.
</li><li>Culture of empowerment, learning &amp; growth, that offers you the tools, space and opportunity to learn, innovate and lead
</li><li>Work that brings, fulfillment. From delighting clients every day, to inspiring our industry at large, every action makes a difference 
</li></ul>Join us and belong to something beautiful.
</div></div></div><div><div><div><div><div><h2 class="jobSectionHeader">SEPHORA
 
MAISON
 
</h2><div>Sephora&rsquo;s stores offer passionate beauty fans across the world a privileged freedom to touch and test products since 1969.
 
The House provides a superior selection of quality products and always keeps pace with the latest trends.
 
The house is built upon the exceptional talents of its beauty professionals who create a perfect environment for adventurous clients who want to experiment and learn.
 
With the innovative range of products in the Sephora Collection, its distinctive stores and bold commitment to new ideas, the House is always able to surprise and delight its clients.
 
At every touch point with its clients, in store and online, Sephora provides an unconventional approach which has made it the most loved beauty community in the world.</div></div></div></div></div></div></div>

Merchant - Skin Care

PS I Real Estate LLC

About the role:We are seeking a highly analytical and performance-driven Lead Optimization &amp; CRM Officer to support and optimize our lead management and CRM operations within the real estate brokerage. This role is critical in ensuring full ownership, control, and day-to-day execution of the end-to-end lead lifecycle within the CRM system, including lead assignment, response tracking, engagement, and progression in line with defined SLAs.Role &amp; Key Responsibilities:<ul><li>Own and manage the full lead lifecycle within the CRM, ensuring all leads are assigned, followed up, and progressed according to SLAs.</li><li>Monitor daily lead activity to prevent unattended, inactive, or overdue leads and resolve workflow gaps proactively.</li><li>Execute and monitor CRM campaigns to ensure consistent lead engagement and alignment with sales conversion targets.</li><li>Enforce CRM compliance and data accuracy by auditing agent activities and ensuring all interactions are properly logged.</li><li>Manage lead distribution and routing rules to ensure fair, efficient, and automated lead allocation across sales teams.</li><li>Track performance metrics and prepare regular reports on lead status, response times, agent activity, and conversion performance.</li><li>Identify process inefficiencies and recommend CRM improvements, automation, and best practices to enhance lead conversion.</li></ul>Qualifications &amp; Experience:<ul><li>Bachelor&rsquo;s degree in Business, Marketing, Sales, or a related field (CRM certification is a plus).</li><li>2&ndash;4 years of hands-on experience in CRM management, lead operations, or sales support, preferably in real estate or high-volume sales environments.</li><li>Strong working knowledge of CRM platforms (Salesforce, Bitrix24, HubSpot, Zoho, PropSpace, or similar).</li><li>Proven experience managing lead distribution, CRM campaigns, automation, and performance reporting.</li><li>Solid understanding of SLA-driven lead management and CRM compliance standards.</li><li>Mandatory experience managing lifestyle-focused social media pages with strong audience engagement skills.</li><li>Highly organized, analytical, and detail-oriented, with strong communication and coordination skills.</li></ul>Apply to: amal.b@psidubai.comJob Type: Full-timeApplication Question(s):<ul><li>Do you have experience within the real estate industry ?</li></ul>

CRM Coordinator (Arabic Speaker) - Real Estate

Parfums de Marly

<div>
 
 
 About the Role
 
 
 
 We are seeking a dynamic and results-driven IT Digital Business Partner to spearhead our omnichannel transformation and digital initiatives. This role is pivotal in driving CRM optimization, e-commerce excellence, and retail technology advancement across our organization. The successful candidate will work closely with our Digital team to deliver seamless customer experiences while leading IT development projects across our retail outlets. This position requires a self-motivated professional with proven expertise in similar platforms and a track record of independently managing complex projects from conception to completion.
 
 
 
 
 
 
 
 Key Responsibilities:
 
 
 
 
 
 Omnichannel Strategy &amp; Implementation
 
 
 <ul>
 <li>
 Lead the development and execution of comprehensive omnichannel strategies that integrate online, mobile, and in-store customer experiences
 </li>
 <li>
 Drive the implementation of omnichannel platforms and ensure seamless integration across all customer touchpoints
 </li>
 <li>
 Collaborate with Digital team to align technology solutions with business objectives and customer journey mapping
 </li>
 <li>
 Establish and maintain omnichannel performance metrics and KPIs to measure success and identify improvement opportunities
 </li>
 </ul>
 
 
 
 
 
 CRM Initiatives &amp; Customer Data Management
 
 
 <ul>
 <li>
 Spearhead CRM platform optimization and enhancement initiatives to improve customer engagement and retention
 </li>
 <li>
 Lead customer data integration projects across multiple touchpoints to create unified customer profiles
 </li>
 <li>
 Drive personalization and segmentation strategies through advanced CRM capabilities
 </li>
 <li>
 Ensure data quality, governance, and compliance across all customer data management initiatives
 </li>
 <li>
 Partner with digital team to optimize customer lifecycle management processes
 </li>
 </ul>
 
 
 
 
 
 E-commerce Platform Leadership
 
 
 <ul>
 <li>
 Coordinate e-commerce platform order-fulfillment challenges, optimization, and integration with existing business systems
 </li>
 <li>
 Proactive engagements over customer data capture / data inflow projects and user experience enhancements for digital channels
 </li>
 <li>
 Manage third-party vendor relationships for e-commerce tools and platforms
 </li>
 <li>
 Ensure scalability, security, and performance of e-commerce infrastructure
 </li>
 </ul>
 
 
 
 
 
 Retail IT Development &amp; Operations
 
 
 <ul>
 <li>
 Lead IT development projects across all retail outlets, ensuring consistent technology deployment and support
 </li>
 <li>
 Drive point-of-sale (POS) system optimization and integration with central systems
 </li>
 <li>
 Oversee retail technology infrastructure including network, hardware, and software deployments
 </li>
 <li>
 Manage inventory management system integrations and retail analytics platforms
 </li>
 <li>
 Ensure business continuity and disaster recovery planning for retail operations
 </li>
 </ul>
 
 
 
 
 
 Project Management &amp; Stakeholder Collaboration
 
 
 <ul>
 <li>
 Independently manage complex, multi-faceted IT projects from initiation through completion
 </li>
 <li>
 Develop project timelines, resource allocation plans, and risk mitigation strategies
 </li>
 <li>
 Facilitate cross-functional collaboration between IT, Digital, Customer service, and Retail teams
 </li>
 <li>
 Provide regular project updates and performance reports to senior management
 </li>
 <li>
 Manage vendor relationships and ensure service level agreements are met
 </li>
 </ul>
 
 
 
 
 
 Innovation &amp; Continuous Improvement
 
 
 <ul>
 <li>
 Identify emerging technologies and digital trends that could benefit the organization
 </li>
 <li>
 Lead proof-of-concept initiatives and pilot programs for new digital solutions
 </li>
 <li>
 Drive continuous improvement processes for existing systems and platforms
 </li>
 <li>
 Mentor junior team members and contribute to organizational knowledge sharing
 </li>
 </ul>
 
 
 
 
 
 
 Desired Background and Experience:
 
 
 
 <ul>
 <li>
 Bachelor's degree in Information Technology, Computer Science, Business Administration, or related field
 </li>
 <li>
 Minimum 7-10 years of experience in IT business partnership roles or digital transformation roles within a retail setup with focus on e-commerce, outlets or digital initiatives
 </li>
 <li>
 Proven track record of successfully leading omnichannel transformation projects
 </li>
 <li>
 Demonstrated experience with CRM platform implementations and optimizations
 </li>
 <li>
 Strong background in e-commerce platform management and development
 </li>
 </ul>
 
 
 
 
 
 Technical Skills
 
 
 <ul>
 <li>
 Platform Expertise on any technology such as: Salesforce, Microsoft Dynamics, SAP Customer Experience, etc.
 </li>
 <li>
 Integration Technologies: APIs, middleware solutions, ETL processes, and data integration tools
 </li>
 <li>
 E-commerce Technologies: Payment gateways, inventory management systems, order management platforms, Magento, Shopify, or similar enterprise platforms
 </li>
 <li>
 Analytics &amp; Reporting: Business intelligence tools, Google Analytics, customer data platforms
 </li>
 </ul>
 
 
 
 
 
 Core Competencies
 
 
 <ul>
 <li>
 Self-Driven Leadership: Ability to independently identify opportunities, develop strategies, and execute projects with minimal supervision
 </li>
 <li>
 Stakeholder Management: Excellent communication and relationship-building skills with technical and non-technical stakeholders
 </li>
 <li>
 Strategic Thinking: Capability to align technology initiatives with broader business objectives and customer needs
 </li>
 <li>
 Problem Solving: Strong analytical and troubleshooting skills with ability to resolve complex technical and business challenges
 </li>
 </ul>
 
 
 
 
 
 Preferred Qualifications
 
 
 <ul>
 <li>
 Certifications: Preferable to have certifications in Salesforce, Microsoft, SAP, or other enterprise platforms
 </li>
 <li>
 Industry Experience: Prior experience in retail, fashion, luxury goods, or consumer products industries is a plus
 </li>
 <li>
 Digital Commerce: Experience with headless commerce, progressive web apps, and modern e-commerce architectures is a plus
 </li>
 <li>
 Data Analytics: Advanced skills in customer analytics, predictive modeling, and business intelligence
 </li>
 <li>
 Cloud Platforms: Experience with Fabric, Azure Databricks, or Google Cloud Platform deployments is a plus
 </li>
 </ul>
</div>

IT Digital Business Partner

<div>At Sephora, beauty is about feeling seen, valued, and empowered, individually and collectively. It is connecting deeply with others, celebrating diversity and inclusivity, unlocking your potential and making a difference every day. Together, we belong to something beautiful. Since its inception in 1969 in Limoges, France, and as part of the LVMH Group since 1997, Sephora has been disrupting the prestige beauty retail industry. Today, Sephora continues to break with convention to drive its mission: champion a world of inspiration and inclusion where everyone can celebrate their beauty. With 56,000 employees in 35 countries, we connect customers and beauty brands within the world&rsquo;s most passionate beauty community. With a curation of nearly 500 brands, and our own label, Sephora Collection, we offer the most unique and diverse range of products: fragrances, makeup, hair care, skincare... and much more. 
Reporting to: Marketing Director.
Location: Dubai, United Arab Emirates. 
Position Purpose:
Own overall Customer Loyalty Strategy for Sephora Middle East. Provide expertise and leadership to define and implement customer loyalty strategies that successfully build profitable, long-term customer relationships across all channels. Partner with cross-functional teams, business partners, and channel execution groups to define and design an impactful promise for the loyalty program, and to ensure proper implementation, activation and measurements are in place. Lead the development of experience and communications strategies rooted in business and brand goals, customer data and channel-level best practices. Provide strategic direction into the data and technology needed to support the implementation and execution of the loyalty strategy and specific program management. 
You will excel and enjoy this position if you are ready to actively handle the following missions:
Strategy
<ul><li>Lead the development and execution of CRM strategy and function, including data gathering and quality, database understanding, targeting, marketing deployment and loyalty program enhancement and management.</li><li>
Evolve and optimize email, direct mail, SMS and touchpoint strategy to maximize customer loyalty and drive retention</li><li>
Evolve loyalty program to be a powerful loyalty driver that is consistent with the vision of the brand</li><li>
Drive strategic decision making through effective communication at a senior management level</li><li>
Support cross functional initiatives by serving as a thought leader across the company, providing consultation and best practices for CRM and customer engagement.</li><li>
Define key priorities for implementation and technologies needed and build data supported Business cases for strategic solutions</li><li>
Lead strategy roadmap and end-to-end execution of lifecycle campaigns to increase conversion and success against KPIs by leveraging channels</li><li>
Establish strong relationship with Products, Data science, Design, and other counterparts, collaborate on prioritization for roadmap and resolve dependencies</li><li>
Lead, manage and optimize all customer service processes and call center directives to ensure the best in class customer service from our call center teams.</li></ul> 
Customer Insight
<ul><li>Set KPIs targets and assess the impact of CRM project short and long term</li><li>
Conduct market research in partnership with the central team to better understand new consumer expectations and rework the loyalty promise accordingly</li><li>
Prioritize and scope analysis request from cross functional teams (Marketing, retail, e-commerce) to ensure the right level of support is provided in a timely way (store cannibalization, retention of B&amp;M customers online during lockdown&hellip;)</li><li>
Establish analytics and reporting structure to educate other leaders about customers and CRM tactics</li><li>
Drive analysis of customer value and behavior data to produce actionable insights to embed onto life cycle campaigns that drive business strategies and value</li></ul> 
Loyalty Program<ul><li>
Define and manage the SBP marketing plan / calendar including all activations and brand priorities in partnership with omnichannel and category teams ensuring smooth coordination with external and internal teams.</li><li>
Manage all aspects of marketing, media planning and PR related to the Loyalty program as well as the execution of the related direct marketing campaigns (target, offer&hellip;)</li><li>
Interpret campaign performance data and turn them into actionable business insights and communication guidelines</li><li>
Build story telling for the brands using reports to show the profitability of participating/ contributing to the loyalty program gifts</li><li>
Partner with Category Managers teams to lead the negotiation with brand suppliers on gifting and offers that will be used for the program</li><li>
Monitor closely on all the plans implementation, schedule and activities for all markets and offers to guarantee the consistency and right the image of SBP in all materials.</li><li>
Develop Beauty Pass members experiences that money can&rsquo;t buy and leverage on personalization to create unique customer journey to pamper our best members and grow their engagement.</li><li>
Build the brand love for the loyalty program buy building a strong promise and communicating loudly about the perks.</li></ul> 
 Team Structure &amp; Talent Management<ul><li>
Recommend appropriate organizational, budgetary and resource changes as needed.</li><li>
Develop key structures and workflows that contribute to the success of the CRM team and coordination with local and cross functional teams.</li></ul> 
Do not hesitate to apply if you have:<ul><li>
The successful candidate for this role is not only a strategic thinker and problem solver able to break down business needs into technical requirements.</li><li>
Preferred experience of 6-8 years in Retail/Consumer Goods/FMCG or/and Fashion Industry with excellent track record of CRM/Loyalty Programs.</li><li>
Arabic is preferred, not mandatory.</li><li>
She/He has a track record of being a cross-functional collaborator who can lead with influence and drive multiple priorities in a fast-paced environment by working closely with Product, Data Science, Engineering, Marketing, and Retails Teams and flexibility to travel.</li></ul> 
Here, you will find:<ul><li>
Community: In which authenticity is embraced, and the strength of our differences fuels our collective spirit.</li><li>
Culture of Empowerment: Learning &amp; growth, that offers you the tools, space and opportunity to learn, innovate and lead.</li><li>
Work that Brings Fulfilment: From delighting clients every day, to inspiring our industry at large, every action makes a difference.</li></ul><div></div><div> 
Join us and belong to something beautiful</div></div>

CRM and Loyalty Director

Saqan

About Saqan:Saqan is an innovative Real Estate Web Builder and SaaS CRM platform that empowers real estate professionals to build stunning websites, manage client relationships, and streamline property management processes with ease. We are expanding our team and looking for a driven and client-focused Technical Sales &amp; Client Success Manager to join us in Dubai.About the RoleWe are seeking a Software Sales Executive / Pre-Sales Consultant with strong knowledge of digital tools preferably in the real estate industry. Your goal is to drive new sales, deliver compelling demos, and customise solutions based on client needs. Experience selling CRM, SaaS, or digital marketing solutions is highly preferred.Must-Have Skills:<ul><li>Proven SaaS / Software Sales experience &mdash; preferably in CRM, marketing automation, or real estate solutions</li><li>Strong understanding of real estate workflows (lead management, listings, portals, sales teams, etc.)</li><li>Own the full sales cycle &mdash; from lead qualification to closing</li><li>Prepare proposals, RFP responses, and upsell opportunities</li><li>Provide market feedback to product and marketing teams</li></ul>Compensation Structure<ul><li>Basic Salary: Competitive fixed base</li><li>Commission: Tiered commission structure based on monthly sales performance</li></ul>Job Type: Full-time

Head of Sales - Saqan.ae - Real Estate Platform

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